Student Recruitment and Marketing Materials - Contract Award

SECTION I: CONTRACTING AUTHORITY
I.1) Name, Address and Contact Point(s)
Official Name:
University of Stirling
Postal Address:
Procurement Office, Room 2B10, Cottrell Building
Town:
Stirling
For the attention of:
Louise Reed
E-Mail:
l.a.reed@stir.ac.uk
Postal Code:
FK9 4LA
Telephone:
01786 467107
Fax:
01786 467143
Country:
UK
General Address of the contracting authority (URL)
http://www.stir.ac.uk
Address of the Buyers Profile (URL)
http://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?I
D=AA00112
I.2) Type of contracting Authority and Main Activity or Activities
Ministry or any other
national or federal
authority, including their
regional or local subdivisions
National or federal
agency/Office
Regional or local Authority
Regional or local
Agency/Office
Body governed by public
law
European
Institution/Agency or
International Organisation
General public services
Defence
Public order and safety
Environment
Economic and financial
affairs
Health
Housing and community
amenities
Social protection
Recreation, culture and
religion
Education
The contracting authority is purchasing on behalf of other
contracting authorities: No
SECTION II: OBJECT OF THE CONTRACT
II.1) Description
II.1.1) Title attributed to the contract by the contracting authority
Student Recruitment and Marketing Materials (Print and Online)
II.1.2(a
))
Type of works contract

II.1.2(b
))
II.1.2(c
))
Type of supplies contract
Purchase Rent Lease
Hire-purchase Combination of these
Type of service contract
II.1.2) Main site or location of works, place of delivery or performance
Stirling, Scotland
NUTS Code UKM27
II.1.3) This notice involves a framework agreement
The conclusion of a framework agreement
Contracts based on a dynamic purchasing system (DPS)
II.1.4) Short description of the contract or purchase(s)
The University of Stirling is seeking a suitably experienced multi-service design
and creative services agency for its student recruitment and marketing
materials.
The appointed agency will provide innovative print and online solutions that
meet the objectives of the University's recruitment, marketing and related
communications strategies.
All projects must adhere to the University of Stirling's Visual Identity Guidelines
in their representation of the Stirling brand.
II.1.5) Common Procurement Vocabulary (CPV)
Main
vocabulary
Main object 79822500
Additional objects
22150000
Supplementary vocabulary
(when applicable)
II.1.6) Contract covered by the government procurement agreement (GPA)
Yes
II.2) Total final value of the contract(s)
II.2.1) Total final value of the contract(s)
Value: 148000 Currency: GBP Including VAT at 17.5%
SECTION IV: PROCEDURE
IV.1) Type of procedure
IV.1.1) Type of procedure
Restricted
IV.2) Award criteria
IV.2.1) Award criteria
Lowest Price
The most economically advantageous tender in terms of
Criteria Weighting

1
2
3
Proposed integrated creative campaign concept for the
postgraduate prospectus that links print and online
marketing, sample spreads and online delivery.
Ability to manage production process effectively and in
cost effective manner.
Project management and proposed level of customer
support.
IV.2.2) An electronic auction has been used
No
IV.3) Administrative information
IV.3.1) File reference number attributed by the contracting authority
8088
IV.3.2) Previous publication(s) concerning the same contract
Contract notice
Notice Number in OJ 2010/S 19-026784 of 28-01-2010
Other previous publications
SECTION V: AWARD OF CONTRACT
Contract No:
Title:
Student Recruitment and Marketing Materials
Lot No:
V.1) Date of contract award:
30-09-2010
V.2) Numbers of offers received:
7
V.3) Name and address of economic operator to whom the contract has
been awarded
Official Name:
Sterling
Postal Address:
Kingsford House, 14 Albany Street
Town:
Edinburgh
Postal Code:
EH1 3QB
E-Mail: Telephone:
Internet address (URL): Fax:
50
25
25
Country:
UK
V.4) Information on value of contract
Total final value of the contract 148000 GBP including VAT at 17.5 %
Annual or monthly value:2 Years
V.5) The contract is likely to be subcontracted
No

If yes, value or proportion of the contract likely to be
subcontracted to third parties
Short description of the value/proportion of the contract to be
subcontracted
SECTION VI: COMPLEMENTARY INFORMATION
VI.1) Contract related to a project and/or programme financed by
community funds?
No
If yes, indicate the project/programme and any useful reference
VI.2) Additional Information
(SC Ref:192508)
VI.3) Procedures for appeal
VI.3.1) Body responsible for appeal procedures
Official Name:
University of Stirling
Postal Address:
Procurement Office
Town:
Stirling
E-Mail:
c.b.elliott@stir.ac.uk
Postal Code:
FK9 4LA
Telephone:
01786 467104
Internet address (URL): Fax:
01786 467143
Body responsible for mediation procedures
Official Name:
University of Stirling
Postal Address:
Procurement Office
Town:
Stirling
Postal Code:
FK9 4LA
E-Mail: Telephone:
Internet address (URL): Fax:
Country:
UK
Country:
UK
VI.3.2) Lodging of appeals
Precise information on deadline(s) for lodging appeals:
Precise information on deadline(s) for lodging appeals: University of Stirling will
incorporate a minimum of 10 calendar day standstill period following electronic
notification (minimum of 15 calendar days for any other means of
communication) to successful applicants of the award decision. The Public
Contracts and Utilities Contracts (Scotland) Amendment Regulations 2009
provide for remedies through the Scottish courts to be sought by economic
operators who suffer (or risk suffering) loss or damage as a consequence of a
failure by the University of Stirling to comply with certain provisions of those
regulations and/or certain EU community obligations relating to procurement.
In summary, proceedings must be brought promptly. The relevant court will
have discretion to extend the deadline if it considers there is good reason for so
doing.

VI.3.3) Service from which information about the lodging of appeals may be
obtained
Official Name:
University of Stirling
Postal Address:
Procurement Offfice
Town:
Stirling
Postal Code:
FK9 4LA
E-Mail: Telephone:
Internet address (URL): Fax:
VI.4) Dispatch date of this Notice
11-10-2010
Country:
UK