A Taste for Events - EventScotland

More documents

Recommendations

Info

TASTEFUL EVENTSDUNDEE FLOWER ANDFOOD FESTIVALIn the beginning, Dundee Flower Festival was ahorticultural event where participants competed towin prizes and go forward to national horticulturalshows. In the 90s, the organisers recognised thegrowing interest in food and eating and decided tocombine the Flower Festival with a food event.As a result, the Festival has grown into a three-dayevent that now attracts 1,000 exhibitors, 200 tradestalls, 60 food and drink producers and up to 25,000visitors, two thirds of whom travel from outsideDundee. High profile celebrity chefs take part in athree day programme of free cookery demonstrationsthat complement and add to the appeal of the flowerdisplays and the presence of celebrity gardeners.best raspberry jam. This attracted entries from aroundthe world and was won by Trisha Gagnon from BritishColumbia.Dundee Flower & Food Festival shows how an eventcan grow in appeal through innovative use of food anddrink and the on-going introduction of new elements.Log on to www.dundeeflowerandfoodfestival.com formore information.The Festival is very active in developing partnershipswith local schools and features a children’s activitymarquee with over 800 exhibits. In 2011, the Festivalworked with the historic Dundee Bakers Trade to runcompetitions with college students and secondaryschool pupils.In 2010, support from EventScotland enabled theFestival to introduce The Heritage Kitchen, a dedicatedarea showcasing the best of local produce. In 2011,the Festival hosted the first World Jampionships – ajoint promotion with Blairgowrie & East PerthshireLove to Eat project, which aimed to find the world’s21
HELP ATHANDTHERE ARE MANY SOURCES OF HELP, ADVICE AND SUPPORT IF YOU AREPLANNING OR ORGANISING AN EVENT. HERE ARE BRIEF DETAILS OF JUSTSOME OF THEM.EVENTSCOTLANDThe national eventsagency works to buildScotland’s reputationas a leading destinationfor sporting and culturalevents. It’s NationalEvents Programme offersinvestment and supportto events that take placeoutside Edinburgh andGlasgow, and it’s“Event Management –A Practical Guide”publication is a step-by-step guide to all aspectsof event planning, organisation, management andmarketing. It can be downloaded free of chargeat http://www.eventscotland.org/funding-andresources/event-planning-resources/eventmanagement-a-practical-guide/EXPERIENCING SCOTLANDThis national initiative is funded and managed byScottish Enterprise and provides detailed researchinformation on the opportunities to increase visitorspend on food and drink through local sourcing. Italso offers one-to-one diagnostic support to eligibleevents and tourism operators to help them enhancetheir food and drink offer. Full details are available atwww.scottish-enterprise.com/your-sector/food-anddrink/foodanddrink-how-we-can-help/experiencingscotland.aspx.SCOTLAND FOOD & DRINK (SF&D)The www.scotlandfoodanddrink.org website offersa Buyers’ Guide, a showcase featuring event-readyproducers and full information on the INSIGHTS andAccess to Markets programmes.SF&D manage Scottish Food & Drink Fortnightwhich takes place every September. Visitwww.scottishfoodanddrinkfortnight.co.uk for fullinformation and ways in which participation canbenefit your business or event.TOURISM INTELLIGENCE SCOTLAND (TIS)This national initiativeprovides a host ofinformation and practicalguides about differentmarket opportunitiesfor Scottish tourism.TIS have produced twoguides on “Food & DrinkExperience in Scotland”and “At Your Service –A Practical Guide to Delivering the Best Food andDrink Experience in Scotland”. These are packed withmarket intelligence, practical insights and top tips, andcan be downloaded free by registering on the TISwebsite at www.tourism-intelligence.co.uk.22
Page 1 and 2: This guide has been produced by the
Page 3 and 4: Visitors to Scotlandspend over £ 1
Page 5 and 6: A TASTEFOR FOODVISITORS TO SCOTLAND
Page 7 and 8: HOW TO SOURCE LOCAL, SCOTTISH PRODU
Page 13 and 14: EVENTS AND PRODUCERS WORKING TOGETH
Page 15 and 16: EVENTS AND PRODUCERS WORKING TOGETH
Page 17 and 18: PLANNINGYOUR EVENTWASTE MANAGEMENTA
Page 19 and 20: TASTEFUL EVENTSWORLD PIPE BANDCHAMP
Page 21: TASTEFUL EVENTSBAXTERS LOCH NESSMAR

A Taste for Events - EventScotland

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?