Digital Enterprise Transformation - 360° Journal

METHODOLOGY | RESEARCHServiceAUTHORSLars Gollenia is head of Business Transformation Services (BTS), the global managementconsultancy organization of SAP. Previously, Lars held various managementpositions in the management consulting sector. Prior to his current role he wasresponsible for Business Consulting for EMEA. Lars has a graduate degree in BusinessAdministration from the Friedrich-Schiller University of Jena, Germany, and hestudied strategic and international management at the Harvard University, Boston.lars.gollenia[at]sap.comProf. Dr. Axel Uhl is head of the Business Transformation Academy at SAP. He hasbeen a professor at the University of Applied Sciences and Arts Northwestern Switzerland(FHNW) since 2009. Axel Uhl received his doctorate in economics and hismaster in business information systems. He started his career at Allianz and workedfor DaimlerChrysler IT Services, KPMG, and Novartis. His main areas of research aresustainability and IT, leadership, and business transformation management.a.uhl[at]sap.comClaudio Giovanoli is research assistant at the Competence Center for Cloud Computingat the University of Applied Sciences and Arts Northwestern Switzerland(FHNW). Previously Claudio was working as Project Manager for IBM Switzerland.His interests are mainly the applicability of cloud computing and its workload areas,but also technology management. Claudio holds a Bachelor of Science in Business ITand a Master of Science in Business Information Systems.claudio.giovanoli[at]fhnw.ch49BIBLIOGRAPHY►►►►►►►►►►►►►►►►Blackshaw, P. (2006). The consumer-generated surveillance culture. Available from: http://www.clickz.com/clickz/column/1706163/the-consumer-controlled-surveillance-culture [Accessed20.03.2012].Blackshaw, P., Nazzaro, M. (2006). Word-of-Mouth in the Age of the Web-Fortified Consumer.Consumer Generated Media 101, BuzzMetrics. Available from: http://www.nielsen-online.com/downloads/us/buzz/nbzm_wp_CGM101.pdf[Accessed 20.03.2012].Brenner, W., Witte, C. (2011). Business Innovation: CIOs im Wettbewerb der Ideen, Frankfurt amMain: Frankfurter Allgemeine Buch.Cisco (2010). Social Media Cultivate Collaboration and Innovation. White Paper. Available from:http://www.cisco.com/en/US/services/ps2961/ps2664/CiscoServicesSocialMediaWhitePaper.pdf[Accessed 01.07.2012].Hammer, R. (1988). Strategische Planung und Frühaufklärung. München/Wien: Oldenbourg.Ortega, I. (2012). Big Data: Wissen als Wettbewerbsvorteil. Computerworld.ch. Available from:http://www.computerworld.ch/businesspraxis/artikel/big-data-wissen-als-wettbewerbsvorteil-60002/[Accessed 20.06.2012].Uhl, A., Gollenia, L.A., Muench, U. (2012). The Transformational CIO. 360 degrees – the BusinessTransformation Journal, no. 2, Oct 2011, 28-35. Available from: http://www.360-bt.com/issue2/flipviewerxpress.html [Accessed 20.06.2012].Ward, J., Daniel, E. (2006). Benefits Management: Delivering Value from IS and IT Investments.Chichester: Wiley & Sons, 88f.