Lone Star Lady April June 2008 - Rroctexas.com

Rolls-RoyceReleases FirstSketches of‘RR4’On May 27 th , Rolls-Royce Motor Carsrevealed the first design sketches of itsnext new model. Known as RR4, the caris due to be launched in 2010 and will sitalongside the Phantom model line-up. RR4will be smaller than Phantom andpowered by a new engine, unique toRolls-Royce.The design was signed off in 2007and engineering development is nowfully underway. The Goodwoodmanufacturing facilities are beingcompletely reconfigured to accommodatethe RR4, with extended paint,wood and leather shops as well as a secondassembly line. The company will move to atwo shift system next year as it gears up forfull production of the new model.Chief designer, Ian Cameron, said, “Effortlessperformance and standard-settinglevels of comfort and efficiency, executedwith the utmost care and attention, remainfundamentals of Rolls-Royce design. TheRR4 has a more informal presence than thePhantom models with a greater emphasison driving. In design terms this is expressedthrough its slightly smaller dimensionsand more organic form, yet with powerful,purposeful proportions. It is a true and uncompromisingRolls-Royce in every sense.”“RR4 will mark a milestone in the historyof Rolls-Royce Motor Cars”, Chairman,Ian Robertson added. “The businesscontinues to go from strength to strengthand the introduction of this new modelwill expand the appeal of the brand. Welook forward to this next chapter withanticipation and confidence.”Further design and engineering detailswill be announced during the course of2009.12 The Lone Star Lady • May–June 2008