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the 2011 inside higher ed survey of college & UNiversity admissions Directors: Data TablesALL INSTITUTIONS BY SECTOR PUBLIC PRIVATE nonprofit Undergraduate SelectivityFour-Year Admit less Admit from Admit atColleges & Community than 20% of 20% to 50% least 50% ofUniversities Colleges Doctoral Master’s Bacc. Doctoral Master’s Bacc. applicants of applicants applicantsHow would you rate the effectiveness of various resources and services that students (and parents) often use in the college application/admissions process in terms of helpingstudents find an institution that will be a good fit? Percent reporting very effective (score= 6/7; scale 1=not effective; 7=very effective)College counselors at public high schools 18.1 45.2 15.6 36.0 24.0 10.3 9.9 17.7 0.0 16.3 20.0College counselors at private high schools 51.8 31.3 46.7 46.0 41.7 65.5 48.1 57.5 50.0 61.6 49.0College counselors at job placement centers n/a 22.3 n/a n/a n/a n/a n/a n/a n/a n/a n/aIndependent/private college counselors 22.4 8.0 4.4 20.4 12.5 27.6 22.5 31.3 7.1 26.5 22.2College guides (Peterson’s, Princeton Review, etc.) 4.4 3.5 2.2 6.3 4.0 0.0 2.5 7.1 7.7 4.7 4.2College rankings (e.g., US News) 6.2 n/a 4.7 8.3 8.3 3.4 3.8 8.0 0.0 10.7 5.1Data-driven college counseling tools (Naviance, etc.) 19.6 6.3 11.4 12.5 8.0 44.8 21.0 21.1 23.1 25.9 17.5Social media sources (College Confidential, Facebook, etc.) 24.9 29.8 15.6 31.3 28.0 20.7 24.7 26.3 15.4 32.9 22.8Financial aid/scholarship websites (FAFSA, FastWeb, Finaid.org, etc.) 28.8 48.3 20.0 31.3 40.0 20.7 22.2 35.7 23.1 35.7 27.1College Navigator (US Dept. of Education) 10.0 14.3 9.1 12.5 8.0 0.0 9.9 12.3 0.0 10.6 10.4College information sites supported by individual states 9.1 16.4 6.7 16.7 12.0 3.4 6.2 9.7 0.0 13.1 7.9Mainstream press coverage of admissions 7.6 17.7 6.7 12.5 4.0 0.0 8.6 8.0 0.0 8.2 7.5Many institutions admit some applicants who apply with lower grades and test scores than those typically admitted. For the groups below, do your admitted applicants, onaverage, in fact have lower grades and test scores than do other applicants? If you answered Yes to the first part of the question, do you agree or disagree with your institutionalpractice on this aspect of admissions practices and procedures?Percent that yes in general, these students have lower grades/test scoresAthletes 28.0 n/a 44.4 22.4 18.2 46.4 17.3 28.9 61.5 36.0 23.6Children of alumni 11.5 n/a 6.8 10.2 4.3 10.7 7.4 18.4 23.1 15.3 9.7Minority students 39.3 n/a 44.2 39.6 22.7 57.1 24.7 46.5 61.5 45.2 36.4Men (for gender balance) 11.1 n/a 4.5 6.4 18.2 3.6 13.9 14.0 0.0 14.3 10.7Women (for gender balance) 2.7 n/a 4.5 4.3 4.5 7.1 1.3 0.9 0.0 3.6 2.6Full-pay students 10.0 n/a 7.0 0.0 0.0 10.7 6.3 19.3 0.0 15.7 8.6International students 9.0 n/a 9.3 8.5 4.5 17.9 2.5 12.4 15.4 8.3 9.0Veterans 15.4 n/a 18.2 31.3 13.6 21.4 12.3 8.3 23.1 18.1 14.2Agree/disagree with this practiceAthletesStrongly disagree 2.2 n/a 4.0 5.3 0.0 0.0 3.6 0.0 0.0 2.7 2.3Disagree 6.0 n/a 4.0 5.3 33.3 7.1 10.7 0.0 0.0 2.7 8.0Agree 66.4 n/a 52.0 73.7 33.3 78.6 64.3 73.8 44.4 81.1 62.5Strongly agree 25.4 n/a 40.0 15.8 33.3 14.3 21.4 26.2 55.6 13.5 27.3Children of alumniStrongly disagree 2.1 n/a 0.0 0.0 20.0 0.0 5.3 0.0 20.0 0.0 1.6Disagree 6.4 n/a 0.0 7.1 20.0 22.2 0.0 5.7 0.0 7.4 6.5Agree 64.9 n/a 58.3 71.4 20.0 77.8 73.7 62.9 40.0 77.8 61.3Strongly agree 26.6 n/a 41.7 21.4 40.0 0.0 21.1 31.4 40.0 14.8 30.7Minority studentsStrongly disagree 0.0 n/a 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0Disagree 0.7 n/a 0.0 0.0 16.7 0.0 0.0 0.0 0.0 0.0 1.0Agree 59.9 n/a 57.1 59.1 66.7 47.1 75.0 56.9 30.0 59.5 63.0Strongly agree 39.5 n/a 42.9 40.9 16.7 52.9 25.0 43.1 70.0 40.5 36.018 INSIDE HIGHER ED 2011 SURVEY OF COLLEGE AND UNIVERSITY ADMISSIONS DIRECTORS
the 2011 inside higher ed survey of college & UNiversity admissions Directors: Data TablesPUBLIC PRIVATE nonprofit Undergraduate SelectivityFour-Year Admit less Admit from Admit atColleges & Community than 20% of 20% to 50% least 50% ofUniversities Colleges Doctoral Master’s Bacc. Doctoral Master’s Bacc. applicants of applicants applicantsMen (for gender balance)Strongly disagree 1.2 n/a 0.0 0.0 0.0 0.0 0.0 3.7 0.0 0.0 1.7Disagree 8.1 n/a 0.0 7.7 14.3 28.6 5.0 7.4 0.0 16.7 5.1Agree 61.6 n/a 50.0 76.9 57.1 57.1 75.0 51.9 33.3 58.3 64.4Strongly agree 29.1 n/a 50.0 15.4 28.6 14.3 20.0 37.0 66.7 25.0 28.8Women (for gender balance)Strongly disagree 1.3 n/a 0.0 0.0 0.0 0.0 0.0 5.0 0.0 0.0 1.9Disagree 6.7 n/a 0.0 8.3 20.0 14.3 5.3 5.0 0.0 15.0 3.9Agree 62.7 n/a 50.0 66.7 40.0 85.7 73.7 55.0 33.3 70.0 61.5Strongly agree 29.3 n/a 50.0 25.0 40.0 0.0 21.1 35.0 66.7 15.0 32.7Full-pay studentsStrongly disagree 3.5 n/a 0.0 9.1 0.0 0.0 5.3 2.9 0.0 11.5 0.0Disagree 4.6 n/a 9.1 9.1 0.0 12.5 0.0 2.9 0.0 3.9 5.2Agree 62.1 n/a 54.6 54.6 50.0 87.5 68.4 58.8 33.3 73.1 58.6Strongly agree 29.9 n/a 36.4 27.3 50.0 0.0 26.3 35.3 66.7 11.5 36.2International studentsStrongly disagree 3.5 n/a 0.0 7.1 20.0 0.0 5.3 0.0 0.0 4.8 3.3Disagree 5.9 n/a 0.0 14.3 0.0 11.1 0.0 7.7 0.0 9.5 5.0Agree 64.7 n/a 50.0 57.1 60.0 88.9 73.7 61.5 50.0 71.4 63.3Strongly agree 25.9 n/a 50.0 21.4 20.0 0.0 21.1 30.8 50.0 14.3 28.3VeteransStrongly disagree 0.0 n/a 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0Disagree 3.1 n/a 0.0 0.0 20.0 10.0 0.0 4.2 16.7 8.3 0.0Agree 68.8 n/a 53.3 75.0 60.0 90.0 72.7 62.5 50.0 66.7 71.2Strongly agree 28.1 n/a 46.7 25.0 20.0 0.0 27.3 33.3 33.3 25.0 28.8Do Asian-American applicants at your institution need significantly higher grades and test scores to gain admission than other applicants?Percent reporting yes 0.9 n/a 0.0 0.0 0.0 0.0 0.0 2.6 0.0 0.0 1.3Many campuses are reviewing the use of standardized tests in the admissions process. Is your institution giving thought to making standardized tests (ACT/SAT) optional inundergraduate admissions?No, we continue to require standardized tests from undergraduate applicants. 71.7 n/a 93.3 82.0 62.5 72.4 64.2 65.8 85.7 73.3 70.0We continue to require standardized tests but are also currently reviewing this policy. 16.6 6.7 16.0 12.5 17.2 27.2 14.0 7.1 18.6 16.7We no longer require standardized tests as part of the undergrad admissions application. 11.7 0.0 2.0 25.0 10.3 8.6 20.2 7.1 8.1 13.3Please indicate the degree to which you agree or disagree with the following statements:We have expanded the use of non-traditional admissions criteria as part of our review process in the past five years.Strongly disagree 15.5 n/a 15.6 14.0 20.0 10.3 16.1 15.9 21.4 11.8 16.6Disagree 44.6 42.2 36.0 52.0 48.3 45.7 46.0 42.9 49.4 43.2Agree 32.7 35.6 42.0 28.0 24.1 33.3 30.1 28.6 29.4 33.6Strongly agree 7.3 6.7 8.0 0.0 17.2 4.9 8.0 7.1 9.4 6.6We have reduced the role of standardized tests in undergraduate admissions reviews and decisions in the past five years.Strongly disagree 23.7 n/a 20.0 30.0 29.2 27.6 21.0 22.1 28.6 27.1 22.5Disagree 48.5 57.8 54.0 45.8 44.8 45.7 46.0 50.0 47.1 48.3Agree 18.7 20.0 10.0 16.7 6.9 25.9 20.4 14.3 14.1 20.8Strongly agree 9.1 2.2 6.0 8.3 20.7 7.4 11.5 7.1 11.8 8.32011 SURVEY OF COLLEGE AND UNIVERSITY ADMISSIONS DIRECTORS INSIDE HIGHER ED19
Page 1 and 2: The 2011 Inside Higher Ed Survey of
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Page 5 and 6: Are test scores up? What about the
Page 7 and 8: Recruiting TargetsEven as almost al
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Page 11 and 12: The Continuing Importance of Standa
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Page 15 and 16: Table 13Are “Traditional Students
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Page 27 and 28: Appendix A / MethodologyThe Inside
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Page 31 and 32: “Inside Higher Ed is one of the b

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