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2006 Social Cat_Can - Kinetic Video

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4CONFESSIONS OF A FASHIONDESIGNER*Winner of 2007 Telly AwardThe formal dresses of DeBora Rachelle Designs havebeen worn at major award programs and formaldances all over the world. Learn what it takes to be asuccessful fashion designer and get a behind-thescenesglimpse of a fitting session. See how Ms.Rachele designs more than 100 dresses per seasonwith purses and jewelry to match.*Teaching materials included#12481/1290 12 minutes 2007 $79.95 *CCTHE GREENCAREERSSERIESGreen careers offerstudents and youngadults job opportunitiesin fields that helpconserve energy and naturalresources, encourage sustainable growth, and protectthe environment from needless harm. Created byaward-winning producer Michael Dieffenbach, coverstwelve new and growing industries that address themost challenging problems that today's world faces.Gives young people a behind-the-scenes look at whatit's like to work in a variety of jobs in each sector. Inon-the-job profiles, we meet entrepreneurs, scientists,field biologists, engineers, managers and interns - professionalsin fields that are exciting and personallyrewarding. Also provides information on the educationalrequirements for entering various fields. Youthare encouraged to take advantage of internships andpart-time jobs to get hands-on experience while pursuingtheir studies. Green careers are a high-demand jobtrack for students from a wide range of academic disciplinesand witha wide varietyof interests.By becomingstewards of ourenvironment,young peoplewho choose agreen careercan help solve thegreatest problems of our time whilefinding work that matches their personal interestsand values.*Detailed descriptions of each program are available.BUILDING GREEN: Building TradesCLEAN ENERGY: BiofuelsCLEAN ENERGY: Geothermal PowerCLEAN ENERGY: Solar PowerCLEAN ENERGY: Wind PowerENVIRONMENTAL JUSTICEGREEN DESIGN*Remi Winner! RECYCLINGRESTORING THE LANDSUSTAINABLE AGRICULTURETRANSPORTATION*Remi Winner! WATER MANAGEMENT*Includes PDF Guides for each program#13715/1733 Twelve 22-minute programs2009 $89.95 each or series $899.95New!GREEN CAREERS SERIESUse this series to introduce viewers to the green sideof the 16 career clusters. Each video covers four relatedareas and four or more intriguing job opportunitieswithin them. Ideal for learners plotting out their futureor for workers seeking greener pastures.THE BUSINESS OF GREEN - This video divides its timebetween California, with an eco-friendly hotel(Hospitality and Tourism Cluster) and a sustainableinformation and communications technology consultancy(Information Technology Cluster), andPennsylvania, with a firm that invests in green communitydevelopment (Finance Cluster) and a manufacturerof chemical-free eco-friendly cleaning products(Business Management andAdministration Cluster).REDUCING WATER POLLUTION - Thisvideo focuses on the protection of PugetSound - a national ecological treasure -through the efforts of Washington's Officeof Shellfish and Water Protection (HealthScience Cluster); a TV station that raisesenvironmental awareness by reporting on theSound (Arts, A/V Technology, andCommunications Cluster); a nonprofit organizationthat educates the public about the Sound'secosystem (Education and Training Cluster); and alocal shellfish farm that sustainably harvests oysters(Agriculture, Food, and Natural Resources Cluster).COMBATING CLIMATE CHANGE AND IMPROVING AIRQUALITY - This video spotlights Pennsylvania, where aregional transportation authority is using hybrid busesto reduce emission levels (Transportation, Distribution,and Logistics Cluster), a legal firm is practicing environmentallaw (Law, Public Safety, Corrections, andSecurity Cluster), and a company is making storagebatteries for solar and wind farms using clean manufacturingpractices (Manufacturing Cluster). The programalso travels to Colorado, where the NationalRenewable Energy Laboratory is pursuing researchinto the development of alternative energy (Science,Technology, Engineering, and Mathematics Cluster).ENERGY EFFICIENCY IN THE HOME - This video showcasesHabitat for Humanity of Metro Denver, a leaderin sustainable home construction: its Family ServicesDepartment (Human Services Cluster); a solar panelcompany whose products are right at home with ecofriendlyHabitat houses (Marketing Cluster); andENERGY STAR, an EPA/DOE program that promotesenergy-efficient products - the only kind HFH MetroDenver uses (Government and Public AdministrationCluster). A green construction/remodeling firm is profiledas well (Architecture and Construction Cluster).*Includes PDF Viewable/printable discussion questions#13144/0635 Four 25-minute programs 2010$99.95 each or series $349.95 Grades 9 to ANew!HEALTH SCIENCE CAREERSDo you consider yourself a team player? A career inhealth science may be just for you! Quality patientcare relies on health care teams whose members communicateand collaborate well with others. In thisvideo, explore a variety of health science careeroptions, with varying levels of education required,including: Pharmacy Technician; Home Health Aid;Pediatrician; Medical Administrative Support;Radiographer; Physical Therapist & Physical Therapy;and, Certified Nursing Assistant.*Teaching materials are included#13543/1290 20 minutes 2010 $79.95 *CCHOME HEALTH AIDE ANDPERSONAL CARE ASSISTANTThe aging of the baby boomer generation will dramaticallyincrease the need for home care, opening upopportunities in a frequently overlooked field. Thisprogram explores thechallenging and deeplysatisfying work of thehome health aideand the personalcare assistant -revealing the skillsand special personalitytraitsthese jobs requireand the personalrewards that comefrom helping people "age in place" witha degree of independence. Interviews with experiencedpractitioners clear up any confusion a studentmight have, showing that home health aides and personalcare assistants deal with a patient’s nutrition,hygiene, and safety more than with cooking, cleaning,and other household duties that may be needed. Theprogram also points out the pleasant variety thesepositions involve, as aides and assistants often commuteto several different homes during the courseof a day. The training and certification courses forbecoming a home health aide or personal care assistant,along with the possibilities for career advancement,are highlighted.#14107/0635 22 minutes 2008 $99.95THE HOLLYWOOD LIBRARIAN: ALook at Librarians through Film*Winner of the Ontario Library AssociationMedia and Communications Award, 2009This film is the first comprehensive treatment of thesubject of librarians. A vivid blend of factual documentary,feature film, and storytelling, it reveals the historyand realities of librarianship. Interviews with actuallibrarians, intercut with film clips of cinematic librarians,examine such issues as literature, books andreading, censorship, library funding, citizenship anddemocracy. For the first time, we see and understandthe real lives and real work of librarians who fordecades have been a cultural force hiding in plainsight. This film's subject is librarians: who they are,what they do, why they do it, and the impact of theirwork in people's lives. The underlying meaning is howwe express our own humanity, how we listen to ourselvesand one another in the realm of the writtenand read word - a uniquely human privilege.#12760/0685 96 minutes 2007Public Libraries $59.95Non-Profits and School Boards $150Colleges and Universities $275Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


5New!HUMAN SERVICESCAREERSDo you enjoy helping other people? Acareer in human services may be justfor you! Human services careers involvetending to families and to human needs,whether it be early childhood, counselingand mental health, family and communityservices, personal care, or consumer services.Explore a variety of human servicescareer options, with varying levels of required education,including: Early Childhood Montessori Teacher;Family Counselor; <strong>Social</strong> Services Worker; Clergy;Personal Trainer; and, Sales Consultant.#14037/1290 20 minutes 2011 $79.95 *CCGrades 7 to AINTERNET CAREERS: Front-End,Back-End and E-EverywhereE-commerce, e-learning, e-zines, eBay - what's thecommon denominator? The "e" of course! But intoday's fast, highly connected world, that "e" doesn'tjust stand for "electronic"; it stands for "everywhere"as more and more people link up online. This programtravels the Web to explore Internet careers in threemain areas: the front end, the back end, and everywherein between. Front-end insights come from a programmer,a graphic designer, and a quality assurancetester; back-end information is provided by a webmaster,a help desk specialist, and a sales associate; andan IT recruiter, an advertising sales rep, and an entrepreneurexplain how they've integrated the Internetinto their careers.*A viewable/printable instructor's guide is availableonline.#12028/0635 24 minutes 2008 $99.95Grades 9 to CollegeINTRODUCING HOSPITALITYThe hospitality industry globally is vast and offersnever ending career opportunities. Develop a basicunderstanding of the hospitality industry and thevariety of departments which interrelate to makea business successful. Meet people in the job andthose who are training the ever increasing numberof people who are seeking careers in this diverseindustry. Is the hospitality industry for you? Findout more about job seeking, occupations and careerpaths that you could follow.#13375/0545 24 minutes 2009 $129.95IS COLLEGE FOR ME?Looking Toward the FutureThis teen friendly documentary-style program helpsmiddle school students understand why they need tostart thinking about college now. Real students fromfour year, two year and technical programs share theirpersonal experiences, their decisions to pursue highereducation, and the availability of financial aid. Viewerswill learn how different college is from middle andhigh school, and why basic skills such as reading,writing, and problem solving will serve them wellin the future.#12853/0235 16 minutes 2009 $99.95EARLYCHILDHOODPROFESSIONSWho better for studentsto learn from about EarlyChildhood careers thanprofessionals who areenjoying successfulcareers? Interviewswith a variety of high-energy, engagingprofessionals who work with children will illustratethe range of choices for students today includingKindergarten Teacher, Public Health Nurse, Pediatrician,Spanish Liaison, and eight other professions.*Teaching materials included#9798/1290 21 minutes 2008 $79.95 *CCTHE MONTESSORI METHODItalian physician Maria Montessori developed theMontessori method in the early 1900s while observingthat children learn best when engaged in purposefulactivity. Dr. Montessori inspired a movement thatenabled children to teach themselves through sensoryrich,hands-on materials, nurture and love. Montessori'sphilosophy and practices have since spread and widelyinfluenced the educational landscape. Discover theways in which Montessori classrooms differ from thetraditional school setting in this enlightening documentary.Observe different levels of Montessori, includinginfants, toddlers, early childhood, and elementary, andhow each utilizes the Montessori method.*Teaching materials included#12812/1290 17 minutes 2009 $49.95 *CCCONFESSIONS OF AMONTESSORI TEACHER ANDIN-HOME CHILDCARE PROVIDERInterviews and day-in-the life footage with aMontessori teacher and an in-home childcare providergives insight into these from a career choice point ofview. This program teaches viewers about: the educationand training needed; the salary range for thiscareer; the long-term career outlook; the "highs andlows" of the job; and, the typical activities in the day.*Includes teaching materials#11585/1290 15 minutes 2007 $79.95RECIPE FOR SUCCESS:The Culinary Arts in HighSchoolNever underestimate the educational valueof chocolate ganache! This ABC Newsreport profiles the Careers in the CulinaryArts Program (C-CAP), a groundbreakingcurriculum that teaches students thecraft of fine cuisine - and important lifeskills along the way. The documentaryvisits the Queens high school where this nationwideteaching trend began, interviewing one of its graduates- now a successful Manhattan chef who says cookingclasses made school worth finishing. Also featured isRichard Grausman, the man who founded C-CAP. Usethis inspiring video to show students the wide variety ofacademic and vocational possibilities open to them.#12407/0635 22 minutes 2005 $69.95SUCCESSFUL JOB SEARCHSERIES: Finding Your CareerFinding a job is tough. There are many things totake into account. This innovative five part seriestakes the viewer through the job search process.Through interviews with career counselors, hiringpersonnel, employers, and others, the viewer willcome away from this series with the tools to helpthem become successfully employed. In addition,the set comes with a job finders guide in English andSpanish print containing self-help sheets, sampleresumes and job applications, resume advice, andother important information that will help the jobseeker conduct a successful job search.WHO ARE YOU? Planning and Evaluating YourCareerIn this program, you’ll learn how to assess the thingsyou like to do and apply them to career choices. Weall have to work, so doesn’t it make sense that wedo so in a career we like? Learn how you can discoverthe things that make you YOU and how to apply themto different occupations. #10233WHERE THE JOBS ARE: Finding Job Leads andOpeningsCold calling, networking, informational interviewing,friends and relatives, the Internet - there are manyways to find a job. The most effective job searchcombines several different methods and ways to findthese leads and openings. After viewing this program,you’ll have an edge on how to find the right job foryou. DVD #10234HOW DO YOU PUT IT ON PAPER? Portfolios, Resumesand Job ApplicationsWe all need a resume, but which type? Chronological?Skills or functional? How about a career portfolio?How do you put one together? What information doyou include? Are job applications a thing of the past?If they’re not, what’s the best way to fill one out?These and other questions are explored as you learnhow to put your skills, abilities, and interests onpaper. DVD #10235WHAT’S IN A JOB INTERVIEW? Job Interview Tipsand TechniquesIt all leads up to this. The job interview is the singlemost important factor in determining whether or notyou’ll be hired. This program offers practical adviceon interview dress and preparation, what toexpect during the interview, howto answer interview questionsAND how to ASK questions,salary negotiation, and more.After viewing this program, you’llbe armed with the knowledge tosucceed in any interview situation.DVD #10206WHERE DO I GO FROM HERE? Howto be a Success on the JobCongratulations! you’ve got the job!Now the fun begins! This program offersadvice on things you can do to be successful in yournew career. Having a positive attitude, solid work ethics,arriving on time EVERY time, not missing work, andother important elements are covered. DVD #10236#10190/1280 Five 20-minute programs 2005$108 each or series $445*CCVisit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


6JOB SEARCH IN THE 21STCENTURYWhat are the mostefficient andeffective ways offinding employmentin the21st century?This programprovides valuablestrategieson howto use the internet for jobsearch, including searching employment sitesand employer sites. Viewers will learn about the powerof networking and how to apply for a job online.#13165/0545 24 minutes <strong>2006</strong> $129.95TOP CAREERS IN TWO YEARSSERIESIn two years or less, students can prepare themselvesfor a great career! Each program in this series givesan overview of two or more of the top occupationalfields open to those with appropriate education orexperience through interviews with people currentlyworking in them. Required education, necessary skillsand traits, typical job-related duties and career paths,and tips on achieving success are covered.*Detailed descriptions of each program are available.• COMMUNICATIONS AND THE ARTS• BUSINESS, FINANCE, AND GOVERNMENTADMINISTRATION• CONSTRUCTION AND TRADES• RETAIL, MARKETING, AND SALES• HEALTHCARE, MEDICINE, AND SCIENCE• HOSPITALITY, HUMAN SERVICES, AND TOURISM• COMPUTERS AND INFORMATION TECHNOLOGY• EDUCATION AND SOCIAL SERVICES• PUBLIC SAFETY, LAW, AND SECURITY• FOOD, AGRICULTURE, AND NATURAL RESOURCES• MANUFACTURING AND TRANSPORTATION*Viewable/printable instructor's guides are availableonline.#12480/0405 Eleven 25-minute programs2009 $99.95 each or series $899.95LOG ON FOR SUCCESS:Using Internet Job SitesFind great jobs fast - with the Internet! This video tellseverything required to start blazing an electronic pathto outstanding career opportunities. It covers how tofind and then effectively search mega-job sites, industry-or profession-specific sites, and individual companysites; how to prepare Web-ready and E-mail-compatibleresumes and cover letters; how to fill out onlinequestionnaires; and how to save, organize, and keeptrack of what's been posted and sent. The video alsoclues viewers in to what information not to post, likesocial security numbers, so bad guys won't be able toscam them. In an Information Age job market, successbegins with a click!#9427/0405 19 minutes 2004 $79.95TOUGH TIMES FOR JOBSTRATEGIESEntering the work force, a recent grad, or changingcareers? This program will help viewers develop strategiesto find and keep a job in today's challenging economy.Packed with examples and practical advice, thevideo features interviews with people in many differentjobs and professions, as well as valuable tips fromcareer counselors. Through their real-world experienceand guidance, learn how to research career options,utilize employment opportunity resources, and discoverways to network. Because landing a position is onlyhalf the battle, this program offers novel tactics ondiversifying marketable skills that will offer flexibilityand increase value in the eyes of any employer -especially when companies are forced to downsize.#9053/0405 23 minutes 2003 $99.95 *CCWORKING FRONT OF HOUSEThis program interviews a number of people who workin the hospitality industry dealing with the public: receptionist,porter, duty manager, and restaurant/bar staff.Each section illustrates and describes the skills necessaryfor each job and the tasks commonly expected tobe carried out. As the public face of the tourism industrythese people have the responsibility of providing thebest possible service they can for their paying clients.#13212/0545 22 minutes 2008 $129.95WORKING IN HEALTHCARE:Opportunities for LifeConsidering career options? Ideal for high school andcommunity college students, this series spotlightsnursing as well as two newer specialties for which littlevideo-based informative material exists. Each programexplains what kind of education is involved andincludes interviews with professionals working in actualclinical practice. Some typical procedures and jobresponsibilities are demonstrated and explained.THE PATIENT CARE NURSING TEAM - Wherever peopleneed wellness services, acute care while recoveringfrom illness and injury, or medical support whilepreparing for the end of life, nurses are standing by.Introduces students to the rewarding career of nursingand the four levels of the nursing career ladder (certifiednurse assistant, patient care technician, licensedpractical nurse, and registered nurse) are describedas they relate to a variety of settings, including a communitywellness clinic and a long-term care facility.Pediatric nursing and hospice care are also discussed.HEALTH INFORMATION MANAGEMENT - As demands formedical care continue to rise, keeping carefully archived,up-to-date documentation of patients' illnesses andinjuries is more challenging than ever. Focuses on opportunitiesin the rapidly expanding field of healthcare informationtechnology. Three levels of specialization (medicaloffice billing certification, coding certification, andan associate degree in health information management)are covered, along with methods of healthcare informationstorage. Maintaining confidentiality is stressedthrough examples involving a small clinic, a dentaloffice, a nursing home, and a large hospital.PHARMACY TECHNICIAN - Wherever pharmacists areneeded, pharmacy technicians are there too, ready toassist them by ordering, stocking, preparing, and packagingvital medications. Shows students what it's liketo be a pharmacy technician, a medical specializationthat's in high demand at healthcare, commercial, andresearch facilities throughout the country. The coreduties of a "pharm tech" are outlined as they apply toa wide range of settings, including hospitals, drugstores,and national mail order prescription houses.*Includes Teacher's Guides#10799/1690 Three 15-minute programs 2002$99.95 each or series $299.95G E T T I N G T H E J O BCOMMON MISTAKES PEOPLEMAKE IN INTERVIEWS UpdateThere are so many things in every job interviewthat can be prepared for and practiced, and yetinterviewees continue to make the same mistakesover and over again! Simple things likea basic KNOWLEDGE about what the companyor organization being applied to actuallydoes...being able to RELAX and hold anintelligible conversation...showing a REALunderstanding of the basic requirements ofthe job in question...and an ability to GET ALONG withother people. Using the very effective 'right way/wrongway' approach, viewers are shown exactly what thesecommon pitfalls are as wellas the steps theythemselves can taketo NOT make thesemistakes in their nextinterview...This updatedversion takes intoaccount additionalresources availableon the Internet.*Includes Leader's Guide#7634/0405 27 minutes2003 $89.95 *CCHIRE EDUCATION:10 Ways to Find a Great JobWhether you've just been handed a "pink slip"saying that you've just been released from your job,are searching for your first job, or are re-entering theworkforce, this program provides the help you need.It includes ten ways to find a great job - such asNetworking, informational Interviews, Job Fairs,Internet, Classifieds, Job Applications, and more.Experts and new employees tell how these techniqueswork and give suggestions to help you find the rightjob for you.#9622/1280 20 minutes 2005 $108Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


7DEVELOPING A CAREERPORTFOLIOYears before someone lands their first job they shouldbe putting serious thought into the development oftheir career portfolio. A career portfolio is a collectionof documents that provide evidence of a job seeker'sinterests and skills both specific to a particular joband generic to employment in general. This programcovers a range of aspects relating to the compilationof a career portfolio, including defining a career portfolio,collection of information relevant to both specificand generic skills, and putting it all together. Aswell as hearing from career coach Julie Farthing, theprogram follows the experience of two (fictitious)students who applied for the same job one havingprepared a career portfolio and the other without.It also takes a step-by-step look at how to preparea portfolio and explains how developing a careerportfolio is a highly advantageous strategy whentrying to create an impression with an employer.#13160/0545 24 minutes 2009 $129.95PORTFOLIO:Showcase Your Talents"Will Work for Food!" If this is your idea of how toget a job, then you might want to think again. A careerportfolio may be just what you need to showcase yourtalents and to help you stand out. This program helpsviewers understand what a portfolio is and how itcan be used in career development and job search.Professionals provide guidelines for assembling portfolios,with helpful hints on what to include and what toavoid. Includes information on how a portfolio is usedto document work skills and samples, as well as thedifferences between "hard copy" and electronic portfolios.Also features discussion of what types of jobsearch require a portfolio and how the portfoliocan be used in interview situations.#5224/0970 15 minutes 2005 $79.95IN YOUREAR:The JobInterviewWith so muchat stake intoday's jobmarket, aninterviewhas to behandledjust right. ThisABC News program follows PeggyKlaus, a career and communications coach, as shetakes an anxious job-seeker under her wing. In aheady prep session, Peggy and her client discuss theimportance of eye contact, confident body langu age,confident tone, and good grammar and vocabulary.But Peggy takes her mentoring a step further: duringthe interview, she feeds instructions via a remotetransmitter to the applicant, who wears a tiny earphonereceiver. Peggy's strategy focuses on dispellingnaive expectations and forcing the potential employeeto proactively "drive the interview".#12658/0635 11 minutes 2008 $49.95INTERVIEW TIPS FROM ARECRUITER: How to Win theJob You Want!What is needed to pass the "interview test" and getthe job? What questions should the applicant be preparedto answer? And what questions should they askin return? This video gives real tips from a recruiter onhow to prepare for and handle the job interview. Fromthe basics of knowing the exact location for the interview,what to wear, and showing up on time, it thenzeroes in on the interview with the best ways to handlethe questions asked and cites examples of howto respond. It also suggests questions to ask thatdemonstrate knowledge and interest. Interviewerscan also get good information from this video!!!#4272/1280 25 minutes 2001 $108 *CCLANDING A JOB IN THE TRADESGetting hired as a carpenter, electrician, manicurist, orany other tradesperson requires the sameprofessional attitude that all job candidatesmust show. This video exploresessential self-marketing practices thattransform job-seekers into wage-earners,focusing on the best ways to displayvaluable skills and personality characteristics.With straightforward explanations,helpful graphics, and interviews with jobsearchexperts and real-world employers,the program illustrates how to structure aresume based on skills and background, howto compose a cover letter, how to behave and communicateduring an interview, and how to follow up witha winning thank-you letter. Special emphasis is placedon building an upwardly-mobile approach, encouragingapplicants to display enthusiasm, leadershippotential, and a willingness to learn. This is a realisticand reliable demonstration of the steps that lead to"You're hired!".*Includes viewable/printable teacher’s guide#10104/0405 19 minutes <strong>2006</strong> $79.95 *CCLANDING THE JOB SERIESTrey, your host, sets out on a personal journey that weall must go through at some point in life. Searchingfor and finding a job.THE SEARCH - Ready to find a job, Trey takes his audienceon an entertaining, educational ride as herecords his own video documentary of the job huntingprocess. Shot in "first person" style, Trey records eachstep as he learns the secrets and pitfalls of finding ajob. When viewers apply Trey's techniques and lessonsto their own personal job search, they will be certainto have the same positive outcome as Trey.THE INTERVIEW - Join Trey as he seeks advice and tipson what makes a successful interview. Trey learns firsthand that preparing for the interview and following upafterwards, are just as important as what goes on duringthe interview.RESUMES AND COVER LETTERS - The resume andcover letter are two very powerful papers for job seekers.In this video, Trey continues his journey by teachingviewers how to write resumes and cover lettersthat set them apart from the pack. They will learnwhy these papers are so important to the job searchprocess and get the DO's and DON'Ts of resumes andcover letters from the folks that know them the best,people whose job it is to read them.*Includes Guides for each Program#11590/1280 Three 20-minute programs2007 $108 each or series $299.95SECRETS:Landing and Keeping a JobWhat are transferable skills and why do we needthem? They are skills acquired throughout your lifethat can be used at any job. Filmed in a sitcomformat, like "The Office". Explains important jobtransferable skills including communication skills,problem-solving skills, and teamwork in thisentertaining and informative production.*Includes Teaching Materials#13397/1290 24 minutes 2010 $49.95 *CCRESUMES:A How-To GuideJeff wants to work in theinformation technologyfield. Cindy dreams ofbeing a gourmet chef.Over the course of thisprogram, these studentslearn how to write functional,chronological,combination, and newsletter-styleresumes using information on their skills and experiencethat they identify through two exercises: PersonalInventory (to capture the "what") and Showing YourCOLORS (to uncover the "how"). Ways to get a resumein front of a decision-maker's eyes are also addressed,and insightful snippets of commentary by a careercounselor and an HR professional are interspersedthroughout. Engaging and informative, this program isan excellent introduction to resume-writing for studentswith little or no job experience - yet!*A viewable/printable instructor's guide is availableonline.#12171/0635 35 minutes 2008 $99.95Grades 10 to CollegeRESUMES @ WORK!This program was created to assist teachers, counselors,youth workers and any others who work withyoung people in the delivery of career and employmentreadiness. Uses high tech and entertainingstructure to integrate real-life scenarios that youngpeople experience when facing the modern job market.The practical skills needed to write a successfulresume in today's competitive environment are presented,while adding humor, music and special effectsto a sometimes-dry subject. The concepts and strategiesexplained in the video were well-researched andwritten, and cleverly acted out by teens genuinelystruggling with their lack of work experience and thedifficulties they encounter with finding meaningfulemployment. After viewing this video, the audiencewill feel inspired to embark on writing a great resume,or to consider changing an ineffective one.*Includes Teaching Guide#9667/0225 11 minutes 2005 $129.95Grades 10 to 11Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


8YOU'RE HIRED! Skills You Needto Get the Job You Want*** STARS!!!! <strong>Video</strong> Librarian AwardsWhat does it take to get a job in today's demandingworkplace? What skills are on every employer’s wishlist? This program identifies the skills all workersneed, whether they're in the office, on the constructionsite, or working retail. Some skills are basiclike reading and writing, others have to do withthe personal qualities of honesty and enthusiasm.People skills are all about teamwork and workingwell with others. With this program, you'll learnhow to develop the skills you need to get the jobyou want.#11666/1280 20 minutes 2007 $108TEN THINGS NOT TO DO IN ANINTERVIEWThis engaging program is part of the seriesINTERVIEWS and entertainingly counts down thetop ten things not to do in a job interview. Theother programs in the series deal with the groupinterview, interview dos and don'ts, interviewperformance, interview skills, interviewtips and traps.#13002/0545 25 minutes <strong>2006</strong>$129.95New!YOU'RE HIRED! Job-WinningInterview StrategiesThere's nothing like preparation to calm thepre-interview jitters! After watching this video, youngadults will know how to define personal employmentgoals; research a company of interest; do mock interviews,for practice; dress for success; make a goodfirst impression; communicate strengths, skills,accomplishments, and more; ask and answer a widevariety of pertinent questions; and follow up strategicallyvia phone, mail, or e-mail. The core message?Preparation pays off!*Viewable/printable discussion questions areavailable online.#13581/0635 26 minutes 2010 $99.95BASIC CLERICAL SKILLSThis two-part series focuses on key concepts to helpyoung adults put their best foot forward when joiningthe work force in an entry-level position. The basicskills needed to survive and prosper in a businessoffice are addressed. Viewers also learn about threeimportant attributes that every employee needs onevery job.CLERICAL SKILLS FOR NEW EMPLOYEES - Beginswith a look at some of the most basic yet most importantof all job skills: being punctual, dependable, andpositive; dressing appropriately; and abiding by companyrules. Next, the art of organizing tasks and workareas is demonstrated, as viewers learn how to makefolders for filing, compile a "to do" list to help controlwork flow for the day, and much more. Voicemail ande-mail are also discussed - vital elements of today'soffice, both can prove useless if messages are nottranscribed accurately or organized properly for quickretrieval. Closes with a look at the processing ofincoming and outgoing mail and proper use of thepostage machine and fax machine. 19 minutesCOMMENDABLE CUSTOMER SERVICE - What is"customer service.", and why is it so important? Asthe frontline employee, the customer service representativeis the most valuable and visible person to thecustomers - the one they go to first for every type ofinformation and assistance. Viewers see how to provideexceptional customer service with a smile, a professionalappearance, and a positive attitude. Coversthe basics - fielding questions, solving problems,cheerfully responding to customer requests - andmuch more. And because so much interaction takesplace over the telephone, viewers will learn how tostay in control when dealing with demanding or rudecustomers, how to actively listen, and how to comeup with solutions that satisfy. 16 minutes*Each program includes Guide#7545/1690 Two programs 2004 $99.95 eachor Series $179.95RESEARCHON THEINTERNETGoogle transformedthe waythat usersaccess informationon theweb. It oustedthe categorized portalapproach and allowed information to befound by key word search, quickly and comprehensively.However, there are a number of significant issuesrelated to the modern search methodology, includingthe validity of content, the relevance, and how theresults are ranked. With the emergence of Web2.0,the supremacy of the search engine as the Start pageof the Internet may be numbered. Until the next bigthing comes along, though, it is essential that thosewho are researching via the Internet understand thelimitations of the tools they are using.#13318/0545 30 minutes 2008 $129.95TIME MANAGEMENT:Get the Most Out of Your Time!This package begins with the premise that workinglonger hours is not the road to greater productivityand prosperity. Working smarter by using proven timemanagement techniques is the key and viewers areshown a variety of practical and effective methodsthat can greatly improve both quality and quantityof work at the same time. This time-saving videotraining program will help viewers: Use the simpleABC System to prioritize jobs; Deal with and conquertime-wasting procrastination tactics; Block off timeeach day for uninterrupted work; Plan for and shortenphone calls to cover only necessary information;Understand the importance of saying NO to savetime; Carefully organize meetings to reduce theirtime and increase their effectiveness; and, Utilizethe quiet time of airline travel.*Comes complete with a DVD, audio and copy ofthe book TIME MANAGEMENT by Marc Mancini.#11271/0960 39 minutes $129.95TAKE BACK YOUR TIME:How to Manage Your Workloadand Still Have a LifeThe sharpest, most creative work can't be done ifyou're burned out. Whether you're a workaholic, lastminuteadrenaline addict or simply just can't say noto your colleagues' requests, in this program you'lldiscover tips and tactics guaranteed to help freeup you time and take your life back.#14051/0277 19 minutes 2004 $149.95HOW TO MANAGE PROJECTS,PRIORITIES AND DEADLINESIn our working life, we wear many hats. Add theseworkplace roles to responsibilities at home, and timebecomes a precious commodity. Sometimes it allseems too much to handle. However, knowing howto manage and prioritize things can help you lead amore balanced, and fulfilling life. This program willteach you how to create a winning game plan and setrealistic, yet challenging, goals. You’ll learn how to:Multitask and juggle multiple projects; Conquer procrastinationand overwork; Use small steps that leadto big results; Make every second count by minimizingdistractions; Control the flood of information thatcrosses your desk; Identify which project managementtools, techniques and technologies really work; and,Deal with crisis, conflict and change.*Includes CD containing additional training materialsin PDF format.#4871/1460 Three programs $129.95JOB SURVIVAL: Keeping andAdvancing Your JobMost people want to do well on the job, and manywant to get ahead. Not everyone has the skills necessaryto hang on to their job and move up the careerladder. This program provides strategies and techniquesfor job survival including adjusting to workenvironment, personal qualities, dressing appropriatelyfor the job, developing people skills, assessing jobperformance, using problem solving skills and more.Includes interviews with employees and employersto illustrate the strategies for keeping and advancingin your job.#9619/1280 20 minutes 2005 $108MY NEW JOB: Adult VersionWhether it's your first serious job, or just the first day ata new job, settling in and finding your way around a newworkplace can be daunting. New employees can be reticentand feel uncomfortable about finding out the informationthey want and need to know on day one. But thisshould not be the case. Most workplaces will have formalor informal strategies relating to the induction ofnew staff and appropriate personnel to oversee it. Thisprogram explores a range of areas relevant to starting ata new workplace, including what a new employee shouldconsider and prepare for and ways in which workplacesare typically set up to ensure a smooth induction for newstaff. It also covers preparation by the employee, inductions,getting to know your workmates, troubleshootingand surviving the first week.#13159/0545 24 minutes 2009 $129.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


9THE RULES OFWORK:How toSucceed onthe JobYou've got the job,now what?! This programgives basicguidelines that willhelp employees at alllevels develop goodwork habits. Useshumor along with solid information to tell how therules of work can help viewers be successful on thejob. Includes: tips on attitude, being on time, appropriatedress, job performance, following companypolicies, getting along, ethical behavior, good communication,and problem-solving. Also, how to assumea leadership role and get ahead!#10017/1280 26 minutes $108 *CCMY FIRST JOB: Student VersionGoing to work for the first time can be quite an overwhelmingexperience. Who to report to, what to know,what travel arrangements to make, what are the regularattendance hours, what if things go wrong, whocan I talk to for support, what are my entitlements,what rights and responsibilities do I have? All theseissues are addressed in this program, which providesuseful, comprehensive advice on surviving your firstjob and making life just a bit easier at the workplace.#13158/0545 30 minutes 2008 $129.95FIRST IMPRESSIONS: WinningOver Your Boss and Co-WorkersStarting any new job is likely to create some mixedreactions. It's great to look forwardto a new challenge, meetingnew people and receiving aregular pay packet. But let'sbe honest, it can also be verystressful, even if you haveprevious work experience.Every workplace has its owndress standards, protocols,procedures, chains of communicationand acceptablework habits. Sounderstanding how to fitin from the start is acrucial skill to acquire.In this program you'lllearn how to make thatall-important goodfirst impression wheneveryou start a newjob. We'll look at preparing to startwork, induction and training, working with others andhow to deal with problems along the way. We'll alsoget some important tips from employment experts. Apractical and informative look at your entry into a newworking environment. Chapters: Preparing to StartWork; Induction and Training; Working with Others;and, Deal with Problems.#13201/0545 21 minutes 2008 $129.95HEAD TO TOE: Groomingand Dressing for the BestPossible YouDoes the way you look accurately reflectwho you are and where you want to goin life? Do you always make your bestimpression? How good are your choiceswhen it comes to clothing, hair,and makeup? It's time you startedlooking like you're on your way tothe top! Whether it's business casual or warehousecomfortable, improve your appearance todaywith the tried and true techniques collected by ourexperts. Find out exactly why image is everything andhow to use it to your advantage. From shampoo tocologne, tattoos to body piercing, uniforms to businesssuits - we've got all the tips you need to lookyour very best and get ahead in the workplace! Afterall, every successful person knows that looking yourbest puts you on the road to feeling your best - andfinally being your best!#9802/1280 22 minutes 2004Includes Guide $108LOOKING GREAT AT WORK:From Business Casual to HygieneViewers learn that, in reality, people do judge othersby what they wear and how they look. Many youngpeople simply do not realize that the height of teenfashion and fads is often not welcome or appropriatein the workplace. Viewers learn how to interpret fourlevels of "business casual" dress. The video alsoexplains the traditional white collar business lookand actually teaches how to knot a tie. Part Twoof this very practical video gives advice on hygieneand grooming from tooth brushing and face washing,to bathing and hair care.#7697/1120 18 minutes 2001 $99.95 *CCNew! EMOTIONvs. ANALYTICS:Decision-making andthe Biased Brain*Features Baba Shiv, Professor ofMarketing, Stanford GraduateSchool of BusinessIs it best to be emotionless and analyticalin decision making? When our goal is tobe decisive, the answer is a resounding No.Instead, harnessing the power of emotions iscritical. Studies of the neural underpinnings ofdecision making show that our brains start byevaluating options analytically. But very soon,usually based on first impressions, we createan emotional front-runner. We then continuedown a path of predecisional distortion, whichbiases further evaluation. Rather than creatingbad decisions, however, this distortion leads tomore confident, committed decision making. Thisvideo teaches: How to be decisive and confident indecision making; Why starting with price can leadto bad decisions; and, How loss aversion trumpsopportunity - and how to counter negative emotions.#14030/1005 59 minutes 2010 $99.95FINANCIAL MANAGEMENT SERIESThis innovative series brings the real world of financeinto the classroom. The programs in this series providea strong introduction to core financial management topics.The series uses animated graphics throughout toillustrate financial concepts and relationships as wellas news stories from television to highlight the financialconcerns and decisions of real companies. Detaileddescriptions of each program are available:INTRODUCTION TO FINANCIAL MANAGEMENTFUNDAMENTAL CONCEPTS IN FINANCIAL MANAGEMENTSTRATEGIC LONG-TERM INVESTMENT DECISIONSSTRATEGIC LONG-TERM FINANCIAL DECISIONSFINANCIAL PLANNING AND WORKING CAPITALMANAGEMENT#13840/0635 1995 $169.95 each orSeries $769.95ACCESS UNLIMITED: The Job SearchSeries for People with DisabilitiesFinding a job can be extremely difficult. For people withdisabilities, the barriers become even greater. Althoughlaws prohibit discrimination in this regard, many employersare hesitant to hire or even to interview people withdisabilities. This series presents practical, proven strategiesthat will show disabled job seekers and counselorswhere to begin and what they need to know to findemployment in a wide range of career areas.JOB SEARCH TACTICS FOR PEOPLE WITH DISABILITIESbegins with an overview of the Americans With DisabilitiesAct so viewers learn their rights and the manyresources that are available to help in their quest.Deciding where they would like to work is a necessary firststep. The importance of networking is also explained.RESUMES AND APPLICATIONS FOR PEOPLE WITHDISABILITIES explains to viewers that what informationthey include will determine whether they go on tothe interview stage. Are disabilities mentioned at thisstage? What protection against discrimination do theyhave? How can they use this contact with a possibleemployer to sell themselves & their abilities?JOB INTERVIEWING FOR PEOPLE WITH DISABILITIESmakes viewers aware that this critical part of theprocess of getting a job is where they have to focuson and sell their abilities. Interviewers are sometimesresistant or reluctant to make a commitment simplybecause to them hiring the disabled is unknown territory.The interviewee should know their rights according toaccommodation and be able to explain such while atthe same time making sure that the interviewer knowsthat they are the right person for the job and why.#4897/0405 Three 23-minute programs 1999$99.95 each or series $299.95 *CCCRITICAL THINKING: AnalyzingProblems and DecisionsThis program uses illustrative vignettes and groupdiscussions to explore the problem-solving process.Introduces a problem-solving methodology of acceptingthe problem, defining the problem, consideringalternatives, exploring alternatives, devising solutionsand plans of action, and evaluating the efficacy ofsolutions. Features critical thinking expert and"Thinking Critically" author John Chaffee.#12872/0880 29 minutes 2008 $219.95 *CCVisit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


10FLOW: Psychology, Creativity andOptimal ExperienceMihaly Csikszentmihalyi (pronounced CHICK-sent-mehigh-ee)is one of the world's leading authorities on creativity.In this video he sits down with Howard Gardner(MULTIPLE INTELLIGENCES) and presents the originsand implications of his revolutionary theory of FLOW.In sharp contrast to behaviorism, which he describes assimplistic, he explains how the FLOW is not that of 'gowith the flow' by any means. On the contrary, far frombeing passive, Csikszentmihalyi illustrates why FLOWalways involves the active use of skills to overcomechallenges. Turning to a critical question of our times,he shifts his focus to education and persuasively argueshow FLOW can positively impact learning environments.#8993/0920 55 minutes 2003 $275* * * Ask about oureasy email preview!!!E X - C O N J O B S E A R C H T I P SSTARTING FRESH SERIES*** 3 and 1/2 stars from<strong>Video</strong> Librarian!!!This series gives teensthrough adults with a backgroundinvolving the judicialsystem, the informationthey need to get a job.Done documentary-style,viewers follow Treythrough each phase ofhis job hunt. <strong>Can</strong> beviewed as a series or stand alone.FINDING A JOB (WITH A TROUBLED BACKGROUND) -Trey takes his audience on an challenging, educationalride as he records his own video documentary of thejob hunting process. This video focuses on the jobsearch techniques, such as filling out applications, networkingwith family and friends, job centers and more.JOB INTERVIEWING (WITH A TROUBLED BACK-GROUND) - For someone with a troubled background,job interviews can be a frustrating experience. In thisvideo, Trey shows us that although interviewing can bea challenge, it is also the best opportunity forimpressing potential employers and landing the job.RESUMES AND COVER LETTERS (FOR THOSE WITHA TROUBLED BACKGROUND) - The cover letter andresume are two very powerful papers, especially forjob seekers with a criminal record. In this program,Trey continues his journey by teaching viewers HOW]to write honest cover letters and resumes that setthem apart from the pack, and they will learn WHYthese papers are so important to the job searchprocess. Viewers will also learn the DOs and DON'Ts]of resumes and cover letters from the folks who]know best... the people who read them!#11335/1280 Three 20-minute programs 2007$108 each or series $299.95 *CCGOING HOME:Teens Re-entering SocietyAll former inmates have a hard time adjusting to lifeoutside prison, but teenagers face their own specificset of challenges after doing time. This two-part seriesshows how that adjustment process often plays outand how its hardships can be minimized. Filmed inlarge part at the Riker's Island Academy, a GED-levelschool that has helped turn hundreds of inmates' livesaround, the series covers the major sources of conflictthat young people will encounter when reentering society.Addressing the day-to-day challenges of newfound,uncertain freedom, these programs illustrate how asupport system can be built with the help of family,peers, caseworkers, and even correctional staff.Detailed descriptions of each program areavailable on our website.FROM THE INSIDE: PersonalChallenges for Teens ReenteringSocietyON THE OUTSIDE: <strong>Social</strong> Challengesfor Teens Reentering Society#11532/0635 Two 22-minuteprograms 2008 $99.95 eachor series $179.95PAROLE:Getting Out and Staying OutPrison life is hard - but for most ex-convicts, life onthe outside is tough too. This video follows paroledprisoners as they re-enter civilian life and face challengesboth large and small. Upon release from jail,the lives of these young men are suddenly filled withcritical decisions. Some are dreaded, such as thesplit-second choice of whether or not to engage inviolence; the wrong choice will put them back behindbars. Other dilemmas are unexpected, like havingto decide what to wear every morning. The programprovides an eye-opening look at the typical parolee'sstruggle to find work, stay away from drugs andformer friends, and maintain a positive attitudeabout the future.#11533/0635 16 minutes <strong>2006</strong> $69.95FINDING EMPLOYMENT: TheFirst Step for the Ex-Offenderto Making It on the OutsideFinding a job is tough. Having a record can make iteven tougher. However, employment is the first step tomaking your way on the outside. This program focuseson everything the ex-offender needs to know in orderto find employment. Included is advice on: Startinga job search while still incarcerated; Using want ads;Filling out job applications; What to wear; Interviewtips, how to handle being incarcerated in the interview;Networking using friends and family to findemployment; and, How to find and take advantageof offender aid programs in any area. Features interviewswith experts who work with ex-offenders on adaily basis and an employer highlight this extremelyinformative program. After watching this video, you'llbe one step closer to finding a job and being successfulon the outside.#10303/1280 25 minutes 2005 $109.95FROM PAROLE TO PAYROLL:A Process of PersistenceFor the ex-offender, finding a rewarding job is one ofthe most challenging steps toward building a productivenew life. Based on a workshop series by life skills educatorLinda Manson, this comprehensive video/workbookseries contains solid, real-world content designed to helpjob seekers find satisfying work, and features informativeinterviews, helpful tips, and colorful graphics.FINDING A JOB - Examines the many job-hunting methodsavailable to those seeking employment, with specifictips and pointers directed to ex-offenders enteringthe workforce. Interviews with employment specialists,ex-offender service providers, and employed ex-offendersprovide suggestions on the best and quickest waysto find work - and get ahead. Job search methods coveredinclude want ads, employment services, networking,information interviewing, and using the Internetand the Yellow Pages. 23 minutesRESUMES AND JOB APPLICATIONS - Demonstrateshow resumes and job applications can be used effectivelyto find satisfying employment. Popular types ofresumes are presented, with an emphasis on thosethat are more effective for ex-offenders. In addition,specific ways to incorporate prison education programsand to handle time gaps in employment historyare discussed. Resumes and job applications are vitaljob-hunting resources, so having skill in preparingthem can make a real difference.THE JOB INTERVIEW - What mistakes do ex-offenderscommonly make during a job interview? This programis designed to help prepare job candidates to makethe most of their meetings with prospective employers.Topics in this thorough job-hunting tool include dressingfor success, using body language to convey positivemessages, clearly articulating pertinent skills andabilities, coping with difficult questions, and negotiatingsalary and benefits.THE EX-OFFENDER'S JOB SEARCH COMPANION:Getting a Good Job Despite Your Record - This workbookgives good advice on job search essentials likewriting resumes and cover letters, networking, usingthe Internet to find job listings and to post resumes,and successful interviewing—dealing with the reallydifficult questions unique to parolees, negotiatingsalaries, providing references, and more. Exercisesand do-it-yourself forms are also included, to helpex-offenders carry out a job search that really getsresults. 72 pages#11589/0405 Three 22-minute programs andWorkbook 2008 $89.95 each or series$279.95 *CCVisit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


11J O B S I N A R T & T R A D E SAD INFINITUM: The Many Pathsinto AdvertisingWhat kind of person goes into advertising? How doyou break in? And what does it take to succeed onceyou get there? This program goes to New York CitybasedEuro RSCG, one of the world’s largest ad agencies,to find out. Shoot-from-the-hip candid, a mixedgroup of recent hires and award-winning professionals- account executives, an art director, creative directors,executive creative directors, and the director ofhuman resources - tell their stories to founding partnerTom Messner in a way that is as intriguing as itis informative. Ideal for helping students decide if acareer in advertising is right for them - and for providinginsight into the operation of an award-winningadvertising shop.#11292/0635 59 minutes <strong>2006</strong> $149.95 *CCART TALK: Conversations withWorking Artists"...is especially recommended viewing forpublic school art education classes and agem for public library collections. Individualartists are also sure to enjoy and perhapseven draw insights from the wisdom oftheir contemporaries!"J. Cox, Midwest Book ReviewContemporary artists working with diverse mediashare their thoughts on the creative process andwhat it means to be an artist. Featuring sculptorsMark Cesark, James Surls, and Nancy Lovendahl,Alleghany Meadows, painters Carrie Kaplan and TaniaDibbs, glass artists Jacqueline Spiro and Lee Lyon,and totem carver John Doyle. Nine segments,approximately eight minutes each.#13480/0470 78 minutes 2009 $59.95CAREERS IN ARTThis program introduces students to a variety of professionalswho have chosen to work in the arts andrelated fields as their career. The program coverstwelve careers that include Graphic Design, IndustrialDesign, Photography, Art Education, Interior Design,Fashion Design, Fine Arts and Crafts, and many more.Real world professionals tell about their careers, theeducation needed to enter and excel in their fields,and other advice and insights that will benefit studentsas they begin to think about their future careers.*See also the CAREERS IN ART Posters#13481/0470 29 minutes 2009 $49.95AT DEATH'S DOOR*Winner of the Chris Statuette - ColumbusInternational Film/<strong>Video</strong> FestivalWhen the grim reaper calls in Hawkesbury, Ontario,the Berthiaume family answers. Owners of one of theoldest independent funeral homes in <strong>Can</strong>ada, theBerthiaumes have been dealing in death since 1896.With rare and dramatic access to the funeral process,"At Death's Door" paints a quirky, yet poignant portraitof this close-knit, Franco-Ontarian family; 75-year-oldmatriarch, Armande, and her sons René, Yves andRobert - Hawkesbury's first family of funerals. Whethercalming the bereaved or battling cancer in their ownfamily, this multi-generational clan helps lift the veilof mystery that still shrouds much of the funeral trade."At Death's Door" is a true life-and-death story - thelife of the irrepressible Berthiaumes and the deathsthey rely on to survive.#13342/0865 42 minutes <strong>2006</strong> $149.95*** KINETIC ALSO HAS THEWORLD’S BEST “HOW TO”DVDS such as …BUILDINGTRADES IIViewers learn thatit's not just buildinghouses, it's buildinghomes. This comprehensiveseriescombines clearlydepicted step-bystepinstructions withconcise explanations to help studentsmaster the skills of home construction - whetherassessing the job, putting it on paper, layingthe foundation, or putting on the final touches.*Detailed descriptions of each program are available.The Series Includes:Design and Planning / Construction Estimating:Industry Standards / Location and Excavating: SitePreparation / Foundations / Introduction to Framing /Floor and Wall Framing / Ceiling and Roof Framing /Framing for Rough-ins / Alternative FramingTechniques / Wall and Roof Sheathing / Frames:Doors and Windows / Thermal Insulation and VaporBarriers / Ventilation / Interior Wall and Ceiling Finish/ Interior Doors, Frame, and Trim / Plumbing: Roughinand Final /Electrical: Rough-in and Final /Mechanicals: Rough-in and Final / Flooring Coverings/ Roofing, Siding, and Finishing*Includes Teacher’s Guides#9250/1690 Twenty 12 to 19-minute programs2004 $79.95 each or series $1,439.95CONSTRUCTION AND BUILDINGTRADESThis 21-program educational video collection is aone-stop shop for anyone who wants to learn howto construct a building from the ground up. Appliedmath is introduced. *Recommended for high school,technical or vocational school, and training programs.Detailed descriptions of each program are available.The Series Includes:Math in Construction Technology | Design andPlanning | Construction Estimating: IndustryStandards | Location and Excavating: Site Preparation| Foundations | Introduction to Framing | Floor andWall Framing | Ceiling and Roof Framing | Framingfor Rough-ins | Alternative Framing Techniques | Walland Roof Sheathing | Frames: Doors and Windows |Thermal Insulation and Vapor Barriers | Ventilation| Interior Wall and Ceiling Finish | Interior Doors,Frame, and Trim | Plumbing: Rough-in and Final| Electrical: Rough-in and Final | Mechanicals:Rough-in and Final | Flooring Coverings | Roofing,Siding, and Finishing*Includes Guides#12835/1690 Twenty-one 21-minute programs<strong>2006</strong> $79.95 each or series $1,499.95HOT OFF THE PRESS:Inside a Daily NewspaperBelieve it or not, print journalism is alive and kickingin the digital age. This video takes viewers behind thescenes at a large daily newspaper, exploringin detail how staff members fulfill their writing,illustration, and assembly duties, and how thepaper-based periodical has adapted to hightechdocumentation, communication, and deliverymethods. News and feature reporters, subeditors,photographers, and the paper's newseditor and print manager all discuss their challengesand responsibilities in detail - sheddinglight on how newsworthy events are tracked, storiesare assigned, fieldwork is accomplished, pages aredigitally laid out, and other aspects of journalism.*Includes viewable/printable teacher's guide#10437/0635 26 minutes 2005 $79.95 *CCPRACTICAL GUIDE TOMODELING SERIESThe best way to become a professional model is to learnfrom professionals. This series provides answers, informationand advice from top modeling agents for aspiringmodels, showing what agencies look for in a model, theproper way models pose during camera shoots and howmodels present themselves on and off camera.HOW TO BECOME A MODELEach year over 100,000 young men and women tryto break into modeling. This introductory programgives aspiring models an insider's view of the worldof modeling, covering all the basics, including how toget started, what modeling agencies look for and howto develop your career.ON THE SET: Preparing for PicturesThe best way to become a successful model is to learnby doing, through actual and simulated shots, bothin a studio and on various locations. In this programexperts cover the importance of understanding photography;also they show the step-by-step applicationof a basic makeup.DESIGNING YOUR PORTFOLIOYou can only make one first impression, so a goodfirst presentation in essential in modeling. In this finalpart of the series aspiring models learn the art of presentingthemselves and the pictures in their portfoliosin the most effective and professional way possible;also experts cover printing, composites, and theimportance of a good diet and exercise.#13576/0450 Three 30-minute programs 2008$149.95 each or series $449.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


12INTRODUCTIONTOAGRISCIENCEThis series providesa multitude of visualmini-lessons withup-to-date contentin order to enhanceteaching of themany subject areasembraced by agriculture,technology,food, and natural resources; a teachingresource developed exclusively to meet the needsof Agriscience programs. The four general topic areasof the DVD series include: Animal Science, PlantScience, Forestry and Natural Resources andWoodwork, Metal Work and Tools. Career profilefootage is shown at the completion of each DVD toillustrate a "day in the life" of workers in the agricultureindustry. Supplemental questions are includedto drive classroom discussionDISC ONE (ANIMAL SCIENCE):Animal Genetics. Genetic Engineering. SkeletalSystems. Muscular Systems. Endocrine and ImmuneSystem. Digestive System. Reproductive System.Reproduction Management. Animal Growth andDevelopment. Animal Disease. Animal Nutrition. AnimalBehavior and Safety. Animal Welfare. The Large AnimalIndustry. The Poultry Industry. Meat Science. The DairyIndustry. Small Animal Care. Aquaculture. AlternativeAnimal Agriculture. Animal Waste Management. AnimalScience Careers. Animal Caretaker. Agriculture LabTechnician. Hatchery Technician.DISC TWO (PLANT SCIENCE):Classical Plant Genetics. Biotechnology. ClassifyingPlants. Propagation Techniques. Plant Anatomy andPhysiology. Soil. Plant Growth. Heating theGreenhouse. Greenhouse Irrigation Systems. ContainerPlants. Trees, Fruits, and Nuts.Vegetables. Turf grass. Field Crops.Interior Plant Technician. GreenhouseProduction Assistant. Seed LabTechnician.DISC THREE (FORESTRY AND NATU-RAL RESOURCES & WOODWORK, MET-ALWORK, AND TOOLS)History Of Forestry Science. NaturalForest Types. Forest Ecology. Forest Fires.Harvesting and Forest Management.Lumber. Veneer and Engineered Wood.Paper Making and Recycling.Environmental Management. Soil Conservation. WaterProtection and Management. Wetlands. Air Pollution.Protection of Wildlife. Species Diversity. WasteManagement. Energy Sources and Use. Forestry andNatural Resources Careers. Water Treatment PlantOperator. Recycler. Forestry Technician. SoilConservation Technician. Wood and Metalwork. PowerTools. Tool Fitting. Welding, Cutting, and Brazing withGas Fuels. Arc Welding. Painting. Gasoline Engines.Electricity. Plumbing, Hydraulics and Pneumatics.Concrete and Masonry. Agriculture Structures.Agribusiness and Technology Careers. ApprenticeCarpenter. Apprentice Plumber. Tool & Die Maker.#13874/0430 Three DVDs 240 minutes<strong>2006</strong> $799.95New! PRESSURE COOKER"Easygoing and frequently humorous, thefilm is ultimately not so much about pressureas clarity of purpose, capturing aunique teacher's methodology of buildingconfidence and pride to achieve joyousresults. Highly recommended! "J. Shannon, <strong>Video</strong> LibrarianWilma Stephenson runs an infamous Culinary Arts"boot camp" for students at a school where over 40%of the students don't even make it to their senior year.A teacher for 40 years, Wilma can be blunt and cantankerous- but beneath her tough exterior is a personwho cares passionately about getting the best out ofher kids. Pressure Cooker documents an entire schoolyear with Wilma and her students. Wilma shows herkids how to achieve her version of the Americandream. At the end of the year, culinary studentsfrom all over compete in a one-day cook-off, wheretop chefs judge the students' skills and talent.Scholarships are on the line; success will dependupon how dedicated they've been over the last year -enduring stressful home lives while still finding themotivation to wake up at 6AM to get to class earlyenough to master crepes and tournée potatoes.#13973/0645 99 minutes 2010 $129.95WOMEN IN THE HOMEBUILDING INDUSTRYFor decades, women have enjoyed professional successand personal satisfaction at every level of thehome building industry, including light commercial constructionand maintenance. Drawing on interviews withboth women and men, this video presents some of themany opportunities for women in the building-relatedtrades. In two segments, the program explores howthey got their starts, what they like about their work,and what motivates them, as well as the challenges ofentrepreneurship and gaining acceptance in a predominantlymale industry. In "Mastering a trade," an electricianwho is also president and owner of her own company,an engineer with Wyndham Garden Hotels, and adrywall finisher discuss their experiences. In "Leadingthe Team," a construction project manager and thepresident and owner of a remodeling firm talk aboutwhat it is like to be the woman in charge.#9341/1690 2001 $79.95L E A D E R S H I PNew!THE CURE FOR TOXIC-BOSSSYNDROME: Avoid the Blundersthat Disrupt TeamsDo you want to ensure that the managers in yourorganization steer clear of the behaviors that destroymorale and productivity and lead to bitter, frustratedand disengaged employees? In this multi-mediaproduct, you will witness five of the worst bosses andlearn how to avoid becoming one. THE VIDEO showsviewers how these toxic bosses act: The Brush-Off;The Slacker; The Micromanager; The Fear Monger;and, The Glory Hog. Viewers learn how to: Delegateeffectively; Become more decisive; Share credit withstaff; Gain respect from employees; and much more!The CD-ROM includes both A TRAINER’S GUIDE andA VIEWER’S GUIDE.*Detailed descriptions are available on ourwebsite.#14032/0277 19 minutes 2011 $389.95New!SHIFTINGYEARS:Leveragingthe Power ofGenerationsWith four generations inthe workplace, how do youhelp bridge the communicationgap? How do you begin meaningful dialog? How do youcreate cohesive, productive teams? SHIFTING YEARS –hosted by author Laura Goodrich - approaches generationaldifferences in a new way. Rather than simplyoffering ways to deal with these differences, this programhighlights how we must first form relationships byfocusing on our similarities. Only then can we appreciatethe value and unique perspective that each generationcan contribute. Perfect for initiating conversations,this fast-paced program reminds us that it’s how wechoose to work together that determines our success.*Includes comprehensive support materials - Trainer’sGuide, Group Exercises, Transcript and twoPowerPoint Presentations - that not only reinforcelearning, but also give your clients the tools to expandthe discussion beyond the film.#14189/1943 12 minutes 2011 $495New!FOR MANAGERS: CREATINGA POSITIVE WORKPLACE- Good Attitudes Are ContagiousDoes your workplace need an attitude adjustment?A positive, energized workplace doesn’t happen automatically.It takes more than a paycheck to bring outthe best in people. It takes an exceptional manager.This program demonstrates critical strategies for creatinga positive workplace. Not about being warm andfuzzy. Organizations that invest in their employees andbuild pride in them see the pay-off in productivity.*Includes 10-page Program Guide#14048/0277 22 minutes 2004 $149.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


13AWESOME! A New Generationand Engaging Gen Y****Four Star Rating from Training MediaReview - "I highly endorse AWESOME!It is a great catalyst for the organizationalconversations that need to happen to ensuregenerational peace".What makes Generation Y different? What experienceshave influenced their attitudes, values and workstyles? What do they need to be successful at work?How can organizations engage and inspire them tomaximize their impact and productivity? These questionsare becoming increasingly important as thelargest generation in history begins entering the workforce.In the next few years, Gen Y will constitute38% of all employees. They are smart, adaptable,energetic, skilled and eager to make their mark. Atthe same time, these young people do things differentlyand enter the world of employment with greatexpectations and a culture that may be unfamiliar tomany of us. This program will help you better preparefor the task of engaging, inspiring and productivelychanneling the energies of your new employees. Atwo-part video-based training program.Part One - A NEW GENERATION @ WORK - presents24 Gen Y employees from a wide range of occupationswho share what makes them tick.Part Two - ENGAGING GEN Y - introduces fivemanagers who present their views on how to helpMillennials succeed. You'll be enlightened, energizedand entertained!*A comprehensive facilitation package accompaniesthe program that includes a Guide, PowerPoint slides,reproducible handouts and program transcripts.*Dubbed versions also available in SPANISH*Sub-Titled version also available in CHINESE!#12000/1780 Two programs 20 minutes2008 $625FACILITATIVE LEADERSHIP:TEAMWORK, PLANNING ANDCONFLICT MANAGEMENTThis presentation focuses on how leaders canhelp employees, colleagues and groups set goals,create plans, mobilize resources and manageconflict. Contains four 10-minute segments eachcontaining narrative, graphics, interviews and casedepictions: Hub Segment; Facilitating Teamwork;Facilitating Planning; and, Facilitating ConflictManagement.*Recommended for all business and professionalcommunications and related courses.#14044/0567 39 minutes 2005 $149.95BE PREPARED TO LEAD:Applied Leadership skills forBusiness ManagersViewers learn that no matter what the style of leadership,in order to be effective they must be based inthe REAL personality of the leader. The video demonstratesthe one essential trait common to all greatleaders... self-understanding. Part of the famousToastmaster's Series of business videos that offerexcellent production values, dramatizations, qualityof information, all at great prices.*Includes 32 page Study Guide. A Leader's Guide isalso available for purchase#7813/1005 27 minutes 1994 $95*Also in SpanishNew! GENERATIONS ANDWORK SERIESThis series is the culmination of 25 years of researchby Claire Raines, co-author of "Generations at Work"and seven other books about the generations,supported by compelling real-world inquiry fromaward-winning producer Tarek Chacra. Workplaceand on-the-street interviews, vignettes, and expertcommentaries address such topics as coaching, workprocesses, technology, feedback, change, productivity,and sales. Not just another plug-and-play video, GAWengages viewers in a fresh new way by involving themin 15 screening activities. Facilitator Joe Tabano interactsdirectly with viewers, prompting them to answerquestions, join in conversations, and participate inlearning activities where they apply what they havelearned to their own work situations. At its heart, thisis about accepting people who are different and interactingwith them in ways that increase satisfactionand productivity. A detailed description of key pointsis available on our website.The Package Includes:• DVD with 4 video programs (see below)• CD-ROM with Leader's Guide, 4 PowerPointPresentations, 4 sets of Reproducible Handouts• One 4genR8tns book• One Millennials@Work book• 10 laminated desk referencesA four-part interactive learning experience:• Engaging All the Generations (8:29)• Connecting Across Differences (8:59)• Working with Millennials (8:08)• Succeeding with Younger Workers (9:39)Since the programs have their own on-screen facilitator,all you need to train hundreds of people is someoneto convene the meeting and print the handouts.#13555/0807 Four programs 2010 $495 *CCHOW TO BUILD A HIGH-PERFORMANCE WORKPLACE:The Keys to Effective SupervisionWhether it's your first day as a supervisor or you're aseasoned veteran, this program will make you evenbetter at your job! You'll learn to develop the criticalskills you need to be a truly effective leader-communicatewith clarity, make effective and timely decisions,recruit, train, motivate and retain a successful workforce!Even the busiest managers can apply the trainingtechniques found in this new program. Includesthe book "Developing a High-Performance Workforce".#9815/0960 30 minutes 2005 $129.95 *CCTHE NEW BUSINESS OFPARADIGMS: 21st CenturyEdition with Joel BarkerThis package consists of two complete programs"Joel Barker's The New Business of Paradigms:Classic Edition" and "Joel Barker's The New Businessof Paradigms: 21st Century Edition".THE CLASSICEDITION (26 minutes)is an updatedversion that followsthe concepts andstories of the original,but with anew look and feel.THE 21STCENTURY EDITION(18 minutes)applies paradigmconcepts directly to situations and problems that haveoccurred since the turn of the new millenium offeringhigh quality training potential to help people dealeffectively with change. At this critical point in time,both historically and economically, what could bemore significant? Some of the Key Concepts Joeldemonstrates: Paradigms are common; Paradigmsare useful; Avoiding the trap of letting PERSONALparadigms get in the way; Outsiders create new paradigms...diversityis an opportunity; Shifting to newparadigms takes courage; and, ANYONE can chooseto change their paradigms.*Includes: The New Business of Paradigms Fieldbook;The New Business of Paradigms Trainer's Toolkit onCD; and, Ten Pocket Reminder Cards*Education, Government & Non-Profit 25% discount*2nd or more copies 50% off list!#7567/1943 44 minutes 2001 $895CORNERSTONES OF QUALITYViewers learn why customer focus, continuousimprovement, employee involvement, and the commitmentto measurement and evaluation form the basicfoundation upon which workplace quality is built.They are also shown leadership techniques for incorporatingthese principles into daily work. Part of thefamous Toastmaster's Series of business videos thatoffer excellent production values, dramatizations,quality of information, all at great prices.*Includes 25 page Study Guide*A Leader's Guide is also available#11216/1005 24 minutes 1995 $95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


14INNOVATION AT THEVERGE with Joel Barker"When it is done right,Innovation at the Verge createswhole new categories of productsand services, wonderfulopportunities for improvement,and huge competitive advantages.The power of the Verge isin the combination of differences."Joel A. BarkerJoel Barker has always believed thefuture is something you create, notsomething that happens to you. In thisbold, new program, Barker teaches how to create yourown future by finding your next innovation. Through storiesand examples, you will learn how to combine yourideas with the ideas of others as you meet at the Verge.*Includes the following support materials on CD-ROM:PowerPoint Presentation, PDFs of the Transcript,Training Concepts, Training Stories, Seminar Guide,Facilitation Guide, and Training Notes from Joel Barker.*Education, Government & Non-Profit 25% discount*2nd or more copies 50% off list!#12522/1943 18 minutes 2009 $895***See alsoWEALTH, INNOVATION ANDDIVERSITY with Joel Barkeron Page 36and TACTICS OF INNOVATION withJoel Barker on Page 40LEADER MADNESSQUOTES FROM “TRAINING MEDIA MAGAZINE”REVIEW:“Having used the DVD repeatedly in corporatetraining sessions and demanding,academic classroom settings, I have seenfirst-hand how engaging it really is.Learners are riveted by the presentationof "Derailed Leadership" and the vividcounter example-example format.""The DVD never fails to entertain. It isa guaranteed success as a stand-alonetraining or module in a larger offering."Leadership is a powerful substance that can beeasily abused. The key to using it wisely lies within.Demonstrates six warning signs of ineffective leadership,showing how seemingly insignificant actions candevelop into destructive leadership practices. Each scenarioclearly identifies a critical moment of choice whenthe leader either motivates or alienates a work group.The wrong choices are played out with engaging humor,encouraging viewers to take a fresh look at our ownleadership practices. Ideal training for managers, supervisors,team leaders and newly appointed leaders.*Includes a 28-page comprehensive training leader'sguide with reproducible worksheets. DVD containsPDF version of leader's guide and supportingPowerPoint graphics.*Details of key learning points are available on ourwebsite. *DVD contains both English & Spanish*Government, Education & Non-Profit 10% discount#10848/2125 21 minutes <strong>2006</strong> $795 *CCINTRO TO LEADERSHIP:Key Skills to Being aLeaderSome people are born leaders, but nearlyeveryone has leadership potential. Howto tap into that potential? By learningand practicing the key skills of leadership- communication, organization, self awareness,vision and trustworthiness. Fromthe team quarterback to the companypresident, this program explores differentkinds of leaders and the qualities thatmake them great. Now viewers candevelop their leadership skills with these practicaltips for everyday leadership.#11664/1280 20 minutes 2007Includes Guide $108New!LEADERSHIP AT EVERY LEVELImagine if all your good managers became greatleaders. When you have leaders at all levels, andnot just at the top, productivity climbs and the atmosphereimproves throughout your organization. Goodmanagement skills are a start. But that's not whatmakes you a leader. What makes you a leader is thewillingness of others to follow you. And this requiresrespect, admiration and many other intangibles thatgo into true leadership. Fortunately, even though noteveryone is a "born leader," every manager in yourorganization has the potential to become a leader.This video begins by demonstrating successful managementstyles: direction, influence, collaboration,and delegation. It then explains how your settingand your subordinates determine which managementstyle is most appropriate for your situation - andthe need to adapt to changing circumstances.Dramatic scenes help yourecognize leadership behaviors at alllevels of an organization. You'll learnhow to exhibit leadership by makinggood decisions and keeping your ownemotions under control. And you'll learnthe critical importance of personalintegrity. Leadership takes more thangood management. And there's no bettertime than right now for you to take it tothe next level.*The 31-page booklet accompanies the programas a tool for trainees to use during and afterthe training. It goes over the different styles of leadershipas well as their characteristics. Thought questionsare provided along with different scenariosindicated in the video.#13926/1005 24 minutes 2010 $95 *CCNew!LEADERSHIP FOR INNOVATION:How to Create Collective Genius*Features Linda Hill, Professor of BusinessAdministration, Harvard Business SchoolWhat kind of leadership is needed when innovation ishow you compete? From her research on companiesthat have achieved breakthrough innovations,Professor Hill found a common leadership approach.Leaders at Pixar, eBay Germany, Google, HCLTechnologies, and IBM, among others, buildcommunities of people who are both willing and ableto innovate. They develop willing teams by pullingpeople together with a shared purpose, values, andrules of engagement. And they build capabilities byfostering intellectual diversity and debate (creativeabrasion), high experimentation (creative agility),and integrative, rather than compromise-driven,solutions (creative resolution).#14026/1005 54 minutes 2010 $99.95New!LEADERSHIP: What's Trust GotTo Do With It? 2nd EditionHas your organization lost trust in its leaders?Precisely when organizations need employee involvement,trust levels are low and people are disengaged.What can managers and team leaders do to regaintrust? This video provides realistic methods forrebuilding trust and gaining employee involvement.Tells the story of a team leader who realizes that hecannot lead his team without first gaining their trust.As the story progresses, he puts into practice fivetrust-building behaviors, which help him to regain thetrust and active participation of his team. Let this programteach leaders in your organization how to buildtrust and create a more productive work force. *Thisprogram includes a Comprehensive 35 page leader'sguide with reproducible participant worksheets. Alsoincludes 18-page PowerPoint Slide Presentation.Slides may be edited for your organization's needs.*Government, Education & Non-Profit 10% discount#3878/2125 19 minutes 2010 $795New!LEADINGIN ACONNECTEDWORLD*Features RobCross, Professorof Managementat the Universityof VirginiaNetworks ofrelationshipsamong employees are increasinglythe means by which organizations create value andfoster innovation. From ten years of research trackingtop-performing leaders at over 60 companies,Professor Cross found that successful leaders manageinformal networks to compensate for weaknessesin formal structures, and thus improve collaboration,knowledge-sharing and best practices. In doing so,they are less susceptible to the loss of key contributorswhose expertise enables a group to succeed.The video teaches: How your organization’s interpersonalnetworks drive business results; Why leadersattuned to networks are more successful over time;and, What a high-quality, energy-building networklooks like.#14027/1005 59 minutes 2010 $99.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


15LEGAL SURVIVAL SKILLS FORTHE MODERN MANAGERThe essential overview for every supervisor or manager.It's not easy to be a supervisor these days. You'vegot to get the job done - often with fewer employeesand a tighter budget. Plus, you're expected to knowexactly what to do or say every time a "people problem"comes up. This video was created to help youfind your way through the maze of employment lawsand regulations, while at the same time maximizingthe performance of your workers. Our story goesbehind the scenes during the first eventful weekswhen a new manager takes over a team in the middleof an important project. Our narrator, Alan Levins, anEmployment Law Attorney with Littler Mendelson PC,The National Employment and Labor Law Firm(R),explains critical legal issues as you witness this manager'sstruggle to win the respect and cooperationof her sometimes unruly crew. Key learning pointsinclude: An overview of the major employment andanti-discrimination laws; Legal and effective performancereviews, discipline and termination; and, Howto stay in compliance while treating employees withfairness and dignity. Knowledge of employment lawas well as solid principles of people managementis basic survival training for every supervisor. Whileeach day brings new challenges, fortunately thereare actions you can take not only to survive, but tothrive, in the modern workplace.#9895/1005 26 minutes 2005Includes Guide $169THE JAMES AUTRY COLLECTIONJames Autry, a former Fortune 500 business executive,is a noted lecturer and the author of ten books,eight of which are about business. Autry hasreceived many awards and distinctions. Thisis a collection of three of his best videos…LOVE AND PROFIT: The Art of CaringLeadershipDr. James Autry, a retired Fortune 500executive, provides viewers with a different,'kinder/gentler' management skills profile thanis often put forward. Focusing on the causes ofemployee discontent and burnout and how thosethings affect productivity, he explains the paradoxof 'caring leadership'. Viewers learn that this styleof management offers personal rewards as well asallowing managers to tap into hidden potential withinan organization. 29 minutes #3573LIFE AND WORK: A Manager's Search for MeaningJames Autry explores with breathtaking insight andsensitivity the emotional and spiritual issues involvedin managing a work force. In a pressurized atmosphereof downsizing, restructuring, and intense competition,management must be viewed as an act of faith- and every job should reinforce an employees senseof work and dignity. With courageous candor, this programaddresses the most troublesome challenges thatarise in both work and life. It offers invaluable guidancetoward the successful integration of who we areand how we live with what we do. 15 minutes #3688SPIRIT AT WORK with James AutryIn this the third part of James Autry's series on thehumanization of the modern workplace, the formerFortune 500 CEO explains the important role eachemployee, manager, team member plays in bringingback SPIRIT to their work. Key Concepts: BeAuthentic: be your real self; Be Vulnerable: let go ofthe myth of control; Be Accepting: forget about winningand losing; Be Present: pay attention; and, BeUseful: serve others. 28 minutes #3451*All three titles include Facilitator's Guides andParticipant Workbooks*Education, Government & Non-profit discount 25%*2nd or more copies 50% off list!#12010/1943 Three programs $395 each orSeries $995MANAGERS AS MEDIATORSA valuable tool for employee training, this programsuggests and describes a non-adversarial approachto resolving disputes in the workplace with the helpof a successful, proven technique. That approach ismediation: an informal, private, negotiation process asadministered by a well-prepared manager. The videodepicts a typical office dispute between co-workers,Mark and Ryan, assigned to work on a team. Whilethe nature of the dispute is left ambiguous, the negativeresults of the dispute are clear: a team unable tofunction and accomplish its goal. Cindy, the HumanResource Specialist, teaches Mark and Ryan´s supervisorthe seven MEDIATE principles for resolving conflictsbetween employees before they become moreserious. Sam then guides his two staff memberstoward resolution.#4943/1835 30 minutes Includes Leader’sGuide $249.95MANAGINGEMPLOYEESWITHROTTENATTITUDESTop-performingteams share onevery importanttrait: the teammembers workeffectively together.As a manager, you know that getting ateam to get along doesn't happen by magic. It takesstrong leadership and coaching from you, becausewhen you have even one employee with weak peopleskills - or worse, a lousy attitude - team performancesuffers. Don't give up! Get the help you need to turnthese employees into valued team players. Thisdynamic and insightful video training gives youstraightforward solutions for managing employees whostruggle with people skills and for dealing head-onwith those whose attitudes just plain stink! You'll learnhow to build rapport with your employees and "hear"what they're really trying to say through their behavior.You'll get solid tools for helping employees see themselvesas others see them. And you'll master surefiretechniques that can transform these once-difficultemployees into satisfied, cooperative, productivemembers of the team.#12684/1460 23 minutes 2008 $69.95MANAGING ME!"It's not what happens to you, but how youreact that matters." EpictetusAs the leader of any group, problems are inevitable. So,how do you react? Do you lead with your gut - or yourhead? This is the dilemma that the host of "ManagingMe" grapples with. When problems arise at work, hecan choose to react with either impulse or reason. Aseach situation plays out, the better reaction is clear.Viewers recognize that how you react often has a fargreater impact - on morale, on retention, on productivity- than any specific problem ever could. The key to managingother people is learning how to manage you.KEY TRAINING POINTS:• When someone drops the ball - Don't attack. Teach.• When everyone disagrees - Don't take sides. Mediate.• When things fall apart - Don't blame. Solve.• When you hear a new idea - Don't close doors.Open doors.• When you run into confrontation - Don't argue. Negotiate.• When bad news hits - Don't avoid. Confront.Includes: 28 page comprehensive training leader's guidewith reproducible worksheets. DVD contains PDF versionof leader's guide and supporting PowerPoint graphics.(Guide and PowerPoint files also available as a download.)*Government, Education and Non-Profit 10% discount#12168/2125 16 minutes 2008 $795 *CC*Also in SpanishTHE NEW SUPERVISOR:Skills for SuccessWhether this is your first day as a supervisor or you'vebeen on the job for years, this training program will helpyou develop and improve your skills and make being asupervisor productive and enjoyable. It will become yourroad map for developing the skills necessary to becomea first-rate supervisor. You'll learn: How to develop thenecessary leadership skills; How to make timely, effectivedecisions; The need for managing change and howto manage your time; How to communicate effectively;How to praise, correct and deal with conflict; and, Teambuilding. Use "The New Supervisor: Skills for Success"and become the consummate supervisor!#11824/0960 48 minutes 2004 $129.95 *CCONE ON ONE: InformalEmployee Performance ReviewThis program is simply the best coaching in existence.Adopt this method and watch employee performance andmorale soar. Employees desire performance feedbackfrom their supervisor; not just a "good job" or "you cando better" every now and then; informal or formal, we allwant meaningful and cyclical appraisal. How many thingscan you do as a manager that will produce measurableimprovement in employee performance and employeemorale? A periodic one on one, informal employee performancereview with each of your direct reports is one ofthose things. The DVD includes three videos: A short (27-minute) and a long (40-minute) version "ONE ON ONE:Informal Employee Performance Review," and "BUILDINGEMPLOYEE MORALE: Missed Opportunities," an 18-minutemotivational video based on the "The Meets Problem”.*Detailed key training points are available on our website.*Discounts - Government 10% & Education 20%*Includes Facilitator Materials#12209/0565 Three programs on one DVD2004 $895 *CCVisit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


16PERFORMANCE APPRAISALS:Getting ResultsEffective performance appraisals add value to anyorganization. They motivate top employees to do evenbetter. And they tell under-performers exactly what isexpected and how to improve. Unfortunately, performanceappraisals are often regarded as mere formalities.Reviews are sometimes skipped, or done late.Clear guidance falls by the wayside, and halfheartedwork goes unchallenged. In this video, viewers followtwo dramatic story lines. One involves a small business,taking steps to formalize a review process forthe first time. The other presents a large corporation,attempting to energize an existing system. Watch astwo very different managers prepare for challengingreview meetings - and see them apply skills thatdefuse tension and achieve the desired results. Thisvideo shows that effective reviews can increase productivity,resolve problems, and improve work satisfaction- both for employees and their managers. Viewerswill see the appraisal process as an effective managementtool, and gain new skills to handle review meetingswith confidence.*Includes 50-page Study Guide. An Instructor'sManual is also available#6215/1005 18 minutes 2003 $139THE POWER OF POSITIVEDISCIPLINE*2009 Telly Award Winner!You have a discipline problem with an employee.You've tried looking the other way. You've tried gentlereminders. Maybe you've even tried getting mad.Nothing changed. So now what do you do? How doyou handle the situation in the best possible way forthe employee and for your organization? This programgives you six steps of positive, progressive disciplinewhich begin with coaching and escalate to strongermeasures only as needed to solve the problem. Inmany cases, employees will respond early in theprocess. But if not, the later steps help you addresscontinuing performance shortcomings calmly and professionally.You'll see the best ways to: Clarify what'sexpected; Convince the employee that change is necessary;Get the employee's agreement to change; and,Come up with an action plan together. This process isnot intended as punishment. Instead, these steps helpemployees satisfy expectations - and possibly savetheir jobs. And if they do not have a commitment toimprove, you will know that you have given them a fairand legal opportunity.#13834/1005 21 minutes 2009 $159.95SUPERVISING FOR QUALITYThis video explains to viewers what is needed to be agreat supervisor in a 'quality-oriented' workplace. Thetechniques that encourage the development of skills,motivation, and commitment in team members aredetailed through this high quality dramatic presentation. Part of the famous Toastmaster's Series of businessvideos that offer excellent production values, dramatizations,quality of information, all at great prices.*Includes 30-page Study Guide. A Leader's Guide isalso available#8929/1005 26 minutes $95*Also in SpanishSUPERVISING THE DIFFICULTEMPLOYEENobody likes working with a difficult employee...andfor supervisors, confronting that employee about his orher difficult behavior effectively is important and problematic.This video will steer viewers through six mainobjectives that will help them redirect an employeewhose behavior is non-productive, unsuccessful andnegatively affects other coworkers' performances. Itbegins by highlighting steps for determining the rootproblem, using accurate information, then helpingthat employee take corrective action. Who knows?They may find that their "problem" employee justneeded guidance to be one of their "best".*Includes <strong>Video</strong>, Audio and Book.#4530/0960 19 minutes 2001 $129.95PITCHMAN, PEOPLEPERSON ANDPRETENDER:CEO Case StudiesStudents of management andmarketing will find an excellentresource in thisthree-part ABC Newsseries, which focuseson a trio of high-profilecorporate leaders.Embracing either thevenerable traditions ofAmerican business orthe questionable tacticsof its fringes, each entrepreneur reveals key strategies,beliefs, and personality traits in a revealing interview.*Detailed descriptions of each program are available.INSIDE AFLAC: CEO Dan AmosTHE MAN BEHIND THE MARRIOTT EMPIRE:Bill MarriottKING OF THE INFOMERCIAL: Kevin Trudeau#12290/0635 Three 14-minute programs2007 $149.95WORKING WITHOUT A SCRIPT:Creating a Culture of YES!The Second City is well known for their improv comedy,their TV shows, and their scores of famous alumni. Butwhat do business organizations and The Second Cityhave in common? They both improvise every day! Thishumorous training program asks viewers to break theircurrent NO BUT pattern and commit to the YES ANDphilosophy in order to create a positive environment forcommunication and active listening. Not only does YESAND encourage change and innovation but also fostersopen mindedness and generates trust. Second CityCommunications has facilitated successful businesstraining for over 45 years. Just like an improv troupe,this program will show your organization how to worktogether when the plan doesn't go as planned.*Includes Leader's Guide, Participant Workbook, TwentyFive Pocket Reminder Cards, CD-ROM with PowerPoint®Presentation and Film Transcript. And as an addedbonus on the DVD - three group-training modules.*Education, Government & Non-profit 25% discount*2nd or more copies 50% off list!#9479/1943 14 minutes 2005 $395Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838THE HUMANRESOURCECOLLECTIONAs a human resourcesmanager, you hold a lotof responsibility within yourcompany. Not only do you haveto find viable candidates foremployment, you also havedevelop your existing employees,all while making sure your organizationcontinues to be a diverse and harassmentfreeplace to work. This set of nine human resourcetraining videos will make your job a lot easier! Usethese human resource training videos as a guide tohelp ensure that your workplace maintains a respectfulatmosphere, while also keeping yourself protectedagainst any potential legal problems. This specialcollection includes the following programs –detailed descriptions of each are available:HARASSMENT AND DIVERSITY: Manager VersionHARASSMENT AND DIVERSITY - Employee VersionHIRING SUCCESSLEGAL SURVIVAL SKILLS FOR THE MODERN MANAGERPERFORMANCE APPRAISALSTHE POWER OF POSITIVE DISCIPLINESEXUAL HARASSMENT: Commonsense Approach -Employee VersionSEXUAL HARASSMENT: Commonsense Approach -Manager VersionSUCCESSFUL TERMINATION*Programs are also available separately#13675/1005 Nine programs 2009 $989.95MANAGER'S COLLECTIONDevelop your leadership and supervisory skills withthese nine high-impact productions.We all know that being a managerisn't easy. Roles arechanging and today's managersfind themselves facedwith not only being responsiblefor the goals of theirworkforce but for the entireorganization as well. These ninetop-selling management trainingDVDs provide proven techniquesthat are guaranteed to improveproductivity and people skills for newmanagers and seasoned veterans. Thisspecial collection includes the following programs– detailed descriptions of each are available:BREAKTHROUGH LISTENINGCONFLICTS IN THE WORKPLACECRITICISM: Giving and TakingLEADERSHIP AT EVERY LEVELMANAGING PEOPLE: Key Skills for Great ManagersMOTIVATING YOUR EMPLOYEESPERFORMANCE COACHINGTHE WELL MANAGED MEETINGTIME MANAGEMENT*Programs are also available separately#13670/1005 Nine programs2009 $990


17WOULD I FOLLOW ME?If you could be on the receiving end of your own leadershipstyle, how do you think you'd answer this question:Would I follow me? Most people in leadership positionsare unaware of how the people they lead really seethem. But how a leader is perceived is crucial to theproductivity of any group. This program demonstratesone leader's behavior and the results in two differentsituations: first as a newly appointed leader, and thenfive years later after he has learned a few lessons aboutleadership. Viewers will learn effective leadershipbehaviors and appreciate the impact those behaviorshave on the success of their work group. This programbenefits new and experienced leaders as well as leadersat all organizational levels. Viewers learn how aleader's behavior influences the success of a workgroup and effective leadership practices.*Chaptered and includes Leader's Guide*Education, Government & Non-Profit 10% discount#7319/2125 18 minutes 2003 $695 *CC*Also in SpanishWOULD I INSPIRE ME?"When workers know their work makes adifference, productivity rises and so doesjob satisfaction." Psychology Today,"Making a Difference at Work"What does it take to inspire a work group to greater commitmentand productivity? It's not charisma. Rather, it'sbehavior that any well-intentioned leader can emulate, asthis program demonstrates. The video follows Tom, a competentmanager, on his quest to find out what makesElliot, an exceptional manager in his organization, soinspiring to his workers. He learns that Elliot found whatwas meaningful in their work, and communicated that - inwords and actions - to everyone on his team. The videoprogram gives viewers practical ways to make work lifemore meaningful, productive, and rewarding for themselvesand their team. Ideal training for Managers,Supervisors, Team Leaders, and newly appointed Leaders.*Includes PDF of the 28-page comprehensive trainingleader's guide with reproducible worksheets and supportingPowerPoint graphics.*Education, Government & Non-Profit 10% discount#10849/2125 16 minutes 2007 $795 *CC*Also in SpanishWOULD I WORK FOR ME?Essential Training for Managersand SupervisorsThis excellent program highlights the role of the immediatesupervisor in a manufacturing setting. The principlesapply to supervisors and managers in any organization.Trying to get the most out of the people you supervise,trying to get them to go that extra mile, isn't easy.But most employees will tell you that what affects theirproductivity more than anything else is their immediatesupervisor. Demonstrates a supervisor's behavior inrealistic situations - first as a newly appointed supervisor,and then as a more experienced manager who haslearned from his mistakes. Viewers will learn eighteffective management skills that improve motivation,productivity and the bottom line-this is essential trainingfor all managers and supervisors.*Includes a comprehensive 28 page leader's guidewith reproducible worksheets.*Education, Government & Non-Profit 10% discount#7255/2125 20 minutes 2004 $695*Also in SpanishH I R I N G & T E R M I N A T I O NBEHAVIOURALINTERVIEWINGThis program explores a relativelynew method of job interviewing.Interviews are based on previousexperiences of the applicant,combined with scenarios andexamples that predict futurebehavior. Employers can avoid thepotentially nebulous strengths andweaknesses questions in order to focuson actual behaviors exhibited and the way anindividual adapts to particular situations.#13255/0545 21 minutes 2005 $129.95HIRING SUCCESS:A Step-By-Step GuideViewers will learn a complete step-by-step process,from the job description all the way to the offer letter.This entertaining video provides techniques that willhelp find the best candidate for every position as wellas how to determine which applicant is most likely tobe successful in their organization and as part of ateam. But more than that, they'll learn about the legalissues in hiring: how to avoid discrimination, and befair to all candidates throughout the applicationprocess, especially in the questions asked. After learningthe eight-step hiring process presented in thisvideo, they will be prepared to boost their own successin finding the right person for the job. Follow two storylines as we cover the hiring process in a large corporationas well as in a small business. Small companiescan learn from the experience of large and vice versa.Viewers will learn specific techniques to help themrecruit, interview and select successful candidates.#6621/1005 25 minutes 2002Includes Guide $139New!JUDGING TALENTFeatures Frank Flynn, Professor,Stanford Graduate School ofBusinessOur ability to accurately judge talentis hampered by unconscious and subjectivedistractions. Hiring decisionsare affected by common biases, such asfavoring tall or attractive candidates, or bysuperficial first impressions of likability. Infact, according to Professor Flynn, standard hiringinterviews are only slightly more reliable than handwritinganalysis in predicting on-the-job performance!Far superior are work sample tests and intelligencetests, which provide us with objective, diagnostic dataneeded to make fair assessments. Program Highlights:What hiring tools are the best predictors of job performance?How gut instincts and flawed memoriesbias evaluations. Critical features of successfulappraisal systems.#14039/1005 61 minutes 2010 $99.95SAFE HIRING: How You <strong>Can</strong>Avoid Bad HiresThese are tough times for employers. You can be heldresponsible if you knew, or should have known, thatsomeone you hired might pose an undue threat ofharm to others. Yet, during the hiring process, you arerequired to navigate through a number of legal guidelinesthat are in place to protect the privacy of yourapplicants. In this video, you'll follow the fictionalstory of a company that makes a bad hire, and discoverthe steps they decide to put in place to ensure itdoesn't happen again. Our narrator is Les Rosen, anattorney and Certified Specialist in Criminal Law whois a frequent speaker at major national conferences.As the story unfolds, Les explains the details of aneffective safe hiring process, and sheds light on thelegal background that you need to know. Viewers willlearn: What to look for on application forms, and whyit's a bad idea to rely on resumes alone; Five powerfulinterview questions that will discourage applicantswho have something they're planning to hide; Why youneed to check references every time - even when youcan't get many details from former employers; Whatkinds of background checks you should consider, andhow to stay within legal guidelines if you make them;and, How to keep the costs of safe hiring practiceslow, and what things you can do yourself with very littleadded time or effort.#6619/1005 23 minutes 2003Includes Guide $149***See alsoSUCCESSFUL TERMINATION(part of the MANAGER’SCOLLECTION) on Page 16REBOUNDING FROM JOB LOSSBuyouts, plant closings, mergers. They all comedown to someone losing a job. This kind of lossaffects everyone differently. This important programhelps viewers see how losing a job often parallelsthe trauma experienced after a death. In both cases,individuals must go through a grieving process thatincludes working through various stages. We alsolearn strategies for finding the positive opportunitiesin this dramatic change that touches so many peopleevery day.#12714/0405 17 minutes $99.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


18UNEMPLOYMENT: Understandingthe Grieving Process*Bronze Statuette, Telly Awards"A fine resource. Recommended."<strong>Video</strong> LibrarianLosing a job is one of the common denominators oflife: everyone has lost one or knows someone who did.How do people cope with this particular form of loss?This straight-talking program considers the concernsand feelings that people often experience after jobloss. The six topics examined are the realities of losinga job, why people identify with their jobs, the differentways job loss affects people, understanding the emotionsassociated with losing a job, finding support,and taking action to find a new job.#3229/0405 33 minutes $99.95* * * * * * Ask about oureasy email preview!!!M A R K E T I N G , A D V E R T I S I N G & S E L L I N GADVERTISINGCREATIVEAPPEALSDiscusses the sixmost commonand successfuladvertising creativeappeals: Fear,Humor, Sex,Scarcity, Rationaland Emotional. Provenapproaches to employing each appeal is welldocumented by advertising research cited in theprogram. Means-end chain theory, informational vs.transformational reinforcement and using leveragepoints are covered. Both print ads and TV commercialsare used as examples. A clinical psychologistbriefly comments on the natural human response toeach appeal. Fast paced and interesting for students.#12653/0495 23 minutes <strong>2006</strong> $139.95New!ADVERTISING LAYOUT:Space AllocationsExcellent for any course in advertising, creative orgraphic design. Suggests the proper space allocationfor the illustration, headline, copy and logo. Discusseswhether to use a photograph or original art for theillustration. Covers headline issues such as overprinting,reverse type and typefaces. Shows examples ofthe optical center, symmetrical and asymmetrical balanceand the Kodak "role of thirds." Covers the layouttechniques of vertical half, horizontal half, corner half,white space, bleed, and borders. Concludes with adiscussion and examples of "simplicity", "unity" and"harmony" in layout design.#13634/0495 20 minutes 2010 $149.95New!ADVERTISING LAYOUT:Visual DirectionShows how to attract attention with the layout formatsof Picture Window, Silhouette, Square Zero, Mondrian,Closure, Oversizing, Juxtaposition, Surrealism, andShock. Discusses how graphic designers direct attentionwithin an ad by using the layout techniques of"diagonal", "standard", "C", "Z", "overlapping", and"spatial progression." Concludes with a special sectionon the importance and use of headlines andsub-headlines.#13635/0495 19 minutes 2010 $149.95COMPETITIVE MARKETING INTOURISMThe marketing management of a 'destination'is increasingly becoming extremelycompetitive worldwide. Some destinationsare more successful in terms of attractingtourism visitation and expenditure than others.Obviously some destinations are blessed withattractive natural endowments, however giveneffective management and marketing strategies,a destination lacking in these features may alsobecome competitive in tourism. Adopting a marketorientation enables a destination to better meetthe needs of the potential tourist and adapt accordinglyto the dynamic nature of the tourism industry.#13161/0545 30 minutes 2009 $149.95DIRECT RESPONSE,OUT-OF-HOME ANDSUPPLEMENTAL MEDIADiscusses how direct response has become an integralpart of the marketing communications programfor many firms. Covers forms of direct response suchas infomercials, solo-direct mail, shared mail, andresponding to inquiries generated from Internetadvertising. Shows examples of outdoor advertising:paper posters, painted bulletins, truck panels, plasticbanners, moveable billboards, digital outdoor, spectaculars,and mall-face boards. Examples of transitadvertising include bus panels, wrapped-paintedvehicles, travel-station dioramas, bus shelters andbus benches. Suggests strategies to gain maximumeffectiveness from yellow-page advertising and"opt-in" email advertising.#13189/0495 21 minutes 2009 $159.95DISPLAY LIGHTINGShows how to effectively use lighting to increase displaypulling power. Includes sections on lamps, equipment,special effects, light level, and using light todirect attention. Includes lots of in-store examples.#13192/0495 21 minutes 2009 $139.95PUBLIC RELATIONSExamining the role and value of public relations inmarketing, this program explores three functions ofpublic relations: event promotion, image building,and image protection. It uses case studies to showsuch common public relations activities as preparingmedia kits and writing press releases.#13261/0495 23 minutes 1996 $139.95EVENT MANAGEMENT:Planning, Organizing, Leadingand ControllingThis program provides a behind-the-scenes look atthe staging of a significant series of events from theEureka 150 held in Ballarat, Australia in 2005. Thishistoric event incorporated activities and entertainmenttargeted at many groups, with much communityinvolvement. This program explores the stages oforganizing a large event, the planning, leading andcontrolling required, finishing up with the criteriato successfully evaluate an event.#13254/0545 22 minutes 2002 $129.95New!EVENT MARKETINGExplains that "event marketing" includes both themarketing of an event and marketing with an event.Covers social entertainment events such as fairs,festivals, cause-related, and street events. Also coversbusiness events such as trade shows, seminars andexpos. In addition to numerous local events, the programincludes the large regional events of the CalgaryStampede, Bele Chere Festival, Mountain State Fairand the Southeast Franchising Expo.#13193/0495 20 minutes 2010 $139.95IDEA OF MARKETING IN THETOTAL ACCESS, REAL-TIMEMARKETPLACEIn the past, marketing was essentially a broadcastactivity: a limited, unidirectional casting-out of yourmessage into the world. Now, thanks to the Internetand other interactive media, computers are handlingmany marketing functions, gathering data as well asproviding customer care. Such transactions providevaluable feedback, rich with information that you canuse to hone your brand and boost customer loyalty.But in order to use this technology to your best advantage,Regis McKenna explains that you need to createan infrastructure that responds and innovates, anduse it to establish a dialogue that gets and keeps customers.This expands the responsibilities of marketingto everyone in the enterprise, and makes the customera partner in long-term value creation. Regis McKennais a well-known marketing consultant who adviseshigh-tech, industrial, consumer, transportation, healthcareand financial firms in the United States, Japan,and Europe. He is the author of four books.#12615/1005 56 minutes 2005 $95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


19INTRODUCTION TO MARKETINGThis program defines an effective macro-marketingsystem as the "delivery of a standard of living." Alsodiscusses how marketing strategy includes a writtenmarketing plan with target market identification anda related marketing mix to satisfy potential customers.Features examples and interviews from both consumerand business/organizational markets. Suggests anInternet presence can be a marketing tool for nearlyall organizations. Uses an eBay auction to demonstratethe interaction of supply and demand to determine"market price." An excellent DVD for introductorymarketing course or for a marketing section in anybusiness course.#12652/0495 19 minutes 2008 $129.95New!MARKETINGSERIES 1: TheInternetRevolutionThis video explores howtechnology has drivenmarketing over thepast 50 years, fromthe golden age of televisionads to the internet revolution of today.HISTORY: Marketing has been around from earliesttimes. But it was the industrial revolution whichbrought mass consumption, mass production and themass media. In the twentieth century marketing cameof age, promising endless growth and prosperity. Butthe market economy also brought boom, bust andenvironmental disasters.TELEVISION: The 1960s saw the beginning of a"golden age" of television advertising. By the end ofthe '60s, 80% of the market could be reached throughthree single commercials in prime time television.Ads for Cadbury and Coca-Cola had a huge impact.In recent years the explosion of TV channels haschanged the marketing landscape. But TV remainsimportant. Ads have become longer - 60 seconddreams and "mini-masterpieces" for companieslike Guinness and Honda.DIGITAL MARKETING: The internet now makes possiblerelationship marketing. Customer service hasbecome an essential part of the "brand experience".The internet allows producers to know more abouttheir customers than ever before - but what about personalprivacy? Direct marketing has gone digital - butthis creates problems of junk emails and spam. <strong>Social</strong>networking, twitter, blogs and viral marketing are allvital marketing tools.THE DOWNSIDE: The digital revolution gives customersmore input into the brands and products theybuy. But the history of marketing is one of deceptionand lies. Is it leading to growing levels of mental illnessas people confuse their real needs with thingsthey simply want?DVD EXTRAS include items on niche and direct marketing.Plus - psychologist Oliver James looks at thelinks between marketing and mental illness, the differencebetween "having" and "being", and argues thecase for an alternative society based on zero growth.#14020/2047 31 minutes 2010 $249.95New! MARKETING SERIES 2:The 4 Ps and BeyondThe four Ps of the marketing mix - product, promotion,price and place - are still seen as the basis of marketing- but how relevant are they today? Using casestudies of companies large and small this filmexplains and explores each of the Ps.PRODUCT: Brompton Bicycle is a manufacturingcompany based in London. The secret of their successis an iconic product, "hand-built" for its customers.Divine Chocolate makes much of its fair trade credentials- but marketing-wise the product comes first -people won't buy it if they don't like taste. Meanwhile,taxi firm Climatecars sells not a product, but a service- its USP is being green, but quality and consistencyare major priorities.PROMOTION: Television advertising is stillthe big promotional tool - butbeyond the budgets of manycompanies. Divine has to targetits advertising spendingand employs shock tactics -going against the cliché.Another useful form of promotionfor companies with limitedbudgets is pr - public relations.But it's not just the small companies- Virgin has been enormouslysuccessful at getting free publicity.PRICE AND PLACE: "Place" Is WHERE you sell yourgoods - and this is changing. The internet now makespossible more targeted and niche marketing. ForBrompton Bicycle choosing the right dealers is critical.Pricing, too, is key for all companies - and needs carefulattention. Market pricing and cost plus pricing aretwo key approaches. But how relevant is the classicmarketing mix these days? Some marketers wantto combine the Ps for product and price into a newP - P for the proposition.DVD EXTRAS include items on market researchand the importance of monitoring the competition.Plus - psychologist Oliver James looks at the use ofdeceit and fear in advertising and the way marketerstarget women.#14019/2047 28 minutes 2010 $249.95New!MARKETINGSERIES 3:The Powerof theBrandAll marketingstarts with a product.But beyond theproduct is the brand. Vast sumsare spent in creating and maintaining brands. Butwhat is a brand? And why do some brands succeedand some fail?SUCCESSES: Brands speak to people in a way thatproducts don't - they have a personality, a style. Onebig brand success story in the UK is called InnocentDrinks. In just 10 years Innocent's sales went fromnothing to over £100 million. Why? MeanwhileCoca-Cola has used its brand to conquer the world- despite its product being little different from thecompetition. But the UK has its own long-lastingbrands, too - like Cadbury's. What's the secret oftheir success?SURVIVORS: Offers good examples of how brandscan survive - it's a question of keeping true to corevalues. But as companies keep getting bigger, thisgets harder. And is there a danger in losing sight ofthe importance of simply having a good product?Brands can be damaged, too. Did Innocent damageits brand when it sold part of its ownership to Coca-Cola? And what about the spectacular problems ofRatners, BP and Toyota? Some brands go on and onhowever bad their media coverage - like Coca-Cola.THE BIG LIE: Companies like Divine Chocolate havefound success through its ethical fair trade image.But ethics are often more about image than reality.<strong>Can</strong> companies like oil giant BP really claim to begreen? And are brands deceiving us in a more profoundway - making us believe we're inadequatewithout them? Psychologist Oliver James believesthey're literally driving us mad.DVD EXTRAS include items on the future of marketing,customer service, and the importance of quality.Also - psychologist Oliver James on how to protectyour mind from marketing.#14018/2047 28 minutes 2010 $249.95MARKETING STRATEGY FORSMALL BUSINESSDiscusses the importance for small businesses tohave a marketing plan and a marketing strategy toimplement that plan. Covers the marketing conceptof customer satisfaction and profit maximization.Suggests how to identify target markets and meettheir needs with a proper marketing mix. Featuresseveral small businesses including manufacturers,retailers and service providers. Excellent for anycourse in entrepreneurship, small businessmanagement, or marketing.#12654/0495 24 minutes 2008 $159.95New!THE POWER OF PERSUASIONCall it persuading, negotiating or convincing. Ethicalinfluence is the foundation of successful leadership,management, sales, and customer service. RobertCialdini has spent his career systematicallystudying the psychology ofinfluence. In this video, he revealswhat lies at the heart of his findings:the six principles of influencethat form the basis of effective,persuasive appeals. These principles,reciprocation, scarcity, authority,commitment, liking, and consensus,may seem like the jargon of socialscientists, but Cialdini brings themto life. Program Highlights include: If you have twoproposals, is it more advantageous to present themost expensive one first or last? Is it better to tellprospects what they stand to gain, or what they standto lose? Should a proposal's weaknesses be acknowledgedearly or late in a sales effort?#14036/1005 55 minutes 2010 $99.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


20MARKETING'S 4 Ps:The Consumer AngleStudents learn the traditional four Ps of marketing strategy- product, place, price and promotion - and moreimportantly, how a focus on the consumer is at the coreof them all. With pertinent examples from popular,everyday brands, students gain an understanding ofhow pricing strategies really work, how marketers targetdifferent consumers with identical products, and wherepositioning and branding meet profit.#12271/1120 25 minutes 2009Includes Guide $99.95 *CCMARKETING NONPROFITORGANIZATIONS IN TODAY'SECONOMYThe proliferation of nonprofit organizations coupledwith a rapidly changing economy has resulted infierce competition among these organizations todevelop beneficial exchange relationships with clients.Aggressive marketing strategies have resulted in bothpositive outcomes like "partnering" and negative outcomeslike "chugging." Focuses on marketing issues,problems, and strategies facing nonprofit organizations.Special emphasis is placed on charitableorganizations.#13188/0495 24 minutes 2005 $139.95VISUAL MERCHANDISINGThis program shows how to build effective visual merchandisingpresentations. Includes the design principlesof emphasis, line, balance, and color. Displayarrangements of pyramid, step, zigzag, repetition, andradiation. Design precepts of harmony, contrast, andunity. Special topics include the use of label merchandisein displays, layering, and trend stations. Includesover 100 new displays and demonstrations by severalprofessional visual merchandisers.#12641/0495 25 minutes 2009 $149.95BE PREPARED TO SELL:How to Sell a Product, a Proposal,or an Idea to a GroupViewers get to watch a sales pro coach a novicethrough his first important sales presentation to agroup. Whether it's an idea, proposal or product,everyone needs to know how to effectively present toa group. Part of the famous Toastmaster's Series ofbusiness videos that offer excellent production values,dramatizations, quality of information, all at great prices.*Includes 34-page Study Guide. A Leader's Guide isalso available#8845/1005 24 minutes $95 *Also in SpanishTHE SDS MARKETING SUPERPAKA complete marketing course at an incredible price!Consists of the basics, the power of persuasion, targetingconsumers and a reinforcement CD to boot!!!1. THE BASICS - How do you know if your product isreaching your target consumers? Who are your targetconsumers? The Standard Deviants will guide youthrough this important subject by illustrating marketingbasics, like generating sales, mission statements,creating a marketing plan.2. PERSUASION - Ever wonder how companies persuadethe public to buy their products? Do you want to knowhow advertising and public relations make products seemmore appealing? Find out as the Standard Deviants illustrateconcepts like marketing research and information,targeting strategies, and product positioning.3. TARGET CONSUMERS - How do you know if yourproduct is reaching your target consumers? Who areyour target consumers? If you're not sure, then it'stime you learned about marketing. We'll teach youthe four P's of marketing: product, price, placeand promotion.4. SDS MARKETING COMPANION CD - Transform yourStandard Deviants School video programs into completelessons with this supplementary CD-ROM! Eachdisc contains everything you need to present and reinforcethe material covered in the DVD/video modules,including a Teacher's Guide with helpful presentationnotes, a Program Guide that lists the most importanttopics in each program, illustrated QuikNotes with definitionsand examples, and a quiz. Also usable withthe Standard Deviants videos. Easy-to-access text filesin PDF format. Mac and PC compatible.#14122/0433 Three DVDs and CD $129.95WHAT IS MARKETING?Is there a market for bacon-scented sun block? Yes -at least in theory. After explaining basic terminologysuch as needs, demands, and markets, this programoutlines the three strategies for inducing potentialcustomers to purchase merchandise - the product orientation,selling orientation, and marketing orientation- and defines the marketing concept, where productpromotion is tailored to a target audience.*Part of the Series MARKETING: The StandardDeviants® Core Curriculum#6397/0635 15 minutes 2000 $99.95*** For more titles on“MARKETING” see also theSTRUCTURE AND STRATEGICADVANTAGE section of thiscatalogue on pages 41 to 43C O M M U N I C A T I N GNew!AM IMAKINGMYSELFCLEAR?Get YourPoint AcrossWhenever YouCommunicateAs a supervisor, wheneveryou communicate, youhave one purpose; to movepeople to act. Whether you want people to follow yourinstructions or buy into your ideas, if you aren't crystalclear when you communicate, you'll cause confusion,errors, and conflict. You'll hurt productivity, and you'lldestroy morale. This program teaches you how to getyour point across whenever you speak. With the advicepresented in this multi-media product, you will learnto communicate your message effectively so that youprevent confusion, mistakes, conflict, low moraleand poor productivity. The VIDEO shows you how to:Communicate so that everyone fully understandsyour message and knows how to act on it; Give clearinstructions that get results; Address employee performanceissues; Gain buy-in and support for yourideas; and more! The CD-ROM includes comprehensiveTRAINER’S and VIEWER’S GUIDES. Detaileddescriptions of each are available on our website.#14024/0277 17 minutes 2011 $389.95NONVERBAL COMMUNICATIONIN A GLOBAL MARKETPLACEMost studies have demonstrated that students havelittle understanding of the importance of nonverbalcommunication. This deficiency is particularly acute inthe international arena. The focus of this program istwofold. First, to introduce the student to the mechanicsof nonverbally communicating through gestures,proxemics and other techniques. Second, to exposethe student to the vast array of interpretations ofsimilar techniques throughout the global marketplace.#13194/0495 24 minutes 2004 $139.95COMMUNICATING WITH TACT,CANDOR, AND CREDIBILITYThis engaging program shows you how to connect withco-workers, team members and supervisors and givesyou a four-step method to present your point of viewwith tact and diplomacy. Learn how to say "no" to theboss while minimizing conflict, maintain your composurewith the coworker who's "in your face" and use"prompt and paraphrase" when the boss issuesa vague angry criticism. Covers topics including:rephrasing: making "talking points" tactfully; whatto say: the art of scripting; lightweight speechpatterns; and jargon-filled corporate speak.*Includes Guide#11786/1120 19 minutes 2008 $99.95 *CCVisit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


21New!COMMUNICATIONESSENTIALSTalent, ambition, and greatideas won't amount to much ifthey're not supported by goodcommunication. This four-partseries helps high school andcollege students improve theircommunication skills in four critical areas:listening, speaking, writing, and reading. Viewers arechallenged to improve their habits and aim for severalconcrete goals - such as the ability to actively participatein discussions and meetings, to craft effectivemessages in speech or text, to process and understandworkplace communication, and more. Viewable/printablediscussion questions are available online.LISTENING ESSENTIALSHighlighting the idea that a major part of good communicationis good listening, this program enables studentsto improve their listening skills and absorb valuableinformation. The video identifies the best methodsfor giving coworkers the attention they deserve andprovides eight simple tips that viewers can use tosharpen concentration. These include learning to focus,taking proper notes, putting emotions on hold, avoidingbiases and stereotypes, finding a point of interestin a dull but important conversation, and more.SPEAKING ESSENTIALSDoes giving a typical business presentation put a personin mortal danger? Of course not, but statistics suggestthat many people dread public speaking more than theyfear death. This program shows students ways to overcomethat kind of paralysis and transform it into positiveenergy. These include thorough preparation (from learningthe wants and needs of the audience to scoping outthe location at which the speech will take place) as wellas starting with a strong opener, finding the right pace,using nonverbal communication, and more.WRITING ESSENTIALSStudents who've had a hard time with term papersand essay questions may be shocked to learn howmuch their postgraduation world revolves around writing.This program shows how effective written communicationis possible for anyone, even those who struggleto complete a simple fax or e-mail. Methods forimprovement include gauging the needs of the reader,keeping prose short and simple, emphasizing benefits,avoiding jargon and overblown language, employing aconfident yet respectful tone, and more.READING ESSENTIALSA torrent of e-mails, faxes, memos, reports, contracts,and newsletters threatens to drown the typical new hirein a sea of paper and text. With simple methods fortackling an immense volume of content, this programhelps students manage workplace reading tasks quicklyand efficiently without overlooking important information.Featured tips show viewers how to stay focused,prioritize reading matter, and create a comfortablereading environment - while making the best use oftables of contents, indexes, sub-headings, and more.*Viewable/printable discussion questions are availableonline#13320/0635 Four 20-minute programs 2010$99.95 each or series $379.95IT'S NOT WHAT YOUSAY: Masteringthe Art ofCommunicationThis series provides a comprehensiveself-help course that anyonefrom high school students to professionalscan use to improve theircareers, their prospects, their livesand is based on the best-selling bookof the same title by Bill Cakmis. As anindependent consultant he has trained, advised anddeveloped news broadcasters, business professionalsand entertainment performers for more than twodecades. His expertise broadens the scope of theirtalents by instilling effective communication skillsand implementing the use of successful goal-settingtechniques. Examples and scenarios of each typeof communication are dramatized and explained.MASTERING BASIC COMMUNICATIONEver started an innocent conversation that ended inan argument? Is talking to your parents harder thanit should be (no matter how old you are)? Have yourco-workers or bosses ever (always) missed the pointof what you were saying? It's time to improve communicationskills. In this video viewers discover thedifference word choice can make. They find out whatnon-verbal communication and emotional tone areall about. From body language to listening, communicationis a skill you can learn today!MASTERING THE INTERVIEWUnlike a blind date an interview doesn't have to bea terrifying experience. Interviewing involves skillsthat anyone can learn with this video that takes viewersthrough the interview process, including whatkinds of questions to ask and how to answer thetoughest queries. Provides the tools and techniquesthat will get the job, or at least another interview!Learn about dress, attitude, the all-important handshake,plus the informational interview, the newesttool for getting the right job. It's the ins and outsof interviewing in today's job market!MASTERING GOALSAre you someone who never plans ahead? Are catchup,cramming and perpetual lateness part of everydaylife? Then this video has goal-setting techniques foryou! Viewers learn the best way to identify goals andbuild a realistic plan of action to reach them for bothshort- and long-term. They discover ways to overcomeobstacles, prioritize goals, and recognize what theyREALLY want instead of just dreaming about it. Findout what's keeping you from your goals and startreaching them today!*Includes Book and Guides (inside each case)#7880/1280 Three 20 to 26-minute programs2003 $109.95 each or series $299.95LISTENINGDifferentiating between listening and hearing, thisprogram examines different types of listening includingdiscriminative, comprehensive, critical-evaluative,therapeutic, and appreciative forms, and looks at theelements of the listening process. The program alsoconsiders barriers to effective listening.#12874/0880 26 minutes 2008 $219.95BREAKTHROUGH LISTENING:Essential Skills for ImprovingCommunication and Cooperationin Your WorkplaceWe all know that good communication skills arecritical in every business environment. We also knowthat communication often breaks down. When there'sa breakdown, we usually think the solution is to speakmore clearly. But often, the solution is better listening.Each of us has a habitual way of listening - a way offitting what we hear into our preconceived notions.We are captives of our way of listening, often unawarethat what we hear is not what others are saying.Listening is a skill that needs to be developed. Inthis communication video, viewers watch the communicationtaking place during a typical morning at anoffice. Learning points include: Clear speaking doesnot guarantee clear listening; Listening is alwaysinterpretive; Culture and personal history shape listening;Perceptions about relative power can limit theexchange of ideas; Changes in mood cause changesin listening; and, Effective communication requireslistening beyond the words. Don't take listening forgranted. Use this video to teach your staff the skillsthat will make them better listeners - and thusbetter communicators.#13879/1005 20 minutes $159.95FEEDBACK SKILLS FORSUPERVISORSThis training program helps viewers cultivate theircritiquing skills and make feedback a winning partof their business strategy! Feedback helps bothsupervisors and employees to measure progressand improvements. Good business depends on it!Balancing critical feedback with the right amount ofpraise is what most people (co-workers, supervisorsand subordinates) in the workplace need to work on.In this communication improvement training program,viewers see how to exercise the four elements (givingfeedback, soliciting feedback, receiving feedback andself-evaluation) that make the feedback process useful.Some main points explain how to: Offer honestfeedback that's systematic, logical and caring;Correctly point out specific needs for improvementusing "I"; Ask the kinds of questions that will result inhelpful feedback; Take self-inventory with a "CredibilityChecklist"; and, Adapt the four characteristics thatconvey credibility to others.#5791/0960 22 minutes 2002 $129.95BE PREPARED TO SPEAK:The Step-By-Step <strong>Video</strong> Guideto Public SpeakingThis classic video teaches viewers how to persuadeor inform others, to build trust and support, and tofurther career and job goals. They'll learn how to prepareand practice and what specific aspects shouldbe given special attention. Part of the famousToastmaster's Series of business videos that offerexcellent production values, dramatizations, qualityof information, all at great prices.*Includes 32-page Study Guide. A Leader's Guideis also available#4739/1005 27 minutes $95 *Also in SpanishVisit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


22New! GREAT SPEECHES:TODAY'S WOMEN Volume 7This DVD contains seven speeches from today's women:ELIZABETH EDWARDS "Facing My Mortality"MICHELLE OBAMA 2008 DNC SpeechCINDY MCCAIN 2008 RNC AddressPRESIDENT MARY MCALEESE Notre DameCommencementAMBASSADOR MARY YATES Oregon StateCommencementLILLY LEDBETTER "Suing for Equal Pay"CARLY FIORINA 2008 RNC Speech*This DVD is part of the GREAT SPEECHES SERIES -an invaluable instructional tool for SpeechCommunicators. Each volume contains at least 5speeches, in their entirety, by some of the greatestspeakers of the 20th and 21st centuries. Each speechis prefaced by a biographical narration providing historicalcontext, significance and the rhetorical devicesfound in each speech.#14005/0567 120 minutes2009 $179.95New!NO SWEAT!Overcome Your Fearof Public SpeakingAre you afraid to present in frontof a group? If so, you are notalone! That anxiety can hold youback, making you look unprofessional,or worse, incompetent, to your co-workers,boss, employees or customers. This program teachesyou how to overcome the biggest obstacles you'll facewhen presenting to a group of people. The VIDEOdemonstrates techniques for reducing your publicspeakingfear and teaches you how to control youranxiety and overcome the top challenges you facewhen presenting to a group. Armed with this advice,you will become a polished and professional presenter,and that will increase your credibility exponentially.Discover how to: Recover when you go blank; Takeprecautions to reduce anxiety-induced sweating;Respond when audience members point out your mistakes;Slow down so people can understand you; andso much more! The CD-ROM includes comprehensiveTRAINER’S and VIEWER’S GUIDES. Detailed descriptionsare available on our website.#14033/0277 15 minutes 2011 $389.95New! THE SUCCESSFULSPEAKING SERIESThis comprehensive series consists of nine programs:Developing Listening Skills; ConqueringCommunication Anxiety; Master Delivery Techniques;Organizing a Speech; Using Logic and Reasoning;Communication or Frustration: Men and Women inDialogue; Dynamic Business Presentations; UsingLanguage Skillfully; and, Overcoming Barriers toIntercultural Communication.DEVELOPING LISTENING SKILLS - Improve your listeningability and capitalize on the benefits of better listeningskills!CONQUERING COMMUNICATION ANXIETY – Presentsa 'how to' approach to overcoming stage fright.DELIVERY TECHNIQUES - Provides a step-by-step outlineof techniques of delivering a successful speech.ORGANIZING A SPEECH - Stresses the importance ofgood organization and details. It details five organizationalpatterns.USING LOGIC AND REASONING - Reviews four basictypes of reasoning and how to employ them.COMMUNICATION OR FRUSTRATION: MEN ANDWOMEN IN DIALOGUE - A fascinating examination of theconflicts between the genders, and how to resolve them.DYNAMIC BUSINESS PRESENTATIONS - Examines themost important communication skills in the businesssetting.USING LANGUAGE SKILLFULLY - Considers the habitsand devices that mar the message.OVERCOMING BARRIERS TO INTERCULTURAL COMMU-NICATION - Focuses on ways to break down the barriersand increase communication in the global community.#14045/0567 Nine 23 to 35 minute Programson 2 DVDs 2004 $349.95HOW TO WRITEAND DELIVERGREAT SPEECHES:The ToastmastersInternational Guideto Public SpeakingBecome a poised, confident andeloquent speaker! One of themost powerful skills you'll ever use isyour ability to inform, persuade and lead other peoplethrough public speaking. And the good news is... anyonecan do it! This program teaches you how to write anddeliver great speeches. Whether you'll be speaking to alarge crowd in a huge auditorium, or to a select few inthe confines of a business meeting or boardroom, you'lllearn the techniques used by exceptional speakers.Techniques that will capture the attention and respectof your audience. You'll also learn how to overcome theall-too-common feelings of stage fright that might otherwisetake the fun out of public speaking. Narrated byRoss Shafer, professional speaker and winner of sixEmmy Awards, this program tells the personal stories ofthree different individuals, each faced with a challengingpresentation. You'll follow along as they gain theconfidence and skills that lead to great speeches.*Includes 38-page Study Guide that expands on theconcepts presented in the video, including researching,speech writing, practicing, and delivering yourspeech. A valuable takeaway for all training participants,guaranteed to help with the challenges ofspeech writing and delivery.*A 60-page Instructor's Manual is available forpurchase separately. #10318-G $16.95#10318/1005 35 minutes <strong>2006</strong> $159LISTEN AND WIN!Believe it or not, listening is an active experience. Yes,active! We all think we listen rather well; however, howmany times have you heard a name, date, address, orphone number, and if asked 30 seconds later would notbe able to remember it? It's not the memory processthat's at fault, it's the listening process! To succeed inbusiness today you must become an effective communicator.Why then are some people better communicatorsthan others? In most cases the mastery of effective listeningskills gives the best communicators the desiredcompetitive edge. You’ll learn: The basics of listening;How to tailor your listening skills to various situations;How to give and get good feedback and why it's important;How to identify "communication noise" and get ridof it; Why taking notes helps you become a better listener;How to ask the proper questions and be able to listenand remember the answers; What is important inwhat a speaker is saying; and, How to listen to learn,decide and enable! This complete training programcomes complete with a DVD, CD audio and copy of thebook "Effective Listening Skills" by Dennis M. Kratz andAbby Robinson Kratz, which is part of the Business SkillsExpress Series published by the McGraw-Hill Companies.#13886/0960 30 minutes $129.95THE ART OFLISTENINGWe spend more time listeningthan any activity exceptbreathing, yet we listen atonly a fraction of our potential.This engaging programteaches practical techniquesto use immediatelyand presents listening asa skill your students canlearn, practice, and perfect.Uses home andworkplace situationsto teach seven "Lawsof Good Listening".Illustrates the surprising value of attentivesilence, the need to find something of interest in theperson speaking, and the importance of staying outof the speaker's way. The techniques suggest how andwhen to take notes, the role of body language in listening,and the need to "listen between the words" forfeelings. Explores how people use different "filteringsystems" to give the same message completely differentmeanings. Each "law" is a key toward improvedlistening and communication.#10368/1120 27 minutes 2007Includes Guide $99.95 *CCSUCCEED BY LISTENINGAn old philosopher once said: "One mouth, two ears,"meaning (we think) that we should listen at leasttwice as much as we speak. It seems so easy to doand yet it can be oh so difficult! In this program you'lldiscover the basic principles and techniques neededto become an active listener and better communicatorin both your business and personal life. You'll learn tohandle the tough situations by really understandingwhat has been said. You'll have the confidence neededto solve the difficult problems and react withoutmisunderstanding. Persuasion is also a part of listeningand you will learn how to become even more persuasivejust by listening correctly. You'll develop theskills necessary to become a level one listener (thebest!) and an understanding communicator. Thishow-to training program comes with a DVD, CD audioCD and the book "Listening, The Forgotten Skill".#11827/0960 35 minutes 2004 $129.95 *CCVisit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


23FIVE COMMUNICATION SECRETSTHAT SWEPT OBAMA TO THEPRESIDENCYWorld-renowned communication expert RichardGreene was called the "Master of Charisma" bythe British press after he traveled to England tocoach Princess Diana on how to be more effectivein public appearances. Now he reveals the fivecommunication skill secrets that ignited BarackObama's campaign. In easy, step-by-step lessons,illustrated by videos of President Obama's ownspeeches, Greene shows how you can use thesepowerful techniques to transform your career andyour personal relationships. Everyone can benefitfrom this program because everyone uses verbaland physical communication every day of their lives.Unleash your power of communication! Banish yourfear of speaking forever! Discover the remarkablepower of your voice and body language throughsimple, effective techniques you can begin applyingimmediately! Break down the wall between you andyour listener so that they are already supporting youbefore you say a single word! Learn the secrets ofthe brain's Four Languages - and how you canimpress and persuade anybody!*Includes a 23-page PDF practical workbook#12674/0133 48 minutes 2009 $79.95THE BODY LANGUAGE SERIESSome of your students may be bilingual and some mayhave taken a course in Spanish, Latin, or Japanese. Butare any of them fluent in Kinesics? Kinesics is the studyof body language as a form of communication. Whenwe read a billboard, its message is usually larger thanlife and quite clear. Is it possible to read people'sthoughts and feelings just by looking at them? Well, wecan get pretty close if we learn to identify the silent signalsthey send. These two programs go "beyond words"and help us "read people".BODY LANGUAGE I: Beyond WordsPeople engaged in a conversation may exchange 200words per minute, but more than half of their communicationis nonverbal. We often use gestures, posturesand eye contact without thinking twice about them,but these behaviors can communicate so muchbeyond the words that we use. The way we treat ourpersonal space and that of others can send a messagethat is loud and clear, even if we never speak aword. This program is an informative look into the fascinatingworld of nonverbal communication and guidesviewers through the land of space wars, tongue showing,mirrored postures and the many layers that makeup unspoken communication. 22 minutesBODY LANGUAGE II: Reading PeopleWe send signals all the time and may not even beaware of it. Gestures we use and faces we make sendsignals. The volume, speed and inflections of our voicescommunicate in ways that we many not intend.Through the study of emblems, illustrators, affectdisplays and eye behavior, a student of body languagecan gain insight to what people express beyond thewords that they use. When people do use words, studentscan learn to identify and interpret paralanguage.This program provides valuable information aboutinterpreting body language by presenting fun, easy tounderstand and real life examples. If your studentsapply this information and do some intelligent peoplewatching, they'll see a whole new world of communicationthey may never have noticed. 22 minutes#11785/1120 Two 22-minute programs 2008Includes Guides $179.95 *CCCOMMUNICATION IN A WIREDWORLD: Be Smart, Be SafeOnline and mobile technologies profoundly influencehow we read and write, learn and work. Online behaviorfollows us all through our schooling and careers.Explore skills for communicating smartly across manydigital technologies; how multitasking affects learningand work; and how online posts can become skeletonsin a digital closet causing school expulsions, destroyingcollege admissions, and blowing job offers.Discover how to protect your privacy, reputation,and personal information.#12630/1120 20 minutes 2009Includes Guide $99.95HE SAID, SHE SAID:Gender, Languageand Communicationwith DeborahTannen, PhDRenowned linguistic scholar andbest-selling author Dr. DeborahTannen is famous for her analysis ofgender-based conversational stylesand the problems in clear and meaningfulcommunication that oftenresult. Including video clips of childrenat play, Dr. Tannen illustrates her claimthat these different ways of speakingcan be traced to conversational styleslearned as children growing up. Some ofthe old 'saws' covered: Who gets to thepoint first and when? Who talks more, women or men?Why are women so often told, "Don’t apologize; it’s notyour fault"? "He doesn’t talk to me and he doesn’t listen""She nags" "He/she takes this way too seriously!#8994/0920 50 minutes in 7 Parts 2001$275DEBORAH TANNEN:In-DepthDeborah Tannen goes into detail to address key implications,criticisms, and the most commonly askedquestions raised by the main program. This programcan only be purchased with HE SAID, SHE SAID.#9583/0920 45 minutes $89.95THAT'S NOT WHAT IMEANT! Language,Culture and Meaningwith Deborah Tannen"Utterly fascinating."San Francisco ChronicleOften it's not what yousay but how you said it.The part of the countryyou come from, ethnicbackground,age, class, gender,and just individualpersonalityresult in differentconversationalstyles - different ways of saying thesame thing. Deborah Tannen revolutionizedour understanding ofgender and communication. Inthis presentation, Tannen lays outand illustrates her linguisticapproach to understanding howwe use language to createmeaning - and why communicationso often goes awry. On a canvasof disciplines, from linguistics and psychologyto anthropology and communication, Tannen paintsa fascinating picture of how our everyday interactionsare structured, how our conversational signals maybe misunderstood, and how the various aspects ofconversational style must be understood relatively,not in isolation. Moving beyond analysis, she proposeshow understanding conversational styles can lift theburden of pathology and personality judgments fromcommunication gone awry.*Includes downloadable Instructor's Package FREE!This package includes material outline,section synopses, suggested exercisesand discussion questions,as well as relevant articleswritten by DeborahTannen which may beduplicated and assignedas outside reading.#10537/092050 minutes 2004$275 *CCDEBORAHTANNEN:One on OneThis program is the optionalcompanion to THAT'S NOTWHAT I MEANT! Deborah Tannengoes into detail to address keyimplications, criticisms, and themost commonly asked questionsraised by the main program. This program can onlybe purchased with THAT’S NOT WHAT I MEANT.#10538/0920 25 minutes 2004 $89.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


24New! MEN AND WOMEN:TALKING TOGETHER withDeborah Tannen and Robert BlyThis video presents two of the most popular and excitingpeople at the forefront of men's and women'sissues talking to each other about gender styles. Eachbrings an informed perspective on how men andwomen approach each other and conversation itself.Bly and Tannen agree that it is crucial to describeboth the differences and the similarities, so that menand women can respect each other, and in theprocess, present a model of how that is done.#14046/0567 62 minutes <strong>2006</strong> $79.95JWA TRAINING SERIESThree training programs designed to meet the needsof any manager or supervisor working in this everchanging,fast business world.COMMUNICATION SKILLS: What Everyone Needsto KnowEffective communication is the difference between productivityand chaos in the workplace. There are basicskills you must learn and apply to ensure your messageis understood every time. But too often we forget thefundamentals as we rush to complete more work inless time. In this new training program you'll learnpractical techniques to improve all your communicationskills-written, oral, electronic, and face-to-face.HOW TO BUILD A HIGH-PERFORMANCE WORKFORCE:The Keys to Effective SupervisionWhether it's your first day as a supervisor or you're aseasoned veteran, this training program will make youeven better at your job. You'll learn to develop the criticalskills you need to be a truly effective leader-communicatewith clarity, make effective and timely decisions,recruit, train, motivate and retain a successfulworkforce! Even the busiest managers can apply thetraining techniques found in this new program.THE BASICS OF HOW TO PLAN, WRITE AND GIVE AWINNING PRESENTATIONBe ready to anticipate the moment. Feel the goals andaspirations of your audience and make the presentationof your life! Divided into three sections-planning, writingand giving a presentation, this new training programwill help you overcome the "presentation jitters" anddeliver what the audience expects-a great speech!*Each program includes a training DVD and a managementbook.#8681/0960 Three programs 2005 $149.95each or Series $299.95 *CCHOW TO DEVELOP EFFECTIVECOMMUNICATION SKILLSCommunication is one of the most important words inany business. If you can communicate, you and your businesswill move forward and most likely thrive. If you can't,the road to success is blocked with numerous obstacles,many of which are too difficult to cross. This systematic,detailed training program gives you a blueprint for effectivecommunication; a formula for understanding. You willlearn the skills needed in order to compete in the worldwidemarketplace to make you and your company successful.You'll learn to: Build trust so you can communicateopenly and freely with others; Remove barriers topositive communication; Communicate nonverbally aswell as verbally; Develop better relationships through listening;Deal with conflict in the work place. Skills you canput to work immediately!*This training program comes complete with aDVD, CD audio and copy of the book, "EffectiveInterpersonal Relationships" by Robert W. Lucas,which is part of the Business Skills Express Seriespublished by The McGraw-Hill Companies.#12330/0960 34 minutes 2004 $129.95THE INFLUENCE ANDNEGOTIATION COLLECTIONInfluence and negotiation are key elements in business.Whether negotiating a deal or managing yourworkload, the ability to get things done through othersis what it's all about. And influence is not just forleaders - call it persuading, negotiating, or convincing- ethical influence is the foundation of powerful businessrelationships. Whether you're in sales, administration,support, customer relations, or a leadershiprole, your ability to influence others will be what getsthe job done. Watch as our speakers describe theirresearch and reveal powerful techniques that showclear paths to developing influence, and maintainingit once you have it. You'll see common fundamentalthemes emerging from these informative talks: Thelaws of reciprocity and the theories of exchange;empathy, ethics and credibility; understanding themotivators of others. These are but of few of the coreelements of influence and negotiation that you willlearn from this series. We've bundled together tenbriefings into this collection that's sure to put you onthe right track to developing behaviors that you canuse to enhance your position of power and influence.The bundle includes the following programs – detaileddescriptions of each program are available:BUILDING PERSONAL NETWORKSBUILDING A WINNING TEAMFEAR OF FEEDBACKGETTING THE BEST FROM OTHERSINFLUENCE AT WORKLEADING IN A CONNECTED WORLDPOWER OF PERSUASIONPSYCHOLOGY OF POWERSKILLS, TECHNIQUES & STRATEGIESFOR EFFECTIVE NEGOTIATIONSSTRATEGIES FOR SELLING#12413/1005 Ten programs $159.95each or Series $695NEGOTIATING FOR BUSINESSRESULTSNegotiation takes place all the time. It plays a vitalrole in everyday business and personal life. Yet, manypeople view negotiation as an onerous exercise to betolerated rather than enjoyed. By viewing this videotraining program viewers will develop the skills necessaryto help them become a successful negotiator,and at the same time, learn to enjoy the processalong the way. They'll learn: The fundamental elementsof negotiations; How to prepare for nearly anykind of negotiation; How to outline negotiating goals;How to anticipate what the other side will do and howto react; and, Highly effective negotiation techniques;and, How to negotiate like a pro!*Includes audiocassette and a copy of the book"Negotiation for Business Results" by Judith E. Fisher#6247/0960 36 minutes 1995 $129.95 *CCSKILLS, TECHNIQUES ANDSTRATEGIES FOR EFFECTIVENEGOTIATIONSAs a former federal mediator, Pat Cleary has beeninvolved with just about every kind of negotiation. Inthis entertaining presentation, he shares gems of wisdomfrom his nearly 20 years of hands-on dispute resolution.Pat describes common negotiation mistakesthat unnecessarily complicate solutions and can preventyou from getting what you want. He then providespractical, effective methods that you can use to sidestepthe pitfalls and stay focused on getting the bestdeal possible. He explains how to test stakeholdercommitment on the issues, what you should alwaystake off the table, and when to recognize that "no"doesn't mean "no”, and "final" doesn't mean "final”.Program Highlights include: Nine rules for getting thebest deal; How espionage and empathy get you prepared;and, How to gain credibility-and the most commonway to lose it. Pat Cleary is the author of TheNegotiation Handbook and former Chairman of theNational Mediation Board. He is currently Senior VicePresident of the National Association ofManufacturers, the largest industrial trade associationin the United States.#11108/1005 46 minutes <strong>2006</strong> $95THE WORKPLACECOMMUNICATION SERIESThis series of five programs addresses thelearning outcomes of key modules in the NationalCommunication Skills Curriculum. It deals withfoundation communication skills required forsuccessful operation in the workplace.THE NATURE OF WORKPLACE COMMUNICA-TION - This program looks at what communicationmeans in a work context and the importanceof good communications to the successof an organization and to the well being of theemployees.COMMUNICATION BREAKDOWN - looks at thenature of workplace conflict: what it is, how itoccurs, why it happens and how to resolve conflictsituations at work.CUSTOMER SERVICE - focuses on the vital issue ofsuccessful communication with the organization'sclients and customers. Looks at why customer serviceis important, who customers are, the customer transactionand how to handle difficult customers.WORKPLACE NEGOTIATIONS - Examines the role ofnegotiations in a work context and takes a detailedlook at the stages of successful negotiation.WRITING IN THE WORKPLACE - provides an overviewof the purposes and advantages of writing as a mediumand the advantages and disadvantages of writingcompared with speaking. By focusing on a melodramaticcase study of a fictional restaurant and its staff,the program works through the steps to achieve successin workplace writing.#13170/0545 Five programs <strong>2006</strong> $129.95each or Series $429.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


25THE WRITE STUFFThere is nothing like good writing. Good writing is thetool that can stretch our imaginations. And, yes it maybe difficult and time consuming but the ability to communicateclearly and succinctly and have people understandwhat we are saying is critically important both inour business and personal lives. The "Write Stuff" trainingprogram provides a practical how-to guide to helpyou become a better writer-both professionally and personally.In this truly “non-threatening training programyou’ll learn: The two unbreakable rules of writing;Techniques needed to make reports, memos, letters,e-mails, and business presentations more understandableby your readers; How to eliminate writer's block;How to answer many of the tough grammar questions;and, How to truly reward yourself for completing yourwriting assignment. Don't let writing be a difficult experience.Make it an enjoyable opportunity to expressyourself and communicate effectively with your audience!Comes complete with a DVD, CD audio andbook and contains numerous vignettes and graphicsto help you learn more quickly and easily. If you wantto improve your writing, this program is a must!#13979/0960 39 minutes $129.95WRITING FOR BUSINESS RESULTSUnfortunately, writing skills seem to be disappearingfrom the workplace at the same rate as the typewriter.Grammar, punctuation, composition; what's that? Just forthat reason, being able to write effectively for business isactually a skill that can only be more highly prized as timegoes on. This instructional package is about effective businesscommunication for letters, e-mails, memos, annualreports and more. The clear-cut, non-threatening approachgives viewers the principles needed to produce powerful,interesting writing that is relevant to the reader.Viewers learn to improve all aspects of businesswriting step by step by learning how to:Put the "Five C's" of effective writing to work; Createa plan for letters, memos and e-mail; Keep messagesshort and simple; Grab readers' attention with a strongopening line; Provide the required details for support;and, Apply the Six Principles of The Writer's Edge.*Includes audio and copy of the book by Patricia E.Seraydarian.#4613/0960 20 minutes $129.95BE PREPARED FOR MEETINGS:How to Lead Productive MeetingsWhy are time-consuming, disorganized, boring, outof-controland non-productive meetings the norm?Productive meetings yield a jump in morale and profitability.Learn how to do it right! Part of the famousToastmaster's Series of business videos that offerexcellent production values, dramatizations, qualityof information, all at great prices.*Includes 34 page Study Guide. A Leader's Guide isalso available#8846/1005 24 minutes 1994 $95*Also in SpanishBETTER MEETING MANAGEMENTThis excellent training program analyses the meetingprocess and offers clear and distinct techniques fororganizing and holding effective, clear, efficient meetingsthat will make everyone participating sit up andtake notice. They'll walk away with a feeling of accomplishmentand time well spent wondering why thiswasn't done years ago. Viewers learn to: Decidewhether or not to hold a meeting by using a techniquecalled A-C-T; Correctly distinguish who should beinvited to a meeting; Set a clear, purposeful agenda;Crystallize the nature of the problems/issues andpoignantly define objectives; Implement "ProblemRe-formulation" to come up with workable ideas;Observe the three basic rules of brainstorming; and,Use "matching orders" to assign follow-up actions.*Comes complete with DVD, CD audio and book.#10839/0960 22 minutes 2002 $129.95HOW TO HOLD SUCCESSFULMEETINGSWhen should a meeting be called and who shouldattend? Better yet, when should a meeting be avoidedand who should not be invited? These questions andmany more are answers in this program. You'll learn:How to develop a proper agenda; How to reinvigorate astalled meeting; How to use brainstorming when creativeideas are needed; and, Why starting on time and a realisticschedule are critical. The 30 great tips suggestedin this program can be put to use IMMEDIATELY!!!*Comes complete with DVD, CD audio and book.#10841/0960 29 minutes 2001 $129.95LEADING 20-MINUTE MEETINGSTHAT MATTERChances are, you’ve been to a meaningless meetingand felt the frustration of wasted time and effort.What went wrong? How can you make sure your meetingsstay productive, on topic and on time? In thisprogram you will discover how to conduct effectiveand efficient 20-minute meetings that help you andyou staff become more productive.#14050/0277 20 minutes 2003 $149.95New!THE WELL-MANAGED MEETING:How to Run Effective, Results-Oriented Business MeetingsHow often have you asked someone how the meetingwent, only to hear: a total waste of time! Yet meetingscan be a powerful business tool, bringing peopletogether to solve problems, share ideas, or focuseveryone's efforts on a common goal. So how do yougo from "total waste of time" to "powerful businesstool"? By training your employees on proper techniquesto prepare and run effective, focused and successfulmeetings. This program starts with the commonpitfalls that often derail meetings. Then you'llsee proven methods that can have a dramatic impacton the effectiveness of your organization's meetings.You'll learn how being properly prepared allows youto encourage engagement and teamwork while keepingthe meeting on time and on track. And you'll seespecific techniques for a variety of specialized situations,including web meetings. We're all busy thesedays and we can't afford to waste our time withnonproductive meetings. Use this new video to seta company-wide standard for meetings that reachtheir goals - and end on time.*The 34-page guide goes over the different typesof meetings covered in the video along with how toprepare for each of them. This booklet is good to useduring and after watching the program. Questionsare also provided to help figure out how to run yourmeeting more efficiently.#13925/1005 22 minutes 2010 $179.95 *CCT E A M W O R KEFFECTIVECOMMUNICATIONIN TEAMSThis program teaches techniquesfor managing conflictsin high performanceteams. Includes illustrativedramatizations of varioustypes of team conflict fordiscussion and analysis.Features Conflict ManagementConsultant, Stephen Littlejohn andCommunication Consultant, Kathy Domenici.#13994/0567 35 minutes 2005 $149.95BUILDING TEAMS IN THEGLOBAL MARKETPLACE:Overcoming CulturalConflicts in the EuropeanCommunityWhen teams are comprised of peoplefrom different cultures, the opportunitiesfor misunderstandings increase. This programshows how different approachesbetween French, British, American andGerman cultures can cause communicationproblems. When building high performance teamsacross cultures, it is vital that team members respecteach others' differences, as well as being willing tocome to some common agreements on how they willcooperate. In this scenario, you will see how communicationcan break down and be misinterpreted amonga cross-cultural team. Key learning points include:Understanding and appreciating differences inEuropean cultures; Building effective teams globally;Understanding intercultural communication issues,including views of time, organizational structure, anddecision-making processes; and, Developing skills tolead diverse employees. *Part of the series BUILDINGA DIVERSE WORKFORCE IN THE GLOBAL MILLENNIUM*Includes a comprehensive Facilitator's Guide*Education 20% Government and Non-Profit 10%#13992/0550 10 minutes 1999 $319.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


26ESSENTIALSOF TEAMBUILDING:Principlesand PracticesTeam building is aproven approach forhelping peoplebecome respectfulcompetitors, cooperativeteam members,and communityleaders. Nowyou can help yourstudents or groupdevelop those sameimportant skills with this DVD and BOOKset. The authors, with two successful books on teambuilding and 30 years of team-building experience,offer a day-by-day guide for implementing activitiesand challenges for individual sessions, units, or anentire semester. The activities and challenges aregeared to beginning through advanced participants ina variety of settings, and they help participants developthe following valuable skills: Problem solving;Appropriate risk taking; Building working relationships;Cooperation; Leadership and communication; Creativethinking; Building trust; Making decisions; Settinggoals; and, Developing physical skills. The book alsoincludes 58 activities and challenges for beginningthrough advanced teams; reproducible forms fororganizing, presenting, and evaluating team-buildingchallenges; ready-to-use unit and semester plans withevaluation tools for each activity; and a bound-in DVDwith video clips of 25 challenge demonstrations andreproducible challenge and organizer cards.#12982/0860 92 minutes 2005 $89.95TEAM BUILDING TECHNIQUESTHAT WORKDiscover how to manage in a way that naturally motivatesyour staff to work as a team. This short videoprogram offers sensible advice, including how to leadmeetings that fire everybody up, plus two simple - andfun - exercises that help build team spirit.#13993/0277 22 minutes 2002 $149.95EFFECTIVE TEAMWORKWhen some people hear the word teamwork they immediatelythink of games - team sports - yet, teamwork ismuch more than this. In businesses today the teamworkconcept, rather than the old pyramid-shaped organization-chart-process,is what makes them successful. Ideasand decisions are generated within teams and not fromthe top down as in the past. With this how-to video trainingprogram you'll learn: How to make the team conceptwork; Why teams are important to you and yourorganization; How to write a team constitution; How todevelop ideas and make decisions that the team canstand behind; How to run a typical team meeting; and,How to deal with conflict and team problems. Afterwatching this video, and completing the exercises bothon the video and in the book, your entire work force willknow how to maintain a cooperative, creative and highlyproductive team environment. The skills learned will leadto greater success for you and your organization.*Includes audiocassette and a copy of the 100-pagebook "Effective Teamwork" by Michael D. Maginn#6060/0960 39 minutes $129.95 *CCTHE TEAM APPROACHEveryone talks teams but how many actually knowwhy teams work and how to put one into action?After watching this excellent informative and motivatingvideo viewers will be fully aware of how and whya team can be greater than the sum of its parts.Part of the famous Toastmaster's Series of businessvideos that offer excellent production values, dramatizations,quality of information, all at great prices.*Includes 24 page Study Guide. A Leader's Guideis also available#8927/1005 24 minutes $95THANK GOD IT'S MONDAY: JobSatisfaction through TeamworkTake the dread out of Mondays with this DVD. Showpeople how they can work better together within andbetween teams. Team building is about relationshipbuilding and this program shows how to do it.Challenge people to be more aware of what makesthem tick and how their values and beliefs affect theiroutlook, attitude and behavior. The program concentrateson three characteristics of successful teams:ATTITUDE - Attitude and job satisfaction, Expectationsof team members, Dealing with chronic complainers.11 minutesBEHAVIOUR - Understanding individual differences,Giving and receiving feedback, How to give an apology,Negotiation, Saying "No". 18 minutesSENSE OF HUMOUR - There is a funny side to teams.A group of people trying to work together has greathumour potential and paves the way for more fun atwork. People have greater success when they have funor enjoyment. The program has plenty of ideas to getyou started. The program balances the serious sideof teamwork with the fun side by including stories,humour and laughter. 11 minutesSPECIAL FEATURE - This is a spontaneous questionand answer session with the studio audience on teamworkissues. Follows the main program as a separatesection. 22 minutes*Includes comprehensive Guide#13612/0293 27 minutes $195YOUR SUMMITAWAITS! withJamie Clarke(Revised)Revised to go direct to the message!This is the inspirationaland dynamic training programby adventurer, author, andrenowned <strong>Can</strong>adian speakerJamie Clarke. Join Jamie as heshares with viewers his incredibleexperience on Mount Everest. Clearly outlines thathis greatest achievement was not about reaching thetop of Mount Everest, but the journey it took to getthere. Although climbing Everest isn't for everyone, thistraining program is. Jamie's messages about findingsuccess in failure, building relationships, and givingstrength are universal. Jamie's memorable stories,along with the beautiful location make this program amust-have for all organizations and audiences.*Includes Leader's Guide and Workbook, PowerpointPresentation on CD-ROM, Pocket Reminder Cards*Education, Government & Non-profit 25% discount,2nd or more copies 50% off list!#10478/1943 21 minutes 2005 $695C U S T O M E RS E R V I C ENew! CUSTOMER SERVICEBASICS: Service with a SmileIn this humorous video that is reminiscent of "TheOffice", join the employees of the fictitious LuckyStar Coffee Company as they learn about customerservice. Mark, the manager of the store, thinks he'llbe leading this seminar. And why wouldn't he, sincehe knows everything there is to know on the subject?Well, Mark and his crew quickly discover exactly whywhen they are shown security camera footage of theirmisguided (and hilarious!) interaction with customers.If the staff of Lucky Star can learn the three stepsto good customer service including listening to thecustomer, anticipating needs, and admitting mistakes,maybe we can too.*Includes PDF Teaching Materials#14062/1290 20 minutes 2011 $79.95 *CCTHE CUSTOMER SERVICESTARTER LIBRARYGive your customer service people the head start theydeserve with the new Customer Service Starter Set andsave a lot of dollars at the same time! These trainingprograms come with a total of 5 DVDs, 5 CD audios,and 5 books to give your customer service peoplethe necessary tools to deal with the most importantperson to your organization - THE CUSTOMER!This Special Collection includes the following programs.Detailed descriptions of each program areavailable:• 50 WAYS TO KEEP YOUR CUSTOMERS• THE POWER OF CUSTOMER SERVICE• THE BASICS OF PROFITABLE CUSTOMER SERVICE• WINNING CUSTOMER LOYALTY Volume One -Eliminate Customer Turnoffs• WINNING CUSTOMER LOYALTY Volume Two -Exceed Customer Expectations#13130/0960 Five programs $129.95 each orSeries $519Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


27COMMUNICATING WITHCUSTOMERS: An EntryLevel GuideOn a first job, students suddenly find themselves"on the other side of the counter"dealing with customers who range from politeto puzzled, from indecisive to just plainornery. This program teaches how to dealwith "people" as customers. Viewers learn howto diffuse an angry customer, the importance of attitudeand appearance, how to deal with customers onthe telephone and how to serve "lemon aid".#9428/1120 20 minutes 2005Includes Guide $95CUSTOMER SERVICE: How toMake Customers Feel GoodThis program shows how to treat customers in a waythat makes them feel good by using the core SevenService Skills - the basic courtesies and people skillsthat make customers feel important, appreciated andunderstood. They are comprehensive yet concise andto-the-point and can be used immediately to benefitcustomers and staff. Each Service Skill is demonstratedin real-life scenes which contrast poor service withgood service. This approach makes people moreaware of the little things they do and the messagesthey convey to customers. An insightful commentary isgiven with a studio audience. This includes a discussionof the importance of having a positive attitudeand being imaginative in using the Service Skills.BONUS FEATURES include:• Internal Customers (4 minutes) - No one worksalone. Satisfying internal customers is a vital linkin the chain that leads to satisfying the "real"customer.• Companion Selling (3 minutes) - Suggesting anadditional product or service is easier using theSeven Service Skills.• Telephone (2 minutes) - Making customers feelgood on the telephone relies on the choice ofwords and tone of voice.• Choice of words (3 minutes) - Most customersnotice the way they are addressed. This featurechallenges habits of language such as "You rightthere?" and "No worries/No Problem" and offersalternatives.#13613/0293 21 minutes Includes TrainingGuide $195THE CUSTOMER SERVICECONNECTIONTact, consideration, and conflict management areskills traditionally recognized as necessary to providinggreat customer service. Viewers learn timeless,universal skills applicable to any kind of face-to-faceor telephone relationships with customers in retail,service or business-to- business situations withspecial emphasis on information gathering. Part ofthe famous Toastmaster's Series of business videosthat offer excellent production values, dramatizations,quality of information, all at great prices.*Includes 29-page Study Guide. A Leader's Guide isalso available#8928/1005 26 minutes $95THE CUSTOMERSERVICE COLLECTIONTeach your staff how to impress customerswith memorable service! Keepingyour customers happy is one of the mostimportant parts of running a business.However, sometimes your employees maynot have the skills necessary to provide thebest service possible. This set of nine customerservice training videos will help fix that!Whether it's over the phone or in person, employeeswill learn to be attentive, listen to customers' needs,and handle tough situations in a professional manner.By the time your staff has seen everything these programshave to offer, they'll be more than prepared forany customer service situation that might arise.This Special Collection includes the following programs.Detailed descriptions of each program are available:THE ART OF CUSTOMER SERVICECOMEDY CENTRAL PRESENTS: The Essentials ofGreat ServiceCUSTOMER SERVICE CONNECTIONDEALING WITH THE IRATE CUSTOMER II (see below)LISTENING UNDER PRESSURESERVING CUSTOMERS - HELPING PEOPLETELEPHONE CUSTOMER SERVICEWEDNESDAY'S TOUCHWHEN THE PHONE RINGS#13680/1005 Nine Programs 2009 $989.95New! DEALING WITH THEIRATE CUSTOMER IIIt's hard to keep your cool when dealing with difficult customers.After all, it's only human to get defensive andfight back - or cave in and give them whatever theydemand. What you need instead is a plan! The guidelinespresented in this training video will help you calm angrycustomers. Once you bring them around, they're morelikely to work with you to find a resolution that solvestheir complaint yet is fair to your organization. This trainingvideo includes valuable tactics, including: Connectwith the angry customer; Show empathy or apologize ifappropriate; Guide the customer's attention toward solvingthe problem; Use positive language; Have the customermake small decisions; Take a timeout or draw theline; and, Know what you can offer. Your employees willlearn to stay professional and not take it personally whenthey have to deal with difficult customers, whether inretail, health care, government, or wherever. They'll learnthat their basic customer service skills are a first line ofdefense-it's hard for customers to be mean to someonewho's being nice to them. And they'll learn three powerful"breakthrough techniques" that can be used if the situationescalates and threatens to get out of hand.#13052/1005 21 minutes 2010 $159.95 *CC*Also in SpanishNew! WEDNESDAY'S TOUCH:Every Customer Has a StoryCustomer service is an art as well as a science. Skillscan be taught, but the right attitude is even moremeaningful. This video tells a simple but moving storyabout the importance of one customer service rep inthe eyes of her customer. It inspires viewers to seethat customers are people, too - and to build relationshipsthat keep customers coming back.#13761/1005 6 minutes 2010 $119.95New! INSIDE A HOTEL:The People, The JobsThe MacDonald chain of luxury hotels serves businessand leisure customers across the UK. Their people areintegral to their success. This VIDEO goes inside oneof its hotels to discover what they do.SERVICE IS EVERYTHING: Guests have to be greetedwith a smile. Neil, the concierge, is virtually a "personalorganiser" for everyone who visits the hotel. Thereceptionist is in the front line, too, checking peoplein and dealing with challenging customers. Giuseppe,the head waiter, has been in the restaurant businessfor over 30 years. Many guests do not achieve hispersonal standards!CONFERENCE BUSINESS: Long gone are the dayswhen big hotels relied on selling people a bed forthe night to make their money. Now the big market iscorporate and conferences. Recruitment, training and"mystery shoppers" like Colin and Wendy are all vitalto keeping up standards of service. A lack of nibblesin the bar or newspapers which don't turn up meanColin and Wendy mark the hotel down.HIGHS AND LOWS: Working in a hotel is a bit likebeing on stage. The highs come when you meet yourgoals, the lows when you fail to make a customerhappy. By no means do all hotel workers find theirjobs satisfying. A foreign hotel worker (not employedin the MacDonald chain) describes experiences ofoutrageous sexual harassment and bullying. She saysshe would never let her child work in the industry.*DVD EXTRA: Extended version of interview with aforeign hotel worker describing abusive practices inthe hotel industry.#14031/2047 30 minutes 2008 $249.95SERVING CUSTOMERS, HELPINGPEOPLEThis video showsyour employeeshow being themselveswill naturallylead tobetter customerservice. Thebasis of greatcustomerservice is"people helping people".Remember that the customer in front of you - or onthe other end of the phone line - is a person just likeyourself! Make your customers feel welcome; Ask andlisten; Give your undivided attention; Go the extramile; and, Show you appreciate your customers' business.You'll learn these five rules for better customerservice by watching them in action within a dentaloffice, an auto dealership, and a hardware store.You'll also view scenes in a medical practice and autility company depicting do's and don'ts for greattelephone customer service. Whatever business you'rein, the same principles apply. Greet customers naturally.Listen carefully to understand their needs. Andput some energy and enthusiasm into your work -you'll find this makes it more enjoyable for yourselfas well as more effective for your business.#12027/1005 16 minutes 2003 $129Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


28SERVE! TurnCustomer Serviceinto UnforgettableCustomer ExperiencesToday's customers are spoiled. But ifyou can wow them with an unforgettableexperience, you'll win unprecedentedloyalty. Using simple, universalexamples, TOM PETERS tells you how toexceed expectations and make customersfall in love with your company. Key learning pointsinclude: Creating great customer experiences;and, Understanding your customer's needs.*Education 20% Government & Non-Profit 10% discount#13366/0550 2002 $495EXCEEDING EXPECTATIONS:Service Tips and Techniquesto Keep Your CustomersComing Back (for FoodService Professionals)Industry surveys consistently show that service is thenumber one reason customers return to a restaurant.That means food service professionals must gobeyond culinary excellence to ensure success. Theymust offer exceptional service, the type of service thatmakes guests feel comfortable, makes dining enjoyable,and creates customer loyalty. This program providesa comprehensive lesson in the principles, standards,and practices that define outstanding service.Whether you are a fine-dining, café, casual, or familystylerestaurant, your wait staff will benefit from“Exceeding Expectations”!#11414/0485 55 minutes 2007 $99.95THE EXCEPTIONALRECEPTIONISTThis program turns receptionists into an organization'sbest public ambassadors! A dynamic program makesthe most of the all-important role of receptionist: handlingdifficult people with skill and professionalism;learning to manage stress effectively; developingproven telephone techniques to save time and satisfycallers through the use of assertive (not aggressive)language. This program will improve communicationskills and enhance customer service, as well as buildinga positive image for any organization.#13253/0380 Three 60-minute programs$129.95EVERY CALL COUNTS!This program combines real-world workplace scenarioswith up-to-date "how to" narratives to illustrate key conceptsand skills for proper telephone techniques. Astrong base of communication etiquette is developedthrough a series of telephone Dos and Don'ts. Viewerswill learn how to deliver the perfect greeting, screencalls, handle irate callers, transfer callers, and use voicemail.By viewing a wide variety of role-playing examplesand behavior-modeling opportunities, students and professionalswill gain a better understanding of the skillsneeded to communicate effectively over the phone.#7279/0405 35 minutes 2003Includes Guide $99.95LISTENING UNDERPRESSURE: TheCustomer ServiceChallengeLife is full of distractions, and thework environment is no exceptionespecially when you're dealingwith customers. Good listeningskills are essential for meeting customerneeds - and ensuring a positive experience withyour organization. In three entertaining and informativestories, viewers learn the right and wrong ways tohandle customer service challenges. Learn how threespecific listening skills can soothe irate customers;help you get the information you need to solve theirproblems; and keep your focus in spite of interruptions.Once you've mastered these crucial skills, greatcustomer service will be second nature. Learn threeeffective listening skills: Attentive - make the customeryour first priority; Active - ask questions that addressthe clients' concerns; and, Objective - keep an openmind and avoid jumping to conclusions. Just as usefulfor long-term employees as for new hires, use thisvideo to train your front-line customer service staff.#12302/1005 14 minutes 2007 $149.95 *CCUSE THE TELEPHONE THE RIGHTWAYThis training program provides viewers with key skillsand strategies for effective telephone use. Good commonsense telephone techniques and old-fashion courtesy,especially in today's digital age, often define crucialbusiness moments. Poor telephone skills cancause customer dissatisfaction or loss of customers,damage the organizational image, and threaten overallcaller goodwill. Employees will learn how to apply 14key call-handling skills that will boost any organization'scredibility (and bottom line) and also their ownprofessionalism and value. Viewers also learn to:Provide great service, turning phone calls into relationshipbuilders; De-magnify conflict over the phonethrough sensitivity; Overcome the two root causes ofpoor telephone communication; Vary timing, tone andword choice to enhance caller comfort; Apply voicemail etiquette that's also efficient; and, Check phoneuse attitude," follow the "two-ring rule" and more!#5789/0960 24 minutes 2002 $129.95SEVEN THINGS NEVER TO SAYTO YOUR CUSTOMERS!Seven deadly service statements ... they sound ominous,don't they? And for good reason. Some of thesestatements may seem perfectly innocent on the surfaceand there may be times when you're tempted to tryusing one or more other them to improve a difficultservice situation. But more often than not, you'll findthat you've unwittingly only made things worse. With theadvice presented in this program, you'll learn to avoidthese service killers and naturally end up providing customerswith the care and professional service theydeserve ... boosting customer loyalty to new heights!*Includes a 12-page Program Guide - yours to copyand distribute at in-house training sessions.#13846/0277 21 minutes 2005 $149.95New! WHEN THE PHONERINGS: Telephone Skills forBetter ServiceGreat telephone service doesn't have to be a thingof the past. Even with the advent of email and theInternet, customers still want to be able to call sometimesand reach a live person. And how that call ishandled still makes a huge difference to the successof your organization. When the phone rings, youremployees have only a few seconds to set a tone.To communicate that your company listens to customersand gives them what they need every singletime they call. Those who answer the phones arespeaking for everyone in the company. Make sure theyhave training. Teach the ABC's of telephone courtesy:Customer service etiquette; Taking an accurate message;Handling transfers and multiple lines; Voicemail and leaving a message; and, Problem calls.#13051/1005 20 minutes 2010 $159.95THE POWER OF CUSTOMERSERVICEThis training program with Dr. Paul R. Timm providesthe basics needed in any organization to improve customerservice. It's not just a lot of theory. In fact, it'sthe opposite. Loaded with do-it-now skills that can beput to work immediately. There is also a workbook andan audiocasette for additional reinforcement. Viewerslearn that customer service comes from the inside.Also that the term customer can also refer to a coworker,even a friend or relation. Using the "three C's"of good customer service - Concern, Communication,and Competence, leading customer service expert Dr.Paul Timm brings to life the skills needed to enrichany customer service relationship. To survive in thecompetitive market place means treating customerslike they are members of the family. A positive customerrelationship is the key at any level of anyorganization.," says Dr. Timm.#6276/0960 45 minutes 2004 $129.95 *CCTRICKY CUSTOMERS: How toStay Cool Under PressureThis program gives a simple plan for dealing withtricky customers. Many behaviours qualify as tricky.Customers may be impatient, rude, ungrateful, complainingor just hard to please. The behaviour thatmost people find hard to manage is the angry or iratecustomer. This program shows how easy it is for theservice giver to be drawn into an argument. The focusthen moves from the issue at hand to who is going towin or lose. Take the H.E.A.T. is a simple plan for dealingwith angry or irate customers: Hear them out.Empathize. Apologize. Take action. Real-life scenescontrast ineffective behaviours with those used bypeople who can "take the H.E.A.T". A commentary isgiven with a studio audience. BONUS FEATURE - TheManager and Tricky Customers (4 minutes) - Somemanagers are reluctant to get involved with tricky customers.A retail situation demonstrates the differencebetween the manager who just observes his staffmember and the one who goes to her defense.#13614/0293 17 minutes Includes TrainingGuide $195Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


29E T H I C S , E T I Q U E T T E & A T T I T U D ENew! ALVIN'S GUIDE TOGOOD BUSINESS: Case Studiesin <strong>Social</strong> EntrepreneurshipAlvin Hall, a finance expert with 25 years of experienceon Wall Street, travels the world meeting socialentrepreneurs and business leaders who are just asinterested in doing good as in making money. In thiseight-part series, Hall advises socially conscious enterprisesand organizations operating in the developingworld about how to become more effective. FromAfrica to Asia to North America, Hall presents executiveswith specific challenges that will put each groupon a track toward becoming the streamlined source ofglobal improvement its founders intended it to be.*There are eight programs in the series - detaileddescriptions of each are available.RIDERS FOR HEALTH: ZambiaCAMFED: ZambiaAPOPO VAPOR DETECTION TECHNOLOGY:Tanzania and MozambiquePARTNERS IN HEALTH: MalawiINTERNATIONAL DEVELOPMENT ENTERPRISES: IndiaMARINE STEWARDSHIP COUNCIL: JapanFRIENDS INTERNATIONAL: CambodiaKIVA: U.S.A.#13899/0635 Eight 22-minute programs 2010$129.95 each or Series $979.95ETIQUETTE HOT LINE:Table MannersWhile teenagers face the etiquette traps of a formalrestaurant, an "etiquette hotline" expert answers questionsposed by youthful callers. Advice ranges fromproper handling of eating utensils to how to managespaghetti and finger foods. Presented from the student’spoint of view, this motivational and often amusingprogram emphasizes avoiding embarrassing mistakesin social and business situations, using a napkin,cutting food, proper posture and grooming, eatingsoup, checking the bill, and tipping.*Includes Guide#9799/1120 23 minutes 2004 $99.95MANNERS AT WORK Revised forthe 21st Century WorkplaceWhy does etiquette matter in the dog-eat-dog world ofbusiness? Etiquette is the oil of social machinery thatsmoothes the rough edges of personal interaction, especiallyamong near strangers. A worker who knows goodmanners at work has a real business advantage. It setsthe worker apart from competitors who lack social orpeople skills. Good manners are good business, becausethey make people want to work with you. Etiquette isn'tmerely about being "nice" - it's about being effective inthe corporate world. Learn: Making and acknowledgingintroductions; Proper etiquette up and down the organizationalhierarchy; Cubicle courtesy; How to shake hands;Getting along with office co-workers; Electronic etiquette:using cell phones, camera phones, voicemail, and e-mail;and, Sharing office space and equipment.#9719/1120 21 minutes 2005 $99.95COMPLIANCE IS JUST THEBEGINNING****FOUR STAR RATING fromTRAINING MEDIA REVIEW"Provides the perfect backdropto discuss company values, difficultdecision making, and ethicalissues affecting today’s workers.The variety of scenarios and qualityof the content will take the stingout of training such a touchy subject.As a facilitator, you will benefitfrom the structure and flexibility to pickand choose how to conduct discussions andexercises. Your audience will appreciate thecredible expert opinions that they wouldn’tget in a typical compliance meeting."How do you make better ethical decisions at work?Just because a particular choice is legal does notmake it right. Seeing legal compliance as the goalof ethics rather than the starting point can lead topoor decision making with disastrous consequencesfor the individuals involved and their organizations.Compliance is essential, but it's not enough. Thisseries presents an easy-to-learn approach that will helpemployees at all levels make better ethical decisions.THREE STEPS TO ETHICAL DECISIONS - introduces theprocess. We hear from a former Enron executive as wellas six ethics experts who discuss the pressures peoplecan feel that may lead them to make poor decisions.We explore the importance of being aware of our corevalues as well as the standards of behavior expected byour organizations and our communities. Most importantly,we learn the 3 steps we can each take whenfaced with a tough ethical choice to help us we makethe best possible decision. These are: The ComplianceTest; The Ripple Effect; and, The Gut Check. 24 minutesETHICAL SITUATIONS TO CONSIDER - presents us witheight dramatized scenarios. These stories representfamiliar ethical issues most of us will face at sometime. By discussing these situations and applying the3 Steps process in each case, employees gain valuablepractice and reinforcement. 32 minutesThe programs come with a comprehensive facilitationpackage that includes course outlines, training activities,reproducible handouts, and optional PowerPoint slides.#9397/1780 Two programs 2005 $595 eachor Series $995ETHICS AT WORK: Doing theRight Thing on the JobIs it okay to give your friends free food at the restaurantwhere you work? Or bring home supplies from theoffice? Are these practices just as wrong as stealingfrom the proverbial cash drawer? That's what this videoexplores, by looking at the ins and outs of ethicalbehavior in today's work environment. From extendedlunches to computer hacking to sexual harassment, wediscuss the fine lines of business ethics with employers,employees, and workplace professionals.*Includes Guide#9426/1280 20 minutes 2004 $108New!PROFESSIONALEMAILETIQUETTEAvoid embarrassing errorsand make your best impressionon customers and colleagues.Email is fastbecoming the preferredmethod of contact for sharing informationand resolving problems. The impression you leave withothers about the quality of your organization and yourown personal competency is largely based on thecourtesy and professionalism of your email correspondence.Learn about: Email etiquette and best practices;Openings and closings; Proper formatting andsubject lines; Grammar and punctuation; Writing "badnews" emails; and, Email customer service. No matterhow long you've been using email, you'll learn somevery important guidelines in this video - guidelinesthat will protect you from catastrophes and ensureyour messages are professional, every time.#13757/1005 26 minutes 2010 $129.95THE BASICS OF BUSINESSETIQUETTEViewers learn that the way they handle themselves ina business and social environment can reveal a lotabout them and their position within an organization.From meetings with the boss or clients and customers,knowing the right things to do and say can make atremendous difference in helping them and theirorganizations reach their goals. They'll learn: Why etiquetteis important; Proper manners for meeting andgreeting others; Spatial arrangements: How close tostand and why; Basic office equipment etiquette;Professional presence (what to wear and not to wear);The basics of how to act in both business and socialsituations; and, How to manage dining dilemmas.Includes audiocassette and copy of the book byMarjorie Brody and Barbara Pachter, which is part ofthe "Business Skills Express Series" published by theMcGraw-Hill Companies.#10333/0960 45 minutes 2001 $129.95ETHICS AND SOCIALRESPONSIBILITY IN BUSINESSMany businesses abide by a code of conduct, eithercompany-specific or industry-wide. This timely programdistinguishes between ethical behavior and socialresponsibility by spotlighting two well-knownAustralian businesses that exhibit both qualities. TheBendigo Bank and its Community Bank initiative, acooperatively spirited venture, teaches solid commercialprinciples to franchisees. The Body Shop, the skincareproduct provider, calls itself an activist organizationcommitted to positive social and environmentalchange and a retailer committed to customer serviceexcellence. The underlying message? Good communityis good business.#9874/0635 23 minutes 2003 $99.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


30PROFESSIONAL CONDUCT 101:Vital Skills for New EmployeesStarting a new job always has its challenges, but newemployees need to understand that success oftenhinges as much on projecting a professional image ason the quality of their work. Could your new employeesuse some help with the common ground rules of workplacebehavior? Then this program is a must! They’lldiscover the vital skills needed in order to develop aprofessional image, and productive behavior.*Includes 10-page Program Guide#14049/0277 16 minutes 2005 $149.95RESEARCH ETHICSThis program examines ethical issues in social, naturalsciences, and health research. It covers such topics asplagiarism, crediting of sources, falsification of data,the use of human and animal subjects, informedconsent, privacy, and conflicts of interest.#12948/0880 21 minutes 2008 $219.95YES LIVES IN THE LAND OF NO!It's no secret that we live in a world full of negativity.Negativity surrounds us - in our workplaces, in ourcommunities, even in our families. But sometimes, it'sour own negativity that stands between us and success.Understanding the sources of negativity; bothour own and others', is essential for people to worktogether effectively. Yes Lives in the Land of NO willguide participants through their own journeys in theland of NO. This animated program will help viewersdeal with negativity faster, more effectively, and witha lot less discouragement and despair. *Education,Government, Non-Profit 25% *Additional copies 50%#12085/1943 8 minutes 2007 $495New! FOR EMPLOYEES: BEINGPOSITIVE IN THE WORKPLACE -Good Attitudes areContagious!Disagreements, complaints,criticisms ...they're going to happen.Negativity canget a strangleholdon a workplace. Itspreads as quicklythrough an office as acomputer virus. Fortunately,the flip side is true, too. A positiveattitude is also contagious.*Includes 10-page Program Guide#14047/0277 22 minutes 2004 $149.95THE POWER OF ATTITUDE:It DOES Make a Difference"Positive attitude. Positive attitude. Positive attitude."...A worn-out anthem? Or is there really powerbehind a positive attitude? This program shows thatthere IS, and most of what makes us positive is attributedto our own self-image. This video unfolds fivesteps for developing and projecting a positive attitudein the workplace, and beyond. You'll see how to determinethe attitude types of co-workers, how to dealwith them and how to keep the hard work of maintainingyour own positive attitude in perspective. This alsooffers general strategies for defusing difficult attitudesbefore they cause injury to the big and little things wedo all day long. *Includes <strong>Video</strong>, Audio and Book#10812/0960 19 minutes $129.95SEEING RED CARS"We often place our focus on what we don'twant. And since we get more of what wefocus on, what really happens? We createmore of what we don't want and don't evenrealize we're doing it." Laura GoodrichHow can you get more of what you want? This programencourages audiences to focus on what they DO wantinstead of focusing on what they don't! By having apositive attitude and taking action, viewers will bemotivated to move in the right direction for themselvesand for their organization. Hosted by Laura Goodrich,trainer and consultant, this unique and engaging programhelps audiences make better decisions, combatnegativity, and create a positive environment.*Includes Training Guide, Self-study Guide, Power-PointPresentation, Transcript, Printable Reminder Cards,Workshop invitation and Six speech tips.*Education, Government, Non-Profit 25% discount*2nd and additional copies 50% off full list!#1<strong>2006</strong>/1943 10 minutes 2008 $595 *CCFIRST IMPRESSIONS: Etiquetteand Work Habits for NewEmployeesA bad first impression is hard to shake! This video willsave your students from common workplace blundersby showing them how to present a polished appearance,use positive body language, and demonstratea can-do work ethic. A professional corporate imageconsultant shares her knowledge while the Wall ofWasted Opportunities - an animated rogues' galleryof employees who blew their first impression - memorablydrives the program's message home.#9447/0405 22 minutes 2005 $99.95 *CCTHE DEWITT JONESCOLLECTIONAs one of America's top professionalphotographers DewittJones has demonstrated hisVISION in more ways than one.In a 20-year career withNational Geographic, his abilityto recognize what his cameracould see, and capture it,has developed alongside and re-enforced a personalvision of "celebrating what's right with theworld". He found that the creative tools he employedas a photographer had an even deeper meaning whenapplied directly to his personal and professional life.His explanation of how these two types of vision havechanged both his professional and personal life is bothinformative and inspirational as are the photographicworks he uses to illustrate his key concepts.1. CELEBRATE WHAT'S RIGHT WITH THE WORLD!This program is about bringing a sense of personalcreativity, of vision, perhaps even of art to the wayviewers approach their everyday functions while workingor in their private lives. Viewers learn what a powerfulforce having a vision of possibilities can be. Theyare asked to consider whether they have a vision forthemselves and for the organization they work for... avision that gets them excited every morning and keepsthem open to possibilities. #7265/1943 22 minutes2. EVERYDAY CREATIVITY"Everyday Creativity is one of the most empoweringvideo's I have ever seen. It has the ability to gobeyond today into the future." Dick Wills, UMCGetting creative juices flowing is essential to individualsas well as to organizations. But many people don'tbelieve they are creative or have the 'talent' to be so.This video offers a surprising truth about creativity -that it's not a magical, mysterious occurrence, but aready tool that enables people to look at the ordinaryand see the ... extraordinary. In this program viewersshare Jones' inspirational stories, memorable locations,and stunning examples of his work. They feelinspired and encouraged to apply his simple, yet powerfulcreativity techniques to all of their everyday challenges.And, without a doubt, these new solutions willmean the difference between just getting by and findingsuccess and fulfillment. #11051/1943 20 minutes3. FOCUS YOUR VISION"Dream the dream, find that extraordinary vision, andkeep it in focus." Dewitt JonesHow can we find our direction, our purpose? When wecombine our energy and passion with our focused visions,we give ourselves direction and power. Dewitt encouragesus to develop our visions and turn them into reality. Whenwe connect with our visions, and in doing so, release ourpassion; we have a better understanding of who we are,what we stand for, and where we're going. Key Concepts:Keep Your Vision Focused; Stop, Look, and Listen; HoldOn To The Best, Let The Rest Fall Away; Trust YourIntuition; It's Not Trespassing to Go Beyond Your OwnBoundaries; Make Your Vision Big Enough; and, Do YouHave Juice In Your Camera? #11052/1943 20 minutes4. FOR THE LOVE OF ITHow can you find a way to love what you do? Everyday? In this program, Dewitt discusses how we all havethe ability to love what we do through honoring our passion,making a contribution to those around us, andexpressing gratitude. When you work for the love of it,you will serve as an inspiration to yourself and to thosearound you. "You can't wait for it to come to you. Youjust have to fall in love with what you're doing, rightnow." #10847/1943 25 minutes 2007*Each program Includes a comprehensive Leader'sGuide, Participant Workbook, PowerPoint presentationon CD-ROM, and Pocket Reminder Cards -everything needed to begin training.Government 10% Education & Non-profit 25% discount2nd or more copies 50% off list*Each program is $795 or Special Series Offer$2,595 (save $585!)Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


31S T R E S S , A N G E R , C O N F L I C T, V I O L E N C EALL ABOUT STRESSSERIESThe programs in this seriesfeature Dr. David Katz, a medicalconsultant for ABC News.Includes a full PowerPointpresentation, the video,handouts and bonus materialslike a special behavioralchange modulebased on the stages ofchange model. It will help employees,clients and patients learn how to effectively deal withstress in their daily lives.RECOGNIZING STRESSStress affects everyone. Yet most people fail to makethe connection between their own stress and the onsetof stress-related health problems like recurrent colds,high blood pressure, mood disorders and chronicpain. With the help of Dr. Katz your audiences willbegin to make this connection. This program followsfour people who describe their difficulties with moodswings, disorganization, anger and insomnia and eventuallycome to understand the importance of managingstress. If you want to start a dialog about stress inyour organization this is a great place to start. #12858MANAGING STRESSWouldn't you like to let stress just roll right off yourback? Wouldn't it be empowering to take criticismwithout being bothered by it? Wouldn't it be great ifyou could communicate clearly in difficult situationswithout offending anyone? With help from Dr. Katzyour audience will learn five resiliency skills that willhelp them deflect stress, handle criticism better andcommunicate more effectively. They'll follow four peopleas they learn how to adapt, stay flexible, acceptchange, be proactive and bounce back from adversity.If you want to help people make managing stress alifelong habit, this video will get them started in theright direction. #12854RESILIENCE: Mastering StressLearn how to tackle stress in five easy steps: Identifythe source of your stress; Eliminate or avoid stresswhenever possible; Rethink the stress you can't avoid;Cope with the stress you can't rethink; and, Seek support.With guidance from Dr. Katz, your audience willfollow four people as they learn to use this simple formulato deal with credit card debt, traffic jams, depressionand a difficult boss. If you want to motivate peopleinto action this is the program to choose. #12855#12860/0185 Three 15-minute programs 2009$189.95 or Series $499.95FROM STRESS TO STRENGTHThis best-selling video features Dr. Robert Eliot... onefunny cardiologist! This program is loaded with jokesand great advice. The message he delivers in such anentertaining fashion is how to use stress reductiontechniques to raise our personal and work productivitywhile maintaining health and resistance to disease.#6959/0915 54 minutes 1994 $129.95GETTING HIGH:Not in the JobDescriptionWhether the work is on anassembly line in a factory orwriting computer programsfor a company's accountingdepartment, everyone has aright to a safe and drug-freework environment. Getting killedon the job or having the jobdisappear because of substanceabuse related incompetenceare both to be avoided! Really!!! This program isdesigned to help viewers of all ages understand theirrights and responsibilities on the job, to increase theirprotection from coworkers whose critical thinkingand decision-making skills may be impaired throughsubstance abuse. Doing something is critical!#5431/1690 20 minutes 2001 $89.95ARREST THAT STRESS: How toDepressurize Your Work LifeWorkplace stress runs high all too often. Those of uswho suffer from it know - it can be painful. The costsare emotional, physical and financial. Don't despair;it's not hopeless. This video is for managers andemployees who face stressful situations in the workplace.Demonstrates techniques for dealing withbosses, colleagues and customers.#14052/0277 21 minutes 2003 $149.95THE EMERGENCY STRESS KITwith Loretta LaRocheLoretta LaRoche shares her wacky and irreverentways to discover the healing power of humor, andstop "global whining" in this collection. These threeprograms are great for raising the laughter leveland bringing down the stress in almost any situationwhether for individuals or in groups.THE JOY OF STRESS - Deals with managing changethrough humor and choice. Clear instructions areprovided on how to become crazed and humorless!Explore humorous options to reduce stressful situations.Guaranteed to provide a natural high thatcomes with a dose of laughter. 56 minutesHUMOR YOUR STRESS - Faxing, phoning, whining,over-achieving, over-scheduling, and over-dressinghave taken over... Watch out! Loretta's here to leadviewers back to a simpler and much funnier time.56 minutesLIFE IS SHORT! WEAR YOUR PARTY PANTS - Armedwith some of the newest findings in the field of mindbodyhealth, Loretta promises to show us how tobounce back every day with humor and sound psychologicaladvice - along with making sure that we don'tforget to wear our party pants. If you're not sure thatyou have party pants, this is the perfect opportunityto find out! 56 minutes#1027/0890 Three DVDs & FREE Clown’s Nose!$69.95 *CCA HEALTHY WORKLIFEWhile young adults are at high risk for engaging in avariety of unhealthful behaviors with negative healthconsequences, most programs for young adults primarilytarget adolescents in school and miss a large segmentof emerging adults who have left school andentered the workforce. This program fills this gap byhelping them make the connection between personalhealth behavior choices and successful work life.Divided into four primary modules: Stress and AngerManagement; Nutrition; Substance Abuse; and,Tobacco Use. Follows the lives of three young adultsas they learn how personal choices, such as the waythey handle stress, can affect their professional lives.*A User's Guide (for individual users) and Trainer'sGuide are also included.#4448/0885 62 minutes <strong>2006</strong> $249.95DON'T PANIC! A Recipe forSuccess in Times of StressPanics come in many shapes and sizes. Their commondenominator is that they are never helpful. To panic isto lose perspective and succumb to fear. This oftenleads to poor decisions, lost focus, paralysis and abad outcome. DON'T PANIC! was created to help peoplewithin organizations handle stressful situations ina way that is positive and productive. Presents five keyelements of a constructive response to circumstancesthat might intimidate or frighten us. Designed to beused in a work or academic environment, the principlesof this program can also be applied in our personallives. In this entertaining and thoughtful videocooking serves as a metaphor for working through achallenge together, as nine fascinating people whohave successfully navigated stressful situations atwork come together to cook a meal. After the flamesdie down, the participants enjoy the meal they'vecreated and share what they've learned from theirdialogue.*Includes comprehensive facilitation materialswith course outlines, training activities, reproduciblehandouts, and PowerPoint slides.*Discounts – Education, Non-Profit & Government 20%#12987/1780 24 minutes 2009 $695STRESSBUSTERS:Ten Little Commitments toReduce StressLoretta LaRoche just keeps getting better and better.She takes aim at stress at work and how it affectsproductivity and the general health of the workplace.Loretta brings the quirks and oddities, the personalitiesand characters, that are part of every workenvironment out into the open where she deliversa mirthful knockout blow by showing viewers howto LIGHTEN UP!!! An Action Guide to help viewersget their own 'stress relief through laughter' programmoving is included.*Discount of 20% to Education and 10% toGovernment and non-profit#1083/0550 37 minutes 1999 $595Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


32BALANCING THE STRESSOF LIFEBringing stress from work to homeor stress from home to work canoften inflame situations in bothplaces. Through this excellentdramatization viewers can see forthemselves how this happens. Theyare also shown how to step back andlook at their own attitudes and behaviorsto stop stress from taking controlof their lives. The comprehensive Guideand Handouts make this an excellentfoundation for employee health andassistance programs while the entertaining dramatizationsmake it great for individual enlightenment.#2256/0185 18 minutes 1998 $149.95LETTING GO OF STRESS:A Guide to AchievingDeep RelaxationViewers are shown quick, easy, and effective stressreduction techniques that will relax them and achievea wonderful feeling of peace and well-being. The videooffers practical tips on how to lead a simpler, lighter,and more restful style of life. This program will helprelieve tension through practicing these techniques:Deep Breathing; Simple Stretches; Acupressure andSelf-Massage; and, Progressive Relaxation.#10712/0795 26 minutes $29.95LIVING WITH STRESSThis program gives strategies to help viewers reducestress and feel more in control. Explains stress and howeach person has a choice in how they respond to it.Demonstrates the mind-body connection and how yourmood or the way you feel can lead to relaxation orstress. This fresh insight will challenge you to re-thinkhabits of thought and action that may be creatingstress in your life. A special feature is the inclusion of aprescription for good health to better withstand stress,recover from it quicker and have more energy. This is auseful program for people in challenging situationswhen they need to rise above their circumstances.*See below for the companion program STRESS ANDHUMOUR.#13503/0293 28 minutes 2005 $195STRESS AND HUMOURThis hilarious program explores the relationshipbetween stress and humour. Stress and humour gowell together. A sense of humour allows us to see thelighter side of life's problems, especially those we cannotchange. As you laugh along with a studio audience,you'll discover for yourself the energizing and relaxingbenefits of laughter. You'll learn where to find and usehumour to develop a more playful disposition, boostyour sense of humour and get other people laughing.The program is filled with funny stories, practical ideasand props to bring more humour into your life. <strong>Can</strong> beused as a 'fun break' at home and at work for meetings,training sessions and team building.*See above for the companion program LIVINGWITH STRESS#13611/0293 27 minutes $129.95PREVENTINGBURNOUT IN YOURORGANIZATIONWhat can be done about burnoutand its high costs both to theemployee and the organization?Professor Christina Maslachdescribes six contributingfactors that increase the riskof burnout, and the human tollit takes on individuals and jobperformance. Dr. Maslach thensuggests intervention strategiesthat turn the multidimensional syndromes of exhaustion,cynicism and ineffectiveness into energy, involvementand achievement. Christina Maslach, Professorof Psychology at the University of California atBerkeley, is one of the pioneering researchers onjob burnout. She holds an AB, magna cum laude,in <strong>Social</strong> Relations from Harvard-Radcliffe College,and a PhD in Psychology from Stanford University.*This program is part of the EXECUTIVE BRIEFINGSSeries.#10037/1005 53 minutes 2001 $99.95RELAXING THROUGH THESEASONS with Dr. JoanBorysenkoA compelling guide through five relaxation techniquesdeveloped by the Mind/Body Clinic of the NewEngland Deaconess Hospital, Harvard Medical School.These techniques will help elicit the relaxationresponse - the body's own natural defense againststress-related illness and can actually boost theimmune system, lower cholesterol and overcome pain.The five exercises are abdominal breathing, body-relaxers,progressive muscle relaxation, meditation and"10 to 1" countdown. The nature film footage, soothingmusic, rich environmental sounds and the gentlevoice of Dr. Borysenko will guide you into a peacefulstate of deep relaxation.#3620/0185 33 minutes $99SHORTCIRCUITINGSTRESS RevisedMost people blame eventsand circumstances for theirstress never realizing thatit's their thoughts aboutthese events and circumstancesthat is the truesource of their distress.Reversing this tendency with atechnique called cognitiverestructuring, this program helpspeople "short-circuit" stressfulemotions like anger, frustrationand anxiety. To quote a recent articlein The New York Times, "Theone workplace stress-reduction techniquethat seems to outperform all others is cognitiverestructuring." Contains all new scenes!#9449/0185 17 minutes 2005Includes Guide $149WELL, WELL, WELL: Nutrition,Exercise and Stress ManagementIs it possible to create a comedy about the subject ofwellness? It is if you've got three unhealthy characterslike Jose, Latisha and Bill working for a company thatsells health and wellness products. They've been giventhe assignment of organizing the annual company picnic.Jose, whose diet is atrocious, is put in charge ofthe food. Bill, who has never exercised a day in hislife, is put in charge of the activities and the "fun run."Latisha, who is so disorganized and stressed that shehas trouble sleeping, is given the job of coordinatingthe whole event. Their bumbling attempts at tacklingtheir unlikely assignments is a formula for comedyuntil a magical character named "Auntie B" comesalong and teaches them what they need to knowabout nutrition, exercise and stress management.#1059/0185 24 minutes 2005 $99.95STRESS RELIEF! Healingwith Dr. Russ GreenfieldDr. Russ Greenfield is a nationally recognized expertin integrative medicine and in this program heexplains what generates stress, how stress affectsour families, and how to take positive steps to preventand deal with stress. This comprehensive programconsists of 23 chapters with recognized expertsincluding chapters on Yoga, Tai Chi, Meditation andCooking for Better Living. Designed to help providesupport and relieve stress. Easy maneuvering fromchapter to chapter.#11124/0145 80 minutes <strong>2006</strong> $149.95FACING ANGER:Take ResponsibilityFrom the producer of the best selling "Why AreYou So Angry?", this is an examination of workplaceanger. The headlines about murder and violence inthe workplace get a lot of attention but the accumulationof destructive energy that results from anger evenwhen it doesn't find expression inviolent behavior is extremely costlyto today's workplace. Excellentdramatizations bring somestereo-typical characteristicsto life for viewers in the formof the bully, the blamer, thechronic, the short fuse, andthe camouflager. Traits arediscussed and mechanismsfor 'taking control' of ouranger are demonstrated.Before any kind of resolutionto on-going workplaceconflicts can be initiatedit is necessary for thoseinvolved to see themselvesas others seethem. This video canhelp in the process a lot. Anger at work isdestructive and expensive even when it doesn'tlead to bloodshed and murder.*Includes 21-page Leader's Guide#11055/1835 20 minutes $249.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


33MANAGING CONFLICTAT WORK: The Art ofCommunicationDealing with conflict of one kindor another is a significant part oftoday's fast-paced, high intensitywork place. From small disagreementsto policy battles,conflict is a normal part of mosteveryone's daily work life. This video shows how tokeep it positive and turn workplace conflict into alearning experience - that's right, conflict, a positive,learning experience. The result will be a new atmosphereon the job, a feeling that problems are in factsolvable, and provide opportunities for everyoneinvolved to grow and improve.#10794/0960 20 minutes 2001 $129.95New!CONFLICTS IN THE WORKPLACE:Sources and SolutionsConstructive disagreement can add value, as employeescompromise and reach better decisions based oninput from others. Conflict becomes destructive whenanger, jealousy, and other strong emotions turn thefocus away from problem solving and toward personalattacks. Destructive conflict can ruin relationshipsamong workers, interfere with productivity, destroyteamwork, and contribute to employee absenteeismand turnover. While acknowledging common sourcesof conflict, this entertaining video provides eight specific,reliable solutions: skills that help you put asideyour differences, control your emotions, and move forward.Now, it is true that there are many things youCAN'T control when you are dealing with your coworkersor colleagues. But there are skills you can learn tokeep disagreements constructive and resolve conflictsin a positive way. The most important thing to keep inmind is that resolving conflict is not about one personproving the other person wrong. Resolving conflict isabout working WITH the other person to solve theproblem and maintain the relationship. Bottom line:there will always be conflict. The secret is learningto manage it successfully. Doing so empowers youto take control of your life - and career.*Includes 50-page Study Guide that provides theopportunity to take a pre-test & post-test to evaluateknowledge of conflict resolution, understand commonsources of workplace conflicts, grasp negativeconsequences, learn easy-to-use techniques,and much more!#13756/1005 17 minutes 2010 $179.95 *CCCRITICISM: Giving and TakingViewers learn that criticism is a necessary and constructivetool in every workplace. They also learn that it isn'ta weapon and shouldn't be used as one. The videoclearly demonstrates how to GIVE constructive criticismtactfully as well as how to TAKE it professionally, withoutdefensiveness, and without feeling humiliated.Part of the famous Toastmaster's Series of businessvideos that offer excellent production values, dramatizations,quality of information, all at great prices.*Includes 35 page Study Guide. A Leader's Guideis also available.#11049/1005 21 minutes $139*Also in SpanishTHE ART OFRESOLVINGCONFLICTS IN THEWORKPLACE* EMMY AWARD for outstandingcinematographyThis video shows viewers how unresolvedworkplace conflict causes stress,frustration and lost worktime resulting in delayed decisions,increased mistakes, employee turnover, illnessand absenteeism. Resolution techniques are presented.Part of the famous Toastmaster's Series of businessvideos that offer excellent production values,dramatizations, quality of information, all at great prices.*Includes 38-page Guide. A comprehensiveLeader's Manual is also available.#10018/1005 37 minutes$99.95 *Also in SpanishWORKPLACERELATIONSHIPS SERIESThis comprehensive video coursecontains six programs:BUILDING A POSITIVE, PRODUCTIVEENVIRONMENT - Participants come tounderstand why negative attitudes developin the workplace. They learn the importance of demonstratingpersonal leadership in building and maintaininga positive work environment and the specific skills neededto resolve complaints. They then formulate a personalplan for resolving complaints and making work moreenjoyable and productive. 24 minutesNEGOTIATING CONFLICT - This session helps participantsunderstand why conflict occurs and how effectivelistening and communication skills are the key toachieving win-win solutions. Participants learn how tosolve standoffs and how to take personal responsibilityfor resolving differences. 20 minutesPREVENTING SEXUAL HARASSMENT - In this session,participants learn about the myths associated withsexual harassment and how the law defines it, includingquid-pro-quo and hostile-environmenit situations.Participants then learn the skills to prevent it fromhappening and how to address it if it does occur.28 minutesADDRESSING DIVERSITY - Building strength fromemployee differences is crucial to your bottom-linesuccess. This session helps employees understandand appreciate diversity. Participants learn about theconsequences of stereotyping, what to do if they suspectthere is a diversity problem, and six techniquesto encourage understanding and acceptance withinthe workplace. 20 minutesWORKING WITH DIFFICULT PEOPLE - Difficult peopleare inevitable in the workplace, but the problemsassociated with working with them don't have to be.This session examines some of the reasons why peoplecan be difficult to work with. Participants learnfour skills for coping with difficult people and how totake responsibility for solving their interpersonal problemsnow and in the future. 18 minutesMEETING THE CHALLENGE OF CHANGE - Whether yourorganization is downsizing, expanding, reorganizing, ormerely experiencing growing pains, nothing has moreeffect on staff morale and productivity than change.In this session, participants learn how change affectsworkplace relationships and how coworkers responddifferently to change. They then explore ways toaccept change and view it as an opportunity insteadof a threat. Five strategies for coping with changeequip employees with the skills they need to redefineroles, expectations, and relationships - and come outahead. 23 minutes*Each program includes a Leader's Guide to helpyou plan your workshop as well as five skill buildingGuides to help your audience assess their optionsand plan for change.#10855/2160 Six programs 2000 $99 each orSeries $535New!WORKPLACEVIOLENCE:The EarlyWarning SignsWorkplace violence.It can happen in anysize organization, inany industry. Much isnow known about suchattacks, so that the vast majoritycan be prevented by paying attention to the warningsigns and responding with quick, decisive action.These two dramatic programs are narrated by StephenG. White, PhD - a leading expert on workplace violencewho has consulted on thousands of threat casesfor Fortune 500 companies and other organizations ofall sizes, both public and private. In these programs,Dr. White draws from his experiences to dispel someof the common myths about workplace violence, whileproviding a better understanding of what you shouldbe aware of to help keep your workplace safe.EMPLOYEE VERSION - details the ten warning signsof workplace violence, as seen from the employeeperspective. 17 minutesMANAGER VERSION - provides supervisors with additionalcontent, including guidelines for holding information-gatheringmeetings, confronting a bully, orterminating a problem employee. 24 minutes*Includes a 34-page Study Guide#13760/1005 Two programs 2010 $199.95each or Series $359.95 *CC *Also in SpanishSEXUAL HARASSMENT:Serious BusinessSexual harassment videos are tough to make: theacting can be forced, the scenarios unrealistic. Thisaward-winner is the exception. Viewers observe fiverealistic story lines, four office scenarios and oneplant scenario. Some problems solve themselvesthrough communication, but others result in seriousconsequences. Viewers learn: Why preventing sexualharassment helps everyone; How to respond to quidpro quo harassment; How to confront harassers andtell them to stop unwelcome behaviors; The negativeimpacts of workplace flirtations; Proper proceduresfor reporting and investigating complaints; and, Theconsequences of false accusations.*Includes 16-page Leader's Guide#4288/1005 25 minutes $149*Also in SpanishVisit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


34PREVENT SEXUALHARASSMENT IN THEWORKPLACE*Winner TOP TEN TRAININGPRODUCTS - Human ResourceExecutive MagazineSexual harassment is a complicatedissue that unfortunately confrontsemployers andemployees on a fartoo regular basis. Thisnew self-study trainingprogram helps boththe employer andemployee understandexactly what sexualharassment is, what they should do if they encountersexual harassment in the workplace, and how to exerciseit from a corporate culture. Presents a systematicapproach to a very difficult problem.*Includes Audio and book "Prevent SexualHarassment in the Workplace"#4289/0960 27 minutes 2000 $129.95D I V E R S I T Y I N T H E W O R K P L A C ECAREER OPTIONS FOR WOMEN:Emerging OpportunitiesWomen who have succeeded in historically male-dominatedoccupations - many of them in technology, transportation,and high-skilled labor - are spotlighted in this35-part series. Revealing the personal experiences andinsights of women in a wide range of cutting-edgefields, the series raises viewer awareness, confidence,and excitement about career opportunities. Youngwomen who have not yet entered the workforce willsee that the sky is the limit, and viewers in general willunderstand how companies and work environments areenriched by greater diversity. There are 35 programs inthe series - detailed descriptions of each are available...Automotive | Aviation | Construction | Culinary |Engineering | Entertainment | Information Technology| Manufacturing | Medical/Health | ProtectiveServices | Rescue | Utilities | Agriculture | E-Commerce| Entrepreneurship | Film Production | Forestry | MarineTransportation | Mining | Oil and Gas Technologies |Robotics and Automation | Telecommunications |<strong>Video</strong> Games | Wood Products | Adventure Tourism |Aquaculture | Biotechnology | Finance and Investment| Gaming | Heavy Equipment Operation | Music |Rail Transportation | Rubber | Steel | Textiles#12185/0635 Thirty-five 24-minute programs,<strong>2006</strong> $99.95 each or Series $3,249.95BUILDING A DIVERSEWORKFORCE FOR THEGLOBAL MILLENNIUMHow do you promote, retain andencourage employees at the sametime that you're dealing with workersfrom a multitude of differentbackgrounds? This series notonly addresses important diversityissues, but also includes mentoring,teambuilding, communication, interviewing,change management, coaching, globalization, conflictresolution, and much more. Each program presents adramatic interaction between two people. Well-writtenand beautifully produced, these programs aredesigned to engender group discussion around a varietyof diversity and organizational issues that takeplace in both domestic and global settings.1. Do We Speak the Same Language? ShouldLanguage and Cultural Style Impact PerformanceEvaluations?2. Double Standards in Performance Appraisals.Balancing Work, Family and Global Travel3. Why <strong>Can</strong>'t We Attract and Keep People of Color?Recruiting and Retaining People of Color4. Will My Mentor Make A Difference? MentoringPeople of Color for Successful Careers5. Is It the Cement Ceiling or Is It Me? Career Issuesfor Non-Management People Of Color6. What about Me? Diversity's Impact on the Careersof Non-Management White Males7. I Deserved It Didn't I? Diversity's Impact on theCareers of White Male Managers8. Disbanding the "Good Old Boy Network" TheInclusive Vs. Non Inclusive Organization9. Old School vs. New School: How Much Change IsToo Much, Too Fast?10. But We've Always Done It That Way! How MuchChange Is Too Much, Too Fast?11. The Fatal Interview: Recruiting People of Color12. The Balancing Act Gender Issues and CareerDevelopment ... Work versus Family13. Worlds Apart: Building Effective Teams Globally14. Making a Good Impression: Cross-CulturalConflicts in Global Interviews and Recruitment15. It's All in the Presentation: A Double Standardfor Women?16. You Don't Fit My Style: Cross-Cultural Challengesin Performance Evaluations17. You're Making Me Uncomfortable: GenderConflicts in Cross-Cultural Global Communications18. Sexual Harassment? Are You Serious?:Gender Issues in the Plantand in the Office19. The Skip-LevelMeeting: WhenYou Want to Talkto the Manager'sManager20. Building Teamsin the GlobalMarketplace:Overcoming CulturalConflicts in EuropeanCommunity*Includes Leader's Guide for each program*Education 20% Government and Non-Profit 10%#4935/0550 Twenty 8 to 12-minute programs1999 $395 each or Series $3,450***See alsoCAREER COUNSELING: Multi-ethnicDemonstrations on Page 1HARASSMENT AND DIVERSITY:Respecting Differences(Manager's Version)Managing in a diverse workplace can be a challenge,but every manager has the responsibility to maintain aharassment-free workplace! While sexual harassmentgets the bulk of the attention, there are other forms ofworkplace harassment that can be just as detrimental.Diversity in business should be celebrated, but unfortunatelyour differences carry the potential for harassment.Cultural backgrounds, age, religious beliefs,nationalities, and physical abilities are all targets forworkplace discrimination, but they are also categoriesthat are protected under law. Harassment can occur inany workplace where the diversity of employees mightcause tension and difficult interactions. This dramaticstory shows an all-too-common situation, where frictionbetween employees grows from "just kidding around"into illegal harassment. It explains that your companyshould have a zero tolerance harassment policy thatprotects every employee, all the time. All employeeshave the right to work in an environment free of hostility,where courtesy and mutual respect are the dominantattitudes. Our narrator, Bruce Sarchet, an employmentlaw attorney with Littler Mendelson PC, theNational Employment and Labor Law Firm®, detailsthe steps necessary to resolve harassment problemsand protect both the company and the employees.*There is also an EMPLOYEE VERSION of this program.*Purchase includes a 23-page STUDY GUIDE that reinforcesthe definitions and topics covered in the video.Get examples of workplace harassment, learn abouteffective anti-harassment policies, and find out howto respond to and investigate a complaint.#6916/1005 20 minutes 2005 $169 *CC*Also in SpanishNew! GENDER AND CONFLICTMANAGEMENTIt is well established that gender is a significant factor inperception and communication that impacts interpersonalrelationships. We also know that conflict is inevitablein human interactions. This presentation reviews howconflict-management styles differ for women and menin professional settings. It also offers suggestions forpositive responses given those gender differences.Understanding these differences and incorporating thesuggested responses will give students the tools toresolve conflict in the business and professional setting.#14043/0567 30 minutes 2008 $79.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


35HOW TO DEAL WITHCULTURAL DIVERSITY INTHE WORKPLACEDifferent backgrounds result in different points ofview... and doing things differently doesn't meanthey're being done wrong. That's the reality of a diversesociety. In this training program viewers learn to appreciatethe real value of these differences in people andlearn to put cultural diversity to work as a beneficialresource. The days of the insular marketplace are over.The worldwide economy is a fact. To compete requirescreativity and openness to change. Cultural diversitybrings fresh ideas and a variety of insight to any companyor organization. Viewers learn how to:Communicate more effectively with individuals fromdiverse cultures; Mentor individuals from differentbackgrounds; Be sensitive to older employees withintheir organization - culture is not just race; Build foundationsfor teamwork; Deal with the varying perspectivesof individuals from diverse cultures; and, Resolveconflicts by focusing on the common goal.*The package includes the video, audiocassetteand copy of the book "Cultural Diversity in theWork Place" by Sally J. Walton, which is part of theBusiness Skills Express Series published by TheMcGraw-Hill Companies.#5749/0960 30 minutes $129.95INVISIBLE RULES: Men, Women,and Teams (Revised Edition)If, as Dr. Patricia Heim believes, men and womenlive in different cultures and if they have clashingopinions on what is "appropriate" adult behavior,how can they work together? How can they make themost of their differences and work as a team to thebenefit of all? The differences are not right or wrongbut they can result in confusion and conflict. By makingthese “Invisible Rules” visible, Dr. Heim providesthe basis for better understanding, communicationand teamwork.*10% discount to Government, Education, Non-Profit#12994/0807 33 minutes 2005Includes Guide $495 *CC***See alsoHE SAID, SHE SAID and THAT’SNOT WHAT I MEANT withDeborah Tannen on Page 23POWER DEAD-EVEN RULE ANDOTHER GENDER DIFFERENCESIN THE WORKPLACE (RevisedEdition)Men and women live in different cultures?! They havedifferent rules regarding what is considered "appropriate"adult behavior. Often neither gender is aware ofthese disparate norms and rules and often misreadwhat is being communicated. This can be particularlyproblematic in the workplace. Women may see men asbelligerent and insensitive. Men often see women asover-emotional. What they don't understand is thatboth men and women are doing what works in theirown culture. Unfortunately, the same behavior canbackfire between thetwo. Consequently,what seems natural toone gender culture canseem mysterious andbaffling to the other. Inher thoughtful and livelypresentation Dr. Heim willexplain some of the differentrules of the male andfemale cultures and helpviewers understand andlearn to improve workplacecommunication between men and women insteadof placing the blame on either gender.*10% discount to Government, Education, Non-Profit#12993/0807 43 minutes 2005Includes Guide $495 *CCWE'RE ALL DIFFERENT:Diversity in the WorkplaceUse this diversity awareness program to remind youremployees of the importance of keeping an openmind and respecting each other, differences and all.Productivity is the name of the game these days, andmost organizations can't afford to let that productivityslow down by the problems that can easily develop intoday's multicultural workforce. Under pressure to getthe job done better, cheaper and faster, it can be difficultfor your employees to keep up. The challenge ofgetting along in a diverse work environment, with peopleof different backgrounds and cultures, can be thesource of added anxiety - and the result can be a realpressure cooker. This diversity video helps relieve thepressure. Your employees will learn to identify andbreak through stereotypes and prejudices that canprevent them from accepting the differences theysee around them.#13086/1005 14 minutes 2009 $159WHAT YOU ARE IS WHERE YOUWERE WHEN - AGAIN!*WINNER! Gold Aurora Award - BestTraining Program and Bronze Telly Award!For over 30 years, MORRIS MASSEY addressed theissues of values, diversity, generational conflicts,and gender in his best selling videos. With a classiccombination of humor, and no-nonsense directness,Morris has helped all of us all develop tools forworking together. In particular, Morris has presenteda framework for understanding all these differences.In this, his latest video, Massey takes on assumptionsabout race, religion, age, gender and will help youdevelop strategies to deal with your homegrownprejudices and acceptance of others. As he says inthe program, "There's a reason we have two ears"but only one mouth. You want to know what peoplewant? What people need? ASK them!"*Includes a comprehensive Action Guide - fourexercises, questions for discussion, training advice,a extensive glossary of terms and a full transcriptof the program along with a PowerPointpresentation.#11486/0550 Two parts on one DVD(23 and 44 minutes) <strong>2006</strong> $895 *CCA WOMAN'S PLACE ISIN THE BOARDROOM:Profiting fromEqualityIn 2002, the Norwegian governmentmandated that public companiesmust make their boardrooms40 percent female - andthe results have been nothingshort of astonishing. With a spotlighton landmark legislation in Europe andunequivocal statistics from both sides of the Atlantic,this program demonstrates that gender diversity in theboardroom is beneficial to the bottom line. Concernsover government intervention in a free market and theredistribution of power via quota are addressed, whilean experiment conducted by social psychologist PeterCollett contrasting the work approaches of two teamsof business school grads - one all-male, the othermale and female - offers intriguing insights into thedynamics of gender in the workplace.*Part of the series THINKING BIG#13484/0405 27 minutes 2009 $129.95PRINCIPLES AND PRACTICESOF BUILDING COMMUNITYThis is a series of compassionate, humorous andprovocative training for service providers or undergraduatecollege level instruction providing skills and educationon some of the most important concepts of communityinclusion. Developed and presented by Dr.Thomas Pomeranz a nationally recognized authority,trainer, clinician and consultant in the field of servicesfor people with disabilities. Dr. Pomeranz uses highquality graphics, humor and his 35 years of experienceto engage his viewers. There are seven 50-minute volumesin the series - these are also available separately.***Please note - detailed descriptions of eachprogram are available on our website:Volume One - THE SKILLS OF COURTESY - Foundedin the maxim "an institution is not a place; it is astate of mind".Volume Two - AGE APPROPRIATENESS - Dr. Pomeranzdecisively dispels the myth "they are children in adultbodies". The implications of developmental age andmental age are thoroughly explored.Volume Three - SUPPORTED ROUTINES - The maximthat "without a presence, there is no future" servesas the foundation for this session.Volume Four - POSITIVE BEHAVIORAL SUPPORTS -Dealing with anger and its consequences is one ofthe most difficult and important challenges we facein supporting people with developmental disabilities.Volume Five - UNIVERSAL LANGUAGE - Heightenssensitivities to the impact of language in promotingrespectful relationships.Volume Six - INSTRUCTIONAL STRATEGIES - Dr.Pomeranz focuses on the fundamental strategiesof promoting independence and self-determination.Volume Seven - TRANSITION: From Consumer toProducer - Staff will learn 'Best Practice' approachesin transitioning classic day program services to a"work" oriented service model.#14095/1615 Seven 50-minute programs2005 $79.95 each or Series $449.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


36TEN COMMANDMENTS:Communicating with Peoplewith DisabilitiesThis isn't about political correctness. It gives viewers whosupervise, work with or provide any kind of customerservice to people with disabilities a better grasp of howthey can communicate better, more effectively and moresensitively. Viewers are treated to humorous vignettes tohelp explain the right and the wrong ways to go about it.*Includes 20 pages of camera ready reproducibleresource guides, closed captioned version followedby a second version with open captioning and audiodescriptor all on one video cassette.#7430/1615 26 minutes 1994 $199.95WEALTH, INNOVATION ANDDIVERSITY with Joel BarkerJoel Barker takes viewers on a visually-stunning worldtour that delivers a powerful message showing howhuman diversity has historically, and still does generateinnovations that lead directly to prosperity. Thissame pattern can be found in nations and in organizationsof all kinds. The power of opening the minds ofmembers to 'different' ideas and combining thediverse talents of individuals from different backgroundsis illustrated using science, history and businessexamples. This makes the program useful for awide range of applications. Delivering this profoundmessage while at the same time showing people howdiversity can benefit them and their organizationmakes the program invaluable.*Includes Leader's Guide & Participant Workbook*Government 10% Education & Non-profit discount 25%*Additional copies 50% off list#9553/1943 28 minutes 2000 $695* * * Ask about oureasy email preview!!!FINANCIAL MELTDOWN & SHADY PRACTICESBLACK MONEYInvestigate the invisible and shadowy world of internationalbribery. FRONTLINE reveals how multi-nationalcompanies create slush funds, set up front companies,and make secret payments, all to get billions inbusiness. A small group of lawyers at the U.S. JusticeDepartment is pursuing an aggressive crackdownagainst those business practices, which the WorldBank says amount of almost a trillion dollars a yearin payments. At the center of this is a controversial,ongoing investigation into the British-based multinationalBAE Systems and allegations about billiondollar bribes.#13013/1725 60 minutes 2009 $89.95 *CCCAN CAPITALISM BE SAVED?Veteran journalist David Brancaccio talks with a formerFortune 500 CEO who prescribes a cure for corporateleaders who abandon rules of right and wrong atgreat peril to their companies, their communities, andthe environment. Bill George's book, "True North," providesinsight and inspiration from 125 top U.S. businessleaders. George says, "We choose people fortheir image, their charisma, their style and we shouldbe choosing them for their integrity..."#12689/1725 30 minutes2007 $89.95CAN YOUBE SUREOF SHELL?Profile of aMultinationalShell is one of the richestcompanies on earth.It does business in 140 countriesdealing with 25 million customers every day.It claims to be dedicated to renewable energy andsustainable development. But is Shell as greenand clean as it claims? This film offers a profile ofthis famous multinational, explains its growth, andinvestigates the impact of its activities on countriesthroughout the world.#14025/2047 30 minutes <strong>2006</strong> $249.95CAPITALISM HITS THE FAN:Richard Wolff on the EconomicMeltdownWith breathtaking clarity, renowned University ofMassachusetts Economics Professor Richard Wolffbreaks down the root causes of today's economiccrisis, showing how it was decades in the making andin fact reflects seismic failures within the structuresof American-style capitalism itself. Wolff traces thesource of the economic crisis to the 1970s, whenwages began to stagnate and American workers wereforced into a dysfunctional spiral of borrowing anddebt that ultimately exploded in the mortgage meltdown.By placing the crisis within this larger historicaland systemic frame, Wolff argues convincingly that theproposed government "bailouts," stimulus packages,and calls for increased market regulation will not beenough to address the real causes of the crisis, in theend suggesting that far more fundamental change willbe necessary to avoid future catastrophes. Richly illustratedwith motion graphics, this is a superb introductiondesigned to help ordinary citizens understand,and react to, the unraveling economic crisis.*Two versions (57 and 34 minutes) on the same DVD#12675/0685 57 minutes 2009 $50(Colleges and Universities $125)HOUSE OF CARDS:America's Mortgage MeltdownWhat better way to understand a financial disasterthan to meet the kind of people who created it?This CNBC Original documentary investigates theorigins of the global economic crisis through eyewitnessaccounts from mortgage brokers, investmentbankers, naive home buyers, and equally naiveinvestors - as well as former Federal Reserve chairmanAlan Greenspan, who encouraged shifts away fromtraditional lending during the early and mid-2000s.Viewers encounter ex-CEOs of companies that targetedsubprime borrowers, credit rating officials who enthusiasticallywidened the definition of the AAA rating,and a hedge fund manager who profited from thehousing crash by investing in credit protection.#13578/0635 90 minutes 2009 $179.95SCAM OF THE CENTURY?Bernie Madoff and the$50 Billion HeistHow did fraudulent investment manager BernardMadoff get away with such an enormous scamfor so many years? This CNBC Original programexamines the bizarre details of Madoff's operationwhile exploring his motives and mind-set. Interviewsfeature expert guests and key players affected bythe scandal, including publisher and investor MortZuckerman; Forbes editor Robert Lenzner; financialjournalist Michael Ocrant, who confronted Madoff in2001; and investor advocate Jacob Zamansky.Ordinary investors drawn into the Madoff schemealso share their stories. For insight into Madoff'scriminal mind, the program offers profiles of fraudpioneer Charles Ponzi and student-turned-con artistHakan Yalincak.#13483/0405 44 minutes 2009 $169.95THE MADOFF AFFAIR"...an excellent, level-headed look atwhat Bernie Madoff did and how he pulledoff a massive scam."- John Doyle, GLOBE AND MAILFRONTLINE producers Martin Smith and MarcelaGaviria unravel the story behind the world's first trulyglobal Ponzi scheme - a deception that lasted longer,reached wider, and cut deeper than any other businessscandal in history.*This film contains strong language. Viewer discretionis advised#12814/1725 60 minutes 2009 $89.95 *CCNew! MIND OVER MONEYInvestigates the shattering impact the recent globalfinancial meltdown had on how economists think.Why did so few of the brightest minds in financenot only fail to predict the crash but also argue thatit was impossible? With insights from experts andscientific experiments that highlight the hiddenmoney drives in us all, explores a seismic shift inour efforts to understand the marketplace.#13857/1725 60 minutes 2010 $89.95 *CCVisit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


37New!PLUNDER:The Crimeof OurTimeExposing theforces responsiblefor theloss of trillionsof dollars,millionsof jobs, massiveforeclosures and thedisappearance of retirement funds, PLUNDERinvestigates the unregulated fraud and theft that ledto the market's collapse in fall 2008. FilmmakerDanny Schechter, Emmy Award-winning former ABCNews and CNN producer, explores the epidemic ofsubprime mortgages, predatory lending, insurancescams, and high-risk hedge funds that caused the collapseof the housing market and a full-scale economicmeltdown. Schechter speaks to a range of analystsand insiders about the origins of the crisis: bankers,respected economists, insider experts, convictedwhite-collar criminal Sam Antar, and top journalists,including New York Times columnist Paul Krugman.In engaging and enraging detail, the film moves fromthe mysterious collapse of Bear Stearns, an 85-yearoldinvestment film that disappeared in a week, tothe shadowy world of trillion-dollar hedge funds, delvinginto the complicity of major media outlets thatfailed to sound the alarm or investigate what wasgoing on. In the end, PLUNDER lays bare the truthbehind events that have affected billions of people.A must for economics, business, and sociologycourses, as well as anyone who wants to understandthe current financial situation.#13431/0685 59 minutes 2010 $150(Colleges & Universities $249.95)THIS LAND IS OUR LAND: TheFight to Reclaim the CommonsFor more than three decades, transnational corporationshave been busy buying up what used to beknown as the commons - everything from our forestsand our oceans to our broadcast airwaves and ourmost important intellectual and cultural works. Inthis program - bestselling author David Bollier, aleading figure in the global movement to reclaim thecommons - bucks the rising tide of anti-governmentextremism and free market ideology to show howcommercial interests are undermining our collectiveinterests. Placing the commons squarely within theAmerican tradition of community engagement and thefree exchange of ideas and information, Bollier showshow a bold new international movement steeped indemocratic principles is trying to reclaim our commonwealth by modeling practical alternatives to therestrictive monopoly powers of corporate elites.#13797/0685 46 minutes 2007 $125(Colleges & Universities $249.95)THE TRANSFORMATION AGE:Surviving a Technology Revolution*Features Robert X. CringelyAn economy in which the office is a thing of the past - asensor system that tracks and identifies goods in transit- a camera that records every life experience in minutedetail. If these sound like dreams of a distant future,think again. This program examines the boundlessopportunities and staggering challenges of the digitalera, presenting concise case studies of 21st-centurycompanies, entrepreneurs, and advances. Google’s businessapplications, Kodak’s digital ventures, Microsoft’sSensecam, Hewlett-Packard’s high-def teleconferencinginterface, Linden Labs’ Second Life universe, andCraigslist’s immensely popular classified ads are amongthe developments and strategies in the spotlight.*Includes PDF Instuctor's Guide#14205/0635 58 minutes 2008 $149.95OCTOBER 87: Crash and ComebackIn the mid-1980s, the markets were soaring with noend in sight; then came October 19th, 1987. ThisCNBC Original documentary examines the biggeststock market crash in U.S. history, as told throughfirsthand accounts from traders, reporters who coveredthe story, and such power brokers as formerFederal Reserve chairman Alan Greenspan, formerNYSE chairman John Phelan, and Leo Melamed,legendary trader and former head of the ChicagoMercantile Exchange. Viewers are guided momentby-momentthrough the plunge and are also shownresulting safeguards implemented over the following20 years. In addition, the program shows how the crisisgave way to the greatest bull market of all time.#13814/0405 46 minutes 2009 $169.95WHO OWNS AMERICA? EconomicCrisis in the United StatesThe United States, the world's strongest economicpower, is also the world's largest debtor nation. WillAmerica's ever-increasing trade imbalance and economicdeficit trigger a global economic calamity? This programtravels from East Coast to West via the Rust Belt tocheck the financial pulse of the nation - and to capturein images the reality of an economic system spinningout of control. Nobel Laureate Joseph Stiglitz, economistsPaul Krugman and Mark Brenner, and Harvard'sKenneth Rogoff as well as students buried in debt andskilled laborers who have lost their pensions give theirpoints of view on topics such as the pernicious use ofgovernment debt to pay for tax cuts; the $4-billion-perweekwar in Iraq; the off-shoring of mortgage debt toChina; Wall Street's love of lean production and its negativeimpact on the manufacturing sector; the unwelcomenecessity of student loans in the face of a faltering jobmarket; consumerism based on overextended lines ofcredit; and the steadily falling median income.#12336/0635 52 minutes 2007 $169.95I C T C O M P U T E R & R E L A T E D S K I L L SNew! ICT AND BUSINESS:The Great RevolutionHow has information and communicationstechnology changed the worldof commerce and industry? Thiswide-ranging film tells a remarkablestory of our times.IMPACT ON WORK: In the 1970soffice work was done with typewritersand paper and correcting fluid.Computers were giant devices in airconditionedrooms. Then in the 1980s computersgot smaller and began to appear on people's desks.Whole industries and professions vanished. SimonSteele, a sub-editor on the Independent, describeshow computers have changed his working life.THE INTERNET: In a short time the internet becamethe world wide web connecting computers across theglobe. The "dot-com bubble" burst - but e-commercetook off. A travel agent demonstrates the massiveimpact ICT has had on his business. The internethas also led to the creation of millions of newbusinesses. Twenty-year oldKadriye Balic now sellsfair-traded productsall over the world fromhome via an internetonlybusiness.WHO BENEFITS?Automated factories havedestroyed millions of jobs -but at the same time companiesare using cheap labour in countries like China.The technology means more data about us is recordedthan in the past - but how safe is that data? The ICTindustry has to continually sell us newer and newertechnology and we're becoming more and moredependent on it. So who's really benefiting?*DVD EXTRAS cover a wealth of topics in greaterdepth including: data security, computer disasters, theimpact on jobs, the newspaper industry, and the "dotcombubble".#14021/2047 30 minutes 2009 $249.95DRIVING TRAFFIC TO YOURWEBSITEUlla McGee covers a range of Web marketing options,including the pros and cons of buying keywords,and the advantages of barter deals and offline promotionalefforts. She describes successful email campaignsthat include meaningful content along withdouble opt-in, easy unsubscribe, and an up-frontprivacy policy. Whether your site's purpose is tosell products or market your firm, Ulla McGee's realworldexperience lends proven methods for increasingtraffic to your website.#13542/1005 30 minutes 2003 $89.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


38New! ICTAND SOCIETY:Technology'sChildrenHow is information andcommunications technologychanging society? What should make us hopeful?What should make us fearful? This wide ranging documentaryexplores a world of threats and opportunities.RAISED ONLINE: Children are spending more and moretime on computers - being "raised online". What impactis this having on family life? What impact is it having ontheir minds? Does our increased use of computersthreaten our ability to empathise with other people?And what about problems like cyber-bullying, violentcomputer games, and the "dark side" of the internet?LIBERATION TECHNOLOGY: Many are benefiting fromthe increased access of information the internet brings.Grandmother Joan Barker is a "silver surfer". To her thetechnology has been a godsend, helping her keep intouch with her family wherever they are. Kirsty Palmer isvisually handicapped. Computer technology has changedher life making her more independent than ever before.THE DIGITAL DIVIDE: Many poorer people still don'thave access to the technology - and suffer because ofit. Huge numbers of people in the world haven't evenmade a phone call, let alone used the internet.Meanwhile, more information about us is being heldby government and big companies than ever before.Is personal privacy under threat?*DVD EXTRAS provide a wealth of additional materialon the above topics, including extended interviewswith ICT users, both young and old, as well as expertcommentators.#14022/2047 30 minutes 2009 $249.95New! 20,000 CABLES UNDERTHE SEA: The Internet and thePhysics of Fiber OpticsThe Internet’s mind-boggling flow of data that circulates sofreely "in the cloud" does much of its real-world travelingbeneath the sea in bundles of fiber optic cable. This programsets sail on the Leon Thevenin as a repair team identifiesa damaged length of cable on the floor of the NorthSea and then painstakingly splices in a new section. Inaddition, the program discusses high-bandwidth digitaldevelopments such as naked-eye 3-D video and describesthe principles of applied fiber optic physics, cable-manufacturingprocesses, and cable-laying techniques that aremaking such advanced Internet technology a reality.#13863/0635 46 minutes 2010 $169.95CYBERCRIME: World Wide War 3.0The tools required to fight Internet-based offenses mustconstantly evolve and adapt. Unfortunately, so do thecriminals. This program examines several forms of cybercrimeand their impact on law enforcement, nationalsecurity, the corporate world, and society at large. Takinga global approach, the film presents interviews withAmerican and European experts on cyber-terrorism, identitytheft, child pornography, and other disturbing crimes.Frank Cilluffo, director of The George WashingtonUniversity’s Homeland Security Policy Institute, focuseson the terrorism issue, while case studies shed light onrecent high-tech assaults originating in Russia and China.#12878/0635 55 minutes 2008 $169.95AN INTRODUCTION TOWEBSITE DESIGNWhat do online retail outlets, electronicnewspapers, blogs, and search engines havein common? They're all Web sites! This videogives viewers a comprehensive introduction to the basicprinciples of Web site design - a great first step towardbecoming a webmaster or an interactive media designer.It explains how to identify the target audience, determinethe site's core purpose, apply Ben Schneiderman'seight golden rules of GUI design, address technologicalissues and matters of visual appeal, and carry out anongoing test / evaluation / update cycle. Interviews withtwo successful Web site designers are also included, toillustrate how it all comes together in the real world.#10449/0635 25 minutes 2004 $89.95 *CCBEST PRACTICESFOR YOUR WEBSITECOLLECTIONLearn from the experts whatyou need to know about what'shappening right now on theWeb and E-Commerce.1. BEHIND THE BROWSER -with Matt Cohen, CEO andFounder, OneSpot. In easy-to-understand lay terms,Matt Cohen explains the key applications at work behinda web page. You’ll see how a page is generated from filedownloads and links, how traffic to the page is tracked,what cookies are and how they are used, and more.2. BROADCASTING YOUR BRAND - with Cody Simms,Senior Director of Product Management, Yahoo! Inc.A primer on ways to sprinkle your brand and your contentthroughout the Web using on-demand methodssuch as RSS, activity streaming through social channelssuch as Twitter and FriendFeed, widget embeddedcontent, and shared application platforms.3. HARNESSING THE POWER OF BLOGS - with ScottKarp, Editor and Publisher, Publishing 2.0 Blog. As aplatform for daily online publishing, blogs can dynamicallyconnect your site to the larger online ecosystemand draw people to your site. The more readers thatlink to your blog, the higher your search engine ranking.Learn how blogging can expand your editorial mission.4. HOW TO PULL OFF A SUCCESSFUL REDESIGN -with Michael Gold, West Gold, Editorial Consulting.Redesigning your Website starts with preplanning,goal setting, and getting early buy-in from stakeholders.Nine key steps are outlined, including developinga redesign blueprint, creating mockups to communicateto developers, and conducting user testing.5. MOBILE STRATEGIES - with Sabina Shnapek,Director of Advertising Sales, Ad Infuse. Mobile contentusage is rapidly expanding, offering opportunitiesfor content owners and advertisers to deliver contentto mobile devices. Here’s how to get started, frommarket assessment and business case planning topartnering, distribution and revenue strategies.6. SECRETS OF SEARCH ENGINE OPTIMIZATION -with Rand Fishkin, Founder and CEO, SEOmoz. Searchengines present both challenges and opportunities forsite designers and developers. Learn how searchengines judge a Web page’s relevance and importance,how to improve your site's ranking, and whatVisit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838it takes to draw more visitors from search engines.7. STAYING OUT OF LEGAL TROUBLE - Jon HartPartner, Dow Lohnes and Albertson, PLLC. Protect yourcontent and your brand - and stay out of hot water atyour site. Know your risk of liability for defamation orcopyright infringement, particularly in user-generatedcontent. Privacy policy requirements and other privacyissues are also covered.8. SMARTER STRATEGIES FOR ENEWSLETTERS - LorenMcDonald, Vice President, Industry Relations, SilverPOP.Spam complaints. Blocked images. Mobile devices. Listchurn and more. Learn practical Enewsletter optimizationtips that improve deliverability and readability. Gaininsights on how to develop revenue streams as well ashow to attract and keep subscribers.9. TEN MISTAKES WEB SITES STILL MAKE - AND HOWTO FIX THEM - Michael Gold, West Gold EditorialConsulting, Susan West, West Gold EditorialConsulting. Strategies for demystifyingbaffling navigation, maximizinguse of space, improving search tools,unearthing buried treasure, translating"site speak" into your target’s language,and revving up flat content bymaking use of the Web’s special powers.10. USER-GENERATED CONTENT -GROWING IT, CONTROLLING IT - KevinMcKean, Vice President and EditorialDirector, Consumer Reports. Use social media toengage your readers in repurposing and integratingyour Web content in ways that serve your mutualgoals. Learn commonsense principles for encouragingyour users to build out your site through blogs,reviews, viral marketing, and more.11. USING WEB METRICS STRATEGICALLY - ShariCleary, Director of Digital Entertainment and GamesResearch, MTV Networks. We all have technology inplace to track Web statistics. But interpreting the dataand acting on it to improve our sites is challenging.Learn what Key Performance Indicators you shouldtrack, who should see the data, and how to analyze itagainst your performance goals.12. VIDEO STRATEGIES - WAT’S WORKING TODAY - SeanNolan, Director, Men's Health Online and Molly WoodExecutive Editor, CNET.com. Whether you’re a novice andlearning how to cost effectively build the infrastructure forvideo capability at your site, or you’re experienced andexploring new strategies such as video distribution, gettips on new practices that draw and engage more users.#6550/1005 Twelve programs 2009 $99 eachor series $795COMPUTER WORMS AND VIRUSESComputer bugs are no mere prank. A disruption of globalcommunications networks by today's sophisticated wormsand viruses is costing companies billions and can do lastingdamage to the world's economic health. This NewsHour program begins by defining these binary invadersand then examines the escalating security challengesof keeping networks free of infection. Members of theComputer Emergency Response Team at Carnegie MellonUniversity and other white hats discuss proactive waysto detect and then block electronic intruders throughsingle-user protocols and enterprise-wide defenses.#10542/0635 10 minutes 2003 $49.95 *CC


39E N T R E P R E N E U R S H I PNew!YOU’RE THE BOSS!Starting andRunning YourOwn BusinessDesigned for anyone currentlyweighing the decisionto launch a business aswell as those who want topush full-steam ahead,this series provides inspiration,insight, and nutsand-boltsguidance on building a thriving company.Eye-opening video, graphics, andnarration lay out the basic concepts while businessexperts and entrepreneurs who have carved their ownpaths to success shed light on a wide range of issues -from branding and marketing to the hurdles of governmentpaperwork to the people-smarts needed to manageand motivate employees. To expand viewer awarenessof long-term objectives and strategy, an episodeon closing or selling a business is also included.*Detailed descriptions of each program are available:PLANNING YOUR BUSINESS: Research, Goals, andBusiness PlansSTARTING YOUR BUSINESS: Financing, Branding, andRegulationsFINDING YOUR CUSTOMERS: Marketing andAdvertising Your BusinessMANAGING YOUR BUSINESS: Prices, Finances, andStaffingLOOKING AHEAD: Exiting Your Business#14120/0635 Five 25 to 30-minute programs2011 $99.95 each or Series $449.95AGAINST THE ODDS*Winner of GOLD Cindy Award 2001!!A compelling documentary that encourages youngwomen in the areas of science and technology to getinto entrepreneurial endeavors. Profiles the personalquests of three <strong>Can</strong>adian women minority entrepreneurs- Aboriginal, Francophone and Immigrant, who have succeededin traditionally male-dominated fields related toscience and internet technology. In addition to gender,these women have overcome the further challenges ofeconomic disparity, culture, and age and their successstands out both at home and abroad. Tough-minded,tenacious, smart, capable and educated, they haveambition to become leaders in their respective fields.#11239/1770 23 minutes 2000 $99.95Grades 7 to 12THE POWDER AND THE GLORYMadame Helena Rubinstein and Miss Elizabeth Arden- two women from meager means who immigrated tothe U.S. nearly a hundred years ago, reinvented themselvesand ultimately created the cosmetics, health,and beauty industry we know today. This film focuseson their lives, their times and their rivalry.#13003/1725 90 minutes 2007 $89.95 *CCBUSINESS STUDIES:Enterprise andEntrepreneursThe “eureka moment”, theups and downs of startinga business, where to getadvice - in this four-segmentprogram, Freeserve founderAjaz Ahmed, a shop owner, asoftware developer, an inventorof a better children’s toothbrush,and others share their experiencesand insights. Motives andTraits describes what makes anentrepreneur; Risks and Rewards tells how entrepreneursfind balance amidst the chaos of a startup;Developing Business Plans explains key elements suchas the market profile, sales forecast, and income andcost statement; and Sources of Information andGuidance discusses who to turn to for help.#12777/0635 40 minutes 2008 $169.95New! FRANCHISINGDiscusses the franchising industry structures ofproduct-trade name and business-format franchises.Outlines both the advantages and disadvantages ofan entrepreneur going into business as a franchisecompared to being an independent operation.Includes in-store footage and interviews with franchisorsas to why they elected to expand operationsthrough franchising rather than internally financedgrowth. Special sections on franchisee qualificationsand the importance of due diligence in buying a franchise.Includes some lists such as the fastest-growingand lowest-cost franchises; sources of franchise informationsuch as the IFA, Internet, and franchise expos;special programs for minorities and veterans; andcurrent trends in franchising.#13191/0495 23 minutes 2010 $159.95KEYS TO SUCCESSIN BUSINESSStarting a business is likelearning a musical instrument- certain steps andpractices are required, oryou just make noise. Thisvideo shows aspiring entrepreneursten principles for creatinga solid, profitable company. Developing a realisticplan, seeking guidance from experienced mentors,building rapport with suppliers, and maintaining clientrelationships are a few of the subjects covered. Within-depth interviews featuring young owner/managersof recent computer gaming and graphics start-ups,this program provides specific advice on recognizing,enhancing, and fine-tuning company strengths, and onincreasing harmony among partners.#10128/0635 30 minutes 2004Includes PDF Guide $89.95SMALL BUSINESS CASE STUDIES:Evaluating Business PerformanceHow well is your business running? EvaluatingBusiness Performance helps us to answer thisquestion and make decisions that will improve futureperformance. In this program the owners of threebusinesses talk frankly about profitability, liquidity,efficiency and stability. Key concepts are explainedand students will gain an understanding of theaccounting processes required to evaluate thebusiness performance.#13163/0545 32 minutes <strong>2006</strong> $129.95HOW I MADE MY MILLIONSIn ten concise entrepreneurship case studies, CNBCprofiles successful companies and product lines thatbegan with nothing but a great idea. Among the innovatorsfeatured are Lonnie Johnson, inventor of theSuper Soaker water gun; Jim Mc<strong>Can</strong>n, founder of 1-800-FLOWERS; Brian Scudamore, founder of 1-800-GOTJUNK; Roxanne Quimby, the struggling artist whoco-created the Burt’s Bees product line; Tom Garnier,whose obsession with industrial shredders led to SSIShredding Systems; David and Shari Gold, the husband-and-wifeteam at the helm of the 99 Cent OnlyStores retail chain; and Todd Greene, inventor of theuser-friendly HeadBlade.#12643/0635 44 minutes 2008 $169.95PROMOTIONAL STRATEGY FORSMALL BUSINESSA comprehensive strategy for attracting customersmay be the most important element of the businessplan. Leads entrepreneurs through the promotion planof target-market identification, setting communicationobjectives, setting the appropriation, selecting communicationvehicles, and evaluation. Many helpful suggestionsto aid the entrepreneur in gaining maximumresults from small ad budgets. Special emphasis isplaced on a good web site that is linked to ancillaryorganizations, personalized-direct mail, efficient yellow-pageadvertising, and new cable TV advertisingtechnology tailored for small businesses.#12655/0495 26 minutes 2008 $159.95RETAIL SITE SELECTIONDiscusses the important considerations for entrepreneursin selecting retail locations. Covers freestandingsites, business-associated sites, renovated CBDs, andplanned shopping centers. Special topics include theprinciple of cumulative attraction, vacant stores, parking,visibility, negotiating leases, and lease restrictivecovenants. A new section shows how to use theInternet for site-selection data such as Census Bureaudemographics, state transportation department trafficcounts, and computer-modeling location consultingfirms. Examples include a clothing-store chain, ahome- furnishing store chain, two fast-food chains,an equipment-rental chain, and specialty stores.#12642/0495 23 minutes 2009 $149.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


40MASTERS OF BEAUTY“Recommended! This beautifully filmedseries documents six of the most famousnames in the luxury goods business.”Library JournalThis series takes a close look at the beauty and fashionindustry, spotlighting its most interesting personalitiesand showing how these people live and work.Viewers are taken backstage to view this mysteriousworld and to examine the marriage between artisticgenius and multi-million dollar business interests.Businesses covered are: BENETTON, CARTIER, DIOR,VERSACE, GUERLAIN and UNGARO.#13585/0450 Six 30-minute programs 2009$149.95 each or series $799.95WOMEN ENTREPRENEURS*Winner! COLUMBUS, CINDY and AMERICANNATIONAL MEDIAA compelling look at four women who dispel oneof the fundamental myths that have dogged womenentrepreneurs: the myth that they are only involved inretail operations,cottage industries,or home-basedbusinesses. Eachof these womenis self-madeand startedwith very littleof anything.#2881/1770 24 minutesIncludes Guide $149.95I N N O V A T I O N & C H A N G E M A N A G E M E N TNew! BOTTOM-UPINNOVATION: Unleash theCreative Intelligence ofEveryone in Your OrganizationIf innovation stalls within your organization, you can’tbe competitive in today’s ever-changing business world.This training resource teaches you the four-step IDEAprocess, a strategy you can use to increase creativity atevery level in your organization. The VIDEO shows howto: Boost the flow of ideas from front-line employees;Encourage problem solving at every level; Take calculatedrisk; Increase outside-the-box thinking;Acknowledge ideas that work; and more! The CD-ROMincludes comprehensive TRAINER and VIEWER Guides:TRAINER’S GUIDE - The Training Session Format preparesyou for running your training session, walking youthrough each step, from writing the meeting agenda tohanding out certificates of completion. The <strong>Video</strong> Guideoutlines the video and includes discussion points youcan use to spark conversations among your trainees. TheGroup Exercise is a team-building activity that will energizeyour trainees and reinforce the lessons presented inthe video. Customize and award a Certificate of Completionto everyone who completes your training session!VIEWER’S GUIDE - The <strong>Video</strong> Guide outlines the videoand provides extra tips trainees can put to use immediately.It’s a reference tool they can turn to again andagain—long after the training session is over. ThePractice Exercises encourage trainees to continue todevelop their skills. By taking the Assessment Quiz,trainees discover their weakness so that they canfocus on improving in those areas.*Customizable and Print-Ready Forms: Quiz andanswer key, certificate of completion, training sessionformat, print-ready Viewer’s and Trainer’s Guides.#14034/0277 17 minutes 2011 $389.95CHANGE MANAGEMENT ANDSTRATEGIC PLANNINGFeatures ROBERTA KATZ Associate Vice President ofStrategic Planning, Stanford UniversityStrategic planning is the process of creating a wave ofchange while gaining commitment from your employeesand other stakeholders necessary to make it happen.Yet, change inevitably engenders resistance. Eventhe best strategic plans can fail if this resistance isnot met and overcome. Dr. Katz explains six principlesfor effective implementation: leadership, a clear visionor goal, a comprehensive perspective, a process foradverse opinions, persistence, and flexibility. She thenprovides examples of each of these components, anddiscusses current efforts within Stanford Universitythat provide a model for successful change.#12389/1005 47 minutes <strong>2006</strong> $95THE STRATEGY AND CHANGECOLLECTIONIn today’s competitive businessenvironments, we must be readyto change, and change frequently.Change is not a variation, it’s thenorm, and one of the most criticalchallenges for modern managers. Ourorganization must be nimble and alert;if we miss a trend, there may be nocatching up. We must continuouslyand effectively innovate in the face ofdemanding customers who insist: “better,faster, cheaper”. In this ten part series you willlearn techniques that you can put straight to work. Learnhow to keep your organization aligned with your strategywhile harnessing the power of change. These are but afew of the compelling questions this series will answer:How do you successfully implement change initiativesand keep your organization flexible and adaptive? Whatcan be done to manage your project portfolio to keepyour change initiatives aligned with your business strategy?Why are employees and other stakeholders skepticalof change, and what can be done to gain their commitment?How do some companies defeat more powerfulrivals while others fail? What cultural components willlead to an environment in which innovation will flourish?Why should innovation become deeply embedded intoyour organization, and how can you make that happen?There are ten programs in the bundle – detaileddescriptions of each program are available:BUILT TO CHANGECHANGE MANAGEMENT & STRATEGIC PLANNINGCREATING THE FUTUREEXECUTING YOUR STRATEGYHOW TO MANAGE PEOPLE THRU CONTINUOUS CHANGEIMPLEMENTING STRATEGYJUDO STRATEGYNURTURING INNOVATIONOVERCOMING BARRIERS TO STRATEGIC CHANGERED QUEEN COMPETITION*Each program can also be purchased separately.#12414/1005 Ten programs $695Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838BUSINESS OF INNOVATION 2Innovation is the lifeblood of any business. This CNBCseries hosted by award-winning journalist MariaBartiromo, explores the need for constant innovationand the best ways to build creative thinking and boldaction into an organization. Featuring a bevy of managementand marketing experts - including formerGeneral Electric CEO Jack Welch, Starbucks CEOHoward Schultz, Kodak CEO Antonio Perez, andmany others - the series sheds light on tools andstrategies for business innovation while illuminatingthe pitfalls awaiting companies that don’tinnovate.*Detailed descriptions of each program areavailable.THE HUMAN ELEMENT: Business Innovation BasicsINNOVATE OR DIE: The High Stakes of 21st-CenturyBusinessREDEFINING INNOVATION: Shaping a SuccessfulCompanyTHE RESPONSIBILITY REVOLUTION: Going Green as aBusiness StrategyTHE EXECUTION PLAN: Translating Innovation intoAction#12559/0635 Five 47-minute programs 2008$169.95 each or Series $789.95TACTICS OF INNOVATION withJoel BarkerAs a self-defined futurist, Joel Barker wants change,loves change, thrives on change but, of course, only ifit’s change for the better! In this video he explores oneof the biggest impediments to change that plaguesorganizations of all kinds who are trying to improve,i.e. “Why do smart people reject good ideas?” Hisanswer to the question is that those ideas are not presentedto them properly and the purpose of this videois to tell viewers what they can do to get those goodideas accepted. It’s all about presenting ideas fromthe user’s point of view. Joel Barker is concerned withexpanding consciousness; about making oneself awareof the needs of others in order to deal with their resistancein a constructive manner. He presents a ten stepstrategy for getting new ideas accepted.*Includes Leader’s Guide & Participant Workbook*Education, Government & Non-profit 25% discount*2nd or more copies available at 50% off list!#2435/1943 22 minutes 1998 $695


41BOOM OR BUST:Thriving ThroughMajor BusinessCyclesVoted the Number 1 companyto work for in 2009 by Fortunemagazine, NetApp has successfullynavigated through everymajor cycle in business: from the frenetic mentalityof a startup, through the tumultuous period of thedot-com boom and bust, and finally to the relativestability of a mature enterprise organization. Thecompany’s core values of candor, integrity, teamwork,and simplicity not only contributed to Fortune’s ranking,notes Dave Hitz, but also helped it transitionthrough these growth phases - and thrive. To surviveand grow through business cycles, NetApp transformeditself from a technology startup into an enterprisevendor, diversifying in both products and customers.Now, in setting a strategic course and planningfor future growth, Hitz uses a habit he developedof visualizing “the future as history”. Describing thefuture in the past tense, including the real stepsneeded to get there, helps prepare the companyand employees for the inevitable transformationsto come. This program highlights: How to recognizeand exploit opportunity in a downturn; The rolevalues play in successful transitions; and, Howvisualizing the future helps formulate strategy.#13852/1005 54 minutes 2009 $99.95MAKING CHANGEHAPPEN: A Tale of TwoBank MergersBefore any strategic vision can be realized- whether a reorganization, merger,or acquisition - it must be sharedwith employees. This requires a sophisticatedunderstanding of how to communicate major changesquickly and effectively, and align a disparate workforce.Following two high-profile bank mergers,Sweden’s Margareta Barchan shares innovative waysto implement a strategic vision so that employeesunderstand their individual roles in making changehappen. Highlights include: Why communication ofchange usually comes too little, too late; How toenhance the feeling of unity and involvement; and, Theneed to stimulate dialogue and allow for discovery.Margareta Barchan is cofounder and CEO of Celemi,a global consulting firm with clients that include IKEA,GE, Motorola, Siemens, IBM, BP, HP and Pfizer.#10570/1005 38 minutes 2005 $95SUCCEEDING IN A CHANGINGWORLD with John K.KotterAre you facing change in your industry? Do some of themembers of your team resist change? How can yourorganization deal with the increasing pace of change?In this video, bestselling business author and HarvardBusiness School Professor John Kotter will help youunderstand change - and succeed in a changing world.Professor Kotter has studied and helped thousands ofindividuals and organizations understand and implementchange. By using examples of specific organizations,he will explain why it is critical to be open tochange. He will show you how change efforts can beeffective. Finally, he will outline his eight-step plan ofaction for leaping boldly forward in a turbulent world.*Includes a 30-page Leader’s Guide, 10 ReminderCards, and a copy of John Kotter’s latest book OURICEBERG IS MELTING.*Discounts - 20% education, 10% Non-profit andGovernment#11253/0550 24 minutes 2007 $795BUILT TO CHANGE:How to Achieve SustainedOrganizational EffectivenessOrganizations are built for stability, not for change. But intoday’s highly competitive business environment, organizationsmust be ready to change - and change frequently.They need to replace long-term planning with a successionof short-term advantages. They must increase their“surface area” with the outside world; drive leadership tolower levels in the company; and reward decision makersfor change management as well as results. EdwardLawler and Christopher Worley discuss methods for creatingstrategies, structures, communication processes, andhuman resource management practices that aredesigned to facilitate an organization’s ability to change.#13461/1005 54 minutes <strong>2006</strong> $99.95S T R U C T U R E & S T R A T E G I C A D V A N T A G ENew! COLA CONQUEST 1:A Classic MarketingStoryThis award-winning documentaryexplores the advertising and marketingtechniques behind Coca-Cola’s historic success. Drawingon a wealth of archive materialand interviews with key industry figures,the film offers a powerfulinsight into Coke’s commercial andsocial impact.BIRTH OF MODERN ADVERTISING: Coke begins lifeas a “brain tonic” for business people. But the secretof the new drink’s success lie in its marketing.Revolutionary mass advertising techniques are usedto sell it as a refreshing drink for everyone. Imagesof Coke appear everywhere. Coca-Cola spends anunheard of 20% of its revenue on advertising.BATTLE OF THE BRANDS: Integral to the Coke storyis its long-running battle with Pepsi. A wealth of marketingand advertising imagination is employed onboth sides. Coke is the “real thing”, but drinkingPepsi makes you part of the “Pepsi generation” -as promoted by superstar singer Michael Jackson.A NEW RELIGION: Market researchers examine theresponses of people to Pepsi and Coke, trying to workout why we choose one over the other - even thoughthere’s almost no difference in the taste. And whatabout their social impact? Is Coke part of a new,fantasy-driven, consumeristreligion in which what we buydefines who we are?*DVD EXTRAS provide awealth of additional materialincluding Coke In Britain,Virgin Cola, Coke and thecolour bar, and why Cokechanged its formula.#14016/204742 minutes 2008 $249.95New! COLACONQUEST 2 UPDATE:How Coca-Cola TookOver the WorldThis award-winning film tells thestory of how Coca-Cola becamethe world’s most famous multinationalcompany and follows itsquest to be the globe’s numberone beverage.HOW IT STARTS: The Second WorldWar prompts Coke’s global expansion as every USsoldier gets a bottle of Coke for five cents. Bottlingplants are shifted overseas. Coca-Cola becomes aworldwide symbol of the American way of life. In the1960s Coke is boycotted by the US civil rights movementfor racist policies. By the 1980s Coca-Cola istop of the world’s soft drinks - and then aims higher.GLOBAL TAKEOVER: In France people resist “cocacolonisation”,denouncing the drink as a threat totheir identity. In China Coke builds up a bottling networkwhich spans the country - but is up againsta long history of tea drinking. In Mexico for manypeople Coke and Pepsi become a kind of holy water.OUTRAGES: Coke claims not to interfere with localpolitics - but in Guatemala the activities of one of itsbottlers cause a scandal when employees trying tostart a union are murdered. Outrages in other countries- most notoriously Colombia - also blacken thecompany’s name.THE BATTLE GOES ON: Coke’s quest for world dominationgoes on. Coke’s priority isthe emerging markets- countries like Chinaand India. But criticsclaim the costs tolocal people are toohigh and press for governmentaction againstthe company.*DVD EXTRAS provide awealth of additionalmaterial expanding on thesubject and bringing it up to date. They include: Cokein developing countries, corporations and world poverty,cola wars in Russia, Coke and the Cold War.#14017/2047 35 minutes 2008 $249.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


42EXPLAINING GLOBALIZATIONEveryone talks about globalization, but what does itreally mean? And what are its implications for theaverage person? In this compilation of NewsHour segments,experts from the U.S. and abroad speak theirminds on a shrinking world and an expanding globaleconomy. Episodes include:Globaphobia - One World, One Market: Is globalizationgood or bad for Americans? Paul Solman takes awalk around his neighborhood with HarvardUniversity’s Robert Lawrence, one of the world’s toptrade economists, to think it through.Gergen Dialogue - Thomas L. Friedman and theWorld Market: David Gergen, editor-at-large of U.S.News & World Report, talks with New York Timescolumnist Thomas L. Friedman, author of The Lexusand the Olive Tree: Understanding Globalization.Conversation - The Mystery of Capital: ElizabethFarnsworth and Peruvian economist Hernando deSoto discuss his book The Mystery of Capital: WhyCapitalism Triumphs in the West and Fails EverywhereElse. Segment also sold as a part of Microeconomicsin the Global Marketplace.A World Without Borders - Ray Suarez is joined byThomas L. Friedman, author of The World Is Flat, andMoisés Naím, author of Illicit: How Smugglers, Traffickers,and Copycats Are Hijacking the Global Economy, to examineglobalization and resulting changes in economics.Conversation - The Effects of Globalization: JeffreyBrown moderates a debate between Senator ByronDorgan (D-ND), author of Take This Job and Ship It: HowCorporate Greed and Brain-Dead Politics Are Selling OutAmerica, and Thomas L. Friedman, author of The WorldIs Flat, on the effects of a globalized economy.#12308/0635 56 minutes <strong>2006</strong> $169.95New! FAIR TRADE ANDCHOCOLATE: The Divine StoryBuy a bar of fair trade chocolate and help people in thedeveloping world, too. This is the unique selling point ofDivine Chocolate - but is it too good to be true?SOCIAL ENTERPRISE: Divine was set up a co-op ofcocoa farmers in Ghana to give them a share in theprofits from their cocoa beans. Divine is a socialenterprise and claims its ethical motivation shapeseverything it does. But it’s had to fight a major marketingbattle to find a place in the cutthroat confectionerymarket.MARKETING MIX: The big chocolate companies spendmillions promoting their brands - by comparison Divinecan spend almost nothing. Instead it makes creativeuse of the internet, public relations and its ethical backstory. Divine’s had to work hard to get onto the supermarketshelves and now wants to get its product to theother outlets where people buy their chocolate.BUT IS IT ENOUGH? As well as more money, fair tradehas brought real benefits to the African farmers whoown Divine. Women get a better deal. Villages get badlyneeded facilities like wells. But fair trade has its limitations.What about people working in poor conditions inthe developing world who aren’t in the fair trade loop?*DVD EXTRAS include items on product development,the role of the marketing manager and the importanceof Divine’s brand. Also: ethical trading - what isit and how does it benefit the developing world?#14023/2047 30 minutes 2010 $249.95THE AGE OF WAL-MART: InsideAmerica’s Most Powerful CompanyIn this Peabody Award-winning program, CNBC’s DavidFaber scrutinizes Wal-Mart as he seeks to understandhow the company has ascended to the heights of powerit has come to occupy - and whether this juggernaut cancontinue to succeed in the face of increased opposition.Given unprecedented access, Faber takes viewers froman annual managers’ meeting that resembles an evangelicalrevival to the opening of a new store in China,where Wal-Mart is one of the country’s leadingimporters. Faber also sits down for a one-on-one withCEO Lee Scott, who addresses criticisms over outsourcing,community friction, lawsuits, and other issues.#12262/0635 82 minutes 2004 $179.95 *CCBIG MAC: Inside the McDonald’sEmpireDespite the low-wage, low-prestige reputation of thetypical “McJob”, a McDonald’s franchise owner oftenmanages budgets and income in the millions of dollars.This NBC News program looks at the history andworking philosophy behind the world’s largest foodservicecorporation, featuring a number of interviewsand concise case studies. Operations manager TyroneDavis runs six Connecticut restaurants and hopes tobecome an owner. A once-struggling store in the samestate has built newfound profitability on frequent tourbus crowds. And former Four Seasons chef DanCoudreaut talks about his mid-career move to theMcDonald’s test kitchen, while the company’s future inChina-and nutrition-conscious America-is also explored.#11679/0635 60 minutes 2007 $169.95CHINA OR BUST: Chasing Successin the World’s Fastest-GrowingEconomyThere are fortunes to be made in China today - but fortune-seekersfrom overseas face immense challenges.This program offers three engaging business case studies,each following a Western entrepreneur who grappleswith Chinese business practices and culture. TonyCaldera’s cushion business has been ruined by Chineseimports, but he hopes for a turnaround by building afactory here. Peter Williams is about to embark on thetoughest challenge of his life: selling an energy-savingdevice to the Chinese. Finally, there’s Vance Miller, whogained notoriety for selling cheap Chinese kitchens inBritain. Now he’s in China, determined to overcome setbacks.All three studies are ideal for sparking discussionand analysis in international business courses.#12055/0635 60 minutes 2008 $169.95FAIR TRADE IN ACTION:Fashion Firm Case StudyWhat is fair trade? How does it work in practice?What difference is it making to people in the developingworld? This is the story of the British fair tradefashion company People Tree.SWEATSHOP LABOUR: The fashion business is worthmany billions. But beneath the industry’s glamorousfaçade, there’s an inconvenient truth: most of the clothesare made in the developing world using sweatshop labour.People Tree set out to make a difference, by selling welldesignedclothes produced in the developing world fora fair price. They’re now selling through Top Shop andworking with 50 producer groups in 15 different countries.HAND-MADE: All People Tree’s garments are handmade.This means it is all much more labour intensiveand slower than in factories. But that’s the whole point:to create as much employment as possible. Care for theenvironment is also part of People Tree’s plan. They usenatural dyes and avoid toxic or synthetic raw materials.They use organic cotton which means not relying onharmful pesticides - but they’re not totally organic yet.BANGLADESH: One woman working on People Tree’sclothes in Bangladesh does seem to be benefitingfrom fair trade. She tells how working on producingfair trade clothes has improved her life, brought hermore money and freed her from being stuck at home.But fair trade isn’t an easy option. People Tree has littlemoney for advertising and marketing and every dayis a struggle. Fair trade is still only a small fraction ofthe fashion business - can it ever go mainstream?*DVD EXTRAS include interviews with a fair tradesceptic, a fair trade supporter and a fair tradefashion shop owner.#14028/2047 29 minutes 2008 $249.95SUPERFREAKONOMICS WITHLEVITT AND DUBNERIn this ABC News program, SuperFreakonomics authorsSteven D. Levitt and Stephen J. Dubner give the conceptof cause and effect a whack on the head! In a whirlwindround of 20 questions, Levitt and Dubner make foraysinto the worlds of business, education, health care, environmentalscience, and psychology to shed light on howa doctor’s necktie can harm patients, why emergencyrooms should be located at airports, how lasers couldreduce the spread of malaria, a connection between thebirth control pill and fewer teachers in America’s publicschools, a disconnect between locally grown produceand carbon emissions, how a garden hose to the stratospherecould cool down the Earth, the enticing economicsof being a high-end call girl, and much, much more.#13485/0405 41 minutes 2009 $169.95WIKINOMICS: How MassCollaboration Changes EverythingInteractive web technologies, in the form of self-organizingInternet communities, are driving a social revolution.This Age of Collaboration is also creating an economicrevolution that is changing the architecture of the corporationin how we create goods and services. Using thefindings of a $9-million research project, Don Tapscottdescribes how companies innovate using the knowledge,resources, and computing power of millions of peopleorganizing into a massive collective force. These innovativecompanies are challenging our assumptions aboutbusiness and competitiveness. They are doing this byleveraging networks of peers, using operational transparencyto their advantage, sharing intellectual property,and thinking and acting globally. Don Tapscott is theauthor of 11 widely read books about information technology,including “Paradigm Shift,” “Growing Up Digital,”and “The Naked Corporation.” Tapscott is adjunct professorof management at the Joseph L. Rotman School ofManagement, University of Toronto. He holds an MA inResearch Methodology from the University of Albertaand two Doctor of Laws (Hon).#12616/1005 49 minutes 2008 $99.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


43FINDINGUNTAPPED GROWTHIN EXISTING MARKETSIn order to win in the marketplace, it is essential tounderstand which customer behaviors make money(and lose money) for your organization. Next, it isimportant to segment customer groups in a way thatallows you to explain those behaviors and find theactual customers in the real world. Then you can identifythe drivers and barriers to influencing the particularbehavior you want to motivate. By doing so, yourmarketing efforts can be focused on the criticalspecifics, early in the process. Dr. Jim Hollingsheadprovides insights on these principles, and offersspecific tools for seeing existing markets differentlyand uncovering hidden opportunities for growth. JimHollingshead heads the Monitor Group’s strategicmarketing arm. He led Monitor’s offices in Londonand Istanbul before relocating to San Francisco.#12614/1005 53 minutes 2007 $95BUSINESS AND EXTERNALFACTORS: Case Studies in PESTMuch of what businesses do is influenced by forcesoutside their control - external factors. What are theseexternal factors and how do they affect businesses?This film uses real business case studies to demonstratethe importance of P-E-S-T - political, economic,social and technological factors.POLITICAL & ECONOMIC: People often complainabout the big government but money from governmentstimulus packages can keep businesses alive andeven make them prosperous in the longer term. Theybenefit from a political factor in the shape of a grantdesigned to help areas of high unemployment.Meanwhile, economic factors cause other businessesto abandon their traditional workforce in order tolessen labour costs and move manufacturing to China.Many such companies thrive but what about the socialcosts of their move?SOCIAL & TECHNOLOGICAL: Learn how businessescan (sometimes inadvertently) take advantage of andprosper from social trends such as NEW AGE thinking.On the other hand, times have been hard on manytraditional businesses but technological factors likethe internet and social media are helping them gainnew customers.THE RETAIL PARK: External factors are rarely clear-cut.How will a big new, out-of-town shopping centre affectthe main street shops? A local politician argues it willcreate employment and prosperity. But existing retailersfear the new development will take away theirbusiness and create a ghost town.#14029/2047 25 minutes 2005 $249.95HUMAN RESOURCE FUNCTION‘Human Resources’ refers to all the employees workingfor an organization. Those resources are pivotal tothe success of any organization as they are the directpoint of contact with the customer, product or serviceprovided. This program explores the Human ResourceManagement (HRM) function of an organization. Itexplores the relationship between employees andemployers and the methods used by organizationsto manage people and strive to achieve a motivatedand productive workforce.#13162/0545 30 minutes 2008 $95.00KEY FUNCTIONS OF BUSINESS:A Case StudyWhich part of a company has the mostimpact on product design? Onemployee training? On formingrelationships with customers?This business casestudy addresses those questionsby examining the needs,strategies, and goals of a majorcorporation’s departments.Going behind the scenes atHolden, a thriving General Motorssubsidiary, the program featuresinterviews with managers and directorsin Finance, Human Resources, Manufacturing,and Sales and Marketing. From the challenges ofefficient assembly to the demands of accuratebudget forecasting, a dynamic portrait of the companyemerges, emphasizing dependence on teamwork aswell as on expertise.#10541/0635 29 minutes 2005Includes PDF Guide $79.95 *CCLIFE IS GOOD!And Work <strong>Can</strong> Be Too!!<strong>Can</strong> you imagine a workplace where people reallywant to come into work every day? How about workingin an organization where employees are optimisticand motivated and deliver great customer service?Imagine that you can bring these ideas to your workplace?You can! This training program profiles theapparel company “Life is Good”, which was foundedin 1994 by two brothers, Bert and John Jacobs. Today,this company is a leader in their field with thousandsof products sold worldwide while remaining committedto the positive, optimistic vision of its founders. You’llhear from employees, managers, and customers.They’ll talk about the quality of their products andservices and how their philosophy provides opportunitiesfor everyone to do what they like and like whatthey do! Filmed on location in stores, factories, tradeshows, and festivals across the country. Watch andsee how the positive attitude of the employees translatesinto a happier and more productive workplace...and great customer service!*The Training Package also includes Leader’s Guide,Participant’s Guide, 10 Pocket Reminder Cards, Lifeis good Coffee Mug and Magnet*Discounts - 20% Education, 10% Non-Profit andGovernment#11191/0550 24 minutes 2007 $595 *CCNINE TO FIVE NO LONGER“Working at home is more than just outsourcing.It’s an alternative business modelthat is emerging and growing.”CEO Chris CarringtonA demographic change is affecting people whereverthey work and live: the rise of the flexible workforce.The global economy, increasing numbers of twoincomefamilies and the need for businesses to retaintalent both in the executive suite and among low-paidworkers are all having an impact on the way we work.This documentary, hosted by Bonnie Erbe, exploresthe latest innovations in workplace flexibility.#12665/1725 60 minutes 2008 $89.95A PASSION FORSUSTAINABILITY“The documentary maywell spark discussionsand perhaps inspireothers to consideradopting a moresustainable andenvironmentallyfriendlyapproachin their businessplans.” <strong>Video</strong>Librarian, May/June 2008Envision a society where economic opportunity, socialjustice and sustainable culture all depend on environmentalstewardship. Imagine a world where nurturingthe health of the planet is the catalyst for globalfinancial success and social stability. <strong>Can</strong> you? Tenyears ago, 14 business owners in Portland, Oregondid. Using a sustainability tool called The NaturalStep, these 14 business owners looked at their businessplans through the lens of environmental sustainabilityand began the journey to create businessesthat would be responsible for Earth’s natural systemswhile building economic growth. Along the way, all14 developed A Passion for Sustainability. Join theseinspiring pioneers as they describe the journeys theyhave taken, the challenges and unseen rewards theyhave experienced and their ultimate vision of a sustainableculture. Prepare to be inspired, motivatedand energized to begin your journey and find yourown Passion for Sustainability.*Also included - 25 minutes of Special Features onDVD menu - Interview with Natural Step Founder,Dr. Kark Hendrik Robert, plus a 10 minute NaturalStep 10 year Anniversary <strong>Video</strong>#12998/1287 56 minutes 2008 $129.95THE VALUE OF BRAND NAMESIn the consumer goods industry, branding is crucial tomarket penetration. Using Alessi’s superlative line ofhome furnishings and Nestlé’s well-known Nescafé coffeeas examples, modules one and two of this programseek to understand the cachet that surrounds brandnames, which gives the products associated with theman added appeal. Module three goes inside the U.K.offices of advertising giant Young & Rubicam to investigatehow brands are developed and maintained.*Part of the Series GLOBAL BUSINESS: New Waysto Improve the Bottom Line#6395/0635 29 minutes 2000 $149.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


44HEALTHY WORKPLACE & CRISIS MANAGEMENTNew! KEEPING YOURWORKPLACE SAFE SERIESThis new series covers critical safety topics that willkeep your employees safe on the job in both officeand industrial settings.SLIPS, TRIPS AND FALLS - Slips, trips and falls areamong the leading causes of disabling accidents inthe workplace. Yet the vast majority of these injuriescan be prevented with a commitment to certain basicbut very important principles. These principles startwith awareness: reminding employees simply to paymore attention and consider the consequences ifthey don't. But there's more to it than that. Thisvideo shows specific procedures that can raise safetyawareness throughout your organization and help preventaccidents. 21 minutesPROPER LIFTING TECHNIQUES - You can't rely oninstinct when it comes to lifting properly. If you don'tstop and think before you grab that heavy crate orunwieldy piece of plywood, you can get seriously hurt. Infact, 8 out of 10 of us will end up suffering some kind ofback injury in our lifetimes. But much of this can be preventedwith the use of specific lifting techniques thatmaintain proper alignment and support the backthroughout the lifting process. 15 minutesFIRE SAFETY AND EVACUATION - It's one thingto understand the importance of fire safety andanother to be prepared when a fire emergencystrikes. Knowing how to prevent fires, keep aclear head during an evacuation - even put outa small fire using a fire extinguisher-can save livesand property. Fire safety is the collective responsibilityof every employee. Unsafe behavior by just one individualcan put everyone in the building at risk. Usethis video to raise awareness and teach essentialfire safety skills. 16 minutesFORKLIFT OPERATION AND SAFETY - Every driverof a powered industrial truck needs to understandcertain mechanical truths, including the vehicle'scenter of gravity, balancing the load properly, andspecial driving requirements on inclines or into confinedspaces. Equally important is the driver's focuson safety first. This video emphasizes an awarenessof forklift driving hazards and promotes best-practicesthat help maintain your workplace accident-free.14 minutes#13060/1005 Four programs 2010 $129 eachor series $489RESISTING THE FLU:How to Minimize Your RiskReduce infection rates in your workplace by trainingyour employees to follow a few simple habits that stopthem from spreading sickness to their coworkers - andhelp them avoid getting sick in the first place. Some ofthese habits are just common sense but how do you getpeople to remember and actually do these things, dayafter day? This practical advice extends to taking careof sick family members in ways that protect the caregiverand stop the spread within households.#13123/1005 13 minutes 2009 $95THE COMPLETE FIREPREVENTION LIBRARY*WINNER of over 24 international awards ofexcellence!FIRE IN THE WORKPLACE - Offers an excellent overviewof the primary causes of workplace fires. 25 minutesGETTING OUT ALIVE - Shows employees how to createand test their fire evacuation plan. 15 minutesPUBLIC ASSEMBLY FIRE SAFETY - Step-by-step guidelinesshow employees how to assist customers and visitors atfacilities where the public gathers - movie theaters, hotels,stadiums, schools, churches, civic centers, libraries,department stores, shipping malls, etc. 15 minutesWHEN FIRE STRIKES - Helps reach commercialkitchen employees with a strong fire safety messagethey'll remember. 15 minutesPORTABLE FIRE EXTINGUISHERS - How to select andsafely use. 10 minutesASSISTED LIVING EMERGENCY GUIDE, 12 minutes*Includes Teaching Materials and ReproducibleReference guides#6507/0940 2003 $195 each or Series $499.95CLASSES OF FIRESAND EXTINGUISHERSCd-RomUsed to train professionals in themanufacturing and industrial sectors,this informative, interactiveCD-ROM combines video demonstrations,easy-to-use navigation, popquizzes,and tests to give students a generalunderstanding of the basic principles of fire, thetypes of fire extinguishers and their applications, andways to identify different types of fire extinguishers.Students can check their basic knowledge by takingan interactive pre-test or move directly to the units ofinstruction where they can view numerous video clipsand examples. Learning objectives are stated at thebeginning of each section, such as: *Elements ofCombustion: Oxygen; Fuel; and, Heat; Classes of Fires:Class A - ash-yielding, e.g., wood, paper, fibers; ClassB - flammable liquids; Class C - electrical; Class D -metal fires; Fire Extinguishers: Water; Multipurposedry chemical; Carbon dioxide; Foam; and, Class Dagents. A handy reference section can be accessedat any time containing Key points, a Glossary of Termsand OSHA regulations and comprehensive, interactivepost-test lets students assess their work.#7990/0405 Windows CD-ROM 2002 $99.95CLEANING AND SANITATION INTHE FOOD INDUSTRYProper sanitation procedures are essential to the managementof food safety for business operators. Poorsanitation can result in loss of customers, low employeemorale, and of course bad quality food. This programhighlights some of the issues related to cleaningand sanitation in the food industry and how to ensureproper procedures are followed allowing successfulmanagement of food safety.#13769/0545 25 minutes 2009 $149.95Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838Brand New!DROP, COVER AND HOLD:Earthquake Preparedness TrainingThink your immune? Think again! Scientists place thechances of having a magnitude 6.7 or larger earthquakeat more than 99% over the next 30 years. This researchbasedearthquake training video, produced by a majorcorporate insurer, teaches employees how to react duringan earthquake. Employees will learn how to stay safeduring an earthquake emergency, whether indoors, outdoors, in a stairwell, driving a car, or In a restroom. Butthere's more. This video also illustrates what should bedone to prepare before a natural disaster strikes: removinghazards from offices and work areas, making contingencyplans, and gathering supplies. And it shows howto stay safe in the aftermath of a major event. Whetheror not you live and work in a known earthquake zone -not to mention when you travel - the unthinkable canstrike out of the blue. In a major quake, the choices youmake in an instant can change your reality forever. Makesure you and your workforce know your best options soyou'll be ready when the next earthquake strikes.#14206/1005 10 minutes 2010 $129.95IT WON'T HAPPEN HERE: BusinessContinuity and Crisis PlanningBusiness continuity planning doesn't really capture people'sattention. Getting people in the workplace to thinkabout and plan for events that are NOT meant to happen,like floods, fires, accidents is often a low priority.Many a business continuity plan fails because employeeswere not committed to learning their role ahead oftime, and ended up being unaware of the details of theplan. In this dynamic program, we watch what happensin the hours and days after a major fire threatens acompany's ability to do business. Emphasizing theimportance of people first, property second, this videopresents in straightforward terms the types of decisionsthat need to be made in the event of crisis. Using backupsystems and working out of a pre-arranged partneroffice, the company in our story is able to spring backquickly and resume its business activities. In this dayand age, we all know we need to plan ahead. This videoprovides guidance not only on what to do, but also onhow to be ready for the unexpected. Shows employeesthe importance of knowing their role in the company'sdisaster preparedness plan.#6216/1005 21 minutes 2002 $95


45P R O F E S S I O N A L D R I V E R T R A I N I N G*** ASK FOR OUR “COACHINGSYSTEMS” PROFESSIONALDRIVER TRAINING CATALOGUE!!!Coaching Systems®, LLCspecializes in the productionof professional driversafety programs.Comprehensive, flexible,reasonably priced, andeasy-to-present, CS'sCoaching Series® hasgained acceptance asthe standard for vehicle-specifictraining,and its programsare used and recommendedby safety, losscontrol and risk management professionalsnationwide. Since the first Coaching® program wasintroduced in 1983, over 30 million operators/drivershave been trained in CS's non-lecture coaching presentationstyle - an approach proven ideal for adult,experienced drivers.CS' Coaching Series®features programs for drivers/operators of lift trucks,cars, vans, buses (school, transit& motor coach), trucks (18-wheel, straight, pick-up,utility, tow, beverage, pest control, route sales, readymixedconcrete, snowplow, & refuse), and publicworks, police, fire and ambulance vehicles. It alsoincludes single-topic videos on specific driving issuessuch as backing, parking, low visibility, road rage, carjackingand winter driving.OFF-ROAD DRIVING: A Coaching ProgramSAFE WINTER DRIVING CONSIDERATIONSSNOWPLOW SAFETY: On RoadSNOWPLOW SAFETY: Parking LotsTRANSPORTING SPECIAL NEEDS PASSENGERS 2CEVO III: AMBULANCECEVO II: POLICECEVO III: FIRECOACHING EXPERIENCED DRIVER 4 + 2COACHING MAINTENANCE VEHICLE OPERATOR IICOACHING MATURE DRIVERCOACHING MOTOR COACH OPERATORCOACHING STRAIGHT-TRUCK DRIVER 2COACHING THE BACKHOE OPERATORCOACHING THE BEGINNING DRIVERCOACHING THE LIFT TRUCK OPERATOR 2COACHING THE PROFESSIONAL TRUCK DRIVER 2COACHING THE READY-MIXED CONCRETE TRUCK DRIVERCOACHING THE REFUSE TRUCK DRIVER IICOACHING THE ROUTE SALES DRIVER 2COACHING THE SCHOOL BUS DRIVERCOACHING THE VAN DRIVER IICOACHING UTILITY TRUCK DRIVER 2And more!!!I N D E XA20,000 CABLES UNDER THE SEA ........................................38ACCESS UNLIMITED: DISABILITIES..........................................9AD INFINITUM: PATHS TO ADVERTISING................................11ADVERTISING CREATIVE APPEALS ........................................18ADVERTISING LAYOUT ..........................................................18AGAINST THE ODDS..............................................................39AGE OF WAL-MART................................................................42ALL ABOUT STRESS ..............................................................31ALVIN’S GUIDE TO GOOD BUSINESS ....................................29AM I MAKING MYSELF CLEAR? ............................................20AN INTRODUCTION TO WEBSITE DESIGN ..............................38ARREST THAT STRESS ..........................................................31ART OF LISTING (THE) ..........................................................22ART OF RESOLVING CONFLICT ..............................................33ART TALK: WORKING ARTISTS ..............................................11AT DEATH’S DOOR ................................................................11AWESOME: NEW GENERATION..............................................13BBALANCING THE STRESS OF LIFE ........................................32BASIC CLERICAL SKILLS ........................................................8BASICS OF BUSINESS ETIQUETTE ........................................29BE PREPARED FOR MEETINGS..............................................25BE PREPARED TO LEAD ........................................................13BE PREPARED TO LEAD ........................................................13BE PREPARED TO SELL ........................................................20BE PREPARED TO SPEAK ......................................................21BEHAVIORAL INTERVIEWING ................................................17BEST PRACTICES FOR YOUR WEBSITE .................................38BETTER MEETING MANAGEMENT ..........................................25BIG MAC: INSIDE THE EMPIRE..............................................42BLACK MONEY......................................................................36BODY LANGUAGE SERIES ....................................................23BOOM OR BUST....................................................................41BOTTOM UP INNOVATION......................................................40BREAKTHROUGH LISTENING ................................................21BUILDING A DIVERSE WORKFORCE ......................................34BUILDING TEAMS IN GLOBAL MARKETPLACE ......................25BUILDING TRADES II ............................................................11BUILT TO CHANGE ................................................................41BUSINESS & EXTERNAL FACTORS ........................................43BUSINESS OF INNOVATION 2................................................40BUSINESS STUDIES: ENTERPRISE/ENTREPRENEURS ..........39CCAN CAPITALISM BE SAVED? ..............................................36CAN YOU BE SURE OF SHELL? ............................................36CAPITALISM HITS THE FAN....................................................36CAREER ASSESSMENT............................................................1CAREER CLUSTERS SERIES ....................................................3CAREER COMPASS EXPEDITION SERIES ................................2CAREER COMPASS SERIES: OCCUPATIONS ............................2CAREER COUNSELING WITH CHILDREN ..................................1CAREER COUNSELING: MULTI-ETHNIC ....................................1CAREER OPTIONS FOR WOMEN: EMERGING OPPORTUNITIES ....34CAREERS IN ART ..................................................................11CAREERS IN FASHION ............................................................3CAREERS IN HOSPITALITY ......................................................2CAREERS IN THE SCIENCES....................................................2CAREERS N INTERIOR DESIGN................................................3CAREERS TO CONSIDER ........................................................2CHANGE MANAGEMENT & STRATEGIC PLANNING................40CHINA OR BUST....................................................................42CLASSES OF FIRE S & EXTINGUISHERS ..............................44CLEANING & SANITATION FOOD INDUSTRY ..........................44COACHING THE PROFESSIONAL DRIVER ..............................44COLA CONQUEST 1 & 2........................................................41COMMON MISTAKES INTERVIEWS UPDATE ............................6COMMUNICATING WITH CUSTOMERS ..................................27COMMUNICATING WITH TACT................................................20COMMUNICATION ESSENTIALS ............................................21COMMUNICATION IN A WIRED WORLD ................................23COMPETITIVE MARKETING IN TOURISM ................................18COMPLETE FIRE PREVENTION LIBRARY ................................44COMPLETE JOB SEARCH SYSTEM ..........................................3COMPLIANCE IS THE BEGINNING ........................................29COMPUTER WORMS & VIRUSES ..........................................38CONFESSIONS FASHION DESIGNER........................................4CONFESSIONS INTERIOR DESIGNER ......................................3CONFESSIONS MONTESSORI TEACHER ..................................5CONFESSIONS OF EVENT PLANNER........................................3CONFLICTS IN THE WORKPLACE ..........................................33CONSTRUCTION & BUILDING TRADES ..................................11CORNERSTONES OF QUALITY................................................13CREATING MORE SATISFIED LIVES..........................................2CRITICAL THINKING ................................................................9CRITICISM: GIVING & TAKING ..............................................33CURE FOR TOXIC BOSS SYNDROME ....................................12CUSTOMER SERVICE BASICS ..............................................26CUSTOMER SERVICE CONNECTION ......................................27CUSTOMER SERVICE STARTER LIBRARY ..............................26CUSTOMER SERVICE: FEEL GOOD ........................................27CYBERCRIME: WORLD WIDE WAR 3.0 ..................................38DDEALING WITH IRATE CUSTOMER II ......................................27DENTAL HYGIENIST ................................................................3DEVELOPING A CAREER PORTFOLIO ......................................7DEWITT JONES COLLECTION..................................................30DIRECT RESPONSE ..............................................................18DISPLAY LIGHTING................................................................18DON’T PANIC: RECIPE FOR SUCCESS ..................................31DRIVING TRAFFIC TO YOUR WEBSITE ....................................37DROP, COVER AND HOLD: EARTHQUAKEPREPAREDNESS TRAINING ..................................................44EEARLY CHILDHOOD PROFESSIONS..........................................5EFFECTIVE COMMUNICATION IN TEAMS ..............................25EFFECTIVE TEAMWORK ........................................................26EMERGENCY STRESS KIT ......................................................31EMOTION VS ANALYTICS ........................................................9ESSENTIALS OF TEAM BUILDING ..........................................26ETHICS & SOCIAL RESPONSIBILITY ......................................29ETHICS AT WORK ..................................................................29ETIQUETTE HOT LINE ............................................................29EVENT MANAGEMENT ..........................................................18EVENT MARKETING ..............................................................18EVERY CALL COUNTS............................................................28EXCEEDING EXPECTATIONS...................................................28EXCEPTIONAL RECEPTIONIST ................................................28EXPLAINING GLOBALIZATION ................................................42FFACILITATIVE LEADERSHIP ....................................................13FACING ANGER: TAKE RESPONSIBILITY ................................32FAIR TRADE & CHOCOLATE ..................................................42FAIR TRADE IN ACTION ........................................................42FEEDBACK SKILLS FOR SUPERVISORS ................................21FINANCIAL MANAGEMENT SERIES..........................................9FINDING EMPLOYMENT: EX-OFFENDER ................................10FINDING UNTAPPED GROWTH ..............................................43FIRST IMPRESSIONS: ETIQUETTE, HABITS ............................30FIRST IMPRESSIONS ..............................................................9Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


46FIVE COMMUNICATION SECRETS..........................................23FLOW: PSYCHOLOGY, CREATIVITY..........................................10FOR EMPLOYEES: BEING POSITIVE ......................................30FOR MANAGERS: POSITIVE WORKPLACE ..............................12FRANCHISING ......................................................................39FROM PAROLE TO PAYROLL ..................................................10FROM STRESS TO STRENGTH................................................31GGENDER & CONFLICT MANAGEMENT....................................34GENERATIONS & WORK........................................................13GETTING HIGH: NOT IN JOB DESCRIPTION ............................31GOING HOME: TEENS RE-ENTERING......................................10GREAT SPEECHES TODAY’S WOMEN ....................................22GREEN CAREERS SERIES........................................................4HHARASSMENT & DIVERSITY..................................................34HE SAID, SHE SAID DEBORAH TANNEN ................................23HEAD TO TOE: GROOMING......................................................9HEALTH SCIENCE CAREERS ....................................................4HEALTHY WORKLIFE (A) ........................................................31HIRE EDUCATION: 10 WAYS TO FIND A JOB ............................6HIRING SUCCESS..................................................................17HOLLYWOOD LIBRARIAN ........................................................4HOME HEALTH AIDE & PC ASSIST ..........................................4HOT OFF THE PRESS ............................................................11HOUSE OF CARDS: MORTGAGE MELTDOWN ........................36HOW I MADE MY MILLIONS ..................................................39HOW TO BUILD HIGH PERFORMANCE WORKPLACE ..............13HOW TO DEAL WITH CULTURAL DIVERSITY ..........................35HOW TO DEVELOP EFFECTIVE COMMUNICATION ..................24HOW TO HOLD SUCCESSFUL MEETINGS ..............................25HOW TO MANAGE PRIORITIES ................................................8HOW TO WRITE & DELIVERY GREAT SPEECHES ....................22HUMAN RESOURCE COLLECTION..........................................16HUMAN RESOURCE FUNCTION ............................................43HUMAN SERVICES CAREERS ..................................................5IICT AND BUSINESS ..............................................................37ICT AND SOCIETY..................................................................38IDEA OF MARKETING REAL TIME ..........................................18IN YOUR EAR: THE JOB INTERVIEW ........................................7INFLUENCE & NEGOTIATION COLLECTION ............................24INNOVATION AT THE VERGE ..................................................14INSIDE A HOTEL: THE PEOPLE, THE JOBS..............................27INTERNET CAREERS ................................................................5INTERVIEW TIPS FROM A RECRUITER......................................7INTRO TO LEADERSHIP..........................................................14INTRODUCING HOSPITALITY ....................................................5INTRODUCTION TO AGRISCIENCE..........................................12INTRODUCTION TO MARKETING ............................................19INVISIBLE RULES..................................................................35IS COLLEGE FOR ME? ............................................................5IT WON’T HAPPEN HERE ......................................................44IT’S NOT WHAT YOU SAY ......................................................21JJAMES AUTRY COLLECTION ..................................................15JOB SEARCH IN THE 21ST CENTURY ......................................6JOB SURVIVAL ........................................................................8JUDGING TALENT ..................................................................17JWA TRAINING SERIES..........................................................24KKEEPING YOUR WORKPLACE SAFE ......................................44KEY FUNCTIONS OF BUSINESS ............................................43KEYS TO SUCCESS IN BUSINESS..........................................39LLANDING A JOB IN THE TRADES ............................................7LANDING THE JOB SERIES......................................................7LEADER MADNESS................................................................14LEADERSHIP AT EVERY LEVEL ..............................................14LEADERSHIP FOR INNOVATION ............................................14LEADERSHIP: WHAT’S TRUST ................................................14LEADING 20-MINUTE MEETINGS THAT MATTER ....................25LEADING IN A CONNECTED WORLD ......................................14LEGAL SURVIVAL SKILLS ......................................................15LETTING GO OF STRESS........................................................32LIFE IS GOOD: AND WORK CAN BE TOO ..............................43LISTEN AND WIN ..................................................................22LISTENING ESSENTIALS ........................................................21LISTENING UNDER PRESSURE..............................................28LISTENING ............................................................................21LIVING WITH STRESS ............................................................32LOG ON FOR SUCCESS ..........................................................6LOOKING GREAT AT WORK......................................................9MMADOFF AFFAIR ..................................................................36MAKING CHANGE HAPPEN....................................................41MANAGER’S COLLECTION ....................................................16MANAGERS AS MEDIATORS..................................................15MANAGING CONFLICT AT WORK ..........................................33MANAGING EMPLOYEES ROTTEN ATTITUDES ........................15MANAGING ME ....................................................................15MANNERS AT WORK ............................................................29MARKETING FOUR P’S..........................................................20MARKETING NONPROFIT ORGANIZATIONS ............................20MARKETING SERIES 1, 2 & 3 ..............................................19MARKETING STRATEGY SMALL BUSINESS ............................19MASTERS OF BEAUTY ..........................................................40MEN & WOMEN TALKING TOGETHER ....................................24MIND OVER MONEY..............................................................36MONTESSORI METHOD ..........................................................5MY FIRST JOB: STUDENT VERSION..........................................9MY NEW JOB: ADULT VERSION................................................8NNEGOTIATING FOR BUSINESS RESULTS................................24NEW BUSINESS OF PARADIGMS ..........................................13NEW SUPERVISOR ................................................................15NINE TO FIVE NO LONGER ....................................................43NO SWEAT: OVERCOME FEAR PUBLIC SPEAKING ................22NONVERBAL COMMUNICATION ............................................20OOCTOBER 87: CRASH & COMEBACK ....................................37ONE ON ONE: INFORMAL PERFORMANCE APPRAISAL..........15PPAROLE: GETTING OUT/STAYING OUT....................................10PASSION FOR SUSTAINABILITY (A) ......................................43PERFORMANCE APPRAISALS................................................16PITCHMAN, PEOPLE PERSON & PRETENDER ........................16PLUNDER: CRIME OF OUR TIME............................................37PORTFOLIO: SHOWCASE YOUR TALENTS ................................7POWDER & THE GLORY ........................................................39POWER DEAD-EVEN RULE ....................................................35POWER OF ATTITUDE ............................................................30POWER OF CUSTOMER SERVICE ..........................................28POWER OF PERSUASION ......................................................19POWER OF POSITIVE DISCIPLINE ..........................................16PRACTICAL GUIDE TO MODELING ........................................11PRESSURE COOKER ............................................................12PREVENT SEXUAL HARASSMENT ..........................................34PREVENTING BURNOUT YOUR ORGANIZATION ......................32PRINCIPLES AND PRACTICES OF BUILDING COMMUNITY ....35PROFESSIONAL CONDUCT 101 ............................................30PROFESSIONAL EMAIL ETIQUETTE ........................................29PROMOTIONAL STRATEGY SMALL BUSINESS........................39PUBLIC RELATIONS ..............................................................18RREADING ESSENTIALS ..........................................................21REBOUNDING FROM JOB LOSS ............................................17RECIPE FOR SUCCESS............................................................5RELAXING THROUGH SEASONS ............................................32RESEARCH ETHICS................................................................30RESEARCH ON THE INTERNET ................................................8RESISTING THE FLU ..............................................................44RESUMES AT WORK................................................................7RESUMES: A HOW TO GUIDE ..................................................7RETAIL SITE SELECTION ........................................................39RULES OF WORK ....................................................................9SSAFE HIRING ........................................................................17SCAM OF THE CENTURY: BERNIE MADOFF ..........................36SECRETS OF SEARCH ENGINE OPTIMIZATION ......................38SECRETS: LANDING & KEEPING A JOB ..................................7SEEING RED CARS................................................................30SERVE! TURN CUSTOMER SERVICE UNFORGETTABLE ..........28SERVICING CUSTOMERS, HELPING PEOPLE..........................27SEVEN THINGS NEVER TO SAY TO CUSTOMER......................28SEXUAL HARASSMENT: SERIOUS BUSINESS ........................33SHIFTING YEARS ..................................................................12SHORT CIRCUITING STRESS ................................................32SKILLS, TECHNIQUES EFFECTIVE NEGOTIATIONS ..................24SMALL BUSINESS CASE STUDIES ........................................39SPEAKING ESSENTIALS ........................................................21STARTING FRESH SERIES......................................................10STRATEGY & CHANGE COLLECTION ......................................40STRESS AND HUMOUR ........................................................32STRESS RELIEF ....................................................................32STRESSBUSTERS LORETTA LAROCHE....................................31SUCCEED BY LISTENING ......................................................22SUCCEEDING IN A CHANGING WORLD..................................41SUCCESSFUL JOB SEARCH SERIES ........................................5SUCCESSFUL SPEAKING SERIES ..........................................22SUPERFREAKONOMICS ........................................................42SUPERVISING DIFFICULT EMPLOYEE ....................................16SUPERVISING FOR QUALITY..................................................16TTACTICS OF INNOVATION ......................................................40TAKE BACK YOUR TIME ..........................................................8TEAM APPROACH..................................................................26TEAM BUILDING TECHNIQUES THAT WORK ..........................26TEN COMMANDMENTS COMMUNICATING DISABILITIES ......36TEN THINGS NOT TO DO..........................................................8THANK GOD IT’S MONDAY ....................................................26THAT’S NOT WHAT I MEANT ..................................................23THE SDS MARKETING SUPERPAK ........................................20THE TRANSFORMATION AGE:SURVIVING A TECHNOLOGY REVOLUTION..............................37THIS LAND IS OUR LAND......................................................37TIME MANAGEMENT................................................................8TOP CAREERS IN TWO YEARS ................................................6TOUGH TIMES FOR JOB STRATEGIES ......................................6TRICKY CUSTOMERS ............................................................28UUNEMPLOYMENT: GRIEVING ................................................18USE THE TELEPHONE RIGHT WAY..........................................28VVALUE OF BRAND NAMES ....................................................43VISUAL MERCHANDISING ....................................................20WWE’RE ALL DIFFERENT ..........................................................35WEALTH, INNOVATION, DIVERSITY ........................................36WEDNESDAY’S TOUCH ..........................................................27WELL, WELL, WELL................................................................32WELL-MANAGED MEETING ....................................................25WHAT IS MARKETING?..........................................................20WHAT YOU ARE IS WHERE YOU ............................................35WHEN THE PHONE RINGS ....................................................28WHO OWNS AMERICA? ........................................................37WIKINOMICS ........................................................................42WOMAN’S PLACE (A) IS IN THE BOARDROOM......................35WOMEN ENTREPRENEURS....................................................40WOMEN IN THE HOME BUILDING .........................................12WORKING FRONT OF HOUSE ..................................................6WORKING IN HEALTHCARE SERIES ........................................6WORKING WITHOUT A SCRIPT ..............................................16WORKPLACE COMMUNICATIONS SERIES..............................24WORKPLACE RELATIONSHIPS SERIES ..................................33WORKPLACE VIOLENCE: EARLY WARNING SIGNS ................33WOULD I FOLLOW ME? ........................................................17WOULD I INSPIRE ME? ........................................................17WOULD I WORK FOR ME? ....................................................17WRITE STUFF ........................................................................25WRITING ESSENTIALS ..........................................................21WRITING FOR BUSINESS RESULTS ......................................25YYES LIVES IN LAND OF NO....................................................30YOU’RE HIRED: INTERVIEW STRATEGIES ................................8YOU’RE HIRED: SKILLS YOU NEED ..........................................8YOU’RE THE BOSS: YOUR OWN BUSINESS ..........................39YOUR SUMMIT AWAITS ........................................................26Visit our website - kineticvideo.com • Email us - info@kineticvideo.com • Phone (800) 466-7631 or (716) 856-7631 • Fax (716) 856-7838


255 Delaware Ave., Buffalo, N.Y. 14202This isyour code<strong>Kinetic</strong> is an environmentally concerned company.I T ’ S E A S Y T O O R D E R F R O M K I N E T I C ! !***CALL TOLL FREE (800) 466-7631 or (716) 856-7631 or FAX (716) 856-7838or EMAIL – info@kineticvideo.comSend the following for: FREE PREVIEW FIRM PURCHASE Date Needed ________________________Qty Item # Title Price Extended*** I WISH TO PAY BY THE FOLLOWING METHOD:MY P.O. # __________________________ ____ Charge to my: Visa Mastercard AmexBILL MECREDIT CARDCHEQUE ENCLOSEDCheque # __________ Amount _____________Account # _____________________________________________Expiry Date ___________________________________________Cardholder ____________________________________________Signature _____________________________________________*** PLEASE NOTE: All prices are subject to change without notice due to the exchange rate.SHIP VIA:RegularRush(Please callfor shippingrates)SubtotalShippingTOTALOrdered by___________________________________ Phone _____________________________ Date _________________INVOICE TO CODE: _______________________________________Organization _____________________________________________________________________________________________________Address _________________________________________________________________________________________________________SHIP TO CODE: _________________________________________Organization _____________________________________________________________________________________________________SAMEAddress _________________________________________________________________________________________________________* WANT MORE COPIES OF THIS CATALOGUE? IF SO, HOW MANY ___________

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