Presentation IA Press Cannes 2004

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…and must be complemented with mobile-to-fixservicesIncreasing penetration of key enablers havebeen boosting fix video potential…• Permanent and broadband residential Internet• Web-Cams• Instant Messaging services (Yahoo!, MSN, AOL)– including video features– spreading the use of PC as an interpersonalcommunication device…making it a major opportunity for videotelephonyPotential market:100 million PC (*)Penetration(%)Penetration of fix video enablers inWestern Europe100%80%60%40%20%0%2003 2004 2005PCWebcamsIMSource : Forrester Research, 2003: Alcatel estimates(*) in Western EuropePotential market:30 million webcamequippedPC (*)Expand addressable market byLeverage on existing huge installed hardware base,Leverage on adoption of applications in fixed marketAlcatel – Enabling SuccessfulMultimedia Services — 12All rights reserved © 2004, Alcatel
Various emerging uses will also supportdevelopment of video communication servicesUsually identified service……will be completed quickly by new usesVideo messaging, Video MMS“See what I see”Video conferencingVideo telephonyDomestic application of video conferencing• Distant relatives n-to-nDeaf people 1-to1Healthcare video-telephony• Care of the elderly, children …Remote video surveillance, maintenance …Premium services (chatting, dating, etc.)Source : Analysys, 2003Expand service offerAlcatel – Enabling SuccessfulMultimedia Services — 13All rights reserved © 2004, Alcatel
Page 2 and 3: Video Captures All of Communication
Page 5 and 6: Alcatel StrategyProducthardwareProd
Page 7 and 8: Video communication is based on thr
Page 9 and 10: Japan shows the way to video commun
Page 11: Mobile-to-mobile video telephony ma
Page 15 and 16: Strategy to overcome privacy issues
Page 17 and 18: Theme 2: Video content delivery
Page 19 and 20: This service is already available o
Page 21 and 22: How different are they in the Wirel
Page 23 and 24: Service usage will mainly be driven
Page 25 and 26: A lesson from Korea: SK TelecomA ve
Page 27 and 28: Video content delivery value chain
Page 29 and 30: ConclusionFinding> TV content is ob
Page 31 and 32: Alcatel’s Video offering=> a comp
Page 33 and 34: Worldwide Network of 3G Reality Cen
Page 35 and 36: Alcatel Video Solution for 3Video S
Page 37 and 38: Enhanced Personalisation of Mobile
Page 39: www.alcatel.comAlcatel - Enabling S

Presentation IA Press Cannes 2004

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