Importance of enterprise and customer information management for ...
Importance of enterprise and customer information management for ...
Importance of enterprise and customer information management for ...
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The challenges (<strong>and</strong> opportunities) around <strong>enterprise</strong><strong>and</strong> <strong>customer</strong> <strong>in<strong>for</strong>mation</strong> <strong>management</strong> (eg…. banks)Today – Several (<strong>and</strong> varied) contact channels/pointsPastAll <strong>customer</strong>FinancialPlannersRelationshipBankerCall CentreinteractionsviaBanker orCardsCustomerLeasingLendingServicesBranchCollectionsBankerSupportBranchesCash FlowSolutions©Insight2Action Group 2006Source: Adapted from NAB presentation on CRM, 2003/4
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