Business/Marketing Plan - City of Brantford

ARTS & CULTUREp On St r e a m NewsletterPrinted three times per year; cultural organizations and individual artists are invited toparticipate. Cost: FREE to submit information. Sponsorship and insertion opportunitiesavailable for $175p Cu l t u r e Qu e s tUp to 5,000 rack cards are distributed throughout the community promoting museums andgalleries in Brantford and area. Cost: Sponsorship available.SPORT TOURISMTourism Brantford, in partnership with the City of Brantford’s Parks and Recreation Department and theTournament Capital of Ontario, has developed a sport tourism bid and hosting policy for the municipality. Thecreation of a protocol is expected to be completed in 2011. Tourism Brantford is actively developing a sporttourism marketing program and looking at bid opportunities for Brantford and area to host potentialtournaments, sport event activities and meetings.p Pr o g r a m/Sh o w ParticipationProgram/Show Date LocationCanadian Sports Tourism Alliance April 27 - 29, 2011 Ottawa, ON(and in 2012)Ontario Sports Alliance BreakfastApril and October2011Toronto, ONBUSINESS RETENTION + EXPANSION (BR+E)p St a r s o f t h e Gr a n d: Br a n t f o r dThis program recognizes exceptional customer service. Local tourism and hospitality businesses that havefront-line staff who provide customer service are eligible to participate.Visit www.starsofthegrandbrantford.ca for more information. Cost: FREEp Sh i n i n g St a r s To u r i sm Aw a r d s Pr o g r a mTourism Brantford coordinates this annual recognition of excellence in the tourism industry in the area.The 2011 awards program will be launched in the spring with the awards presentations to be held in October.Go to www.shiningstarstourismawards.ca for more information. Self-nominations are accepted.p Br a n t f o r d, Br a n t, Six Na t i o n s a n d New Cr e d i t Wo r k s h o p Series 2011In partnership with our local area tourism partners and the Brantford•Brant Business Resource Enterprise Centre,Tourism Brantford will be offering a variety of workshops in 2011, providing the opportunity to share information,build knowledge, network and build connections within the community.Workshop topics include: Tweetstock IV; Accessibility Standards for Customer Services:Helping You Comply and Achieve Accessible Service Excellence; Tourism Awareness Week(June 6 to 10) - Customer Service Workshops; and Small Business Week (October 17 to 21)- Marketing 101. The Brantford Cultural Network and the Brant Haldimand Norfolk Funders’Network will also host a range of workshops throughout 2011.For more information and to register, go to www.discoverbrantford.com/partners._______________________________________________________________________________________________________________Tourism Brantford 2011-12 Business/Marketing Plan page 30 519. 751.9900