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AM+A.SciFi+HCI.eBook.17Aug12 - Aaron Marcus and Associates, Inc.

AM+A.SciFi+HCI.eBook.17Aug12 - Aaron Marcus and Associates, Inc.

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<strong>Aaron</strong> <strong>Marcus</strong>, The Past 100 Years of the Future, Page 162<br />

Concluding Comments<br />

This survey provides the space to include examples of HCI within movies <strong>and</strong> videos<br />

that I presented in my keynote address at the Mensch und Komputer Conference 2011<br />

in Chemnitz, Germany. I am grateful to Prof. Prof. Dr. Maximilian Eibl <strong>and</strong> to Dr. Arne<br />

Berger for the invitation to present the results of my study (see the online video cited in<br />

the Bibliography). I am especially pleased that I have space to cite some of the<br />

extensive sci-fi films of India <strong>and</strong> China, but less well known to European <strong>and</strong> North-<br />

American viewers.<br />

As I tried to make clear at the beginning of this essay, science-fiction movies <strong>and</strong> the<br />

depiction of human-computer interaction <strong>and</strong> communication have, of necessity, been<br />

closely intertwined. Cross-cultural sci-fi <strong>and</strong> HCI trends, patterns, <strong>and</strong> issues remain<br />

largely unexplored.<br />

Sci-fi movies (<strong>and</strong> videos) have been always closely linked to HCI <strong>and</strong> communication,<br />

even if a minor element in their storytelling. In some of these media examples, HCI plays<br />

a more central role. In all these examples, sci-fi media could serve as unusual,<br />

interesting, <strong>and</strong> potentially valuable material on on which to run heuristic evaluations of<br />

the design. There might emerge a new class of heuristics: what principles should we<br />

follow to make sure that alien creatures can use our products <strong>and</strong> services, or,<br />

conversely, how should we evaluate alien displays <strong>and</strong> equipment in terms of their use<br />

by human beings. In an oddly ironic twist, "normal" human beings might be classed as<br />

"disabled" or "less-abled" creatures, much like our world now classes some individuals<br />

with different perceptual or cognitive abilities.<br />

Sci-fi film-makers might benefit from more skilled <strong>and</strong> extensive use of HCI<br />

professionals in making their movies (almost none are ever credited). As a<br />

consequence, viewers might be exposed to some of the truly latest technologies of R+D<br />

centers (not pop versions of these), including spherical sound, the Internet of objects,<br />

sophisticated personalization <strong>and</strong> location technologies, <strong>and</strong> virtual interactions.<br />

Perhaps then we would move beyond the transparent displays of backwards type <strong>and</strong><br />

imagery on which Hollywood <strong>and</strong> other movie-production centers have currently fixated.<br />

Likewise, advanced technology R+D centers could benefit by the inclusion of more<br />

visiting or “resident” science-fiction authors/futurists as consultants in dreaming up<br />

innovative approaches that stretch the imagination of engineers, marketers, business<br />

managers, <strong>and</strong> user-experience designers involved in developing new approaches to<br />

HCI. Bruce Sterling, a science-fiction writer has served in that capacity. Brian David<br />

Johnson, a futurist at Intel is another. There should be more.<br />

Each world could learn from the “aliens” of the other.<br />

In 1992 <strong>and</strong> 1999, I introduced Cyberpunk sci-fi novelists to SIGCHI conferences,<br />

inviting these authors to predict the future of HCI. This kind of visit from "outer space"<br />

should occur on a more regular basis. The HCI literature has not yet explored sufficiently<br />

much of sci-fiʼs latest trends, patterns, <strong>and</strong> predictions. Perhaps now itʼs time to look<br />

more deeply. The evidence of the last 100 years of imagining <strong>and</strong> visualizing the future<br />

162

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