Preview - Port Klang

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08 FOCUS4. INFRASTRUCTURALSTRENGTHPort Klang has trading links to 180 countries and is linked by majorshipping lines to 500 ports around the world. Closer to home, Port Klangis geographically close to Malaysia’s business capital, Kuala Lumpur,the administrative capital, Putrajaya, and also the KL InternationalAirport (KLIA), giving direct access to the port for convenient exportor import of goods. The ready availability of complete multi-modaltransportation means that investors can conveniently connect viasea or air transportation to any destination in the world. Port Klang isalso easily accessible by road and rail. Three separate major highwaysconnect Port Klang with the industrial heart of Malaysia in the KlangValley, and through the highly integrated and comprehensive highwaynetwork, the rest of Peninsular Malaysia. Malayan Railways (KTM) hasregular container cargo and general cargo carriage services plying theroutes between Port Klang and 3 other ports in Malaysia (Butterworth,Pasir Gudang and Tanjung Pelepas) as well as the ‘inland port’ at Ipoh.General cargo can also be loaded and unloaded in most other KTMstations throughout Peninsular Malaysia.MOVING FORWARD2010 is shaping up to continue the general upward and growing trend in termsof container throughput. “In the first half of 2010, Port Klang saw a 29.3%growth in containers handled (4.3 Million TEUs), and we are projected tohandle 8.4 Million TEUs altogether this year,” Kee enthuses. “Port Klang hasproven to be an attractive, top-notch global port due to our high productivityrate, competitive prices and our constant efforts in upgrading and improvingour infrastructure, facilities, equipment and services.”Kee realises the importance of ensuring Port Klang remains attractive inthe face of competition from ports in Singapore, Thailand, Vietnam and SriLanka, especially over the next 5 years. “Port Klang is continuing to capitaliseon our competitive advantages such as political stability, strategic location,adequate draft, luxury of space and minimal red tape in terms of policy,guidelines, rules and regulations that hamper the ease of doing business,”he remarks. “Our drive to continually elevate our performance and enhanceour competitiveness has led to our being ranked Top 13th container port inthe world today.”As with all business processes and systems, there is always room forimprovement. Kee says, “We will and do take comments and suggestions onboard, consider the costs and benefits, and implement ideas that make sense.Then, we can bootstrap ourselves into the future, where we will be knownas Malaysia’s logistics and trading hub.” All of these changes, improvementsand developments have one end in mind – to make Port Klang an attractivelocation, synonymous with Malaysia, when thinking of seaborne cargo andmaritime logistics.Kee holds the opinion that this goal depends on exemplary performance. Heexplains, “The private sector is all about tangible results and great emphasisis placed on business profitability. Hence, people in the private sector aremarket-driven, proactive in achieving goals and always strive for excellencein all that they do. On the other hand, the work culture in the public sectoris not necessarily as competitive as the private sector. Civil servants aretypically assigned to a specific role, usually administrative, and not giventhe opportunity and exposure to grow in their careers. It is my ultimateaim to ensure that PKA, although a statutory body under the auspices ofgovernment, behaves more like a corporation in the private sector in termsof performance, innovation and leadership.”Developing the Port Klang DevelopmentMaster Plan.The Master Plan covers short-, mid- and long-term plans for theport’s infrastructure and strategic purposes. The plan will beimplemented over 20 years from 2010 until 2030.Conducting a general review of the currentport tariff structure.The existing port tariff is being reviewed and simplified. Strategicpricing will enable businesses to flourish while ensuring servicelevels and port facilities are constantly improved.Marketing advantages and services, not onlyin Malaysia, but also throughout the globalshipping and business community.We are coming up with strategic marketing, trade promotionplans and port promotion to turn Port Klang into a major regionallogistics hub. We will also develop facilities to meet the objectives.As mentioned earlier, we are also focused on creating a businessrelationship with its sister ports to enhance the port industry.We will highlight the benefits of these sister port agreements toour customers, especially in the areas of greater connectivityand trade growth. And we will be working to strengthen our tieswith maritime industry players such as the freight forwarders andhauliers to build the port business.Participating in the National Port Council.The council is set up as a platform for the development of aNational Port Policy. This is to ensure that the ports develophealthily and continue to stay competitive.GATEWAYA PUBLICATION OF PORT KLANG AUTHORITY
FOCUS 09INTO THE FUTUREThe maritime sector has always been the most important component ofMalaysia’s economy, and Port Klang Authority (PKA) Chairman Lee HwaBeng intends to see Port Klang take a quantum leap forward in captainingthe sector to more dizzying heights.A primary goal of the Malaysian maritime sector is to minimise transportcosts to exporters and importers, empowering manufacturing and trade tobecome an effective engine of growth for the Malaysian economy. Highspeednetwork connectivity to link up manufacturing establishments withforeign buyers and providers of shipping and port services is also essential.Port Klang is in an advantageous position, with infrastructure wheremanufacturers have ease of access to suppliers, warehousing, storage andconvenient, cost effective rail and road access.“This region has the potential to benefit from high trade growth both on anintra- and inter-regional basis. But the contribution of any individual maritimeplayer cannot be seen in isolation, but rather as a part of an integratedwhole. Therefore, in adopting a global approach to industrialisation, as wellas enhancing competitiveness in the maritime sector, we need to focus onimproving the links between the various players,” Lee says.Port Klang is poised for growth, and Lee believes it is crucial for itsstakeholders to wholeheartedly embrace synergistic marketing tools toleverage on its strengths. “There are many opportunities and areas in whichPort Klang can expand itself. For example, we should be making strongefforts to expound the advantages of using Port Klang as a preferred logisticshub for the ASEAN, China and Indian subcontinent regions,” he elaborates.DATO’ LEE HWA BENGChairmanPort Klang AuthorityTerminal operators should also be encouraged to carry out marketingactivities in their regional niches. Malaysian shipping companies should beencouraged to pool their resources to set up a network of feedering servicesto and from Port Klang, as this is an essential requirement if the calls ofmainline vessels are to be sustained.ONE STOP CENTREOne Stop Centre was set up to help Port Klang Authority(PKA) facilitate trade and some of its functions include: logistics industry to facilitate trade in Port Klang. Port Klang to enhance Port Klang’s throughput related to the port P l e a s e e m a i l a n y e n q u i r i e s t oonestopagency@pka.gov.myGATEWAYA PUBLICATION OF PORT KLANG AUTHORITY
Page 1 and 2: JULY 2010CERTIFIED ISO 9001:2008ADV
Page 3 and 4: MOVING ON UPWelcome back to Gateway
Page 5 and 6: APPOINTMENTS 05New Minister of Tran
Page 7: FOCUS 07As a trading nation, Malays
Page 11 and 12: PORT UPDATE 11Acquisition Set to Pl
Page 13 and 14: VISTA 13The numerous efforts implem
Page 15 and 16: PERSPECTIVES 15ABOUT MICCInew servi
Page 17 and 18: PARTNERS 17Shipping associations ar
Page 19 and 20: REVIEW 19NORTHPORT INVESTS INNEW CO
Page 21 and 22: REVIEW 21WESTPORTS BREAKS FIRSTHALF
Page 23 and 24: ON THE RADARGATEWAY magazine invite

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