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Success Story: LinkedIn Research Network Delivers 1,000 Global Executives Challenge • Global management consulting firm sought to understand trends in strategic planning processes on a global basis • Data from previous sample provider was unreliable • The firm required <strong>insights</strong> from global population - including North America, South America, Eastern and Western Europe, and Asia Solution • Director of Customer Insights Group contacted the LinkedIn Research Network to field a 10-minute survey among 1,000 global executives • The LinkedIn Research Network targeted and successfully delivered 1,000 Directors, VPs, and CXOs • Senior executives from 15 countries provided thoughtful feedback on strategic planning processes and tools Results LinkedIn promised and delivered 1,000 mid to c-level executives across company sizes, industries, countries and languages. I would not hesitate to work with LinkedIn. Director, Customer Insights Group, Global Management Consulting Firm
Forrester Selects LinkedIn Research Network for Global IT Surveys • Helps companies acquire a deeper understanding of their clients’ key issues • Each year Business Data Services collects data through surveys of more than 14,000 technology decision-makers across 19 countries on six continents RESULTS • Will deliver 9,750 IT decision makers and <strong>business</strong> executives across 7 industry categories, multiple company size segments and 5 countries in North America and Europe for 5 studies
Page 1 and 2: CMAG 43 Presented by Dan Shapero Ge
Page 3 and 4: LinkedIn is the world’s largest p
Page 5 and 6: Over 100,000 market researchers on
Page 7 and 8: 46 million members means depth in m
Page 9 and 10: LinkedIn is now a mainstream profes
Page 11 and 12: It starts with your professional pr
Page 13 and 14: How can LinkedIn add value to the m
Page 15 and 16: The Stakes Are High You Recommended
Page 17 and 18: Confirming professional identity is
Page 19 and 20: LinkedIn Surveys Process Also avail
Page 21 and 22: LinkedIn delivers real professional
Page 23 and 24: We have quite a different model tha
Page 25: Recent study: 11k IT decision maker
Page 29 and 30: We’ve learned the advantages of p
Page 31 and 32: A Few Predictions 1. Market researc

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