Become a Sunglass Hut Manager

COACH
At Sunglass Hut, we set clear expectations and teach by example. Your staff will be watching you to see how you interact
with Customers and how you handle the store merchandise. Model the way to ensure your staff learns the right selling skills
and behaviours.
STRATEGIST
As a Manager, you’ve got to think fast on your feet. When life throws your business a curve ball – and it will – you need to
respond with appropriate action.
Be ready to handle anything.
• For example, what do you do if your opening shift Sales Consultant calls you an hour before the store is supposed
to open and says she has the flu and can’t open the store? You know the store must open on time or it runs the risk of being
fined by the mall or property manager. On the other hand, you can’t set the precedent with your Sales Consultants that you’ll
always be available to cover their shifts at the last minute. What would you do?
• Here’s another example: what if an unexpected snow storm hits your part of the country on what would normally be a
busy and profitable weekend? What could you do to drive traffic to the store and make up for the lost sales once the weather
improves?
ACCOUNTANT
Accounting is the backbone of any business. You have to know what’s happening on the bottom line so that you know how and
where to improve. You’ll be responsible for “crunching numbers” on a daily basis: making bank deposits, calculating totals
from sales logs, comparing results to previous years, to name a few.
INVENTORY SPECIALIST
You’ll need to make sure that your entire product is either sold or present and accounted for. It’s no secret that sunglasses are
a hot item, and you can’t sell them if they’ve been lost or stolen.
STYLIST
Customers come to us for the hottest designer frames, and they often need help finding the right frame for their lifestyle. They’ll be
looking to you as the fashion expert. When the Seven Basic Selling Principles are combined with your own style credibility, your
Customers will be happy to take home multiple pairs of hot frames.
PERFORMANCE CONSULTANT
Performance consulting is more than coaching. It’s about looking at financial measures and key
performance indicators to determine specific areas in which your Sales Consultants need
development.
You’ll look at key performance indicators for each Sales Consultant to identify opportunities for
growth. Then, in the role of coach, you can support your Sales Consultant to maximize their selling
potential.
FINANCIAL PLANNER
A part of your day will include comparing your current sales for the day, week, month, and quarter and then comparing them to
the goals set for your store by you and your Supervisor. If your store makes its quarterly goals, your team members are eligible to
earn bonuses and incentives.
Do not underestimate the potential earnings through this program.
MOTIVATIONAL SPEAKER
You can act as a life coach and motivational guru to both your Sales Consultants and
your Customers. As a Manager, you have the power to motivate your Sales Consultants
to believe in themselves and their contribution to the company. You can also encourage
your Customers to experiment with their own sense of style by trying on a bold pair of
sunglasses. The key is to inspire people to become their personal best, whether they are a
teammate or a Customer.
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