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MEATing POINT Magazine: #08/ 2016

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CIBUS TEC <strong>2016</strong>:<br />

‘‘MEATING’’ <strong>POINT</strong>S<br />

IN PARMA NEXT OCTOBER, THE COMPLETE<br />

SHOWCASE OF TECHNOLOGIES AND SOLUTIONS<br />

FOR FOOD PROCESSING AND PACKAGING.<br />

Parma (Italy) – 25-28 October<br />

Meat technologies and packaging take off<br />

(30% more participants) - Reconfirmed the<br />

presences of the previous edition - Bolstered<br />

by the alliance between Fiere di Parma and<br />

Koelnmesse, Cibus Tec becomes a nerve<br />

centre of global business<br />

That the food processing & packaging<br />

industry identifies with business community<br />

headed by Cibus Tec (scheduled from<br />

October 25 at the Fiere di Parma) is above<br />

all demonstrated in the figures registered 4<br />

months on from the launch of the event: 90%<br />

of exhibitors from the previous edition have<br />

in fact reconfirmed their presence, to which<br />

must be added the 200 new companies<br />

and a significant expansion of the meat<br />

technologies areas and packaging (+30%).<br />

Also worthy of note the consolidation of<br />

the traditional sectors (dairy, fruit and<br />

vegetables technology) and the launch of<br />

new exhibition areas dedicated to solutions<br />

for bakery products, ice cream, pastries,<br />

coffee and ingredients.<br />

Overall, Cibus Tec can therefore rely on the<br />

force of attraction of 10 exhibition areas and<br />

the most sophisticated technologies, but this<br />

year it will also have the leverage of the<br />

the longterm strategic industrial alliances<br />

drawn up between the Fiera di Parma and<br />

Koelnmess, whose joint mission is very clear:<br />

bring to Parma during Cibus Tec and satellite<br />

fairs Anuga FoodTec - from Brazil to India,<br />

from the United States to Colombia - the<br />

leading Italian, European and American<br />

food processing and packaging concerns,<br />

thus creating a unique platform for the<br />

world panorama.<br />

The European and US Pavilions, two projects<br />

drawn up by the German partner, which<br />

will bring European and US companies<br />

active in many sectors of food technology<br />

to Parma, are enjoying great success. A<br />

choice this that, as Thomas Rosolia, CEO<br />

of Koelnmesse Italy states «not only fits<br />

into the plan of joint development between<br />

Italy and Germany, but also confirms Cibus<br />

Tec as a benchmark event at international<br />

level».<br />

The strong link between Cibus Tec and the<br />

market is also highlighted by the full schedule<br />

of workshops, educationals, business matching<br />

meetings and a promotional road show,<br />

which, after 19 stages in 2015, will touch<br />

as many as four continents in <strong>2016</strong> with 14<br />

additional engagements. And, yet again,<br />

special projects like Cibus Tec Industry that,<br />

in its fourth year, will bring to Parma four<br />

fully operational end-to-end production and<br />

packaging lines dedicated to products with<br />

a high service component.<br />

And while the new format has already led<br />

to the expansion of the exhibition area<br />

with the opening of a new hall (Hall 2) the<br />

requests for information from national and<br />

international food industries have tripled, the<br />

list of Chief Technology Officers of important<br />

global food companies, that have already<br />

confirmed their presence in Parma grows<br />

ever longer.<br />

«We are investing more than 1.5 million<br />

Euros – says Fabio Bettio, Brand Manager<br />

of Cibus Tec – in incoming activities, covering<br />

the areas of North and South America,<br />

ASEAN, Eastern Europe, certain that our<br />

event will offer our exhibitors a showcase<br />

worthy of their position as international<br />

leaders».<br />

www.cibustec.com<br />

issue 8 | www.meatingpoint-mag.com<br />

55

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