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5.6<br />
Affiliates and<br />
partnerships<br />
I intend to make money through the blog by linking with affiliates and forming partnerships with<br />
advertisers. When a photoshoot or film of a styled make over is released on the blog we will be<br />
able to provide links to the readers to be able to buy the products, wether this be the actual<br />
product or similar. I will use an affiliate program to do this however it is very important that the<br />
blog is up and running and creating quality content will be of most importance. Some affiliates<br />
such as Vig Link identifies products mentioned within a publishers content and automatically<br />
invigorates those terms by transforming them into revenue generating hyperlinks. Other affiliate<br />
programs that are recommended for fashion bloggers are, Rakuten(linkshare), Sharesale, Paperjam,<br />
Commision Junction, Reward Style and UK based Affiliate Window. It is possible to link with<br />
numerous affiliates, as they will all work with different companies. To begin wit I intend on working<br />
with Affiliate Window, It is a London based company and has good reviews of offering support.<br />
They also work with leading fashions brands that I know I would like to work with such as,<br />
ASOS, BOOHOO, TopShop, John Lewis, Boots Dorothy Perkins, French Connection and M&S.<br />
“In 2013 UK consumers made 150M purchases via<br />
affiliate websites, totalling 13 Billion Pounds”<br />
Acording to A study by IAB UK and PwC in january 2014