Civic Activism as a Novel Component of Armenian Civil Society
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Any change h<strong>as</strong> to be coordinated among a number <strong>of</strong> constituents and should include<br />
various groups. This should involve not only local activists and NGOs but also international<br />
organisations, Di<strong>as</strong>pora members, and emb<strong>as</strong>sies, among other actors. It is only via the inclusion<br />
<strong>of</strong> different social groups that it is possible to achieve a tangible result. Establishing cooperation<br />
with different bodies and bringing international attention in focus will contribute to the<br />
seriousness <strong>of</strong> campaigns.<br />
To be successful in approaching various groups <strong>of</strong> people, it will be important for activist<br />
groups to develop the art <strong>of</strong> communication using language accessible to everyone. It is the lack<br />
<strong>of</strong> a message that prevents human potential from being utilised in larger activist campaigns.<br />
To achieve this, activists need to learn to apply the art <strong>of</strong> outreach and communication to larger<br />
and different layers <strong>of</strong> population, <strong>as</strong> well <strong>as</strong> the art <strong>of</strong> gathering particular people around<br />
particular concerns. It is important for potential groups <strong>of</strong> the population to be viewed <strong>as</strong><br />
stakeholders <strong>of</strong> specific issues. Activists should match vulnerable groups to existing problems.<br />
Conspiracy theories and <strong>as</strong>sumptions lead political culture down the wrong path and challenge<br />
open discourse and transparency. In an environment <strong>of</strong> distrust, people require sincere<br />
communication and explanations. Activists should be open about their resources and means to<br />
avoid any suspicion <strong>of</strong> being financed by certain groups and thus serving certain interests. Such<br />
sincerity and transparency should serve <strong>as</strong> tools to mobilise and awaken the public. Sincerity<br />
<strong>of</strong>fers considerable potential for success and should be wielded in service <strong>of</strong> positive change.<br />
People are in need <strong>of</strong> a sincere dialogue b<strong>as</strong>ed on re<strong>as</strong>on and analysis.<br />
The importance <strong>of</strong> enquiring after new methods <strong>of</strong> peaceful resistance should never be<br />
underestimated. The <strong>Armenian</strong> public should be introduced to new methods <strong>of</strong> engagement<br />
because there is a risk that the general perceptions <strong>of</strong> civic activism are limited to the art <strong>of</strong><br />
protest and disobedience on the street, while it is much more than that. It is not only a matter <strong>of</strong><br />
protesting; rather, it involves developing skills and strategies for a better and informed<br />
involvement.<br />
It is <strong>of</strong> similar importance for the leaders and organisers <strong>of</strong> activist campaigns to have<br />
credentials that indicate that they are fulfilled and educated persons. The public should recognise<br />
that a person struggling against an injustice is successful in their pr<strong>of</strong>essional and personal life,<br />
among other <strong>as</strong>pects. This h<strong>as</strong> the potential to incre<strong>as</strong>e opportunities for mobilisation and lead<br />
the public to believe in the possibility <strong>of</strong> a successful result.<br />
To create a better future, civic activism h<strong>as</strong> to be further prioritised and developed. It is<br />
the civic culture that will be able to shape the agenda <strong>of</strong> the country, which it partly already does.<br />
Because activism is such a valued element <strong>of</strong> present political culture, it would be beneficial if<br />
government authorities were to apply some <strong>of</strong> activist qualities.<br />
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