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fers around the playing court, at the large<br />

crowds in the stands and at the dedication<br />

and enthusiasm with which the athletes<br />

work throughout the season to get to the<br />

place of their desires, can hardly image<br />

how modest and complex the beginnings<br />

of the European Cup were; how hard and<br />

rocky the road was that led to this pinnacle<br />

event and that started with the first official<br />

game in Skopje on 25 August 1993,<br />

at 8.15 p.m., under the auspices of a still<br />

young European Handball Federation. In<br />

the elimination round of the Women’s<br />

Champions Cup, the first whistle was<br />

blown by the referee almost “in private“.<br />

The match was played by the Macedonian<br />

club RK Djorce Petrov Skopje versus the<br />

Bulgarian club Lokosport Plovdiv (34-17).<br />

The referees Klucso/Lekrinszki were from<br />

Hungary.<br />

That this dynamic development has<br />

been anything but unremarkable is underlined<br />

by the history of club competitions<br />

in the era before the EHF’s foundation in<br />

1991. The idea of staging such a tournament<br />

had already been voiced in 1937,<br />

when handball magazines in Austria and<br />

Germany called for a “Mitropa Cup for<br />

handball” modelled on the then popular<br />

precursor of the football European Cup.<br />

“What about a Central European cup<br />

for club teams?” – This was the question<br />

raised by Deutsche Handball-Zeitung<br />

when asked what their wishes were for the<br />

year of 1952.<br />

When UEFA, the Union of European<br />

Football Associations, launched their<br />

European Cup in 1955, handball soon<br />

followed suit – both competitions were<br />

the result of an initiative started by the<br />

French sports magazine L’Equipe. The European<br />

Cup of National Champions, as it<br />

was called then, was indeed quite popular<br />

at a number of venues. It was obvious,<br />

however, that the International Handball<br />

Federation (IHF) had problems with the<br />

long-term marketing of the competition<br />

to potential sponsors or TV partners and<br />

with raising its popularity continuously in<br />

countries outside Germany. “One should<br />

not overestimate the volume of revenues<br />

that can be generated by European Cup<br />

games,” said IHF Director Friedhelm Peppmeier<br />

in 1983. “If you don’t have German<br />

contenders in the finals, revenues will<br />

go down to zero due to a lack of interest in<br />

other countries.”<br />

After the EHF had been founded in November<br />

1991, it soon became clear that<br />

the European Cup would also be organised<br />

under the auspices of the new umbrella<br />

organisation. The global IHF had lost any<br />

interest in club competitions, as IHF Manag-<br />

129

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