take clothes for instance BOOK

The photographic process is one where the camera takes a picture of a
moment in time. It is temporal, and yet those posing for photographs
often want a picture to immortalise them in some way; to capture who
they think they should be. There is a peculiar contradiction in these
two things: One of the moment, and the other captured for all time.
And yet so often these pictures of ourselves are less than we would
wish them to be. In our attempt to capture the best picture of
ourselves we fall short of that ideal picture, that picture which
immortalises us. This is as much the case now as it was in the past
before the mass digital imagery explosion of back facing cameras on
smartphones.