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MICRO<br />
INNOVATION<br />
“Innovation is our passion”<br />
<strong>Micro</strong><br />
Lazy Luggage<br />
1st <strong>Micro</strong> Scooter, 1999<br />
<strong>Micro</strong><br />
Kickpack<br />
We are convinced, that in order to<br />
remain market leader, we need<br />
to constantly innovate. Since<br />
the enormous success of the<br />
first <strong>Micro</strong> Scooter in 1999, our main priority<br />
was to avoid being be a one-hit wonder, but to<br />
evolve constantly. When coming up with a<br />
new idea we always start with one simple<br />
question: how can we make getting from A to<br />
B more practical, time-saving and fun at the<br />
same time ? Based on this we have introduced<br />
more than 40 new products and changed<br />
the way people think about personal transportation.<br />
One of these products is the <strong>Micro</strong><br />
Scooter Luggage, it was the first hand luggage,<br />
which can be used as a Scooter as well.<br />
<strong>Micro</strong> Condor<br />
Another innovation is the <strong>Micro</strong> Peugeot e-Kick:<br />
an electric Scooter, designed in collaboration<br />
with Peugeot Designlab, that can be connected<br />
to a Smartphone App. For parents we created<br />
the Trike which is the world's lightest buggy<br />
and can even be folded so flat, it fits into a backpack.<br />
For children we designed the <strong>Micro</strong> Trailer,<br />
which has enough space for toys and personal<br />
belongings. Our latest innovation might be as<br />
groundbreaking as the first <strong>Micro</strong> Scooter in<br />
1999 : an adorable electric car called <strong>Micro</strong>lino,<br />
designed to be the perfect city car, and therefore<br />
ideal for sharing.<br />
Some innovate –<br />
others imitate<br />
Being innovative as we are you can be sure to<br />
attract copycats. More than 200 companies<br />
have tried to copy our products in the past.<br />
For this, we have a simple solution : we outrun<br />
them by always being one step ahead.<br />
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