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Micro Catalogue 2018 English

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BLOGGER<br />

MOMS<br />

Mom bloggers are<br />

multiplying by the<br />

minute. According<br />

to eMarketer, there<br />

are about 4.2 million<br />

mothers signing on to<br />

talk about everything<br />

from the best toys<br />

for their tots to the<br />

latest fashion,<br />

beauty, travel and<br />

lifestyle trends.<br />

<strong>Micro</strong> USA decided<br />

to take their social<br />

media influencer<br />

campaign up a notch<br />

by collaborating<br />

with famous, styleconscious<br />

fashion<br />

bloggers who<br />

became moms.<br />

NEW YORK STATE OF MIND<br />

Naomi Davis started her LOVE TAZA blog<br />

eleven years ago, when she was a young<br />

newlywed living in New York. Fast forward a<br />

decade, and she has three young children<br />

and a platform that includes an entire section offering<br />

affiliate links to her favourite products – mostly<br />

clothes and home goods that reflect her whimsical<br />

style. @taza<br />

CITY OF ANGELS –<br />

ANGELS ON SCOOTERS<br />

The coolest mom on LA’s playground is,<br />

without a doubt, Shalice Noel. The<br />

fashion blogger and mother of four,<br />

casually pulls together an effortlessly<br />

chic ensemble and inspires her followers. Not<br />

only is she the super-styled queen of the<br />

ripped jean, Shalice also homeschools her four<br />

adorable kids. @shalicenoel<br />

MODELS OFF DUTY<br />

Anine Bing lives multiple lives : a<br />

former model, singer, now designer<br />

and mom who is rapidly expanding<br />

her fashion business while raising<br />

her little ones. Bing is refreshingly honest<br />

about juggling motherhood with her growing<br />

empire and duties : “With two kids and running<br />

your own business it would be impossible not<br />

to feel overwhelmed sometimes, but having a<br />

good plan for the week with a clear to-do list<br />

has really helped me become more efficient.”<br />

Anine knows how to spend quality time with<br />

her kids by taking them out on a scooting<br />

stroll around L.A. She picked some colourful<br />

scooters from our <strong>Micro</strong> Deluxe collection for<br />

her kids.@aninebing<br />

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