9 Steps To Get Your Website Localization Started

17 Must-Read Resources For Windows App Developers
Localizing your site into different languages is a huge task - but a very rewarding one. Check out
how to get your website localization started with these 9 steps!
If you’re in the throes of rolling out your website to a global audience, you probably know a
little (or a lot) about website localization. And if you’re tasked with the job of making your site
more appealing to customers around the world, lucky you! Yours is job that requires skill,
determination and coordination. Resisting ALL temptation to bang your head against the wall
as often as possible.
Why? Because website localization is a complex, yet rewarding task, if done properly. But the
right website localization doesn’t just involve adding a plugin to your site. Sorry if that bursts
your bubble. But if you want to communicate a valuable message that resonates with your
customers, machine translation won’t suffice. People don’t like being spoken to by robots, or as
if they were robots. Not at home, and not in overseas countries either.
The list of website localization failures and ​international marketing blunders is long, very long.
So, if you don’t want to join the thousands of companies who have goofed internationally,
you’ll need to get it right, first time. But if you’re stopping before you start or buckling under the
weight of the awesome task ahead, fear not. Localization doesn’t have to be a headache.
There are ways that you can roll out the ​localization of your website hassle-free​. As with many
areas of your business, success lies in careful planning, research and strategy. Check out these
9 steps to get your website localization started.
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