Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
While Emirates Airline has not used any influencers directly to generate engagement<br />
on <strong>Instagram</strong>, the airline has used its partnership with the LA Dodgers to very<br />
creatively drive conversations. They have painted one of their planes in the Dodgers<br />
colors, and shared a video taken by an avid aviation enthusiast, SpeedbirdHD.<br />
This brand nails a few important elements of <strong>Instagram</strong> marketing in one post,<br />
partnering with/mentoring influencers, posting a video, and sharing<br />
user-generated content.<br />
33