Vinexpo Daily - Day 1

DAY 1 

TUESDAY 

24 MAY 2016 

EXCLUSIVE INTERVIEW 

Domenico Zonin 

President, Unione Italiana Vini 

VINEXPO HK IS A GREAT 

AND IMPORTANT CHANCE 

FOR THE ASIAN MARKET 

Read page 7 

REGIONAL SPOTLIGHT 

LA BELLA ITALIA! 

ITALY: COUNTRY OF HONOUR 

AT VINEXPO HONG KONG 2016 

Read page 14 

SPECIAL FEATURE - RED WINES 

FROM INTENSE VIOLET TO BRICK RED 

– A ROBE FOR EVERY OCCASION 

Read page 9 

TRADE TALK 

Yang Lu 

Corporate/Group Wine Director, 

Shangri-La Hotels and Resorts 

DEMAND FOR WINE IS EVOLVING 

FAST FOR THE HOSPITALITY INDUSTRY 

Read page 6

Vinexpo Hong Kong 2016 

PRACTICAL GUIDE 

LEVEL 1 LEVEL 3 

Level 3 / Stand JK-50-9 

Level 3 / Stand N-64

NEWS 

EDITORIAL 

Vinexpo HONG KONG 2016 

PROGRAMME 

Richard 

Barnes 

Editor-in-chief 

Welcome 

to the World’s 

Wine Capital 

TUESDAY 24 MAY 2016 

Moët Hennessy Estates & Wines Masterclass: 

Unveiling Ao Yun 

Presented by Jean-Guillaume Prats and Maxence 

Dulou TASTING / ENGLISH - By invitation only 

10:00 am - 11:30 am / Level 2 - Room 204/205 

Wine to China Masterclass 

Presented by Andreas Larsson, Best Sommelier of the 

World 2007 

TASTING / ENGLISH - By invitation only 


Chianti Classico Gran Selezione – the New Top 

Official Tier of Chianti Classico Wines 

Presented by Decanter with Ian D’Agata 

TASTING / ENGLISH - Entrance fee * 

Invest in a Vineyard = Walk through 

a Successful Transaction 

Presented by Ernst & Young - Safer - Chambre 

d’Agriculture de la Gironde 

SEMINAR / ENGLISH - Free entrance 


Union des Grands Crus de Bordeaux: 

2013 Vintage Tasting 

Presented by l’Union des Grands Crus de Bordeaux 

TASTING / ENGLISH - Free entrance 

11:00 am - 4:00 pm / Level 3 - Grand Foyer 

Crus Bourgeois du Médoc Tasting 

Presented by the Association de Promotion 

des Crus Bourgeois du Médoc 


11:00 am - 5:00 pm / Level 1 - Room 101A 

For a few days, Hong Kong becomes the global 

capital of the wine industry, and all indications are 

that the show will be another great one! 

With 1,300 exhibitors from 34 nations and 54 

talks and tastings, there’s way too much to see all in 

one hit. We are thus happy to present, for the first 

time in Hong Kong, Vinexpo Daily – your official 

daily information source at the show. Our aim is 

to highlight ideas and opportunities that you may 

perhaps not have otherwise considered, as well as 

spotlighting the major groundswell trends that should 

not be ignored. 

Vinexpo Daily will, every day of the event, bring 

you what we term “information intelligence” in 

harmony with the key themes of the show, to enable 

you to better plan and enjoy your time here, and 

consequently to have a more enriched experience. 

Every day, we will be spotlighting regions, wine 

varieties, spirits, and major trade announcements. 

You will be able to take home with you a full round 

up of “what’s new in the industry” – and no doubt 

make a few colleagues that couldn’t make it to 

Hong Kong jealous of your time here! 

We wish you a very enjoyable, fruitful and profitable 

show. 

10:00 am - 11:30 am / Level 2 - Room 206/207/208 

Saint-Emilion – Pomerol – Fronsac Masterclass 

Presented by Jean-François Quenin, Frédéric Borderie, 

Liang Fabris 


10:00 am - 11:30 am / Level 1 - Room 

106/107/108 

What Makes Portugal a World Class Wine 

Producer? 

Presented by Debra Meiburg MW 



Burgundy Stars and New Comers 

Presented by Vinexpo feat. Bettane+Desseauve 


10:00 am - 11:30 am / Level 1 - Room 101B 

Champagne’s Great Terroirs 



12:00 - 1:00 pm / Level 1 - Room 101B 

The Almaviva Experience 

Presented by Ch’NG Poh Tiong, Editor in Chief 

Wine Review 

TASTING / ENGLISH & CHINESE - By invitation only 

1:00 pm - 2:30 pm / Level 1 - Room 106/107/108 

Vertical Tasting of Gevrey-Chambertin 

Vieilles Vignes 

Presented by Hervé Kerlann, Owner and Winemaker 


1:00 pm - 2:30 pm / Level 1 - Room 109/110 

* Masterclass tickets can be purchased at the information desks on 

Level 1 (Hall 1E – Hall 1C – Hall 1A) and on Level 3 (Hall 3E – Hall 

3C – Hall 3). The Academy programme 

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vinexpodaily.com 

VINEXPO DAILY / DAY 1 / TUESDAY 24 TH MAY 2016 3

NEWS 

China Market Conference 

Presented by Vinexpo animated by Don St. Pierre JR 

with Judy Chan, Xavier Pignel-Dupont, Bruno Baudry, 

Chris Tung, Frantz Hotton and Robert Foye 

SEMINAR / ENGLISH - Free entrance 

1:00 pm - 2:30 pm / Level 2 - Room 201B 

Indigenous Grapes of Italy - 

a Personal Selection by Ian D’Agata 



1:00 pm - 2:30 pm 

Level 2 - Room 206/207/208 

Discover Amarone and Valpolicella Ripasso 

Presented by John Isacs, Enjoy Gourmet Incorporated 

TASTING / ENGLISH & CHINESE - 

By invitation only 


Castilla y Leon: The Soul of Spanish Wines 

Presented by Ivan Hui 



South of France Hidden Gems 




Vinexpo Challenge - Blind Tasting 

with Jon Arvid Rosengren, Best Sommelier 

of the World 2016 

Presented by Vinexpo with Jon Arvid Rosengren 


4:00 pm - 5:30 pm / Level 2 - Room 201 A 

The Glamorous French Grape Varieties Seminar 

Presented by Valérie Pajotin, Managing Director 

of Anivin de France 




Côtes de Bordeaux Masterclass 

Presented by Nelson Chow - President of the Hong 

Kong Sommelier Association; Bordeaux Wine School 

accredited tutor 


4:00 pm - 5:30 pm 

Level 1 - Room 106/107/108 

Greek Wine Masterclass 

Presented by Corinne Mui, AIWS and Greg Mihailos, 

AIWS 




Masterclass on Top Italian Wines-2016 Special 

Award 

Presented by Gambero Rosso with Marco Sabellico 



Vintage Impact - Champagne Mailly Grand Cru 

Magnum 90’ Vertical Tasting 

Presented by Jean François Préau and Siyue Wu 



Discovering Wine Regions from China 

with Li Demei 

Presented by Decanter with Li Demei 

SEMINAR / ENGLISH - Entrance fee * 


Ageability in Barolo and Barbaresco 



4:00 pm - 5:30 pm / Level 2 - Room 206/207/208 

Great Sweet Wines 




* Masterclass tickets can be purchased at the information desks on Level 1 (Hall 1E – Hall 1C – Hall 1A) and on Level 3 (Hall 3E – Hall 3C – Hall 3). The Academy programme 

4 VINEXPO DAILY / DAY 1 / TUESDAY 24 TH MAY 2016

NEWS 

ADVERTORIAL 

Exceptional Wines from 

the Isle of Beauty 

Corsica’s wine union, the UVIB, is 

present at Vinexpo Hong Kong with 

exceptional products, highly noted by 

Robert Parker, including the Prestige du 

Président range (white, rosé and red), 

and the XX270 Aléria – 100% Syrah 

red. 

Prestige du Président is a product of the 

earth and the sun, of sea and mountain, 

demonstrating all the originality of 

a truly exceptional wine. The wines 

are developed using an innovative 

process wherein maturity of the grapes 

is measured regularly and precisely 

with regard to sugar concentration, 

volume and colour. The optimum date 

for harvest is thus fixed, with nighttime 

vendanges. 

The red wine is a marriage of 

Niellucciu, Grenache and Syrah 

marrying beautifully with wild boar stew 

or a côte de boeuf on the grill. The 

white is 100% Vermentinu (Malvoisie) 

- an excellent accompaniment for a 

salad, seafood or grilled fish. And the 

rosé is a Sciaccarellu/Syrah marrying 

perfectly with white meats, grilled fish 

or Mediterranean dishes. 

ALÉRIA – AN AGE-OLD 

WINEGROWING REGION 

Implanted by the ancient Greeks, 

developed by the Etruscans and 

cultivated by the Romans, vines have 

been present in the region of Aléria in 

Corsica for over 2500 years. 

XX 270 Aléria is a 100% Syrah wine, 

from 30-year-old vines planted on hills 

between the Mediterranean Sea and 

Lake Diana on the western side of the 

“Isle of Beauty”. Lower soil levels are 

of clay and pebbles, ensuring an ideal 

maturity for the grapes. 

Fermentation is set between 25°C and 

30°C, with regular stirring in order to 

extract the optimum from the grapes. 

Total fermentation is for three weeks, 

allowing for the elaboration of a wine 

perfect for ageing. Light filtration and 

maturing in vats for 8 months ensures 

the preservation of natural aromas and 

a softening of the tanins. 

This red wine is characterised by an 

intense ruby robe. It is fine and rich on 

the nose, with a peppery character and 

notes of violet. In the mouth, the wine 

is ample and round, with final notes of 

silky tanins. It marries beautifully with 

traditional Corsican dishes such as 

grilled lamb, sautéed veal, cold cuts or 

cheeses • 

Level 3, Stand M-92 



TRADE TALK 

PRESS CORNER 

Robert Joseph 

Editor, Meininger’s Wine 

Business International 

LET’S TALK BUSINESS 

Thoughts of Meininger’s Wine Business International 

editor-at-large Robert Joseph on Vinexpo Hong Kong 

Since its launch a decade ago, Meininger’s Wine Business 

International has become a uniquely trusted source 

of information and analysis of local and international 

news and trends. We asked editor-at-large Robert Joseph 

how long he has been following Vinexpo, and what his 

thoughts are about the show… 

I have attended Vinexpo in Bordeaux since 1985, and have 

seen the exhibition evolve over the 30 years since then, including 

moves into Japan, the US and of course Hong Kong. I do not think 

I’ve missed any of the Bordeaux and Hong Kong events. 

Seeking Value 

Yang Lu 

Corporate/Group Wine Director, 

Shangri-La Hotels and Resorts 

in Quality Wines 

What do you see as being the biggest groundswell trends at 

the moment? 

There are several trends. Many people, I expect, would point to 

the growth in artisanal “natural” and organic wines. I would just 

as readily refer to the explosive increase in the sales of industrially 

produced, fruit-flavoured wines and of “red blends” with no 

specific region. Consolidation of distribution – and production is 

also an issue. We are losing a Bordeaux château every day… 

Vinexpo Hong Kong’s Academy features a rich program of 

conferences, talks and tastings. Which ones are you most 

looking forward to? 

I am looking forward to Li Demei ‘s presentation on Chinese 

regions and the Vinexpo session on the Chinese market • 

Shangri-La Hotels and Resorts is a luxury 

hotel group with close to 100 properties 

all over the world. Yang Lu, Corporate/ 

Group Wine Director, in charge of the 

group’s entire wine programme and 

sommelier team, is at Vinexpo Hong 

Kong as a buyer. We asked him how he 

sees demand evolving. 

Demand for wine is evolving fast for the 

hospitality industry. Of course it is difficult and 

even nonsensical to generalise on what is 

happening in China in the very short term. But 

basically, guests are definitely looking for more 

value. Hotels must abandon the old “beverage 

cost comes first” mentality if we want to sell 

more wines. 

What are your key reasons for attending 

Vinexpo Hong Kong? 

I come to meet old friends and make new 

friends, drink some good juice and have some 

good laughs. 

How important is Vinexpo for you when it comes 

to finding new ideas and products? 

Very important, especially for new ideas, and 

wine-related innovations, as well as tasting 

some new vintages • 

Hospitality From The Heart 

Hong Kong based Shangri-La Hotels 

and Resorts, one of the world’s premier 

hotel companies, currently owns and/ 

or manages over 95 hotels under the 

Shangri-La brand with a room inventory 

of over 39,000. Over four decades the 

group has established its brand hallmark 

of ‘hospitality from the heart.’ The group 

has a substantial development pipeline 

with upcoming projects in mainland 

China, Cambodia, Hong Kong, India, 

Myanmar, Philippines, Saudi Arabia 

and Sri Lanka. Inspired by the legendary 

land featured in James Hilton’s novel Lost 

Horizon published in 1933, the name 

Shangri-La encapsulates the serenity and 

service for which Shangri-La is renowned 

worldwide • 


EXCLUSIVE INTERVIEW 

Dr Domenico Zonin 

President, UIV 

ZONIN CALLS 

ON EUROPEAN 

COMMISSION TO 

FORM NEW TRADE 

STRATEGY FOR WINE 

In a recent statement released by the UIV, the organisation’s 

president, Domenico Zonin calls on the European 

Commission to form a new continental strategy for the 

wine industry. 

Diversity Is Key 

UIV president Domenico Zonin underlines 

Italian wine’s ability to match a wide range 

of tastes and demands 

While Italy is the official partner country of Vinexpo Hong 

Kong, the question remains, just how is Italian wine perceived 

in Asia, and which geographic zones are the “sweet spots” 

here? We put the question to Domenico Zonin – President of 

Unione Italiana Vini… 

Italian geographic areas most 

known in Asia are the Veneto, 

Emilia Romagna, Tuscany and 

Piedmont regions, even if the 

Asian consumer is more drawn to 

types and varieties of wines than 

to the denominations of origin. 

So red wines appear as the 

favourite ones, and the varieties 

they rather prefer are first of all 

the Lambrusco, more and more 

a successful product joining the 

traditional flag wines as Brunello, 

Barolo, Amarone and Prosecco. 

Your background includes time 

spent in the USA and France… 

What, today, would you say 

are the key assets of Italian 

wine compared to others? 

The great qualitative richness 

guaranteed by the many different 

Italian terroirs dedicated to 

viticulture and by the over 500 

vine varieties growing in Italy. 

The result means a diversification 

in products able to meet a 

very wide range of tastes and 

demands, safeguarding an 

excellent price/quality ratio. 

What are the main roles and 

strengths of the UIV? 

UIV is the most important 

association whose main objective 

is to represent Italian wine 

producers. Bringing together 

450 companies, UIV is aimed 

at defending producers’ interests 

while confirming both the quality 

and the competitive advantage 

of Italian viticulture. 

How important is Vinexpo HK 

in terms of your regional business? 

Vinexpo HK is a great and 

important chance for the Asian 

market as it has succeeded in 

building a strong reputation 

among the buyers in Asia. Italian 

wines must efficiently oversee 

these dynamic and strategic 

markets, and Vinexpo HK 

© SU BOTTI 

provides a means to seize their 

increasing export opportunities. 

What is your fondest wine 

memory? 

We were among the first to 

believe in the great potential of 

the Prosecco wine. That’s why 

we can’t help being proud and 

glad that nowadays the Prosecco 

Zonin Cuvée 1821 is the point 

of reference in all the main 

international markets • 

ITALIAN 

WINES MUST 

EFFICIENTLY 

OVERSEE THESE 

DYNAMIC AND 

STRATEGIC 

MARKETS, AND 

VINEXPO HK 

PROVIDES A MEANS 

TO SEIZE THEIR 

INCREASING 

EXPORT 

OPPORTUNITIES. 

Speaking in Milan, Zonin suggested that Europe was 

“not yet strong enough in the field of export”, and called 

upon the commission to support the combined interests 

of major exporters. The roundtable, organised at Expo 

2015 by the Italian Wine Union, and entitled, “‘Europa 

del vino e commercio globale: esperienze e prospettive” 

(Europe of wine and global trade: experiences and 

perspectives) provided an overview on the status and 

prospects of the European wine sector, dialoguing with 

the leading representatives of the European Associations 

of wine producers along with Italian institutions – in a 

summit setting. Speakers included the Italian Minister for 

Food, Agriculture and Forestry, and Jean-Luc Demarty, 

the Director-General of DG TRADE for the European 

Commission. 

“The European context in which we are working is one 

of weak economic growth, so the export manifest must 

focus increasingly towards third States,” stated Domenico. 

“Suffice to say that today, among the top 15 export 

markets of Italy’s wines, only 5 are non-European countries 

(USA, Canada, Japan, Russia and China). In addition, 

the first three clients of our wines (USA, Germany, UK) 

account for 58% of Italian exports of wine by volume and 

54% of that in value. It is evident, therefore, that Europe 

needs a strong business strategy that focuses on free trade 

agreements by identifying certain countries as priorities in 

negotiations.”• 

A HIGHLY REPUTED 

NAME IN THE WINE 

TRADE 

While Domenico Zonin is the President of the 

Unione Italiana Vini, his family has been in the 

wine business for many generations, and he was 

recently also named as president of ZONIN1821, 

one of Europe’s most successful wine companies. 

Drinks International recently named Zonin 1821 

as no. 17 in the Top 50 most admired wine 

brands worldwide – 2016, the highest ever listing 

for the brand, and the third consecutive year that 

it appeared in the top 50. 




SPECIAL FEATURE: RED WINES 

SNAPSHOT OF 

THE GLOBAL AND 

ASIAN MARKETS 

FOR RED WINE 

Globally, red wine accounts for 54% of all still wine 

sales, and is predicted to grow by around 0.3% in 

the period between 2015 and 2019. 

While the USA is the world’s biggest market for 

red wine, with over 136 million cases consumed 

in 2014, it is in Asia-Pacific where the future and 

market for red wine is particularly strong and where 

wine consumption is heavily skewed towards red 

wines. 

CHINA - China is now the third largest consumer 

of red wine in the world and slowly catching up with 

France with sales soaring by 74% between 2009 

and 2013. But the rate of growth is predicted to 

fall by 2.6% in the five years to 2019, to 135 

million cases. 

KOREA - In South Korea red wine accounts 

for nearly three quarters (73.7%) of all still wine 

consumption. 

Within just a couple of years, Arrogant Frog 

has made itself the mascot of the Estates of 

Domaines Paul Mas. The humble winemaker 

shows that with creativity, know-how and a 

sense of humour, one can make Southern 

French wines shine around the world 

and give pure pleasure, at a reasonable 

price! 

Arrogant Frog represents the South of 

France “Art de Vivre”. Château Arrogant 

Frog is made out of 20 hectares (50 

acres) in the Limoux grand cru. The 

Arrogant Frog cuvées are Château 

Arrogant Frog, Arrogant Frog reserve, as 

well as single varietal or blends. 

GRAPE VARIETIES 

55% Cabernet Sauvignon, 

45% Merlot 

Pays d’Oc – Indication Géographique 

Protégée 

Meet the Arrogant Frog 

Level 3, Stand P-16 

SOIL TYPE 

Clay, limestone and gravels for the Cabernet 

Sauvignon. Deep clay, limestone and sand for 

the Merlot 

AGE OF THE VINEYARD 

15 to 25 year-old Cabernet and 16 to 25 

year-old Merlot. The vines are managed 

with total respect of the environment with 

“Integrated Agriculture”. 

The special SAINT JAMES Cuvée 1765, 

a blend created in homage to the original 

1765 style, is the epitome of the quality of 

the products it offers. The brand is also at 

the forefront of the new mixology trend and 

has recently developed links with key stars 

in this field including top mixologist and 

barman, Stephen Martin. 

Just Like a Nugget: A Rare Find 

SINGAPORE - In Singapore red wine 

represents 70% of all wine consumed, with 

645,000 cases sold in 2014. 

TAIWAN - In Taiwan red wine accounts for 

89% of still wine consumption, amounting to 1.45 

million cases. This is forecast to grow by a further 

12.8% in the next three years. 

JAPAN - Red wine also accounts for around 

two thirds of all wine consumption in Japan. This 

rose by over 34% in the four years to 2012, and is 

expected to grow by over 3% in the next five years. 

(All figures Vinexpo/ IWSR research). 

Château Cabezac is launching a new 

range of wines at Vinexpo Hong Kong, 

from their new vineyard “Mas Roc 

de Bô”. The range is called “Pépite” 

(meaning “nugget”), with Pépite Noire 

2014, Pépite Originale 2014, and 

Pépite Dorée 2014 presented during 

the show. 

Located in the Languedoc-Roussillon 

region in southern France, the estate is 

classed entirely Appellation d’Origine 

Minervois Protégé. The plots are 

situated on the limestone Cazelles 

plateau, a terroir characterised by 

a high content of organic matter and 

stones, and aging takes place for 12 

months in French oak barrels. 

The robe of Pépite Originale is a 

sumptuous deep red with purple 

reflections. The bouquet is rich and 

after airing notes of the wild mountain 

scrubland where the grapes are grown 

are revealed, with its heady mix of 

herbs and flowers. The powerful palate 

is garnered with silky but ever present 

tannins. The oak aging bestows this 

complex and elegant wine with vivacity 

and energy. 

Level 3, Stand JK-50-9 




REGIONAL SPOTLIGHT: FRANCE 

France’s Best Kept Secret is Out! 

The nation’s biggest winemaker @ Vinexpo on a mission of educating 

and informing the market 

Having taken the helm of Vinadeis five years ago, taking the 

company from 130-million to around 300-million Euro turnover, 

Bertrand Girard is somewhat atypical in the business, having 

spent many years in his past marketing career in Asia, living 

in Singapore, Hong Kong and Mainland China, and speaking 

fluent Mandarin. Given this special vision of the market, we asked 

what his key mission will be at Vinexpo Hong Kong. 

Our key goal is to make the wine 

business community in Asia know 

that Vinadeis is the biggest French 

winery, because no-body seems 

to know that. It’s a big showcase 

for us to show what makes the 

difference – that we have around 

20,000 hectares of vineyards. 

We are totally vertically integrated. 

We control the maturity and 

harvest, we crush our own grapes, 

we bottle them and market them 

and we go and see the customers 

ourselves. Nobody else in France 

can claim to have a similar 

structure on this kind of scale. We 

have been building this over the 

past four years, so Vinadeis is a 

newcomer in the industry, but it 

has many “old roots”, and the way 

we have built it in the past four 

years has made us the number one 

winery in France, and we want to 

say that. 

In Asia, Vinexpo Hong Kong is the 

good showcase for us, because 

the job of tracking the professionals 

is done, it’s at the right time of the 

year, and the quality of the show 

is good. It’s the cornerstone of 

our regional strategy. It’s a good 

opportunity to meet most of our 

customers and new prospects in 

one place. In fact the show has 

two objectives for us. On the one 

hand, it showcases our global 

evolution – from 130-million 

Euros to 300-million Euros in just 

four years time. And the second 

objective is a team building and 

image-building process for our 

own team. More than 20 people 

from our team are attending 

Vinexpo, and the global relaunch 

evening for the Cordier brand saw 

about a hundred people gathered 

together. 

What’s changing in the way wine 

is being marketed today and how 

are you adapting to this? 

In different countries and zones, 

changes happen in different ways, 

however overall we are very 

motivated. We are putting a lot 

of resources into market studies, 

consumer understanding and 

getting close to our customers. 

To market wine, you first have to 

understand the consumers, and 

they differ greatly from Central 

China to Singapore. We are also 

investing a lot in our network in 

Asia. Four years ago we had 

nobody here taking care of our 

product or brand. Today we have 

more than 25 people – mostly 

from China, Japan and Singapore 

– pushing our brands through our 

own subsidiary companies, and 

we have grown the business from 

a couple of million Euros in 2010 

to almost 30 million in 2016 • 

Bertrand Girard 

CEO, Vinadeis 

Level 3, Stand MN-24 

TO MARKET WINE, YOU FIRST HAVE 

TO UNDERSTAND THE CONSUMERS, AND 

THEY DIFFER GREATLY FROM CENTRAL 

CHINA TO SINGAPORE. 



REGIONAL SPOTLIGHT: FRANCE 

Expect the 

Unexpected 

France’s Ravel vineyards are presenting a 

new rosé cuvée at Vinexpo Hong Kong, 

entitled “Unexpected by Montaud”. 

Located in the heart of Provence, 

Vignobles Ravel is a large family-owned 

vineyard that has been running for 3 

generations. The property covers 320 

ha & produces different cuvees mainly 

in rosé, but also in red and white, issued 

from typical Provence grapes (Cinsault, 

Grenache, Tibouren, & Syrah). 

Unexpected by Montaud is a high-end 

wine, bottled in an exclusive bottle, and 

composed of our best grapes, giving 

birth to a fantastic bright new rosé from 

Provence. 

Domaine du Tariquet 

Launches Screw-Top 

Magnums 

Level 3, Stand KL-51-14 

Highlighting the bright, light aspects of their 

white wines from south western France, the 

launching at Vinexpo Hong Kong of a screwcap 

magnum reflects a wish by the Domaine du 

Tariquet to offer a wine with “entirely preserved 

freshness”. 

The French winemaker has had magnums 

specifically designed for their Classic and 

Premières Grives ranges. 

The Classic embodies the pleasure wine, 

crisp, dynamic and refreshing; a wine to share 

amongst friends with oysters, shellfish, sushi and 

smoked ham. 

The Premières Grives is the perfect balance 

between the fruit’s roundness and freshness. 

“Premières Grives” is now written on two lines 

and the embossing, enhanced with a gold and 

chocolate hot stamping, highlights its personality 

and finesse. 

Level 3, Stand M-80 

La Villa Barton Côtes de Provence 

Rosé Now Available in Magnum 

La Villa Barton, a premium Côtes de 

Provence AOC vinified and bottled 

in the Barton & Guestier estate close 

to Saint Tropez, is now available in a 

magnum format. 

Founded in Bordeaux, France, in 1725, 

by the Irishman Thomas Barton, Barton 

& Guestier has developed a premium 

brand strategy based on AOC and 

Varietal wines from the main French 

wine growing regions: Bordeaux, Loire, 

Burgundy, Beaujolais, Rhône Valley, 

Languedoc, Provence and Gascony. 

La Villa Barton is now available in 6 x 

75 cl and 6 x 150 cl cases - RCSP for 

75cl: 20e€. 

Meanwhile, from May to December 

2016, fans of Barton & Guestier 

worldwide have a chance to win a 

wine-lovers trip for two to France, 

with a stay at Chateau Magnol. 

In addition to being an important 

AOC Haut-Médoc, Cru Bourgeois 

wine, Château Magnol is also 

the company’s headquarters, a 

guesthouse and a famous wine 

school: the B&G Food & Wine 

Academy. As from April all 

the entry details will be on the 

company’s brand new website 

www.barton-guestier.com as well 

as on their Facebook page. 

Level 3, Stand Q-82 



REGIONAL SPOTLIGHT: ITALY 

ITALY 

Vinexpo’s Guest of Honour 

Currently the world’s leading 

global exporter of wine by 

volume, Italy is this year’s “guest 

of honour” at Vinexpo Hong 

Kong. 

Covering over 606 sqm, 

and organised by the Italian 

Trade Commission (ICE), the 

Italian pavilion houses over 60 

Italian wine manufacturers and 

exporters from all over Italy, 

including the famous areas of 

Piedmont and Tuscany. In recent 

years, ICE has been particularly 

keen on promoting wines from 

four major areas of South of Italy, 

Sicily, Apulia, Calabria and 

Campania. A selected group of 

15 wine producers from these 

areas showcase their premium 

wines at Vinexpo HK. 

The latest export data from 

the Italian National Institute 

for Statistics (ISTAT), covering 

2015, shows sharp upswings in 

demand for the USA and United 

Kingdom - with growth of more 

than 10%. Asia also proved a 

buoyant market, recording net 

growth in China (+18.3%) with 

orders valued at approximately 

USD 90 million and in South 

Korea (+8.1% at USD 24 

million). Consolidated market 

like Hong Kong is very wellmaintained 

with an increase in 

export of 2.6% comparing with 

the previous year. 

1716 – 2016: 

Chianti Classico Celebrates 

300 th Anniversary 

Three hundred years have passed 

since the defining of the production 

area for Chianti Classico: the 

world’s first wine territory. 

The Consorzio Vino Chianti Classico 

will be celebrating this important 

and historic achievement with a 

series of special events throughout 

the year. 

It was on 24 th September 1716 

that the Grand Duke Cosimo III de’ 

Medici decided to issue a notice 

to define the boundaries of some 

particularly well‐suited areas to the 

production of fine quality wines, for 

the first time in history. 

All the “Three‐hundredth” events will 

be marked by a new logo created 

especially for this occasion, a visual 

identification to sum up the 300 

years of Chianti Classico in a single 

striking image. 

Level 1, Stand DE-68 

One Grape, One Territory 

Piccini Launches First Vintages from New Sicilian Estate 

ADVERTORIAL 

2016 marks the launch of the first vintages 

from Torre Mora, the Piccini family’s new 

estate in Sicily, in the Etna DOC area. 

Founded in 1882 in Tuscany, Italy, 

Piccini is fast establishing itself as one 

of the world’s most innovative wineries, 

redefining Italian wine while still 

upholding traditional methods. Located in 

Castellina in Chianti, one of the 8 cities of 

Chianti Classico Area, Piccini is the most 

distinctive, dynamic and innovative family 

owned Italian wine company. The wines 

are grounded in tradition yet have an 

innovative, charming and fun personality, 

providing a bold and exciting choice for 

consumers. 

Mario Piccini, fourth generation in the 

family estate, explains the new vintages: 

“The philosophy of Torre Mora is one 

grape, one territory. We are inspired 

by the perfect match between Nerello 

Mascalese and Etna and we are 

passionate about making wines that 

tell with every sip the story of the local 

grape thriving on the slopes of an active 

volcano.” 

In addition to the estates from the South 

of Italy, the family’s owned estates in 

Tuscany, – Villa al Cortile in Montalciano, 

Valiano in Chianti Classico and Tenuta 

Moraia in Maremma and Bolgheri Doc 

– propose a high quality portfolio of 

wines dedicated to the trade market, 

specialized wine shops and restaurants. 

Piccini also has important investments 

in the South of Italy with the acquisition 

of two new estates: Regio Cantina, in 

Venosa, Basilicata, 12 ha of vineyards 

dedicated to exclusive production of 

Aglianico del Vulture and Torre Mora, in 

Sicily (11 ha of vineyards). 

Piccini today is one of the biggest players 

in Italy, ranking in top 30 biggest Italian 

producers with an annual production of 

14.2M bottles. Under the leadership of 

Mario and Martina, Piccini relies on a 

team of young professionals in Italy and 

strong partners abroad for its growing 

distribution network that already spans an 

impressive 75 countries. 

Mario & Martina 

Piccini 

Level 1, Stand CD-66 


© Les Chensiyuan Williams 

HOSPITALITY / RESTAURANTS / BARS 

WHERE 

TO GO 

IN 

Hong Kong 

CLUBS / EVENTS / SHOPPING / CULTURE 

Brought to you by 

Hong Kong Gets The French “Seal” of Approval 

If you’re looking for great French food in Hong Kong, one of Asia’s most cosmopolitan cities, a fun idea is 

Serge et le Phoque (Serge and the Seal), in the Wan Chai district – close to the convention centre. To get 

an “inside look” at where to go in Hong Kong, we asked the restaurant’s director, Charles Pelletier, what 

it is that makes this city so special as far as he is concerned. 

Charles Pelletier 

Director, Serge et le Phoque 

I’ve lived in Hong Kong and Indonesia for a number of years 

and ultimately decided to come back to Hong Kong and 

start my restaurant business here. The city is vibrant and fastpaced, 

and what makes it special for me is the economic 

freedom which has allowed me to open my business with 

ease and enabled me to import quality ingredients and 

wine so that we can do what we love! I also love how 

diverse the city is. You meet so many different people from 

all over the world, some stopping through others settling 

down permanently. 

Do you have a favourite restaurant and/or wine bar 

(apart from yours of course!)? 

I love La Cabane and 121BC, both in Central. They’re 

both small bite, wine bar restaurants with great ambiance, 

and you really feel like home when you’re crammed into the 

small space. Both restaurants are great locations for a quick 

bite or a leisurely hangout with friends. I also really enjoy 

the local Chinese restaurants in Wanchai, which is near to 

my restaurant. I stop in for a bowl of hot noodles or some 

Chinese barbeque all the time. 

Can you suggest a “must” for those on a first visit to the 

city? 

The Peak on a clear day is the ultimate must visit in Hong 

Kong, even with the long queues and tourist crowds. You 

really get a sense of the city’s density and scale from atop; 

it’s truly breathtaking. It’s also beautiful to visit in the evening 

with the city lights. Hong Kong is the only city in the world 

with this view. Another must, which sounds cliché, is a 

tram ride through the city. You get to juxtapose the city’s 

THE WANCHAI 

MARKET IS AN UNUSUAL 

EXPERIENCE BECAUSE 

YOU REALLY SEE AND 

FEEL THE CITY’S SPIRIT 

BUSTLING THROUGH 

FROM DAY TO NIGHT 

magnificence from atop by a ride winding through the 

dense streets. 

Can you recommend an unusual place for the visitor to 

discover? 

The Wanchai market is an unusual experience because 

you really see and feel the city’s spirit bustling through from 

day to night. The sights and smells are intoxicating and 

unique to such an urban metropolis. You’ll find the butcher 

hacking away at a whole side of pig, and turn the corner 

to find yourself at a tiny hidden coffee shop serving artisan 

espresso. How special is that? 

Another unusual visit is to the numerous different beaches in 

Hong Kong. That’s also a surprise to most visitors because 

many people know Hong Kong as just a dense city, but if 

you go out just 20 minutes, you end up finding the most 

beautiful hidden beaches that really turn out to be mini 

getaways on the weekends.

Vinexpo Daily - Day 1

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