INSPO Fitness Journal May 2017

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Samuel Tew is a food entrepreneur and founder of Australian 100% natural sweetener brand Natvia. The brand was born from a personal story. Sam’s wife who has gestational diabetes, was pregnant and craving sweets, but of course she couldn’t have them. Sam started researching in the natural sweetener field and noticed there was a gap in the market for this kind of product so Natvia was born. Sam’s passion for health and food inspired him to start a health revolution through Natvia, helping people live a healthier lifestyle whilst leaving sugar behind. Natvia is made from a blend of stevia and natural nectar and it is virtually calorie free and diabetic friendly. It can be used in coffee, tea, baking, smoothies and everything nutritional. A brand that once started as a small business in Australia has now expanded to over 7 international markets, one of the main ones being New Zealand. The Natvia range of natural sweeteners continues to grow and also focuses on encouraging people to live a healthier lifestyle. As part of this, Natvia has teamed up with Pacific Magazines to release its first ever stand alone sugar-free cookbook; “You Won’t Believe It’s Sugar-Free” featuring 120 recipes that won’t hurt your waistline, from hot and cold desserts, lunch and dinner ideas to snacks on the go, icy treats and more. (The recipe book is available at Countdown supermarkets for $9.99). “Most people are aware of the dangers from sugar consumption, but they don’t know how to replace the addictive chemical in all >WIN Treat your tastebuds to the delights of sweet recipes using Natvia. Enter to win one of FIVE prize packs of Natvia products and the ‘You Won’t Believe It’s Sugar-Free’ recipe book. To enter, email your name and address, with NATVIA in the subject line, to win@fitnessjournal.co.nz or enter online at inspomag.co.nz Entries close May 31 2017 aspects of their nutrition,” says Sam. “This cookbook was created to show that you can have a refined sugar-free lifestyle and not have to give up your favourite foods, regardless if they are desserts or meals.” Recent research suggests that as of 2016 about two-thirds of the New Zealand adult population are considered overweight or obese. Among other factors, poor dietary choices have played a significant role in obesity and other health problems. Excess weight is a leading contributor to a number of health conditions including type 2 diabetes, cardiovascular diseases, some types of cancer and osteoarthritis. Distressingly, bad lifestyle choices are filtering through to children with almost one in three now considered overweight or obese (as of 2016). Lifestyles focused around clean eating and sugar free recipes are fast becoming popular. Fitness Journal finds out more … Samuel Tew, Founder of Natvia Sam Tew Favorite snack/recipe: Kale, avocado, spinach, coconut water and cucumber smoothie. Your advice to people wanting to start living sugar free: You just have to do it and stay committed. The fact that there’s a natural replacement for sugar like Natvia makes it so much easier. When I speak to people about quitting sugar I always remind them that your body doesn’t actually need the refined sugar. I’m a follower and believer of the low carb high fat diet and WHAT IS NATVIA? Natvia is a Stevia sweetener, made with naturally sourced ingredients. It is a healthy alternative to artificial sweeteners and sugar. Using natural ingredients made from plants, Natvia contains no artificial nasties and helps eliminate excess sugar from the diet. Stevia is a sweet leafed plant and part of the Chrysanthemum family. Stevia is naturally 300 times sweeter than sugar. giving up carbs has been very beneficial for my health. I run triathlons and Ironman races and I have so much energy from the LCHF diet. We’ve been taught for years that fat is not good and that the body needs carbs to have energy. That’s not necessarily true. After a while, your body will learn to get its energy from the fats stored (hence why so many people lose significant amounts of weight when they start). Break the pattern and give it a try. Common mistakes people make when changing to a sugar free lifestyle: When the sugar withdrawal lows come through, they give in. It can be very unpleasant because sugar is like a drug and people only realise this when they try to quit. Carb intake is another one. Lots of people are not aware that eating carbs is similar to eating sugar, because carbs in the body convert into glucose. Misconceptions about Stevia/things you would like people to know about Stevia and Natvia: Natvia is made from a blend between organic stevia and natural nectar Erythritol so it’s 100% natural and diabetic friendly. Stevia on its own is 300 times sweeter than sugar so we came up with the blend between the two ingredients to make it easier to use. Most unusual recipe you enjoy: Avocado cocoa mousse (with Natvia of course). 48 INSPO – FITNESS JOURNAL MAY 2017
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Page 1 and 2: YOUR FREE COPY Waikato Edition MAY
Page 3 and 4: CONTENTS MAY 2017 On the cover 8 Wh
Page 5 and 6: INSPO - FITNESS JOURNAL MAY 2017 5
Page 7 and 8: INNERWARE, OUTERWEAR Sports bras ar
Page 9 and 10: Photos by Katie Smith in such a wid
Page 11 and 12: Dance with unlimited confidence Cho
Page 13 and 14: system into a momentary energy spik
Page 15 and 16: ery was a definite highlight of the
Page 17 and 18: Escape with an adventure What is it
Page 19 and 20: What impact does exercise have on B
Page 21 and 22: WORKING TOWARDS GOLD Sophie Hodges
Page 23 and 24: control of movements. They can be d
Page 25 and 26: The Out and About photos are also p
Page 27 and 28: INSPO - FITNESS JOURNAL MAY 2017 27
Page 29 and 30: “James is such a skilful player,
Page 31 and 32: issue later in life for young athle
Page 33 and 34: practise ‘being present’, which
Page 35 and 36: Lodge Cheers to Champions Advert OC
Page 37 and 38: HOW TO GET MORE ENERGY The pace of
Page 39 and 40: If you don’t have much time avail
Page 41 and 42: HAPPY BODY, HAPPY MIND While the be
Page 43 and 44: FRESH START When it comes to celebr
Page 45 and 46: Pure Shade The next best thing to s
Page 47: A DECADE OF GREAT TASTE >WIN Treat
Page 51 and 52: IMAGINE BETTER Part of the family f

INSPO Fitness Journal May 2017

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