IMAGE Expo Show Guide Dallas 2017
IMAGE Expo Show Guide Dallas 2017
IMAGE Expo Show Guide Dallas 2017
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TEE LEO<br />
room A306<br />
evin mitjavila<br />
room A302<br />
BACK TO BASICS HAIR COLOR SIMPLIFIED<br />
Sunday : 1:00PM - 2:00PM<br />
Monday : 2:00PM - 3:00PM<br />
Tee Leo will help you understand the fundamentals of hair color.<br />
Mastering the color wheel is the first step in comprehending<br />
how hair color works. Learning the primary, secondary, and<br />
tertiary colors is the first step to becoming a strong colorist.<br />
The second step is to comprehend the level system. The level<br />
system identifies colors starting from level 1 to a level 10 or<br />
darkest to lightest. After learning step one and step two you<br />
will be able to determine step 3 by recognizing the underlying<br />
pigment (color). The underlying pigment is the most important<br />
part for you to understand how the color wheel takes place.<br />
This is where enhancement, neutralizing, or staying the same<br />
will take place with the hair color. So come join the color class<br />
for a better comprehension of the color world.<br />
hair color en espanol<br />
Sunday : 1:00PM - 2:00PM<br />
Monday : 1:00PM - 2:00PM<br />
Coleccion Artistica con Tecnicas avanzadas de Coloracion<br />
Color Image Inc. founder and Owner since 2007, with over<br />
20 years of experience in the hair and beauty industry. My<br />
experience in the beauty industry has allowed me to participate<br />
in multiple major events, and I even had the opportunity to<br />
be the official sponsor for the Greater Guadalajara Beauty<br />
Pageant 1995 and 1996. At the same time I have a passion for<br />
sharing my knowledge with others. Some of the highlights of my<br />
career in teaching beauty techniques and latest trends in hair<br />
painting have been proven with companies such as Revlon<br />
Professional Mexico, Salerm International Spain, and most<br />
currently with Silke Mundial Argentina.<br />
CHUCK CAPLE<br />
room A306<br />
QUALITY TOUCH<br />
booth 535<br />
HAIR TRENDS<br />
COLOR CORRECTION<br />
Sunday : 10:30AM - 11:30AM<br />
Monday : 10:30AM - 11:30AM<br />
Color problems come up frequently simply because of a lack<br />
of knowledge and understanding of color formulation. Many<br />
stylists never consider color correction until the problem arises.<br />
They never prepare for it. There aren’t any standard color<br />
correction antidotes or list of solutions. It really depends on<br />
the problem at hand. The best answer to color correction is<br />
to know and understand complete “formulation”. The more<br />
you know about how to formulate and to write formulas, the<br />
more likely you are to be able to trouble shoot and correct<br />
your color problems. We will discuss several problem areas<br />
and determine the proper steps to fix them. So if you’re having<br />
correction problems....don’t miss this class.<br />
THERE’S ONLY ONE WAY TO COLOR HAIR<br />
(FORMULATION IS THE WAY)<br />
Sunday : 2:30PM - 3:30PM<br />
Monday : 1:00PM - 2:00PM<br />
It’s okay to bleach hair and tone with a semi permanent. It’s<br />
okay to use semi permanent on all of your clients. It’s even<br />
okay to use direct dyes with all the vibrant bright colors...<br />
but none of that is considered complete hair coloring. Total<br />
hair coloring happens when and only when you venture into<br />
permanent coloring and explore the art of “formulation”.<br />
9 out of 10 clients want a complete change...and the only<br />
way to obtain a change is to go through a transition...and<br />
the only way to go through transition is with a permanent<br />
process. This requires a calculated skill and understanding of<br />
how to successfully write formulas.<br />
It’s strategic and it demands a lot of<br />
“thinking” and “total concentration”.<br />
It is a fact that if you don’t know how<br />
to formulate...you don’t know hair<br />
coloring. Chuck takes you step by<br />
step through the entire formulation<br />
process and guarantees that you will<br />
know color when he’s finish.<br />
QUALITY TOUCH<br />
Sunday : 9:00AM - 5:00PM<br />
Monday : 9:00AM - 4:00PM<br />
Quality Touch Foil was founded in 1984 with the mission of<br />
helping stylists do their best, most<br />
efficient work. As one of the first to<br />
introduce the rolled foil system in<br />
the US, our goal was clear from day<br />
one: help stylists save money. We<br />
accomplished this by reducing the<br />
amount of wasted foil and time by<br />
eliminating the need for stylists to<br />
pre-tear sheets. The durable design<br />
of the Quality Touch dispenser<br />
allowed stylists to maintain a<br />
professional image, while avoiding<br />
the need to struggle with a<br />
disposable cardboard dispenser.<br />
save<br />
the date!<br />
Houston<br />
May 20 & 21<br />
2018<br />
George R Brown Convention Center<br />
<strong>IMAGE</strong> is EVERYTHING<br />
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