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Waikato Business News March/April 2018

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

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WAIKATO BUSINESS NEWS <strong>March</strong>/<strong>April</strong> <strong>2018</strong><br />

49<br />

Hire at speed… without the risk!<br />

Now more than ever, working with speed<br />

to find and recruit the right people for your<br />

business is imperative. As the war for talent<br />

boxes on, employers are faced with skills<br />

shortages and stiff competition to find the<br />

perfect fit.<br />

New Zealand’s unemployment<br />

rate edged<br />

down to 4.5 percent in<br />

the fourth quarter of 2017. It<br />

was the fourth straight decline<br />

and lowest jobless rate since<br />

the last quarter of 2008. The<br />

unemployment rate for women<br />

sits around 5 percent, and men<br />

sitting at 4 percent. The candidate<br />

market has changed<br />

considerably in the last decade<br />

and more intensely in the last<br />

two years.<br />

Candidates are being<br />

swamped with opportunity<br />

and competing offers. The<br />

fact is good candidates don’t<br />

sit in the market for long.<br />

Conversely though, we’re<br />

faced with employers who<br />

are, rightly so, feeling anxious<br />

about their employment<br />

decisions, and worrying about<br />

the costs and impacts of a bad<br />

hire. The dichotomy between<br />

the two worlds – of employer<br />

and candidate, is firmly felt by<br />

recruitment agencies and those<br />

who are working to bring the<br />

two parties together!<br />

Firstly – what do we know<br />

about candidates in a talent<br />

shortage? You might be interested<br />

to learn that in a talent<br />

shortage, candidates like to<br />

feel extra special! All joking<br />

aside, from the get-go<br />

candidates are judging their<br />

future employer on how they<br />

communicate, the story their<br />

website tells them, where<br />

they are located, what future<br />

opportunities for advancement<br />

might be on the cards, what<br />

the employer’s reputation is<br />

like in the market, and overall<br />

how they might fit into that<br />

business. You as an employer<br />

are being judged as much as<br />

you judge a candidate from<br />

an initial meeting. One of the<br />

most common conversations<br />

we have with candidates and<br />

employers alike is the fit must<br />

PEOPLE AND CULTURE<br />

> BY SENGA ALLEN<br />

Managing Director, Everest – All about people TM<br />

www.everestpeople.co.nz<br />

be right. Yes, candidates absolutely<br />

want to click with the<br />

values and goals of the business<br />

and truly understand the<br />

culture of the business. How<br />

employers portray this information<br />

is often one of the key<br />

reasons why the perfect candidate<br />

might not click with your<br />

business.<br />

Secondly – what can<br />

employers do to keep up with<br />

the candidates who are being<br />

wooed by multiple opportunities?<br />

My biggest piece of<br />

advice to employers who are<br />

keen to find new people for<br />

their teams is to seize opportunities<br />

quickly. You simply<br />

cannot wait six or eight weeks<br />

to get back to candidates, to<br />

arrange interviews or communicate<br />

with them. This action<br />

straight away tells great candidates<br />

that they are not a priority<br />

and they will jog on. Next,<br />

if you’re an employer looking<br />

for talent, what does your shop<br />

Event to celebrate women in business<br />

A<br />

panel of successful<br />

<strong>Waikato</strong> businesswomen<br />

are set to speak at an<br />

upcoming event that aims to<br />

inspire others through tales<br />

of triumphs and challenges in<br />

business.<br />

PR company Dynamic<br />

Media is collaborating with law<br />

firm Tompkins Wake to bring<br />

the very first Women of <strong>Waikato</strong><br />

event to the region on May 17,<br />

at the scenic Woodlands Estate.<br />

The all-day event aims to<br />

help create and foster long-term<br />

relationships between women<br />

in business, and to celebrate<br />

inspirational <strong>Waikato</strong> women<br />

whose stories will act as a catalyst<br />

to encourage and motivate<br />

others.<br />

“I know only too well what<br />

it's like to spend a lot of time<br />

working in the business as<br />

opposed to on the business.<br />

Throw into the mix family commitments<br />

and well, it's easy to<br />

feel overwhelmed by all the<br />

demands on our time,” director<br />

of Dynamic Media, Dani Simpson<br />

said.<br />

“That's why I think taking a<br />

day out for ourselves now and<br />

then is important. The event<br />

is an opportunity to reflect,<br />

regroup, to challenge your<br />

thinking, be inspired to dream<br />

big and grow, as well as meet<br />

new people.”<br />

The five speakers set to<br />

take to the stage are Raglan<br />

Coconut Yoghurt co-founder<br />

Latesha Randall; rockstar plain<br />

language writing trainer Shelly<br />

Davies; yoga teacher, photographer<br />

and leather creations artisan<br />

Kay Buchanan; REALiving<br />

coach and mentor Tracey Hancock,<br />

and long-time comedian<br />

Jan-Maree Franicevic whose<br />

resilience and business brain<br />

will wow the audience.<br />

Dani said she looks forward<br />

to seeing the new relationships<br />

and collaborations that are sure<br />

to come from this event.<br />

Premier event sponsor<br />

Tompkins Wake is delighted to<br />

support this fantastic event recognising<br />

the strength and success<br />

of women in the <strong>Waikato</strong>.<br />

To purchase tickets for<br />

Women of the <strong>Waikato</strong> held on<br />

Thursday, May 17, email candice@dynamicmedia.co.nz<br />

or<br />

phone 021 0867 4460. Early<br />

bird tickets are available until<br />

<strong>April</strong> 3. The early bird price is<br />

$195 (incl GST). After <strong>April</strong> 3,<br />

tickets will be $225 (incl GST).<br />

Ticket includes entry, morning<br />

tea, afternoon tea, lunch, tea<br />

Dynamic Media director<br />

Dani Simpson.<br />

and coffee, nibble platters and<br />

a glass of house wine at the<br />

networking session at the end<br />

of the day. Special pricing for<br />

tables of 8 is also available.<br />

window tell the marketplace<br />

about you? If your website is<br />

old, tired and boring – what<br />

message does that send about<br />

your place of work? One thing<br />

I always ask employers is why<br />

would I want to come and<br />

work for you? In the old days<br />

many businesses would have<br />

taken the higher ground and<br />

come from a position of power<br />

when interviewing candidates<br />

– these days however, its due<br />

diligence both ways. Just as<br />

keen as you are to find out<br />

about your candidates, they<br />

are also researching what it<br />

might be like to work for you.<br />

Lastly, a good hiring experience<br />

(for both candidate and<br />

employer) doesn’t have to<br />

take months to fulfil. If there<br />

are willing parties both sides,<br />

then offers of employment can<br />

be made conditional on reference<br />

checks, tests and criminal<br />

checks etc. Often these administration<br />

functions appear to<br />

slow completion of offers – it<br />

doesn’t have to be that way if<br />

you make an offer conditional<br />

on these aspects being completed<br />

to your satisfaction.<br />

Manage your risks appropriately<br />

but don’t dilly dally in<br />

today’s competitive talent<br />

pool.You might just miss out<br />

on hooking that winning fish!<br />

BOOK NOW<br />

for <strong>Waikato</strong>’s newest event<br />

for women in business<br />

WOMEN OF WAIKATO will celebrate inspirational<br />

<strong>Waikato</strong> women whose stories will encourage and<br />

motivate others. Opportunities to connect with other<br />

women in business.<br />

Five fabulous speakers!<br />

• Raglan Coconut Yoghurt co-founder<br />

Latesha Randall<br />

• Rockstar plain language writing trainer<br />

Shelly Davies<br />

• Long-time comedian Jan-Maree Franicevic<br />

• REALiving coach and mentor Tracey Hancock<br />

• Yoga teacher, photographer and leather creations<br />

artisan Kay Buchanan<br />

EARLY BIRD PRICING UNTIL APRIL 3<br />

– Book your tickets before <strong>April</strong> 3 and pay $195 (incl GST).<br />

– After <strong>April</strong> 3, tickets are $225 (incl GST).<br />

– Early bird table of 8 is $1560. After <strong>April</strong> 3, a table of 8 is $1650.<br />

Thursday, May 17, <strong>2018</strong> at<br />

Woodlands Estate, Whitikahu<br />

Registration from 8.15am<br />

Seminar from 9am followed by networking<br />

event on site from 4.30-6pm<br />

Each ticket includes tea, coffee, orange juice, morning tea, lunch,<br />

afternoon tea and an alcoholic/non-alcoholic beverage and<br />

nibbles during the drinks-and-networking session at the end of the<br />

day. Spot prizes galore!<br />

Please note: there are no ticket sales on the day.<br />

To pre-purchase tickets or email Candice at<br />

Dynamic Media candice@dynamicmedia.co.nz<br />

or phone 021 0867 4460

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