Waikato Business News March/April 2018
Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.
Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.
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WAIKATO BUSINESS NEWS <strong>March</strong>/<strong>April</strong> <strong>2018</strong><br />
49<br />
Hire at speed… without the risk!<br />
Now more than ever, working with speed<br />
to find and recruit the right people for your<br />
business is imperative. As the war for talent<br />
boxes on, employers are faced with skills<br />
shortages and stiff competition to find the<br />
perfect fit.<br />
New Zealand’s unemployment<br />
rate edged<br />
down to 4.5 percent in<br />
the fourth quarter of 2017. It<br />
was the fourth straight decline<br />
and lowest jobless rate since<br />
the last quarter of 2008. The<br />
unemployment rate for women<br />
sits around 5 percent, and men<br />
sitting at 4 percent. The candidate<br />
market has changed<br />
considerably in the last decade<br />
and more intensely in the last<br />
two years.<br />
Candidates are being<br />
swamped with opportunity<br />
and competing offers. The<br />
fact is good candidates don’t<br />
sit in the market for long.<br />
Conversely though, we’re<br />
faced with employers who<br />
are, rightly so, feeling anxious<br />
about their employment<br />
decisions, and worrying about<br />
the costs and impacts of a bad<br />
hire. The dichotomy between<br />
the two worlds – of employer<br />
and candidate, is firmly felt by<br />
recruitment agencies and those<br />
who are working to bring the<br />
two parties together!<br />
Firstly – what do we know<br />
about candidates in a talent<br />
shortage? You might be interested<br />
to learn that in a talent<br />
shortage, candidates like to<br />
feel extra special! All joking<br />
aside, from the get-go<br />
candidates are judging their<br />
future employer on how they<br />
communicate, the story their<br />
website tells them, where<br />
they are located, what future<br />
opportunities for advancement<br />
might be on the cards, what<br />
the employer’s reputation is<br />
like in the market, and overall<br />
how they might fit into that<br />
business. You as an employer<br />
are being judged as much as<br />
you judge a candidate from<br />
an initial meeting. One of the<br />
most common conversations<br />
we have with candidates and<br />
employers alike is the fit must<br />
PEOPLE AND CULTURE<br />
> BY SENGA ALLEN<br />
Managing Director, Everest – All about people TM<br />
www.everestpeople.co.nz<br />
be right. Yes, candidates absolutely<br />
want to click with the<br />
values and goals of the business<br />
and truly understand the<br />
culture of the business. How<br />
employers portray this information<br />
is often one of the key<br />
reasons why the perfect candidate<br />
might not click with your<br />
business.<br />
Secondly – what can<br />
employers do to keep up with<br />
the candidates who are being<br />
wooed by multiple opportunities?<br />
My biggest piece of<br />
advice to employers who are<br />
keen to find new people for<br />
their teams is to seize opportunities<br />
quickly. You simply<br />
cannot wait six or eight weeks<br />
to get back to candidates, to<br />
arrange interviews or communicate<br />
with them. This action<br />
straight away tells great candidates<br />
that they are not a priority<br />
and they will jog on. Next,<br />
if you’re an employer looking<br />
for talent, what does your shop<br />
Event to celebrate women in business<br />
A<br />
panel of successful<br />
<strong>Waikato</strong> businesswomen<br />
are set to speak at an<br />
upcoming event that aims to<br />
inspire others through tales<br />
of triumphs and challenges in<br />
business.<br />
PR company Dynamic<br />
Media is collaborating with law<br />
firm Tompkins Wake to bring<br />
the very first Women of <strong>Waikato</strong><br />
event to the region on May 17,<br />
at the scenic Woodlands Estate.<br />
The all-day event aims to<br />
help create and foster long-term<br />
relationships between women<br />
in business, and to celebrate<br />
inspirational <strong>Waikato</strong> women<br />
whose stories will act as a catalyst<br />
to encourage and motivate<br />
others.<br />
“I know only too well what<br />
it's like to spend a lot of time<br />
working in the business as<br />
opposed to on the business.<br />
Throw into the mix family commitments<br />
and well, it's easy to<br />
feel overwhelmed by all the<br />
demands on our time,” director<br />
of Dynamic Media, Dani Simpson<br />
said.<br />
“That's why I think taking a<br />
day out for ourselves now and<br />
then is important. The event<br />
is an opportunity to reflect,<br />
regroup, to challenge your<br />
thinking, be inspired to dream<br />
big and grow, as well as meet<br />
new people.”<br />
The five speakers set to<br />
take to the stage are Raglan<br />
Coconut Yoghurt co-founder<br />
Latesha Randall; rockstar plain<br />
language writing trainer Shelly<br />
Davies; yoga teacher, photographer<br />
and leather creations artisan<br />
Kay Buchanan; REALiving<br />
coach and mentor Tracey Hancock,<br />
and long-time comedian<br />
Jan-Maree Franicevic whose<br />
resilience and business brain<br />
will wow the audience.<br />
Dani said she looks forward<br />
to seeing the new relationships<br />
and collaborations that are sure<br />
to come from this event.<br />
Premier event sponsor<br />
Tompkins Wake is delighted to<br />
support this fantastic event recognising<br />
the strength and success<br />
of women in the <strong>Waikato</strong>.<br />
To purchase tickets for<br />
Women of the <strong>Waikato</strong> held on<br />
Thursday, May 17, email candice@dynamicmedia.co.nz<br />
or<br />
phone 021 0867 4460. Early<br />
bird tickets are available until<br />
<strong>April</strong> 3. The early bird price is<br />
$195 (incl GST). After <strong>April</strong> 3,<br />
tickets will be $225 (incl GST).<br />
Ticket includes entry, morning<br />
tea, afternoon tea, lunch, tea<br />
Dynamic Media director<br />
Dani Simpson.<br />
and coffee, nibble platters and<br />
a glass of house wine at the<br />
networking session at the end<br />
of the day. Special pricing for<br />
tables of 8 is also available.<br />
window tell the marketplace<br />
about you? If your website is<br />
old, tired and boring – what<br />
message does that send about<br />
your place of work? One thing<br />
I always ask employers is why<br />
would I want to come and<br />
work for you? In the old days<br />
many businesses would have<br />
taken the higher ground and<br />
come from a position of power<br />
when interviewing candidates<br />
– these days however, its due<br />
diligence both ways. Just as<br />
keen as you are to find out<br />
about your candidates, they<br />
are also researching what it<br />
might be like to work for you.<br />
Lastly, a good hiring experience<br />
(for both candidate and<br />
employer) doesn’t have to<br />
take months to fulfil. If there<br />
are willing parties both sides,<br />
then offers of employment can<br />
be made conditional on reference<br />
checks, tests and criminal<br />
checks etc. Often these administration<br />
functions appear to<br />
slow completion of offers – it<br />
doesn’t have to be that way if<br />
you make an offer conditional<br />
on these aspects being completed<br />
to your satisfaction.<br />
Manage your risks appropriately<br />
but don’t dilly dally in<br />
today’s competitive talent<br />
pool.You might just miss out<br />
on hooking that winning fish!<br />
BOOK NOW<br />
for <strong>Waikato</strong>’s newest event<br />
for women in business<br />
WOMEN OF WAIKATO will celebrate inspirational<br />
<strong>Waikato</strong> women whose stories will encourage and<br />
motivate others. Opportunities to connect with other<br />
women in business.<br />
Five fabulous speakers!<br />
• Raglan Coconut Yoghurt co-founder<br />
Latesha Randall<br />
• Rockstar plain language writing trainer<br />
Shelly Davies<br />
• Long-time comedian Jan-Maree Franicevic<br />
• REALiving coach and mentor Tracey Hancock<br />
• Yoga teacher, photographer and leather creations<br />
artisan Kay Buchanan<br />
EARLY BIRD PRICING UNTIL APRIL 3<br />
– Book your tickets before <strong>April</strong> 3 and pay $195 (incl GST).<br />
– After <strong>April</strong> 3, tickets are $225 (incl GST).<br />
– Early bird table of 8 is $1560. After <strong>April</strong> 3, a table of 8 is $1650.<br />
Thursday, May 17, <strong>2018</strong> at<br />
Woodlands Estate, Whitikahu<br />
Registration from 8.15am<br />
Seminar from 9am followed by networking<br />
event on site from 4.30-6pm<br />
Each ticket includes tea, coffee, orange juice, morning tea, lunch,<br />
afternoon tea and an alcoholic/non-alcoholic beverage and<br />
nibbles during the drinks-and-networking session at the end of the<br />
day. Spot prizes galore!<br />
Please note: there are no ticket sales on the day.<br />
To pre-purchase tickets or email Candice at<br />
Dynamic Media candice@dynamicmedia.co.nz<br />
or phone 021 0867 4460