05.05.2018 Views

Los Angeles 2015 Build Expo Show Preview Guide

Los Angeles 2015 Build Expo Show Preview Guide

Los Angeles 2015 Build Expo Show Preview Guide

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

<strong>Build</strong><br />

<strong>Build</strong> business with build expo<br />

FEATURED SPEAKER<br />

TOM WOODCOCK<br />

Tom’s personal sales success is well documented and highly regarded.<br />

At nineteen, Tom took a $150,000 equipment territory and grew it to $2.5<br />

Million in one year. While at Caterpillar, he grew his territory from $2.5<br />

Million to $10 Million within 18 months while raising margins by 2%. Working<br />

on an even larger scale, Tom trained 325 sales reps for a $750 Million<br />

nationwide equipment firm. Tom knows how to get people to buy and<br />

manage a territory to success!<br />

Featured on CNN and in USA Today, regional and national media<br />

spotlights, Tom is quickly becoming a powerful voice in the sales industry<br />

at large. Tom’s energetic, entertaining and insightful approach is soundly<br />

based on the interpersonal dynamic that occurs at first contact, through<br />

bidding, quoting and retention of customers.<br />

In addition to speaking, Tom also writes for multiple publications<br />

educating his clients on the follow through on his effective sales system.<br />

INFORMATION IS COURTESY OF WWW.TOMWOODCOCKSEALTHEDEAL.COM<br />

DEVELOPING NEGOTIATING<br />

SKILLS<br />

WEDNESDAY :: 1:15PM - 2:15PM<br />

Often individuals in the<br />

construction industry make<br />

basic negotiating mistakes<br />

when trying to secure contracts.<br />

They follow procedures that are<br />

actually hurting their chances<br />

as opposed to helping. We’ll<br />

discuss the proper techniques<br />

and formats to use when<br />

negotiating to win work or get<br />

a favorable contract situation.<br />

These are sales principles rarely<br />

taught in the construction<br />

industry.<br />

MAXIMIZING ASSOCIATIONS TO<br />

GAIN CUSTOMERS<br />

THURSDAY :: 1:15PM - 2:15PM<br />

Many contractors never join<br />

relevant associations that can<br />

produce revenue for them.<br />

Even worse they spend the dues<br />

money and don’t maximize the<br />

effectiveness of the association.<br />

We will layout how to determine<br />

what associations to join, how<br />

to work them and get business<br />

from your involvement. The<br />

single greatest way to find<br />

grouped customers and<br />

network contacts is right in your<br />

backyard association! Work<br />

them to the fullest and you’ll<br />

never make a cold call again!<br />

FREE TO ATTEND<br />

WHY BUYERS BUY AND 10<br />

COMMON OBJECTIONS IN<br />

BIDDING AND QUOTING<br />

WEDNESDAY :: 9:30AM - 11:00AM<br />

Why Buyers Buy: Takes a look<br />

at the basic buying habits of<br />

people, both individually and in<br />

a corporate setting.<br />

• Get a hold of the Customer’s<br />

need<br />

• Customer’s buying priorities<br />

• Beating the lowest bid game<br />

10 Common Objections in<br />

Bidding, Estimating & Quoting:<br />

Tired of not winning projects or<br />

orders because you didn’t know<br />

how to counter the customer’s<br />

objections? Get past the “NO”<br />

and into the winners circle.<br />

WHY BUYERS BUY AND<br />

10 COMMON ERRORS IN<br />

CONSTRUCTION SALES<br />

THURSDAY :: 9:30AM - 11:00AM<br />

Why Buyers Buy: Takes a look<br />

at the basic buying habits of<br />

people, both individually and in<br />

a corporate setting.<br />

10 Common errors in<br />

construction sales: Many in the<br />

construction industry consistently<br />

make the same mistakes that<br />

kill their opportunity. There are<br />

many common errors and<br />

mentalities that hinder sales<br />

success. We’ll put a light on<br />

these problems and give the<br />

behaviors that counter them.<br />

Make sure your approach to<br />

the customer base is the most<br />

effective possible. These errors<br />

are often made without the<br />

contractor even realizing they’re<br />

making them. This cripples their<br />

chances of winning profitable<br />

projects and orders.<br />

LOCATED IN EXHIBIT HALL<br />

KEYNOTE<br />

LOCATED IN EXHIBIT HALL<br />

KEYNOTE<br />

Located in Room 504 Located in Room 504<br />

expo<br />

2<br />

www.buildexpousa.com :: 877.219.3976

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!