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BAY OF PLENTY BUSINESS NEWS SEP/OCT 2018

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<strong>BAY</strong> <strong>OF</strong> <strong>PLENTY</strong> <strong>BUSINESS</strong> <strong>NEWS</strong> September/October <strong>2018</strong> 21<br />

Size doesn’t guarantee security<br />

when it comes to contracting<br />

I had a meeting recently with an earthworks company and one<br />

of their comments was, “I don’t need terms of trade or to be<br />

a secured creditor, because I only deal with large construction<br />

companies.”<br />

CREDIT MANAGEMENT<br />

> BY NICK KERR<br />

Nick Kerr is Area Manager BOP for EC Credit Control NZ Ltd.<br />

He can be reached at nick.kerr@eccreditcontrol.co.nz<br />

My response was to<br />

remind them that<br />

Mainzeal, Ebert,<br />

Orange H and other large construction<br />

companies have run<br />

into difficulties in recent times,<br />

despite their size.<br />

Being a small supplier to a<br />

large company doesn’t make<br />

you safer - it just makes you<br />

part of a larger group of creditors.<br />

Whether that larger group<br />

gets paid or not depends on a<br />

number of factors.<br />

The main risk that I have<br />

seen with small subcontractors<br />

working exclusively with one<br />

large client on a large project, is<br />

that to secure the work there are<br />

often multiple tenders or bids.<br />

To have a good chance of<br />

success amongst many competitors,<br />

the bids are often<br />

priced at a very low margin,<br />

with the hope that the total<br />

quantity of work will make up<br />

for the lower margin.<br />

But in my experience, a low<br />

margin is a low margin irrespective<br />

of the job size.<br />

And that low margin brings<br />

with it the possibility of unexpected<br />

costs and unforeseen<br />

difficulties turning a low-margin<br />

into a no-margin scenario.<br />

Another risk is that many<br />

of the subcontractor agreements<br />

large companies have<br />

their subcontractors sign are<br />

blatantly one-sided.<br />

And because the company<br />

may well have executed<br />

hundreds of these type of projects,<br />

you had better believe<br />

that every single clause in the<br />

contract is there to protect the<br />

company from loss.<br />

It is likely to be based on<br />

something that does and has<br />

happened.<br />

Loss never just evaporates<br />

- it is always experienced by<br />

someone in the construction<br />

supply chain.<br />

And large companies hire<br />

professionals whose entire role<br />

is to try and ensure that it is not<br />

them that suffers the loss.<br />

Just a few months ago I<br />

read in a subcontractor agreement<br />

a client had been asked to<br />

sign the following clause:<br />

“The contractor agrees<br />

that they will not increase the<br />

quoted price, irrespective of<br />

changes made to plans, specifications<br />

or requirements.”<br />

Agreeing to this would, in my<br />

view, be ill-advised and potentially<br />

could prove to be financial<br />

suicide.<br />

Now I’m not saying that just<br />

New Zealand’s biggest<br />

ever forest industry<br />

delegation to China’s<br />

showcase Global Wood Trade<br />

Conference made the case<br />

for more investment in New<br />

Zealand forestry and timber<br />

processing.<br />

Forest Owners Association<br />

President Peter Weir told<br />

delegates at Chongqing that<br />

more timber processing in<br />

New Zealand before export,<br />

reduced overall energy and<br />

carbon emissions required to<br />

produce and transport the finished<br />

product.<br />

“There’s also a particular<br />

opportunity for primary processing<br />

of pruned logs in New<br />

Zealand, rather than the current<br />

approach of mixing quality<br />

logs with sap-degraded logs<br />

and a subsequent loss of value<br />

There’s also a<br />

particular opportunity<br />

for primary<br />

processing of<br />

pruned logs in New<br />

Zealand…<br />

– Peter Weir, Forest<br />

Owners Association<br />

because a construction company<br />

is large, they are in some<br />

way unethical or predatory.<br />

But in a situation where<br />

unforeseen circumstances can<br />

impact the potential profit of a<br />

job, it is essential that both parties<br />

can share driving the bus,<br />

not be driven over - or under.<br />

When one of the largest<br />

and oldest-established companies<br />

in NZ can lose more than<br />

$100 million on a single job,<br />

it shows that it can happen to<br />

absolutely anyone.<br />

Entering into unsecured,<br />

unequal agreements to get the<br />

work, can be likened to playing<br />

rugby against a team when<br />

only one of you has a set of<br />

goalposts and the opposition<br />

also has the referee on its side,<br />

or getting married with only<br />

party having a say in writ-<br />

Kiwi forest industry looks<br />

to China for investment<br />

by both parties,” said Weir.<br />

New Zealand Forestry<br />

Minister Shane Jones told the<br />

conference New Zealand was<br />

heavily reliant on access to<br />

foreign capital and also has a<br />

Peter Weir<br />

need to substantially increase<br />

its forest reserves.<br />

That was behind the government<br />

creating a more<br />

streamlined process for investment<br />

in forestry using foreign<br />

capital, and created a special<br />

opportunity for those interested<br />

in working with New<br />

ing the vows (goodness knows<br />

what I would have agreed to, if<br />

my wife wrote our vows!)<br />

If the only difference I ever<br />

make to a business is helping<br />

ensure they enter more equal<br />

Zealand, he said.<br />

Jones invited potential<br />

investors to consider connecting<br />

with the New Zealand<br />

industry representatives.<br />

The invitation comes at a<br />

time when there is increasing<br />

concern in China with the<br />

implications of the US tariffs,<br />

with President Donald Trump<br />

recently announcing tariffs on<br />

$200 billion worth of products,<br />

on top of the $50 billion<br />

worth already taxed earlier<br />

this year.<br />

If implemented, almost half<br />

of all Chinese imports into<br />

the US will soon face levies.<br />

The next wave of tariffs were<br />

scheduled to go into effect in<br />

late September, starting at 10<br />

percent before climbing to 25<br />

percent by January 1, 2019.<br />

Numerous Chinese speakers<br />

at the conference referred<br />

to the trade war with the US<br />

and that they anticipated this<br />

would a long drawn-out battle.<br />

Commentators at the conference<br />

believed the impact of<br />

increased US tariffs could cost<br />

contractual relationships, and<br />

making sure they will have<br />

ranking as a secured creditor in<br />

the event of something going<br />

wrong, then I would consider<br />

my involvement a success.<br />

China 1.5 percent of its GDP.<br />

On the positive side, Weir<br />

said potential Chinese investors<br />

acknowledged the US<br />

trade problems were an opportunity<br />

to strengthen other trading<br />

partnerships and thus welcomed<br />

Jones’ comments.<br />

New Zealand Forest growers<br />

and processors reported<br />

constructive engagement<br />

with members of the China<br />

Timber and Wood Products<br />

Distribution Association -<br />

the hosts of the Chongqing<br />

Conference.<br />

The CTWPD has thousands<br />

of members across China and<br />

there has been interest from<br />

the Chinese members in both<br />

the opportunities to invest in<br />

forests and processing in New<br />

Zealand, as well as securing<br />

additional wood supply.<br />

A number of the CTWPD<br />

group have expressed interest<br />

in a reciprocal visit to New<br />

Zealand later in the year to<br />

follow up on some of these<br />

options.<br />

– By DAVID PORTER<br />

BEWARE <strong>OF</strong> FOREIGN IMITATIONS.<br />

There’s no shortage of great ideas in New Zealand.<br />

But for an innovative bunch, we’re not the best at<br />

realising the full potential of our innovations, particularly<br />

when exporting them.<br />

At James & Wells, we can identify your competitive<br />

edge, offer business strategies for specific markets and<br />

help you own and leverage your intellectual property to<br />

ensure no one steals the fruit of your labour.<br />

www.jaws.co.nz | +64 7 928 4470

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