VBJ November 18
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THE VALLEY BUSINESS JOURNAL<br />
10 www.TheValleyBusinessJournal.com<br />
<strong>November</strong> 20<strong>18</strong><br />
Your Local Chambers<br />
Temecula Valley Chamber of Commerce<br />
www.temecula.org<br />
Murrieta/Wildomar Chamber of Commerce<br />
www.MWCoC.org<br />
Menifee Valley Chamber of Commerce<br />
www.menifeevalleychamber.com<br />
Lake Elsinore Valley Chamber<br />
www.lakeelsinorechamber.com<br />
Hemet/San Jacinto Valley<br />
Chamber of Commerce<br />
www.hsjvc.com<br />
See how the chambers can<br />
help your business.<br />
Technology and Professional Services – You’ve got a Full-time Staff<br />
Accountant and an Attorney, Right?<br />
It is important that anyone seeking<br />
to proffer advice, or present information<br />
as factual, should attempt to expose any<br />
bias that might affect their opinions. In<br />
the interest of full disclosure, I am the<br />
Service Manager at an IT management<br />
company. We offer IT services to small<br />
to medium sized businesses and become<br />
or supplement their IT department. With<br />
that out of the way, you are free to take<br />
what follows with an appropriate ‘grain<br />
of salt.’<br />
Working in or around small to medium<br />
businesses, you are no doubt well<br />
acquainted with the concept of professional<br />
services outsourcing. Engaging<br />
the services of a separate business entity<br />
to fulfill a role that would otherwise<br />
require a highly trained or specialized<br />
(read as: expensive) employee is what<br />
allows many SMBs to stay competitive.<br />
Although a large organization would<br />
have a payroll department, corporate<br />
attorney(s), and a staff accountant, most<br />
SMBs choose to outsource these services.<br />
This allows the SMB to not only<br />
save on the cost of these specialized services,<br />
but to leverage outside expertise.<br />
Take for example, a staff accountant<br />
within your business versus an accountant<br />
at a CPA firm. Both of these individuals<br />
would be providing your business<br />
with a service in preparing your taxes.<br />
An accountant that works for you knows<br />
your books—and only your books. This<br />
is contrasted with an accountant working<br />
for an accounting firm, who has<br />
multiple clients and deals with a wide<br />
breadth of issues. Although payroll,<br />
accountancy, and legal services are all<br />
professional services SMB owners are<br />
comfortable outsourcing, IT services are<br />
often handled non-professionally.<br />
“I’ve got a guy.” “My wife’s cousin’s<br />
son is really good with computers,<br />
he’ll set this all up for me.” I’m sure<br />
you’ve heard or made statements similar<br />
to these over the course of your career.<br />
Now, contrast them with other critical<br />
aspects of your business’ infrastructure.<br />
“He watches a ton of Law and Order, he<br />
can write the contract for us.” “She just<br />
passed 8th grade math, let’s see what<br />
she can make of this tax return.” Seem<br />
ridiculous on its face right? Consider<br />
how critical your IT infrastructure is<br />
to the day to day operations of your<br />
business. Why are we so eager to trust<br />
it to amateurs, or indeed, to ignore it<br />
entirely? The problem, I believe, is one<br />
of perception. Computers and the software<br />
they run can seem at once esoteric<br />
and stable. You can look at break-evens<br />
and tell that something isn’t right, but<br />
your computer throwing up a weird error<br />
message just seems perplexing and<br />
slightly inconvenient. Or, conversely,<br />
those of you that have an IT guy may be<br />
thinking that he or she is always trying<br />
to get you to spend money. It is time that<br />
we challenged this perception.<br />
I cannot imagine that many of you<br />
see your CPA as an unknowable cost<br />
center, the same can probably be said<br />
of your payroll company. It is imperative<br />
that business owners shift their<br />
perception of IT—those that wish to<br />
grow and adapt to a constantly shifting<br />
marketplace understand that IT is not<br />
only a critical part of their business<br />
infrastructure, it is another area to leverage<br />
professional services outsourcing.<br />
To tie back into the earlier example<br />
of the CPA firm versus the in-house<br />
accountant, IT management companies<br />
can leverage a depth and breadth of<br />
experience furnished by their variety<br />
of clients that is just not accessible to<br />
the in-house “IT Guy.” Moreover, this<br />
additional experience usually comes<br />
at a lower price point than a full time<br />
employee, just like utilizing an outside<br />
CPA firm. Finally, the It management<br />
company model lends itself to the SMB<br />
marketplace—they’re all about efficiency,<br />
because what they’re selling you is<br />
their time. It behooves the provider to<br />
create as stable an IT environment for<br />
your business as possible, to minimize<br />
downtime and their time spend maintaining<br />
it. It’s also in their best interest to<br />
resolve your IT related issues as quickly<br />
and efficiently as possible—their margin<br />
depends on it.<br />
As I stated at the beginning of the<br />
article, I have a vested interest in our<br />
organization, and the industry as a<br />
whole. That is not to say however, that<br />
we’re looking to run the “IT Guys” of<br />
the world out of business, nor drive<br />
every SMB into the warm embrace<br />
of an IT management company. I<br />
humbly ask that you change your perspective—in<br />
the immortal phrasing of<br />
Apple Computers, “Think Different.”<br />
Mythos Technology is an IT consulting<br />
and management firm that provides<br />
Managed Technology Services including<br />
hosted cloud solutions. For more<br />
information, please visit www.mythostech.com<br />
or call (951) 813-2672.<br />
TECHNOLOGY<br />
by<br />
by<br />
Tristan<br />
Steve Fillingim<br />
Collopy