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HEALTH & SPORT<br />
Oh Arthur Clothing<br />
The Danielle Lloyd x Oh Arthur<br />
collection for Mind will be available<br />
to buy at www.oharthur.co.uk<br />
coaborating to raise money for<br />
mental health charity, Mind...<br />
Award-winning personalised clothing brand<br />
Oh Arthur has announced a second collaboration with<br />
model and former Miss Great Britain, Danielle Lloyd<br />
– with all proceeds being donated to mental health<br />
support charity, MIND.<br />
Mother-of-four Danielle and Oh<br />
Arthur founder, Emma Jacklin, have<br />
designed a range of eye-catching,<br />
brightly-coloured tees for children<br />
and adults, each one emblazoned<br />
with a different message of positivity.<br />
The idea behind the collection is to<br />
raise awareness of mental health<br />
issues and encourage people to talk<br />
about their experiences without fear of prejudice or judgment.<br />
Prices start from £14 with all proceeds being donated to Mind,<br />
a charity that provides advice and support to empower anyone<br />
experiencing a mental health problem. Mind also campaigns to<br />
improve services, raise awareness and promote understanding.<br />
“Having suffered with anxiety and depression in the past, I<br />
know how lonely and isolating it can be to experience mental<br />
health issues,” explains Danielle. “It’s something that<br />
many people hide, even from their closet family and<br />
friends, so the work that Mind do in offering both<br />
emotional and practical support and advice to those<br />
in need is absolutely invaluable.<br />
“I knew I wanted to do something to raise money and<br />
awareness for the charity and considering my existing<br />
collaboration with Oh Arthur, a new collection to<br />
promote Mind’s messages and raise much-needed funds felt<br />
like the perfect way to do it. If we can help just one person feel<br />
better, I’ll be very happy indeed!”<br />
“This feels like such an important and relevant topic right now,”<br />
adds Emma. “There is definitely a positive shift in the way the<br />
world views mental<br />
health, but there is<br />
still a long way to go<br />
and we wanted to do<br />
something to help<br />
promote the messages<br />
of positivity, honesty<br />
and acceptance that<br />
are at the core of what<br />
Mind aims to achieve.”<br />
“It’s ok not<br />
to be ok.”<br />
Facebook: @oharthurclothing Instagram: oh_arthur www.oharthur.co.uk<br />
12<br />
Winter 2018
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