Film Journal October 2018

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The architects were able to optimize the volume of the large auditorium and insert two auditoriums side-by-side on the lowest level, while preserving the upper level for one large 170-seat auditorium. This allowed them to retain a majority of the intricate plaster ceiling details of the original theatre while creating a large 56 FILMJOURNAL.COM / OCTOBER <strong>2018</strong> 050-062.indd 56 9/5/18 3:35 PM
JKRP Architects’ isometric section, and below left, a before photo and after rendering. wall-to-wall screen for the new auditorium. By placing a new large theatre over the original stage area, the architects were able to create another 94-seat auditorium with its screen back-to-back with the large theatre. They were able to use the fly tower behind the original stage to create two small-screen stacked auditoriums. An additional two screens were added on top of the existing vestibule, with measures taken to make the volume disappear from view when seen from the street. The large brick stair towers were left in the main auditoriums, recreating the unique feeling of watching a show in the old theatre. As if it weren’t already an architectural feat in and of itself to squeeze eight viable auditoriums into the old theatre, all of the cinemas obviously needed to be handicapped-accessible and come with all of the amenities one would come to expect in a contemporary theatre. The next challenge was how to create an exciting lobby and concession area that didn’t feel like an afterthought. The whole vibe was turned into an urban-chic industrial aesthetic, with two narrow retail spaces fronting the street and a formal center-entry processional leading to ticketing and concessions. The height from the existing rake of the underside of the theatre seating provided a lofty, airy lobby, which the architects were eager to take advantage of. The soaring space was filled with an industrial steel stair and glass catwalks that crisscross the lobby and provide spaces to casually grab a drink or a bite before the show. The exposed brick piers and warm wood ceilings soften the space and help show off the original steel bow trusses supporting the roof. This will surely become a place where people will want to hang out both before and after the show. To say this project was complex is an understatement. Finding the space within the site’s footprint to create not only eight auditoriums but eight good auditoriums with nice sightlines and comfortable amenities was a herculean task, not to mention the structural gymnastics and logistics of supporting the auditoriums and moving people efficiently through the space. The architects were sensitive to keep much of the character of the original auditoriums and make them work with the new design. The entertainment industry and the theatre industry in particular are constantly reinventing themselves to meet the demands of their patrons. Grand old movie palaces don’t need to turn into big-box retail or be chopped into several small stores. With the right vision and the right architects, they can turn back into the neighborhood hubs they once were and compete with the major operators. OCTOBER <strong>2018</strong> / FILMJOURNAL.COM 57 050-062.indd 57 9/5/18 3:35 PM
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Film Journal October 2018

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