VBJ August 2019

VOLUME 30, NUMBER 8 

And... 

5 Activities to Keep Elderly 

Parents Active 

Business Planning for the 

Self-employed 

Learning About Fame 

4 Reasons Crash 

Diets Are a Bad Idea 

page 20 

AUGUST 2019 

Nominees for the 

Murrieta/Wildomar 

Chamber of 

Commerce 

page 8 

The TVCC Announces the 

13th Annual ‘ Women in 

Business Conference’ 

Speakers 

The Temecula Valley Chamber of Commerce will host the ‘13th Annual Women 

in Business Conference’ on Thursday, September 5, 2019 from 8:00am to 1:00pm in 

the stunning Summit Ballroom at Pechanga Resort & Casino. The event title sponsors 

are Abbott and Temecula Valley Hospital. This conference is designed to inspire, 

motivate and equip business professionals to succeed. By attending, guests will have 

the opportunity to hear extraordinary speakers share their experiences and receive 

practical tools to flourish in today’s business world. 

The Rotary Club of Temecula 

Installation of 2019-2020 

Board Members 

SEE PAGE 27 

As Rotarians, we look forward to working within our local community and 

around the world to make a positive, impactful year of service above self. 

This year’s motto, “Rotary Connects the World”, transcends any disconnect 

we all too often feel due to living in a world of constant information overload, and 

embraces the connection that Rotarians share. “Together we see a world where 

people unite and take action to create lasting change across the globe in our communities 

and ourselves.” 

SEE PAGE 31 

SEE PAGE 31 

Congressman Ken Calvert 

Announces Temecula to 

Receive $50 Million for 

Interstate 15 Project 

Launches Two 

New Medical 

Residency 

Programs 

SEE PAGE 26 

UHS SoCal 

Medical 

Education 

Consortium 

SEE PAGE 25 

July 1st began the launch of 

two new residency programs; 

Family Medicine and Internal 

Medicine based out of Temecula 

Valley Hospital, Southwest 

Healthcare System and Corona 

Regional Medical Center. 

Murrieta Rotary Announces 

Frank Donahoe as ‘Rotarian 

of the Year’ 

12 

COMMUNITY 

EXECUTIVE PROFILE: 

Oscar Babb 

PROFILE 

15 

How Customer Service 

Matters 

COMMUNITY 21

www.TheValleyBusinessJournal.com 

THE VALLEY BUSINESS JOURNAL 

2 August 2019

August 2019 



3 

13th Annual ‘ Women in Business Conference’ 1 

Temecula to Receive $50 Million for Interstate 15 Project 1 

Rotary Club of Temecula Installation of 2019-2020 Board Members 1 

UHS SoCal Medical Education Consortium 1 

Community 4-14 

EXECUTIVE PRO FILE | Oscar Babb 15 

5 Activities to Keep Elderly Parents Active and Engaged 16 

Business Planning for the Self-Employed 9 

Learning About Fame and Team from MJ’s Story 18 

4 Reasons Crash Diets Are a Bad Idea 20 

How Customer Service Matters 21 

Back to School – Technology Tune-up 21 

It’s All About the Eyes 22 

Temecula Valley Hospital Receives ‘Get with The Guidelines’ 22 

Some Good News! 23 

Microsoft Windows 7 - End of Life Series 23 

Slow and Steady? 24 

Arts, Dining and Entertainment 27-31 

Inside:


4 www.TheValleyBusinessJournal.com 


Temecula Valley Chamber 

of Commerce Announces the 

‘2019 Southwest Regional 

Economic Forecast’ 

The 2019 Southwest Regional Economic Forecast “Insight into the Region’s Thriving Future” is scheduled for Thursday, August 15, 2019 from 

7:30am to 9:30am at the beautiful South Coast Winery Resort & Spa. This event is presented by Loma Linda University Medical Center Murrieta 

and Southwest Riverside County Association of Realtors (SRCAR). Join us to receive an engaging economic report and projection of Southern 

Riverside County. The Temecula Valley Chamber of Commerce is proud to partner with UC Riverside School of Business Center for Economic 

Forecasting who boasts the most rigorous, accurate and unbiased economic forecast and analysis available. 

Event Presenting Speakers: 

Robert Field, Assistant County Executive Officer Economic and Community 

Development, Riverside County 

Field oversees the Economic Development Agency (EDA). EDA’s 

responsibilities include managing all construction within the County’s $1.5 

billion Capital Improvement Program, managing all of the County’s Workforce 

Investment and Development programs, providing for the public’s needs 

through the Community Services Division, running various types of housing 

programs, managing the County’s 36 branch library system, managing and 

maintaining all of the County’s real estate, and running the County’s airports 

and the annual County Fair & National Date Festival. 

Michael Fencel, Group Vice President of Universal Health Services, Inc., 

Southern California Acute Care Division 

Michael Fencel is Group Vice President for the Acute Care Division of 

Southern California, Universal Health Services, Inc.; he provides operational 

and strategic oversight for five hospitals: Temecula Valley Hospital, Rancho 

Springs Medical Center, Inland Valley Medical Center, Corona Regional 

Medical Center and Palmdale Regional Medical Center. Mike is a seasoned 

healthcare administrator with nearly 35 years of experience, recently elected 

to serve on the California Hospital Association Board of Trustees as a Hospital 

Association of Southern California Trustee from January 1, 

2019 thru December 31, 2021. 

Cheyenne Robinson, Account Executive, Buxton 

As an account executive for Buxton’s Public Sector team, 

Cheyenne manages client relationships throughout the U.S. 

She provides ongoing support and strategic recommendations 

for her clients throughout their economic development growth. 

She provides strategic support to cities within Southern California, 

such as, Temecula, Palm Desert, Carson, Mission Viejo, 

Anaheim and Hesperia. 

Dr. Roger Schultz, Superintendent, Mt. San Jacinto College 

Roger W. Schultz is the Superintendent/President of Mt. 

San Jacinto College, a position he has held since 2008. He 

joined MSJC in 2001 to fill the position of Vice President of 

Student Services. He also served as interim Vice President of 

Instruction at the college, as well as the executive director of 

the MSJC Foundation. Mt San Jacinto College is the fastest growing community 

college in the state and currently serves more than 26,000 students throughout 

a 1700 square mile district with five instruction sites. 

Gene Wunderlich, Vice President of Government Affairs, Southwest Riverside 

County Association of Realtors 

Gene Wunderlich is Vice-President of Government Affairs for the Southwest 

Riverside County Association of Realtors, Board of Governors Vice-Chair 

for Southwest Healthcare Systems and Legislative Liaison for the Southwest 

California Legislative Council. He publishes a monthly Realtor Report providing 

housing, economic and demographic data on the region and is frequently 

called upon to update local city governments, EDC and other groups. 

Local City development updates will be delivered by: 

Aaron Adams, City Manager, City of Temecula 

Grant Yates, City Manager, City of Lake Elsinore 

Armando Villa, City Manager, City of Menifee 

Kimberley Summer, City Manager, City of Murrieta 

Reservations are $50 per attendee and $600 

for a corporate table of 10 guests. For more 

information, please visit www.temecula.org 

or call 951-676-5090.




5




Murrieta Rotary, Fire & Rescue Departments 

Team Up on Life-Saving Program 

The Rotary Club of Murrieta presented 

the Murrieta Fire and Rescue 

Department with a $10,000 donation 

enabling it to purchase PulsePoint, a 

system capable of increasing the survival 

rate of sudden cardiac arrests in 

the City of Murrieta. 

The check was presented following 

a presentation by Jennifer Antonucci, 

the Department’s EMS coordinator. 

Antonucci pointed out that “only 10% 

of patients survive a sudden cardiac 

arrest, and the goal of the partnership 

with Rotary is to improve on that 10%.” 

The PulsePoint application is available 

for free download to smartphones, 

and once it is implemented in Murrieta, 

residents will be invited to download it 

on their smartphones or other portable 

electronic devices. When a citizen dials 

911 to report a medical emergency and 

the patient is not breathing, the app will 

engage and app users who have indicated 

they are trained in cardiopulmonary 

resuscitation (CPR) and willing to assist in 

case of an emergency can be notified if someone 

nearby is having a cardiac emergency 

and may require CPR. 

If the cardiac emergency is in a public 

place, the location-aware application will 

alert users in the vicinity of the need for CPR 

simultaneous with the dispatch of advanced 

medical care. The application also directs 

these potential rescuers 

to the exaction 

location of the 

closes Automated 

External Defibrillator 

(AED). 

“We are so 

very excited to 

partner with our 

Fire Department 

in advancing 

their capabilities 

in saving 

lives of Murrieta 

residents,’ said 

Jacqui Dobens, 

President of the 

Rotary Club. 

“My mother was 

a nurse, and she always stressed how 

important quick action was when a heart 

failure was involved.” 

Funds to support the partnership 

with Murrieta Fire were made possible 

by sponsorships and flag sales at the 

Club’s annual Murrieta Field of Honor. 

Produced in partnership with the City 

of Murrieta, the Field is held annual 

during the week of Veterans Day. The 

11th annual Field of Honor will be held 

November 9-17 this year. 

Chartered on April 28, 1992, the 

Rotary Club is involved deeply involved 

in local community activities as well as 

international activities and programs, in 

cooperation with Rotary International, 

which has as its theme “Service Above 

Self.” Club meetings are held Mondays 

(excepting holidays) at noon at Richie’s 

Diner, 40651 Murrieta Hot Springs 

Road, in Murrieta, and now evenings at 

6 pm at 8 Bit, 26755 Jefferson Avenue 

in Murrieta. For information regarding 

the club or membership visit www.murrietarotaryclub.org 

or contact President 

Jacqui Dobens at 951-667-5227. 

TVUSD Announces Governing Board of Education Vacancy Now 

Accepting Applications for Provisional Appointment Consideration 

On June 27, 2019, Board of Education 

trustee Adam Skumawitz resigned 

his position, effective immediately. 

The resignation creates a vacancy on 

the Temecula Valley Unified School 

District Board of Education. The Board 

met on July 16, 2019 and approved a 

provisional appointment process to fill 

the vacant position. The term of the 

provisional appointment will expire 

in November 2020. At that time, the 

appointed candidate may seek election 

to fill the remainder of the trustee’s term 

through November 2022. 

The District is now accepting applications 

from qualified persons who 

would like to be considered for appointment. 

Applications are due by Friday, 

August 2, 2019, by 4:30 p.m. Qualified 

candidates must be: 

1. A California registered voter residing 

in the boundaries of Temecula Valley 

Unified School District 

Trustee Area Four – (It is your responsibility 

to confirm that you reside 

in Trustee Area Four) Click here to 

review the trustee area map Area 4 is 

listed in blue. 

2. At least 18 years of age 

3. Not disqualified by the constitution or 

laws of the state from holding a civil 

office 

4. Not an employee of the Temecula 

Valley Unified School District 

5. Available on Tuesday, August 6 at 

4:00 p.m. to attend the Board meeting 

and participate in the public interview 

process 

If a TVUSD employee applies and 

is selected to fill the position, their employment 

would be terminated upon 

being sworn into office. 

Application packets are available 

at the Temecula Valley Unified School 

District Office at 31350 Rancho Vista 

Rd, Temecula, Ca or the application 

may be accessed online at https://www. 

tvusd.k12.ca.us/provisionalappt 

Application packets are being accepted 

from 7:30 to 4:30 p.m. at the 

District Office at the above address. 

Completed application packets must 

be delivered to the District Office in 

person, by mail, or e-mail and must 

be received no later than 4:30 p.m. on 

Friday, August 2, 2019. Completed application 

packets may be attached to an 

e-mail and sent to Debra Jilek djilek@ 

tvusd.k12.ca.us no later than 4:30 p.m. 

on Friday, August 2, 2019. 

Applicants must be available for 

interviews to be conducted by the Board 

at a public meeting on Tuesday, August 

6, 2019, beginning at 4:00 p.m. 

For more information on this vacancy, 

please visit the website https://www. 

tvusd.k12.ca.us/provisionalappt or contact 

the secretary to the Superintendent, 

Debra Jilek at (951) 506-7904. 


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7




Temecula Sunrise Rotary 

Honors Rotarian 

of the Year 

Small Business of the Year: 

Angel Reza Realtor Consultant, 

Heritage Hill, A Better Look Home 

Inspections, Chef’s Grille, Compass 

HR, Coworking Connection, Creative 

Dynamics, Edward Jones-Allen 

Montemagno, Elias Shoes, Endeavor 

Video Marketing, Executive Hair, 

Get A Clue Room Escape, Homes 

& Loans Done Right, Jon’s Movers, 

Law Offices of Benjamin Diederich, 

Piercings by Midori, Premier Solar 

Cleaning, PrideStaff, Residential Real 

Estate-Joanne Castro, Sullivan Solar 

Power, The Cake Cottage, Vince’s 

Spaghetti Express, Which Wich Superior 

Sandwiches 

Medium Business of the Year: 

8 Bit Brewing Co., Buffalo Wild 

Wings -Murrieta, Caron Construction, 

Devilicious Eatery, Donohoe 

Chiropractic, Financial Accounting 

Services, iCare Urgent Care, McDonald’s-Murrieta/Wildomar, 

Pie Nation 

Pizzeria, Progressive Health and Performance, 

REV 1 Engineering, Ruff 

and Ready Moving, Shamrock Irish 

Pub & Eatery, Signs By Tomorrow, 

SRCAR, Stromsoe Insurance Agency, 

The Creative Bar, The Mill Restaurant, 

Large Business of the Year: 

Ashley Furniture Home Store, Courtyard 

by Marriott, CR & R Incorporated, 

Cryoquip, Lake Elsinore Casino, 

MPS Security, Mulligan Family Fun 

Center, Murrieta Day Spa, Rady 

Children’s Health Services, Riverside 

Transit Agency, Sizzler -Murrieta, 

Southwest Healthcare System, Temecula 

Valley Hospital, Waste Management 

Non-Profit/Service Organization of 

the Year: 

*102.5 The Vine, Animal Friends 

of the Valley, Assistance League of 

Temecula Valley, Exceptional Sports, 

Habitat for Humanity, Jacobs House, 

Junior Amateur Golf Scholars (JAGS), 

Michelle’s Place, Cancer Resource 

Center, Murrieta Development Advisory 

Group, Murrieta Rotary Club, 

Oak Grove Center, Professional Women’s 

Roundtable, Project T.O.U.C.H., 

Rose Again Foundation, Safe Alternatives 

for Everyone, Save the Animals 

Today, Tiffany’s Gift, Tip-Trauma 

Intervention Program of SWRC, United 

Methodist Church, Valley Resource 

Center, Veteran Business Action Committee, 

Wildomar Elks Lodge #2591. 

Entrepreneur of the Year: 

Center for Low Carb Living-Melanie 

Pederson, Go Bright Side-Shane 

Riggs, Inland Wharf-Robert Durant, 

Kre8tive Bites-Robyn King, Murrieta 

Genomics-Jay Goth, Piercings by 

Midori-Midori Ramsey, Residential 

Real Estate-Joanne Castro, St. Nicholas 

Greek Orthodox Church-Father 

Andrew Lesko, The Lakehouse 

Boutique-Denise Boik, The Mill 

Restaurant-Adam Bouvet, The Wine 

Ranch-Debbie Wiens, Which Wich 

Superior-Sandy Word, 

Chamber Member of the Year: 

Amy Blackwell, April Vidal, Cindy 

Warren, Emily Padilla, George Mills, 

Jennifer Sevilla, Luanne Jobgen, Raj 

Narayanan, Robert Durant, Robert 

Rosenthal, Shannon Koechling, Tom 

Grimes, 

Murrieta Citizen of the Year: 

*Allen Montemagno, Annette Jennings, 

April Vidal, Caryn Gorzo, Cindy 

Warren, Daneen Ashworth, Erik 

McLeod, Linda Westfall, Matt Smith, 

Sherrie Munroe, Tanya Gillick 

Murrieta Volunteer of the Year: 

April Vidal, Cheryl Davis, Cindy Warren, 

Frank Donahoe, Lisa Wayman, 

Rob & Esmeralda Stout, Robin Facer, 

Sandy Word 

Wildomar Citizen of the Year: 

Andy Morris, Bridgette Moore, Dana 

Dejong, Kenneth Mayes, Robert Wilson, 

Todd Donohoe 

Wildomar Volunteer of the Year: 

Andy Morris, Chrissy Rohlomeier, 

Monica Kirkland 

2019 Awards Celebration 

is Saturday, August 24th 

at Pechanga Resort & 

Casino Summit Ballroom 

The Rotary Club of Temecula Sunrise 

recently honored its Rotarian of the 

Year 2019, Mark Sitar, with a standing 

ovation. The award was presented to 

him by President John Tamalunas who 

himself was honored several days later 

at his “Demotion Party” as an outstanding 

leader of the club. 

Sitar has been a member of the club 

since November 2014 and served as its 

president in 2017-2018. In addition to 

Rotary, he has volunteered for a number 

of local events for over 30 years, 

such as the Great Temecula Tractor 

Race, the Temecula Rodeo, Temecula 

Rod Run, Temecula Valley Balloon and 

Wine Festival, the Moving Vietnam 

Wall, Honor Flight of Inland Empire 

Guardian, T.I.P., and his favorite, 

The Temecula Community Christmas 

Dinner. 

After retiring and becoming a Rotarian 

in November of 2014, the volunteer 

opportunities have seemed almost 

endless and his passion for youth and 

senior services has been fulfilled. And, 

he says, “My Rotary family is just that, 

family, and some of the finest people I 

have ever met.” 

Sitar was born in 1949 in Indiana. 

His family moved to California in August 

1956. He has three brothers, one 

older and two younger, and two sisters, 

one older and one younger. He grew 

up mostly in the Orange County area 

where he met his wife Diane in the 

winter of 1975 and wed in the spring 

of 1976. They have two sons, three 

grandsons and one granddaughter. 

He says that his parents were 

his biggest influence when it came 

to helping people, as sometimes he 

would wake up in the morning and 

find unknown families sleeping in the 

living room. They had nowhere to go, 

so his family took them in for a while, 

and that was a normal thing for his 

parents to do. 

His first experience to volunteer 

as an adult was shortly after getting 

married and becoming a Big Brother 

to a 13-year-old boy while living in 

Spokane, Washington. The boy is 

now 56 years old, and they talk twice 

a year, on their birthdays. He plans to 

see his “Little Brother” next year and 

can’t wait. 

Sitar has been a factory worker, 

a machinist, a construction worker, a 

painting and remodeling contractor, an 

electronics technician, a stay-at-home 

dad, and a medical gas inspector, but 

he says that none of it can compare to 

his volunteer life. “Except the stayat-home 

dad part; that was the best 

job ever.” 

For more information about Temecula 

Sunrise Rotary and its work in the 

community, please call 951-698-6116. 

The club meets every Tuesday at 7:30 

am at Journey’s End at Pechanga, the 

golf course restaurant. 

“ 

Sitar has been a member of the club since 

November 2014 and served as its president 

in 2017-2018




5 Activities to Keep Elderly Parents Active and 

Engaged 

Staying healthy and feeling your best 

is important at any age, but it’s especially 

important for seniors. Studies have 

shown that being active as we age is crucial 

for physical, mental and emotional 

health. Do you have elderly parents who 

could use a little encouragement when 

it comes to staying active and engaged? 

Here are five pieces of sage advice to help 

get them out, about and enjoying life. 

Encourage them to lend a helping 

hand: Volunteer opportunities, depending 

on your parent’s skills and mobility, 

are a great way for them to stay active 

and engaged. Libraries, schools, museums, 

hospitals, soup kitchens and animal 

shelters are just a few organizations that 

are always in need of volunteers. Volunteering 

also could help your parents feel 

connected to the community. And in turn, 

this feeling of value brings many mental 

and physical benefits. 

Give them the resources to stay 

occupied while at home: Many elderly 

people spend all day alone in a silent 

house, without company or entertainment. 

While you might not always be 

with your parents during the day, you can 

help keep them occupied with activities 

such as audio books, CDs, radio shows, 

puzzles, hobbies, and anything else you 

think they might enjoy during the times 

you are not there. 

Keep them moving: Local park 

districts and senior centers offer exercise 

groups tailored to older adults. These 

classes, group walks and special outings 

encourage daily exercise. And, they not 

only provide physical activity, but also 

foster friendships. 

Get them a furry friend: If your 

loved one can handle the care and financial 

responsibilities associated with 

owning a pet, a new animal companion 

like a cat or dog, could be a great addition 

to their household. There are thousands of 

animals in local animal shelters looking 

for their forever home and getting a furry 

for your parents could provide the sense 

of purpose, responsibility and love your 

aging family member needs. 

Keep them social: Help your aging 

parents stay connected to other family 

members, neighbors, and friends. Help 

them set up social events and activities 

that include inviting people to visit them 

at their home, as well as those that give 

them opportunities to go out and see 

others. 

There are many ways to keep an elderly 

parent active, engaged and enjoying 

life. But if the challenge is getting them 

to and from their social activities and 

making certain they’re safe during their 

planned events, consider hiring a professional 

caregiver to provide companion 

care and transportation services. 

This article is provided by John and 

Christine Hamby Owner, FirstLight 

Home Care of Temecula serving the 

Temecula Valley. For more information, 

visit us online at www.temecula.First- 

LightHomeCare.com or call us at (951) 

395-0821. 

“ Do you have 

elderly parents who 

could use a little 

encouragement when 

it comes to staying 

active and engaged? 

9




Shareholder-Employee of an S Corporation: 

Are You Paying Yourself Reasonable 

Compensation? 

FINANCIAL 

by Esther Phahla, 

CPA, CTS, MST 

An S corporation is a corporation 

that elects to pass its corporate income, 

losses, deductions and credits through 

to its shareholder(s). A shareholder 

of an S corporation reports the flowthrough 

of income and losses on their 

personal tax returns and are assessed 

tax at their individual income tax rates. 

When a corporate officer performs 

services for the S corporation and 

receives or is entitled to receive payments, 

their compensation is generally 

considered wages. Does it mean the 

corporate officer is an employee? 

Who is an employee of the S corporation? 

The IRS states specifically 

that corporate officers are employees 

and that companies must comply with 

all employment laws in relation to 

these employees, including: 1) Paying 

payroll taxes on their salaries and 

withholding federal and state income 

tax from these salaries; 2) Paying unemployment 

taxes and workers compensation 

taxes on the salaries. The 

fact that an officer is also a shareholder 

does not change the requirement that 

payments to the corporate officer be 

treated as wages. 

The IRS requires that all shareholders 

of S corporations who perform 

services for their company pay themselves 

Reasonable Compensation, and 

it should be paid prior to taking any 

distributions. S corporation shareholders 

don’t pay self-employment 

taxes (Social Security and Medicare) 

on their distribution from the business. 

Because S corporation income 

is not subject to self-employment tax, 

there is tremendous motivation for 

shareholder-employees to minimize 

their salary in favor of distributions. 

S corporations should not attempt to 

avoid paying employment taxes by 

having their officers treat their compensation 

as cash distributions, payments 

of personal expenses or loans 

rather than wages. the IRS has began 

taking aim at taxpayers who abused 

the employment tax advantage of S 

corporations by minimizing salary. 

Shareholder-employees who opted to 

forgo salary in favor of distributions, 

have found themselves in a situation 

where the courts have recharacterized 

the distributions as compensation under 

the principle that any employee 

who renders significant services to an 

employer must be paid “reasonable 

compensation.” 

What is Reasonable Compensation? 

Reasonable Compensation 

is defined by the IRS as “The value 

that would ordinarily be paid for like 

services by like enterprises under 

like circumstances”. Therefore, it 

is the salary or wages that you, the 

shareholder-employee of an S corporation, 

pay yourself for the work you 

perform for your company. 

Some factors considered by the 

courts in determining reasonable 

compensation are: 

• Training and experience 

• Duties and responsibilities 

• Time and effort devoted to the business 

• Dividend history 

• Payments to non-shareholder employees 

• Timing and manner of paying bonuses 

to key people 

• What comparable businesses pay for 

similar services 

• Compensation agreements 

• The use of a formula to determine 

compensation 

Another way to determine a reasonable 

salary for corporate officers 

is to look at what other companies 

of similar size and type pay for such 

services. As a shareholder employee, 

the key to establishing reasonable 

compensation is determining what 

you do for your S corporation. You 

might be doing more than just generating 

revenue for your business, 

you are probably also involved in administrative 

work. It is important that 

you research and document how you 

reach your Reasonable Compensation 

amount and be able to substantiate 

the salaries you are paying that will 

help keep you on the right side of the 

IRS when it comes time for them to 

review your company’s tax returns. 

The best time to establish your Reasonable 

Compensation amount is 

before an IRS examination. 

Esther Phahla is a Certified Public 

Accountant and Certified Tax 

Strategist in Temecula. She is the 

Best-Selling Author of tax planning 

books, “Why Didn’t My CPA Tell Me 

That” and “10 Most Expensive Tax 

Mistakes That Cost Business Owners 

Thousands”. She also holds a Master’s 

of Science in Taxation. She can 

be reached at (951) 514-2652 or visit 

www.estherphahlacpa.com




11




Michelle’s Place 

Adds New Community 

Outreach Coordinator 

and Development and 

Fundraising Officer to 

the Team 

Michelle’s Place Cancer Resource 

Center is proud to announce the appointment 

of two new staff members. Debbie 

Parker, RN, BSN, has been named Community 

Outreach Coordinator. She will 

be in the community sharing information 

about the programs and services Michelle’s 

Place offers, as well as teaming 

up with health practitioners in bringing 

education to Michelle’s Place. “With my 

experience as a registered nurse and a 

longtime supporter of Michelle’s Place, I 

understand the importance of total patient 

care and am excited to collaborate with 

other health practitioners in bringing 

health education to our community”, 

said Debbie. 

Kim Gerrish, Executive Director of 

Michelle’s Place says she is excited for 

the direction Debbie has taken community 

outreach. “Debbie is so passionate 

about providing education to our community… 

she is an asset to our team, 

and we are so pleased with the connections 

she has made.”, said Kim. Debbie 

lives in Murrieta with her husband and 

daughter, she has four other children and 

several grandchildren living throughout 

the United States. 

Another role that has been filled is 

that of the Development and Fundraising 

Officer. Jennifer Smith, a Rotarian of 

nine years, began serving the community 

through service projects with the New 

Generations Rotary Club. She became 

familiar with Michelle’s Place through 

her Club, which created a project with 

the Oasis Sewing Club of Menifee to 

sew Santa Sacks for Michelle’s Place 

Christmas party. The bags are then filled 

with toys for children whose parents are 

in treatment. “Having Jennifer as part of 

our team is a testament of community 

collaboration. 

As I have gotten to know her over 

the years through Rotary, I have seen 

the dedication she has to our community 

through her volunteer service in Rotary”, 

said Kim. Jennifer will be overseeing 

fundraising and development through 

fostering relationships with members of 

the community. Her experience as an office 

manager for a local chiropractor and 

being a licensed insurance agent will help 

her with further developing partnerships 

in the community. “I am very excited to 

join the Michelle’s Place team. I have enjoyed 

watching them grow and am happy 

to contribute to that growth through the 

expansion”, said Jennifer. Jennifer lives 

in Murrieta with her husband Matthew 

and is a graduate of California Baptist 

University. 

Frank DonahoE 

Murrieta rotary ‘RotarIAN of 

the year’ 

Frank Donahoe, a long-time 

member of the Murrieta Rotary Club, 

was named Rotarian of the Year for 

2018-2019. This honor is bestowed 

every year by the president of the 

club to a most deserving Rotarian. 

According to then-president 

Jann Gentry, she chose Donahoe for 

the award because of his unflagging 

dedication to promoting the club in 

the community and for achieving 

the highest number of club members 

in the 27-year history of the club. 

Membership during this year, and 

under the direction of Membership 

co-Chair Donahoe, increased by 33 

percent to a high of 57 members. 

One technique Donahoe used for 

the increase was to institute an evening 

meeting time option for the club. 

All club members and prospective 

members were invited to consider 

the evening meeting time—6:00 

p.m. on Mondays—as an option to 

the traditional Monday noon lunch 

meeting. Many prospective members 

(and some current members) 

chose the evening option because 

it is sometimes easier for them to 

attend at that time than to break up 

the middle of their day. 

Donahoe also represented the 

Murrieta Rotary Club at most Murrieta/Wildomar 

Chamber of Commerce 

events, staffed a Rotary table 

at mixers and was the friendly face 

of the club. He started asking for 

ambassadors to join him in these 

endeavors and many club members 

did; he, however, was the constant in 

this equation that made the concept 

work, according to Gentry. 

At the beginning of the fiscal 

year, Donahoe acted as a guide and 

mentor to the incoming president, 

encouraging Gentry to have goals 

and plans to make the 2018-2019 

year a success. He assisted her in 

holding strategic planning sessions, 

and in implementing the steps to 

reach those goals. 

Beyond those duties, Donahoe 

took on the role of Sponsorship Chair 

for the Murrieta Rotary’s Field of 

Honor. He was instrumental in kicking 

off the fundraising for the annual 

event held in November. In the first 

two weeks, members raised $17,000 

towards the $80,000 goal. 

Murrieta Rotary Club is a civic 

organization whose motto is, “Service 

Above Self.” Gentry noted that 

Donahoe aptly fulfilled this motto to 

its utmost. 

Debbie Parker 

JENNIFER SMITH 

City of Temecula to Host 

FREE Summer Cruise Night in Old Town Temecula 

The City of Temecula will host a 

FREE Summer Cruise Night in Old 

Town Temecula on Friday, August 23, 

2019, from 6:00 pm – 8:00 pm on Old 

Town Front Street. Bring your hot rod 

or any classic vehicle for a chance to 

cruise from Arch to Arch while enjoying 

the summer evening air. 

Spectators are welcome and encouraged 

to come watch these beauties put 

their tops down, rev up their engines, 

and honk their horns as they make their 

way up and down Old Town Front 

Street. 

When you’re done cruising, stick 

around for Old Town Live and enjoy the 

fabulous dining and exciting night life 

that Old Town Temecula has become 

so famous for. Parking is permitted in 

any available legal parking spot. All are 

welcome to this free fun event. 

Please visit TemeculaCA.gov. or 

call (951) 694-6480 for more information.




13 

Saving Water with Your Pool 

Summer is heating up which 

means more time using the pool. 

With all of that water, it’s important 

to be using it as efficiently as 

possible. Here are some simple tips 

to help maintain an efficient pool 

while also saving water and money: 

• Don’t overfill the pool. Lower 

water levels will help reduce losing 

water that splashes out 

• For pools with automatic refilling 

devices, check the pool for leaks 

periodically as it can be hard to 

tell if you’re losing water when it’s 

automatically being filled 

• Minimize the use of waterfalls in your 

pool as the aeration can increase evaporation 

• Use a pool cover to help reduce evaporation 

when the pool is not in use 

Elsinore Valley Municipal Water 

District wants to help customers save 

water with their pool by offering up to 

$50 for the purchase and installation of 

one new pool cover that helps decrease 

evaporation. 

The Pool Cover Rebate Program 

will be offered until June 30, 2020 so 

EVMWD encourages customers to 

apply before it’s too late. Funding is 

available on a first-come-first-serve 

basis. For more information or to 

apply for the rebate, visit www. 

evmwd.com/rebates. 

Drive Safe 

awareness 

Temecula Nafe’s August 6th MEETINGMeet- 

Speaker Is Kisa Puckett 

The City of Temecula is raising 

awareness throughout the summer to 

promote safe driving choices and related 

outreach campaigns throughout the 

region including DUITT.org (DUI Terminator 

Team), Riverside County Sheriff’s 

S.T.R.E.E.T. (Sheriff’s Takeover 

Racing Enforcement Team), Southern 

California Association of Government’s 

(SCAG) Go Human, and CHP-Temecula’s 

distracted driver awareness. 

Temecula Mayor Mike Naggar 

states, “Our citywide theme for 2019 

is LOVE Temecula, but this is more 

akin to ‘tough love’ as the City of Temecula 

has zero tolerance for unsafe 

driving choices.” Council Member 

Zak Schwank concurs and states, “A 

car accident should not always have 

the word ‘accident’ associated with it 

because many times it is a choice to 

run a red light if in a rush, speed, use 

a cell phone, or drive after consuming 

alcohol, marijuana, prescriptions, or 

other substances.” 

The City is saturating its traffic 

deputies at key locations and will be 

implementing traffic calming measures 

at various locations known for speeding 

such as the Redhawk Parkway/Vail 

Ranch “loop” and other locations being 

evaluated. Currently, the Promenade 

Temecula has a crashed vehicle on 

display near the theater to demonstrate 

the consequences of texting and driving. 

Next month, a different crashed vehicle 

will be in front of City Hall to raise 

awareness of the dangers of drunk or 

drug impaired driving. Look for more 

information over the next few months 

about the following topics: 

• Distracted Driver - July 

• Drunk and/or Drug Impaired Driving 

- August 

• Red Light Runners, Speeders, Bicycling, 

Pedestrian Crosswalk Safety 

- September 

Besides safely driving, what can 

you do? For one, report reckless driving 

activity immediately to 911 with 

as much information as possible such 

as description of vehicle, location and 

direction of travel, license plate and 

description of driver. It is an emergency. 

You could save a life. Just remember, 

do it safely and legally. 

If calling from your vehicle, either 

park it or use only an installed handsfree 

system. All drivers under the age 

of 18 are prohibited from using phones 

while operating a motor vehicle, even 

with a hands-free system. 

Also, share this life-changing true 

story video with your loved ones, produced 

by the U.S. Department of 

Transportation National Highway 

Traffic Safety Administration related 

to texting and driving: https://www. 

youtube.com/watch? Time continue=178&v=t7911kgJJZc. 

You will find 

other excellent videos on their YouTube 

channel: https://www.youtube.com/ 

user/USDOTNHTSA/videos 

P.S. Drive Safe! 

“ 

Besides safely driving, 

what can you do? For 

one, report reckless 

driving activity immediately 

to 911 with as 

much information as 

possible 

Kisa Puckett, Creative Director 

Founder Pink Icing – Marketing. Kisa 

will gear this topic towards today’s 

entrepreneur that is just starting out or 

struggling and looking for success in business. 

The talk will provide you with the 

most important aspects of what entrepreneurship 

is and is not. The commitment 

it takes to succeed and the pieces and 

mindset you need to become successful. 

She is an entrepreneurship expert, the 

creative director of marketing and branding 

agency Pink Icing and the founder 

of The Entrepreneur’s Experience & 

The Business Diamond. She helps new 

and struggling entrepreneurs overcome 

mindset blocks and acquire the education 

and tools necessary to become wildly 

successful in business. Kisa specializes in 

building brands through live experiences 

and is creator of Networking Social, a 

unique and engaging live experience 

that drives traffic and new customers to 

businesses and builds brand awareness. 

Kisa started her first successful 

restaurant business at the age of 23 and 

has been in the marketing and branding 

industry for over 18 years. She holds a 

Bachelor’s in Management with a Concentration 

in Marketing from National 

University and has over 10 years of specialized 

training in online marketing and 

branding. She has worked with prominent 

organizations such as Techstar’s as lead 

organizer for Startup Week Temecula. 

She has been featured in the San Diego 

Union-Tribune, iHeart Media and We Are 

Beautiful Magazine. 

This August 6th meeting Location is 

Texas Lil’s Mesquite Grill — 28495 Old 

Town Front St. Temecula at 28495 Old 

Town Front St. at 6:00 P.M. 

Cost: $10.00 for members $15.00 for 

guests than you order diner and pay the 

restaurant direct. Membership is $50.00 

a year. 

RSVP to Robbie Motter, Director 951- 

255-922-9200. We look forward to seeing 

you at the meeting.




Beatles vs. Elvis and Prince Tribute Shows 

Come to Temecula Stage 

Your Local Chambers 

Temecula Valley Chamber of Commerce 

www.temecula.org 

Murrieta/Wildomar Chamber of Commerce 

www.MWCoC.org 

Menifee Valley Chamber of Commerce 

www.menifeevalleychamber.com 

Lake Elsinore Valley Chamber 

www.lakeelsinorechamber.com 

Hemet/San Jacinto Valley 

Chamber of Commerce 

www.hsjvc.com 

Beatles or Elvis? Who was the 

real King of Rock ‘n’ Roll? Two of 

the greatest musical acts of all time 

face off in a high-octane, adrenaline-pumping 

musical showdown 

on Friday, August 30 at the Old 

Town Temecula Community Theater 

courtesy of nationally touring 

Beatles band Abbey Road and 

premier Elvis tribute, Scot Bruce. 

Where did the idea for this 

show come from? “Music fans 

never had a chance to see the Beatles 

and Elvis perform on the same 

marquee,” said Nate Bott, who 

performs as “John Lennon” in the 

show. “Now, music aficionados 

can watch this debate play out on 

stage.” 

During the two-hour show, 

the bands perform three sets each, 

trading places in quick set changes 

and ending the night with an all-out 

encore involving both bands. The 

band members have their outfits 

custom-made, since avid fans know 

exactly what the Beatles and Elvis 

wore onstage during different time 

periods in their careers. 

There’s a lot of good-natured 

jabbing between the bands as well. 

“When it comes to stage presence, 

there is no comparison,” quips 

Bruce. “The Beatles couldn’t even 

dance.” 

“Lennon and McCartney were 

the best songwriting duo of all 

time,” said Chris Overall, who 

plays “Paul McCartney” in the 

show.”Elvis had other people write 

his songs.” 

“John Lennon said that If there 

were no Elvis, there would be no 

Beatles. Rock ‘n’ Roll started with 

Elvis…and we certainly know what 

happened when the Beatles got a 

hold of it!” said Bruce. 

How can we compare the two 

biggest acts in the history of the 

music business? “You put the two 

best tribute bands to the originals 

on stage and let the audience decide,” 

said show producer Andy 

Nagle. 

Delivering a high-energy show 

featuring classic Prince songs, 

Erotic City doesn’t stint on the high 

heels, lace pants, crushed velvet 

and all the electric sexiness associated 

with His Purple Majesty. Now 

they’re coming to the Old Town 

Temecula Theater on Saturday, 

August 31 to rock out to classics 

like “When Doves Cry,” “Little 

Red Corvette,” “I Wanna Be Your 

Lover” and “Purple Rain.” 

For 25 years, Julian Stefoni has 

been partying like it’s 1999. As the 

lead singer of Erotic City, Stefoni 

delivers one of the most sublime 

— and now one of the most poignant 

— tributes to the late Prince 

on the planet. 

Beatles vs. Elvis - A Musical 

Show performs on Friday, August 

30 and Erotic City plays on Saturday, 

August 31. The shows start at 

8:00 pm. Tickets are $22- $35 and 

may be purchased online at www. 

temeculatheater.org,by calling 

866 653-8696 or at the theatre box 

office. Old Town Temecula Community 

Theater is located at 42051 

Main Street, in Old Town Temecula. 

The shows are appropriate for 

all ages. 

“ “Music fans never 

had a chance to see 

the Beatles and Elvis 

perform on the same 

marquee,” said Nate 

Bott, who performs 

as “John Lennon” in 

the show. “Now, music 

aficionados can watch 

this debate play out 

on stage”




15 

EXECUTIVE PROFILE | Oscar Babb 

Oscar Babb has been a resident of 

Murrieta and arrived to the Inland 

Valley in May of 2012. We came to 

the city of Murrieta back then and we 

livee in a very small apartment. A few 

months after that we opened our first 

business and about to close escrow on 

our first home. It was a very exciting 

time and we were thrilled to be able 

to open in the city of Temecula, this 

dream. 

AFFILIATIONS 

We are proud to be affiliated with our 

local Chambers of Commerce as well 

as others from outside the valley. I am 

part of advisory committee of several 

organizations from the Inland Valley 

all the way to the Coachella valley. 

BUSINESS PHILOSOPHY 

I was raised by hard-working family 

and in my career as a culinarian I experienced 

first hand that if you have 

dedication and passion for what 

you do there is not limit to what you 

can accomplish. My business philosophy 

is that transparency will always be 

a great tool for great business results. 

I clearly remember this phrase every 

day: nothing either good or bad will 

happen if nothing is done. 

FAVORITE SPORT 

My favorite sport is soccer. I really enjoy 

watching it and I used to play it when 

I was little. At this time I am practicing 

golf and at this time you can not call 

what I do “playing golf” but I do enjoy 

my time doing it. 

GOA LS 

I have had my fair share of issues with 

my back so my goal at this time is to 

be and stay healthy, also to continue to 

grow with our ventures and grow with 

them at the same pace that we have 

done so far. 

MENTORS 

I am proud to say that a great part of 

who I am today in our business ventures 

I have learned from John G. This man 

has open great doors for me and has 

taught me a great deal, so my sincere 

gratitude to him. 

FAVORITE READING 

To say only one book it would be very 

challenging, but I sincerely have enjoyed: 

The Power of Now by Eckhart 

Tolle, The 4-Hour Work Week by Tim 

Ferriss and The Healing Code by Alexander 

Loyd. Each one has opened my 

mind to interesting and different things. 

RESUME 

I have been in the culinary and service 

industry for more than 20 years. I have 

opened hotels, bars and restaurants in 

Europe as well as in the United States. 

PLACE OF RESIDENCE 

Palm Springs, CA 

Temecula Introduces New 

Adopt-A-Park Program 

As a way to recognize local 

volunteer organizations for their 

contributions to the maintenance and 

upkeep of our parks, the City of Temecula 

is pleased to announce its new 

Adopt-A-Park program. This program 

will allow individuals or groups to 

adopt a specific site in a volunteer 

capacity to enhance the City’s parks, 

trails, and green spaces. 

Through the Adopt-A-Park program, 

individuals or groups can assume 

responsibility for one or more 

eligible activities such as litter removal, 

amenity donation, tree planting, 

etc. at their adopted site. 

Adopting groups will be recognized 

with the placement of a sign at 

the adopted location. 

Benefits of this program include: 

• Enhancement of the environment 

• Beautification of parks, trails, and 

green spaces 

• Greater public education and awareness 

of park recreation programs, and 

community services 

• Volunteer Opportunities 

• Park Safety 

• Cultivate Community Spirit 

Please visit TemeculaCA.gov/ 

Adopt-A-Park to download the application 

packet, or call (951) 694-6480 

for more information.




Business Planning for the 

Self-Employed 

Water, Flood, Fire, Smoke, Mold Damage? 

With Pulido you are family. 

We will get you through this. 

The most trusted Restoration company in 

the Temecula valley since 1989 

If you are one of the growing 

numbers of self-employed contractors 

and freelancers in the US, it is worth 

looking at a few areas of business 

planning. Some self-employed may 

not have planned on running a business, 

but many freelancers don’t have 

a choice when they are working in 

sectors that require they work as a 

contractor rather than an employee. 

As a self-employed individual 

you are technically a sole proprietor 

and have similar obligations as any 

business owner. So, even if you are 

an Uber driver, freelance consultant 

or IT specialist, you need to think of 

yourself as a real, independent business, 

and not just a service provider. 

Tax Planning - One of the primary 

differences from being an employee, 

is that you have to handle all 

of your own tax planning and filing. 

There are some real differences, and 

a few advantages. 

Self-employment Tax - As a 

sole proprietor you have to pay both 

the employer and employee shares 

of FICA, which adds up to a 15.3 

% self-employment tax. That tax is 

applied to net business income before 

any personal deductions, but after 

business expenses. 

Deductions - As a self-employed 

you are able to deduct from income 

many more expenses than an employee, 

as long as they are business 

related. This can end up reducing 

your overall tax bill depending on 

your income and type of business. 

Estimated Tax Payments - Every 

business, including sole proprietors, 

generally must make quarterly 

estimated income tax payments to 

the IRS. 

Insurance - Because you are 

self-employed, you don’t receive 

any benefits like an employee, and 

will have to buy your own health 

insurance or accident coverage. 

Retirement Accounts - You 

have options to set up your own retirement 

accounts and make regular 

contributions, and in some cases can 

contribute more each year than to a 

regular IRA. 

Bank Accounts - It is recommended 

to set up a separate bank 

account for your business, so that you 

don’t comingle personal and business 

expenses or payments. 

Contracts and Invoices - Part of 

running a business is setting up contracts 

with your clients and sending 

regular invoices. This helps to document 

your income, justify expenses 

and protect yourself from payment 

issues with clients. 

Professional Guidance - If you 

are new to self-employment, you 

may need help with your financial 

accounting, contracts, planning steps 

and tax strategies. 

Please call the attorneys at Shoup Legal, 

A Professional Law Corporation 

at 951-445-4114 with any questions 

that you might have. 

ShoupLegal.com 

LEGAL 

by by 

Andrea Steve Fillingim Shoup 

Family Owned & Operated 

100% Background Checked Team 

24/7/365 Emergency Service 

Fully Licensed, Bonded and Certified 

Insurance Approved and Preferred 

951-296-9090 

Teampulido.com 

Lic# 710901 

“ 

So, even if you are an Uber driver, freelance 

consultant or IT specialist, you need 

to think of yourself as a real, independent 

business, and not just a service provider 

New hires? Awards? Promotions? 

Share your news with us on Facebook




17 

Smart Business Connections 

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NOW, you can be seen in this multiple award-winning 

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Contact us for more information at (951) 461-0400.




Learning About Fame and Team from 

MJ’s Story 

EDUCATION 

by 

by 

Drake Levasheff, PhD. 

Steve Fillingim 

I love reading biographies! The 

best ones bring usually together a few 

key elements, including an engrossing 

story that draws me in and compelling 

insights that deepen my knowledge or 

perspective. Such has certainly been 

the case as I have read Roland Lazenby’s 

critically acclaimed biography 

on Michael Jordan. In the process, I 

gained empathy about the challenges 

that the basketball star faced and 

learned valuable lessons about team 

building. 

Some of us may desire to be famous, 

but hearing what fame ended up 

costing Michael Jordan was sobering 

to me. Countless challenges came with 

his celebrity, but the greatest may have 

been the way it isolated him. In order 

to insulate himself from the constant 

advances of fans, the basketball superstar 

surrounded himself with a tight 

circle of friends and regularly stayed 

inside his hotel suite when the team 

travelled. 

The magnitude of Jordan’s celebrity 

created tremendous challenges for 

building a team. As I learned about 

this in Lazenby’s book, I became 

increasingly impressed with the job 

that Phil Jackson did for the Chicago 

Bulls during his time coaching Jordan. 

If Jackson was going to build a strong 

team, he had to navigate the icon’s 

fame and find a way to bring his roster 

of twelve players together. Because 

Jordan’s talent and celebrity set him 

apart from other players, Jackson 

had to acknowledge those differences 

while also creating avenues for trust 

and mutuality within the Bulls Team. 

What changes did Phil Jackson 

make to build his team in Chicago? 

Lazenby points to a number of small 

steps that collectively made a huge 

difference. For example, Jackson 

began to limit media access to Jordan 

after games and reserved the locker 

room as a private space for players 

that would not be interrupted due as a 

consequence of Jordan’s fame or the 

meddling of the team’s front office. 

He also made the teams’ practices 

private--this barrier had the benefit of 

keeping the media from entering and 

becoming a distraction. Jackson also 

incorporated unorthodox practices that 

have come to light recently, including 

convening the group for meetings by 

pounding on a drum, practicing meditation 

together, and burning incense 

when they gathered as a team. Even 

the coach’s unconventional practices 

served to build team cohesion and 

bring the players and coaches together 

succeeded, as they achieved success 

that has been unrivaled in the modern 

era of professional sports--winning six 

NBA Championships over an eightyear 

period. 

Some have said that Jackson was 

always going to be successful since 

he always had the best player, MJ. 

But such perspective overlooks one 

of Roland Lazenby’s observations in 

Michael Jordan: The Life--that the 

superstar was invaluable to his team, 

but Jordan’s unique mix of fame, 

strengths, and personal challenges 

made for an arduous journey! 

Dr. Drake Levasheff is Senior Director 

of Azusa Pacific University’s Murrieta 

Regional Campus. He can be reached 

via email at dlevasheff@apu.edu.




19 

City of Temecula Summer Food 

Service Program 

With summer here, it’s time to 

think about keeping children eating 

healthy while school is out. The 

Temecula Community Services Department, 

Human Services Division 

will be providing a free lunch, and 

special needs enrichment activities 

to children and teens during the 

summer. 

You can come to Margarita 

Community Park (29119 Margarita 

Road) beginning July 9th through 

August 8th, every Tuesday and 

Thursday at 11:00 am. 

The Summer Food Services 

Program is an extension of the 

state-funded school lunch program 

and is first come first served, as 

lunches are limited. There are no 

income requirements or registration. 

Any child 18 years of age and 

under or individuals with disabilities 

may come to eat. 

Each year, the U.S. Department 

of Agriculture partners with 

local organizations like the City of 

Temecula to provide free meals to 

children when school is out for the 

summer. 

For more information about 

the national Summer Food Service 

Program, please visit http://fns. 

usda.gov/cnd/summer or contact the 

Community Services Department at 

(951) 694-6464. This institution is 

an equal opportunity provider. 

The agency does not discriminate 

against any person because of 

race, color, national origin, sex, age, 

or disability. 

The Summer Food Services Program is an 

extension of the state-funded school lunch program 

and is first come first served, as lunches are limited




4 Reasons Crash Diets Are a Bad Idea 

Swimsuit season is here, and 

you want to get your body ready 

for the beach. Or perhaps that class 

reunion is rapidly approaching, 

and you want to be in better shape 

than your former high school 

nemesis. 

Whatever your reasoning, a 

crash diet can seem appealing when 

you want to lose weight quickly. But 

they are actually a very bad idea, for 

several important reasons. 

Your metabolism will slow. 

When you cut back your caloric 

intake to drastically low levels, 

your body responds as if you’re 

experiencing a famine. This would 

be a great mechanism to have in an 

actual famine, but for those trying to 

lose weight, it can be frustrating and 

counterproductive. Your metabolism 

will slow, as your body struggles to 

hold onto fat stores. In the best case 

scenario, you won’t lose as much 

weight as you’d hoped. In the worst 

case scenario, you could make yourself 

sick – or at the very least, quickly 

regain all of the weight when you 

abandon your crash diet. 

You will drain your willpower. 

Starvation diets only last so long. 

They all depend upon willpower, and 

you will eventually run out of that 

mental tool. When it’s gone, it’s gone 

in a big way…. and you will probably 

find yourself pigging out on every 

high-fat, sugary snack in sight. 

You will deplete your body of 

essential nutrients. Aside from pure 

energy in the form of calories, food 

provides us with vitamins and minerals 

that we need for optimal health. 

If you aren’t eating enough, chances 

are high that you also aren’t getting 

enough of these essential nutrients. 

You can actually starve yourself into 

sickness or chronic health problems. 

At the very least, you will notice that 

you feel awful and your skin looks 

sickly – not the look you’d imagined 

for your class reunion. 

Crash diets distract you from 

what really works. When you crash 

diet, you’re relying on a temporary 

strategy, and you will achieve only 

temporary results. Focus instead on 

identifying a healthy diet and lifestyle 

that works for you, and you can 

use this time to form good habits that 

will last a lifetime. 

“ 

Whatever your 

reasoning, a crash 

diet can seem 

appealing when you 

want to lose weight 

quickly. But they are 

actually a very bad 

idea, for several 

important reasons 

Healthy 

Living 

by presented by 

Tina Steve M. Amante Gottlieb, D.C. 

amanteandassociates.com


How Customer Service Matters 

by James Vivanco 

Andy’s Glass is a company that 

will always put the people needs first. 

We stand by our work and will always 

go above and beyond to satisfy our 

clients. Whether we are installing retro 

fit doors, windows, custom shower and 

mirrors, or you bring broken windows 

and mirrors into our shop. 

We at Andy’s understand that a 

person’s home is not just a place to 

sleep and eat, it’s a place you see your 

kids play outside. What better way then 

out of a window that is free of condensation, 

scratches, or cracks. Even if the 

kids did it. There’s nothing better than 

making a house, a home. 

We at Andy’s will put in the hard 

work to help your vision come to life 

and to make your house a home. Andy’s 

glass is able to do all kinds of projects 



that you may want to do installation 

wise, we do new construction, which 

makes the window or door look like it 

was made with the house, also we do a 

more modern look called retro fit. 

The retro fit goes directly over the 

old window or door to limit the demolition 

of your wood siding or stucco 

that would be an extra cost. We also 

install all type of showers, from steam 

showers with vents, frameless shower 

enclosures, euro 90’s and hydro slides, 

we do custom mirrors that are to specific 

patterns, tabletops, and shelves. 

We install only the best of the best 

and will apply our vast knowledge and 

experience to any project, installation, 

and measure that you may need done. 

As a shop receiver I am responsible 

for ensuring that all orders are made 

correctly and are free from defects, 

I am also responsible for cutting 

single pane hack outs, while creating 

dual pane hack outs that are able to 

be made in house for convenience 

purposes. I’ve been with Andy’s since 

August 2018 and have seen how much 

customer service and satisfaction are 

key to keeping our doors open. 

We treat every customer as if it was 

our own family member, so you know 

you will get the best effort and utmost 

quality of services from Andys. 

James Vivanco, Shop Lead, Andy’s 

Glass & Window Company. 

21 

Back to School – Technology Tune-up 

It’s that time of year again; the start 

of new school year is around the corner. 

Whether it’s the kids back to public 

school or startup of a home program or 

some higher-level learning for yourself, 

computers will most likely be utilized. 

Just like getting an automobile ready 

for a long road trip, it is a good idea to 

ensure that electronic devices are ready 

for the upcoming school year. Here are 

some ideas where to start your tune-up. 

Check your operating system. Upgrade 

to the highest version possible to 

remain compatible with schools and 

curriculum sources. Browsers used in 

research can cause difficulties so check 

their version. Good practice is to keep 

at least two browsers available in case 

one doesn’t work properly. 

Protect your devices with the latest 

security updates. Your student’s teacher 

may require the use of educational sites 

and they can be targets for malicious 

software. 

Along the same line, be sure your virus 

protection software is up-to-date along 

with its database of known threats. Be 

certain scans are running when expected. 

Review the versions of your productivity 

software. Back-to-school nights 

are a good place to learn what software 

the teachers will use through the year. 

Bookmark contact information such 

as the latest school website information, 

teacher’s emails and sites where you can 

watch student grades. 

Check your Internet connection. Is 

it sufficient to handle your household 

traffic and any devices recently added? 

This is especially important if your student 

enrolls in online courses or has the 

need to take tests from home. 

Inventory computer supplies. While 

many assignments will be uploaded or 

emailed to the teacher, flash drives or 

DVDs may still be needed for transporting 

files. Don’t forget to stock up 

on printer paper and ink. Buying ahead 

online can save money overall. 

Most importantly, ensure that you 

have a backup strategy in place. If 

there is a catastrophic outage, you don’t 

want to be the one to tell your teen their 

homework has been lost and they’ll have 

to do it over. 

Ted Saul is a business coach that assists 

with Business Plans and Project Management. 

He holds a master certificate 

in project management and has earned 

his MBA from Regis University. Ted 

can be reached on LinkedIn, TedS787 

on Twitter or emailing Ted@tsaul.com. 

by 

by 

Ted Saul, 


Sr. Staff Writer




It’s All About the Eyes 

Healthy 

Living 

by 

Tina Monique M. Gottlieb, deGroot D.C. 

At Murrieta Day Spa, we get so 

many questions about treating fine lines, 

wrinkles, puffiness, and dark circles in 

the eye area. Caring for the skin around 

the eyes is a delicate process because 

the skin is thinner. It not only tends to 

be the first place to show signs of aging, 

but also is more sensitive than the rest of 

the skin on your body. Due to a smaller 

amount of oil glands around the eyes, 

this part of the face is more likely to 

show signs of aging sooner if it is not 

cared for properly. 

So, what causes many of our eye 

woes? Lack of sleep, meals high in salt, 

high blood pressure, alcohol, and stress 

can all result in puffy eyes, particularly 

in the morning when the eye area retains 

fluid. Dark circles are caused by blood 

vessels showing through the delicate 

skin around the eye area giving the 

under-eye area a bluish, purple cast, 

often a hereditary condition. Crow’s feet 

(tiny lines that extend from the outer 

corner of the eyes) are caused by years 

of squinting, smiling and laughing. 

Thinner skin has less elasticity and is 

more susceptible to fine line formation. 

There are several ways to care for 

the eye area and treat and prevent damage. 

Selecting a good eye cream should 

be your first step. We have recently 

formulated our MDS Skin Care Rich 

Hydrating Eye Cream with nourishing 

oils and valuable extracts to address fine 

lines, puffiness and dark circles. We also 

created a Depuff Eye Serum is a powerfully 

concentrated blend that treats 

many complex causes of puffiness. 

Regardless of the type of eye issues 

you’re having, there’s no better time to 

start caring for them than now. Proper 

skin care and regular facials can prevent 

many eye concerns. 

Monique deGroot is the Owner of Murrieta 

Day Spa which is located at 41885 

Ivy St. in Murrieta. 

“ 

Proper skin care and 

regular facials can 

prevent many eye 

concerns 

Temecula Valley Hospital Receives ‘Get with The Guidelines Stroke Gold Plus 

with Target Stroke Elite Plus Quality Achievement Award’ 

American Heart Association Award 

recognizes Temecula Valley Hospital’s 

commitment to quality stroke care. 

Temecula Valley Hospital has received 

the American Heart Association/American 

Stroke Association’s Get with The 

Guidelines® Stroke Gold Plus Quality 

Achievement Award with Target Stroke 

Elite Plus. The award recognizes the 

hospital’s commitment to ensuring stroke 

patients receive the most appropriate 

treatment according to nationally recognized, 

research-based guidelines based 

on the latest scientific evidence. 

Temecula Valley Hospital earned 

the award by meeting specific quality 

achievement measures for the diagnosis 

and treatment of stroke patients at a set 

level for a designated period. These measures 

include evaluation of the proper use 

of medications and other stroke treatments 

aligned with the most up-to-date, 

evidence-based guidelines with the goal 

of speeding recovery and reducing death 

and disability for stroke patients. Before 

discharge, patients should also receive 

education on managing their health, get 

a follow-up visit scheduled, as well as 

other care transition interventions. 

“Temecula Valley Hospital is dedicated 

to improving the quality of care for 

our stroke patients by implementing the 

American Heart Association’s Get with 

The Guidelines-Stroke initiative,” said 

Darlene Wetton, Chief Executive Officer. 

“The tools and resources provided help 

us track and measure our success in meeting 

evidenced-based clinical guidelines 

developed to improve patient outcomes.” 

“We are pleased to recognize Temecula 

Valley hospital for their commitment 

to stroke care,” said Lee H. Schwamm, 

M.D., national chairperson of the Quality 

Oversight Committee and Executive 

Vice Chair of Neurology, Director of 

Acute Stroke Services, Massachusetts 

General Hospital, Boston, Massachusetts. 

“Research has shown that hospitals 

adhering to clinical measures through 

the Get with The Guidelines quality improvement 

initiative can often see fewer 

readmissions and lower mortality rates.” 

According to the American Heart 

Association/American Stroke Association, 

stroke is the No. 5 cause of death 

and a leading cause of adult disability in 

the United States. On average, someone 

in the U.S. suffers a stroke every 40 seconds 

and nearly 795,000 people suffer a 

new or recurrent stroke each year. 

Please see the attached photo, from 

left to right, Dr. Branko Huisa; Temecula 

Valley Hospital Stroke Medical Director, 

Olena Bueno; RN, BSN Temecula Valley 

Hospital Stroke Program Manager, 

and Dr. Hamed Farid; Temecula Valley 

Hospital Interventional Neuroradiology 

Medical Director. 

About Temecula Valley Hospital 

- Temecula Valley Hospital brings advanced 

technology, innovative programs, 

patient-centered and family sensitive care 

to area residents. The hospital features 

140 private patient rooms; emergency 

care featuring ER Reserve; advanced 

cardiac and stroke care; orthopedics; and 

general and surgical specialties. TVH is 

nationally recognized for Patient Safety 

by The Leapfrog Group, with a 2017 

Top Hospital Award and 6 consecutive 

‘A’ Grades for Patient Safety in Spring 

2019, Fall 2018, Spring 2018, Fall 2017, 

Spring 2017, and Fall 2016. The hospital 

also recently received Two 2019 Women’s 

Choice Award Achievements; One 

of America’s Best Hospitals for Patient 

Safety and One of America’s Best Stroke 

Centers, the American Heart Association/ 

American Stroke Association’s Get With 

The Guidelines-Stroke Gold 

Plus with Target Stroke Elite 

Plus Quality Achievement 

Award, The Joint Commission’s 

Gold Seal of Approval 

for Certification for Hip and 

Knee Replacement, 5 Star 

Medicare Hospital Compare 

Rating, the American College 

of Cardiology Chest Pain 

Center with Primary PCI and 

Resuscitation Accreditation, 

the honor of the Inland Empire’s 

Top Workplaces 2017 

and 2018, has been designated 

an Aetna Institute of Quality 

Cardiac Care Facility for comprehensive 

heart and vascular treatment-including 

Cardiac Medical Intervention, Cardiac 

Rhythm Programs and Cardiac Surgery. 

For more information, visit www.temeculavalleyhospital.com 

About Get With The Guidelines® 

Get With The Guidelines® is the 

American Heart Association/American 

Stroke Association’s hospital-based 

quality improvement program that provides 

hospitals with tools and resources 

to increase adherence to the latest research-based 

guidelines. Developed with 

the goal of saving lives and hastening 

recovery, Get With The Guidelines has 

touched the lives of more than 6 million 

patients since 2001. For more information, 

visit heart.org.




23 

Some Good News! 

Healthy 

Living 

by 

Tina Dr. Patrick M. Gottlieb, Utnehmer D.C. 

Although there is still a lot of 

work to be done, according to the 

CDC, “New cases of diagnosed diabetes 

in the U.S. decreased by 35 

percent since a peak in 2009.” (cdc. 

gov, 5/29/19). Why is worrying about 

diabetes so important in caring for 

your eyes? 

Diabetes is a metabolic disorder in 

which there is a high blood sugar level 

over a long period and that can cause 

damage throughout the body, including 

the eyes. Diabetic retinopathy is a condition 

that occurs in people who have 

diabetes. It causes progressive damage 

to the retina, the light-sensitive lining 

at the back of the eye. Diabetic retinopathy 

is a serious sight-threatening 

complication of diabetes. 

Over time, diabetes damages the 

blood vessels in the retina. Diabetic retinopathy 

occurs when these tiny blood 

vessels leak blood and other fluids. 

This causes the retinal tissue to swell, 

resulting in cloudy or blurred vision. 

The condition usually affects both eyes. 

The longer a person has diabetes, the 

more likely they will develop diabetic 

retinopathy. If left untreated, diabetic 

retinopathy can cause blindness. 

Symptoms of diabetic retinopathy 

include: 

• Seeing spots or floaters 

• Blurred vision 

• Having a dark or empty spot in the 

center of your vision 

• Difficulty seeing well at night 

When people with diabetes experience 

long periods of high blood 

sugar, fluid can accumulate in the lens 

inside the eye that controls focusing. 

This changes the curvature of the lens, 

leading to blurred vision. However, 

once blood sugar levels are controlled, 

blurred distance vision will 

improve. Patients with diabetes who 

can better control their blood sugar 

levels will slow the onset and progression 

of diabetic retinopathy. 

Often the early stages of diabetic 

retinopathy have no visual symptoms. 

That is why the American Optometric 

Association recommends that everyone 

with diabetes have a comprehensive 

dilated eye examination once a 

year. Early detection and treatment 

can limit the potential for significant 

vision loss from diabetic retinopathy. 

Treatment of diabetic retinopathy 

varies depending on the extent of the 

disease. People with diabetic retinopathy 

may need laser surgery to seal 

leaking blood vessels or to discourage 

other blood vessels from leaking 

An eye doctor might need to inject 

medications into the eye to decrease 

inflammation or stop the formation 

of new blood vessels. People with 

advanced cases of diabetic retinopathy 

might need a surgical procedure 

to remove and replace the gel-like 

fluid in the back of the eye, called the 

vitreous. Surgery may also be needed 

to repair a retinal detachment. This 

is a separation of the light-receiving 

lining in the back of the eye. 

If you are diabetic, you can help 

prevent or slow the development of 

diabetic retinopathy by: 

Taking your prescribed medication 

Sticking to your diet 

Exercising regularly 

Controlling high blood pressure 

Avoiding alcohol and smoking 

We would be happy to see you for 

an exam to evaluate and discuss the 

health of your precious eyes. 

Dr. Patrick Utnehmer, Promenade 

Optometry & Lasik, (951) 296-2211. 

Microsoft Windows 7 - End of Life Series 

Each of us yearns for a simpler time. 

Kids stayed out to play until the streetlights 

came on, doors stayed unlocked, 

and Windows 7 was still supported by 

Microsoft. Unfortunately those days have 

come and gone, and Windows 7 joins the 

pantheon of Operating Systems that are 

referred to as “end of life.” This would be 

the part of the film where the music takes 

a decidedly sinister turn, and the softly 

lit montage of children playing hard cuts 

to something decidedly less nostalgic. 

Things aren’t quite so gloomy however, 

as long as you take steps to ensure that 

you’re not caught unaware of the change 

in Windows 7 support. Consider yourself 

on the way, as you’re about to complete 

Step 1: find out what “end of life” means 

and what to do about it! 

Throughout the life of an Operating 

System, the manufacturer will release 

updates, often referred to as patches. 

These may add new features, or address 

critical security vulnerabilities. While that 

manufacturer continues to patch up their 

previously released Operating System, 

they’re also working on releasing the next 

iteration. In Microsoft’s case, there have 

been two versions since Windows 7— 

Windows 8 and Windows 10. Now, you 

might be asking yourself just where Windows 

9 is, and in this you and the author 

agree. Windows 8 was similar in many 

respects to Indiana Jones 4, in that we as 

a society have agreed to not talk about 

it and that it may never have happened. 

Windows 10 on the other hand addressed 

numerous issues found in Windows 7 and 

introduced myriad feature enhancements. 

Think better and faster. What this also 

means is that Microsoft is switching their 

development focus to Windows 10, necessitating 

that Windows 7 be sunsetted. The 

official terminology that Microsoft uses for 

this process is End of Life, sometimes abbreviated 

as EoL. Morbid though it may be, 

the explanation behind the nomenclature is 

somewhat mundane—when an Operating 

System is EoL, it will no longer be patched 

by the manufacturer. 

Many of you reading this article 

might be thinking to yourselves “Great! 

You’re telling me I never have to sit and 

wait while my computer installs updated 

1 of 37 again?” While the lack of annoying 

updates may seem like an unasked 

for bonus, what this really means that 

critical security flaws are no longer being 

patched. This is always a huge concern 

with older Operating Systems, and has 

led Microsoft to extend the lifecycle of 

some of their more popular variants, like 

Windows XP. You could think of the 

situation like living in an old house with 

an alarm system—only in this instance 

600 of your neighbors have copies of 

your key and there’s a billboard behind 

it advertising your alarm code. Windows 

7 has been around a long time, and when 

it stops receiving updates to patch newly 

found security vulnerabilities, they will 

be exploited almost immediately; to steal 

your identity, install malware, etc. 

Windows 7 will officially be EoL on 

January 14th, 2020. In the time between 

then and now, you must start planning. 

If you have any computers still running 

Windows 7, there’s no time like the 

present to upgrade to Windows 10. Additionally, 

if your home or business has 

multiple workstations running Windows 

7, this should be a planned process, as the 

migration to Windows 10 or replacement 

of existing machines will necessitate 

some down time. In the event that you 

elect to upgrade existing machines to 

Windows 10 from Windows 7, make 

sure that any important data on them (like 

documents, photos, or videos) has been 

backed up prior to beginning the upgrade 

process. Finally, stay tuned for our article 

next month, where we’ll discuss EoL for 

Windows Server 2008. 

Mythos Technology is an IT consulting 

and management firm that provides 

Managed Technology Services including 

hosted cloud solutions. For more information, 

please visit www.mythostech.com 

or call (951) 813-2672. 

TECHNOLOGY 

by 

by 

Tristan 


Collopy




Slow and Steady? 

REAL ESTATE 

by by 

Gene Steve Wunderlich Fillingim 

Not sure if our housing market 

really is slow and steady, or just slowing 

steadily. The jury’s still out on 

that, but the consensus is that we’re 

not headed for the great recession 

quite yet. Maybe next year, or even 

2021, but the more we slow right now, 

the gentler the fall when it comes. If it 

comes. There’s always a few who will 

tell you the market won’t tank again, 

but those of us who have been there, 

done that, know that what goes up, 

generally comes back down at some 

point. Over the long-haul real estate 

is a pretty consistently appreciating 

asset, but over the short haul there 

are definitely some bumps and drops. 

With half of 2019 behind us, what 

can we derive from the year so far and 

what does it portend for the remainder 

of the year? Well, sales continue 

at a slow pace. June sales fell 6% 

month-over-month (1,131/1,059) 

and 4% behind last June (1,087). 

Prices were virtually flat from May 

($388,974/$388,642) 

but retained a 4% lead over June 

2018 ($374,606). 

Year-to-date numbers show the 

same trend with the first six months 

running about 3% off last year’s pace 

for the region (5,404/5,230) and down 

some13% from the first half of 2017 

(5,986). Median prices continue their 

upward trajectory but at a much slower 

rate. Over the past 5 years our median 

price has averaged 6.5% appreciation 

year-over-year with 2018 showing a 7% 

bump over 2017 ($343,478/$370,727). 

This year we’re still ahead of last year 

but at the mid-point we’re only up 2% 

($379,744). That’s still a 25% boost in 

median price over the past 5 years so 

nothing to complain about, but the trend 

both locally, across the state and across 

the country points to continued slowing 

of prices even while hoping for some 

pick-up in sales. 

Hoping is probably the key to the 

market right now. We hope it doesn’t 

tank. Hope Millenials will get out of 

Mom’s basement or their apartments 

and start buying homes in greater numbers. 

Hope interest rates don’t bump 

up again Hope the trade wars and/or 

rumors of same don’t scare people away 

from the market. And in California we 

hope (and pray) that Sacramento will 

actually starts giving more than token 

lip service to the housing crisis. Even 

modest CEQA reform bills designed 

to assist wildfire rebuilding efforts are 

meeting some headwind this session 

while more robust reform needed to 

boost construction and development is 

dead on arrival. Bills aimed at easing 

restrictions on higher density development 

around transportation hubs and job 

center or designed to aid development 

of accessory dwelling units and similar 

housing ‘fixes’, have mostly succumbed 

to committee squabbles, environmental 

lobbying and local control concerns. It’s 

not easy. 

Our inventory numbers are holding 

pretty steady. In June there were 2,431 

single family homes for sale across the 

region, 9 units less than May and 24 

units less than June 2018. In 2018 inventory 

started climbing in July hitting 

nearly 2,900 units by September so we’ll 

see if this year is a repeat. June/July are 

typically our peak months for buying 

but this year June was down from May, 

and July pending sales indicate that July 

numbers will be down from June. So, IF 

inventory starts to climb (as it has in 

the past), and if sales decline (as they 

historically do through year-end), 

we’ll see even more pressure on prices 

with more softening going forward. A 

boon for buyers, not the greatest news 

for sellers. But hey, it’s been a pretty 

good run so far and it’s not quite run 

down yet, so hang in there. 

And please, don’t decide this is 

the time to refi all the equity out of 

your home. This isn’t the time for that 

even though you probably have 

some equity built up. Your home 

is NOT your bank. It’s your home. 

Remember what happened last time. 

Don’t be that guy!! 

Gene Wunderlich is Vice President, 

Government Affairs for Southwest 

Riverside County Association of Realtors. 

If you have questions on the 

market, please contact me at GAD@ 

srcar.org.


UHS SoCal Medical Education Consortium 

CONTINUED FROM PAGE 1 



25 

The Family Medicine Residency 

Program is under the direction of 

Carrie Bacon, MD, Program Director. 

Their first class of 6 Family Medicine 

Residents will rotate through Temecula 

Valley Hospital and Rancho Springs 

Medical Center and Inland Valley 

Medical Center. For their outpatient 

continuity clinic experience, the Family 

Medicine Residents will rotate 

through the Rancho Family Medical 

Group, located on Temecula Parkway. 

The Internal Medicine Residency 

Program is under the direction of Joel 

Trambley, MD, Program Director. 

Their first class of 20 Internal Medicine 

Residents will rotate through Temecula 

Valley Hospital and Inland Valley 

Medical Center and Corona Regional 

Medical Center. Additionally, the Internal 

Medicine Residents will rotate in 

one-week blocks at Riverside Medical 

Clinic in Corona. 

The 26 physician residents graduated 

from 13 different medical schools 

and are coming to our region from all 

around the world. 

“We are honored to be the host site 

for these newly accredited programs,” 

said Darlene Wetton, Chief Executive 

Officer of Temecula Valley Hospital. 

“Please join me in welcoming this 

new graduate medical education team 

to our hospital and the community. 

Having these new physicians in our 

neighborhood will advance health care 

in our region.” 

\The three-year residency program 

began this month with 26 residents; 

20 Internal Medicine and 6 Family 

Medicine. Each year, an additional 26 

residents will be added to the program. 

Applications have been submitted for 

Emergency Medicine and Transitional 

Year, with the goal to apply for Ob/Gyn 

and Neurology within the next year. 

The principal goal of the graduate medical 

education program is to train residents 

to be compassionate and skilled 

physicians. The residents will have 

the opportunity to work side-by-side 

with the exceptional medical faculty 

at Temecula Valley Hospital, Rancho 

Springs Medical Center, Inland Valley 

Medical Center, and Corona Regional 

Medical Center, and to collaborate 

with medical faculty in the community. 

These skilled faculty works as a team 

ensuring residents receive the educational 

experiences necessary to prepare 

them for their futures. The success of 

the residency program is paramount to 

begin to address the serious shortage of 

physicians in this region. According to 

the latest Advisory Board, there are approximately 

45 physicians per 100,000 

people in Southwest Riverside County, 

which is one of the lowest per capita in 

Southern California. 

For more information, visit www. 

socalresidency.com 

Please see the attached photo from 

the Community and Coats Ceremony 

hosted at the City of Temecula on Friday, 

June 28, 2019. 

About Temecula Valley Hospital 

- Temecula Valley Hospital brings 

advanced technology, innovative programs, 

patient-centered and family 

sensitive care to area residents. The 

hospital features 140 private patient 

rooms; emergency care featuring ER 

Reserve; advanced cardiac and stroke 

care; orthopedics; and general and surgical 

specialties. TVH is nationally recognized 

for Patient Safety by The Leapfrog 

Group, with a 2017 Top Hospital 

Award and 6 consecutive ‘A’ Grades 

for Patient Safety in Spring 2019, Fall 

2018, Spring 2018, Fall 2017, Spring 

2017, and Fall 2016. The hospital also 

recently received Two 2019 Women’s 

Choice Award Achievements; One of 

America’s Best Hospitals for Patient 

Safety and One of America’s Best 

Stroke Centers, the American Heart 

Association/American Stroke Association’s 

Get With The Guidelines-Stroke 

Gold Plus Quality Achievement Award, 

The Joint Commission’s Gold Seal of 

Approval for Certification for Hip and 

Knee Replacement, 5 Star Medicare 

Hospital Compare Rating, the American 

College of Cardiology Chest Pain 

Center with Primary PCI and Resuscitation 

Accreditation, the honor of 

the Inland Empire’s Top Workplaces 

2017 and 2018, has been designated an 

Aetna Institute of Quality Cardiac Care 

Facility for comprehensive heart and 

vascular treatment-including Cardiac 

Medical Intervention, Cardiac Rhythm 

Programs and Cardiac Surgery. For 

more information, visit www.temeculavalleyhospital.com 

About Corona Regional Medical 

Center - Corona Regional Medical 

Center is a 238-bed community hospital 

network comprised of a 160-bed 

acute care hospital and a 78-bed rehabilitation 

campus. It is certified by The 

Joint Commission, employs more than 

1,200-trained healthcare workers and 

has a medical staff of approximately 

350 physicians representing more than 

40 specialties. www.coronaregional. 

com 

About Inland Valley Medical 

Center - This campus of Southwest 

Healthcare System was recently recognized 

with the Top General Hospital 

Award from The Leapfrog Group 

(one of only 35 hospitals to earn this 

distinction nationwide for the highest 

level of patient safety). Inland Valley is 

the only hospital in the region to offer 

Level II Trauma Services, an Advanced 

Certified Primary Stroke Center, the 

region’s Total Joint Center now with 

advanced certification from the Joint 

Commission for hip and knee surgery 

as well core certification for shoulder 

surgery and is a nationally recognized 

center for weight-loss surgery by the 

Metabolic and Bariatric Surgery Accreditation 

and Quality Improvement 

Program (Also awarded the Blue 

Distinction for outstanding bariatric 

surgical services). www.inlandvalleymedcenter.com 

About Rancho Springs Medical 

Center - This campus of Southwest 

Healthcare System was recently recognized 

with the Top General Hospital 

Award from The Leapfrog Group 

(one of only 35 hospitals to earn this 

distinction nationwide for the highest 

level of patient safety). Rancho 

Springs features the largest Women’s 

Center (Awarded the Blue Distinction 

for Outstanding Maternity Care) in the 

region which includes Rady Children’s 

Neonatal Intensive Care Unit (Rady 

San Diego: Ranked one of the tops 

in the nation for neonatal care by US 

News and World Report 2018), the only 

hospital in SW Riverside County to 

offer pediatric ER Services from Rady 

Emergency Physicians for children 14 

years and younger, an Advanced Certified 

Primary Stroke Center, and the 

da Vinci © Robotic Surgical System 

performing the region’s first virtually 

no-scar single-




$50 Million for Interstate 15 Project 


Congressman Ken Calvert (CA-42) 

announced that the city of Temecula will 

be receiving a $50 million grant from 

the U.S. Department of Transportation 

to improve the Interstate 15 freeway and 

the French Valley Parkway interchange. 

Rep. Calvert has advocated for the project, 

along with the City of Temecula. 

“Today’s announced award to Temecula 

will provide desperately needed 

resources for a critical congestion relief 

project along the Interstate 15 corridor 

in Temecula Valley,” said Rep. Calvert. 

“The people who commute on the 15 

and 215 experience the traffic throughout 

the Temecula corridor every day 

and are looking for solutions like this 

project to become a reality. I’ve been 

proud to work with Temecula officials 

to advocate for this project and ensure 

the folks at the Department of Transportation 

understand why it’s needed. 

I truly appreciate Transportation Secretary 

Elaine Chao’s decision to award 

the grant and for all the time she took 

with me to understand the challenges in 

our region.” 

“On behalf of the City of Temecula, 

and truly Southern California, I would 

like to convey my sincere appreciation 

to Congressman Ken Calvert representing 

the 42nd District (CA) for his efforts 

in bringing traffic infrastructure solutions 

to Interstate 15,” said Temecula 

Mayor Mike Naggar. “His unwavering 

support for the City’s application to 

the US Department of Transportation 

(USDOT) for $50,000,000 to complete 

French Valley Interchange Phase II, 

will significantly help address the daily 

congestion along Northbound I-15. 

Mr. Calvert has been on this journey 

with the City of Temecula from the 

beginning. This nationwide competitive 

grant, and today’s award announcement, 

would not have been possible without 

Congressman Calvert’s focus, priority 

and attention as well as the proactive efforts 

of my colleague Temecula Council 

Member Matt Rahn and City Manager 

Aaron Adams, and collective efforts of 

City staff, region and local community. 

With today’s great news, we express our 

thanks to all those who lent their support 

to this effort, from a grateful City.” 

On February 14, 2019, Rep. Calvert 

sent a letter to Secretary Chao in support 

of Temecula’s grant application to the 

Infrastructure for Rebuilding America 

(INFRA) grant program. The application 

specifically requested $50 million 

for Interstate 15/French Valley Parkway 

– Phase II to correct a bottleneck point 

on Interstate 15 near the 215 Junction. 

In addition to the letter, Rep. Calvert directly 

communicated the importance of 

the project to Secretary Chao by phone. 

Become an INFLUENCER 

Advertise with us and 

share your expertise 

Your articles printed in our 

newspaper, online and shared 

on social media. 

Contact us today: 

(951) 461-0400 • publishertvbj@verizon.net




27 

‘Women in Business Conference’ Speakers 


This event will include exhibitor 

tables set up by local businesses, 

a silent auction with fabulous items 

donated by the business community, 

delicious food prepared by Pechanga’s 

Award-Winning Chef and a designer 

handbag opportunity drawing. 

The Temecula Chamber is Proud 

to Announce the Three Keynote 

Speakers: 

Kara Goldin, Founder & CEO, Hint, 

Inc. - Kara is a successful entrepreneur, 

authentic business speaker, writer, 

mentor, podcast host and creator of the 

online platform “The Kara Network”. 

She has been named EY Entrepreneur 

of The Year 2017 Northern California, 

one of Fast Company’s Most Creative 

People in Business, Fortune’s Most 

Powerful Women Entrepreneurs and 

Forbes’ 40 Women to Watch Over 40. 

The Huffington Post listed her as one 

of six disruptors in business, alongside 

Steve Jobs and Mark Zuckerberg. 

Lauren Farmer, Owner & Creative 

Director, Sip Dine Design - Lauren is 

a fun and energetic graphic designer, 

content creator, rescue dog mama, 

wino and travel addict who runs her 

own creative firm. 

Alesia Amodio, Co-Founder & Director 

of Sales, California Realty 

Experts - Alesia is passionate, goal 

driven leader that is adamant about 

developing people to operate above the 

status quo and identifying your sense 

of purpose. 

The topics for this year’s conference 

include how to develop your 

business integrity through all growth 

stages, social media management, 

personify your own brand and leading 

with authenticity and purpose. 

For more information about reservations 

and sponsorship opportunities, 

please call the Temecula Valley Chamber 

of Commerce at (951) 676-5090 

or visit the ‘2019 Women in Business’ 

website at 

temecula.org/womeninbusiness 

Alesia Amodio 

LAUREN FARMER 

KARA GOLDIN







29




Temecula Creative Academy - 

A Hidden Gem Television Production, 

Acting Studio, Theater Production 

JDS Studios located in Temecula, 

CA, is one of The Valley’s Premier 

Facilities for Video Production, Acting, 

and Theatre. This dynamic studio 

is home to the non-profit 501(c)(3) 

JDS Creative Academy, JDS Actors 

Studio, and award-winning JDS 

Video & Media Productions, Inc. 

which not only creates commercial 

marketing and communication videos, 

but also produces along with JDS 

Creative Academy, the TV Program 

- Spectrum of Innovation TM. 

Within their 7,000 sq. ft. multiuse 

Green Screen production studio 

and Black Box 100 seat Theater 

facility off Diaz Rd., Apprentices 

(students from MSJC), Mentors, 

Inland Regional Consumers with 

disabilities, Actors of all ages and 

Industry Professionals work together 

to produce quarterly Theater Productions, 

a Magazine Style News and 

Information Program for Riverside 

County Residents - Spectrum of Innovation 

TM, plus one of the Valley’s 

Best Haunted Studios, and DigiFest 

TM An annual 3 Day Conference 

and Festival celebrating the Digital 

Arts with participants from around 

the globe competing for a coveted 

“Digi Award”. 

In addition, JDS Creative Academy 

offers Visual & Performing Arts 

Classes that are Calif. Education 

approved – perfect for home school 

students, or those looking for professional 

industry training to build a career 

pathway opportunity. Beginning 

the week of August 26th enroll in 

one of JDS Creative Academy’s Fall 

Classes - Acting, Musical Theater, 

Script Writing, Backstage\Production 

Design, Fashion, Puppet Theater and 

More! These classes run weekly for 

4 months culminating in a December 

performance open to the public. 

For those who want a direct path 

to Acting and are ready for the Hollywood 

lights…jump on over to JDS 

Actors Studio where Directors and 

Producers create an enriching environment 

in leadership and collaboration 

offering actors from Toddlers to 

Adults, the opportunity to learn from 

Industry Professionals. Twice a year, 

students also participate in an Industry 

Showcase where they prepare a 

monologue and scene to present in 

front of SAG Franchised Agents & 

Industry Mangers. Many JDS Actors 

have gone on to successful opportunities 

in the industry. 

Every year, JDS Creative Academy 

hosts one of the Valley’s biggest 

Haunted Houses, or in this case…a 

Haunted Studio. This thrills & chills 

fundraiser is to help support their 

scholarship fund for At-Risk and 

Foster Youth as well as those with 

financial hardship who need assistance 

with any enrollment fees. In 

the month of October, Community 

Service High School Students along 

with Actors from all JDS Programs, 

design, build and ultimately haunt 

JDS Studio for those in the community 

Who Dare to Enter…! 

Spectrum of Innovation TM is a 

monthly program that highlights what 

impacts communities, businesses and 

citizens in Riverside County. JDS 

Creative Academy’s unique crew and 

partnerships bring information, opportunities 

and the arts to the region. 

Spectrum of Innovation TM can be 

found online, on Spectrum Channels’ 

3 & 29, and on Frontier Channel 33. 

Also check out the job training SOI 

Updates weekly on YouTube. 

For more details on the Haunted 

Studio, Spectrum of Innovation 

TM, Fall Visual & Performing Arts 

Classes, and DigiFest TM. Visit 

jdscreativeacademy.org, or phone 

951-296-6715. 

“ 

In addition, JDS Creative Academy offers 

Visual & Performing Arts Classes that are 

Calif. Education approved – perfect for 

home school students, or those looking for 

professional industry training to build a 

career pathway opportunity


Rotary Club INSTALLATION 


Rotary International is an association 

of Rotary clubs worldwide. It’s made 

up of more than 33,000 Rotary clubs 

in over 200 countries and geographical 

areas. The members of these clubs form 

a global network of 1.2 million business 

and professional leaders, all volunteering 

their time and talents to serve their communities 

and the world. 

We encourage you to join us and see 

how it all works for yourself. We work 

hard, but we know how to have a good 

time. We meet every Wednesday from 

12-1:30 at 8-bit Brewing Company, 

26755 Jefferson Ave, Murrieta. 



Board Members are: President: 

Leif Jacobsen, President-Elect: Judy 

Zulfiqar, President Nominee/Vice President: 

Cherise Manning, Secretary: Jami 

Fencel, Treasurer: Allen Orr, Foundation 

Director: Allyson Trantum, Membership 

Director: Tena Caracciolo, Club Service/ 

Admin Director: Ed Prieboy, Community 

Services Director: Valerie Church, 

Community Services Director: Debra 

Johnson, International Service Director: 

Alyson Drago, Vocational Service Director: 

Will Joyce, Youth Service Director: 

Lorilee Bajema, Sergent-at-Arms: Terry 

Whittington, Brand Management/PR 

Director: Jake Ralston. 

31 

President: Leif Jacobsen, President-Elect: Judy Zulfiqar, Secretary: Jami Fencel, Treasurer: 

Allen Orr, International Service Director: Alyson Drago, Youth Service Director: Lorilee Bajema, 

Club Service/Admin Director: Ed Prieboy, Membership Director: Tena Caracciolo, Foundation 

Director: Allyson Trantum, Community Services Director: Valerie Church, Community Services 

Director: Debra Johnson, Vocational Service Director: Will Joyce, Brand Management/PR 

Director: Jake Ralston, Sergent-at-Arms: Terry Whittington, Club Financial Administrator: 

Susie Marshall, President Nominee/Vice President: Cherise Manning 

Thornton Winery 

Friday Live Music in August 

Friday, August 2nd 

Time: 6:00 – 9:00 pm 

Band: “JOHN DEMPS” 

Cost: NO COVER CHARGE 

Dinner tables available. Call (951) 699-0099 to make reservations. 

*All guests at table must order dinner! 

Friday, August 9th 

Time: 6:00 – 9:00 pm 

Band: “BIG TRUTH” 

Cost: NO COVER CHARGE 



Friday, August 23rd 

Time: 6:00 – 9:00 pm 

Band: “B.I.G.” 

Cost: General Admission: $15 in advance. 

Must order tickets on our website: www.thorntonwine.com 

$20 at the door 



Friday, August 30th 

Time: 6:00 – 9:00 pm 

Band: “FLEETWOOD MAC TRIBUTE” 

Cost: General Admission - $15 in advance. $20 at the door. 

VIP $30 – First six rows. No food service! 

Must order tickets on our website: www.thorntonwine.com 



Check our website for the Jazz schedule. www.thorntonwine.com*

VBJ August 2019

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