The export of European films on SVOD outside Europe by Christian Grece
The subscription VOD market is a battle for consumers' entertainment spending - and eyeballs! How well do European films export to SVOD services beyond the EU's borders? Which countries and which platforms are the biggest buyers outside the EU? Brand new free report! Download the PDF version here: https://www.obs.coe.int/en/web/observatoire/industry
The subscription VOD market is a battle for consumers' entertainment spending - and eyeballs! How well do European films export to SVOD services beyond the EU's borders? Which countries and which platforms are the biggest buyers outside the EU? Brand new free report! Download the PDF version here: https://www.obs.coe.int/en/web/observatoire/industry
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High importance <str<strong>on</strong>g>of</str<strong>on</strong>g> British <str<strong>on</strong>g>films</str<strong>on</strong>g> in all catalogues – language proximity<br />
Foxtel Now and Stan meanwhile have the highest share <str<strong>on</strong>g>of</str<strong>on</strong>g> French <str<strong>on</strong>g>films</str<strong>on</strong>g> in their EU film <str<strong>on</strong>g>of</str<strong>on</strong>g>fering while<br />
Netflix has the highest share <str<strong>on</strong>g>of</str<strong>on</strong>g> Spanish <str<strong>on</strong>g>films</str<strong>on</strong>g>, which the service tends to circulate in most countries in<br />
which it is operating.<br />
100%<br />
90%<br />
80%<br />
70%<br />
60%<br />
50%<br />
20% 19%<br />
7% 7%<br />
2% 2%<br />
13% 14%<br />
10% 9%<br />
Split <str<strong>on</strong>g>of</str<strong>on</strong>g> EU <str<strong>on</strong>g>films</str<strong>on</strong>g> <strong>by</strong> country <str<strong>on</strong>g>of</str<strong>on</strong>g> origin <strong>by</strong> <strong>SVOD</strong> catalogue<br />
12%<br />
16%<br />
12% 14% 14% 13%<br />
6%<br />
5%<br />
6% 12% 9% 10%<br />
5%<br />
4%<br />
3%<br />
3%<br />
6%<br />
8%<br />
10%<br />
16%<br />
0%<br />
16%<br />
20% 11%<br />
14%<br />
4%<br />
14%<br />
5%<br />
13%<br />
18%<br />
40%<br />
30%<br />
20%<br />
48% 48%<br />
53%<br />
59%<br />
53%<br />
43% 43%<br />
50%<br />
10%<br />
0%<br />
Amaz<strong>on</strong> Prime<br />
Video AU<br />
Amaz<strong>on</strong> Prime<br />
Video NZ<br />
Foxtel Now AU Lightbox NZ Ne<strong>on</strong> NZ Netflix AU Netflix NZ Stan AU<br />
GB FR IT ES DE Other 19 EU countries
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