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CONTENTS <strong>Sep</strong>tember - <strong>Oct</strong>ober <strong>2019</strong><br />

08 | Bahrain Maintains Status as<br />

Top Investor Destination<br />

Topping the list of Gulf countries with FDI inflows of $3.2 billion<br />

and $1.515 billion respectively are Saudi Arabia and Bahrain. Bahrain’s<br />

6 percent increase on the previous year is significantly higher than<br />

the developing world average, and reflects the Kingdom’s<br />

competitiveness and attractiveness as an investment opportunity.<br />

FEATURES<br />

10 | Reverse Engineering to Future Proof Brands<br />

Interview with Aamir Shehzad<br />

Founder & CEO Spark Digitus & Tessellate<br />

16 | Creating a Platform for Women in Business<br />

Interview with Ahlam Janahi<br />

President, Bahrain Businesswomen’s Society<br />

18 | Preparations for BIDEC <strong>2019</strong> gathers Momentum<br />

Spotlight | BIDEC <strong>2019</strong><br />

20 | Bahrain Real Estate Market Trends - H1 <strong>2019</strong><br />

Property Finder | Real Estate Analysis<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

1


SECTORS<br />

MORE IN THIS ISSUE<br />

30 | Government:<br />

2 4th edition of the Bahrain Award for Entrepreneurship<br />

2 The Sustainable Energy Centre releases annual report for 2018<br />

2 Forsati for Government<br />

2 iGA completes the transfer of Births & Deaths registration center<br />

2 NPRA new online booking service<br />

2 Latest baggage rules will improve efficiency at BIA<br />

34 | Banking & Finance:<br />

2 NBB first in Bahrain to start new initiatives<br />

2 KHCB launch ‘Flexi Home Finance’<br />

2 Mobile Account opening through Face ID Authentication<br />

2 BBK to introduce a new electronic remittance service experience<br />

2 Bank ABC's introduces world's first Digital DNA Human<br />

2 Ithmaar Bank upgrading systems to further boost customer experience<br />

38 | Telecom:<br />

2 Additional frequency licenses to mobile operators<br />

2 Batelco offer entertainment content for customers with YuppTV<br />

2 Batelco mobile package ‘Mazeej’<br />

2 Shop from Zain eShop<br />

2 Zain Fantasy League<br />

2 5G mobile data plans with Huawei Mate20X<br />

42 | Real Estate:<br />

2 Accor to debut Raffles brand in Bahrain<br />

2 Real estate Valuers to be regulated and licensed by RERA<br />

2 Mazaya mortgages with low down payments<br />

2 Mortgage financing for Burj Kadi project<br />

2 Consumer financing for Golden Gate<br />

2 Bilaj Al Jazair project<br />

46 | Technology:<br />

2 Introducing ‘IDENTITYX’<br />

2 Modern Technology boosts Occupational Safety<br />

2 Blockchain Center of Excellence in Bahrain<br />

2 BCFC launched Sustainable Energy finance initiative in Bahrain<br />

2 Bahrain’s Al Jazira enhances operational efficiency with WMS<br />

2 Samsung’s Most Powerful Galaxy Note<br />

50 | Automotive:<br />

2 The new Mercedes-AMG GLC 43 4MATIC models<br />

2 The new BMW X6<br />

2 Hyundai Palisade 2020<br />

2 Nissan Altima 2.0-liter VCTurbo engine<br />

2 MG’s spacious new compact sedan<br />

2 Massive savings on JLR APPROVED pre-owned vehicles<br />

24 | Business Report | OBG<br />

26 | Expert Opinion |<br />

Information Technology<br />

28 | Integrated Security<br />

Solutions | G4S<br />

58 | Biz Dashboard<br />

60 | Tenderboard<br />

54 | Other Business:<br />

2 World's largest Underwater Theme Park ‘Dive Bahrain’ opens<br />

2 AWS Summit Bahrain<br />

2 KAIE adds FERM Power Tools to growing portfolio<br />

2 The Ritz-Carlton, Bahrain launches The Arena<br />

2 Bahrain’s First fully dedicated Franchise service providers<br />

2 Carrefour open new Hypermarket in Jawad Dome<br />

2 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


UNDER THE PATRONAGE OF<br />

HIS ROYAL HIGHNESS<br />

PRINCE KHALIFA BIN SALMAN AL KHALIFA<br />

PRIME MINISTER OF THE KINGDOM OF BAHRAIN<br />

<strong>2019</strong><br />

19-23<br />

NOVEMBER<br />

<strong>2019</strong><br />

The 28 th Middle East<br />

International Jewellery<br />

& Watch Exhibition<br />

Bahrain International<br />

Exhibition & Convention<br />

Centre<br />

ORGANISERS<br />

OFFICIAL CARD ACQUIRER<br />

AND MOBILE APP SPONSOR<br />

GENERAL SPONSOR<br />

VIP AND GENERAL SPONSOR<br />

www.jewelleryarabia.com<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

3


CHAIRMAN'S MESSAGE<br />

With the summer making its way out and the holidays behind us, there has<br />

been renewed energy in business circles again. A good time to take stock<br />

of the economic health of the country during the first half of the year.<br />

Topping the list of Gulf countries with FDI inflows of $1.5 billion, Bahrain’s 6 percent<br />

increase on the previous year is significantly higher than the developing world<br />

average, and reflects the Kingdom’s competitiveness as an investment prospect.<br />

The task of cutting out red tape and reducing bureaucracy remains high on the<br />

Kingdom’s agenda, and will no doubt further the expansion of important sectors.<br />

Our main feature throws further light on the resilience of Bahrain’s economy and<br />

highlights the increasing demand for foreign investment.<br />

It is encouraging that in a highly competitive market, Bahrain is driving digitization<br />

and has taken the initiative in areas such as fintech. Aamir Shehzad, a pioneer in<br />

the digital communications industry and an entrepreneur with a vision to provide<br />

groundbreaking projects in the industry, is our cover personality this issue. His<br />

brainchild, Spark Digitus, has been pushing the boundaries of digital marketing in<br />

the region with strong creative and technology arms.<br />

We are honoured also to feature in this issue, President of the Bahrain<br />

Businesswomen’s Society, Ahlam Janahi. She discusses the significance of the<br />

society’s contribution to Bahrain. Along with this come all the regular features from<br />

our brilliant contributors, and a round up of the happenings in Bahrain’s business<br />

world.<br />

I leave you now to enjoy another great issue. Make sure you visit our website for<br />

daily news updates and follow us on social media to stay in touch with Bahrain’s<br />

business community and news.<br />

Happy reading!<br />

Adel Al Safar<br />

Chairman<br />

Write to the Publisher: info@bizbahrain.com<br />

4 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


gulfair.com<br />

Maldives<br />

Non-stop flights starting<br />

26 th <strong>Oct</strong>ober <strong>2019</strong>


THE TEAM<br />

Editor in Chief<br />

General Manager<br />

Designer<br />

Sales & Marketing<br />

Editorial Contributors<br />

Production and<br />

Layout<br />

Printed at<br />

Publisher<br />

In Association with<br />

Reena Abraham<br />

reena@bizbahrain.com<br />

Sameer Asif Butt<br />

sameer@bizbahrain.com<br />

Ashjad Azeez<br />

Sree Unni<br />

+973 3383 6777 bizbahrain<br />

Mohamed Isa, Dr. Jassim Haji, Heather Longden,<br />

Arafat Tehsin, J. Tate, Dr. Alex R. Suchy von Weissenfeld,<br />

Jose Paul Martin, Ali Al Aradi, Monsi Rabah<br />

Dar Akhbar Al Khaleej, Kingdom of Bahrain<br />

info@bizbahrain.com<br />

www.bizbahrain.com<br />

Read more on: www.bizbahrain.com<br />

The opinions and views contained in this publication by the journalists, writers and the interviewee are not necessarily those of the publishers. All efforts have been<br />

made to ensure accuracy of the information contained in this publication. However bizbahrain cannot accept legal responsibility for any error or omission.<br />

6 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Tour Packages ● International Airline Ticketing ● Worldwide Hotel Reservations<br />

Car Rentals & Train Bookings ● Cruise Packages ● Visa Assistance ● Travel Insurance<br />

Honeymoon Packages ● Medical Tourism ● Student Excursions


Main Feature | Economy Review<br />

BAHRAIN MAINTAINS STATUS AS<br />

TOP INVESTOR DESTINATION<br />

by Reena Abraham<br />

The eagerly awaited annual<br />

World Investment Report<br />

(WIR) <strong>2019</strong>, released by The<br />

UN Conference on Trade and<br />

Development (UNCTAD) stated that<br />

FDI across the world had dropped by<br />

13 percent in 2018 to $1.3 trillion. The<br />

report charts global investment flows,<br />

analyses of trade trends and examines<br />

government policies that seek to expand<br />

world trade. However interestingly, it<br />

also reported that developing countries<br />

witnessed an upswing of 2 percent. In<br />

total, the developing world received 54<br />

percent of global FDI flows, which the<br />

report labelled as record-breaking.<br />

The Middle East, and the West Asian<br />

sub-region of which it is a part, saw FDI<br />

inflows grow by 3 percent to reach $29<br />

billion, and outflows meanwhile, reached<br />

about $49 billion. These statistics mark<br />

the end of a nearly decade-long decline<br />

in inflows, indicating the region’s<br />

growing significance to foreign investors<br />

as well as the region’s ability to invest<br />

abroad.<br />

Topping the list of Gulf countries<br />

with FDI inflows of $3.2 billion and $1.515<br />

billion respectively are Saudi Arabia and<br />

Bahrain. Bahrain’s 6 percent increase on<br />

the previous year is significantly higher<br />

than the developing world average, and<br />

reflects the Kingdom’s competitiveness<br />

and attractiveness as an investment<br />

opportunity. Saudi Arabia accounted for<br />

the majority of FDI into Bahrain.<br />

Saudi Arabia accounted for the<br />

major segment of FDI into the Gulf.<br />

Non-oil trade between with Bahrain<br />

has flourished, growing by 11 percent<br />

from $2.7 billion in 2017 to $3 billion in<br />

2018, helped largely by the King Fahd<br />

causeway. Work on a second causeway<br />

is due to begin in 2021. Overall, the<br />

aggregate value of Bahrain’s non-oil<br />

exports rose by an annual 19.3 percent to<br />

over $2 billion during the first quarter of<br />

<strong>2019</strong>, Bahrain's exports to Saudi Arabia<br />

8 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Main Feature | Economy Review<br />

ranked first with 24.2 percent of total<br />

non-oil exports.<br />

Indeed, Bahrain’s increased FDI<br />

inflows are in large part thanks to<br />

its close connection with KSA, the<br />

As reflected in WIR <strong>2019</strong>,<br />

Bahrain’s economy is<br />

now more diversified<br />

and less reliant on<br />

hydrocarbon revenues.<br />

The additional foreign<br />

investment coming into<br />

Bahrain has boosted<br />

quality of life for the<br />

Kingdom’s citizens<br />

through increased<br />

growth and job<br />

opportunities.<br />

region’s largest market. WIR <strong>2019</strong> notes<br />

that increased interest in Bahrain’s<br />

manufacturing sector from major<br />

international companies such as<br />

Mondelez played a key role. The KSA<br />

market was undoubtedly a major driver<br />

for the company when it set ups base in<br />

Bahrain. Credit for bringing Mondelez<br />

and other international names to<br />

Bahrain must also go to the Bahrain<br />

Economic Development Board (EDB)<br />

and its strategic partners in the public<br />

and private sectors. As reflected in<br />

WIR <strong>2019</strong>, Bahrain’s economy is now<br />

more diversified and less reliant on<br />

hydrocarbon revenues. The additional<br />

foreign investment coming into<br />

Bahrain has boosted quality of life<br />

for the Kingdom’s citizens through<br />

increased growth and job opportunities.<br />

The kingdom’s rich heritage as a<br />

trading nation, superior infrastructure<br />

connectivity and status as the gateway<br />

to the Mena region are attributes that<br />

undoubtedly play a part for overseas<br />

investors.<br />

The successful establishment of<br />

Bahrain’s Special Economic Zones<br />

(SEZ) is also a clear reflection of the<br />

Kingdom’s innovative approach. Chief<br />

amongst these are the region’s largest<br />

fintech hub, Bahrain FinTech Bay - a<br />

regulatory sandbox that allows start-ups<br />

and entrepreneurs to test new products<br />

and services. Also of significance is the<br />

Central Bank of Bahrain’s commitment<br />

to encourage new ways of working<br />

such as crypto-currencies for which it<br />

announced comprehensive regulations.<br />

At the launch of UNCTAD’s WIR <strong>2019</strong><br />

hosted by The Economic Development<br />

Board (EDB), previous Chief Executive<br />

Khalid Al Rumaihi said,<br />

“Foreign direct investment creates<br />

jobs, diversifies the economy and fuels<br />

growth, so we are delighted to see such<br />

strong momentum, even against a<br />

challenging global backdrop.<br />

“The UN report is yet another<br />

affirmation of Bahrain’s growing<br />

attractiveness to investors from around<br />

the world. We are increasingly becoming<br />

an attractive investment destination in<br />

the Middle East, thanks to our ability<br />

to offer a flexible, agile and highly<br />

competitive economy, that is not only<br />

diversified, but also sustainable in the<br />

long-term,<br />

"As overseas investment<br />

into Bahrain continues<br />

to grow, we must remain<br />

focused on what is<br />

attracting investors to<br />

the kingdom. Our ability<br />

to work collaboratively<br />

across public and<br />

private sectors to<br />

build a businessfriendly<br />

environment<br />

is the foundation to our<br />

economic success, and<br />

will continue to be the<br />

number one draw for<br />

entrepreneurs, startups<br />

and multinationals<br />

alike."<br />

Khalid Al Rumaihi<br />

“As overseas investment into<br />

Bahrain continues to grow, we must<br />

remain focused on what is attracting<br />

investors to the kingdom. Our ability<br />

to work collaboratively across public<br />

and private sectors to build a businessfriendly<br />

environment is the foundation<br />

to our economic success, and will<br />

continue to be the number one draw<br />

for entrepreneurs, start-ups and<br />

multinationals alike.”<br />

Bahrain has “undertaken a number<br />

of significant initiatives in the first half<br />

of this year to build on this success and<br />

we expect to announce a number of<br />

further measures in the coming months,<br />

helping investors to access the GCC<br />

opportunity.”<br />

Among prominent developments<br />

in 2018 has been the establishment of a<br />

$100 million Fund of Funds to help fund<br />

start-ups across the Middle East; and<br />

a growing number of companies using<br />

the Central Bank of Bahrain’s regulatory<br />

sandbox to develop new products and<br />

services.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

9


Interview | Aamir Shehzad<br />

Reverse<br />

Engineering to<br />

Future Proof Brands<br />

In the demanding corporate world, effective communication<br />

can mean the difference between sealing a deal and missing<br />

out on a potential opportunity.<br />

Bahrain-based digital marketing agency,<br />

Spark Digitus, has been pushing the<br />

boundaries ever since inception in<br />

2012. CEO Aamir Shehzad, well-known<br />

as a forward thinker with unbounded<br />

innovation capital, is a pioneer in<br />

the communications industry. As<br />

an entrepreneur, he established an<br />

innovation process within his tech and<br />

creative companies - “a future-proof<br />

methodology” - that empowers visionary<br />

organizations to be responsive in the face<br />

of future digital challenges.<br />

During the morning he spent with<br />

bizbahrain, he spoke about how he<br />

channels innovation and chooses where<br />

to expand, and as he talked a clear vision<br />

of the road map for Spark Digitus and its<br />

creative arm, Tessellate, emerged.<br />

For more than a decade now, Aamir<br />

Shehzad has been a proponent of<br />

building future-proof brands, advocating<br />

how to generate a cross-pollination<br />

structure which blends tech and creative,<br />

to empower visionary brands, elevate<br />

organisations and transform companies.<br />

The ‘master innovation artist’ as he is<br />

often referred to by fellows marketeers,<br />

has found the ultimate secret of his art:<br />

the key to any industry he chooses.<br />

“We are dreamers, doers and specialists<br />

in a creative environment that are<br />

pushing possibilities through technology<br />

and digital,” he says.<br />

Given Spark's evolution that is highly<br />

connected to Shehzad’s personal<br />

background and growth, the agency is<br />

currently moving both vertically and<br />

horizontally, each direction portending<br />

more disruption. The expansion rationale<br />

comes from a super-lucky or uncanny<br />

confluence - an ability to look back from<br />

the future to the client’s needs.<br />

“We are the experts of the future. From<br />

my first day as a designer, I have chosen<br />

to look at the market from a different<br />

angle. If you position yourself as a leader<br />

at the top of your game and oversee years<br />

before the present moment and you start<br />

working “backwards” from there, it all<br />

becomes obvious. With this reversed<br />

engineering in mind, you can visualize<br />

a different reality. Therefore, brand<br />

limitations and market limitations are<br />

not an issue anymore.”<br />

Aamir Shehzad<br />

10 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

Founder & CEO Spark Digitus & Tessellate


<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

11


Interview | Aamir Shehzad<br />

At this moment, SparkDigitus and<br />

Tesselate together have capabilities to<br />

put their finger into any vertical, while<br />

Banking, Telecom and Government being<br />

their core target. "We grow according<br />

to our vision. We want to get better, not<br />

necessarily bigger. “Quality” is in our DNA<br />

or, in the wise words of Aristotle, we are<br />

what we repeatedly do. Excellence, then, is<br />

not an act, but a habit".<br />

Please brief us about your career journey<br />

and the vision with which SparkDigitus<br />

was set up?<br />

I am a firm believer in creating your<br />

own success. As a self taught man,<br />

curiosity and learning were - and still<br />

are - crucial aspects of my evolution. I<br />

fell in love with my destiny in 2006 and<br />

the episode is pretty much like in that<br />

famous Einstein quote:<br />

“The important thing is not to stop<br />

questioning. Curiosity has its own<br />

reason for existing. One cannot help<br />

but be in awe when he contemplates<br />

the mysteries of eternity, of life, of<br />

the marvelous structure of reality.<br />

It is enough if one tries merely to<br />

comprehend a little of this mystery<br />

every day.”<br />

Rewinding a little, early in my life<br />

I had glimpses of what awaits beyond<br />

the design board. My training within<br />

the industry began actually in 2004,<br />

but my “official” career began in 2006<br />

in a Bahrain-based agency, Vahid<br />

Associates, pioneering from the first<br />

day on their first ever animation project.<br />

During the next few years at Vahid,<br />

I was mentored to cut above the rest<br />

as a designer. The following job roles<br />

unleashed and polished the talent and<br />

paved the way for my future role as a<br />

founder of Spark Digitus.<br />

I spent a lot of time during those<br />

early years, after work, learning<br />

and understanding new softwares,<br />

technologies, and design. For me the one<br />

motivating factor was to improve and to<br />

constantly do better. This attitude has<br />

been ever since one of my main drivers.<br />

When I look back now, I think there were<br />

several areas where I was a pioneer for<br />

which I can proudly claim to have been<br />

among the first in Bahrain.<br />

Working with Vahid Associates, we<br />

created the first digital annual reports<br />

for Batelco in 2006, and won the Bahrain<br />

eGovernment award for that. Back then,<br />

there were very few people who had an<br />

understanding of digital or who were<br />

driving their business towards digital.<br />

Those early years were crucial. My<br />

mentorship with Vahid was paramount<br />

because I learned there to exercise my<br />

eye for details, the eloquent speech,<br />

the immaculate content delivery. Soon<br />

there was recognition. People were<br />

talking about my zeal and anticipation<br />

of content needs. The reputation as a<br />

creative fountainhead soon followed.<br />

In 2011, I started a company called<br />

Auriga in partnership and evolving from<br />

there we started Spark Digitus the next<br />

year. By this time, of course, I had a clear<br />

idea of what I wanted to do.<br />

There are many agencies that<br />

started at that time and have not<br />

survived, but one of the things that<br />

sets us apart and which I believe is<br />

the reason we are still here, is that we<br />

always believed that the work we do<br />

must be of international standards and<br />

we have tried to maintain that.<br />

There are many others who do that, but<br />

what makes you different?<br />

We are forward thinkers and<br />

innovators. We are very selective with<br />

our work because we cannot accept<br />

anything but excellence. Excellence<br />

takes time, friction, discovery but the<br />

results are propelling our clients beyond<br />

any expectations. I can say that we are<br />

partners in vision.<br />

At this moment we have the<br />

capabilities to tap any market, any<br />

industry, any challenge. But I believe in<br />

focus in terms of the target audience, we<br />

have our core areas of specialization -<br />

Financial, Telecom and Government.<br />

We understand the requirement<br />

of our clients from the top of their<br />

potential, imagining their industry ten<br />

or maybe twenty years ahead.<br />

“How do you create value for vision?”<br />

is what we ask ourselves.<br />

We are very much “customer first”<br />

in our outlook: the simplest and the<br />

most engaging experiences for the most<br />

complex challenges. I have established<br />

at Spark Digitus and Tessellate an<br />

innovation process, a sort of “futureproof<br />

reversed engineering” where we<br />

focus on customer needs but we look<br />

at them from a future perspective. We<br />

leverage the uncertainty around clients’<br />

preferences and bring business-clarity<br />

using our keen core for technology,<br />

user experience and our out-of-the-box<br />

creativity.<br />

The process actually mirrors my<br />

two companies - Spark Digitus, the<br />

tech body, and Tessellate, the creative<br />

heart. By understanding their business,<br />

we have helped our clients achieve<br />

their goals.<br />

To dive in deeper, one of our major<br />

strengths is our understanding of user<br />

experience. This has helped us when we<br />

worked with some of the biggest names<br />

in the region. Amongst others, some of<br />

the companies we have worked with<br />

are STC, Riyad Bank, Ithmaar Bank, Al<br />

Faisaliah Group KSA, TRA, Zain, EDB<br />

and Batelco to name a few.<br />

In Saudi and Bahrain, for example,<br />

we always find ourselves pitching<br />

along the top players and these are<br />

“those” moments when you have to pull<br />

out the big guns. We pour our passion<br />

into the smallest detail and it works<br />

every single time.<br />

So, I would say, we have created a<br />

space that carries both - uniqueness<br />

and a standard of excellence - we have<br />

a style that is our own which cannot be<br />

replicated.<br />

We approach solutions by defining<br />

the proper user journey. It helps us<br />

define a direction as to how we can<br />

design an outstanding experience.<br />

We ended up redefining workplaces<br />

in complex Sharepoint projects. We<br />

provided highly customised content<br />

through our websites and mobile apps.<br />

We designed highly targeted marketing<br />

campaigns and lead generation<br />

campaigns that exceeded expectations.<br />

For this unconstrained era, the most<br />

important feature for your digital annual<br />

report is to “honor your leadership”.<br />

To give our clients (and our<br />

clients’ clients) the very best possible<br />

experiences, we leverage our star-focus<br />

in UX and the skills of an incredibly<br />

diverse, remarkably talented group of<br />

awarded creatives and portray your<br />

achievements and major milestones in<br />

striking visual stories.<br />

We are ahead of our time and create<br />

unique futuristic experiences with a<br />

keen eye focused on what to innovate<br />

and to create our unique path.<br />

12 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


I have established at Spark<br />

Digitus and Tessellate an<br />

innovation process, a sort<br />

of “future-proof reversed<br />

engineering” where we<br />

focus on customer needs<br />

but we look at them from a<br />

future perspective.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

13


Interview | Aamir Shehzad<br />

What exactly is meant by digitization<br />

and why are businesses experiencing<br />

digital transformation?<br />

Digital transformation is the<br />

integration of digital technology into<br />

all areas of a business, resulting in<br />

fundamental changes in how a business<br />

operates and the value they deliver to<br />

their customers. Put simply, it’s about<br />

changing the way a business interacts<br />

with its customers and how they provide<br />

their customers with a consistent<br />

experience whenever and wherever<br />

they need it. Digital transformation<br />

is forcing companies to change their<br />

business models and adapt to the new<br />

market reality.<br />

What’s interesting about this is that<br />

it’s not the companies that are driving<br />

this change. Instead, this change is being<br />

driven by the customer. Today, customers<br />

expect relevant content in relation to what<br />

they’re doing anytime, anywhere and<br />

in the format and on the device of their<br />

choosing. It’s their journey that dictates<br />

your strategy.<br />

In order to keep up with this new<br />

kind of “always-connected” customer,<br />

your business must embrace technology<br />

to deliver an unmatched customer<br />

experience. Fortunately, putting the<br />

customer first is already at the center of<br />

many organizations strategy.<br />

Tell us a little more about how the two<br />

aspects of creativity and technology<br />

work in a symbiotic relationship to<br />

serve the client.<br />

A creative approach to problem<br />

solving is what helps us reach a solution<br />

- it provides us with a fresh perspective.<br />

Recent technological advances are<br />

helping us to innovate not only against<br />

the brief we’ve been set by clients, but also<br />

against the client themselves - changing<br />

the way their brand works entirely.<br />

It was the appreciation of the<br />

significant importance of creativity and<br />

design that lead us to establish Tessellate,<br />

a branding and design agency which has<br />

become a creative arm for Spark Digitus.<br />

Our passion for creativity and deep<br />

knowledge of the digital has given us an<br />

edge to create the brands of the future.<br />

The institutions that excel today are<br />

those that integrate imagination and<br />

problem solving, exploration and deep<br />

expertise. Steve Jobs said it perfectly,<br />

“The best way to create value in the 21st<br />

century is to connect creativity with<br />

technology.”<br />

If digitization is a fundamental<br />

requirement for marketing and PR, what<br />

are the main roadblocks to understanding<br />

it for your customers or prospects?<br />

The objective of using data to drive<br />

marketing is to learn more about your<br />

audiences and acquire new leads using<br />

historical and real-time data and integrate<br />

this data across multiple platforms to<br />

have consistency with your marketing.<br />

The issue that is making it complicated<br />

for digital marketing is that brands are<br />

not spending enough time using data to<br />

identify audiences. We need to look at<br />

more than just past performance metrics<br />

to determine strategies but also look at<br />

predictive data and develop personas to<br />

personalize towards.<br />

By identifying your organization’s<br />

overall goals and objectives, you then<br />

work backward. What are the main<br />

KPIs and what data would be helpful in<br />

getting there? Ensure that the goals are<br />

not just for marketing but aligned with<br />

the overall goals of the organization from<br />

stakeholders to sales.<br />

This means breaking down your<br />

silos from marketing, financial, customer<br />

service, and other initiatives to see<br />

the bigger picture. There needs to be<br />

a single view of how an organization<br />

would describe their customer and their<br />

measurement for ROI to make data-driven<br />

strategies a success.<br />

We grow according to our<br />

vision. We want to get<br />

bigger and better with the<br />

focus on “Quality” which is in<br />

our DNA. In the wise<br />

words of Aristotle, we are<br />

what we repeatedly do.<br />

Excellence, then, is not an<br />

act, but a habit.<br />

In your opinion, what are the digital<br />

marketing strategies that bring the best<br />

ROI to business?<br />

In the long term, brand awareness<br />

and persuasion through dozens of<br />

touchpoints is an increasingly important<br />

factor to consider in your overall digital<br />

marketing ROI. However, brand awareness<br />

and perception shifts in the long term<br />

can be a bit tricky to measure. This fact<br />

increases the importance of determining<br />

your financial ROI figures and building a<br />

system to track them.<br />

The strategies which are focused on<br />

a single side of digital marketing ROI will<br />

only give you results in a short term. It’s<br />

important to consider both the short-term<br />

and long-term benefits, the immediate<br />

financial return, and the long-term effects<br />

of positive awareness generation and LTV.<br />

Every company and marketing<br />

decision you make should be determined<br />

by data. The marketing world should no<br />

longer accept spray and pray approach.<br />

You have the ability to determine<br />

exactly what’s working and what needs<br />

improvement. You need to be testing<br />

constantly. There is an extraordinary<br />

plethora of tactics, platforms, tools, and<br />

dashboards at your disposal. Utilize them<br />

to your advantage.<br />

To achieve success, companies<br />

must step back in their journeys toward<br />

digital proficiency. Digital, of course,<br />

doesn’t operate within a vacuum,<br />

and therefore should become an<br />

integral element of marketers’ overall<br />

marketing strategies and budgets.<br />

Companies must approach their digital<br />

marketing strategies in the same<br />

manner as all others in order to create<br />

the seamless omni-channel experience<br />

customers have come to expect.<br />

That entails starting with structured<br />

thinking about a digital strategy’s<br />

objectives, necessary infrastructure,<br />

and measurements. Afterall, digital is<br />

the most effective way to measure your<br />

marketing performance too.<br />

In what ways can digital communication<br />

improve relationships with customers?<br />

When you think about it,<br />

the relationship between digital<br />

communication and customer experience<br />

is co-related. Your customers want to be<br />

able to interact with your business on<br />

the device and channel of their choice.<br />

In the digital realm, you might think that<br />

means your website or your app, but do<br />

consumers really feel that you're building<br />

a relationship with them by simply<br />

visiting your site or launching an app?<br />

Probably not. It's important to remember<br />

you can’t build a relationship in silence.<br />

14 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Interview | Aamir Shehzad<br />

Ideally, organizations should try to<br />

reach their customers across multiple<br />

touch points and frequently enough to<br />

prevent opening a door to the competition.<br />

In order for this to happen, the business<br />

must speak with a single voice. That’s<br />

not always easy to get right, especially<br />

in large corporations where different<br />

departments may have very different<br />

views on customer communication.<br />

However, perhaps more importantly, those<br />

departments need to have a consolidated<br />

view of their customers. This goes a<br />

long way to ensuring that customers<br />

only receive messaging that’s<br />

contextual and relevant.<br />

In your opinion what is the most lasting<br />

trend that is likely to continue to shape<br />

public experience and perception?<br />

In delivering personalized content<br />

experiences, marketers have successfully<br />

implemented AI capabilities, including<br />

Machine Learning, into previously<br />

manual operations such as search<br />

engines. Google Now and Apple’s voice<br />

assistant Siri are only two famous<br />

examples of this advanced technology.<br />

As the technology gradually becomes<br />

more mainstream, Artificial Intelligence<br />

is also making inroads into fields such<br />

as finance and retail. The banking sector<br />

for one, has openly embraced AI, making<br />

it part of its customer-facing processes,<br />

and using it to design unique machinebased<br />

intelligent assistants to address<br />

customers' frequently asked questions<br />

and banking needs. AI has also impacted<br />

retail since customers are now looking<br />

for more personalized online and offline<br />

shopping experiences.<br />

With AI solutions, we know exactly<br />

what consumers are thinking, saying,<br />

and feeling about the brand in real time.<br />

Similarly, with the onslaught of social<br />

media available (and the AI to analyze it),<br />

we can understand what customers are<br />

feeling. It gives us the ability to harness<br />

this data in real-time and then quickly<br />

modify messaging or branding for<br />

maximum effectiveness.<br />

With AI solutions, we know<br />

exactly what consumers are<br />

thinking, saying, and feeling<br />

about the brand in real time.<br />

Do you think Bahrain has the ability to<br />

drive digitization in the region?<br />

The Government of Bahrain<br />

has taken up the challenge and has<br />

approached it with energy and initiative,<br />

and consequently we have seen an<br />

entire startup eco system emerge. I<br />

believe Bahrain is on the right track and<br />

supported by the several governmental<br />

bodies and institutions which will surely<br />

result in more innovation discovery. We<br />

can see the direct impact of this in the<br />

rise of FDI into the country, and now<br />

other countries in the region are picking<br />

up on the trend. We are the first to adopt<br />

5G in the region, to have Amazon World<br />

Service (AWS) headquartered here, as<br />

well as conduct the hugely prestigious<br />

AWS Summit.<br />

I am proud that Bahrain has taken<br />

the lead and shown its ability to drive<br />

digitization. One of my firsthand<br />

experiences was working with TRA<br />

Bahrain. What they have done in<br />

Bahrain putting in place policies, such<br />

as consumer rights, give you security<br />

and freedom - privileges which not many<br />

countries in this region enjoy.<br />

What’s next for you and for Spark Digitus<br />

and Tessellate?<br />

I always think about where I was,<br />

where I am today and where I want to<br />

go. This year has been great for us with<br />

the start of the new company, Tessellate.<br />

Besides that, we are doing a lot of large<br />

branding projects in Saudi Arabia. It is<br />

probably the biggest market and they<br />

have a vision and a direction and they are<br />

really pushing for digitization.<br />

But, in all honesty, the entire region<br />

- Bahrain - KSA - Oman - is thirsty for<br />

growth and transformation. Constantly<br />

evolving and forever expanding, home to<br />

optimism, energy and power, blazing a<br />

profound transformation trail, positioned,<br />

as we speak, at this digital frontier that<br />

excites my pioneering heart.<br />

I believe it is the right time to be<br />

in this particular expanded market,<br />

especially with this creative duo we have<br />

established: Spark Digitus -Tessellate. The<br />

creative process - the tessellation, how<br />

I often call it, is taking place in a higher<br />

dimension but it needs the mathematical<br />

precision of technology as a guarantee for<br />

building future proof brands.<br />

Our clients were fantastic in picking<br />

this up. We already have a small team<br />

in KSA, but we are planning to open<br />

a full-fledged office and have a bigger<br />

team there. And replicate the process in<br />

Oman as well. We are planning to open<br />

the world step by step.<br />

This is only the beginning.<br />

Four W3 Awards for<br />

Batelco Digital Annual Report<br />

Two W3 Awards for<br />

Ithmaar Bank Website<br />

Communication Award<br />

for TRA Digital Annual<br />

Report<br />

Innovation and excellence recognised with a number of Accolades and Awards through the years.<br />

Two Summit International<br />

Award For EDB Digital<br />

Annual Report<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

15


Interview | Ahlam Janahi<br />

CREATING<br />

A PLATFORM FOR<br />

WOMEN<br />

IN BUSINESS<br />

Ahlam Janahi<br />

President, Bahrain Businesswomen’s Society<br />

16 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


President of the Bahrain<br />

Businesswomen’s Society, Ahlam<br />

Janahi needs no introduction. As<br />

Managing Director and Owner of<br />

Bahrain Horizon, My Bakery and<br />

Managing Partner of Gate Trading WLL and<br />

Damasquinos Trading, she wears many hats.<br />

As the President of the Bahrain<br />

Businesswomen’s Society, she has held the<br />

position between 2012-2016 and is in again<br />

for a second stint. She has also been Board<br />

member at BCCI, Founder and member of the<br />

Inner Wheel Club Bahrain since 1999-2001,<br />

and Member of Election Committee. With<br />

her energy and creative vision, she has<br />

brought about many progressive changes to<br />

the community, and won many international<br />

and national awards for her initiatives.<br />

Back in the spotlight in her second<br />

round as President of the Bahrain<br />

Businesswomen’s Society, Ahlam Janahi<br />

shares her insights about the role of the<br />

Society and what young entrepreneurs need<br />

to keep in mind when running a business.<br />

As the Bahrain Business Women’s Society<br />

celebrates its 19th Anniversary in <strong>2019</strong>, what<br />

is your vision for BBWS as President?<br />

The vision of Bahrain Businesswomen’s<br />

Society is to be a globally sustainable,<br />

innovative and recognized network<br />

organization resulting positive change in<br />

the society and contributing to the entire<br />

economy of Bahrain.<br />

How has BBWS helped women business<br />

leaders and entrepreneurs so far?<br />

Bahrain Businesswomen’s Society<br />

(BBWS) is dedicated to supporting the career<br />

progression and success of all women in the<br />

business landscape. BBWS helps to promote<br />

its members’ businesses and empower<br />

female entrepreneurs with best practices<br />

that adequately support and position them<br />

in today’s competitive business world. Over<br />

many years, BBWS has connected women in<br />

the business community by hosting valueadded<br />

events, conferences and seminars,<br />

and by collaborating with strategic partners.<br />

What are some of the upcoming programs<br />

initiated and planned by BBWS?<br />

"World Entrepreneurship Conference" in<br />

collaboration with UNIDO will be in <strong>Oct</strong>ober<br />

<strong>2019</strong> and "Business Entrepreneurship"<br />

in November <strong>2019</strong>. BBWS will also create<br />

an incubator business center for Bahrain<br />

Businesswomen’s Society members to<br />

sustain their business and work with<br />

accelerators to support growing businesses.<br />

There will be the 3rd edition of the B2B<br />

International Businesswomen’s Exhibition &<br />

Forum and different workshops and events<br />

organized by BBWS committees.<br />

For you personally as an entrepreneur, what<br />

are some of your new business ventures?<br />

Since year 2009, I studied the market<br />

and opened my own Business (My<br />

Bakery), providing Lebanese bread and<br />

oriental Pastries, which is currently one<br />

of the leading bakeries in the kingdom of<br />

Bahrain that delivers delicious bread and<br />

offers a great service to its clients with<br />

professionalism.<br />

Recently I have also set up “The Event<br />

Makers”, in partnership with International<br />

event designers, which is an events<br />

management company.<br />

What is your advice for young business<br />

entrepreneurs in Bahrain?<br />

My advice is that every entrepreneur has<br />

to confront obstacles and challenges in their<br />

journey. Undoubtedly, a single mistake can<br />

turn into a failure. But the true failure is the<br />

one that occurs when nothing was learnt<br />

or changed after the previous mistake.<br />

Learning from your own mistakes is of the<br />

utmost importance if you intend to become<br />

successful.<br />

Consider each new mistake as an<br />

opportunity to learn something and gain<br />

experience. Use them to find out the best<br />

possible solutions to future dilemmas,<br />

and try to avoid errors whenever possible.<br />

Once you gain enough experience, you’ll<br />

positively understand the perspective of<br />

momentary failures, and you’ll make sure<br />

that they do not occur in the future.<br />

Act today to feel motivated and inspired.<br />

If one approach is not working, then shift to<br />

another. Just don’t stop - Keep trying.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

17


Spotlight | BIDEC <strong>2019</strong><br />

PREPARATIONS<br />

FOR BIDEC <strong>2019</strong><br />

GATHERS<br />

MOMENTUM<br />

Keen interest for the Bahrain International<br />

Defence Exhibition & Conference (BIDEC)<br />

scheduled for 28-30 <strong>Oct</strong>ober <strong>2019</strong> has begun<br />

to build as major international defence and<br />

security organisations join forces to support what has<br />

been hailed as one of the most strategic events of its kind<br />

in the region. Held under the patronage of His Majesty<br />

King Hamad bin Isa Al Khalifa, HH Brigadier Shaikh<br />

Nasser bin Hamad Al Khalifa, Commander of Bahrain<br />

Royal Guard and Chairman of BIDEC <strong>2019</strong> has been the<br />

force behind the success of the event. Fully supported by<br />

Bahrain Defence Force, BIDEC <strong>2019</strong> will have continued<br />

government support from all functions, including<br />

specially selected committees within the BDF, Naval<br />

Force, Air Force, Royal Guard, National Guard and other<br />

government divisions.<br />

18 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Spotlight | BIDEC <strong>2019</strong><br />

H.H. Brigadier Shaikh Nasser bin Hamad Al Khalifa<br />

Commander of Bahrain Royal Guard and Chairman of BIDEC<br />

His Highness Shaikh Nasser<br />

expressed his support and enthusiasm<br />

saying, "We are proud to host one<br />

of the most comprehensive defence<br />

exhibitions in the region. We are<br />

especially proud that Lockheed<br />

Martin continue to demonstrate their<br />

support to the Kingdom of Bahrain<br />

by becoming a main sponsor of the<br />

event. A global event of this stature<br />

is not easy to pull together but we<br />

look forward to not just replicating<br />

the success of 2017 but taking it<br />

several steps further to make it an unmissable<br />

event. We also look forward<br />

to initiating important partnerships<br />

and the transfer of ideas, technology<br />

and developments in this vital area at<br />

BIDEC <strong>2019</strong>. "<br />

The Middle East Military<br />

Technology Conference (MEMTEC) will<br />

also be held alongside the main event,<br />

and will discuss matters including the<br />

current status and future of military<br />

technology, cyber defence<br />

strategies, the impact of<br />

artificial intelligence on<br />

the functions of armed<br />

forces, the use of military<br />

technology to develop<br />

simulation models of war,<br />

the impact of military<br />

technology on regional<br />

conflicts, and the future<br />

of military industries in<br />

Middle East. MEMTEC<br />

aims to showcase how<br />

global developments<br />

and advancements in<br />

the defence sector will<br />

reshape conflicts in the<br />

Middle East. Once again,<br />

the Bahrain Center for<br />

Strategic, International<br />

and Energy Studies<br />

(DERASAT) is the<br />

Knowledge Partner for<br />

the Conference.<br />

H.E. Dr Shaikh<br />

Abdulla bin Ahmed Al<br />

Khalifa, Chairman of<br />

MEMTEC and Chairman<br />

of DERASAT, spoke<br />

about the importance of<br />

using technology to find<br />

solutions<br />

and create<br />

closer ties, “Bahrain is<br />

a force for peace and<br />

global understanding. We<br />

have understood well the<br />

importance of military<br />

alliances to establish<br />

security and stability in<br />

the world in cooperation<br />

with friendly countries.<br />

The importance of<br />

military technology<br />

in the development of<br />

armed forces and in<br />

responding to threats to<br />

national security as well<br />

as its role in minimising<br />

post-conflict impact is<br />

undoubted. MEMTEC will<br />

examine the challenges<br />

facing this technology.”<br />

BIDEC <strong>2019</strong> will once<br />

again be organised<br />

by Clarion Events, the<br />

largest organiser of defence and<br />

security events in the world and<br />

Faalyat, a Bahrain-based events<br />

agency. BIDEC <strong>2019</strong> offers exhibiting<br />

companies the opportunity to<br />

demonstrate hardware and equipment,<br />

and to be seen on a high profile,<br />

international stage. The high level<br />

conference on the sidelines of BIDEC<br />

has proven to be a powerful platform<br />

to hear key decision makers from the<br />

government, military and defence<br />

sectors, giving unprecedented<br />

opportunities to discuss innovations,<br />

solutions and areas of collaboration.<br />

Over 200 exhibiting companies<br />

are expected to attend in the <strong>2019</strong><br />

show and over 10,000 guests are<br />

expected to visit over the course<br />

of the three-day event. Off-Site<br />

Activities are planned across Bahrain,<br />

including Shooting Displays, Military<br />

Vehicle Demonstrations, Parachute<br />

Demonstrations and Warship Displays.<br />

All will be available to attend via<br />

shuttle buses from the exhibition<br />

centre.<br />

H.E. Dr Shaikh Abdulla bin Ahmed Al Khalifa<br />

Chairman of MEMTEC and Chairman of DERASAT<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

19


Property Finder | Real Estate Analysis<br />

BAHRAIN REAL ESTATE<br />

MARKET TRENDS - H1 <strong>2019</strong><br />

by Property Finder<br />

Property Trends<br />

The Bahrain real estate market<br />

has witnessed in full the effect of the<br />

changes that have taken place over<br />

the past few years in the country. This<br />

includes the implementation of RERA<br />

and the regulations that it is bringing<br />

into the market, as well as some stability<br />

in prices. Naturally, this has led to more<br />

investments, especially from Saudi<br />

Arabia, and more interest in purchasing<br />

properties across the Kingdom, which<br />

has rejuvenated the sales market. This<br />

is partially due to the regulations that<br />

RERA has put forth, which have made<br />

investors more comfortable with the<br />

market’s growth and transition, as well<br />

as finding the opportunity for fairer price<br />

margins.<br />

There have been some changes to<br />

the most popular areas in the country,<br />

especially when it comes to finding<br />

apartments for rent, as the country’s<br />

offerings continue to expand and grow.<br />

Manama has now taken over the top<br />

searched spot, accounting for 24.5<br />

percent of searches between January<br />

and May of <strong>2019</strong>. This is mainly due to the<br />

number of new properties that are going<br />

into handover in the area, especially as<br />

they are modern homes that renters tend<br />

to look for. Al Juffair remains the top<br />

searched area for those looking to invest<br />

in apartments for sale, with the area<br />

offering units at sensible prices.<br />

When it comes to villas, Saar<br />

dominates the top spot for both rentals<br />

and units for sale, with 33.2 percent and<br />

17 percent of the number of searches<br />

respectively between January and May<br />

of <strong>2019</strong>.<br />

Prices across all four Governorates<br />

in Bahrain have seen a drop, which is<br />

most likely due to the natural course<br />

the market is taking, as well as pricing<br />

regulations that RERA has put in place.<br />

Most significantly, prices for apartments<br />

for sale in the Southern Governorate have<br />

dropped 15.6 percent when comparing<br />

July - December 2018 to January - June<br />

<strong>2019</strong>. When it comes to villas for sale<br />

in the same Governorate, a decrease of<br />

3.5 percent was recorded for the same<br />

timeframe. The same trend can be seen<br />

across the rest of the Governorates, but<br />

with less of a sharp decline. The Capital<br />

Governorate recorded a five percent drop<br />

in apartment rent, which is also likely<br />

due to an influx of new properties in the<br />

area, as well as an 8.6 percent decrease<br />

for villa rents. Apartment rents in the<br />

Muharraq Governorate also decreased by<br />

6.9 percent between July - December 2018<br />

and January - June <strong>2019</strong>.<br />

20 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Property Finder | Real Estate Analysis<br />

PROPERTIES FOR RENT:<br />

Apartments:<br />

A decrease in price is the general<br />

trajectory recorded for apartment rents<br />

in the country, with only a few areas<br />

recording an increase.<br />

Most significantly, rents increased in<br />

Um Al Hasam as newer units and most<br />

significant d9 was recorded in Galali) and<br />

Hoora.<br />

VILLAS FOR RENT:<br />

Prices have been on an overall<br />

declining trajectory from January – June<br />

<strong>2019</strong>. Most significantly, villa rentals in<br />

Mahooz and Adliya.<br />

The only location to record a<br />

noteworthy price increase is Muharraq.<br />

Both Sanad and Budaiya have seen<br />

a minor increase in rents. This is a<br />

testament to the market shift of offering<br />

more affordable.<br />

VILLAS FOR RENT:<br />

Declining prices were recorded across<br />

the board for all areas in Bahrain when<br />

it comes to finding villas for sale. This<br />

is not surprising as many are adjusting<br />

their prices due to regulations from RERA,<br />

a more stable and transparent market,<br />

and in order to meet the current market<br />

demand.<br />

Muharraq and Shakhura has recorded<br />

the most significant drop in price.<br />

PROPERTIES FOR SALE:<br />

Apartments:<br />

Once again, a decline in prices has been recorded for most areas<br />

offering apartments for sale, with only a few exceptions. Bahrain Bay and<br />

Marassi Al Bahrain, two areas which have been instrumental in reviving<br />

the sales market, continue to attract the attention of investors and private<br />

owners, especially because these areas and developments offer new and<br />

modern properties for sale.<br />

A decrease in prices was recorded for most other areas, with Manama<br />

and Amwaj Island recording the most significant change when comparing<br />

July-December 2018 and January-June <strong>2019</strong>.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

21


Property Finder | Real Estate Analysis<br />

MOST POPULAR AREAS<br />

APARTMENTS FOR RENT:<br />

APARTMENTS FOR SALE:<br />

Al Juffair<br />

25.9%<br />

29.6%<br />

22.5%<br />

Al Juffair<br />

29%<br />

28.7%<br />

21.8%<br />

Manama<br />

17.3%<br />

12.6%<br />

25%<br />

Seef<br />

12.5%<br />

15%<br />

15.4%<br />

Seef<br />

11%<br />

13.7%<br />

9.9%<br />

Al Hidd<br />

11.4%<br />

5.3%<br />

8.3%<br />

Amwaj Islands<br />

10.5%<br />

18.7%<br />

12.1%<br />

Amwaj Islands<br />

11.3%<br />

15.8%<br />

15.9%<br />

Al Hidd<br />

Al Riffa<br />

Saar<br />

6.7%<br />

3.1%<br />

4.5%<br />

6.1%<br />

0.4%<br />

4.4%<br />

3.7%<br />

4.7%<br />

5.4%<br />

Variable<br />

% Searches<br />

% Total Listings<br />

% Total Leads<br />

Manama<br />

Dilmunia Island<br />

Reef Island<br />

6.1%<br />

5.5%<br />

6.6%<br />

4.7%<br />

5.4%<br />

5.6%<br />

3.8%<br />

6.6%<br />

7.2%<br />

Variable<br />

% Searches<br />

% Total Listings<br />

% Total Leads<br />

Busaiteen<br />

3.7%<br />

1.9%<br />

3.1%<br />

Bahrain Bay<br />

2.8%<br />

2.8%<br />

2.8%<br />

Janabiya<br />

2.8%<br />

2.2%<br />

2.9%<br />

Sanad<br />

2.7%<br />

0.8%<br />

0.9%<br />

Tubli<br />

2.3%<br />

0.9%<br />

1.6%<br />

Busaiteen<br />

2.6%<br />

2.3%<br />

3.2%<br />

VILLAS FOR RENT:<br />

0% 10% 20% 30%<br />

Value<br />

VILLAS FOR SALE:<br />

0% 10% 20% 30%<br />

Value<br />

Saar<br />

32.6%<br />

31.2%<br />

34%<br />

Saar<br />

19%<br />

16.9%<br />

18%<br />

Manama<br />

8.3%<br />

6.4%<br />

10%<br />

Diyar Al Muharraq<br />

13.4%<br />

11.5%<br />

14.6%<br />

Amwaj Islands<br />

7.8%<br />

9.9%<br />

12%<br />

Al Riffa<br />

11.8%<br />

10.9%<br />

16.7%<br />

Janabiya<br />

7.4%<br />

14.8%<br />

8.7%<br />

Amwaj Islands<br />

9.2%<br />

11.9%<br />

17.8%<br />

Al Riffa<br />

Hamala<br />

Al Juffair<br />

6.5%<br />

2.3%<br />

6.0%<br />

4.8%<br />

11.7%<br />

6.9%<br />

3.2%<br />

3%<br />

4.9%<br />

Variable<br />

% Searches<br />

% Total Listings<br />

% Total Leads<br />

Hamala<br />

Durrat Al Bahrain<br />

Hamad Town<br />

6.4%<br />

3.8%<br />

4.7%<br />

5.2%<br />

6.6%<br />

5.7%<br />

3.3%<br />

2.5%<br />

2.5%<br />

Variable<br />

% Searches<br />

% Total Listings<br />

% Total Leads<br />

Durrat Al Bahrain<br />

3.2%<br />

0.3%<br />

0.9%<br />

Sanad<br />

2.9%<br />

4.3%<br />

3.1%<br />

Al Hidd<br />

2.8%<br />

1.7%<br />

1.9%<br />

Janabiya<br />

2.6%<br />

3.3%<br />

4.4%<br />

Barbar<br />

2.3%<br />

3%<br />

1%<br />

Bu Quwah<br />

2.1%<br />

4%<br />

1.5%<br />

0% 10% 20% 30%<br />

Value<br />

AFFORDABLE SNIPPETS<br />

APARTMENTS FOR RENT (Monthly Rate)<br />

Top 10 most affordable areas for residential apartment rentals in Bahrain:<br />

0% 5% 10% 15% 20%<br />

Value<br />

VILLAS FOR RENT (Monthly Rate)<br />

Top 5 most affordable areas for residential villa<br />

rentals in Bahrain:<br />

Ras Rumman Riffa Al<br />

Gufool<br />

Bu Kowarah Bu Ghazal<br />

Bu Kowarah Al Burhama Wahat Al<br />

1 2 3 4 5 1 2 3<br />

Sharqi<br />

Muharraq<br />

Average price:<br />

BHD 240<br />

Average price:<br />

BHD 300<br />

Average price:<br />

BHD 306<br />

Average price:<br />

BHD 325<br />

Average price:<br />

BHD 326<br />

Average price:<br />

BHD 450<br />

Average price:<br />

BHD 688<br />

Average price:<br />

BHD 718<br />

6<br />

Gudaibiya<br />

7<br />

Salmaniya<br />

8<br />

Tubli<br />

9<br />

Al Burhama<br />

10<br />

Exhibition<br />

Road<br />

4<br />

Gufool<br />

5<br />

Salmaniya<br />

Average price:<br />

BHD 351<br />

Average price:<br />

BHD 359<br />

Average price:<br />

BHD 365<br />

Average price:<br />

BHD 384<br />

Average price:<br />

BHD 393<br />

Average price:<br />

BHD 750<br />

Average price:<br />

BHD 769<br />

22 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


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23


Business Report | OBG<br />

Will Bahrain’s Infrastructure<br />

Drive Pay Off?<br />

Bahrain has unveiled a series of<br />

new infrastructure initiatives in<br />

a bid to bolster current transport<br />

capacity and fuel the country’s wider<br />

economic growth.<br />

On June 24 Bahrain’s Ministry of<br />

Works launched stage one of the $62m<br />

Sheikh Zayed Highway extension.<br />

The development, to be carried out<br />

by the UAE’s Western Bainoona Group<br />

and financed by the Gulf Development<br />

Fund, will help reduce congestion<br />

along the route by increasing the road’s<br />

capacity from 50,000 to 80,000 vehicles<br />

per day.<br />

The announcement came a week<br />

after the news that road works for<br />

two separate projects, the Budaiya<br />

and Janabiya Highways, are expected<br />

to start later this year, following a<br />

five-year delay. The projects will cost<br />

$80m and will improve connections in<br />

Bahrain’s north-west.<br />

These developments form part of<br />

Bahrain’s recent infrastructure drive,<br />

with six new developments worth<br />

BD44m ($117m), among them a major<br />

24 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Business Report | OBG<br />

sewage project, announced in April<br />

and May, followed by the inauguration<br />

in mid-June of a 12-km, 220-KV power<br />

line between the country’s northern<br />

Seef District and Prince Salman City in<br />

the north-west.<br />

The line will help increase power<br />

supply between key industrial and<br />

residential areas, and forms part of a<br />

broader $1.2bn power infrastructure<br />

plan that foresees the construction of<br />

15 220-KV substations and 48 66-KV<br />

substations.<br />

Projects central to long-term<br />

economic plan<br />

The launch and inauguration of<br />

these projects aligns with government<br />

efforts to place infrastructure<br />

development at the centre of long-term<br />

growth.<br />

With the kingdom looking to<br />

diversify its economy away from<br />

hydrocarbons revenue as part of the<br />

country’s development plan, Bahrain<br />

Economic Vision 2030, new projects<br />

are expected to provide significant<br />

investment and employment<br />

opportunities.<br />

Bahrain has outlined a $32.5bn<br />

infrastructure pipeline, which consists<br />

of developments in transport, mixeduse<br />

real estate, manufacturing, tourism<br />

and health care.<br />

Major projects include the $1.1bn<br />

modernisation of Bahrain International<br />

Airport and the construction of a<br />

second causeway linking the country<br />

to Saudi Arabia.<br />

The pipeline will be financed by a<br />

combination of $10bn in government<br />

funding, $7.5bn in assistance from<br />

regional partners Saudi Arabia, the<br />

UAE and Kuwait through the Gulf<br />

Development Fund, and $15bn from the<br />

private sector.<br />

In a positive sign for Bahrain and<br />

its attractiveness as an investment<br />

destination, foreign direct investment<br />

increased by 6% last year to $1.5bn,<br />

according to the UN’s “World<br />

Investment Report <strong>2019</strong>”, with the<br />

largest slice of private investment<br />

coming from Saudi Arabia, at $745m.<br />

Meanwhile, the infrastructure<br />

focus has translated into significant<br />

growth in construction. According to<br />

the Ministry of Finance and National<br />

Economy, the sector, which makes up<br />

7.3% of GDP, expanded by 5.6% last year.<br />

This was far higher than the<br />

broader non-oil sector’s 2.5% growth<br />

and the 1.7% increase recorded by the<br />

sector in 2017.<br />

Growth prospects look strong amid<br />

fiscal overhaul<br />

The expansion of the construction<br />

sector and plan to use infrastructure<br />

development as a key driver of growth<br />

has been underpinned by a positive<br />

performance in the broader economy.<br />

According to data published by<br />

the Information and eGovernment<br />

Authority, GDP expanded by 2.7% yearon-year<br />

in the first quarter of <strong>2019</strong>,<br />

consisting of a 9.2% increase in the oil<br />

sector and a 1.2% rise in non-oil GDP.<br />

The figures, which are above last<br />

year’s full-year growth rate of 1.8%,<br />

are the first economic indicators to be<br />

released since the kingdom approved<br />

the details of its <strong>2019</strong> and 2020 budgets<br />

in late February.<br />

The fiscal overhaul includes a<br />

series of spending cuts, revenueraising<br />

measures, such as the<br />

introduction of a 5% value-added tax on<br />

January 1, and funding from regional<br />

partners. It is designed to slash the<br />

country’s deficit - calculated at 11.7% of<br />

GDP last year - and return the budget to<br />

surplus by 2022.<br />

Despite the efforts to tighten public<br />

spending, outlays for investment<br />

projects were maintained over the twoyear<br />

budgetary cycle at $1.8bn per year.<br />

The approach appears to have been<br />

received well internationally, with<br />

ratings agency S&P Global predicting<br />

average annual growth of 2.4% through<br />

to 2022.<br />

Oxford Business Group (OBG) is a global<br />

publishing, research and consultancy<br />

firm which publishes economic intelligence<br />

on the markets of the Middle<br />

East, Africa, Asia and Latin America. In<br />

print and online, the critically acclaimed<br />

economic and business reports have<br />

become the leading source of business<br />

intelligence on developing countries in<br />

the regions they cover. OBG's monthly<br />

economic updates provide up-to-date,<br />

in-depth analysis on the issues that matter<br />

for tens of thousands of subscribers<br />

worldwide. OBG has been in Bahrain for<br />

13 years and has recently published The<br />

Report: Bahrain <strong>2019</strong>.<br />

For more information, visit www.oxfordbusinessgroup.com<br />

or call us in Bahrain<br />

at 1715 1582.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

25


Expert Opinion | Information Technology<br />

How adaptive<br />

Technology is Helping<br />

Humanity<br />

by Dr. Jassim Haji<br />

I<br />

was taking part as a judge<br />

representing Artificial Intelligence<br />

Society for the young Bahraini<br />

innovators from various universities<br />

and I was amazed by number of projects<br />

touched-upon disability and humanity.<br />

Moreover, we are witnessing one of<br />

the largest ‘Technology in Humanity’<br />

conferences in the region in Bahrain<br />

during November which is labelled as<br />

Insani-Tech 4.0. However let us learn<br />

more on how Artificial Intelligence is<br />

helping people with disabilities.<br />

Adaptive technology is still a newer<br />

term, medically speaking, however<br />

assistive technology and devices have<br />

been around long before AI technology<br />

began to incorporate itself. Canes and<br />

wheelchairs, for example, have a long<br />

history and are still extremely relevant<br />

today. Current technological trends have<br />

increasingly become a new favorite<br />

among those needing specialized<br />

devices due to disabilities. While some<br />

artificially intelligent technology is still<br />

fairly new the potential is all there.<br />

Below are the different strides being<br />

made in order to help AI aid those with<br />

disabilities.<br />

Robot Caregivers<br />

Theoretically speaking, robots<br />

could work around the clock to care<br />

for an individual without getting<br />

“tired” or needing a break. This is why<br />

breakthroughs for AI technology are<br />

gaining traction. In the last few years,<br />

Honda created a robot called ASIMO<br />

that can walk, recognize faces, and even<br />

have small conversations. Another robot<br />

introduced even earlier is NAO. It was<br />

similarly built to ASIMO however it is<br />

much smaller in size. The creators of<br />

NAO even mentioned that as time passes<br />

and the more use you get out of NAO, the<br />

smarter the robot actually gets.<br />

But how can these robots actually<br />

help those who are disabled? The idea<br />

is to eventually program these robots<br />

to fit the exact needs of the individual.<br />

Whether it be getting or making coffee,<br />

helping with chores around the house,<br />

making sure medicine is being taken,<br />

etc. Besides the initial purchase fee, you<br />

26 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Expert Opinion | Information Technology<br />

wouldn’t have to worry about paying<br />

them either. Robots aren’t likely to forget<br />

like humans either, so having an AI robot<br />

to ensure that you go to the doctor, eat,<br />

and follow your daily routine could be<br />

especially important.<br />

AI for the Visually Impaired<br />

Serious strides are being made in<br />

technology for the blind. From textto-speech<br />

translations that describe<br />

emojis and pictures seen on social<br />

media to smart glasses and vision-free<br />

communication that could quite possibly<br />

serve as digital eyes for the blind,<br />

technology is booming and it’s all thanks<br />

to artificial intelligence.<br />

It’s also worth it to mention that the<br />

visually impaired will be able to benefit<br />

substantially from self driving cars. Not<br />

only can self driving cars help navigate<br />

the streets but along with other Artificial<br />

Intelligence technology, can determine<br />

your location and where you want or<br />

need to go and get you there safely.<br />

There is also even new technology<br />

being developed that would result in a<br />

“smart cane”. The idea is that the cane<br />

will include a camera, GPS, and facial<br />

recognition software.<br />

Exoskeletons for the Paralyzed<br />

Artificially intelligent machines are<br />

drastically improving for those who are<br />

paralyzed as well. Robotic exoskeletons<br />

are making it easier for those who are<br />

paralyzed from the waist down to walk<br />

and release pressure that results from<br />

sitting. This type of technology is still in<br />

its beginning stages so hopefully in the<br />

near future we’ll be able to see some real<br />

results from it.<br />

Whether it’s to care for the disabled<br />

or help them get around in their daily<br />

lives Artificial Intelligence is steadily<br />

growing in the field; it could one day very<br />

soon make a huge difference in the lives<br />

of those with disabilities and change the<br />

way they get around, are cared for and<br />

experience things in their lives - another<br />

angle where AI can contribute to the<br />

social good.<br />

Enabling Independent Living at Home<br />

Many people living with a disability<br />

rely on others for assistance moving<br />

around the home, cooking, or completing<br />

other daily tasks. AI-assisted technology,<br />

combined with advancements in the<br />

internet of things, has opened new<br />

possibilities in regards to accessibility.<br />

Smart home technology is enabling<br />

independent living with its AI<br />

capabilities.<br />

There are many examples of how AI<br />

is changing the lives of many at home.<br />

Using voice technology to tell your<br />

home to turn on/off lights, adjust the<br />

heat or air conditioning, or to turn off<br />

the stove are all things that help make<br />

independent living easier. Smart home<br />

hubs can even learn your routine over<br />

time and anticipate your needs, turning<br />

on lights or other appliances as needed.<br />

Some systems can adjust the thermostat<br />

with weather forecast data in mind.<br />

These examples demonstrate how AI<br />

technology in smart home products is<br />

removing the obstacles of daily living.<br />

AI technology in the home is<br />

also great in terms of safety. A smart<br />

home can be set up to tell if a person<br />

falls and can alert a loved one or<br />

emergency services to help. These<br />

safety concerns add another element to<br />

why independent living for those with<br />

a disability can be difficult. However,<br />

AI makes it possible for people to<br />

communicate, access their home, and<br />

feel safe independently.<br />

What’s Next?<br />

Artificial intelligence will change<br />

the IT field, engineering industry, big<br />

data, and many other tech-related fields.<br />

However, AI will also change the world<br />

for people on a day-to-day basis. As AI<br />

advances, it will become more accessible<br />

to everyday people. AI assistants will<br />

become the norm, and AI technology will<br />

continue to be more efficient.<br />

In terms of AI and those with<br />

disabilities, each advancement<br />

will be more inclusive. It will make<br />

bigger advancements in medical<br />

technology and help more people reach<br />

independence in ways they could have<br />

never imagined. What’s next for AI? More<br />

technology and more access to it for<br />

people with disabilities.<br />

AI technology is changing the way<br />

that people live in one way or another.<br />

Those changes aren’t just convenient<br />

- they help us to communicate,<br />

access more things, and to live<br />

more independently. From language<br />

recognition software, to self-driving<br />

cars, to smart home technology, to<br />

the technological advancements on<br />

the horizon, AI is helping those with<br />

disabilities have more agency in their<br />

lives in a profound way.<br />

Dr. Jassim Haji<br />

Technology Executive &<br />

Researcher<br />

www.facebook.com/DrJassimHaji<br />

bh.linkedin.com/in/dr-jassimhaji-7b5885125<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

27


Integrated Security Solutions | G4S<br />

Global Security Solutions<br />

G4S is a leading global integrated security company with a heritage of more than 100 years.<br />

The need for security services is<br />

increasing due to the current<br />

instability across the region and<br />

the range of potential threats.<br />

The challenge of finding a provider<br />

offering integrated end-to-end security<br />

products and solutions to meet the<br />

specific demands of a business further<br />

complicates the process. Increased<br />

security requirements have also caused<br />

many players to emerge into the market<br />

and offer fragmented services that, in<br />

the long-run, are proving a greater cost<br />

rather than a viable investment.<br />

Here is where G4S comes into play.<br />

With expertise in the assessment and<br />

management of security and safety risks<br />

for buildings, infrastructure, valuables<br />

and people, G4S has a strong presence<br />

globally as well as in the Middle<br />

East region that complements global<br />

outsourcing trends.<br />

G4S in Bahrain:<br />

Established in Bahrain since 1993<br />

with over 600 employees, G4S Secure<br />

Solutions is one of the Kingdom’s<br />

most recognised and respected<br />

private security companies in the<br />

country. A market leader known for<br />

its dependability and quality driven<br />

ethics, its main areas of operation are:<br />

Manned Security Services including well<br />

trained uniformed personnel for events;<br />

Cash, Valuables and ATM Management<br />

Solutions; Electronic Security Systems<br />

including design, engineering,<br />

supply, installation, maintenance and<br />

integration of various customised<br />

security systems; Emergency Response,<br />

Risk Consultancy and soon Facilities<br />

Management services.<br />

G4S Bahrain has gained tremendous<br />

knowledge and experience about the<br />

prevalent local scenario. They have<br />

grown from strength to strength to<br />

emerge as the largest security company<br />

in the country. The G4S team draws upon<br />

its extensive geographical coverage,<br />

expertise, technology and best practices<br />

to provide the most viable security<br />

solution to its customers. The benefits<br />

of this approach are clear. Businesses<br />

that rise to the challenge of securing<br />

their environments in a more integrated<br />

way are better placed to protect critical<br />

assets and reputations, reduce costs and<br />

deliver a better experience for the people<br />

they employ and serve.<br />

At G4S, they understand that<br />

businesses which look at their security<br />

challenges more comprehensively can<br />

unlock hidden benefits to help them<br />

thrive and prosper.<br />

For more information,<br />

Call +973 17 714 409, +973 17 710 994<br />

or visit www.g4s.com/en-bh<br />

28 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

29


Highlights | Government<br />

4th edition of the<br />

Bahrain Award for<br />

Entrepreneurship<br />

The Labour Fund “Tamkeen”<br />

announced the launch<br />

of the Bahrain Award for<br />

Entrepreneurship in its fourth<br />

edition for the year <strong>2019</strong>-2020,<br />

under the patronage of HRH<br />

Prince Salman bin Hamad Al<br />

Khalifa, Crown Prince, Deputy<br />

Supreme Commander and<br />

First Deputy Prime Minister<br />

Chief Executive of<br />

Tamkeen, Dr. Ebrahim<br />

Mohammed Janahi, said,<br />

“The Bahrain Award for<br />

Entrepreneurship commences<br />

for its fourth consecutive<br />

year as a result of the<br />

continued Royal directives<br />

aimed at further enhancing<br />

the Kingdom’s economic<br />

development, through<br />

supporting diversification<br />

efforts driven by innovation<br />

and knowledge. The Award’s<br />

purpose is to support the<br />

Kingdom’s comprehensive<br />

development, in line with the<br />

Bahrain Economic Vision<br />

2030. And as part of Tamkeen’s<br />

longstanding mission, the<br />

Award continues to bolster<br />

the private sector’s efforts<br />

in further strengthening the<br />

Kingdom’s economy, through<br />

supporting and honoring local<br />

entrepreneurs.”<br />

Tamkeen highlighted<br />

that they will be accepting<br />

applications and nominations<br />

from enterprises commencing<br />

on Thursday, 05 <strong>Sep</strong>tember<br />

<strong>2019</strong> until Saturday, 05 <strong>Oct</strong>ober<br />

<strong>2019</strong>.<br />

Businesses and<br />

entrepreneurs can register<br />

and nominate in the<br />

following seven categories:<br />

Microenterprise of the Year,<br />

Start-up of the Year, SME<br />

of the Year, Enterprise of<br />

the Year with International<br />

Footprint, Sustainable<br />

Business Award, and Female<br />

Entrepreneur of the Year. The<br />

seventh award category is<br />

the Lifetime Achievement<br />

Award, which honours the<br />

longstanding achievements<br />

of an accomplished Bahraini<br />

entrepreneur who has had a<br />

positive influence and made<br />

significant contributions to<br />

developing Bahrain’s local<br />

economy and community.<br />

Applications and<br />

nominations can be made<br />

through the website at www.<br />

bahrainae.com wherein an<br />

eligibility criterion is set<br />

and additional information<br />

regarding each category is<br />

available. Applicants are<br />

required to address a set<br />

of questions and provide<br />

information related to the<br />

relevant category<br />

The prestigious Award<br />

was launched in 2015, under<br />

the patronage of His Royal<br />

Highness the Crown Prince.<br />

It is a pioneering national<br />

program aimed at motivating<br />

and inspiring local business<br />

owners to contribute to<br />

Bahrain’s economic prosperity.<br />

The Award provides a leading<br />

local platform structured to<br />

enhance business innovations<br />

and promote the culture<br />

of entrepreneurship in the<br />

Bahraini community.<br />

The Award holds an<br />

importance in developing<br />

the performance of Bahrainbased<br />

organizations and in<br />

further strengthening the<br />

Kingdom’s entrepreneurial<br />

competitiveness regionally<br />

and internationally.<br />

The fourth edition is<br />

anticipated to attract a greater<br />

number of participants in the<br />

wake of the continuous growth<br />

of the entrepreneurship<br />

sector in Bahrain, along with<br />

the growing desire of local<br />

entrepreneurs to compete for<br />

the Award.<br />

For further information<br />

regarding the Bahrain Award<br />

for Entrepreneurship, visit<br />

www.bahrainae.com or social<br />

media channels @bahrainae.<br />

The Sustainable<br />

Energy Centre<br />

releases annual<br />

report for 2018<br />

Electricity and Water<br />

Affairs Minister Dr.<br />

Abdulhussain Mirza,<br />

released the Sustainable<br />

Energy Centre annual report<br />

for 2018, highlighting the<br />

most prominent projects<br />

and initiatives achieved by<br />

the centre in the areas of<br />

renewable energy and energy<br />

efficiency.<br />

Initiatives include -<br />

Completion of the policy of<br />

the Net Metering System,<br />

which allows people to install<br />

solar energy systems on their<br />

homes or facilities.<br />

Tender for the<br />

construction of a 100 MW<br />

solar power plant.<br />

Installation of solar<br />

energy systems in The<br />

Avenues Mall.<br />

Inauguration of the first<br />

government building with<br />

renewable energy.<br />

The pilot project for the<br />

installation of solar energy<br />

systems in bus stations by the<br />

Ministry of Transportation.<br />

Launching the initiative<br />

of launching the roofs of<br />

government buildings in<br />

tenders for the installation of<br />

solar energy systems with the<br />

participation of the private<br />

sector.<br />

The Sustainable Energy<br />

Centre prepared and launched<br />

in 2018 Bahrain’s Wind Atlas,<br />

the first comprehensive<br />

study of wind sources in the<br />

country.<br />

Partnering with the<br />

Ministry of Industry, Trade<br />

and Tourism to launch the<br />

initiative to put energy<br />

efficiency labels on air<br />

conditioners as an indicator<br />

of the amount of energy<br />

consumed by units.<br />

Other initiatives and<br />

projects included the<br />

completion of the preparation<br />

of the Green Building Guide,<br />

replacing the lighting of<br />

government buildings and<br />

street lighting with energysaving<br />

lighting (LED), setting<br />

the efficiency standards<br />

of vehicles, identifying<br />

systems of energy efficiency<br />

management of government<br />

buildings, building<br />

institutional capacity and<br />

training people and entities<br />

to qualify them in proper<br />

installation for solar systems<br />

to promote the domestic<br />

market.<br />

Developments for the<br />

National Energy Efficiency<br />

Plan and the National<br />

Renewable Energy Plan.<br />

Participated in a<br />

number of conferences and<br />

exhibitions to raise awareness<br />

about the advantages of<br />

renewable energy.<br />

The centre’s achievements<br />

in raising awareness about<br />

the importance of renewable<br />

energy.<br />

30 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Government<br />

Forsati for<br />

Government<br />

Forsati for Government<br />

Project was launched by<br />

Information and eGovernment<br />

Authority (iGA) in collaboration<br />

with Microsoft and ICT<br />

training provider ThinkSmart,<br />

aims to upskill Bahraini<br />

government employees to<br />

meet the challenges posed by<br />

the global digital economy,<br />

leading to eTransformation of<br />

Government Services.<br />

iGA, Microsoft and<br />

Thinksmart will work<br />

together in this initiative<br />

to improve Bahraini<br />

Government Employees overall<br />

competitiveness with respect<br />

to the latest skills needed<br />

for the eTransformation of<br />

the Government Services.<br />

Microsoft will work to provide<br />

courses, certifications<br />

and technical guidance<br />

to thousands of Bahraini<br />

government employees.<br />

Training paths will<br />

include Microsoft basic tools,<br />

professional IT, cloud training,<br />

digital transformation,<br />

BlockChain and exposure<br />

to technologies that have<br />

emerged as part of the Fourth<br />

Industrial Revolution.<br />

Each path will be<br />

customized to align with the<br />

job role of the participant<br />

like: Data science, Artificial<br />

intelligence and BlockChain.<br />

This will enhance the skills<br />

of government employees as<br />

they are the main and most<br />

important source which the<br />

development of the entities<br />

is built on, that comes in line<br />

with Bahrain Vision 2030. The<br />

collaboration with Microsoft<br />

in the IT field empowers and<br />

enriches the training program,<br />

while providing the program<br />

by ThinkSmart comes as<br />

a support to the IT privet<br />

companies to be the operator<br />

of this field in the Kingdom,”<br />

mentioned iGA’s Acting<br />

Director, Government Systems<br />

Support & Maintenance<br />

Hesham Ebrahim AlHashemi.<br />

Such a key project for<br />

the Bahraini government<br />

employees, will enable them<br />

to upgrade their skills with<br />

the latest job role-based<br />

certifications. This has come<br />

at the very right moment<br />

when the iGA is leading the<br />

digital transformation in the<br />

country and all the Bahraini<br />

government employees should<br />

become part of this vision.<br />

ThinkSmart will manage<br />

the programme, and train IT<br />

employees from all Ministries<br />

in Bahrain. The Registration<br />

for the project has already<br />

started and all the Bahraini<br />

government employees are<br />

urged to come forward and<br />

register for the program and<br />

start their trainings from<br />

<strong>Oct</strong>ober.<br />

NPRA new<br />

online booking<br />

service<br />

A<br />

new service initiated by<br />

the Nationality, Passports<br />

and Residence Affairs<br />

(NPRA) to book appointments<br />

online started from August<br />

25, provides services for<br />

nationality, passports and<br />

residence requirements.<br />

The innovative Skiplino<br />

application can be downloaded<br />

for free via smart devices and<br />

enables users to book, rebook<br />

or cancel appointments.<br />

Applicants still have the option<br />

to report directly personally to<br />

the NPRA headquarters and<br />

asses the advanced quality of<br />

services.<br />

The new service was first<br />

launched early this year at<br />

Muharraq Security Complex,<br />

which enabled applicants<br />

to finalise their transactions<br />

easily and smoothly.<br />

iGA completes<br />

the transfer of<br />

Births & Deaths<br />

registration center<br />

The Information &<br />

eGovernment Authority<br />

(iGA) completed the transfer<br />

of the Births & Deaths<br />

Registration Center to its new<br />

premises at iGA’s main branch<br />

in Isa Town.<br />

The services opened to<br />

the public from <strong>Sep</strong>tember 1.<br />

The new facility is ready to<br />

provide services to nationals<br />

and residence from 7.30am<br />

to 1pm from Sunday to<br />

Thursday. August 29 was<br />

the last working day for the<br />

department at its former<br />

premises at the Ministry of<br />

Health.<br />

iGA also reminds<br />

the public that personal<br />

attendance by relatives<br />

is required for certificate<br />

issuances in certain cases. For<br />

births, attendance is required<br />

for the issuance of birth<br />

certificates for individuals<br />

born prior to 1994, and also for<br />

certificate printing requests<br />

for citizens born abroad.<br />

Attendance is also needed for<br />

certificate printing requests<br />

for citizens or residents<br />

who passed away within<br />

Bahrain or abroad. And finally,<br />

personal attendance is needed<br />

for death or birth certificate<br />

issuances in cases where they<br />

are requested by Bahraini<br />

court orders or rulings.<br />

Deaths must be reported<br />

within 72 hours from the date<br />

of death, extendable to 60 days<br />

in cases where the deaths<br />

occurred outside the Kingdom.<br />

The law specifies that new<br />

births must be notified within<br />

15 days of the date if they are<br />

within the Kingdom and 60<br />

days if abroad.<br />

In cases where the births<br />

occurred outside the Kingdom<br />

of Bahrain, the relative<br />

must bring an original birth<br />

certificate attested by the<br />

country in which the birth<br />

took place, along with copies<br />

of the father’s and mother’s<br />

passports or identity cards, a<br />

copy of the marriage contract<br />

(Bahraini) and a copy of the<br />

passport or identity card of<br />

the applicant.<br />

Hospitals in Bahrain<br />

report births and issue<br />

personal numbers so that<br />

guardians can complete the<br />

birth certificate and identity<br />

card issuance process<br />

electronically through the<br />

national portal bahrain.bh.<br />

If, in one of the above cases,<br />

personal attendance applies,<br />

the applicant must bring<br />

copies of the passport or<br />

identity card of the newborn,<br />

father and mother, and a copy<br />

of the lost birth certificate (if<br />

any), along with a copy of the<br />

marriage contract.<br />

In cases of deaths outside<br />

the Kingdom, relatives<br />

of the deceased up to the<br />

third degree must bring the<br />

original and a copy of the<br />

death certificate issued by<br />

the country in which the<br />

death occurred, along with the<br />

original passport or identity<br />

card of the deceased, and the<br />

original passport or identity<br />

card of the applicant.<br />

In cases of deaths within<br />

Bahrain, relatives of the<br />

deceased up to the third<br />

degree must bring medical<br />

notification of the cause of<br />

death from the hospital or the<br />

Public Security Directorate at<br />

the Ministry of Interior, along<br />

with the original passport or<br />

identity card of the deceased,<br />

in addition to the original<br />

identity card of the applicant.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

31


Government<br />

Latest baggage<br />

rules will<br />

improve<br />

efficiency at BIA<br />

Effective <strong>Oct</strong>ober 1, <strong>2019</strong>,<br />

Bahrain International<br />

Airport (BIA) will introduce<br />

new baggage acceptance<br />

rules to eliminate jams in the<br />

Baggage Handling System<br />

that cause shutdowns,<br />

delays, and inconvenience<br />

to passengers and airlines,<br />

Bahrain Airport Company<br />

(BAC) announced.<br />

Items that will no longer<br />

be permitted include round<br />

and irregular shaped bags,<br />

irregular shaped bags tied<br />

with loose rope or string, bags<br />

with loose straps, and blanket<br />

wrapped bags. Regular outof-gauge<br />

and odd-shaped<br />

items such as baby strollers,<br />

bicycles, wheelchairs, and golf<br />

bags will be still allowed.<br />

BAC is committed to<br />

running a friendly and<br />

efficient airport, and<br />

consistently works to ensure<br />

the highest levels of safety<br />

and security. The new rules<br />

will support these objectives<br />

by maintaining the integrity<br />

of the Baggage Handling<br />

System, making it safer and<br />

more efficient for airport staff<br />

to execute their daily duties<br />

and, in, turn helping deliver a<br />

better service to customers.<br />

Irregular shaped items<br />

tied with rope or linen can<br />

easily snag on the conveyor<br />

belts, causing system<br />

downtime, delaying the<br />

processing of baggage at the<br />

airport, and inconveniencing<br />

other passengers. To avoid<br />

delays at the check-in area,<br />

BAC advises all passengers<br />

to use baggage with at least<br />

one flat surface, regular travel<br />

bags, or properly packed<br />

boxes with a flat surface.<br />

The new rules also<br />

will play a major role in<br />

enhancing the efficiency of<br />

the state-of-the-art Baggage<br />

Handling System at BIA’s new<br />

Passenger Terminal Building.<br />

The new system features<br />

an 8.6-kilometre conveyor<br />

belt and will be capable of<br />

processing up to 4,800 bags<br />

an hour. Baggage will be<br />

carried from the passenger<br />

terminals to the aircraft via<br />

advanced automated systems<br />

that provide a high level of<br />

protection against the loss<br />

or damage of passengers’<br />

belongings.<br />

Mumtalakat<br />

leads Kingdom’s<br />

cloud migration<br />

drive<br />

Bahrain Bourse and the<br />

Middle East Investor<br />

Relations Association<br />

(MEIRA) has launched a new<br />

chapter in Bahrain, to further<br />

develop and enhance best<br />

practices in Investor Relations<br />

(IR) across the Kingdom of<br />

Bahrain.<br />

Bahrain Mumtalakat<br />

Holding Company<br />

(Mumtalakat), completed its<br />

cloud services migration to<br />

Amazon Web Services’ (AWS)<br />

Bahrain data centres, the first<br />

in the Middle East.<br />

The first government<br />

organisation to complete this<br />

migration in Bahrain, the<br />

move by Mumtakalat comes<br />

on the heels of the recent<br />

establishment of three data<br />

centres in Bahrain by AWS to<br />

offer cloud storage to regional<br />

organisations amid growing<br />

demand in the Middle East.<br />

This latest migration allows<br />

Mumtalakat to reduce its<br />

usage of international data<br />

centres while improving<br />

the speed and resilience of<br />

its information technology<br />

services.<br />

The Mumtalakat<br />

Information Technology team<br />

undertook the migration<br />

immediately after the opening<br />

of the local AWS data centres<br />

and oversaw the process for<br />

both Mumtalakat and Bahrain<br />

Real Estate Investment<br />

(Edamah), a Mumtalakat’s real<br />

estate investment subsidiary.<br />

‘The entire migration<br />

process was handled inhouse<br />

by my team,’ explained<br />

Mohamed Sater, Mumtalakat’s<br />

Head of Information<br />

Technology. ‘This is the<br />

main advantage of having a<br />

capable and trained team to<br />

handle the migration activity,<br />

speeding up the migration<br />

and ensuring high quality<br />

service. Our softwares are<br />

now running in Bahrain, with<br />

a lower latency and faster<br />

speed. This was done with<br />

minimal downtime for our<br />

users.’<br />

‘We have cut down our<br />

technology operational costs<br />

by over 50% as data backup,<br />

storage and security costs<br />

have declined considerably.<br />

Our partnership with AWS has<br />

been both fruitful and reliable,’<br />

added Sater.<br />

This marks the latest<br />

in a series of firsts by the<br />

Mumtalakat Information<br />

Technology team who<br />

have been supporting their<br />

counterparts across the Group<br />

in Bahrain in their adoption of<br />

the Government of Bahrain’s<br />

Cloud First policy and the<br />

migration of their digital<br />

infrastructure to cloud-based<br />

solutions.<br />

NBR opens VAT<br />

registration<br />

for next group<br />

of Income<br />

generators<br />

The National Bureau<br />

for Revenue (NBR)<br />

announced the opening of<br />

the VAT registration process<br />

for entities generating or<br />

expected to generate between<br />

BD 18,750 and BD 500,000 in<br />

annual vatable supplies.<br />

Concerned entities that<br />

want to register early for VAT<br />

with the NBR have the option<br />

of choosing dates to start VAT<br />

implementation until the end<br />

of the grace period. The NBR<br />

emphasized the importance<br />

of collaboration and raising<br />

awareness on technical and<br />

procedural aspects of VAT to<br />

ensure the success of the VAT<br />

application process.<br />

It was noted that more<br />

than 4500 entities have<br />

registered for VAT since its<br />

launch within the Kingdom<br />

on 1 January <strong>2019</strong>.<br />

For further information,<br />

please contact the Call Center<br />

on 80008001 or email vat@<br />

nbr.gov.bh, in addition to<br />

leveraging the information<br />

available on NBR’s website<br />

(www.nbr.gov.bh), Twitter,<br />

Instagram and YouTube<br />

channel (@bahrainNBR).<br />

32 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Government<br />

World Tolerance Summit coincides<br />

with International Day of Tolerance<br />

Under the patronage of His<br />

Highness Sheikh Mohammed<br />

bin Rashid Al Maktoum,<br />

Vice-President and Prime Minister<br />

of the UAE and Ruler of Dubai, the<br />

International Institute for Tolerance<br />

in Dubai, an initiative of Mohammed<br />

Bin Rashid Al Maktoum Foundation,<br />

is organising the second edition of the<br />

World Tolerance Summit (WTS) under<br />

the slogan ‘Tolerance in Multicultural:<br />

Achieving Social, Economic and<br />

Humanitarian Benefits to a Tolerant<br />

World’ at Madinat Jumeirah Convention<br />

Centre, Dubai, on 13-14 November <strong>2019</strong>.<br />

This year's summit is expected to<br />

attract more than 2,000 dignitaries,<br />

as it coincides with International Day<br />

of Tolerance, and is in line with the<br />

President, His Highness Sheikh Khalifa<br />

bin Zayed Al Nahyan, declaring <strong>2019</strong> as<br />

Year of Tolerance.<br />

The summit seeks to be an<br />

open platform for dialogue aimed at<br />

promoting human values, spreading<br />

the principles of tolerance, peaceful<br />

coexistence, and accepting the other<br />

without discrimination, and sending a<br />

message of love and peace to all parts<br />

of the world. State heads, diplomats<br />

from across the world, associations,<br />

international organisations and<br />

university students will attend the<br />

2-day conference.<br />

The summit programme includes<br />

a range of dialogue sessions and<br />

workshops, which is an important<br />

tool in exchanging experiences and<br />

building positive partnerships among<br />

countries.<br />

Various UAE government<br />

departments will exhibit their initiative<br />

to promote tolerance at offices and<br />

create better work environment on<br />

the sidelines of the event. Another<br />

feature, Tolerance Councils, will present<br />

interactive dialogues that discuss<br />

issues that concern the role of women,<br />

family and youth in establishing values<br />

of tolerance in society.<br />

The Library of Tolerance offers a<br />

wide range of books on tolerance from<br />

around the world, while the Art and<br />

Photography Exhibition presents forms<br />

of tolerance and images in society<br />

through works of art. The summit also<br />

offers a unique feature where residents<br />

will be interviewed periodically to<br />

hear their views on tolerance and<br />

coexistence in live broadcast on the<br />

official YouTube channel of the summit.<br />

The first session of the summit saw<br />

the participation of 1,866 participants<br />

from 105 countries around the world,<br />

including speakers, experts and<br />

specialists in the field of tolerance.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

33


Highlights | Banking & Finance<br />

NBB first in<br />

Bahrain to start<br />

new initiatives<br />

National Bank of Bahrain<br />

(NBB) recently announced<br />

some latest initiatives to<br />

continued enhancement of its<br />

service and value proposition<br />

for its customers.<br />

Bulk Cash Deposit Machines<br />

NBB introduced new, stateof-the-art,<br />

high-speed large<br />

Cash Deposit Machines (CDM)<br />

in Bahrain for its Business<br />

Clients, by digitalising their<br />

cash management and<br />

improving their accessibility to<br />

other bank services.<br />

Corporate clients are<br />

deploying NBB CDM’s in their<br />

head offices and retail outlets.<br />

Accessed by biometric scan,<br />

clients can deposit cash up to<br />

20,000 notes at a time. Cash<br />

is instantly credited to the<br />

clients account with no need<br />

to visit NBB branches. Cash<br />

is collected from the clients<br />

premises by Secure Services.<br />

Retail customers can also<br />

deposit large amounts of cash<br />

taking advantage of this 24/7<br />

easy deposit functionality by<br />

using their NBB debit cards.<br />

SelfSery 80 ATMs<br />

NBB first time in Bahrain<br />

deploy innovative SelfServ 80<br />

ATMs from NCR Corporation<br />

(NCR) to support its digital<br />

strategy for customer growth.<br />

NCR, a global enterprise<br />

technology provider for the<br />

financial industry, will also<br />

provide NCR Direct Connection<br />

(NDC) Enterprise software to<br />

NBB to help integrate their selfservice<br />

channel with the rest<br />

of its digital infrastructure to<br />

deliver a consistent consumer<br />

experience across physical and<br />

digital channels.<br />

NCR’s digital-first<br />

technologies and innovative<br />

software platforms allow to<br />

re-define the ATM experience<br />

for customers and seamlessly<br />

deliver next-generation<br />

banking services across<br />

physical and digital channels.<br />

NCR’s 80 Series ATMs<br />

will help NBB accommodate<br />

their customers’ growing use<br />

of mobile and contactless<br />

transactions. It features a<br />

large 19-inch multi-touch<br />

display that allows consumers<br />

to swipe, pinch and zoom<br />

their way quickly through<br />

transactions.<br />

National eKYC Platfrom<br />

NBB became the first<br />

bank to joined the National<br />

eKYC (Know Your Customer)<br />

platform mandated by the<br />

Central Bank of Bahrain<br />

and operated by The Benefit<br />

Company. This platform<br />

will be used by all financial<br />

institutions to simplify<br />

and ease client onboarding<br />

and KYC maintenance<br />

requirements electronically.<br />

The Benefit eKYC platform<br />

is a Cloud-based/Blockchain<br />

hybrid solution that provides<br />

financial institutions with<br />

the ability to retrieve and<br />

process client KYC and<br />

other data from the related<br />

bodies including Bahrain’s<br />

Information & eGovernment<br />

Authority (IGA) and will<br />

also include international<br />

screening without the need<br />

for a physical presence,<br />

document verification or<br />

authentication. NBB has been<br />

successfully transacting on<br />

the platform since it went live<br />

on 30 April <strong>2019</strong>.<br />

Direct Debit Solution<br />

NBB signed an MOU<br />

with BENEFIT Company to<br />

offer a market leading Direct<br />

Debit Solution to its Business<br />

Customers.<br />

The service offers a host<br />

of value added features to<br />

streamline and enhance the<br />

collection process. Business<br />

customers are currently<br />

dependent on their payors<br />

on the timing and mode of<br />

payment (cheques/cash/<br />

transfers, etc.), often creating<br />

delays and reconciliation<br />

challenges. Through<br />

Direct Debit tools, business<br />

customers can now obtain<br />

control of when they want to<br />

pull funds from their payor<br />

accounts as per mutual<br />

agreement. This ensures<br />

faster collection as well as<br />

eliminating reconciliation<br />

requirements.<br />

SWIFT GPI Certification<br />

NBB is the first Bank<br />

in Bahrain to successfully<br />

complete the SWIFT Global<br />

Payments Innovation (SWIFT<br />

gpi) certification. SWIFT gpi is<br />

the latest initiative launched<br />

by SWIFT to improve the<br />

customer experience in the<br />

world of international (cross<br />

border) payments. SWIFT gpi<br />

provides the customers with<br />

an array of benefits such as:<br />

faster payments, end-to-end<br />

tracking and confirmation<br />

of information when<br />

beneficiaries receive payment.<br />

At a later stage, NBB will<br />

provide customers with digital<br />

access to monitor payments<br />

providing greater visibility<br />

over the payment process.<br />

KHCB launch<br />

‘Flexi Home<br />

Finance’<br />

Khaleeji Commercial Bank<br />

(KHCB), has recently<br />

launched “Flexi Home<br />

Finance" product, which<br />

allows clients to postpone<br />

two instalments a year and<br />

enable them to achieve<br />

other things that matter the<br />

most. The product comes<br />

to reaffirm the bank's solid<br />

commitment towards its<br />

valued clients, through the<br />

introduction of financing<br />

solutions that meet their<br />

aspirations.<br />

The product has been<br />

designed to grant clients the<br />

required flexibility to have<br />

full management of their<br />

financial liquidity throughout<br />

the year and to ensure<br />

their financial balance.<br />

Interested clients will<br />

benefit from swift approval<br />

of their applications, thanks<br />

to a special department<br />

dedicated to providing<br />

this service, as the bank<br />

acknowledges the important<br />

value of clients' time.<br />

KHCB Retail Banking<br />

Assistant General Manager<br />

Mazen Salman Sater,<br />

emphasized the bank's<br />

keenness on launching the<br />

most innovative products<br />

in Bahrain, an assertion<br />

reflected by the launch of<br />

“Flexi Home Finance”. This<br />

product would satisfy all<br />

clients that are seeking real<br />

estate financing which fulfils<br />

all of their requirements.<br />

“This product comes<br />

to facilitate the process of<br />

granting real estate financing,<br />

without effecting clients'<br />

other financial commitments,<br />

such as covering wedding<br />

expenses, children's school<br />

fees or other things that<br />

matter the most to them," he<br />

added.<br />

34 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Banking & Finance<br />

Mobile Account<br />

opening through<br />

Face ID<br />

Authentication<br />

Bahrain Islamic Bank<br />

(BisB) launched fullyfledged<br />

digital branch which<br />

enables customers to perform<br />

a multitude of transactions<br />

without the need for human<br />

intervention, such as cardless<br />

cash withdrawal, chequebook<br />

printing, and instant card<br />

issuance through the use of a<br />

dedicated self-service kiosk,<br />

in addition opening accounts,<br />

applying for financing, or<br />

record management, providing<br />

the convenient option of<br />

speaking a bank representative<br />

through a video screen.<br />

Recently bank celebrated<br />

its 40th Year Anniversary<br />

in ground breaking style<br />

launching a tech-driven<br />

exclusive event entitled #BisB,<br />

where the Bank publicized its<br />

latest announcement digitally,<br />

broadcasting the news on<br />

the Bank’s YouTube channel<br />

where Bank revealed one<br />

announcement after another<br />

in tow, where Mahmood<br />

Qannati, the Head of Corporate<br />

Communications, revealed the<br />

Bank’s new brand and logo, Ms.<br />

Dalal Al Qais, General Manager<br />

of Retail Banking revealed all of<br />

the Bank’s latest innovations,<br />

including Finance Top up in 4<br />

minutes, the newly launched<br />

abilities of the Bank’s mobile<br />

application “BisB Digital”,<br />

as well as the Cardless Cash<br />

facilities available at any of<br />

BisB’s ATM’s to name a few.<br />

During the broadcast,<br />

BisB’s CEO, Hassan Jarrar<br />

promptly announced the<br />

Bank’s latest digital milestone;<br />

end-to-end account opening<br />

online. In less than 6 minutes,<br />

any new customer that wants<br />

to open an account with BisB<br />

can do so using real time face<br />

verification. Simply put, they<br />

only need to download the<br />

BisB Digital app from their<br />

smartphone, eliminating the<br />

hassle of visiting a branch.<br />

“This truly changes<br />

everything. Because the<br />

entire process, from A to<br />

Z, will be fully automated.<br />

Essentially, this means zero<br />

paperwork, zero hassle, no<br />

human interaction required,”<br />

he added before hinting at the<br />

Bank’s new brand ambassador<br />

that would be in charge of<br />

announcing all of the Bank’s<br />

future innovations, the 25 year<br />

old Bahraini Social Media<br />

Influencer, Omar Farooq.<br />

Bank ABC's<br />

introduces world's<br />

first Digital DNA<br />

Human<br />

Fatema'- a fully autonomous,<br />

AI-driven Digital Human,<br />

was introduced by Bank<br />

ABC and Soul Machines,<br />

as an integral part of the<br />

Bank’s customer experience.<br />

The ‘digital employee’<br />

accumulates experiences,<br />

learns, and responds to<br />

customers individually through<br />

experiential learning, adding<br />

human-like intelligence to AI.<br />

Fatema uses an AI-powered<br />

Digital Brain to engage<br />

personally with customers<br />

and will work alongside Bank<br />

ABC’s mobile-only digital bank<br />

(to be launched by end of this<br />

year) team to offer a multifaceted,<br />

personalised customer<br />

experience.<br />

Fatema is the first<br />

synthetic Digital Human<br />

deployed by Soul Machines,<br />

created using the company’s<br />

Digital DNA technology,<br />

which allows for the<br />

production of unique, hyperrealistic<br />

interfaces that drive<br />

new ways to communicate,<br />

collaborate and cooperate.<br />

Fatema’s synthetic makeup<br />

was produced from a digital<br />

gene pool, which allowed Bank<br />

ABC to choose specific traits<br />

and attributes to develop the<br />

optimal digital human for their<br />

organisation.<br />

Fatema embodies Bank<br />

ABC’s endeavors into the<br />

optimization of technology to<br />

offer the most efficient and<br />

engaging customer experience<br />

by providing a stimulating<br />

interface for communication<br />

in a rapidly evolving digital<br />

environment. Fatema’s<br />

human-like appearance offers<br />

naturalised and intuitive<br />

interactions in direct contrast<br />

to contemporary modes that<br />

involve clicking, scrolling,<br />

searching and typing, on the<br />

part of the customer.<br />

Fatema is designed to offer<br />

a unique banking experience<br />

to the mobile-only digital bank<br />

customers and will appeal<br />

to tech-savvy individuals<br />

who have superior service<br />

expectations. In her day-to-day<br />

function, she will be involved<br />

with social media to provide<br />

the latest news and updates<br />

about the Bank and will also<br />

be available on specific digital<br />

channels where customers will<br />

be able to verbally interact with<br />

her on various subjects.<br />

BBK to introduce<br />

a new electronic<br />

remittance service<br />

experience<br />

BBK is introducing a new<br />

technological solution in<br />

the area of Money Transfer,<br />

which is aimed at enabling<br />

customers to enjoy the<br />

latest advent in technology<br />

through highly transparent,<br />

faster and more secure<br />

services. This new electronic<br />

remittance service will soon<br />

be introduced for all BBK<br />

customers to perform cross<br />

border payments to bank<br />

accounts, mobile wallets<br />

and cash-out locations with<br />

ease and attractive pricing<br />

through the MaxWallet App in<br />

collaboration with CrediMax<br />

and Mastercard International.<br />

This endeavor amongst<br />

other FinTech based<br />

projects the bank is in<br />

process of developing<br />

and offering, falls in line<br />

with the CBB’s initiative<br />

towards the financial digital<br />

transformation in the<br />

Kingdom.<br />

The service will be<br />

enabled on the current<br />

MaxWallet App under the<br />

“Send Money” button. BBK<br />

customers who are registered<br />

via the MaxWallet App can<br />

make payments/transfers<br />

to more than 30 destination<br />

countries with the relevant<br />

receiving channel of their<br />

choice.<br />

It is worth mentioning that<br />

this new e-remittance service<br />

costs less than the traditional<br />

international transfer<br />

channels and is backed by the<br />

Mastercard network, which<br />

features efficient facilities<br />

with enhanced security,<br />

through a single connection.<br />

MaxWallet is currently<br />

available for both Android<br />

and iOS devices on App Store<br />

and Google Play and the new<br />

Mastercard Send service will<br />

soon be added to the wallet.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

35


Banking & Finance<br />

Ithmaar Bank<br />

upgrading<br />

systems to further<br />

boost customer<br />

experience<br />

Ahmed Abdul Rahim<br />

CEO, Ithmaar Bank<br />

Ithmaar Bank, plans for a<br />

major upgrade that will<br />

improve its customers’ banking<br />

experience. The upgrade, part<br />

of Ithmaar Bank’s far-reaching<br />

digital initiatives, aims to<br />

maintain the Bank’s leading<br />

position in terms of innovation<br />

and technology.<br />

The announcement follows<br />

the formal appointment of<br />

one of the world’s leading<br />

banking solutions experts to<br />

help implement a Customer<br />

Relationship Management<br />

(CRM) platform upgrade that<br />

will put the Bank’s customer<br />

service capabilities among the<br />

best in the world.<br />

The sophisticated<br />

new Microsoft Dynamics<br />

CRM solution will enhance<br />

customers’ banking experience<br />

and help introduce new,<br />

customer-focused solutions<br />

in line with banking industry<br />

trends towards increasing<br />

personalisation, security and<br />

mobility, as well as customer<br />

engagement.<br />

Ahmed Abdul Rahim,<br />

CEO Ithmaar Bank said, “The<br />

new CRM will help us to serve<br />

our customers faster, better<br />

and smarter. It will allow for<br />

automated responses, intimate<br />

personalisation and, most<br />

importantly, an immediate<br />

360 view of customers. This, in<br />

turn, will allow us to anticipate<br />

customer needs even before<br />

they are articulated. The<br />

implementation of this<br />

innovative enterprise-wide<br />

CRM solution will also improve<br />

how we handle customer<br />

feedback, which will help us<br />

serve our customers better,”<br />

said Abdul Rahim.<br />

VeriPark Gulf FZE, which<br />

specializes in providing CRM<br />

as well as Omni-Channel<br />

Platform, Branch Automation<br />

CrediMax join<br />

eazyNet and<br />

PIE<br />

CrediMax B.S.C (c) and Eazy<br />

Financial Services B.S.C<br />

(c) (Eazy) recently signed<br />

MoU paving the way to join<br />

“eazyNet” the World’s First<br />

Biometric Payment Network.<br />

Yousif Ali Mirza, Chief<br />

Executive of CrediMax said,<br />

“The provision of the biometric<br />

payment Network “eazyNet”<br />

will empower our cardholders<br />

to a safer more convenient<br />

and secure way to conduct<br />

all their transactions and<br />

purchases through point of<br />

sale (PoS) terminals and other<br />

payment acceptance channels<br />

using their fingerprint. We<br />

look forward to elevating<br />

our cardholder’s shopping<br />

experience to the next level.”<br />

Dr. Nayef Tawfiq Al Alawi,<br />

Managing Director, Chief<br />

Executive of Eazy commented,<br />

“We are very excited to work<br />

with CrediMax to facilitate our<br />

customers with a seamless<br />

Biometric payment experience<br />

throughout the largest POS<br />

terminal in the kingdom, away<br />

from both plastic cards and<br />

mobile phones. Payments will<br />

never be the same again!”<br />

CrediMax and Payment<br />

International Enterprise (PIE)<br />

have recently partnered up to<br />

allow MaxWallet QR payments<br />

and Loyalty Management<br />

solutions to financial<br />

institutions around the world,<br />

is the leading Microsoft<br />

partner globally for Microsoft<br />

Dynamics CRM in the banking,<br />

finance and insurance<br />

industries. Ithmaar Bank<br />

appointed VeriPark to help<br />

implement the CRM upgrade as<br />

well as other customer-focused<br />

systems that will help the Bank<br />

improve its efficiency and<br />

productivity.<br />

Yousif Ali Mirza<br />

CE, CrediMax<br />

to be accepted on all PIE mPOS<br />

devices. This collaboration will<br />

expand MaxWallet acceptance<br />

across Bahrain and will be<br />

available on PIE’s mPOS<br />

devices, currently present in<br />

1,500 points covering all major<br />

SMEs throughout the Kingdom,<br />

by meeting their needs with<br />

sustainable, and affordable<br />

financial products.<br />

Yousif Ali Mirza said: “This<br />

new service will encourage a<br />

new trend of payment habits to<br />

further enrich our customer’s<br />

payment experience.<br />

MaxWallet is one of many<br />

digital payment solutions<br />

offered by CrediMax with the<br />

sole aim of enhancing payment<br />

process to minimal time<br />

for both our Merchants and<br />

Cardholders. ”<br />

Fawaz Ghazal, CEO of PIE<br />

commented, “Our tie up with<br />

CrediMax will accelerate and<br />

facilitate a greater flow of<br />

payments, and offer additional<br />

choices for innovative payment<br />

services.”<br />

CBB issues rules<br />

on Insurance<br />

aggregators<br />

The Central Bank of<br />

Bahrain (CBB) issued<br />

the final rules on “insurance<br />

aggregators”.<br />

The introduction of<br />

insurance aggregator rules<br />

is a first step for the CBB<br />

towards “Insuretech”, a<br />

technology led transformation<br />

of the insurance sector<br />

which is rapidly gathering<br />

momentum globally. The CBB<br />

is one of few central banks to<br />

have introduced rules relating<br />

to insurance aggregators to<br />

further enhance the position<br />

of Bahrain as a leading<br />

fintech hub in the MENA<br />

region,” said Abdul Rahman<br />

Al Baker, Executive Director<br />

of Financial Institutions<br />

Supervision.<br />

Insurance aggregators<br />

are intermediaries with an<br />

insurance broker’s license<br />

who operate an online<br />

platform, whether hosted<br />

on an Internet website or<br />

available as a smart device<br />

application (app) which<br />

provides price comparisons<br />

and facilitates the purchase<br />

of insurance policies from<br />

several insurance licensees.<br />

With the introduction<br />

of insurance aggregators, a<br />

customer is able to find and<br />

choose insurance quotes<br />

from several insurance<br />

companies under a single<br />

electronic platform or mobile<br />

device application, instead of<br />

obtaining quotes individually,<br />

and purchase an insurance<br />

policy online from an<br />

insurance company.<br />

The above rules are<br />

available on CBB’s website<br />

(www.cbb.gov.bh).<br />

36 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


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Highlights | Telecom<br />

Additional<br />

frequency<br />

licenses to<br />

mobile operators<br />

The Telecommunications<br />

Regulatory Authority<br />

(TRA) in line with the 4th<br />

National Telecommunications<br />

Plan and after the approval<br />

of the Council of Ministers,<br />

granted additional frequency<br />

licenses to mobile operators<br />

in the 800 and 2600 MHz<br />

bands to meet the increasing<br />

demand for mobile services in<br />

the Kingdom of Bahrain, said<br />

Minister of Transportation<br />

and Telecommunications,<br />

Eng. Kamal bin Ahmed<br />

Mohammed.<br />

This step coincides<br />

with the changing pattern<br />

of consumer use of mobile<br />

services. Data consumption<br />

rates have grown steadily<br />

over the past years as<br />

demand for data services,<br />

especially social networking<br />

applications, has increased,<br />

requiring additional<br />

frequencies to meet the<br />

needs and expectations of<br />

consumers.<br />

TRA has contracted with<br />

a specialized consulting<br />

company to find out the<br />

best mechanisms for<br />

granting frequency licenses<br />

to operators in line with<br />

the characteristics of the<br />

telecommunications sector<br />

in Bahrain in addition<br />

to adopting the best<br />

international practices in this<br />

regard. Accordingly, TRA has<br />

published two consultation<br />

documents which examined<br />

the views of operators and<br />

manufacturers on the most<br />

appropriate mechanism for<br />

granting frequency licenses,<br />

including the proposed<br />

prices for the frequencies<br />

introduced.<br />

After extensive<br />

consultation, frequency<br />

allocation was performed<br />

through the administrative<br />

granting process of most<br />

frequencies (180 MHz out of<br />

200 MHz) and by bidding on<br />

the remaining 20 MHz.<br />

“The granting process<br />

was part of the requirements<br />

of the 4th National<br />

Telecommunications Plan to<br />

provide additional frequencies<br />

to mobile operators to ensure<br />

optimal use of this national<br />

resource. We look forward to<br />

operators’ continued efforts to<br />

develop mobile networks and<br />

services which will promote<br />

Bahrain's leading position<br />

in the telecommunications<br />

sector regionally and<br />

internationally. We value the<br />

fruitful efforts of TRA and<br />

the Spectrum Strategy and<br />

Coordination Committee with<br />

all its members that have led<br />

to successfully granting these<br />

important frequencies." Eng.<br />

Kamal added.<br />

"The demand of operators<br />

to obtain all frequencies<br />

available to them reflects<br />

the appropriate granting<br />

mechanism that has been<br />

adopted to meet the spectrum<br />

needs of the operators. We<br />

expect that the availability<br />

of additional frequencies to<br />

operators will have a positive<br />

impact in terms of the quality<br />

of services available and the<br />

sustainability of competition<br />

for the benefit of consumers<br />

in the Kingdom. The total<br />

revenues of this granting<br />

process exceeded BHD 15<br />

million.” Says TRA’s Acting<br />

General Director General of<br />

the Authority, Sh. Nasser bin<br />

Mohammed Al Khalifa.<br />

Batelco offer<br />

entertainment<br />

content for<br />

customers with<br />

YuppTV<br />

Batelco’s partnership with<br />

YuppTV; the largest South<br />

Asian OTT content provider,<br />

enable subscribers to the<br />

service to enjoy more than<br />

100 Indian Live TV channels<br />

in the Hindi, Malayalam and<br />

Tamil languages, in addition to<br />

benefitting from open access<br />

to a large video on demand<br />

library of Indian TV shows and<br />

Bollywood movies. Moreover,<br />

subscribers will never need<br />

to miss a show again thanks<br />

to Yupp TV’s catchup feature<br />

that records up to one week of<br />

Live TV.<br />

Commenting on this<br />

Batelco General Manager<br />

Consumer Division, Maha<br />

Abdulrahman said, “This aims<br />

to provide on demand video<br />

services to meet the needs<br />

of our customers, in-line<br />

with the increase in online<br />

entertainment offerings<br />

during this digital era. Batelco<br />

looks forward to satisfying the<br />

demand of different customer<br />

segments, as well as providing<br />

them with special offers.”<br />

Zahra Zayat, VP and Head<br />

of MENA for Yupp TV said,<br />

“It gives the opportunity for<br />

residents in Bahrain to enjoy<br />

watching their favourite TV<br />

channels and Bollywood<br />

movies, non-stop and on any<br />

device at any time, thanks<br />

to the attractive data bundle<br />

offered by Batelco. YuppTV’s<br />

objective is to provide a<br />

state-of-the-art TV experience<br />

for subscribers through<br />

providing a rich package at a<br />

very affordable price and we<br />

believe our partnership with<br />

Batelco will create great value<br />

particularly for the South<br />

Asian population in Bahrain.”<br />

Yupp TV is offered to<br />

Batelco’s Home Internet<br />

and Mobile subscribers for<br />

an additional BD4 monthly.<br />

Mobile subscribers who<br />

activate the YuppTV service<br />

will also benefit from 5GB<br />

of data FREE on top of their<br />

existing data packages.<br />

YuppTV content is accessible<br />

from a wide range of<br />

connected devices including<br />

android & iOS smart phones<br />

and smart TVs. Subscribers<br />

can download the Yupp TV<br />

application from the Google<br />

Play & Apple stores.<br />

38 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Telecom<br />

Batelco mobile<br />

package ‘Mazeej’<br />

Batelco recently introduced<br />

its latest mobile package,<br />

Mazeej. The package offers<br />

users the best of both worlds,<br />

combining the benefits of both<br />

PostPaid and PrePaid (SimSim)<br />

packages.<br />

The package was designed<br />

to provide customers with<br />

greater flexibility and control of<br />

their mobile usage. Subscribers<br />

to the Mazeej package will be<br />

able to enjoy 8GB of data as<br />

well as 500 minutes across<br />

all local operators. For any<br />

additional minutes, data or<br />

other services, customers may<br />

top up the same line with a<br />

Prepaid SimSim voucher.<br />

On the occasion of the<br />

launch of this packages,<br />

Batelco Consumer Division<br />

General Manager, Maha<br />

Abdulrahman commented,<br />

“This new package was<br />

Shop from Zain<br />

eShop<br />

Zain Bahrain partnered<br />

with Sharaf DG Bahrain, to<br />

offer customers the ability to<br />

purchase selective electronic<br />

equipment's directly from<br />

Zain eShop.<br />

Customers can now<br />

buy multiple electronic<br />

equipment's such as TVs,<br />

laptops, accessories,<br />

camera's, software's and<br />

gaming consoles directly<br />

through Zain Bahrain eShop<br />

developed in response to a<br />

demand we identified for<br />

greater flexibility in meeting<br />

our customers’ monthly usage<br />

requirements. We are very<br />

pleased to offer this package<br />

which contributes towards<br />

customers having greater<br />

control over their monthly<br />

spend, with no surprise bills,<br />

ultimately enhancing their<br />

experience.”<br />

Batelco places its<br />

customers at the core of<br />

its business and aims to<br />

continually improve its<br />

offerings in order to deliver an<br />

exceptional experience.<br />

portal https://eshop.bh.zain.<br />

com/. From there, select the<br />

equipment they would like<br />

to purchase and place an<br />

order. The placed order will<br />

be delivered directly to the<br />

customers within 48 hours<br />

upon availability. Customer<br />

can also avail extended<br />

warranty from 12-24 months.<br />

In addition, all Zain Bahrain<br />

customers will enjoy<br />

exclusive offers through the<br />

E-shop.<br />

Zain Bahrain customers<br />

can also renew their postpaid<br />

plans, sign up for new<br />

plans, and have SIMS and<br />

devices delivered straight<br />

to them all through Zain<br />

Bahrain eShop and Zain<br />

Bahrain app. The E-shop<br />

provide customers with<br />

an end-to-end innovation<br />

services at a one stop to<br />

make the experience quicker<br />

and more convivence for<br />

Zain Fantasy<br />

League<br />

Football enthusiasts in<br />

Bahrain can join <strong>2019</strong><br />

Zain Fantasy League. The<br />

competition, which is hosted<br />

through official league<br />

channels, kicked-off with the<br />

start of the <strong>2019</strong>/20 English<br />

Premier League season, which<br />

started on 9 August <strong>2019</strong>.<br />

The competition is open to<br />

any football enthusiasts who<br />

hold residency in Bahrain,<br />

regardless of whether they<br />

are a Zain Bahrain subscriber<br />

or not.<br />

Over the course of the<br />

competition, Zain Bahrain will<br />

select 38 weekly winners from<br />

amongst registered players,<br />

based on their performance<br />

and scores as recorded on the<br />

Fantasy League app.<br />

At the close of the Premier<br />

League season in May 2020,<br />

the top three players, based on<br />

them by offering easy options<br />

to make their purchases and<br />

best value offers.<br />

"We are delighted to<br />

continuously bring customers<br />

exclusive offers while using<br />

our digital channels. The<br />

partnership with Sharaf DG<br />

will ensure convenience<br />

to Bahrain residents by<br />

offering easy options to make<br />

their purchases and more<br />

value to our customers,"<br />

said Ammar Al Ketbi, Zain<br />

Bahrain Director, Consumer<br />

Marketing & Sales reporting.<br />

This partnership with<br />

Sharaf DG comes in line with<br />

Zain's Bahrain continues<br />

efforts to engage with<br />

several strategic vendors,<br />

to offer innovative leading<br />

solutions and build long-term<br />

relationship with current<br />

and new business partners to<br />

launch new technologies and<br />

offers.<br />

points accumulated, will win<br />

a cash prize, with US$10,000<br />

for first place, US5,000 for<br />

second place, and US$1,000<br />

for third place.<br />

Abdulla Bin Khalid<br />

Al Khalifa, Director,<br />

Communication & Investor<br />

Relations Department, Zain<br />

Bahrain, said: "This is the<br />

second year of the Zain Fantasy<br />

League, which allows us to<br />

create an exciting experience<br />

for football enthusiasts across<br />

the Kingdom. We wish all<br />

players the best of luck."<br />

Zain Fantasy League<br />

comes under the International<br />

Fantasy Premier League, which<br />

is the largest fantasy football<br />

game in the world. Players<br />

can play the Fantasy League<br />

for free through two official<br />

channels, the website, fantasy.<br />

premierleague.com/,or the app,<br />

which is available for Apple<br />

and Android devices. The app<br />

enables users to fully manage<br />

their fantasy teams, keep track<br />

of their scores, make transfers<br />

and much more.<br />

Zain Bahrain is a keen<br />

supporter of sports activities<br />

in the Kingdom and has been<br />

involved in several initiatives<br />

over the years including the<br />

Zain Basketball League and<br />

supporting Muharraq Football<br />

Club. It also has its own sports<br />

team, Zain Racing, which takes<br />

part in various karting events,<br />

and is officially recognized as<br />

Semi-Pro by the karting world's<br />

premier ranking agency, SODI<br />

World Series (SWS).<br />

For more information on<br />

Zain Fantasy League, please<br />

visit www.bh.zain.com/en/<br />

fantasypl<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

39


Telecom<br />

WE ABLE aiming<br />

to be Disability<br />

Inclusive by 2022<br />

Zain Group, a leading mobile<br />

telecom innovator in eight<br />

markets across the Middle East<br />

and Africa, started an initiative<br />

of its far-sighted Disability<br />

Inclusion, WE ABLE, which is<br />

set to position Zain as being<br />

Disability Inclusive by 2022.<br />

Supporting the program<br />

is Zain's entry as a signatory<br />

into the International Labor<br />

Organization (ILO) Global<br />

Business and Disability<br />

Network Charter, where as<br />

a member of the Network,<br />

Zain is committing to a group<br />

wide plan. Zain's emphasis<br />

will be the development of an<br />

implementation plan that will<br />

act as a framework to guide<br />

the integration of people with<br />

disability into the company<br />

and include them in all facets<br />

of Zain's policies and culture.<br />

According to the United<br />

Nations Economic and Social<br />

Commission for West Asia<br />

(ESCWA), the unemployment<br />

rate in the MENA region for<br />

people with disabilities is<br />

as high as 86% for females<br />

and 66% for males. This high<br />

unemployment rate indicated<br />

to Zain's management the<br />

requirement to establish a<br />

clear framework to address<br />

the deficiency, while also<br />

highlighting the massive<br />

opportunity for the company to<br />

recruit people with disabilities<br />

to be part of Zain's 6,000<br />

talented workforce.<br />

WE ABLE is the brainchild<br />

of Zain Vice-Chairman and<br />

Group CEO, Bader Al-Kharafi,<br />

complementing the company's<br />

Gender Diversity and Inclusion<br />

program. The immediate aim<br />

of the Disability Inclusion<br />

initiative is to achieve the<br />

following:<br />

1. Increase the number of<br />

people who suffer with<br />

disabilities within the Zain<br />

workforce by 2022<br />

2. Ensure all training programs<br />

are Disability Inclusive by 2022<br />

3. Guarantee that accessibility<br />

across all Zain touchpoints are<br />

Disability Inclusive by 2022<br />

4. Identify innovative and<br />

assistive technologies enabling<br />

more people with disabilities to<br />

join the company and succeed.<br />

Bader Al-Kharafi said,<br />

"Zain's influential role in<br />

society means we must<br />

maintain our pioneering<br />

outlook with respect to<br />

creating positive change in<br />

the workplace and in all other<br />

areas of our activities. We are<br />

proud to stand as an example<br />

for other corporates to follow<br />

and the implementation of the<br />

WE ABLE initiative reflects<br />

our commitment to develop<br />

and implement a sustainable<br />

Disability Inclusion program.<br />

We believe it is high time<br />

that the contributions that<br />

people with disabilities are<br />

able to make in our workforces<br />

and in society in general be<br />

recognized, and we are pleased<br />

to have the opportunity to<br />

raise awareness in this area<br />

5G mobile data<br />

plans with<br />

Huawei Mate20X<br />

VIVA Bahrain launched<br />

their state-of-the-art Set<br />

top box, Jawwy TV HOME in<br />

collaboration with Intigral.<br />

Following the successful<br />

offering of its superfast 5G<br />

home broadband plans and<br />

devices, VIVA Bahrain has<br />

introduced 5G mobile data<br />

plans for its Postpaid and<br />

Prepaid customers enabling<br />

through our words and more<br />

importantly through our<br />

actions. "Zain has decided<br />

to position the introduction<br />

and development of disability<br />

issues within the workplace<br />

as a priority task that is part of<br />

our Diversification & Inclusion<br />

vision, and we will work with<br />

organizations and partners<br />

who are experts in this field<br />

to further strengthen this new<br />

strategy."<br />

Zain's Disability<br />

Inclusion program will adopt<br />

commitments 5, 6, 9 and 10<br />

from the ILO Global Business<br />

and Disability Network Charter<br />

as detailed below:<br />

5. Open up routes to economic<br />

empowerment and financial<br />

inclusion so that persons with<br />

disabilities can enjoy decent<br />

work and achieve financial<br />

independence. This will mean<br />

creating more and better jobs,<br />

providing social protection,<br />

ensuring the necessary skills<br />

training, making workplaces<br />

accessible and hiring people<br />

with disabilities.<br />

6. Revolutionize the availability<br />

and affordability of appropriate<br />

assistive technology, including<br />

digital, which will enable<br />

persons with disabilities to<br />

fully participate and contribute<br />

to society.<br />

9. Gather and use better data<br />

and evidence to understand<br />

and address the scale, and<br />

them to fully experience the<br />

next-generation technology.<br />

The new VIVA plans available<br />

on Huawei device Mate20X<br />

will be offered with the highest<br />

5G service speeds on the most<br />

technologically-advanced<br />

network in Bahrain.<br />

Customers can activate the<br />

new 5G service addon for BD<br />

5 starting 15th July, using the<br />

code *98037#, or log onto the<br />

VIVA mobile app or visit any<br />

VIVA shop.<br />

With an aim to deliver<br />

unprecedented digital<br />

nature, of challenges faced<br />

by persons with disabilities,<br />

using tested tools including the<br />

Washington Group Disability<br />

Question Sets.<br />

10. Hold ourselves and others<br />

to account for the promises<br />

we have made here today.<br />

We agree that our individual<br />

commitments will be reviewed,<br />

assessed and published on a<br />

regular basis, with the results<br />

published online.<br />

Maryam Saif, Chief<br />

Diversity and Inclusion Officer<br />

at Zain Group said, "We have<br />

spent the first two quarters<br />

of this year preparing for<br />

our approach to Disability<br />

Inclusion in our region. With<br />

collective research, feedback<br />

and advice from people with<br />

disabilities and representative<br />

organizations, we are<br />

implementing our strategy,<br />

with an emphasis on the<br />

development of a framework<br />

that will guide the integration<br />

of people with disabilities into<br />

our company policies and<br />

culture."<br />

Many countries across the<br />

MENA region have minimum<br />

quotas on the percentage of<br />

employees with disabilities,<br />

and Zain is committed to<br />

fulfilling and exceeding current<br />

quotas as well as investing<br />

in the training and further<br />

development of affected<br />

individuals.<br />

experience on its 5G network,<br />

VIVA Bahrain continues to<br />

pioneer advanced technologies<br />

and introduce new products<br />

and services that enables<br />

customers to enjoy exceptional<br />

coverage, high-quality content<br />

and IoTenabled<br />

applications.<br />

40 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


CIBAFI – Ivey Business School<br />

Executive Programme on Strategic Thinking, Agile Leadership<br />

and Curiosity, and Application of FinTech Innovations<br />

5 - 6 November <strong>2019</strong><br />

Manama, Kingdom of Bahrain<br />

Engage in interactive team exercises and<br />

capstone experience to challenge mental<br />

constraints and re-imagine customer<br />

experience.<br />

For registration, contact CIBAFI Secretariat at<br />

events@cibafi.org<br />

Tel: +973-17357300<br />

Fax: +973-17324902


Highlights | Real Estate<br />

Accor to debut<br />

Raffles brand in<br />

Bahrain<br />

Accor, a world-leading<br />

augmented hospitality<br />

group, is set to debut the<br />

iconic Raffles brand in<br />

Bahrain after signing a<br />

milestone agreement with<br />

GFH Financial Group (GFH)<br />

to manage the Kingdom’s<br />

first ultra-luxurious retreat<br />

consolidates Accor’s presence<br />

in Bahrain where it currently<br />

operates six properties.<br />

Raffles Hotels & Resorts<br />

is renowned for bringing<br />

old world elegance, first<br />

class travel experiences and<br />

genuine charm to the world’s<br />

most fascinating cities and<br />

desirable holiday hot spots<br />

since 1887. Raffles Bahrain<br />

will continue this legacy with<br />

a landmark takeover of the<br />

Al Areen Palace & Spa. This<br />

highly anticipated private<br />

resort features 78 pool villas<br />

as well as the region’s largest<br />

spa and hydrotherapy facility<br />

and landscaping inspired by<br />

the Arabian palace gardens.<br />

Major enhancements will<br />

transform the property into<br />

an exclusive and opulent<br />

oasis that immerses guests<br />

in Raffles’ bespoke well-being<br />

experiences.<br />

Major enhancements will<br />

transform the property into an<br />

exclusive oasis for the welltravelled,<br />

promising guests<br />

hand-crafted personalised<br />

experiences, with a focus<br />

on health and well-being,<br />

thoughtful and discreet<br />

service, unparalleled culinary<br />

expertise and an ambiance of<br />

timeless elegance for which<br />

the Raffles brand is globally<br />

renowned.<br />

Following its takeover of<br />

Al Areen Palace & Spa, Accor<br />

will conduct an extensive<br />

refurbishment program with<br />

a view to repositioning the<br />

property as the ultimate<br />

luxury retreat, complemented<br />

by its proximity to major<br />

venues and attractions<br />

including Bahrain<br />

International F1 Circuit, the<br />

new Bahrain Exhibition<br />

and Convention Centre,<br />

Al Areen Wildlife Reserve,<br />

Bahrain Sailing Club and<br />

the Lost Paradise of Dilmun<br />

Waterpark.<br />

Property enhancements<br />

attuned to Raffles brand<br />

standards will include the<br />

refurbishment of the 56 onebedroom<br />

Desert Pool Villas<br />

and 22 two-bedroom Royal<br />

Pool Villas, which feature<br />

open-air swimming and jet<br />

pools, and converting its four<br />

F&B outlets to six.<br />

With guest fitness and<br />

well-being central to the<br />

Raffles experience, the<br />

resort’s 10,000 sqm spa and<br />

hydrotherapy area, one of<br />

the Middle East’s largest and<br />

featuring 16 spa pavilions,<br />

the world’s first garden<br />

hammam and a hydrothermal<br />

garden, will be renovated<br />

and upgraded. Moreover,<br />

extensive health facilities<br />

including separate male and<br />

female gymnasiums, the kids’<br />

club and indoor and outdoor<br />

swimming pools will see<br />

uplift and refurbishment.<br />

Raffles Bahrain will<br />

also introduce signature<br />

wellness experiences to the<br />

Kingdom, including Raffles<br />

Sleep Rituals, designed to<br />

help guests unwind, get a<br />

peaceful night’s rest and wake<br />

up feeling refreshed and part<br />

of the brand’s well-being<br />

strategy.<br />

Once renovations are<br />

complete, the property will<br />

then be re-launched as Raffles<br />

Bahrain - a luxurious, allpool-villa<br />

retreat in a serene<br />

location, complemented by<br />

the legendary Raffles service.<br />

Real estate<br />

Valuers to be<br />

regulated and<br />

licensed by<br />

RERA<br />

Shaikh Mohammed bin<br />

Khalifa Al Khalifa<br />

CEO, RERA<br />

Real estate Valuers will be<br />

required to apply to Real<br />

Estate Regulatory Authority<br />

(RERA) for a Valuer license<br />

and must meet the eligibility<br />

criteria in order to be granted<br />

a license to operate as a real<br />

estate valuer in Bahrain.<br />

Existing real estate valuers<br />

have until 2 November<strong>2019</strong><br />

to regularise their affairs and<br />

apply for a real estate valuer<br />

licence.<br />

CEO of RERA, Shaikh<br />

Mohammed bin Khalifa<br />

Al Khalifa said, “Valuers<br />

play a very important role<br />

in the overall real estate<br />

ecosystem and therefore<br />

professionalizing, licensing<br />

and regulating this category<br />

is essential. When RERA<br />

launched on 1 March 2018<br />

the initial focus was on the<br />

licensing of Developers,<br />

Off-plan sales developments,<br />

real estate brokers and sales<br />

agents. In quarter four of 2018<br />

licensing requirements and<br />

regulations were extended<br />

to Property Managers<br />

and Owners Association<br />

Managers.<br />

“The more stringent<br />

regulation of the Valuer<br />

sector will be of benefit to<br />

the wider Bahrain economy<br />

and the banking / financial<br />

services sector in particular<br />

by ensuring that valid<br />

and reliable valuations<br />

are conducted by suitably<br />

qualified and expert licensed<br />

professionals.<br />

“RERA is introducing a<br />

new Valuer Classification<br />

model whereby Valuers<br />

will be licensed to value<br />

properties within different<br />

monetary bands, valuation<br />

bases and methods based on<br />

a range of criteria including<br />

their experience, real estate<br />

qualifications, competencies<br />

and expertise. RERA is<br />

working closely with leading<br />

international organisations<br />

in the valuation field,<br />

including the Royal Institute<br />

of Chartered Surveyors<br />

(RICS) and the International<br />

Valuations Standards<br />

Council (IVSC). The new<br />

RERA Valuer Classification<br />

model mirrors the RICS<br />

Professional Progression<br />

model thus ensuring<br />

accreditation by RICS, the<br />

prestigious international<br />

leader in the Valuation field.<br />

Strict adherence to the RICS<br />

qualifying requirements is<br />

essential to maintaining<br />

the integrity of the<br />

programme and retaining the<br />

international accreditation<br />

which ensures that those who<br />

complete the Valuer training<br />

will have a transferable and<br />

internationally recognised<br />

qualification’.<br />

Prospective Valuer<br />

Licensees are encouragedto<br />

visit the RERA website www.<br />

rera.gov.bh to obtain full<br />

information on the license<br />

application process and all<br />

requirements.<br />

42 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Real Estate<br />

Mazaya<br />

mortgages<br />

with low down<br />

payments<br />

Al Salam Bank-<br />

Bahrain reaffirmed its<br />

commitment to helping<br />

customers realize their<br />

homeownership dreams. As<br />

a participant in the Ministry<br />

of Housing’s Mazaya Social<br />

Housing Scheme, the Bank<br />

offers attractive financing<br />

terms, including down<br />

payments starting from just<br />

BD500 and tenors of up to 25<br />

years.<br />

Mohammed Buhijji, Head<br />

of Retail Banking said, “As<br />

a socially responsible Bank,<br />

we are pleased to support<br />

initiatives such as the Mazaya<br />

Social Housing Scheme, which<br />

directly benefit Bahraini<br />

citizens and their families.<br />

Through this program, which<br />

brings the public and private<br />

sectors together to achieve<br />

a shared goal, we have been<br />

able to significantly reduce<br />

the time it takes for Bahrainis<br />

to purchase the homes they<br />

deserve. With the number of<br />

Mazaya applicants growing<br />

steadily each year, we<br />

remain committed to offering<br />

beneficiaries a range of<br />

financing solutions that meet<br />

their needs.”<br />

The Mazaya program<br />

provides easier access to<br />

mortgages and enables<br />

Bahrainis on the housing<br />

waiting list to buy directly<br />

from an approved list of<br />

projects. Under the program,<br />

eligible applicants can obtain<br />

mortgages with repayments<br />

capped at 25% of their income.<br />

To be eligible for Mazaya<br />

financing, applicants must<br />

be salaried Bahrainis with<br />

an approved employer and<br />

have a valid Mazaya eligibility<br />

letter. Al Salam Bank-Bahrain<br />

supports beneficiaries with<br />

property values of up to BHD<br />

120,000, offering Mazaya<br />

financing of up to BHD 81,000<br />

and top-up financing of up to<br />

BHD 38,500.<br />

Interested parties can<br />

apply at any Al Salam Bank-<br />

Bahrain branch or at Al<br />

Salam Express Center in the<br />

Seef area where a dedicated<br />

Mazaya sales team is ready<br />

to assist customers with the<br />

transaction. Customers can<br />

receive the approval on the<br />

same day provided they meet<br />

the eligibility requirements.<br />

Mortgage<br />

financing for<br />

Burj Kadi project<br />

Kadi Group signed MoU<br />

with BBK, commencing<br />

a strategic partnership<br />

agreement, through which<br />

BBK will provide mortgage<br />

financing to the customers of<br />

the Burj Kadi project.<br />

A Real-Estate<br />

development and services<br />

company based in Bahrain,<br />

Kadi Group has been<br />

successful in providing a wide<br />

range of services including<br />

property management where<br />

they offer quality properties<br />

suited for investments<br />

and attractive residential<br />

solutions. Under the terms<br />

of the agreement, customers<br />

of the Burj Kadi project who<br />

require funding in the form<br />

of mortgage loans will be<br />

advised to consider BBK as<br />

the end user funding partner.<br />

Sharif Adnan Yousuf, Kadi<br />

Group’s Executive Director<br />

said, “We are delighted to<br />

initiate this partnership<br />

with a reputable bank such<br />

as BBK which will provide<br />

our customers with the<br />

convenience they need in<br />

this modern day and age. Our<br />

main goal is to provide the<br />

best residential solutions at<br />

affordable prices for those<br />

who wish to own a property at<br />

the Burj Kadi project.<br />

Dr. Adel Salem, BBK’s<br />

Assistant General Manager of<br />

the Retail Banking Division<br />

said, “Kadi Group, a leading<br />

real-estate development<br />

and services company in<br />

Bahrain which has been<br />

offering attractive residential<br />

solutions which our<br />

customers can benefit from.<br />

In return, customers from<br />

all nationalities residing in<br />

the GCC who wish to own<br />

a property in the Burj Kadi<br />

project will enjoy excellent<br />

repayment structures at<br />

competitive interest rates and<br />

loan terms from BBK.<br />

Customers who are<br />

interested to own a residential<br />

property in the Burj Kadi<br />

project are welcome to apply<br />

for a mortgage loan with BBK.<br />

Consumer<br />

financing for<br />

Golden Gate<br />

Golden Gate collaborated<br />

with Kuwait Finance<br />

House, to provide off- plan<br />

consumer financing for its<br />

freehold residential tower at<br />

Bahrain Bay.<br />

The Project situated in the<br />

heart of Bahrain Bay consists<br />

of two towers containing<br />

746 luxurious apartments;<br />

and it is set to have the<br />

highest residential tower<br />

in the Kingdom of Bahrain.<br />

It features residential,<br />

commercial, retail, tourism,<br />

and public amenities, all<br />

cooled from an innovative<br />

and environmentally sound<br />

central facility.<br />

Khalifa Ahmed AlQoud,<br />

Head of Signature Segment<br />

at Golden Gate, said, “Golden<br />

Gate is considered the first<br />

international joint venture<br />

partnership between Kooheji<br />

Golden Gate and India’s<br />

Ajmera Realty and Mayfair<br />

Housing, and we are proud to<br />

be in partnership with Kuwait<br />

Finance House - Bahrain, one<br />

of the leading establishments<br />

in the region with a longstanding<br />

history of innovation<br />

and professionalism. Golden<br />

Gate is set to become a<br />

leading landmark in the<br />

region and create value to<br />

owners and residents, as well<br />

as being a means of attracting<br />

foreign investments to<br />

Bahrain.”<br />

Khalid Marrafi, Executive<br />

Manager and Head of<br />

Retail Banking Group at<br />

KFH-Bahrain, said, “Our<br />

collaboration with Golden<br />

Gate comes in line with the<br />

Bank’s efforts to provide<br />

suitable financing for our<br />

customers who wish to own<br />

their dream apartments,<br />

in addition to supporting<br />

future real estate projects in<br />

the Kingdom of Bahrain. We<br />

look forward to continue this<br />

approach and expand our<br />

partners' base in the future.”<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

43


Real Estate<br />

Innovation and flexibility<br />

increasingly important to Bahrain’s<br />

Commercial office sector<br />

Commercial office stock is<br />

set to increase by 5% in<br />

<strong>2019</strong> - according to the global<br />

property consulting firm<br />

CBRE as part of its Q3 <strong>2019</strong><br />

Bahrain Market Snapshot.<br />

The snapshot reveals that<br />

Grade A and B Gross Leasable<br />

Area (GLA) has risen to<br />

1.33 million square metres,<br />

with the majority of supply<br />

within these grades in the<br />

Capital - with Seef District<br />

accommodating 41%.<br />

The country has been<br />

experiencing an imbalance<br />

in supply-demand since the<br />

global economic downturn<br />

almost a decade ago and<br />

Bilaj Al Jazair<br />

project<br />

The Bilaj Al Jazair project,<br />

which comes under<br />

Bahrain Real Estate Investment<br />

Company (Edamah), is a<br />

seafront mixed-use tourism<br />

and recreational development<br />

currently underway in Zallaq.<br />

The first phase of the<br />

project is expected to open<br />

by the end of this year. The<br />

masterplan for the 133 hectares<br />

of area with 3km as a public<br />

beach features food and<br />

beverage outlets, retail shops,<br />

hospitality, entertainment,<br />

leisure enterprises and<br />

residential components. This<br />

will be followed by work that<br />

will include a four-star hotel,<br />

branded boutique hotels and<br />

residential apartment buildings<br />

and will also include family<br />

CBRE predicts that this is set<br />

to continue. However, this<br />

does provide positive news to<br />

tenants as CBRE data reveals<br />

that average monthly rents<br />

have remained stable year-onyear<br />

at BD6 per square metre.<br />

The quarterly Market Snapshot<br />

reveals that monthly prime<br />

commercial rents top out at<br />

BD10 per square metre.<br />

Fitted commercial<br />

office space (sub 150 square<br />

metres) continues to be<br />

sought after by international<br />

corporates and local start-ups,<br />

demonstrating the success of<br />

recent Government initiatives<br />

to cultivate a business<br />

environment that enables<br />

entrepreneurs to flourish. CBRE<br />

also reports that serviced office<br />

operators are experiencing<br />

high demand and occupancy<br />

rates, which reflects current<br />

market needs.<br />

A recent, and growing<br />

trend that CBRE predicts<br />

entertainment and water sport<br />

activities.<br />

Phase two will include the<br />

development of a commercial<br />

marina housing retail and<br />

residential components,<br />

while further south will be the<br />

Bilaj Sea Village and Resort.<br />

Edamah is keen to start the<br />

construction of the first hotel at<br />

Bilaj Al Jazair during 2020.<br />

Also, leveling and sand<br />

replacement has been<br />

undertaken to make the<br />

Bahrain biggest beach, Al<br />

Jazair Beach a nicer and safer<br />

will continue in the short to<br />

medium term is an increase in<br />

the number of brands seeking<br />

co-working space in the<br />

Kingdom. This follows a global<br />

move towards non-traditional<br />

office environments - with<br />

flexible working and<br />

wellness solutions becoming<br />

increasingly important<br />

to local and international<br />

corporates alike.<br />

Heather Longden,<br />

Associate Director, CBRE<br />

Bahrain, commented,<br />

“Although we are continuing<br />

to witness subdued demand<br />

in commercial office space,<br />

there is definitely room for<br />

optimism, especially for<br />

developers and landlords that<br />

strive to meet the needs of the<br />

modern business community.<br />

In the short to medium term<br />

it will be very important for<br />

developers and landlords alike<br />

to diversify their offerings and<br />

ensure they provide the most<br />

innovative workplace solutions<br />

to successfully attract new<br />

tenants whilst retaining<br />

existing valued tenants.”<br />

place for Bahraini families<br />

and international visitors to<br />

enjoy. In addition to the beach<br />

regeneration, upgrading of<br />

existing facilities, improved<br />

parking and enhanced<br />

landscaping will be installed.<br />

As part of the above works,<br />

fencing and a vehicle entrance<br />

gate are being installed.<br />

Ultimately, the project could<br />

contain over 700,000 square<br />

metres of building floor area<br />

being hotels, apartments, villas,<br />

shops, restaurants, business<br />

and community facilities.<br />

Whilst the beach will remain<br />

the focus of the community,<br />

approximately 12 hectares<br />

of parks and gardens will be<br />

disbursed between buildings<br />

containing running and bike<br />

trails as well as active and<br />

passive recreational fields and<br />

features.<br />

ThaiMart -<br />

Thai-inspired<br />

shopping<br />

destination<br />

ThaiMart remains on track<br />

to open in the fourth<br />

quarter of this year in the<br />

iconic masterplan Diyar Al<br />

Muharraq. ThaiMart is set to be<br />

the region’s first “Thai-Inspired”<br />

shopping destination covering<br />

a 6,700 sq.m. space with around<br />

200 shops. The project is a<br />

fine and strong collaboration<br />

between Thailand's Vega<br />

Intertrade & Exhibitions LLC.,<br />

and Bahrain counterpart Diyar<br />

Al Muharraq who have enjoyed<br />

a big success from Dragon City<br />

earlier.<br />

The solid business<br />

relationship between Thailand<br />

and Bahrain resulted in the<br />

birth of Thai Mart. With<br />

continuous economic support<br />

from both allies, they develop<br />

a long and strong cooperation<br />

which supports the new iconic<br />

Thai shopping destination.<br />

ThaiMart aims to provide<br />

a wide-range of striking Thai<br />

architecture, showcasing<br />

the trendiest and most<br />

exciting Thai products and<br />

services under one roof. It<br />

will also propel the shopping<br />

understanding with its<br />

impressive lineup of Thai<br />

retailers unsurpassed by any<br />

mall in Bahrain.<br />

ThaiMart will have a<br />

food court with tasteful Thai,<br />

international restaurants and<br />

regional chains. Jewellery<br />

zones, kids’ area and shopping<br />

alleys.<br />

The mall has made<br />

significant progress so far, with<br />

60% of their retail spaces leased<br />

and committed. The project<br />

is scheduled for handover on<br />

or before <strong>Oct</strong>ober 1, <strong>2019</strong> and<br />

by then the site will be open<br />

for most of the mall tenants to<br />

come in and start their fit-out<br />

works.<br />

44 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

45


Highlights | Technology<br />

Introducing<br />

‘IDENTITYX’<br />

Ashar Nazim<br />

CEO, Aion Digital<br />

Aion Digital, one of the<br />

fastest growing FinTech<br />

solution provider in the GCC,<br />

announced its partnership<br />

with Daon, a global leader in<br />

biometric identity technology.,<br />

to deliver a joint solution that<br />

transforms digital onboarding<br />

practices and satisfies even<br />

the most highly regulated<br />

industries and entities<br />

while delighting millions of<br />

customers across GCC’s six<br />

thriving markets and beyond.<br />

In the GCC, Aion Digital<br />

is already reshaping the<br />

customer experience for<br />

financial institutions in the<br />

region with its “digital bank in<br />

a box” approach to augment<br />

the digital capabilities of<br />

existing banks. Their digital<br />

onboarding platform not only<br />

allows customers to open bank<br />

account in under 5 minutes,<br />

but has also enabled banks to<br />

reduce the cost of customer<br />

acquisition by 50%.<br />

In July, Daon launched a<br />

new release of its IdentityX®<br />

Digital Onboarding solution,<br />

leveraging two decades of<br />

experience in state-of-theart<br />

biometrics and biometric<br />

liveness to build the most<br />

frictionless and fraudresistant<br />

customer onboarding<br />

experience ever conceived.<br />

Unlike competing products,<br />

Daon’s technology is proven<br />

to reduce abandonment and<br />

cut operating costs while<br />

satisfying even the most<br />

stringent AML and KYC<br />

compliance mandates.<br />

Ashar Nazim, CEO, Aion<br />

Digital said, “With Daon’s<br />

seamless ‘two-in-one’ platform<br />

for digital onboarding and<br />

authentication, banks can<br />

embed market-leading<br />

features, reduce abandonment,<br />

cut operating costs, and<br />

position themselves as<br />

innovators”.<br />

Modern<br />

Technology<br />

boosts<br />

Occupational<br />

Safety<br />

The potential of modern<br />

technology, especially<br />

Virtual Reality (VR), is very<br />

important to revolutionize<br />

occupational health and safety<br />

training in Bahrain.<br />

The steady growth of the<br />

industrial and technical labour<br />

market in the region leads to a<br />

higher possibility of workers<br />

encountering occupational<br />

hazards. In this regard, the<br />

Government of Bahrain pays<br />

close attention to occupational<br />

health and safety laws<br />

through the implementation<br />

of labourers rights and<br />

regulations to provide a safe,<br />

health-conscious environment<br />

for employees.<br />

The CEO of NGN International,<br />

Yaqoob Al Awadhi, stated that<br />

companies in the Kingdom<br />

stand to benefit from the<br />

development of Virtual Realitybased<br />

training for labour<br />

protection and industrial<br />

safety. The Kingdom of Bahrain<br />

has actively sought regional<br />

and international expertise in<br />

the field of occupational health<br />

and safety to provide workers<br />

with advanced protection on<br />

the field.<br />

The Occupational Safety and<br />

Health Council in Bahrain<br />

has highlighted its vision<br />

of working towards a work<br />

environment free of accidents,<br />

injuries and occupational<br />

diseases. “This requires<br />

intensive efforts and highlevel<br />

coordination among<br />

various concerned bodies,<br />

thus enhancing the concepts<br />

of occupational safety and<br />

health as a value adopted by<br />

developed countries, given its<br />

positive impact on production<br />

in various economic, trade and<br />

industry sectors. Companies<br />

must establish regulations<br />

for using work tools and<br />

mechanical vehicles and<br />

periodically evaluate safety<br />

supervisors in cooperation<br />

with civil society organizations<br />

and government authorities,”<br />

he stressed.<br />

The VR-courses enables the<br />

trainers to start emergencies<br />

in different sequences and<br />

even in parallel, giving the<br />

employees an opportunity<br />

to develop their emergency<br />

strategies. The safety and<br />

health of personnel is the<br />

top priority of any industrial<br />

enterprise, these companies<br />

are actively seeking ways to<br />

adapt modern technology to<br />

provide innovative training,<br />

which is more effective when<br />

compared to traditional<br />

methods.<br />

Emergency situations are<br />

difficult to reproduce in reality;<br />

however, Virtual Reality<br />

safety courses are based on<br />

immersive technologies which<br />

are capable of recreating<br />

scenarios such as work with<br />

high voltage equipment and<br />

even large fires. Accidents at<br />

worksites frequently occur due<br />

to employees being unsure<br />

of how to react. By training<br />

them with VR technology,<br />

will be able to study their<br />

reaction and educate them<br />

on better alternatives which<br />

could be life-saving in extreme<br />

situations.<br />

VR Safety Training courses<br />

currently make use of VR<br />

glasses and VR systems such<br />

Yaqoob Al Awadhi<br />

CEO, NGN International<br />

as helmets, joysticks and<br />

powerful workstations. Each<br />

of these formats has their<br />

advantages and various levels<br />

of immersion and mobility for<br />

the user.<br />

Blockchain Center<br />

of Excellence in<br />

Bahrain<br />

Thinksmart has announced<br />

the launch of Blockchain<br />

Center of Excellence in<br />

Bahrain, which is an initiative<br />

that will cover Blockchain<br />

Trainings, Consultancy,<br />

Research and Events.<br />

Certified Blockchain Expert<br />

is an ideal start for anyone<br />

who wants to gain a thorough<br />

understanding of Blockchain<br />

Concept, Cryptocurrency, Data<br />

Mining, Data Security, Smart<br />

Contracts etc. The successful<br />

completion of training provided<br />

with Certification from the<br />

International Organization<br />

for blockchain Research<br />

“The Blockchain Council”.<br />

The training is supported by<br />

Tamkeen for Bahrainis.<br />

The Center of Excellence<br />

is launched in order to work<br />

hand in hand with some of<br />

the biggest organizations in<br />

Bahrain who have taken a leap<br />

in implementing Blockchain<br />

Technology in the country. The<br />

trainings under the initiative<br />

not only give a much needed<br />

awareness of the subject to<br />

all concerned, but also assists<br />

organizations implement<br />

their projects faster and more<br />

efficiently.<br />

46 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Technology<br />

BCFC launched<br />

Sustainable<br />

Energy finance<br />

initiative in<br />

Bahrain<br />

Bahrain Commercial<br />

Facilities Company<br />

(BFTC) recently launched the<br />

Sustainable Energy Finance<br />

Initiative (The Sun) for the first<br />

time in Bahrain, marking the<br />

importance of encouraging the<br />

use of clean energy because of<br />

its positive impact on reducing<br />

the costs of using traditional<br />

electricity and contribute for a<br />

cleaner environment.<br />

Dr. Adel Hubail, CEO of<br />

Bahrain Commercial Facilities<br />

Company commented, "The<br />

new financial scheme is based<br />

on the "Tenant-to-Owned"<br />

system, which provides an<br />

opportunity for the business<br />

sector to benefit directly and<br />

effectively from the installation<br />

of solar power systems in<br />

return for a monthly rent,<br />

which is determined by the<br />

size of electricity generated<br />

and available space in each<br />

building that allows the<br />

installation of solar panels on<br />

it. He noted that it is hoped that<br />

this product helps to reduce<br />

costs immediately up to 20%<br />

of the total consumption of<br />

conventional electricity.”<br />

The new financial product<br />

targets owners of all types<br />

of companies and property<br />

owners and houses in the<br />

Kingdom of Bahrain, and<br />

will provide a range of free<br />

services, including site study,<br />

the actual consumption of<br />

electricity calculation. Upon<br />

completion of the research<br />

and approval of the project,<br />

the company will design the<br />

optimal design to produce<br />

maximum power as well as<br />

installation and delivery,<br />

with a 12 year warranty<br />

against manufacturing<br />

defects and 25 years of power<br />

generation efficiency from<br />

the leading German Munich<br />

Reinsurance Company. The<br />

financial scheme includes all<br />

maintenance and insurance<br />

expenses throughout the lease<br />

period to ensure the most<br />

efficient operating conditions.<br />

Dr. Adel pointed out that<br />

the new financing product may<br />

be extended for seven years,<br />

after which the system will<br />

become all components free<br />

property of the tenant.<br />

He further added<br />

"Following extensive study of<br />

the most significant obstacles<br />

associated with the use of<br />

solar energy, especially the<br />

significant initial investment<br />

required of companies and<br />

factories intending to adopt<br />

solar energy, the Sustainable<br />

Energy Finance Initiative -<br />

The Sun, has been designed<br />

to address the barriers that<br />

have prevented the utilization<br />

of solar energy up to now. We<br />

are proud therefore to have<br />

reached agreement with Wuxi<br />

SUNTECH Power Co, based<br />

on their reputation as one of<br />

the top ten companies in the<br />

world for manufacturing solar<br />

panels.”<br />

Bahrain’s Al<br />

Jazira enhances<br />

operational<br />

efficiency with<br />

WMS<br />

Bahraini Security<br />

firm DMARC360<br />

partners with GCA<br />

DMARC360, a Bahrainbased<br />

technology startup,<br />

announced its partnership<br />

with the Global Cyber Alliance,<br />

a global community dedicated<br />

to eradicating cyber risk.<br />

DMARC360 enhances email<br />

deliverability with assisted<br />

DMARC implementation<br />

through an intelligent incident<br />

response / reporting platform.<br />

DMARC (Domain-based<br />

Message Authentication,<br />

Reporting & Conformance) is a<br />

framework mandated by global<br />

regulators and currently being<br />

adopted rapidly worldwide by<br />

public and private institutions.<br />

The recent partnership will<br />

enable both companies<br />

to collaborate collectively<br />

on research and security<br />

measures.<br />

Email has been the main<br />

channel of communication for<br />

organizations to reach out to<br />

partners, clients, prospects..<br />

etc. Implementing DMARC<br />

and reaching a full compliance<br />

level ensures safer inboxes<br />

globally and promotes a<br />

Al Jazira, a Bahraini retailer<br />

and fast-moving consumer<br />

goods (FMCG) distributor, is<br />

automating its warehouse<br />

with Infor CloudSuite WMS<br />

(Warehouse Management<br />

System) by Infor, to help boost<br />

operational efficiency and gain<br />

visibility of its inventory.<br />

Al Jazira is expanding<br />

rapidly. It currently has eight<br />

stores and is the exclusive<br />

distributor for top FMCG<br />

brands including Heinz, L'Oreal,<br />

MCvities, Pinar, Hero, Mazola<br />

and Volvic in Bahrain. The<br />

company also has a fastgrowing<br />

food services business,<br />

adding to the demands placed<br />

on the firm’s warehouse.<br />

To facilitate growth across<br />

its businesses, Al Jazira’s<br />

stronger email security<br />

profile. One of DMARC360’s<br />

initiatives is to ensure DMARC<br />

compliance across all sectors<br />

within the region and enable<br />

the Middle East to become a<br />

leader in this space.<br />

”It gives us great pride to<br />

be one of the first startups in<br />

the region to partner up with<br />

GCA; I’m sure this will be a<br />

long-standing partnership<br />

that will aid and impact all<br />

organizations and individuals<br />

across the globe.” - Abdullah<br />

Mirza, Director of Strategy at<br />

DMARC360.<br />

The Global Cyber Alliance<br />

(GCA) is an international<br />

cross-sector initiative that<br />

focuses on eliminating cyber<br />

risk and increasing overall<br />

safety in cyberspace. Their key<br />

activities include uniting global<br />

communities to implement<br />

safe solutions for both<br />

individuals and organizations<br />

and finally measure and ensure<br />

optimum effectiveness. Aside<br />

from DMARC360, their current<br />

partnership network spans<br />

across 18 sectors and over 25<br />

countries, uniting like-minded<br />

cyber professionals and<br />

communities.<br />

senior management team<br />

realized that the company<br />

needed to automate its<br />

warehouse and gain full<br />

visibility of its inventory to<br />

achieve greater operational<br />

efficiency and oversight,<br />

and to improve inventory<br />

management.<br />

With the help of Infor<br />

CloudSuite WMS, Al Jazira<br />

will gain greater visibility into<br />

inventory, orders, equipment,<br />

and staff. This will increase the<br />

company’s ability to manage<br />

stock more efficiently while<br />

providing greater insights into<br />

the performance of individual<br />

products and offerings, and<br />

helping the company to<br />

develop strategic plans more<br />

effectively.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

47


Technology<br />

HUAWEI P30<br />

Pro is still<br />

the flagship<br />

champion<br />

The HUAWEI P30 Pro with<br />

massive 6.47 inch OLED<br />

display, the latest premium<br />

flagship from HUAWEI is one<br />

of the most coveted devices<br />

from the brand. The company<br />

has taken a step further by<br />

launching phones that pack<br />

powerful hardware, stunning<br />

design and user-centric<br />

features, all for a premium user<br />

experience.<br />

Housing the world’s first<br />

Leica Quad Camera setup,<br />

the HUAWEI P30 Pro does<br />

not shy away from difficult<br />

lighting situations, helping to<br />

create stunning photos and<br />

videos with great ease. This<br />

is made possible by the 40MP<br />

main camera with HUAWEI<br />

SuperSpectrum sensor, a 20MP<br />

Ultra-Wide angle camera, an<br />

8MP telephoto camera with<br />

SuperZoom and the HUAWEI<br />

Time of Flight (ToF) camera<br />

for rich bokeh effects. This<br />

powerful camera system also<br />

helps in shooting stunning<br />

videos, while also providing<br />

users with a new way to get<br />

creative with the Dual-View<br />

Video feature.<br />

Powering the HUAWEI P30<br />

Pro flagship is the massive<br />

4,200 mAh battery, which<br />

gives users more than a<br />

day of intensive use, while<br />

also recharging back up at<br />

high speeds thanks to the<br />

40W HUAWEI SuperCharge,<br />

which recharges 70% in just<br />

30 minutes. Users are also<br />

given the option of wireless<br />

charging, with the 15W<br />

HUAWEI Wireless Supercharge<br />

sold separately. Additionally,<br />

they can provide charge to<br />

other phones and devices with<br />

the HUAWEI Wireless Reverse<br />

Charge technology, provided<br />

it supports the Qi wireless<br />

charging standard.<br />

At its heart, lies the Kirin<br />

980, Huawei’s fastest chipset<br />

yet, which not only brings<br />

efficient performance, but<br />

also works towards taking<br />

better shots because of the<br />

on board AI. The chipset is<br />

also supported by GPU Turbo<br />

3.0, which enhances graphics<br />

for better visuals, and 8GB of<br />

RAM for smoother operation.<br />

Users can also choose between<br />

128GB, 256GB and 512GB<br />

storage options.<br />

It is available in Breathing<br />

Crystal, stunning Aurora, the<br />

gorgeous Amber Sunrise,<br />

elegant Black or the newly<br />

launched Pearl White.<br />

Samsung’s most<br />

powerful Galaxy<br />

Note<br />

The most powerful Galaxy<br />

Note ever - the Galaxy<br />

Note10, is the new line of<br />

premium smartphones that<br />

combines elegant design<br />

with powerful performance<br />

and productivity tools to<br />

help users make the most<br />

of every moment. Inspired<br />

by a generation that flows<br />

seamlessly between work<br />

and life, Note10 gives users<br />

the freedom to work the way<br />

they want and showcase their<br />

creative spirit, all on-the-go.<br />

Galaxy Note10 allows users<br />

to utilize state-of-the-art tools<br />

to capture stunning video<br />

and photos—allowing their<br />

channels, stories and posts to<br />

stand out and make an impact.<br />

A new-and-improved version<br />

of the S Pen is also packed into<br />

the Galaxy Note10, building on<br />

Bluetooth Low Energy-enabled<br />

capabilities with Air Actions,<br />

allowing users to control<br />

certain aspects of the device<br />

using different gestures with<br />

the S Pen.<br />

With an almost bezel-less<br />

edge-to-edge display – and<br />

a small, centred cut-out for<br />

the front camera, intuitive UI,<br />

and gorgeous colour choices,<br />

Galaxy Note10’s attention to<br />

detail leads to a more beautiful<br />

device and more immersive<br />

experience. In addition to that,<br />

a powerful battery, advanced<br />

hardware, and gamingoptimized<br />

features come<br />

together to help users perform<br />

at their best.<br />

Additionally, the Galaxy<br />

Note10+ lasts through the day<br />

with just 30 minutes of charge.<br />

It also comes with 256 GB and<br />

512GB of built-in storage, with<br />

the ability to add an additional<br />

1TB of external storage. Other<br />

ground-breaking capabilities<br />

include an expanded Samsung<br />

DeX, and partner integrations<br />

such as Microsoft all offer<br />

productivity solutions which<br />

make it easier for users to<br />

accomplish their goals.<br />

For the first time ever,<br />

the Galaxy Note comes in<br />

two sizes, while the Galaxy<br />

Note10 packs a 6.3-inch display<br />

combining the power of the<br />

S Pen, a the Galaxy Note10+<br />

features the biggest Note<br />

display ever with a 6.8-inch<br />

display on a device that’s still<br />

easy to hold and use.<br />

The Samsung Galaxy<br />

Note10 is available with major<br />

retailers and Samsung brand<br />

stores in Bahrain. The device<br />

is offered in Aura Glow, Aura<br />

White and Aura Black.<br />

The price of the device is<br />

depend on memory size:<br />

Galaxy Note+ (512GB) BHD 465<br />

Galaxy Note10+ (256GB) BHD 420<br />

Galaxy Note10 (256GB) BHD 365<br />

Samsung Gulf Electronics<br />

is giving the chance to its<br />

customers in Bahrain to<br />

get their hands on the next<br />

level power Galaxy Note10 by<br />

trading up their old device. For<br />

a limited time in <strong>2019</strong>, until<br />

December 31–customers can<br />

trade-up select models with<br />

selected Samsung’s partners<br />

and receive the best price<br />

based on the condition of their<br />

current phone.<br />

Tally Solutions<br />

reached out to<br />

over 1500 SMEs in<br />

Bahrain to spread<br />

awareness about<br />

VAT<br />

T<br />

ally Solutions, a leading<br />

international accounting<br />

and compliance software<br />

provider has already hosted<br />

over 100 seminars in the<br />

past few months which has<br />

benefited over 1,500 businesses<br />

to raise the level of VAT<br />

awareness and knowledge of<br />

corporations impacted by the<br />

new policy.<br />

The company aims to<br />

assist the SMBs to help<br />

understand about VAT and<br />

how technology adoption can<br />

improve their transition to<br />

VAT. Over the past 10 months,<br />

the company has been<br />

hosting educative forums for<br />

companies, especially SMEs,<br />

in Bahrain to acquaint them<br />

with the various aspects of the<br />

new taxation and its impact<br />

on business processes and<br />

procedures.<br />

In latest release 6.5.3 of<br />

Tally.ERP 9, customers can<br />

now generate Bahrain VAT<br />

returns in MS Word format,<br />

and use it to file returns on the<br />

NBR portal. This is supported<br />

for half yearly, quarterly and<br />

monthly returns.<br />

48 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Under the Patronage of His Excellency<br />

Minister of Labour & Social Development<br />

Mr. Jameel Bin Mohamed Ali Humaidan<br />

Golden Trust Training and Consultancy<br />

x<br />

cordially announces<br />

أسبوع التمكين الوظيفي<br />

Career Empowerment Week<br />

تأثير الثورة الصناعية الرابعة على متطلبات التدريب و التعليم المهني<br />

The Impact of the 4th Industrial Revolution on the Training & Vocational Education Needs<br />

29 <strong>Sep</strong>tember - 3 <strong>Oct</strong>ober <strong>2019</strong><br />

The Diplomat Radisson Blu Hotel | Kingdom of Bahrain<br />

Joined by industry experts, international speakers, trainers and consultants<br />

Forum Objectives:<br />

• Empower the workforce by upskilling their competencies in line with the developments of the Fourth Industrial Revolution.<br />

• Review the adaptation and suitability of the future skills and competencies proposed globally and their impact on the regional<br />

and local training industry in creating and sustaining employment.<br />

• Identify solutions to the challenges faced by employers and leaders in empowering, developing and sustaining their human capital.<br />

• Explore the best practices of investing in youth talent development and capacity building to achieve organisational efficiency and<br />

productivity.<br />

• Spread the culture of training and vocational education among the employees and job seekers.<br />

Interactive Workshop Titles:<br />

• Understanding & Dealing with Deraillers<br />

• Critical & Analytical Thinking in Complex Problem Solving<br />

• People Management using Transformational Leadership<br />

• Coaching Towards Increasing Corporate Competencies & Productivity<br />

For more information, please contact:<br />

+973 17644955 | 33991881 | 36365067<br />

Managed By<br />

Strategic Partner<br />

Media Partners<br />

DAILY TRIBUNE


Highlights | Automotive<br />

The new<br />

Mercedes-AMG<br />

GLC 43 4MATIC<br />

models<br />

Mercedes-AMG introduced<br />

a comprehensive range<br />

of measures in a fundamental<br />

update of its successful GLC<br />

43 4MATIC SUV and Coupé<br />

models (combined fuel<br />

consumption: 10.6-10.21 l/100<br />

km; combined CO2 emissions:<br />

242-232 g/km).<br />

The AMG-specific radiator<br />

grille, the new-design lights,<br />

the expressive front apron<br />

and the broad emphasis of<br />

the rear end with its round<br />

twin tailpipe finishers add<br />

up to make these entry-level<br />

models into the world of<br />

Mercedes-AMG SUVs visibly<br />

more appealing.<br />

The 3.0-litre V6 biturbo<br />

engine now develops<br />

287 kW (390 hp), in other<br />

words 17 kW (23 hp) more<br />

than before. In conjunction<br />

with the responsive AMG<br />

SPEEDSHIFT TCT 9G<br />

transmission, the rear-biased<br />

AMG Performance 4MATIC<br />

all-wheel drive system and<br />

the AMG DYNAMICS agility<br />

control system, it has thus<br />

been possible to enhance the<br />

driving experience, as well as<br />

the car's agility, still further.<br />

The latest version of<br />

the MBUX infotainment<br />

system, with AMG-specific<br />

functions and displays,<br />

introduces an innovative<br />

control concept that adds to<br />

the vehicle's feasibility for<br />

everyday use, and establishes<br />

an even closer connection<br />

between vehicle, driver and<br />

passengers. Whether it's<br />

operated with the touchpad,<br />

Touch Control buttons on<br />

the steering wheel, by voice<br />

control or gesture control: the<br />

operating system of the GLC<br />

43 4MATIC is just as versatile<br />

as it is flexible.<br />

And needless to say,<br />

the trailblazing voice<br />

control activated with the<br />

words "Hey Mercedes" is<br />

also on board. Thanks to<br />

artificial intelligence, MBUX<br />

recognises and understands<br />

nearly all sentences from the<br />

fields of infotainment and<br />

vehicle operation, even if they<br />

are expressed indirectly.<br />

This is further enhanced<br />

by the exceptional amount of<br />

space provided for passengers<br />

and luggage, as well as by<br />

a comprehensive range of<br />

safety features.<br />

This mid-size<br />

performance SUV’s interior<br />

features sports seats as<br />

standard, which offer<br />

improved lateral support<br />

The new BMW<br />

X6<br />

The next generation of<br />

the successful model<br />

skilfully and intricately<br />

combines the sportiness of a<br />

coupé with the functionality<br />

of an SUV. The GLC Coupé<br />

impresses with its distinctive<br />

appearance, innovative<br />

driving assistance systems,<br />

a new engine line-up and<br />

the latest generation of the<br />

MBUX Mercedes-Benz User<br />

Experience multimedia<br />

system with its wide range of<br />

control options.<br />

The new BMW X6 blends<br />

the agile and versatile<br />

driving properties of a Sports<br />

Activity Vehicle with the<br />

head-turning looks of a<br />

coupé. The third-generation<br />

X6 employs a clean,<br />

exclusive design language to<br />

underscore its confident and<br />

to both the driver and front<br />

passenger. The upholstery,<br />

in black ARTICO man-made<br />

leather/DINAMICA microfiber<br />

(Leather is standard for<br />

GCC), has a distinctive seat<br />

upholstery layout with red<br />

topstitching.<br />

The GLC 43 4MATIC<br />

SUV and Coupé come<br />

with a choice of five drive<br />

programs: "Slippery",<br />

"Comfort", "Sport", "Sport+"<br />

and "Individual". Using these<br />

allows the characteristics<br />

of the vehicle to be<br />

individualised even further<br />

with the mere touch of a<br />

finger. The available range<br />

extends from efficient and<br />

comfortable to extremely<br />

sporty.<br />

commanding appearance.<br />

Advanced powertrain and<br />

chassis technology team up<br />

with a wealth of innovations<br />

to deliver a uniquely<br />

sporting yet also luxurious<br />

driving experience. Like its<br />

predecessor.<br />

The new BMW X6 has<br />

grown by 26 millimetres<br />

in exterior length over the<br />

outgoing model (to 4,935<br />

mm) and by 15 mm in width<br />

(to 2,004 mm). It now stands<br />

6 mm lower (at 1,696 mm)<br />

and combines dynamically<br />

stretched proportions<br />

with exceptional visual<br />

muscularity. The car’s<br />

wheelbase has increased by<br />

42 mm to 2,975 millimeters.<br />

The large, single-frame<br />

BMW kidney grille is the<br />

most striking feature of the<br />

front end, the outer edges<br />

of the kidney grille now<br />

approaching the headlights<br />

at a clearly defined angle.<br />

The new BMW X6 is available<br />

for the first time as an<br />

option with an illuminated<br />

BMW kidney grille, which<br />

adds an exclusive flourish<br />

to the exterior design. The<br />

illumination is activated by<br />

opening or closing the car,<br />

but the driver can switch<br />

it on and off manually too.<br />

This lighting function for the<br />

kidney grille is also available<br />

while driving.<br />

If the optional BMW<br />

Laser light with Adaptive<br />

LED headlights is specified,<br />

a BMW Laser light spotlight<br />

with Selective Beam<br />

optimizes the non-dazzling<br />

high beam function, whose<br />

range increases to around<br />

500 meters.<br />

BMW laser light can<br />

be identified by the blue<br />

x-shaped elements inside<br />

the signature BMW twin<br />

headlights. The flanks of<br />

the new X6 are defined by<br />

familiar BMW proportions, a<br />

crisply drawn character line,<br />

and the dynamic roofline.<br />

19-inch light-alloy wheels<br />

are fitted as standard, with<br />

other wheel variants ranging<br />

in size from 20 to 22 inches<br />

available as an option. The<br />

BMW X6 M50i and BMW<br />

X6 M50d come with 21-<br />

inch light-alloy wheels as<br />

standard.<br />

The new BMW X6 is<br />

available from launch in<br />

xLine and M Sport model<br />

variants as an alternative to<br />

standard specification. The<br />

two equipment lines each<br />

have their own distinctive<br />

design cues.<br />

50 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Automotive<br />

Hyundai<br />

Palisade 2020<br />

First Motors, the exclusive<br />

distributor of Hyundai<br />

vehicles in Bahrain, has<br />

launched the all-new 2020<br />

Hyundai Palisade, a bold<br />

addition to Hyundai’s winning<br />

SUV range.<br />

Hyundai Palisade longer,<br />

wider and taller than the everpopular<br />

Hyundai Santa Fe, the<br />

new mid-size Palisade rides on<br />

an all-new SUV chassis with<br />

exceptional second- and thirdrow<br />

roominess. It offers eight<br />

seats, along with a generous<br />

cargo area and reconfiguration<br />

flexibility.<br />

The design of the<br />

Hyundai Palisade gives<br />

the vehicle an elegant look<br />

that is characterized by the<br />

Nissan Altima<br />

2.0-liter VC-<br />

Turbo engine<br />

Following the successful<br />

launch of the all-new <strong>2019</strong><br />

Nissan Altima in the Middle<br />

East earlier this year, Nissan<br />

announces availability of<br />

the 2.0L VC-Turbo engine for<br />

consumers across the region.<br />

The new VC-Turbo engine<br />

by Nissan is the world’s first<br />

production-ready variable<br />

compression (VC) ratio<br />

engine and delivers improved<br />

performance and efficiency to<br />

add on the Altima’s low and<br />

wide exterior look. The car also<br />

introduces an elevated luxury<br />

experience through its interior<br />

design coupled with two new<br />

powertrains, and advanced<br />

Nissan Intelligent Mobility<br />

features.<br />

The VC-Turbo engine is<br />

luxury SUV. From the front,<br />

a dominant cascading grille<br />

is framed by composite<br />

headlamps and a vertically<br />

connected lighting signature.<br />

A powerful, extended hood<br />

profile creates an impressive<br />

road presence, complemented<br />

by bold C-pillars and a<br />

panoramic glass side to convey<br />

spaciousness. Full volume<br />

over-fenders and body sides<br />

offer muscular detailing, and<br />

the rear emphasizes a wide and<br />

stable stance.<br />

The vehicle's interior<br />

includes power third-row<br />

seats that fold and unfold at<br />

the touch of a button, seven<br />

USB outlets with connections<br />

for every seating row, and 16<br />

cup holders. The audio system<br />

includes a Driver Talk intercom<br />

function, so the driver can<br />

speak quietly to passengers in<br />

the rear rows, and a Rear Sleep<br />

Mode that switches off the<br />

rear speakers while driver and<br />

front passenger can continue<br />

listening to the audio. For<br />

one of the most advanced<br />

internal combustion engines<br />

ever created, and continuously<br />

adjusts its compression ratio to<br />

optimize power and efficiency.<br />

With the availability of<br />

the new 4-cylinder engine,<br />

which replaces the previous<br />

generation’s 3.5-liter V6<br />

engine, Altima fans can now<br />

enjoy similar performance<br />

of the car while providing<br />

better fuel efficiency. The<br />

VC-Turbo provides enhanced<br />

performance that offers a<br />

double-digit percentage<br />

increase in fuel economy.<br />

In operation, the VC-Turbo<br />

engine offers any compression<br />

cool AC, Palisade also features<br />

an industry-first, innovative<br />

new roof vent diffuser design<br />

that offers a high degree of<br />

flexibility in directing air from<br />

the climate control to the rear<br />

passengers.<br />

The audio and navigation<br />

display is a generous 10.25 inch<br />

touchscreen in widescreen<br />

format, coupled with a 12.3-<br />

inch fully digital TFT center<br />

instrument cluster. Two<br />

Bluetooth® devices can be<br />

connected simultaneously,<br />

infotainment systems integrate<br />

with Android Auto and<br />

Apple CarPlay, and there is<br />

a wireless charging pad for<br />

compatible devices.<br />

On the safety side, Palisade<br />

has seven standard airbags:<br />

dual front, dual side, driver’s<br />

knee, and roll-over-sensing<br />

side curtain airbags. In<br />

addition, several advanced<br />

safety technologies are fitted,<br />

including driver-assistance<br />

features as part of Hyundai<br />

SmartSense.<br />

ratio between 8:1 (for high<br />

performance) and 14:1 (for high<br />

efficiency). The engine delivers<br />

248 horsepower @ 5,600<br />

rpm and 273 lb-ft of torque<br />

@ 4,000 rpm (premium fuel).<br />

The unit's single-scroll turbo<br />

ensures immediate accelerator<br />

responses on demand.<br />

Compared with the<br />

previous-generation Altima's<br />

3.5-liter V6 engine, the 2.0-liter<br />

VC-Turbo requires less space in<br />

the engine bay. The integrated<br />

exhaust manifold in the<br />

cylinder head contributes to<br />

the compact engine packaging,<br />

improves turbo response and<br />

enables the catalytic converter<br />

to heat up quickly for lower<br />

emissions. The engine also<br />

contributes to lower NVH levels.<br />

The VC-Turbo engine uses<br />

both multi-point injection and<br />

gasoline direct injection to<br />

balance efficiency and power in<br />

all conditions.<br />

Hyundai Sonata<br />

Hybrid<br />

Hyundai Motor’s solar roof<br />

system makes its debut<br />

on the Sonata Hybrid. The<br />

system recharges the battery<br />

to increase travel distance<br />

while preventing unnecessary<br />

battery discharge. The solar<br />

roof system, with 6 hours of<br />

daily charging, is expected to<br />

increase travel distance by an<br />

extra 1,300km annually.<br />

Hyundai also applied<br />

world first ASC technology to<br />

improve the dynamic driving<br />

experience and fuel economy<br />

of the vehicle. ASC applies<br />

new control logic software<br />

to the Hybrid Control Unit<br />

(HCU), which then controls<br />

the electric motor to align the<br />

rotational speeds of the engine<br />

and transmission, ultimately<br />

reducing gear shift time by 30%.<br />

Sonata is equipped with<br />

Smartstream G2.0 GDi HEV<br />

engine and 6-speed hybrid<br />

transmission. The engine’s<br />

power output is 152ps and<br />

maximum torque is 19.2kgf·m.<br />

The vehicle’s electric motor<br />

delivers power output of 38kw<br />

and maximum torque of 205<br />

Nm. Combined system power<br />

output is 195ps and vehicle also<br />

boasts combined fuel economy<br />

of 20.1km/l.<br />

The hybrid has latest high<br />

tech convenience features<br />

such as Digital Key, Forward<br />

Collision-Avoidance Assist,<br />

which is capable of pedestrian<br />

detection, an advanced<br />

active safety feature that<br />

alerts drivers to emergency<br />

situations, and braking<br />

autonomously if required.<br />

Lane Follow Assist, which<br />

automatically adjusts steering<br />

to help keep the vehicle<br />

centered in its lane of travel.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

51


Automotive<br />

MG’s spacious<br />

new compact<br />

sedan<br />

MG Motor’s all-new MG5<br />

is on sale across the<br />

Middle East with prices<br />

from USD 9,900 for the entry<br />

level model up to USD 12,600<br />

(excluding VAT) for the top of<br />

the range. Ensuring that the<br />

region’s car buyers will no<br />

longer have to compromise<br />

when choosing a compact<br />

sedan, the all-new MG5 brings<br />

together spacious sporty<br />

styling with an impressive<br />

list of hi-tech features and<br />

entertaining performance and<br />

handling.<br />

The new MG5 is totally<br />

new from the ground-up, with<br />

a sporty look that perfectly<br />

suits those with an active<br />

lifestyle. At the front, the<br />

lightening blade design LED<br />

headlights, daytime running<br />

lights and chrome Wingspan<br />

grille make a strong visual<br />

statement, while the double<br />

curve of the side panels<br />

serves to accentuate the new<br />

model’s sports credentials.<br />

Designed with the techsavvy<br />

millennial audience in<br />

mind, the MG5 is equipped<br />

with a raft of cutting-edge<br />

features. The on-board<br />

infotainment system<br />

includes a 10.1-inch touch<br />

screen, Apple CarPlay and<br />

Android Auto. Cruise control<br />

comes as standard, while<br />

push button start, keyless<br />

entry, a panoramic sunroof,<br />

electrically adjustable seats<br />

with manual lumbar support<br />

for both driver and passenger,<br />

a rear-view camera and a<br />

360o surround-view camera<br />

for ultimate safety are also<br />

available, depending on<br />

model.<br />

Despite sitting in the<br />

highly competitive compact<br />

Massive savings on JLR APPROVED<br />

pre-owned vehicles<br />

Jaguar Land Rover Bahrain<br />

makes purchasing an<br />

APPROVED Certified Pre-<br />

Owned vehicle as easy as<br />

possible by providing savings<br />

of up to 7,000 BHD on various<br />

models.<br />

With the showroom<br />

dedicating an entire floor<br />

only for the APPROVED<br />

models, customers have the<br />

convenience of browsing<br />

through the entire range<br />

available in one place<br />

with ease. The showroom<br />

houses all the latest models<br />

in varying specifications,<br />

ensuring that customers can<br />

drive away with their dream<br />

vehicle that is unique.<br />

The Jaguar Land Rover<br />

Bahrain customer promise<br />

on all APPROVED pre-owned<br />

vehicles includes:<br />

• Minimum 2 Year<br />

Warranty: Designed<br />

sedan sector, the MG5 is<br />

particularly roomy. At<br />

4601mm long, 1818mm wide,<br />

1489mm high, and with a<br />

2680mm wheelbase and 512<br />

litre boot, the new model<br />

benefits from best-in-class<br />

interior space.<br />

MG5 comes with a lively<br />

yet efficient 1.5L petrol engine<br />

delivering max power of 118hp<br />

and up to 150 Nm of torque,<br />

and mated to a fuel efficient<br />

CVT. An entertaining driving<br />

experience is bolstered<br />

by MG’s XDS system for<br />

enhanced cornering, a choice<br />

of three steering models and<br />

ESP traction control across all<br />

trims.<br />

MG5 passive safety<br />

features include a hightensile<br />

steel cage-style<br />

body, the use of advanced<br />

laser brazing technology<br />

to enhance overall vehicle<br />

strength and stiffness<br />

powered by curtain airbags.<br />

An auto-hold function, ABS,<br />

EBD and a corner brake<br />

control all contribute to active<br />

safety.<br />

specifically for Jaguar<br />

and Land Rovers less<br />

than five years old and<br />

with less than 145,000<br />

km at the time of<br />

purchase.<br />

• Minimum 2 Year, 24/7<br />

Roadside Assistance:<br />

Roadside Assistance<br />

is in place to give a<br />

customer complete<br />

reassurance and a<br />

truly seamless service,<br />

when required. It<br />

covers all eventualities;<br />

from a breakdown or<br />

an accident to minor<br />

emergencies such as a<br />

puncture or lost keys.<br />

• 165 Multi-point<br />

Inspection: With trained<br />

technicians using the<br />

latest technologies,<br />

the best diagnostic<br />

equipments and<br />

following a stringent<br />

checklist of 165<br />

inspection processes,<br />

customers are ensure<br />

that their vehicle is in<br />

optimum electrical and<br />

mechanical condition.<br />

• Certified Mileage and<br />

History Check: All<br />

APPROVED vehicles<br />

come with a Certified<br />

Mileage and Ownership<br />

History to ensure that<br />

there is no finance<br />

outstanding on the<br />

vehicle<br />

• Road Test: Vehicles<br />

undertake a road<br />

test during which<br />

our technicians<br />

look to assess the<br />

unique performance<br />

characteristics of each<br />

vehicle. For instance,<br />

suspension, vibration,<br />

braking systems,<br />

engine performance,<br />

transmission and nine<br />

other specific areas are<br />

monitored to ensure<br />

the vehicle's optimum<br />

performance.<br />

• Independent Inspection:<br />

To maintain the<br />

high standards, an<br />

independent inspection<br />

of our services, facilities<br />

and staff is undertaken.<br />

This covers all aspects<br />

of the APPROVED<br />

Programme from a<br />

customer's perspective,<br />

from the facilities to the<br />

vehicles themselves.<br />

Ensuring that all<br />

customer needs are met,<br />

Jaguar Land Rover Bahrain<br />

also presents the entire range<br />

of APPROVED models on<br />

its website. Customers can<br />

get complete information,<br />

including cost details and<br />

financial service options, on<br />

every APPROVED vehicle<br />

available through the<br />

website.<br />

52 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


TRANSFORMING<br />

PROCESS ENGINEERING<br />

THROUGH INNOVATION<br />

14 - 16 <strong>Oct</strong>ober <strong>2019</strong><br />

Bahrain International Exhibition & Convention Centre<br />

The premier process engineering event in the Middle East<br />

Now in its 5 th edition, MEPEC is the meeting place for groundbreaking innovations as oil and<br />

gas companies seek to remain competitive, in terms of cost and efficiency, sustainability and<br />

attracting their next generation of workers.<br />

www.mepec.org<br />

The World Petroleum Council launches its first downstream conference<br />

The WPC Downstream Conference is a global forum that brings together the strategic<br />

refining and petrochemical leadership to debate the integrated approach to optimal delivery<br />

of the building blocks for human progress.<br />

www.wpcdownstream.org<br />

The leading Awards & Symposium for women in the energy industry in the<br />

Middle East<br />

LEWAS honors talented women, address pressing issues, develop better opportunities and<br />

create long-lasting partnerships across the industry and beyond.<br />

www.lewa-symposium.org<br />

Industry Initiatives – Ensuring the future success of the industry<br />

Witness Chemical Engineering<br />

students from Universities compete<br />

for the only AIChE Chem-E-Car<br />

competition in the Middle East.<br />

ChemME<br />

ENGage the Youth<br />

An initiative that will attract a large<br />

number of students and early career<br />

professionals from the MENA region.<br />

2017<br />

Showcase your startup, demonstrate<br />

novel techniques and cutting-edge<br />

innovations at MEPEC.<br />

Prime Sponsors<br />

Official Sponsors<br />

Platinum Sponsor<br />

Gold Sponsors<br />

Silver Sponsors<br />

GET INVOLVED! Contact us at info@mee-events.com l + 971 <strong>Sep</strong>tember-<strong>Oct</strong>ober 4 427 0739. <strong>2019</strong><br />

53


Highlights | Other Business<br />

World's largest<br />

Underwater<br />

Theme Park ‘Dive<br />

Bahrain’ opens<br />

The largest underwater<br />

theme park, Dive Bahrain,<br />

recently opened for public.<br />

The initial phase of the<br />

project has been completed<br />

recently by submerging a<br />

70-meter long Boeing 747,<br />

20-22 meters below the water<br />

North of Bahrain, to become<br />

the first attraction of the<br />

100,000 m2 theme park area.<br />

Prior to the official<br />

opening, the dive park was<br />

also inspected by a group of<br />

diving professionals from<br />

registered dive centers, who<br />

were able to ensure all safety<br />

requirements are fully met<br />

to guarantee a safe diving<br />

experience and environment<br />

necessary for the public.<br />

The underwater theme<br />

park is considered the largest<br />

in the world and aims to<br />

further boost tourism within<br />

the strategy of Bahrain<br />

Tourism Authority (BTA)<br />

to promote the sector by<br />

availing of beaches and<br />

islands in Bahrain. The<br />

park’s location was chosen<br />

according to the highest<br />

marine environment safety<br />

standards in consultation<br />

with the registered dive<br />

centers, which were<br />

able to ensure all safety<br />

requirements are fully met<br />

to guarantee a safe diving<br />

experience and environment<br />

necessary for the public.<br />

Those who want to<br />

go for underwater dive<br />

experience can book with<br />

any of the registered dive<br />

centers listed on the website<br />

www.divebahrain.com.<br />

The listed centers are the<br />

only registered centers,<br />

and have all participated<br />

in an orientation dive and<br />

are familiarised with key<br />

rules and regulations in<br />

preparation to organise trips<br />

to the park and offer a safe<br />

and enjoyable experience to<br />

the public.<br />

The dive park will<br />

include several structures in<br />

addition to the aircraft, such<br />

as a replica of a traditional<br />

Bahraini pearl merchant’s<br />

house, which is being<br />

overseen and sponsored<br />

by Diyar Al Muharraq, an<br />

artificial coral reef and<br />

other sculptures that will be<br />

fabricated and submerged to<br />

provide a safe haven for coral<br />

reef growth and a habitat for<br />

sustainable marine life.<br />

The eco-friendly park<br />

will also provide researchers<br />

with rich information and<br />

data on marine ecology and<br />

biology, and will enhance<br />

environmental awareness on<br />

the importance of preserving<br />

marine life.<br />

AWS Summit<br />

Bahrain<br />

AAmazon Web Services<br />

(AWS) Summit in Bahrain<br />

took place on <strong>Sep</strong>tember<br />

15th, bringing technologists<br />

together to connect,<br />

collaborate, and learn more<br />

about AWS. With the recent<br />

launch of the AWS Middle<br />

East Region in Bahrain, the<br />

summit was an opportunity<br />

for attendees to learn more<br />

about the new infrastructure<br />

and how they can benefit<br />

from it to innovate and grow.<br />

The full day summit also<br />

included various educational<br />

and training sessions<br />

on topics ranging from<br />

getting started on AWS, to<br />

deep dives into innovative<br />

cloud technologies such<br />

machine learning, serverless<br />

computing, data analytics,<br />

and much more.<br />

Teresa Carlson, Vice<br />

President, Worldwide Public<br />

Sector, AWS, highlighted<br />

how the newly launched<br />

regional data centers bring<br />

flexible, affordable, reliable,<br />

and secure cloud computing<br />

technologies close to end<br />

users in the Middle East,<br />

helping organizations<br />

speed up their digital<br />

transformation initiatives<br />

and more rapidly innovate<br />

for the citizens of the<br />

region. The keynote also<br />

featured AWS customer<br />

presentations by Shaikh<br />

Salman bin Mohammed<br />

Al Khalifa, Deputy CE,<br />

Operations and Governance,<br />

Bahrain Information and<br />

eGovernment Authority;<br />

Sael AlWaary, Deputy Group<br />

CEO, Bank ABC; and Ahmed<br />

Hamadan, CEO and co-<br />

Founder, Unifonic.<br />

The day also included<br />

a We Power Tech panel<br />

discussion, bringing<br />

together leading women in<br />

technology who are driving<br />

digital transformation across<br />

organizations in the Middle<br />

East powered by diversity<br />

and inclusion. The panel<br />

included Huda Ahmed<br />

Mohsen, Chief of Information<br />

Technology at Bahrain<br />

Ministry of Information and<br />

Authority; Louise Blake,<br />

VP Data, Seera Group; Mais<br />

Rihani, Chief Technology<br />

Officer at Aramex; and<br />

Sameera Mohammed Al<br />

Atawi, Information and<br />

Communications Technology<br />

Director at the American<br />

University of Bahrain.<br />

In July, AWS announced<br />

the opening of the AWS<br />

Middle East (Bahrain) Region.<br />

With this launch, AWS<br />

now spans 69 Availability<br />

Zones within 22 geographic<br />

regions around the world.<br />

The new AWS Middle East<br />

(Bahrain) Region offers<br />

three Availability Zones.<br />

AWS Regions are composed<br />

of Availability Zones,<br />

which each comprise at<br />

least one data center and<br />

are located in separate<br />

and distinct geographic<br />

locations with enough<br />

distance to significantly<br />

reduce the risk of a single<br />

event impacting business<br />

continuity, yet near enough<br />

to provide low latency for<br />

high availability applications.<br />

Each Availability Zone has<br />

independent power, cooling,<br />

and physical security and<br />

is connected via redundant,<br />

ultra-low-latency networks.<br />

AWS customers focused on<br />

high availability can design<br />

their applications to run in<br />

multiple Availability Zones<br />

to achieve even greater faulttolerance.<br />

AWS infrastructure<br />

Regions meet the highest<br />

levels of security, compliance,<br />

and data protection.<br />

54 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Other Business<br />

KAIE adds FERM<br />

Power Tools to<br />

growing portfolio<br />

Kanoo Automotive &<br />

Industrial Equipment<br />

(KAIE), a subsidiary of<br />

Ebrahim K. Kanoo, celebrated<br />

the addition power tools<br />

professionals to its portfolio;<br />

FERM, is an internationally<br />

renowned power tool brand<br />

from the Netherlands, which<br />

specialises in designing and<br />

developing high quality power<br />

tools for use in the fields of<br />

sawing, drilling, sanding,<br />

cutting, grinding and milling.<br />

The power tools are all<br />

Kanoo Travel<br />

& American<br />

Express GBT<br />

form joint<br />

venture<br />

Kanoo Travel, one of<br />

the largest travel<br />

management networks in the<br />

Middle East, and American<br />

Express Global Business<br />

Travel (GBT), the world’s<br />

leading business partner<br />

for managed travel, have<br />

entered into a definitive<br />

agreement for GBT to acquire<br />

a controlling stake in Kanoo<br />

Travel. GBT will form a joint<br />

venture with Kanoo Travel to<br />

provide managed travel and<br />

events services to clients<br />

in the Middle East. Kanoo<br />

Travel, which has been a<br />

key member of GBT’s global<br />

travel partner network for<br />

many years, operates in<br />

the United Arab Emirates,<br />

Saudi Arabia, Qatar, Bahrain<br />

and Oman. The transaction<br />

designed and tested according<br />

to strict European standards<br />

and comply with the latest<br />

safety requirements.<br />

KAIE head of operations<br />

Sudhindra Kalibhat, said, “KAIE<br />

works diligently to introduce<br />

the best and most efficient<br />

tools to our customers in the<br />

automotive and heavy industry<br />

fields, and also have a growing<br />

portfolio of products that can<br />

benefit individuals and small<br />

enterprises. FERM has a strong<br />

reputation in the power tools<br />

market and their design and<br />

technology is trusted globally.”<br />

Currently, FERM exports<br />

their power tools to more than<br />

45 countries worldwide and is<br />

expanding fast towards being a<br />

global leader in power tools.<br />

FERM CEO; Rick Rosberg<br />

commented; “We are proud to<br />

have KAIE as our exclusive<br />

distributor for the Kingdom<br />

Nabeel Khalid Kanoo<br />

President, Kanoo Travel<br />

is subject to receipt of<br />

regulatory approvals and<br />

customary conditions and is<br />

expected to close in Q4 <strong>2019</strong><br />

or early Q1 2020.<br />

GBT will hold 65% of<br />

the new joint venture,<br />

headquartered in Dubai,<br />

and assume management<br />

and operational control of<br />

the business. YBA Kanoo<br />

Group, Kanoo Travel’s mother<br />

company will hold the<br />

remaining 35% stake in the<br />

joint venture.<br />

Meanwhile, Kanoo Travel<br />

President Nabeel Khalid<br />

Kanoo said that for more<br />

of Bahrain because of their<br />

strong position in the local<br />

market and both companies<br />

share the same long-term<br />

market vision. Our power<br />

tools, made for professional<br />

and industrial usage, fit<br />

perfectly in the current product<br />

portfolio of KAIE. Kanoo has<br />

a broad assortment of FERM<br />

professional power tools and<br />

spare-parts available for the<br />

Bahrain market.<br />

KAIE was established in<br />

1990 and is the sole distributor<br />

of more than 40 world<br />

renowned brands, providing<br />

high quality automotive and<br />

industrial equipment as<br />

well as tools. In addition to<br />

aftersales support such as<br />

installation, service and annual<br />

maintenance, KAIE offers<br />

customers consultation and<br />

expertise of highly qualified<br />

sales engineers.<br />

than 70 years, Kanoo Travel<br />

has provided innovative<br />

travel management solutions<br />

across the region. “GBT’s<br />

global clients, many of<br />

whom we already service,<br />

stand to benefit from a more<br />

consistent global offering<br />

because of this JV.<br />

“Our own clients in the<br />

Middle East will profit in<br />

the long term from having<br />

access to GBT’s total travel<br />

and expense ecosystem,<br />

proprietary technology and<br />

global reach. Our people<br />

are also excited by the<br />

possibilities that come with<br />

being part of the world’s<br />

most recognisable business<br />

travel brand.<br />

“Backed by one of the<br />

largest independent, familyowned<br />

companies in the<br />

Gulf, YBA Kanoo; Kanoo<br />

Travel offered dependable,<br />

compliance-driven, and<br />

cost effective services<br />

that exceed customers’<br />

expectations.<br />

MODA Mall<br />

secures new<br />

global brands<br />

Bahrain’s luxury shopping<br />

destination, MODA Mall<br />

continues to lead in high-end<br />

retail with four new tenants<br />

added to its thoughtfully<br />

curated luxury line-up of over<br />

80 fashion and 50 jewellery<br />

international and local brands<br />

available through 150 outlets<br />

in the mall.<br />

MODA Mall is always on<br />

the drive to attract brands<br />

from across the world that are<br />

unique and complements the<br />

lifestyle of its shoppers, with<br />

high-end shoes, bags, fashion,<br />

jewellery, and watches<br />

considered to be the engine<br />

of global spending by affluent<br />

and millennial shoppers,<br />

most evident amongst the<br />

GCC consumers. Being at<br />

the forefront of driving<br />

luxury retailing in Bahrain,<br />

the mall has successfully<br />

secured three lifestyle<br />

brands as tenants, Tumi - a<br />

global travel brand offering<br />

premium leather products<br />

and accessories, S.T. Dupont -<br />

a French luxury manufacturer<br />

of leather goods; and LodinG<br />

- a high-quality shoes and<br />

menswear apparel brand.<br />

Adding to this, the mall<br />

has also expanded with<br />

tenant portfolio of brands<br />

offering personalised luxury<br />

items and services with the<br />

opening of the exclusive<br />

Rolex Service Centre offering<br />

professional maintenance<br />

and care for Rolex watches.<br />

As for enhancing its food &<br />

beverage offerings, having<br />

recently introduced the<br />

Flat White café, the mall<br />

will further be looking into<br />

bringing in more high-end<br />

dining experiences and ‘grab<br />

& go’ stores to increase the<br />

choice of culinary options for<br />

its visitors.<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

55


Other Business<br />

The Ritz-<br />

Carlton, Bahrain<br />

launches The<br />

Arena<br />

The Ritz-Carlton, Bahrain<br />

announced the debut of<br />

its new Arena in partnership<br />

with the Maestra Group. The<br />

new 43,000 square foot, stateof-the-art<br />

conference and<br />

exhibition facility includes<br />

full capabilities to host global<br />

conferences, large receptions,<br />

award ceremonies, weddings<br />

as well as bespoke meetings.<br />

Overlooking the Arabian<br />

Gulf in the heart of Manama's<br />

Seef district, The Ritz-Carlton,<br />

Bahrain offers all the amenities<br />

of a modern, fast-moving<br />

business hub and hotel in a<br />

beautiful resort setting, as well<br />

as being only 20-minutes from<br />

Bahrain International Airport<br />

and major tourist attractions.<br />

The new Arena facility adds<br />

to the resort’s existing MICE<br />

offerings, which includes<br />

two boardrooms, two grand<br />

ballrooms, and numerous<br />

intimate meeting spaces,<br />

totalling over 90,000sq ft. Each<br />

event, however big or small,<br />

also benefits from worldrenowned<br />

Ritz-Carlton service,<br />

with the addition of full-board<br />

or half-board group catering<br />

and conference options.<br />

Overseen by awardwinning<br />

design, technical and<br />

scenic production specialist,<br />

Maestra Group, the venue is<br />

set to be the most sought-after<br />

space in the region. Boasting a<br />

capacity of 4,200 people and an<br />

instinctive design means it is<br />

capable of hosting a variety of<br />

events from banquet receptions<br />

to global conferences. A<br />

platform to deliver diverse and<br />

innovative events including<br />

international trade shows, car<br />

launches, weddings, seminars<br />

and music concerts, and<br />

due to its adaptability and<br />

functionality, no two events<br />

will be the same.<br />

Bahrain’s First<br />

fully dedicated<br />

Franchise<br />

service providers<br />

In the Arabian Gulf, The<br />

Quality domestic franchises<br />

were few and far between, and<br />

were largely seen as inferior to<br />

their predominantly western<br />

counterparts, who took full<br />

advantage of the resulting<br />

seller’s market in the last few<br />

decades.<br />

All that has changed quite<br />

dramatically. Today, local and<br />

expatriate entrepreneurs are<br />

churning out food and retail<br />

concepts that are original,<br />

regionally relevant and even<br />

audacious. Many are on a<br />

roll and have sold multiple<br />

franchises within the GCC and<br />

beyond.<br />

As a result, the western<br />

franchisors aspiring to operate<br />

in this part of the world<br />

increasingly face a serious<br />

challenge from local brands,<br />

few GCC countries like the<br />

Bahrain is still underserved<br />

in the home-grown local<br />

franchise development sector<br />

and our goal is to change that.<br />

But, Thanks to major public<br />

and private sector initiatives,<br />

people in the Gulf are more<br />

informed about franchising<br />

than at any other time in the<br />

past. Franchising events,<br />

workshops and seminars are<br />

widely accessible and facilitate<br />

informed decision making,<br />

especially with regard to<br />

domestic franchise options.<br />

Investing in a home-grown<br />

franchise headquartered<br />

in the region, the increased<br />

availability of quality<br />

consulting services has<br />

made development of one’s<br />

own original concept a very<br />

feasible option. Hence, in a<br />

way, overseas franchisors<br />

with limited local recognition<br />

are also competing with<br />

businesses that haven’t<br />

even started yet, with many<br />

potential brands making<br />

its way into franchise<br />

development in the region,<br />

Team FranOvia’s Goal is<br />

to encourage and develop<br />

Bahrain’s home-grown brands<br />

into the global franchise<br />

system benefiting the brand<br />

recognition and the economic<br />

development of the country as<br />

we are headquartered in the<br />

Kingdom of Bahrain.<br />

As the region embraces the<br />

democratization of franchising,<br />

the playing field will keep<br />

levelling out and merit, not<br />

origins will continue to have<br />

the bigger say. And that can<br />

only be good news for any<br />

franchisor worth his salt.<br />

In short, we’re franchise<br />

consultants and our main<br />

function is to help businesses<br />

to expand by franchising -<br />

it’s what we’re all about! We<br />

work along with business to<br />

develop successful franchise<br />

systems and support them in<br />

global expansion, FranOvia’s<br />

Marketing Division is a fully<br />

integrated digital marketing<br />

agency specializing in inbound<br />

and outbound marketing<br />

programs - to deliver real and<br />

measurable results of the most<br />

effective digital strategies to<br />

drive more traffic, qualified<br />

leads to your business.<br />

Carrefour open<br />

new Hypermarket<br />

in Jawad Dome<br />

C<br />

arrefour, which is<br />

operated in Bahrain by<br />

Majid Al Futtaim, recently<br />

opened its most sustainable<br />

hypermarket yet in Barbar’s<br />

iconic Jawad Dome.<br />

Free from single-use<br />

plastic bags at cash counters,<br />

the branch will offer cassavabased<br />

alternatives instead<br />

which are bio-degradable in<br />

months, contain no petroleum<br />

element and are non-GMO<br />

certified.<br />

Apart from cassava<br />

bags, customers can opt for<br />

reusable bags which are sold<br />

at a nominal price of 0.300 fils<br />

each and come with a lifetime<br />

replacement guarantee. The<br />

store itself also incorporates<br />

several energy efficient<br />

features.<br />

Jerome Akel, Country<br />

Manager of Carrefour<br />

in Bahrain said “Much<br />

consideration has gone into<br />

the development of this store<br />

as part of our journey to<br />

become net positive in carbon<br />

and water by 2040, from its<br />

physical attributes like using<br />

energy efficient LED lighting,<br />

to the range of eco-friendly<br />

products in stock. We hope<br />

that this new branch can<br />

inspire our customers make it<br />

easier for them to lead more<br />

sustainable lifestyles.”<br />

The new hypermarket<br />

features several signature<br />

concepts including a honey,<br />

olive and nuts counter, in<br />

addition to a new Food-2-<br />

Go section complete with<br />

freshly prepared sushi, baked<br />

goods, pizza, shawarma,<br />

tahina, cashew butter and<br />

more. It will also have a<br />

dedicated stand of Bahraini<br />

Halwa made by renowned<br />

confectioner, Hussain Moh’d<br />

Showaiter.<br />

56 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


<strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong><br />

57


Biz Dashboard<br />

TRA Market Indicators Q2 <strong>2019</strong><br />

Mobile subscribers:<br />

2,086,839<br />

Average Usage:<br />

232 minutes<br />

Penetration:<br />

139%<br />

Mobile Prepaid<br />

Subscribers:<br />

1,435,790<br />

% of Prepaid of<br />

Mobile Market:<br />

68.8%<br />

Mobile Postpaid<br />

Subscribers:<br />

651,049<br />

% of Postpaid of<br />

Mobile Market:<br />

31.2%<br />

Fixedline<br />

subscribers:<br />

226,004<br />

Penetration:<br />

15%<br />

Average Domestic<br />

Minutes:<br />

132 minutes<br />

Market Share for PR Coverage<br />

Banking 39% 20% 18% 13% 7% 3%<br />

Others CBB NBB KFH ASB BBK<br />

Telecom 30% 27% 20% 15% 8%<br />

Batelco TRA Zain VIVA Kalaam<br />

58 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


Broadband<br />

Subscribers<br />

2.33 Million<br />

Broadband<br />

Penetration Rate<br />

156%<br />

Fixed Wired<br />

Subscribers:<br />

86%<br />

Fixed Wireless<br />

Subscribers:<br />

14%<br />

Outgoing Mobile<br />

Inter. Minutes:<br />

399,832,607<br />

Outgoing Fixed<br />

Inter. Minutes:<br />

1,299,749<br />

Total Data Traffic<br />

167 Petabyte<br />

Fixed Broadband Traffic<br />

95 Petabyte<br />

Mobile Broadband Traffic<br />

72 Petabyte<br />

Avrg. Traffic Per<br />

subscription:<br />

24 GB<br />

Avrg. Fixed Traffic:<br />

161 GB<br />

Avrg. Mobile Traffic:<br />

11 GB<br />

Source: Bahrain Telecommunications Regulatory Authority (TRA)<br />

Real Estate 53% 19% 15% 7% 4% 2%<br />

Others Diyar Al Muharraq Golden Gate Eagle Hills<br />

Manara Dilmunia<br />

Other Business 40% 16% 14% 12% 10% 8%<br />

Others ALBA GPIC BAC/BAS Gulf Air<br />

E.K. Kanoo<br />

bizbahrain.com - Web Portal Overview as on August <strong>2019</strong> Total Articles (20,158) Total Views<br />

<strong>Sep</strong>tember-<strong>Oct</strong>ober<br />

(4,158,813) Total<br />

<strong>2019</strong><br />

Visitors (895,269) 59


Listing | Tender Board Bahrain<br />

Company Name<br />

Tender Subject Tender No. Tender Type Closing Date<br />

Ministry of Works,<br />

Municipalities Affairs<br />

and Urban Planning<br />

(Saudi Fund for<br />

Development)<br />

Alfateh Highway Upgrade<br />

(Main Works)<br />

RFP/MOW-SFFD/<strong>2019</strong>/11 Public 04/12/<strong>2019</strong><br />

Electricity and Water<br />

Authority (Planning and<br />

Studies)<br />

Water Transmission Augmentation<br />

Works for Madinat Salman (AMAS)<br />

and Ramli Housing Developments-<br />

Water Station Works<br />

(Lot A and Lot B)<br />

RFQ/EWAPlan/<strong>2019</strong>/22 Public 27/11/<strong>2019</strong><br />

Bahrain Petroleum<br />

Company (Bapco)<br />

Purchase of Five (5) Portable<br />

Marine Fuel Stations<br />

RFQ/Bapco/<strong>2019</strong>-421 Public 06/11/<strong>2019</strong><br />

Electricity and Water<br />

Authority<br />

Invitation for Pre-Qualification of<br />

Local Contractors for Measured Term<br />

Contract for Geophysical & Land<br />

Survey Works in Water & Electricity<br />

Distribution Directorates<br />

RFI-PQ/<strong>2019</strong>3924215146 Public 06/11/<strong>2019</strong><br />

Ministry of Health<br />

Providing (8) Office Boy to Work in<br />

the Various Administrative Offices<br />

in the Ministry<br />

RFP<strong>2019</strong>12426215740 Public 30/10/<strong>2019</strong><br />

Bahrain Tourism &<br />

Exhibition Authority<br />

(BTEA)<br />

Manama Souq Shop-front<br />

Maintenance & Modification of 275<br />

Shops<br />

RFP/BTEA/134/<strong>2019</strong> Public 30/10/<strong>2019</strong><br />

Bahrain Real Estate<br />

Investment (Edamah)<br />

Leasing Partial Land in Samaheej<br />

RFP/Edamah/<strong>2019</strong>/88 Public 30/10/<strong>2019</strong><br />

Bahrain Petroleum<br />

Company (Bapco)<br />

Provision of Site Investigation and<br />

Materials Testing Services<br />

RFP/Bapco/<strong>2019</strong>-549 Public 30/10/<strong>2019</strong><br />

Central Stores<br />

Directorate - EWA<br />

Station Bus Coupling Module for<br />

RPS Strategies Project<br />

CSD-837 Public 23/10/<strong>2019</strong><br />

Bahrain International<br />

Circuit<br />

Tender for the Rental of Giant<br />

Viewing Screens<br />

BIC/86/<strong>2019</strong> Public 16/10/<strong>2019</strong><br />

Source: www.tenderboard.gov.bh<br />

www.arabianindustry.com/tenders<br />

60 <strong>Sep</strong>tember-<strong>Oct</strong>ober <strong>2019</strong>


UNDER THE PATRONAGE OF HIS MAJESTY KING HAMAD BIN ISA AL KHALIFA, KING OF THE KINGDOM OF BAHRAIN<br />

Winner<br />

BEST TRADE SHOW OVER<br />

10,000SQM IN THE MIDDLE EAST<br />

MESE 2018 AWARDS<br />

معرض ومؤتمر البحرين الدولي للدفاع<br />

Bahrain International Defence<br />

Exhibition & Conference<br />

10,000 +<br />

visitors<br />

bahrain’s premier international<br />

tri-service defence show<br />

28 - 30 <strong>Oct</strong>ober <strong>2019</strong><br />

Bahrain International Exhibition & Convention Centre<br />

Fully-Hosted VIP<br />

Delegation Programme<br />

200 +<br />

Exhibiting Companies<br />

5 Off-site Activities +<br />

Strategic Military Conference<br />

Officially Supported by<br />

Knowledge Partner<br />

Bahrain Defence<br />

Force<br />

Royal Bahrain<br />

Air Force<br />

Royal Guard<br />

Royal Bahrain<br />

Naval Force<br />

National Guard<br />

Ministry of<br />

Foreign Affairs<br />

Ministry of<br />

Information Affairs<br />

Platinum Sponsors<br />

Gold Sponsor<br />

Silver Sponsor<br />

Media Partner<br />

In Conjunction with<br />

Organised by<br />

MEMTEC<br />

MIDDLE EAST MILITARY<br />

TECHNOLOGY CONFERENCE

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