Selwyn Times: November 27, 2019

SELWYN TIMES Latest Canterbury news at starnews.co.nz
Wednesday November 27 2019 37
Motoring
New car care products on market
A PREMIUM car care brand that has
Royal approval is now on sale in New
Zealand.
Autoglym is offering a retail range of 18
products, available in all Supercheap Auto
stores across New Zealand.
The product range includes the new
Polar Series, a three-step, pressure washerapplied
pre-wash, wash and protective
coating system, along with other options
for cleaning and protecting bodywork,
and specialist treatments for glass, interior
finishes and wheels and tyres.
Autoglym was founded in the United
Kingdom in 1965 with the tagline ‘passion
for perfection’ and has lived up to that ever
since, gaining an international reputation for
high quality products that are sold in more
than 45 countries.
The company’s original range was an
offering of 11 products including polishes, a
sealant, a paint renovator and glass, interior
and wheel cleaners.
Initially, they were only available to
professional detailers working in garages,
workshops and valet operations. Now,
while still the chosen option for the car care
industry, Autoglym has extended its range
to more than 65 specialty retail products.
The result of more than 40 years of
research and development – and with
several patents for all-new technology –
Autoglym products combine ease of use,
value and reliability with excellent aftersales
service.
The company also boasts a royal
connection, with Royal Warrants from Her
Majesty, the Queen, and HRH, The Prince
of Wales.
Look closely and you will see two coats of
arms on the company’s product labels. These
are the marks of a Royal Warrant, an official
seal of sovereign approval, which is a mark
of recognition for those who have supplied
goods or services to the households of the
senior royals for at least five years, and who
have an ongoing trading arrangement.
Autoglym is the sole supplier of car care
products to the Royal household, which
means the company’s products are used on
all vehicles in the Royal fleet including state
cars, Royal estate vehicles and state coaches.
As a result, the Autoglym range gets put to
the test on vehicles that are both brand new
and hundreds of years old and is relied upon
to give the best results every time.
Around 800 companies currently hold
Royal Warrants, which come up for renewal
every five years. At that point it has to be
proved that the business still meets all
the criteria set by the Warrant Holders
Association and the individual royal
household – and Autoglym has continued to
do this since its first appointment in 1991.
Autoglym is distributed in New Zealand
and Australia by Sydney-based company,
GnG Sales. “There has been a very limited
distribution of retail packaged Autoglym
products into New Zealand. Mainly it’s
been our professional range though, which
means it has been used by pro detailers,
amongst others and until now customers
have generally only seen the brilliant end
result,” says GnG Sales’ head of marketing,
David Turney.
“Now any New Zealander who is
passionate about their car can buy the
products appropriate to their need.’’
Mr Turney says GnG will be working to
expand and leverage greater awareness of
the brand through the country.
CLEANERS:
Some of
Autoglym’s
products
destined
for Kiwi car
owners.
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