Waikato Business News November/December 2019
Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.
Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.
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46 WAIKATO BUSINESS NEWS <strong>November</strong>/<strong>December</strong> <strong>2019</strong><br />
CONFERENCE, EVENTS AND VENUES<br />
The trouble with tea:<br />
a brew under threat<br />
Everyone likes a good cuppa, but when not<br />
every leaf is as green as you might think,<br />
it’s never been more important to know<br />
where your tea comes from.<br />
The world’s most popular<br />
beverage is produced in<br />
58 countries across five<br />
continents, but not all teas are<br />
made equal. Worker exploitation,<br />
the heavy use of harmful<br />
pesticides and herbicides, and<br />
the ever-increasing threat of climate<br />
change threaten the future<br />
of the global tea industry.<br />
More and more,<br />
people are looking<br />
towards regenerative<br />
agriculture and zero<br />
waste from the food<br />
on their plate, and<br />
they’re seeking that<br />
same accountability<br />
in their cup.<br />
With consumers becoming<br />
more conscious of the growing<br />
process of their tea, ensuring<br />
sustainable production is<br />
essential for the future of the<br />
tea industry. But producing<br />
almost six million tonnes of<br />
tea every year is no easy feat.<br />
Of the issues facing the<br />
world’s tea producers, the<br />
changing global climate is<br />
undeniably the biggest hurdle<br />
they face. Increasing temperatures<br />
have the potential to dry<br />
soil, rendering it unusable for<br />
the already-sensitive camellia<br />
trees, and unpredictable<br />
weather can ruin entire harvests<br />
in days.<br />
Frequent poor yields in<br />
tea-growing nations like<br />
Kenya and Sri Lanka have<br />
already driven the international<br />
price of tea upwards. It<br />
is forecast to rise by up to 26<br />
percent in the next five years if<br />
conditions don’t change.<br />
Many tea plantations have<br />
turned to the heavy use of<br />
pesticides to give the plants a<br />
fighting chance. But with consumer<br />
awareness for pesticide<br />
use on the rise and a global<br />
movement to limit the use of<br />
pesticides in food products,<br />
this is becoming less of an<br />
option. The health impacts of<br />
pesticides on plantation workers<br />
is also a cause for growing<br />
concern, and many plantations<br />
are giving up pesticides completely.<br />
But one local tea producer<br />
Zealong general<br />
manager Gigi Crawford.<br />
is proving it isn’t so hard<br />
to produce tea that is truly<br />
‘green.’<br />
Zealong general manager<br />
Gigi Crawford said as a<br />
country built on sustainability,<br />
New Zealand tea drinkers<br />
should focus on established<br />
brands product origins and<br />
question where their teas actually<br />
come from.<br />
“More and more, people<br />
are looking towards regenerative<br />
agriculture and zero waste<br />
from the food on their plate,<br />
and they’re seeking that same<br />
accountability in their cup.”<br />
In less than 20 years, the<br />
global consumption for tea<br />
has grown over 60 percent,<br />
and with more than 5000 years<br />
of history already behind the<br />
humble brew, the pressure is<br />
on to keep the tradition alive<br />
and well.<br />
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CONFERENCES · PRIVATE DINING · LIBRARY · EXECUTIVE BOARDROOM<br />
Zealong Tea Estate Ltd • 495 Gordonton Road, Hamilton 3281 • Ph 07 854 0988 • events@zealong.co.nz • www.zealong.com