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Waikato Business News November/December 2019

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

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46 WAIKATO BUSINESS NEWS <strong>November</strong>/<strong>December</strong> <strong>2019</strong><br />

CONFERENCE, EVENTS AND VENUES<br />

The trouble with tea:<br />

a brew under threat<br />

Everyone likes a good cuppa, but when not<br />

every leaf is as green as you might think,<br />

it’s never been more important to know<br />

where your tea comes from.<br />

The world’s most popular<br />

beverage is produced in<br />

58 countries across five<br />

continents, but not all teas are<br />

made equal. Worker exploitation,<br />

the heavy use of harmful<br />

pesticides and herbicides, and<br />

the ever-increasing threat of climate<br />

change threaten the future<br />

of the global tea industry.<br />

More and more,<br />

people are looking<br />

towards regenerative<br />

agriculture and zero<br />

waste from the food<br />

on their plate, and<br />

they’re seeking that<br />

same accountability<br />

in their cup.<br />

With consumers becoming<br />

more conscious of the growing<br />

process of their tea, ensuring<br />

sustainable production is<br />

essential for the future of the<br />

tea industry. But producing<br />

almost six million tonnes of<br />

tea every year is no easy feat.<br />

Of the issues facing the<br />

world’s tea producers, the<br />

changing global climate is<br />

undeniably the biggest hurdle<br />

they face. Increasing temperatures<br />

have the potential to dry<br />

soil, rendering it unusable for<br />

the already-sensitive camellia<br />

trees, and unpredictable<br />

weather can ruin entire harvests<br />

in days.<br />

Frequent poor yields in<br />

tea-growing nations like<br />

Kenya and Sri Lanka have<br />

already driven the international<br />

price of tea upwards. It<br />

is forecast to rise by up to 26<br />

percent in the next five years if<br />

conditions don’t change.<br />

Many tea plantations have<br />

turned to the heavy use of<br />

pesticides to give the plants a<br />

fighting chance. But with consumer<br />

awareness for pesticide<br />

use on the rise and a global<br />

movement to limit the use of<br />

pesticides in food products,<br />

this is becoming less of an<br />

option. The health impacts of<br />

pesticides on plantation workers<br />

is also a cause for growing<br />

concern, and many plantations<br />

are giving up pesticides completely.<br />

But one local tea producer<br />

Zealong general<br />

manager Gigi Crawford.<br />

is proving it isn’t so hard<br />

to produce tea that is truly<br />

‘green.’<br />

Zealong general manager<br />

Gigi Crawford said as a<br />

country built on sustainability,<br />

New Zealand tea drinkers<br />

should focus on established<br />

brands product origins and<br />

question where their teas actually<br />

come from.<br />

“More and more, people<br />

are looking towards regenerative<br />

agriculture and zero waste<br />

from the food on their plate,<br />

and they’re seeking that same<br />

accountability in their cup.”<br />

In less than 20 years, the<br />

global consumption for tea<br />

has grown over 60 percent,<br />

and with more than 5000 years<br />

of history already behind the<br />

humble brew, the pressure is<br />

on to keep the tradition alive<br />

and well.<br />

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CONFERENCES · PRIVATE DINING · LIBRARY · EXECUTIVE BOARDROOM<br />

Zealong Tea Estate Ltd • 495 Gordonton Road, Hamilton 3281 • Ph 07 854 0988 • events@zealong.co.nz • www.zealong.com

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