Born in the USA [EsteticaExport] - 2019
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
BLOWPRO
encouraging clients to post online reviews or
“like” them on Facebook, activities that can
help them earn points toward free services.
What’s more, Blowpro membership programs
encourage multiple visits by offering specific
services or packages for a monthly fee, say
$150, that give clients access to one blowout
per week, discounts on additional services
and retail products, a free blowout and full-size
products on sign-up, free birthday and
anniversary gifts and much more.
Coming soon are new launches, like the Pink
Edition Titanium Iron and Dryer, the Body by
Blowpro Titanium Dryer, and the Pink Faux Dry
Caddy of travel-sized products (customers get
one free for every three they buy). Basel
Badran, Blowpro’s General Manager, is
optimistic about the future, telling CEW Beauty
Insider, “The blowout industry hasn’t matured
yet, and we’re proud to be at the forefront.”
10 BORNINTHEUSA
STAR
PRODUCTS
After Blow
Offers seriously strong
hold via a seemingly
light-finishing spray; its
pure protein blend dries
quickly for blocking
humidity and fighting
frizz firsthand. Its copolymer
system is a
weightless strong-hold
formula with the power
to set style and keep
it that way all day long.
While a phytokeratin
complex of soy, wheat
and corn proteins
works to strengthen
and condition hair, rice
protein revitalizes hair
leaving it nourished,
moisturized and vibrant.
Make sure hair is
styled perfectly before
using one continuous
motion over the head to
spraying and walk away.
Best not to meddle
with the drying process
until its set. Evoking
Cindy Crawford’s Pepsi
commercial hair then,
and now her new
one for this year’s
SuperBowl, After Blow is
an idea final touch.
Styling Blowpro
Titanium Flat Iron
Blowpro's blowout
experts have created
a flat iron to give rapid
results with Rapid Heat
Technology! It heats up
to 425 degrees within
60 seconds! Built with
titanium plates, seals
hair cuticles, preventing
split ends, and reducing
frizz, helping to retain
hair's natural hydration
and color. It also has
an adjustabe auto shut
off timer to keep you
safe in those rush rush
times! Quick and easy
and super cute with the
sleek, matte feel giving
you a better grip while
achieving perfect and
smooth hair.
Mane Tame
This multitasking gamechanger
is a Blowpro
best-seller. It defines
style and texture as
a weightless and
greaseless grooming
pomade for polishing
and smoothing hair
while providing residuefree
hold. Soy proteins
increase resiliency while
silk amino acids add
softness. Ladies with
long locks should apply
post-blow from mid-hair
shaft to the tips for
creating loosely defined
waves or a piece-y look;
for short styles needing
added texture with
minimum maintenance,
apply to clean, damp
hair before drying. Add a
dab to a ponytail to keep
straying strands in place.