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Born in the USA [EsteticaExport] - 2019

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BLOWPRO

encouraging clients to post online reviews or

“like” them on Facebook, activities that can

help them earn points toward free services.

What’s more, Blowpro membership programs

encourage multiple visits by offering specific

services or packages for a monthly fee, say

$150, that give clients access to one blowout

per week, discounts on additional services

and retail products, a free blowout and full-size

products on sign-up, free birthday and

anniversary gifts and much more.

Coming soon are new launches, like the Pink

Edition Titanium Iron and Dryer, the Body by

Blowpro Titanium Dryer, and the Pink Faux Dry

Caddy of travel-sized products (customers get

one free for every three they buy). Basel

Badran, Blowpro’s General Manager, is

optimistic about the future, telling CEW Beauty

Insider, “The blowout industry hasn’t matured

yet, and we’re proud to be at the forefront.”

10 BORNINTHEUSA

STAR

PRODUCTS

After Blow

Offers seriously strong

hold via a seemingly

light-finishing spray; its

pure protein blend dries

quickly for blocking

humidity and fighting

frizz firsthand. Its copolymer

system is a

weightless strong-hold

formula with the power

to set style and keep

it that way all day long.

While a phytokeratin

complex of soy, wheat

and corn proteins

works to strengthen

and condition hair, rice

protein revitalizes hair

leaving it nourished,

moisturized and vibrant.

Make sure hair is

styled perfectly before

using one continuous

motion over the head to

spraying and walk away.

Best not to meddle

with the drying process

until its set. Evoking

Cindy Crawford’s Pepsi

commercial hair then,

and now her new

one for this year’s

SuperBowl, After Blow is

an idea final touch.

Styling Blowpro

Titanium Flat Iron

Blowpro's blowout

experts have created

a flat iron to give rapid

results with Rapid Heat

Technology! It heats up

to 425 degrees within

60 seconds! Built with

titanium plates, seals

hair cuticles, preventing

split ends, and reducing

frizz, helping to retain

hair's natural hydration

and color. It also has

an adjustabe auto shut

off timer to keep you

safe in those rush rush

times! Quick and easy

and super cute with the

sleek, matte feel giving

you a better grip while

achieving perfect and

smooth hair.

Mane Tame

This multitasking gamechanger

is a Blowpro

best-seller. It defines

style and texture as

a weightless and

greaseless grooming

pomade for polishing

and smoothing hair

while providing residuefree

hold. Soy proteins

increase resiliency while

silk amino acids add

softness. Ladies with

long locks should apply

post-blow from mid-hair

shaft to the tips for

creating loosely defined

waves or a piece-y look;

for short styles needing

added texture with

minimum maintenance,

apply to clean, damp

hair before drying. Add a

dab to a ponytail to keep

straying strands in place.

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