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SUMMER | TCA 2017<br />

Talking TCA<br />

h u n t e r l i v e s ay | C O N V E N T I O N S A N D M A R K E T I N G C O O R D I N AT O R<br />

B Y d o r o t h y c o x<br />

Ask most folks to name who they would like to invite to a fantasy dinner party and<br />

they come up with names of famous composers and writers, pop stars, past heads of<br />

state, actors and such. Ask Lawrence “Hunter” Livesay who he would invite and he replies,<br />

“my friends and family.”<br />

Credit his friends and family for being an important reason he didn’t leave his home<br />

town of Alexandria, Virginia, and pursue a music career in Nashville, Tennessee, or New<br />

York City.<br />

This guitarist who comes from a family of musicians (his grandfather R. Eugene Livesay<br />

played the organ for 42 years at his neighborhood Methodist church) had at one time<br />

aspired to head to Nashville or New York, as many musicians do. But, he told Truckload<br />

Authority: “I thought about it and just saw so many people trying to do it and just sort of<br />

giving up … . I saw a lot of my friends going down those paths and not having any success<br />

doing it. So I was more than happy to move back home” after graduating from Clemson<br />

University in 2014.<br />

And although Livesay still plays the guitar “every day,” he parlayed his love of music,<br />

the performing arts and playing live gigs into his related talent of audio engineering<br />

and then into business administration, marketing research and coordinating logistics and<br />

sound for live events.<br />

Which led him to his job as conventions and marketing coordinator for the Truckload<br />

Carriers Association.<br />

“I never would have imagined doing what I’m doing now,” Livesay says, “but it’s funny<br />

how much crossover there is between planning conventions and putting on a [musical]<br />

show.”<br />

Even as a youngster Livesay had an interest in pulling off live shows.<br />

“I think definitely outside of school I was focused on music and playing music with my<br />

friends trying to get gigs together and trying to see if we could get a place to play. And we<br />

would just sort of invite everybody over to one spot and various bands would play and we<br />

were throwing little parties like that, so I definitely wanted to do music and started to have<br />

an interest in doing live event stuff.”<br />

Livesay may have received the technical gene from his mother, Laura Livesay, who<br />

was a computer teacher at the middle school he attended while his father Larry Livesay<br />

has held various federal government positions, including with U.S. AID and the FDIC. His<br />

mother is retired from teaching school now but does tutoring “just about every day,”<br />

Livesay says, and his dad does security and is on contract with the Environmental Protection<br />

Agency.<br />

It turns out both Livesay’s middle school, Alexandria Country Day, and his high school,<br />

T.C. Williams High, are famous. But not for the same reasons.<br />

The middle school received fame inadvertently for serving fourth graders what the<br />

school’s kitchen staff thought was frozen lemonade but turned out to be frozen margaritas<br />

left over from a PTA meeting the night before.<br />

“That was kind of a big scandal,” Livesay says. “My sister was in that fourth-grade class.<br />

You should have seen the note they sent home. It was on Howard Stern. Everybody was<br />

talking about it.”<br />

T.C. Williams High School, as football fans know, was featured in the iconic 2000 movie,<br />

“Remember the Titans.”<br />

“Actually,” Livesay remarks, “I was in the last class to have been in the old building.<br />

They knocked it down I guess in between my sophomore and junior year, when we moved<br />

into a new building. I mean, every time we had a substitute teacher we would watch ‘Remember<br />

the Titans’ for sure. I’ve seen that movie probably 150 times.”<br />

Everything at T.C. Williams is still named after the famous football team: “We’ve got<br />

36 Truckload Authority | www.Truckload.org TCA 2017

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