Downtown business owners try to keep smiling amid pandemic - 1736 Magazine, Summer 2020
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DOWNTOWN LIVING continued from 17<br />
Much like other recent high-density developments<br />
in the city center, such as the recently<br />
opened Beacon Station on Wrightsboro Road<br />
and The Clubhouse at North Augusta’s Riverside<br />
Village neighborhood, Millhouse Station<br />
is aiming <strong>to</strong> be a magnet for upwardly mobile<br />
millennials seeking an urban lifestyle.<br />
GROWING DEMAND<br />
The expansion of Fort Gordon’s electronic<br />
warfare mission during the past several years<br />
appears <strong>to</strong> have s<strong>to</strong>ked such demand. The<br />
Department of Defense announced in late 2013<br />
that Army Cyber Command – and the roughly<br />
5,000 active duty and civilian employees it<br />
supports – would move <strong>to</strong> Augusta from Fort<br />
Belvoir, Virginia, by <strong>2020</strong>.<br />
According <strong>to</strong> a residential real estate study<br />
conducted during the spring for the Augusta<br />
<strong>Down<strong>to</strong>wn</strong> Development Authority, more than<br />
675 rental units have been created in the urban<br />
core since 2014. That figure doesn’t include the<br />
155 future units at Millhouse Station.<br />
The annualized rate of construction during<br />
the six-year period, 112 units, is more than<br />
twice the his<strong>to</strong>rical rate of 50.<br />
“There has been a steady demand for<br />
apartments in down<strong>to</strong>wn and I think that will<br />
continue,” said Jane Ellis an authority board<br />
member and a real estate agent with Sherman<br />
& Hemstreet, which conducted the market<br />
survey. “There are sufficient jobs in cyber<br />
and medical, and there is a growing student<br />
population.”<br />
The study included the his<strong>to</strong>ric Harrisburg,<br />
Laney-Walker/Bethlehem and Olde Town<br />
neighborhoods as well as the central <strong>business</strong><br />
district. The 221-unit Beacon Station complex<br />
was the only government-assisted project in<br />
the study.<br />
Properties with less than four units were not<br />
included in the study. Neither were loft apartments<br />
over commercial buildings. However,<br />
former commercial buildings that have been<br />
converted entirely <strong>to</strong> multifamily use were<br />
included.<br />
The increased demand has caused a steady<br />
rise in rental rates since 2014, with average<br />
per-square-foot rates rising from just under<br />
70 cents <strong>to</strong> $1.05. Average down<strong>to</strong>wn rents,<br />
regardless of size, have risen from $625 <strong>to</strong><br />
$957, an annual increase of 8.8%. The average<br />
rate of inflation for the nation during the same<br />
period was 1.5%.<br />
“Rental rates have risen, which is good from<br />
a landlord’s point of view, but rates are beginning<br />
<strong>to</strong> stabilize,” Ellis said, noting that the<br />
rate of growth began slowing in mid-2017.<br />
Roughly 83.5% of all urban core rental properties<br />
are occupied, with the average studio<br />
apartment renting for $630 a month; one-bedroom<br />
units for $916; two-bedroom units for<br />
$965 and three-bedroom units for $1,728.<br />
<strong>Down<strong>to</strong>wn</strong> Augusta’s 16.5% vacancy rate is<br />
double the national average, though the rate<br />
has been somewhat skewed by the addition of<br />
Beacon Station, a public-private partnership<br />
between the city’s Housing and Community<br />
Development Department and an Atlantabased<br />
developer.<br />
The $32 million project added 221 market-rate<br />
units <strong>to</strong> urban core apartment inven<strong>to</strong>ry when it<br />
began leasing in late 2019. The complex, across<br />
the street from Augusta University’s Dental<br />
College of Georgia, is designed <strong>to</strong> increase the<br />
population and per-capita income in the Laney-<br />
Walker/Bethlehem neighborhood.<br />
Hawthorne Welcher Jr., the city’s Housing<br />
and Community Development direc<strong>to</strong>r, said<br />
Beacon Station was 65% occupied as of mid-<br />
July, with roughly 45 <strong>to</strong> 50 pre-lease agreements<br />
in place during the next two months.<br />
“We’re trending <strong>to</strong> be at 85% based on current<br />
projections,” he said. “So this project is<br />
18 | <strong>1736</strong>magazine.com