The Recycler Issue 334

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WORLD FOCUS EUROPE Messe Frankfurt, Events, Paperworld, Remanexpo Sustainability to be a top theme at Paperworld 2021 For the first time, Paperworld will take place from 30 January to 2 February 2021 with an overriding central theme: sustainability. The three topics of environmentally conscious shopping, ecological practices and sustainability have been key issues in the paper, office supplies and stationery sector for a long time. They have also been part of Paperworld for many years and will be brought directly into focus in 2021 with the focus on sustainability. This is not just about exhibitors' products, but a holistic concept based on three pillars: The first and largest pillar is made up of the exhibitors, who are represented with sustainable products at the trade fair for stationery, office supplies and writing instruments in Frankfurt am Main. The hall concept and combination of product groups in the Remanexpo area are being adapted for Paperworld 2021. The zone concept is a fresh approach to a changing market. A market where reuse, distribution and new products, technologies and services are competing to engage with the market. Each zone has its unique identity and enables exhibitors to position their business, products and services in the relevant zone. Nowadays, manufacturers from all office and stationery segments are increasingly focusing on sustainable and environmentally friendly goods and their production. To make these even more visible to visitors, Paperworld is introducing sustainability as a “Special Interest”. This is a labelling system that clearly identifies manufacturers with sustainable products, both in the exhibitor search on the website and in the app and catalogue. "Under the search term 'Sustainability' on the website, it will be possible to display all exhibitors in this area. This will make it even easier for visitors to find the respective manufacturers in the halls. Moreover, they will be able to gather information about the products and the company in advance in the exhibitor search", said Michael Reichhold, Director of Paperworld. The second pillar is the complementary programme of events, where sustainability issues are integrated in a wide variety of ways. The special "Future Office" exhibition will also be devoted to the central theme of sustainability in 2021. Sustainable products, eco-fair purchasing and environmentally friendly solutions for the office will be presented both within the area and in the speaker programme. The focus of the lecture days will vary on each occasion: On Saturday, the office trend forum focuses on "Green Office: The Sustainable Solution". Sunday and Monday are aimed at architects, planners and interior designers, and highlight relevant developments in office concepts and the design of sustainable buildings. The motto for this day is: Sustainability: for office buildings, office planning and office furnishings. The cooperation partner is PSA Publishers / world-architects. On Tuesday, the Sustainable Office Day moves into the "Future Office" for the first time. The diverse specialist presentations on environmentally conscious purchasing will be accompanied by best practice examples from the winners of the "Office & Environment" competition, which will provide practical solutions for sustainable and environmentally friendly office equipment. The kick-off for next year's "Office & Environment" competition will also take place under the patronage of Svenja Schulze, Federal Minister of the Environment. The theme day is directed at specialist stationery, office supplies and writing instrument retailers, buyers of commercial office supplies, and the specialist trade in the office furnishings sector. The third pillar is the cooperation with associations and clubs, which inform both visitors and exhibitors about their activities and the latest developments in sustainability. The Agency for Renewable Resources (Fachagentur Nachwachsende Rohstoffe - FNR) will be presenting itself with the "Renewable Office". By the autumn, additional programme items will be developed to integrate sustainability into other areas of Paperworld. The trade fair trio of Christmasworld, Paperworld, including Remanexpo in hall 6.1, and Creativeworld, makes face-to-face meetings possible with its new protection and hygiene concept in times of COVID-19. Messe Frankfurt has devised a concept that includes detailed organisational, hygiene and medical measures to ensure safe personal contacts. The protection and hygiene concept will already be implemented at the first events in autumn 2020 and at next year's spring fairs on the Frankfurt am Main exhibition grounds - this also applies to Christmasworld (29.1.-2.2.2021), Paperworld, and Creativeworld (30.1.- 2.2.2021). "As organisers of the trade fairs, the safety of all exhibitors, visitors, partners and employees is of paramount importance for us. At the same time, we are keen to provide manufacturers and dealers with a great opportunity to relaunch their business with our platform. Thanks to the protection and hygiene concept, we are able to facilitate the personal contact that is so important at our trade fairs with the necessary safety. Because, following the lockdown, the need for personal encounters and physical exchange is immense in our segments and we are delighted to be able to make this possible again", said Julia Uherek, Group Show Director Consumer Goods, Messe Frankfurt Exhibition GmbH. The concept was drawn up and approved in recent weeks together with the relevant authorities of the State of Hesse and follows the recommendations of the Robert Koch Institute. "We are very pleased to have elaborated a concept in agreement with the authorities that enables us to carry out trade fairs safely and in this way make personal meetings in Frankfurt am Main possible once again. In doing so, we are offering international industries a business platform with which they can initiate business contacts for 2021," added Uherek. It is expected that the protection and hygiene regulations will be updated in line with official requirements by the time the spring trade fairs take place in January. ■ 16 Issue 334 September 2020
You can contact The Recycler via Twitter at @RecyclerMedia NORTH AMERICA Amazon, Counterfeiters, Fight Crime Amazon to name and shame counterfeiters? After the announcement of the anti-counterfeiting unit, reports emerge that Amazon is intending to publicly name counterfeiters to hold them accountable. In June, Amazon announced it has established a new Counterfeit Crimes Unit, dedicated to bringing counterfeiters that violate the law and Amazon’s policies by listing counterfeit products in its store to justice. Amazon’s Counterfeit Crimes Unit is a global, multi-disciplinary team composed of former federal prosecutors, experienced investigators, and data analysts, and will join Amazon’s extensive work to drive counterfeit to zero. Business Insider said that in a note sent to Amazon sellers, the e-commerce giant said that effective 1 September, it requires all third-party resellers to list their names and addresses on the platform. This, according to the publication is set to bring transparency for consumers and to enable an informed purchasing decision. Dharmesh Mehta, Vice President, Customer Trust and Partner Support, Amazon said: “Every counterfeiter is on notice that they will be held accountable to the maximum extent possible under the law, regardless of where they attempt to sell their counterfeits or where they’re located.” Mehta added: “We are working hard to disrupt and dismantle these criminal networks, and we applaud the law enforcement authorities who are already part of this fight. We urge governments to give these authorities the investigative tools, funding, and resources they need to bring criminal counterfeiters to justice because criminal enforcement – through prosecution and other disruption measures such as freezing assets – is one of the most effective ways to stop them.” ■ Issue 334 September 2020 17
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