The 2020's Most Influential Women to Watch

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Jerusha GovenderBlazing a Trail in the Data Science WorldClarissa Pinkola Estés, in her book, ‘Women whorun with wolves’ quotes, “A woman must be able tostand in the face of power because ultimately somepart of that power will become hers.” And in today’s world,we have witnessed some extraordinary women who havestood and fought in the face of power for what they believeis right and man, did they win? They did more than justwinning, they ruled and inspired.The time has come for the world to embrace the greatnessof women leaders. Their boldness, self-confidence,intuition, integrity, compassion, and creativity are nowchallenging them to question conventional or social norms.Undeniably, the rise of women leaders in this era has beendue to their past pain. This pain has led them to find theirpurpose and they are using it, as fuel to lead changes. Hereis where empathy comes in play. What women leaders do isnot just for themselves, but for the minority who canbecome the majority. The positive legacy that they leavebehind is for others to walk- in/on, inspire and take boldactions.Alike many other women leaders, Jerusha Govender’sclimb to the top was fraught with obstacles. However, whatshe does with her power and influence is incredible. Herjourney to the top as the Founder and Managing Directorof Data Innovator will teach women to change the gameitself.She believes that waiting around for others to representyour problems is of no point. And hence, when sheobserved that the industry did not represent or value herskills, she changed it. In spite of having an academicbackground in health science, Jerusha chose the lesstraveled road and shattered the stereotypes of women ininnovation. Here’s how she did it and why, in her ownwords.Redefining The Non-Traditional Career“I qualified with degrees in Biochemistry, Biotechnologyand Pharmacology. But after many long and lonely days ina lab, I felt that it was not for me. I needed to do workcloser to people and wanted to make a different contributionto society.”“Then after completing a Masters in Public Health, I startedmy career as a Monitoring and Evaluation intern at a localNGO. I spent my days visiting public health facilities andtracking HIV and AIDS data.”“I realized I loved working with data and saw the socialgood in using it in the right way. I continued working withother national and international development organizationsfor about 8 more years as an M&E professional. I worked in6 African countries with various NGOs. In between, Iexperimented with ‘side gigs’ – none successful.”“During this, I realized there was a gap not in the data buthow data was used to understand and improve howorganizations worked. I also found an opportunity tocreatively experiment with ways of using data differently.”“While my career progressed, I also became a mother oftwo children. At the end of my last employment, I was senta letter which summed up “thank you but we will not beextending your contract” during my maternity leave andfound myself unprepared for unemployed parenthood.”“It is at this point that I chose to start Data Innovator. I usedit as an opportunity to build a business that allowed me tobe more creative but still work with data, and create aflexible lifestyle.”I would like the company tobe seen as a global leader insocial conscious models andcreative analytic services.12 | MAY 2020www.insightssuccess.com
Jerusha GovenderFounder & Managing DirectorData Innovator“Photo Credit - Miker Turnerwww.insightssuccess.com 2020 MAY | 13
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