Eastlife Spring 2021
This is our fourth issue during the pandemic. Fourth! I can’t quite believe it. Like many other businesses we have learned to adapt. I am no longer flustered when events are cancelled at the last moment before print, it has become the norm.
This is our fourth issue during the pandemic. Fourth! I can’t quite believe it. Like many other businesses we have learned to adapt. I am no longer flustered when events are cancelled at the last moment before print, it has become the norm.
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Motoring<br />
DS7 Crossback<br />
E-Tense<br />
Written by Sue Cooke | Twitter @cookecars<br />
<strong>Spring</strong> for me is new beginnings, new changes and new innovations. DS<br />
Automobiles, which is the luxury arm of Citroen has some wonderful new<br />
technology which I spent a glorious week exploring during my recent road test of<br />
the DS7 Crossback E-Tense.<br />
I have never seen headlights on an SUV that are so fascinating but then I wasn’t<br />
around to buy cars in 1955. That was the year of the original DS which inspired<br />
the headlights. With some added technology, the new headlights have a main<br />
projector headlamp and a cluster of three LEDs that rotate 180° and sparkle. My son<br />
videoed them and my daughter wanted to show them off to her boyfriend. These<br />
headlights are not just for show though, they help the driver by focusing the light on<br />
the road. The beam adapts in width and range to the road conditions and vehicle<br />
speed and they do not dazzle oncoming drivers. Six lighting modes are available<br />
and are selected automatically by the system; Parking, Town Beam, Country Beam,<br />
Motorway Beam, Adverse Beam and High Beam. Isn’t new technology wonderful.<br />
The DS7 Crossback has plenty of other innovative features which kept me<br />
entertained all week. As I rounded a corner a stick figure and two stick animals<br />
appeared in a red warning light on the dash. Outside the car, a man was walking<br />
two dogs, balancing on the narrow edge of the B road. An infrared camera<br />
positioned in the grille picks up the behaviour of pedestrians or livestock up to 100<br />
metres away and artificial intelligence analyses the camera footage and represents<br />
the picture in front of the driver, using thermal imagery.<br />
On the motorway, I appreciated the warning sign, ‘Be Vigilant’, which flashed on the<br />
screen when I became hemmed in by several large trucks. A windscreen-mounted<br />
camera scans the road surface up to 20 metres ahead and warns the driver. Only a<br />
handful of high-end limousines currently boast this advanced technology.<br />
Facts at a Glance:<br />
Model: DS7 Crossback Ultra Prestige<br />
E-Tense<br />
Price: £56,075 otr without options<br />
Engine: Turbocharged petrol engine and<br />
two electric motors combined to produce<br />
300hp<br />
Performance: 0-62mph in 5.9 seconds<br />
and on to a top speed of 149mph<br />
CO2 emissions: 33-37g/km (WLTP)<br />
Combined fuel consumption: 166.2-<br />
235.4mpg (WLTP)<br />
Electric range combined: 34-40 miles<br />
(WLTP)<br />
New research by DS Automobiles has revealed that almost a quarter of the UK<br />
public are likely to make a premium purchase over the next 12 months. Nearly half<br />
of those surveyed stated high levels of interior technology and features as the main<br />
qualities they look for.<br />
This is what you will find in the spacious interior of this Crossback offering the very<br />
best of French style, with ‘ooh la la’ attention to detail. I like the chrome scrolling<br />
cylinders which are used to increase the audio volume or change the view of the<br />
large digital instrument display. From the nappa leather to silver chrome highlights<br />
everything is quality.<br />
The E-Tense plug-in hybrid is powered by a turbocharged petrol engine and<br />
two electric motors that combine to produce 300hp. Up to 30mph the cabin is<br />
exceptionally quiet and even when the engine ignites, silence remains paramount.<br />
CO2 emissions are 33g/km, so new DS owners will find huge tax savings.<br />
My road test review of the DS7 Crossback E-Tense can only be described as a super<br />
smooth spring into a super quiet and stately environment. Yes, you will pay for this<br />
premium purchase and its great technology, but it’s a welcome change for <strong>2021</strong>.<br />
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