PONUDA MOBITELA

my tough fundamental
screens with flying
colors.
That’s the kind of
thorough research and
analysis it takes to
pick stocks that can
double, triple, or
even quadruple your
money in short order!
Notice what master copywriters
do. They get into the minds and hearts
of their prospects and figure out
what their prospects want more than
anything else; then they find ways to
promise the prospect exactly what he
is looking for.
Then, to enhance this process,
they throw in as much credibility and
vivid imagery as possible. This reveals
another insight about greed. People are
much more likely to go after what they
can see themselves experiencing in
their mind’s eye. That’s why painting
detailed, alluring, vivid mental
pictures — indeed creating “cities of
desire” as copywriting legend Gene
Schwartz once said — is a sure-fire
way to magnify the power and action
capacity of your prospect’s greed
MANY times over!
In fact, here’s an example of
emotional and greed-driven copy from
Gene himself:
Yes! In the next two
minutes I’m going
to show you how you
can get up to 20
MORE HORSEPOWER from
your car … how you
can save enough gas
in a single year to
drive A FULL THOUSAND
MILES … how you can
eliminate most of the
ignition knocks and
pings that are driving
you crazy right now
… how you can get
battery-saving, surefire
starting even in
below-freezing weather
— and do it without
buying one single
complicated gadget
— without paying a
mechanic a penny!
SIMPLY BY CHANGING
YOUR OLD SPARK PLUGS
—WITHOUT PAYING ONE
PENNY MORE THAN YOU’D
PAY TODAY FOR ANY
ORDINARY SET OF PLUGS.
Notice the word picture above
isn’t elaborate, but the use of specific
details (such as knocks and pings)
bring images to the reader’s mind and
enhance his experience of the desired
benefits.
And now you know: Using the
words below in conjunction with
vivid, seductive mental imagery …
plus maximum credibility … will kick
your prospect’s greed glands into high
gear, to the point where he’s ready to
act.
Greed
300 times – “Here’s an amazing
alternative that’s 300 times sweeter
than sugar and helps to reduce your
cholesterol, blood pressure, blood
sugar, and more!”
Abundant – “Restore your
long-term financial security and
abundant retirement.”
Aggressive – “ And you could have
more than QUADRUPLED YOUR
MONEY in more aggressive
investments that have surged as
much as 307%!”
All the money you want – “Use
my Undiscovered Stocks to make
all the money you want – RISK
FREE!”
As far as the eye can see – “Signed
and sealed defense contracts
virtually GUARANTEE soaring
profits as far as the eye can see!”
Astonishingly easy – “It’s an
astonishingly easy way to use
today’s soaring oil and energy
prices to go for some truly
spectacular gains of up to 712%!”
Bagging – “Lucky them. Bagging
270% on that second half of their
coffee calls in exactly one month!”
Bargain – “Wild, incredible
bargains – even in a Bear Market!”
Best bet – “For my money, at a
time like this, trading oil and energy
stocks is the best bet in the entire
Wall Street Casino!”
Best of both worlds – “You get the
best of both worlds – rapid growth
AND security.”
Best value – “BEST VALUE: 2
Years, just $1695 – SAVE $1695 off
the regular $3390 price!
Big thing – “From Japan: the next
Big thing for healthy eyes!”
Billion – “Non-Japanese investors
bought $78.5 Billion worth of stock
in Japanese companies.”
Bonanza – “Better yet, you can
turn the disaster into a personal
profit bonanza.”
Bonus – “ … but I made sure you
also get a free bonus.”
Buck – “Travel bargains that get the
most for your travel BUCK”
Buckets of profits – “The market is
NOT waiting to hand you buckets
of profits!”
Bumper crop – “PLUS a bumper
crop of great investments that are
already spinning off profits of up to
307% – even in this bear market.”
Bundle – “You’ll make a bundle
on the coming crash, or I’ll refund
100% of your subscription!”
BUY LOW – “PLUS: Six
undiscovered stocks SET to SOAR:
Each one is a huge opportunity to
BUY LOW …”
Buying frenzy – “This is the kind
of undiscovered gem that drives
money managers into a BUYING
FRENZY!”
Cash in – “Soaring oil prices, and
the opportunity to cash in, will be
with us for many years to come!”
Cheap – “Then he’ll tell you about
the astonishingly cheap natural
substance shown to erase a lifetime
30 Emotional Trigger Words