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Inspiring women in business July2021

Insights Success – ‘Inspiring Women in Business’, we are honoured to feature the stories of some of the leading female leaders.

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2021 | Vol-07 | Issue-04

Leadership Traits

How Female Leadership

Has Evolved Over Time?

Women

Inspiring

in Business

2021

Remote Working

Dynamics

Overcoming Challenges

Faced by Business

Professionals in a

Remote Setting




THE RISE OF

WOMEN

LEADERSHIP

IN BUSINESS

here’s something to be said about the people,

Tboth men and women, who feel that a woman

can’t do certain things. On second thoughts,

there’s nothing to be said about this mentality. It’s all

been said before. These are relics of the past, and we

should just leave them in the past. At present, many

women occupy the most dignified roles as some of the

top thinkers, creators, entrepreneurs, educators,

politicians, and world leaders. And they are just getting

started.

In the business world, significantly more women are

CEOs, and business leaders of Fortune 500 companies

and firms, than ever before in the 65-year-old history

of Edgar P’s Fortune 500. These fierce and motivated

women have, time and time again, challenged the

status quo and redefined what leading a business is all

about.

Charged with an indomitable spirit and a fervent

passion for their work, ladies are breaking all

stereotypes of being ‘unsuited’ or ‘weak’ or ‘emotional’

for any of kind of profession and acting as a source of

unlimited inspiration for young girls and boys

worldwide. And the fact that women traversing through

the business world in every way possible has been

nothing but beneficial for the business world, as we get

newer and, in most cases, better perspectives on the

same problems that have always troubled the business

world.


Aditya Umale

adityaumale@insightssuccess.com

The notion that someone must lose in order for

someone else to succeed has been debunked time

and time again. The word compromise, which once had

a negative connotation in the corporate world, has

been given a new lease on life. Compromise –

according to the feminine perspective – is about

listening to the other person, understanding their

requirements, and then finding an appropriate solution

accordingly.

At large, the psychological community agrees that

males are generally more interested in things or

devices, whereas females are generally more

interested in people. Studies further show that females

are more inquisitive of others and open to pursuance

of knowledge about other emotional and mental

well-being, desires, goals and needs. Women being

more people oriented, make better team builders and

leaders. In a nutshell, women make the best

people-whisperers; they are better at dealing with

people and negotiating as a general rule.

steadfast devotion to their goals – women are already

the top players of their respective arenas.

In this fresh edition of the Insights Success Magazine –

‘Inspiring Women in Business’, we are honoured to

feature the stories of some of the leading female

leaders in the Indian business landscape, who are

thriving at the top jobs with a happy-go-lucky smile.

The time has come to shed the need to differentiate

between ‘leaders’ and ‘female leaders’. The time has

come to watch as these ladies take the centre stage.

So, sit back, relax, take some time off the drudgery,

and brew a fresh batch. Because it’s going to be a good

one. Happy Reading!

Aditya Umale

These aforementioned things are barely scratching at

the surface of the multitudinous ways in which women

are transforming the business game. It would be cliché

to state that women are “making new paths for

themselves” or “breaking the glass ceiling” or some

bromide of that sort. The fact of the matter is – owing

to their skills, competencies, exuberance, vitality,

never-give-up attitudes, patience, adaptability, and


10

Ar. Ekta Ahuja

A Veteran Architect and Interior Designer

Breathing Life into Luxury Interior Designs

14

Jayanti Gupta

Streamlining Operations for You


20

Mahalakshmi M Ambuli

Transforming the HR Solution

Landscape with Innovation and Dedication

24

Sanaz Hooman

A Serial Entrepreneur having

Diverse Experience

A R T I C L E S

A R T I C L E S

16 28

Leadership Traits

How Female Leadership Has

Evolved Over Time?

Remote Working Dynamics

Overcoming Challenges Faced by

Business Professionals in a Remote Setting


Editor-in-Chief Sumita Sarkar

Deputy Editor Abhishaj Sajeev

Managing Editor Darshan Parmar

Assisting Editor Ananda Kamal Das

Contributing Writers Trishika, Vinayak

Chief Designer Priyanka Rajage

Designing Head Vishal Pawar

Co-designer Rashmi Singh

Operations Head Megha Mishra

Business Development Manager Ashwini Pahurkar

Business Development Lead Tejaswini Whaval

Business Development Executive Neha Bhilare

Technical Head Aditya Kothare

Technical Specialist Amar Sawant

Digital Marketing Manager Amol Wadekar

SME-SMO Executive Atul Dhoran

Circulation Manager Tanaji

sales@insightssuccess.com

JULY, 2021

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Management

Ekta Ahuja

Company Name

Tejomaya Architects

& Interior Designers

Brief

Ekta is a veteran architect with over 20 years of experience in

architecture and luxury interior design

Jayanti Gupta

Ivalue Plus

Jayanti, a proactive founder brings more than 21 years of rich

industry experience with an insight to provide innovative

solutions

Mahalakshmi M

Maatrom Solution

Mahalakshmi founded Maatrom Solution in the year 2015, with

a vision to provide quality HR services, collaborating with

client organisations to enrich their business

Sanaz Hooman

Opulence Global

As a respected and successful entrepreneur, Sanaz has become

a mentor to many and is dedicated to helping others reach their

goals




Ar. Ekta Ahuja

A Veteran Architect and Interior Designer

Breathing Life into Luxury Interior Designs

Succeeding in any business

requires grit, determination, hard

work, passion, and an innovative

mindset. Only dedicated

businessperson with the zeal to achieve

their goals and a knack to push their

limits can transform their dreams into

realities. In today’s modern age,

women are equally participating in

business activities and are transforming

a small business into a huge

corporation.

They are putting in their best efforts to

ensure that every target is achieved at

the designated time period. These

dedicated business leaders treat every

employee as equals and provide them

the opportunity to nurture their skills

and grow as professionals. These

inspiring businesswomen are not only

achieving their business objectives but

are also inspiring others to achieve

their best through their dedicated

endeavours.

One such noteworthy and inspiring

woman who is transforming the

business world through her constant

efforts is none other than Ar. Ekta

Ahuja, the Business Owner of

Tejomaya Designs.

Exploring the Seasoned Veteran

Ar. Ekta is a name well-known in her

industry with over 20 years of

experience in architecture and luxury

interior design. She is the principal

architect and founder of her company

‘Tejomaya’. The term ‘Tejomaya’

means full of light the essence of

which Ar. Ekta whole-heartedly

endeavours to bring into all aspects of

her professional and personal life.

She is an alumnus of Dr B. N. College

of Architecture and has done her

schooling from St. Joseph’s High

School, Pashan. She has worked with

well-known architects before striking

out to chart her course.

A Focused Entrepreneur

Ar. Ekta is an avid traveller with a

keen interest in technology. Part of her

wanderlust is the thirst to learn about

and incorporate ever-evolving style,

conveniences, and trends from the

international design industry and

technology into her work. She refers to

her design style as ‘maximalist, layered

with unique colour combinations,

textures and exquisite artefacts, yet

uncluttered. Her clients rely on her for

her sophisticated yet entirely liveable

design vision that remains unique to

each client’s personality. Ar. Ekta lives

in Pune with her husband, in-laws, and

two children aged 15 and 11 and her

pet chihuahua.

While performing

each project, I take

inspiration from

the spirit of the

client, the essence

of the space,

and lastly,

its surroundings

JULY 2021 | 10 | www.insightssuccess.in


JULY 2021 | 11 | www.insightssuccess.in

Inspiring Women in Business 2021


A Figurehead in the Luxury Interior

Design Industry

Ar. Ekta Ahuja is one of the most

sought-after luxury interior designers

in Pune. It was her relentless passion

for design when she was 18 years old

that kick started her iconic career.

Ekta’s ever evolving style is best

defined as a ‘classic contemporary’

creating a non-chalant and stylish

dialogue. Her use of neutral tones in

the furniture and adding colour with

artwork, artefacts and soft furnishings

brings in the distinctive point of view

to create memorable and inspired

spaces.

She gives a timeless and refined vision

to every project she undertakes with a

marked understanding of antiques and

artefacts, textiles and textures, fine art

and bespoke design, and scales and

proportions.

While performing each project, her

philosophy is a combination of three

sources of inspiration: the spirit of the

client, the essence of the space, and

lastly, its surroundings. By combining

these three variables, each ‘project

equation’ yields a bespoke, ultrapersonalised

and coherent result.

Ekta’s portfolio is a diverse selection

of luxury projects spanning across

Pune. Her team has put their stamps on

penthouses, bungalows, chalets,

apartments, offices, showrooms, retail

stores, facade designs, and landscape.

Recipient of Several Laurels

Throughout her illustrious career of

crafting numerous masterpieces, Ar.

Ekta has received many awards and

recognition. She received the

‘Achievers Award’ for the Most

Innovative Interior Designer in the

year 2019.

Ar. Ekta’s work has been featured in

‘Family Interiors’ magazine and

‘Architecture and Interior Reflections.’

About Tejomaya

Tejomaya Architects & Interior

Designers is one of the leading

architectural firms in Pune. It is known

for architects, interior designers, and

much more. Armed with an in-depth

knowledge and extensive expertise in

the realm of architecture and design,

this firm is known for transforming

basic brick and mortar into

extraordinary spaces. This professional

enterprise visualizes, ideates, and

implements residential, commercial,

and/or industrial projects that redefine

a particular area's architectural

landscape at large. It has the know-how

to cater to a diverse set of industries

spanning hospitality, education,

healthcare, IT, and retail. Each

architectural project this firm

undertakes employs a dedication to

design excellence, efficient delivery,

and sophistication in building

technology.

Delivering Excellent Services

Ar. Ekta has an experienced, highly

qualified, and dynamic team of interior

designers, architects, technicians, and

project managers specializing in

multiple aspects of design. The

combined skills of the team and their

extensive network of professional and

highly skilled consultants, artisans,

construction experts, and

manufacturers of bespoke services

allow them to offer the consummate

design experience for their clients.

This depth of knowledge has allowed

her to undertake a wide variety of

projects with varying budgets and

divergent levels of specification and

intensity. Ar. Ekta takes on projects

ranging from a straightforward interior

design refurbishment through to the

complex architectural design,

development, and construction of

substantial properties.

Tejomaya is renowned for its turnkey

integrated lifestyle design. Ar. Ekta and

her team manage the entire process

from conception through to

completion. The team is equally

accustomed to working on both

residential and commercial projects, in

and outside Pune.

JULY 2021 | 12 | www.insightssuccess.in



Jayanti Gupta

Founder/Managing Director

Understanding business needs,

objectives & the associated

dynamics and then proposing a

tailored approach adhering to the

allocated budget is a crucial task

performed by iValueplus. Innovation is

the practical implementation of ideas

that result in the introduction of new

goods or services or improvement in

offering goods or services.

But for Ms. Jayanti Gupta, the

Founder/Managing Director of

IVALUEPLUS, innovation was

finding opportunities in challenges, be

it the current pandemic or any other

day in office.

Innovation for Ms. Gupta was in

finding the right solution for the

customer in the shortest time possible,

maintaining the core competency of

quality or applying ideas that improved

the way things are done or can be

achieved.

The idea of innovation should be part

of the company's genetic code in order

to transform challenges into business

opportunities. Ivalueplus is one such

company that closely monitors the

execution of the proposed solution

under well-defined processes and

procedures by leveraging deep industry

and technological knowledge.

Ms. Gupta's passion for

entrepreneurship came much later in

her professional career. She graduated

from university in an era when

entrepreneurship was not very

common. Ms. Gupta was a young

computer engineer ready to dive in the

realm of software industry. Her postgraduation,

and MBA in IT-Ecommerce

helped her to have a

successful career with multinationals

such as NIIT and Hewitt Associates. In

her job tenure, she had experience of

working with diversified teams across

domains.

It was during her stint with Hewitt, Ms.

Gupta realized the huge scope and

need for providing services to small

and medium-sized companies across

Innovation for me

is finding the

right solution

for the customer

in shortest time

possible,

maintaining the

core competency

of quality

geographies, to expand operations in

India.

The challenge was to come out with a

unique turnkey solution and that

triggered to start an innovative venture

as Ivalueplus, putting in practice all

she had learned in her career till then.

Ms. Gupta's Inspiration

There is no single person who inspires

Ms. Gupta, but different people who

had a similar mindset as hers,

innovators who were able to think out

of the box, adapting continuously to

the changing environment and trends.

For Ms. Gupta, a young graduate who

shared his/her sustainable and

innovative idea on any platform to a

TEDx talk was an inspiration. These

were the people who idealistically

looked for ways to make their

contribution for a better world.

Building a business from scratch is

always challenging. Building a

services company which caters to

setting up or expanding any business

JULY 2021 | 14 | www.insightssuccess.in


Inspiring Women in Business 2021

Streamlining Operations for You

across domains was exponentially

more challenging. The scope,

scalability and the business insights

kept Ms. Gupta going and inspires her

every day.

Challenges Faced

Being into services business, Ms.

Gupta had to face many challenges.

The nature of the business was such

that it took a lot of effort and time to

understand the business need of their

prospect and then tailor their services

accordingly.

Also, it took patience and right mix of

team to successfully run the

organization.

Operations, Mission, Vision, and

Core Values of the Company

IVALUEPLUS was founded as a

managed service provider to enable

business houses setup their existence in

India keeping the costs within budget.

The company’s mission is to provide

its customers with the best suited

services and solutions to achieve their

business goals.

The company's vision is to be the

trusted managed service partner for

businesses across the globe. The

company's core values are to work with

total transparency, authenticity and

commitment thereby adding value to

business and driving efficiency to go

beyond.

Effects of the Pandemic

COVID-19 had completely changed

the dynamics of the world causing

major disruptions to many businesses.

Things did not change much for

Ivalueplus in the current pandemic.

Regarding employees, work did not

change much while moving to remote

working. Most of the key business

processes were robust enough to

handle the heat of remote working in

pandemic. It is their USP- managing

remote teams.

The team at Ivalueplus is proud to say

that none of their employees lost their

jobs or had to face any salary cuts. In

addition to this, Ivalueplus gave them

confidence by getting them insured for

COVID-19.

Creative Ways for Vibrant

Environment

Some of the creative practices that kept

the work environment vibrant were:

• Supporting WFH for the employees

• Celebrating special moments in the

employees' life through parties and

lunch treats

• Rewarding the best performers with

gift coupons and bonuses.

• Conducting open house sessions on

Fridays

• Ongoing trainings to keep the

employees at pace

• Planning frequent outings to break

the work monotony

Essentials of Being an Inspiring

Business Leader

To be an inspiring leader, one must

trust his or her capability while having

a clear focus on the vision and mission

set aside for the organization. The

essentials of being an inspiring

business leader are:

• Taking equal accountability for both

success and failure

• Being consistent and resilient for

learning through mistakes

• Setting the directions to anticipate

and navigate challenges

• Motivating others to grow

Advice for Young Generation of

Entrepreneurs

The young generation needs to

understand that leadership always

comes with qualities like generosity,

hard work, reliability, authenticity,

perseverance, resilience, and

inspiration. One can become a leader

only when they feel their own values

strongly and accepts their own flaws

without regrets. Technology should be

seen as an opportunity, as it opens

various avenues specially in today’s

time.

Future Growth Aspects

Ms. Gupta strongly believes in the

phrase “We grow, you grow”. If an

organization progresses, the employees

will also progress. Having said that, the

entire team should work towards the

growth of the organization with a

common vision.

Innovation, improvisation, dedication,

commitment and adopting to new

technology are key ingredients towards

the growth of an organization.

Ivalueplus has some target geographies

where it wishes to expand its customer

base. To achieve this, the team has

already set its strategies for the

subsequent years.

JULY 2021 | 15 | www.insightssuccess.in


JULY 2021 | 16 | www.insightssuccess.in


How

Has Evolved Over

Leadership Traits

Female Leadership

Time ?

If Your Actions Create

A Legacy That Inspires

Others To Dream More,

Learn More, Do More And

Become More, Then,

You Are An Excellent Leader.

- D o l l y P a r t o n

JULY 2021 | 17 | www.insightssuccess.in


omen for most of history have been subjected

Wto several societal oppression. Even though this

has been the case for the species, they’ve

managed to show their strength and potential every time

they got even a flicker of hope and opportunity. They’ve not

just stood up for themselves but also for the rest of the

population and proved the significance of feminine energy

in the world, which had long been made to feel inferior. In

this article, we will explore how female leadership has

evolved over the years despite of the extreme challenges

posed by the society.

Early female leadership legacy – Females in the ancient

society faced a lot more adversities than what we get to

witness today. In spite of this scenario, some brave women

rose to strength and addressed the pressing issues of those

times and made meaningful contributions to the society.

From Ahilyabai Holkar (1725-1795), the philosopher queen

of Malwa, who took over the kingdom after her husband’s

death and made the kingdom prosper under her rule to

Kittur Chennamma (1778-1829), the queen of Kittur, a

fierce warrior who led an armed rebellion against the

British East India Company and defended her state until the

British captured her to imprison until death.

Likewise, we have Rani Laxmibai (1828-1858) in the West,

who most of us have heard of because of her bravado in the

war of independence against the British. We’ve heard the

folklore of how she fought with the enemy bravely while

also fulfilling her duty as a mother. These are some of the

th

amazing women leaders who set example as warriors in 17

th

and 18 century India. Their valour is something that

everyone can take inspiration from.

Furthermore, women leaders also contributed to other

sectors of the society. There are leaders like Savitribai

Phule (1831-1897) who sacrificed their life in serving the

society. Her core contribution was towards women’s

education and rehabilitation of pregnant rape victims. Even

after all the backlash from the then conservative system, she

persistently kept educating girls and opened the first school

for girls in 1848. Similar story is of Abala Bose (1865-

1951), who worked towards the upliftment of women and

stressed on getting them educated.

In the field of medicine, Anandi Gopal Joshi (1865-1887) is

a pioneering and prominent name. Born in the revolutionary

state of Maharashtra, she was one of the first Indian female

doctors alongside Kadambini Ganguly (1861-1923). Even

though she died at a tender age of just 21, she set an

example and became inspiration for the young girls of her

times to pursue STEM studies.

Personalities like Captain Prem Mathur (1910-1992), who

was the first Indian commercial pilot have left a remarkable

name for themselves for their sheer resilience in pursuing

their dreams. Captain Prem Mathur was rejected by eight

private airlines just for being a woman before she landed a

job with Deccan Airways. There are so many other

prominent names in plethora of other fields like social

work, politics, astronomy, law, and so much more but trying

to accumulate all those great names would probably

compile a whole book.

Taking forward the legacy of these early revolutionary

women leaders, there are quite a few modern Indian women

who are setting example for the current and future

generations to come. Starting with Kirthiga Reddy, a former

managing director at Facebook India, who’s currently a

venture partner for SoftBank’s US $100 billion vision fund.

She’s been listed among the 25 most influential Indian

women and 2011, also became Fortune India’s Top 50 most

powerful Women. That’s quite an achievement in a

predominantly male dominant sector.

There are other personas like Chanda Kochhar and Shikha

Sharma in the world of banking who’ve successfully

spearheaded their respective institutions to take them to

new heights. Vanitha Narayana is another leading

personality who’s currently the managing director of IBM-

Verizon relationship. Previously, she served as the

managing director of IBM India.

Ending the list with a very young and bright name in the

tradition, Roshni Nadar Malhotra. Roshni is the first woman

to head a listed IT company. Nadar took over HCL

Technologies in 2008 as the CEO and Executive Director of

the company. She indeed is representing the modern female

leaders well.

The list becomes exhaustive when one tries to name all the

important women in the history and present who are

changing the norms of the society with their effective

leadership. They are all a perfect example of how when you

give a woman the slightest of opportunity to show her

potential, she will shine through. And needless to say, there

is so much more that women have to offer to the world and

they rightfully will, given the liberty to do so.

- Trishika Rokade

JULY 2021 | 18 | www.insightssuccess.in


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Mahalakshmi M Ambuli

Transforming the HR Solution

Landscape with Innovation and Dedication

“ The biggest

asset in the

world is your

mindset

and your

knowledge

Dedicated businesswomen are

characterized by hard work,

dedication, creativity, and a

never-say-die attitude. They are driven

by the goal to take their business to the

heights of excellence. They never back

down from any challenge and tackle

every difficult situation with innovative

solutions. These leaders treat every

employee as equals. They not only

focus on the development of the

company, but also ensure that the

employees grow professionally and

enhance their skills.

One such prominent business leader

who is changing the face of the

business with her dedicated leadership

and innovative endeavors is none other

than Ms. Mahalakshmi M Ambuli,

the Founder and CEO of Maatrom

HR Solution.

Ms. Mahalakshmi worked as an

environmental engineer for few years

right after her engineering education at

College of Engineering, Guindy (Anna

University). Subsequently, she pursued

an MBA with a dream of becoming an

entrepreneur to serve the society and

help shape the careers of several other

individuals. After her marriage, Ms.

Mahalakshmi went to the USA with

her husband who was on an overseas

work assignment. There, she had the

opportunity to work for few years in

multicultural environments in different

cities such as Minneapolis, Detroit, and

Atlanta.

This further gave Ms. Mahalakshmi

the exposure and confidence to work

with people from diverse backgrounds

and different industries. Based on

concepts and knowledge developed

from insights gathered over two

decades of domestic and overseas

experience and the support from her

family, she took the initiative to start

“Maatrom HR Solution” in 2015

giving wings to her dream thereby

providing a platform for young

individuals to learn, grow, and

innovate through Maatrom HR and

become successful HR professionals

with positive attitude, helping to shape

today’s workforce. Ms. Mahalakshmi

is inspired by the feeling of providing

jobs to young aspirants and by her

dream of becoming a successful

women entrepreneur.

Braving the Storms

As the Founder & Director of Maatrom

HR Solution, Ms. Mahalakshmi took

on numerous challenges to take the

company where it is today.

She was involved in talent

management- she retained the right

personnel, motivated the teams, and

increased their morale, engagement,

and commitment to the organization.

Ms. Mahalakshmi led across multiple

groups – transforming Maatrom HR

Solution into collaborative

organization, that sees broader

potential.

JULY 2021 | 20 | www.insightssuccess.in


Inspiring Women in Business 2021

Ms. Mahalakshmi M Ambuli

Founder and CEO

JULY 2021 | 21 | www.insightssuccess.in


She upgraded the business operations

and performance by raising quality

standards across the organization and

focused on transition of organization

from startup to successful operation.

Tackling the Pandemic Challenge

Head On

With all the changes brought by

COVID-19, Maatrom HR implemented

remote work policies and made sure

employees feel engaged. “We

maintained the same work culture

during this time also”, states Ms.

Mahalakshmi. She further made sure

that everyone is vaccinated and is

covered with medical insurance for

covid.

Promoting a Vibrant Work Culture

Under the ardent leadership of Ms.

Mahalakshmi, Maatrom HR ensures

that the employees feel valued after

becoming a part of the company. As

such, the company provides flexible

work culture which enables work life

balance for both female and male

associates. Employees are allotted

work based on their inclination and

interest, apart from their skills.

Ms. Mahalakshmi also ensures that

Maatrom HR provides the scope of

open communication and job rotation

facilities to the employees. The

company offers a performance-oriented

employee recognition program, which

allows the employees to learn, grow,

innovate, and develop.

The company has zero tolerance for

unfair practices and makes sure that the

workplace has a fun and cooperative

environment.

About Maatrom HR Solution

Maatrom solution is an end-to-end HR

solution providing company to various

industries like IT, manufacturing,

architect and interior designing,

banking and financial institutions,

auditing, automotive, hotel &

restaurant, insurance, and education

and training. So far, they have placed

around 2000 white collar candidates

and have around 200 clients.

Maatrom Solution partners with client

organisation to enrich their business by

offering a wide range of HR services

and help client to solve the HR issues

like hiring suitable smart candidates

for the open position, providing

training to the employees who lack

skill, and solving any legal issues

related to HR Statutory.

These services are based on strong

concepts and knowledge developed

from insights gathered over 20 years of

domestic and overseas experience.

Emphasis on Digitization and

Innovation

Ms. Mahalakshmi lays tremendous

emphasis on digitization. She believes

that it is of utmost importance. Under

her able stewardship, Maatrom HR is

serving its payroll services as cloud

based. Employees can login from

anywhere and access their data. The

company is also focusing on social

media recruitment through websites

such as Linkedin. “We also add video

interviews of candidates and shared

with our clients, which helped them by

saving time and getting quality

candidates”, opines Ms. Mahalakshmi.

Words of Inspiration for the

Emerging Entrepreneurs

Addressing the young business leaders

of tomorrow, Ms. Mahalakshmi states,

“The biggest asset in the world is your

mindset and your knowledge. So,

empower it with positivity and enhance

your knowledge in current trends in

your respective businesses”.

Marching Ahead Confidently

Speaking about the future endeavours

of Maatron HR, Ms. Mahalakshmi

states that the company is planning to

expand its services to US and

Singapore. In the next five years, she

believes that the company will

transform into a global HR Services/

Solution Provider and will provide the

best services to the clients.

JULY 2021 | 22 | www.insightssuccess.in



Inspiring Women in Business- 2021

Sanaz Hooman

A Serial Entrepreneur having Diverse Experience

Lifestyle today is an

amalgamation of various

parameters. It includes

dressing, accessories, beauty, and

health. Since these reflect the persona

of an individual, it is very important

that these products are par excellence.

With competition in the field of

fashion, beauty, personal care and

health, one needs to do things

differently to become a global name.

One such designer fashion house that

has revolutionized the fashion industry

and has chosen to stand apart is

Opulence Global, under the able

leadership of Sanaz Hooman, Senior

Vice President and Chief Designer.

Sanaz is an International Business and

Marketing graduate, in her hometown

of Toronto, Canada. During her

education, she received a scholarship

to further her studies in international

business and trade in Japan. It was that

very trip to Japan that inspired and

evoked her passion for world culture,

and international business.

Born into a family of entrepreneurs,

Sanaz founded her own company at the

tender age of nineteen, delving into the

world of fashion and client care. She

spent her early 20's learning about

MLM and entered her first MLM

business in 2002 and quickly

developed her business as a distributor.

With over two decades of business

experience, she eventually left the sales

field and took a position in 2006 with

Opulence Global, while they were still

in their infancy stages.

With hard work, dedication, and

perseverance Sanaz eventually rose to

become the Senior Vice President and

Chief Designer at Opulence Global.

Established in 2005 as Global Wealth

Trade Corporation, Opulence Global is

Canada's largest designer fashion

house dedicated to design and

manufacture products that impact your

life. Opulence Global's mission is to

provide clients with an optimum

lifestyle, optimum beauty and optimum

health.

Opulence Global's wide range of

lifestyle products comprise their FERI

and POSH fashion pieces, which

include fine 950 silver jewelry and

luxurious red-carpet collection,

handcrafted 100% European made

leather shoes and bags, high-quality

sunglasses and much more. Their spagrade

anti-aging FERI Flawless

skincare regimen is designed to

provide people with a simple solution

to address aging skin issues and

improve the appearance of the skin.

Through the development of FERI

Flawless, the research team has

discovered the remarkable power of

Microsilver and Norwegian Spruce

Tree extract, two key proprietary

ingredients used extensively in

Opulence Global's personal care

products, FERI Microsilver Protection

Toothpaste, FERI Microsilver

Protection Natural Spray, POSH

Captive and Sensual Body Wash +

Shampoo and Conditioner.

In health, Opulence Global has

harvested one of nature's most

powerful antioxidants – lignans from

the Norwegian Spruce tree grown in

Finland and are manufactured to

become to help protect and preserve

well-being by addressing the free

radicals causing oxidative stress in our

bodies.

Through social selling and sharing

Opulence Global provides its partners

with a state-of-the-art online shop

loaded with the finest fashion, personal

care and health products exclusive only

to Opulence Global.

Anyone can do it anywhere in the

world even with no experience.

Opulence Global is best known for

developing leaders and creating fulltime

income on a part-time basis in

record time. If being consistently

recognized for achievements and being

able to receive residual income from

over 200 countries and territories is

what you are looking for, then you are

in the right place.

Living an opulent lifestyle is no longer

exclusive to a few privileged people. If

you have the will, Opulence Global has

the way.

The Inspiration

Sanaz Hooman's family is her biggest

inspiration. Arriving in Canada as an

immigrant when she was a little girl,

with her family in pursuit of big

dreams and new hopes for the future,

she saw the hard work and dedication

her parents put into building a life for

her family. Their work ethics inspire

her every day. Knowing and seeing the

lives of entrepreneurs grow and evolve

JULY 2021 | 24 | www.insightssuccess.in


Entrepreneurship

has massive rewards

for personal growth

and development,

but remember

you are paving

the path for others,

you are leading others.

Lead with strength,

lead with passion,

lead with conviction.

Failure is not an option.

Sanaz Hooman,

Senior Vice President/

Chief Designer

JULY 2021 | 25 | www.insightssuccess.in


over the years from the work that she

does is also very motivating. Sanaz

asserts that is at peace at the end of a

long workday, knowing all the efforts

she put in are making a difference in

the world.

Challenges Faced

Growing any business has its own

challenges, there are standard ones

such as building your brand image and

creating impeccable products,

developing a loyal customer base, and

assembling the right support system for

the business. Being an international

business, Opulence Global also

encountered these challenges on a

global scaled such as logistics matters,

regulatory restrictions, and localized

market expansion complications. “If it

exists, make it better; if it doesn't exist,

create it.” is Opulence Global's

Founder/CEO, Ramin Mesgarlou's

philosophy, which Sanaz applies when

faced with adversity. Creating new

ways, thinking outside the box and

rising above all the challenges that

come your way.

Travelling around the world, being on

the ground and fully immersed in the

local culture, also allows her to

understand their challenges and better

able to work out solutions for each

localized problem when Sanaz is back

in the office.

During her 15 years with Opulence

Global, she learned many lessons and

developed a set of leadership skills she

may not have otherwise.

Effects of the Pandemic

The pandemic has most certainly

affected Opulence Global and brought

on its own set of challenges. Under the

leadership of Mr. Mesgarlou,

Opulence Global was able to thrive and

had a record-breaking year in the

middle of the pandemic with revenue

growing 364%. Opulence Global's e-

commerce platform, allowed them to

run their business virtually, servicing

their customers worldwide with

minimal interruptions when most of

the world was under stay-at-home

orders

The pandemic inspired Opulence

Global to create products that help

support well-being, making microbe

cleansing a proprietary in their product

development. Since then, they have

further expanded their FERI

Microsilver Protection line, which now

includes the natural spray that cleans

the microbes off their cloth face masks

in between wash. Opulence also has a

hand and body moisturizer releasing

soon, utilizing the micro cleansing

power of Microsilver and the

antioxidant power from the lignans

found in the Norwegian Spruce extract.

Furthermore, Opulence Global has a

new product in development to

complement one of their top-sellers,

the FERI Microsilver Protection

Fluoride-Free toothpaste completing

their oral care line. Microsilver is nontoxic

making the products familyfriendly.

Essentials of Being an Inspiring

Business Leader

Passion. Enthusiasm. Integrity. And

your reason. Sanaz believes everyone

should have the opportunity to thrive.

When you are driven by passion, work

is enjoyable and you are able to work

harder and even more devoted, she

advises. There will always be bad days.

“Your passion and enthusiasm will

help you wake up in the morning and

get to work. And never, ever lose your

integrity, like trust - once it is lost, it is

very hard to regain. And last but not

least, as the CEO of Opulence Global

always says “Your 'why' should make

you cry.” What that means is that you

are so emotionally attached to the

reason you started your business

journey that when you think about it, it

makes you cry. When in doubt,

remember why you got started,” she

emphasizes.

Advice for the Young Generation of

Entrepreneurs

“Entrepreneurship has massive

rewards for personal growth and

development, it is about challenging

yourself, being open to new

opportunities, evolving and adapting to

the ever-changing world.

Entrepreneurs are leaders. Lead with

strength, lead with passion, lead with

conviction. “Failure is not an option,”

describes Sanaz.

Views on Innovation

“Innovation means growing, creating

and evolving. It is about creating new

products and creating new ways for

business to grow. “For example, when

we created the Microsilver and

Norwegian Spruce Tree extract infused

FERI Sterling hand and body

moisturizer, it was about providing a

complement to hand sanitizers in

supporting the microbe cleansing

process.

We are leading our product

development with these proprietary

ingredients, using state-of-the-art

technology on our e-commerce

platform to improve the quality of lives

of our consumers worldwide.

In business, we have adapted to the

stay-at-home economy and created

global virtual products and business

showcases to share the benefits of our

products and distribution opportunities

worldwide without leaving the safety

and comfort of our customers' homes,”

said Sanaz.

These are some of the innovative ways

which Opulence Global has been able

to work, to create a better environment

for its partners, giving them security,

giving them opportunities, and most

importantly giving them products that

create opportunities for them to grow

and create a niche in their marketplace.

For example, the home diffusers that

Opulence is researching on, is inspired

by the notion that more and more

people are going to be staying in their

homes and the increasing awareness of

creating a more comfortable home for

themselves.

JULY 2021 | 26 | www.insightssuccess.in



JULY 2021 | 28 | www.insightssuccess.in


Remote Working Dynamics

Overcoming

Challenges

Faced by

Business

Professionals

in a Remote Setting

here were the days when people dreamt about their

Tjobs – no need to travel to the company, no

manager is hanging over your shoulders, no more

frustrating colleagues. Just sit at your home, do your work,

and get paid for it. It was just a dream until the world was

shaken by COVID-19 pandemic. The pandemic did not

only stop the world, but also changed the dynamics of

working culture. Offline working shifted to online, and it

led to the new normal – work from home.

Different studies demonstrate that remote workers are more

efficient than office workers. Remote working provides

more healthier and positive work environment. It eliminates

the traveling time and cost. Though remote working seems

to be more attractive, it is not a bed of roses. Despite all the

advantages, there are number of challenges that arise from

remote working. Let’s begin with the most common

challenges of remote working.

JULY 2021 | 29 | www.insightssuccess.in


Collaboration Between the Team

It is one of the major challenges that impacts working of

every organization. Team leader has to manage the

workload and for this, regular collaboration between all

team members is much needed. But it is always difficult to

gather a team under one roof, especially when the team

members are working from different locations.

This problem can be cured by using technology. There are

many software tools that provide a single platform to all

team members and make face to face conversations. It

eliminates the collaboration problem and sharing of ideas

and concepts become easy.

Overworking and Time Handling

Remote working always shuffles the timetable. Employees

feel that their work is infinite and never-ending. They never

know the correct time to stop. Hence, they end up with the

stress of overworking. To avoid this, you can make a

timetable of the work. It should include the starting time

and ending time of working.

Timely brakes should be included as they freshen the mind

and increases concentration in the work. Setting alarms is

the best way to deal with it. These alarms will indicate that

you are going with right speed. With fresh mind, employees

are more productive and take less time to complete their

work.

Connectivity Problems and Technological Break Downs

Technology provides great assets to remote working.

However, working from home is impossible without

internet. Connection error is the most common problem that

occurs during working. Poor internet connection creates

obstacles during the ongoing meetings. Many companies

use domains that require high speed internet.

Failure in connection can stop the whole process, which

leads to the frustration among workers. Hence, to eliminate

this unwanted situation, there should be a backup plan. You

should keep an extra device that provides the alternate

options. For example, while working on laptop you can use

mobile hotspot devices. This will save your time and efforts

and eliminate the server issues.

In many cases, electronic devices can cause some technical

problems such as shut down during the work, battery

backup problem of laptops etc. To overcome this, you must

check the devices before starting the work. Regular

upgrading of software is important for smooth working. If

any part is not working, replace it immediately to avoid

further problems.

Meeting the Deadlines

Many people struggle to meet deadlines of their work. The

habit of doing so many things at the same time creates

confusion about the work. Therefore, prioritising of work is

essential. If you are working on a specific project, just

concentrate on it. Avoid multi-tasking at same time.

Prioritise the work in reverse pyramid i.e., focus on difficult

and challenging projects first and then go for the regular

ones.

It will also help you to overcome the psychological barriers.

Once you complete the most hectic task, you feel more

relaxed and able to focus on less important tasks. Also,

never ignore the submission dates, complete them on

priority. Such prioritization of work is crucial to meet the

deadlines.

Interruptions at Home

Interruptions at home is a difficult situation to deal with. If

you are working from home, family interruptions are

always on cards. Sometimes your young ones interrupt you,

sometimes doorbell rings, your neighbours have different

plans, these kinds of situations are always going to lose

your concentration. It is not easy to create a boundary

between your work and family.

It becomes difficult to avoid these problems as they have

emotional angles. So, to deal with them in a gentle way, set

up a kind of signal that lets others know that you are

working. You can simply set a sign board saying ‘do not

disturb’ on the door. In case of your kids, plan to work

when they are asleep. Minimizing family interruptions will

save your time and allow you to better utilize it.

Life is changing every day and managing the manpower

and workload is an art. If you are able to overcome these

challenges, it will increase your productivity and save time.

You can enjoy your work-life along with the family-life. In

short, Mondays won’t be blue if you know how to colour

them.

- Vinayak Ghorpade

JULY 2021 | 30 | www.insightssuccess.in





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