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February 2022

The UK's outdoor hospitality business magazine for function venues, glamping, festivals and outdoor events

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GLAMPSITES<br />

Safe, Clean & Legal<br />

GETTY IMAGES<br />

Post pandemic, Quality in Tourism’s Safe, Clean & Legal certification is more relevant than ever<br />

CONSUMERS OFTEN assume that any<br />

property they stay in is safe and compliant.<br />

In reality, this may not be the case,<br />

particularly with the boom of the internet<br />

and the rise of glamping. Our assessors<br />

are the enforcers of legal standards for the<br />

industry, ensuring that businesses have the<br />

correct documentation and checks in place,<br />

from fire safety to food safety, confirming<br />

that the accommodation meets or exceeds<br />

minimum standards.<br />

Our checks are annual, robust and<br />

objective, rather than personal opinion. It’s<br />

this impartiality that makes the scheme so<br />

strong.<br />

What’s more, in the post-pandemic world<br />

of travel, nearly 80% of potential guests<br />

expect any accommodation provider that<br />

they book with to have an independent<br />

accreditation of their standards, and 64%<br />

expect the accreditation to include an<br />

independent inspection. That makes Safe,<br />

“THE ACCREDITATION WORKS FOR ANY BUSINESS LOOKING<br />

TO DEMONSTRATE THEIR COMMITMENT TO STANDARDS,<br />

REASSURING POTENTIAL GUESTS THAT YOU HAVE<br />

APPROPRIATE STANDARDS AND THAT THEY HAVE BEEN<br />

INSPECTED BY AN INDEPENDENT THIRD PARTY”<br />

Clean & Legal more relevant than ever to the<br />

industry.<br />

Who is Safe, Clean & Legal suitable for?<br />

The accreditation is suitable for hospitality<br />

operators and accommodation providers,<br />

who want to provide guests with<br />

reassurance of standards, but for whom<br />

quality (star) ratings may not be relevant<br />

or applicable. The accreditation works<br />

for any business looking to demonstrate<br />

their commitment to standards, reassuring<br />

potential guests that you have appropriate<br />

standards and that they have been<br />

inspected by an independent third party.<br />

The scheme has been reviewed by<br />

Cornwall Council under Quality in Tourism’s<br />

Primary Authority partnership. This means<br />

that for local authorities across the country<br />

there is a system in place where properties<br />

that are advertising on shared economy<br />

platforms such as Airbnb or HomeAway can<br />

apply to be assessed under the Safe, Clean &<br />

Legal scheme. Accreditation will help to give<br />

confidence in the policies and procedures<br />

under which those accommodation<br />

providers are operating, with the aim of<br />

raising levels of compliance within that area.<br />

WWW.OPENAIRBUSINESS.COM 41

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