cottm stand application form - Slovenia

WHY BEIJING?
As the Capital of China, Beijing is a natural host for an
exhibition like COTTM. COTTM has taken place in Beijing
for the last 8 years and is an ideal location to attract the
key Chinese buyers. Beijing is home to some of China’s
largest outbound tour operators, including CITS (China
International Travel Service), CTS (China Travel Service)
and CYTS (China Youth Travel Service). Beijing Airport is
capable of allowing 50 million passengers per year to travel
around the world, complimenting COTTM’s primary
purpose.
ABOUT THE VENUE:
COTTM will take place at the National Agricultural
Exhibition Center (NAEC), which is conveniently located in
Beijing’s Chaoyang District. The NAEC is located next to a
large business community, surrounded by hotels. Transport
links include the Beijing subway, which is near the front
entrance of the venue. The NAEC’s great location on the
Chaoyang District ring road also allows easy access by car
and has ample parking.
SHOW FEATURES
One of the many highlights during the show was the
high-calibre seminar programme, for both visitors and
exhibitors. Visitors could find out more about exhibitor
products and services while exhibitors learned about
outbound tourism trends, future challenges, commercial
opportunities and government policies.
LUXURY TOURISM
A panel which included Mr Guo Ming, President of Trip TM
Global Theme Travel Club – the leading dedicated high-end
/ luxury tour operator in China. This seminar was aimed at
discussing the demand and typical features of the Chinese
outbound high-end/luxury travel market and what kind of
suppliers the Chinese outbound tour operators would like
to meet.
CHINESE SOCIAL MEDIA FORUM
Social Media is increasingly important especially for the
young, affluent techno-savy Chinese. The seminar looked at
evolving travel trends in china as well as exploring the
changing situation of Social Media in China, the country
with the largest number of internet users and the fastest
growing outbound tourism market in the world. It looked at
policies and practices in social media use and ways to make
destinations more attractive for Chinese visitors.
CHINESE TOURISTS WELCOMING AWARDS
The year 2012 saw the “CTW Chinese Tourists Welcoming
Award” organised for the eighth time by COTRI China
Outbound Tourism Research Institute at COTTM. The
awards recognise the companies and countries that go the
extra mile to accommodate Chinese people and offers
excellent products and services that meet their specific
requirements when travelling abroad.
EXHIBITOR INTRODUCTION/DEBRIEF WORKSHOP
These workshops were designed to educate exhibitors on
how to maximise their success at COTTM and to increase
their awareness of the requirements of the Chinese travel
market.
WWW.COTTM.COM