LIQUI MOLY NEWS 23.2022

LIQUI MOLY IBERIA & SOUTH AMERICA WEEK 23.2022 

Photo: Bruno M.B.G. Photography 

MOTOR OILS · ADDITIVES · CAR CARE

Drift mode in Leiria. Smoke on! 

Fantastic the drift weekend at Leiria. Around 10.000 people 

came to Leiria Stadium to see the 49 pilots in great battles on 

Sunday. Lots of smoke and respect, but a lot of competition 

between riders in the three categories: beginners, semi-pro and 

pro. And LIQUI MOLY was significantly noticed again! 

PORTUGAL 

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WEEK 23.2022· LIQUI MOLY Iberia & South America · www.liqui-moly.com

Hélder Alves, the LIQUI MOLY drift pilot, got 3rd place in the semi-pro category with his 

great Pontiac and the most spectacular race image. As a mechanic engineer, 

the car was “built“ by himself. Undoubtedly, the best products always help! 

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PORTUGAL 

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Photos, videos... everybody gets in love with Hélder Alves car 

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PORTUGAL 

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As a sponsor of the national drift championship, the LIQUI MOLY image 

is placed all over, on the race track but also at the paddock 

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PORTUGAL 

The windshield of the cars also with our logo as a sponsor 

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A great view from the Leiria Castle. Lots of people on site but also 

through the live streaming. Congratulations to the organization! 

Next stop: Sever do Vouga 

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PORTUGAL 

Bianca Cotegype, CGA Service manager, was also present at the event 

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Manuel Pena (Auto Delta), 

Cláudio Delicado (LIQUI MOLY) 

and Marcelo Silva (Auto Delta) 


LIQUI MOLY took the opportunity to strengthen the partnership with Auto Delta and CGA. 

The Auto Delta lounge was the best place to see the race and reinforce networking with 

the customers invited 

It´s always a good time to visit our pilot Hélder Alves. He´s 

genuinely passionate about cars. Thank you for the good vibes, 

Hélder! 

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A. Maia Sport: LIQUI MOLY rally team 

is back to the race track! 

PORTUGAL 

RallySpirit Altice 2022 marked the return of A. Maia Sport to 

competition. The LIQUI MOLY rally team took their Peugeot 206 

S1600 to the rally, with Júlio Maia and Pedro Fernandes at the 

controls. In the end, they reached 7th place among the competitors in 

the Spirit Category. Welcome back! 

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Lots of enthusiasts followed the race over 

3 days between the municipalities of Barcelos, 

Vila Verde, Amares, Famalicão, Santo Tirso, 

Gaia and Porto. 

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PORTUGAL 

Click play to watch the video 

Always great pictures from 

the night stages! 

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The first rally in the FPAK Junior 

Team and already in 2nd place! 

PORTUGAL 

Atough first day at the Castelo Branco Rally, where an exit from 

the road, due to a lot of gravel in the sections, forced the team 

to abandon, they returned at night for the Super Special in the 

city and, on the second day, in Super Rally! It was the first rally from 

José Maria Bastos and António Pereira at Junior Team and, in the 

end, they got 2nd place. Powered by LIQUI MOLY. Congratulations! 

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An excellent pace in the first rally of the season for the team José Maria Bastos 

and António Pereira, with their Kia Picanto GT! 

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Cuadrado Stunt is always in show 

mode 

There is no weekend that Cuadrado Stunt does not have shows 

all over Spain. The spectators are always amazed by the risky 

but very showy maneuvers. And we constantly repeat: don‘t try 

this at home! 

SPAIN 

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SPAIN

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New impacting LIQUI MOLY image at 

Imporvolks 

PORTUGAL 

Imporvolks is a strong POS in Amadora, Lisbon region. They 

already work with a wide range of LIQUI MOLY Products, and 

now was the time to place an impacting image to get a closer 

relationship with the customer, their clients, and the people 

passing by on the street. The support from our team will surely 

take the LIQUI MOLY business to the next level. 

BEFORE 

DURING 

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AFTER 

A great before and after work with LIQUI MOLY image 

Two happy teams: Imporvolks and LIQUI MOLY 

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Powerful image at Recambios Vilaret 

SPAIN 

Recambios Vilaret is a very strong parner in Palma de Mallorca. 

They belong to Aser Group and offer their customers an 

extensive product variety. To strengthen the partnership, LIQUI 

MOLY placed an impacting exterior and interior image that clearly 

shows the strong bet on LIQUI MOLY. Our support will take, step by 

step, the business to the next level with the extraordinary commitment 

of Recambios Vilaret. 

It is impossible not to notice the presence of LIQUI MOLY in this store! 

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Matthias Bleicher, our CEO, took the opportunity to visit this 

impressive shop! 

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Recalvi Palma de Mallorca growing 

with LIQUI MOLY 

SPAIN 

The Recalvi´s Palma de Mallorca warehouse already offers 

a wide range of LIQUI MOLY products, but the demand is 

growing fast on the island. After a meeting with LIQUI MOLY 

management, we have no doubts that the potential to grow is 

enormous in a market that demands the best quality products 

and services. So, let´s move forward! 

Crucial meeting with Marco Antonio to support the bost 

of LIQUI MOLY sales through Recalvi at Palma de Mallorca 

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Siroco bets on LIQUI MOLY in their 

six shops 

Siroco is a very important POS with headquarters in Palma 

de Mallorca but with 6 shops in the Balearic Islands, where 

LIQUI MOLY has an excellent market and a vast potential to 

grow. Let‘s pursue this goal together in a team effort! 

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Jet-Clean Tronic II: Successful 

demonstration at Taller Nico 

SPAIN 

After a contact during the Motortec Madrid fair, our team 

traveled to León to make a demonstration with the Jet- 

Clean Tronic II. The workshop owner was amazed by our 

great tool, and the business was closed through Recambios 

Carma, also present in the demonstration. Excellent new service 

is available now in Taller Eletromecanico Nico. Great job! 

A very important photo on the day our team went to Leon to do the demonstration 

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All the workshop staff were always very interested in our technical specialist Cristiano Fumega´s explanations 

and eager to know how to get the most out of the Jet-Clean Tronic II 

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Business and races get together! 

The partnership with Moto Works (Vendas Novas) and Varela 

Garage (Lisboa) got the clients to use our full range of oils, 

additives, service products, and bike care. At the same 

time, they´re our ambassadors at the Yamaha trophy, where 

they test the performance of our products better to advise their 

customers of the shop and workshop. 

PORTUGAL 

Our presence in the races is a great business card to generate more business for our customers 

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These photos are from the 2nd race of the Yamaha Trophy in Rio Maior. Our image is getting more and 

more noticed, and we´re already generating new business since we´re there supporting our customers 

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Implementation and training in 

Recanvis Kyrai 

SPAIN 

Recanvis Kyrai has distributed spare parts for more than 35 

years in Terrasa (Barcelona), giving service to workshops and 

professionals of the region. LIQUI MOLY is now the leading 

supplier of additives, service products, and car care. To get the most 

out of our wide range, Recanvis Kyrai staff has received LIQUI MOLY 

training. 

Very important to get the technical and commercial training but also to know 

how to use our online tools, with Alexandre Estima 

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LIQUI MOLY implementation with a wide range of additives, service products and car care 

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Training session at Recambios Reus 

Atraining session in additives, services products, oils, and online 

tools provided Recambios Reus (L´Hospitalet de Llobregat, 

Barcelona) with new opportunities to improve customer 

service. It was time to coach the team on cross-selling and how to 

generate additional services using LIQUI MOLY products. 

SPAIN 

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Edalmoto, off-road motorbike 

specialist, bets on LIQUI MOLY 

This motorbike shop and workshop is a Beta dealer in 

Ponferrada, Leon. Most of their customers are off-road 

bikers but also work with scooters and road motorbikes. 

Our products are also available in the store, with excellent 

visibility in one of our exhibitors. 

In the workshop, Edalmoto work with our oil drums, additives 

and service products 

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Complete sales tool for Auto Recanvi 

Segre and new implementation 

SPAIN 

With 4 stores in Lleida, Tárrega, Balaguer y Tarragona Auto 

Recanvi Segre (Dipart Group) offers spare patrts and 

automotive accesories for more than 20 years. In LIQUI 

MOLY, they found a wide range of quality products and a solution to 

concentrate on just one supplier the purchases of additives, car care, 

and service products. Next step: oils. The staff is also very familiar 

with our electronic catalog and oil guide, both crucial sales tools. 

One of our goals is also to give 

the right tools to the customers 

to search our products in the 

online catalog and also to 

always use our oil guide 

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We finished the implementation now 

at the Tàrrega branch. Our additives, 

service products, hand care, car care, 

and Pro-Line ranges are already 

available. 

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Training at Sofrapa store in Torres 

Vedras 

PORTUGAL 

The team of Sofrapa Torres Vedras is now more prepared and 

comfortable to sell more and more of our products after the 

training from LIQUI MOLY Academy. All the staff got the latest 

updated information about lubricants, but also the best way to sell 

LIQUI MOLY products and make their clients happy. 

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Assisdirauto is a new workshop 

working with LIQUI MOLY products 

Assisdirauto is a workshop located in Gouveia, and they 

decided to bet on the quality of LIQUI MOLY products 

starting with oils and additives. Now with the news 

services available for their clients and our support, the business 

has just one way: to grow! 

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ACE Recambio is a new LIQUI MOLY 

point of sale in Hellin 

SPAIN 

LIQUI MOLY has a new point of sale in Hellin, Albacete region. 

This store is very well established in the area, started 

already with our Pro-Line, additives, car care, service 

products and greases ranges. The goal is now to support the 

client to get a greater variety of products. 

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New workshop bets on LIQUI MOLY 

products 

Talleres J. Retamero started to work with LIQUI MOLY in 

Riogordo (Sierras de Málaga). Solid in cars and agriculture 

vehicles, this workshop is already using our oils, additives, 

and car care products. The workshop was looking for a reliable 

brand and made the right bet! 

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The videocast with Sadhna Monteiro 

is available. Just click to watch 

PORTUGAL 

As we announced last week, the videocast with our sales & 

marketing director, Sadhna Monteiro, is already available. 

A great interview with some of her ideas about the market 

and her vision of doing business. We share some photos of the 

shooting day and the link to watch the interview. 

Sadhna Monteiro with the hosts Bruno Castanheira (on the left) 

and Jorge Flores (on the right), from Check-Up Media 

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CLICK PLAY TO WATCH 

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Every week a new episode from Deixa 

Rolar, powered by LIQUI MOLY 

PORTUGAL 

The new season of Deixa Rolar started with lovely talks about 

two-wheels enthusiasts. At the same time, they are big public 

figures in Portugal, in very different areas. This week, you 

can see some behind-the-scenes from the episode with the actor, 

Martinho Silva, watch the full episode with the former rugby player, 

Gonçalo Uva, and discover who will be the next guest! Every week, on 

A Bola TV sports channel. 

Click to see the teaser. Soon, the full 

episode will be available. 

WEEK 23.2022· LIQUI MOLY Iberia & South America · www.liqui-moly.com 

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The interview took place at Bi4all facilities in Lisbon. 

Martinho Silva was born in Penafiel in 1979, and he 

is a very recognized actor 

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Do you want to watch the 

full 7 th episode? 

PORTUGAL 

The full episode with the former rugby player Gonçalo Uva 

is already available to watch 

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NEXT WEEKEND 

Next weekend, the guest is the former beach football player, Madjer 

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New edition of Talleres en 

Comunicacióm magazine 

SPAIN 

LIQUI MOLY is present in the most recent edition of Talleres 

en Comunicación magazine. Besides our presence at 

Motortec Madrid, we also got a full page with advertising 

and a new chapter of our LIQUI MOLY Tips. Click on the cover to 

read the entire magazine. 

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Our LIQUI MOLY Tips 

to work with electronic 

components 

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Check-Up Blog: Do you know that... 

Does the Haas F1 Team rely on our products in their daily attrack 

operations? Just read the full blog post to know the 

main products used on the racing cars! 

PORTUGAL 

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Diesel Technic recommends two 

LIQUI MOLY products for glow plugs 

Our partner Diesel Technic Iberia sent a new product 

portrait about glow plugs to the market. A piece of critical 

information that also recommends using our Pro-Line 

Injector and Glow Plug Dismantling Aid (Ref. 3379) and the Pro- 

Line Injector and Glow Plug Grease (Ref. 3381). Diesel Technic 

sent the technical information to all their customers in the 

Iberian market and to the media. 

- DOWNLOAD THE PDF IN SPANISH 

- DOWNLOAD THE PDF IN PORTUGUESE 

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LM CHILE: Hosts for the Motolive tour 

LIQUI MOLY Chile received the riders for the monthly Motolive 

tour. The motorbike enthusiasts got very close contact with 

our brand and our products. 

CHILE 

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LM CHILE: Cera Tec and Molygen 

Motor Protect experiment 

LIQUI MOLY Chile made an experiment with Ceratec and 

Molygen Motor Protect to demonstrate their adherence 

to metals to show, in a simple way, the properties of both 

products. The video also got viral. 

CHILE 

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LIQUI MOLY 

Chile has a new 

salesperson 

to visit the 

workshops. 

Welcome! 

Our products 

already available 

at AMC workshop 

Our Product Manager, 

Daniel Cabezas giving 

a coaching session to 

students at DuocUC 

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LM Paraguay: Sponsoring at Rally 

Cross Country in Caazapa 

PARAGUAY 

At the Campeonato Paraguayo Rally Cross Country in 

Caazapa, Luis Franco (yellow pick-up) obtained first 

place in his category (Gasoline Trucks)! Team Liqui Moly 

AWR with Thomas and Caroline Willms had some technical 

problems, but on the last day made the best time (even better 

as motorbikes). 

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PARAGUAY 

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LM Paraguay: Brand presence 

LIQUI MOLY Paraguay placed a new sign at Centro de 

Lubricación Arce, in Limpio. Now with the new image is 

time to push the business. 

PARAGUAY 

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LIQUI MOLY NEWS 23.2022

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