Bionic Eye

12
is a fashion forward girls line, available
this summer. “It is a lot of fun with very
youthful colour combinations,” she adds.
Sun clips are available for most
models and sizes range from 43 to 48.
The magnetic case is an item of added
interest to children.
LINDBERG Kid frames are available
in an abundance of shapes, colours and
sizes. The collection, which is under
continuous development, is especially
well know for being light-weighted. At
three grams, the frames weigh only 0.01
percent of the weight of an average
six-year-old. Children barely feel the
glasses, thanks to their lightness,
flexibility and adaptability. They always
sit just as they should due to the wide
availability of sizes and the fact that the
titanium material allows opticians to
achieve a perfect fit. The titanium wire
makes the frames so strong that they
seldom cause any problems.
LINDBERG Kid is also hypoallergenic
as the frames are nickel-free, unlike most
other flex-metal children’s frames.
Opticians who sell the frames are
especially pleased that they seldom see
parents coming in to have the frames
adjusted or repaired.
High School Musical (HSM), launched
last February by Optika Eyewear, is a
Disney brand that is a big craze for
tweens and young teens right
now. Disney is about to launch its
third feature film on the theme
this coming autumn. The eyewear
collection comes in 12 styles,
with two colours per style, in
sizes 44-46.
Optika’s house brand, Kuchi
Kids (sizes 42-46), is focused on
providing children with high
quality, high style frames with
laser etching on the temples.
“Our clients are looking for a
good solid frame that is very
durable and fits properly on a
child’s small face,” says president
Richard Allen. “And kids are
moving into brighter colours and
more worked temples. Both HSM
and Kuchi focus on very intricate
temples with HSM featuring
rhinestones and symbols like
hearts which give a sense of
identity and make a statement.”
NERDS NO MORE!
VISION | jul_aug | 2008 | The Opticians Association of Canada |
Optique Levy has been selling
children’s frames for the full 12 years that
they’ve been in business. Two years ago,
president Georges Levy was delighted to
begin representing Menizzi, a new brand
from the U.S.A. “This is a unique and
colourful collection in eye sizes ranging
from 38 to 48, in about 100 styles. Levy
points to models 1012, 1006 and 1001 as
best sellers.
Another Optique Levy collection is
Eyefunc, hailing from England. This funky
collection in eye sizes 44-48 features
superior design and colours made
according to eco-friendly production
standards, one of the first companies to
do so, according to Levy.
Ronor has really captured the needs
of children with innovative eyeglass
cases to surprise a young clientele. With
integrated games, cases that change
colour, designs that remind them of their
favourite sport, and funny characters
that imitate those from movies, children
will take great pleasure in choosing the
case that reflects their personality. Most
models allow children to write their
names on the inside of the case, an
important aspect of ownership for kids
and one way to help protect the parents’
investment.