ADN SPRING 2023 web
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IDA<br />
CORNER<br />
A World of Benefits<br />
Available for IDA Detailers<br />
Members of the International Detailing Association<br />
enjoy exclusive and ever-expanding benefits<br />
By Erin Reyes,<br />
IDA Communications Coordinator<br />
The International Detailing Association<br />
(IDA) is the leading global association<br />
for professional detailing operators, suppliers,<br />
and consultants to the industry. As<br />
such, we are constantly working to develop<br />
new resources to support our mission:<br />
promoting the success and growth of the<br />
global professional detailing community.<br />
If it has been a while since you have been<br />
a part of the IDA – or if you have never<br />
been a member before – now is a great<br />
time to join and explore all the new and<br />
improved benefits you have been missing!<br />
Peer-to-Peer<br />
Learning &<br />
Expanded Global<br />
Opportunities<br />
The IDA’s Third Thursday Webinar<br />
series has been educating detailers for<br />
nearly ten years. Webinars are held on<br />
a monthly basis, and typically topics focus<br />
on the more technical side of things.<br />
However, based on data collection and<br />
survey results, we know that many members<br />
are sole operators of small businesses<br />
who need help understanding how to successfully<br />
run a business. That’s why earlier<br />
this year the IDA Tradeshow & Education<br />
Committee introduced the new Business<br />
Development Webinar series. So far, sessions<br />
have covered common questions like<br />
filing taxes for your business and developing<br />
and maintaining a business plan. All<br />
<strong>web</strong>inars are free for members to attend<br />
and $25 per session for non-members.<br />
For those who can’t attend the live<br />
<strong>web</strong>inar sessions, we have a growing library<br />
of 80+ <strong>web</strong>inar recordings. While<br />
many of these recordings are currently<br />
in English, we have also been working<br />
to increase offerings in other languages.<br />
At this time, several <strong>web</strong>inars have been<br />
translated into alternative languages, including<br />
German, Spanish, and Vietnamese,<br />
which all can be found on the IDA’s<br />
<strong>web</strong>site. Additionally, in conjunction with<br />
Love Your Detailer Day on February 15 th<br />
of this year, we held the first-ever International<br />
Education Day, which consisted<br />
of eight different educational sessions<br />
presented in various languages by international<br />
members. Represented languages<br />
included British English, German,<br />
Bulgarian, Spanish, Norwegian, Dutch,<br />
French, and Italian. Topics included the<br />
use of dry ice in detailing, how to determine<br />
pricing, product safety, and improving<br />
workflow and efficiency. Recordings<br />
of each session are available on the-ida.<br />
com. We hope to make this an annual<br />
event with even more countries and languages<br />
represented in the future.<br />
One additional improvement we have<br />
made to our <strong>web</strong>inar program is the use<br />
of a new streaming platform. Members<br />
now have the option to participate via<br />
a private YouTube link or our exclusive<br />
members-only Facebook group. It is now<br />
easier than ever for members to attend<br />
<strong>web</strong>inars and learn from their detailing<br />
peers and business experts.<br />
In addition to growing our educational<br />
offerings, we have also expanded the<br />
IDA Certification Program. Besides adding<br />
two specialty certifications (Watercraft<br />
and Motorcycle) over the past couple of<br />
years, we have also recently begun offering<br />
IDA Certification – Phase I (CD)<br />
online exams in additional languages,<br />
including Portuguese, Spanish, French,<br />
Dutch, and Italian, with more offerings<br />
on the way. As we strive to become a truly<br />
international organization, our goal is to<br />
continue offering the online CD exams<br />
in as many different languages as possible<br />
to ensure full and fair participation in the<br />
IDA Certification Program for detailers<br />
across the globe. The IDA Certification<br />
Committee – along with IDA Chapters<br />
and international Recognized Independent<br />
Trainers (RITs) – have been busy<br />
coordinating and perfecting these translations<br />
and will continue to present more<br />
certification opportunities for detailing<br />
professionals worldwide in the future.<br />
It is important for us to offer as many<br />
international and translated educational<br />
and certification opportunities as possible<br />
with the IDA Chapter Program continuing<br />
to expand. We are now up to 17 chapters,<br />
with several more in the process of<br />
being established. The IDA Chapter Development<br />
Committee continues to grow<br />
support for international members and is<br />
working on ways to make it even easier for<br />
detailers worldwide to take advantage of<br />
18 | AUTO DETAILING NEWS | VOL. 8, NO. 2 • SUMMER <strong>2023</strong>
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