SAFG - Wine Brochure - Sept Oct 2023
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New duty<br />
increases<br />
As of the 1st August <strong>2023</strong>, the new alcohol duty bands<br />
have come into force from the Government. This may<br />
leave you pondering ‘What does this mean for my<br />
wine list pricing?’ We hope the following can help<br />
you understand the changes and how you can best<br />
adapt your pricing to protect your profit numbers.<br />
The government has introduced a new tax structure<br />
which will result in an increase in cost on most still<br />
wine but favours sparkling and low ABV products.<br />
Still wines<br />
At 10.5% ABV the duty cost has risen by £0.01 per<br />
bottle and at 11% ABV by £0.12 per bottle.<br />
<strong>Wine</strong>s between 11.5% – 14.5% incur a £0.44 per bottle<br />
increase.<br />
<strong>Wine</strong>s from 15% - 22% have increased relative to their<br />
ABV level, starting at +£0.97 per bottle if the wine<br />
is 15% and wines at 22% will see a £1.72 per bottle<br />
increase. This increase will affect all fortified wine<br />
(Port, Sherry etc.)<br />
The vast majority of still wines imported into the UK<br />
sit between 11.5% and 14.5% ABV. <strong>Wine</strong>s within this<br />
ABV range will incur a cost price increase of 44p per<br />
bottle.<br />
To maintain your cash margin, we advise that you<br />
take this increase and add VAT (do this by multiplying<br />
£0.44 by 1.2) and then add this to your selling price<br />
per bottle.<br />
Adding at least £0.53 per bottle to your selling price<br />
will maintain your cash margin, however your GP %<br />
margin will fall.<br />
However, there is some good news amongst the<br />
doom and gloom. You will make savings on your<br />
Champagne and sparkling wines.<br />
Sparkling wines now benefit from the same duty rate<br />
as still wines between 11.5% and 14.5% ABV resulting<br />
in a cost price decrease of £0.18 per bottle. Previously<br />
the rate of duty paid on sparkling wines has been<br />
higher than still wines as it was viewed as a luxury<br />
product.<br />
Sparkling wines at 11% ABV have reduced in cost by<br />
£0.50 per bottle, this includes many Proseccos.<br />
Still wines below 10% have reduced in cost relative to<br />
the ABV %.<br />
The cost of a wine with 10% ABV has been reduced by<br />
£0.10 per bottle and at 9.5% by £0.20 per bottle.<br />
These changes are likely to remain in effect until<br />
February 2025. If you have any queries regarding the<br />
duty change, please do not hesitate to contact your<br />
WDM or SDM who will be on hand to help.<br />
Place your order today on 0345 241 1122 5